SPRING - SUMMER 2020 | ENGLISH
FOR SUCCESSFUL NAIL PROFESSIONALS
AS A BEAUTY ENTREPRENEUR YOU WANT TO BE SUCCESSFUL BUT DOES SUCCESS IN BEAUTY FORCE YOU TO… • • • • • •
WORK HARDER? WORK LONGER HOURS? DO MORE CLIENTS EVERY DAY? PUT THE NEEDS OF YOUR SALON ABOVE YOUR OWN? A DJUST YOUR SERVICE PRICE TO THE MARKET? B E LIKE EVERYONE ELSE?
AT PRONAILS WE THINK SUCCESS IN PROFESSIONAL BEAUTY IS • • • •
ABOUT WORKING SMARTER, WORKING FASTER, WORKING HEALTHIER AND HAPPIER, AND ABOUT DELIVERING A UNIQUE, PREMIUM QUALITY SALON EXPERIENCE THAT CUSTOMERS WILL GLADLY PAY FOR.
ARE YOU READY TO TAKE CONTROL? ARE YOU READY TO ELEVATE YOUR BUSINESS TO THE NEXT LEVEL? ARE YOU READY TO BECOME MORE SUCCESFUL IN BOTH BUSINESS AND LIFE?
LEARN TO WORK FASTER, EARN MORE “Since I started working with Master gels I can help out 17 clients a day!” Leen, Belgium “This one bottle makes me earn more on a daily basis. Incredible!” Audrey, France “The Master gel does all the work for me and doesn’t require filing!” Alejandra, Spain
AND USE THE MASTER! DO YOU WANT TO WORK FASTER AND EARN MORE? Visit www.pronails.com/themaster and discover more. BECOME A MASTER STYLIST Spend 3 hours of your time on a free workshop, and start earning more from the next day onwards!
Master Clear 3-in-1
Master French White
Master Milky
Master Nude 3-in-1
14 ml - ref. 24310
3-in-1
Pink 3-in-1
14 ml - ref. 24312
14 ml - ref. 24313
14 ml - ref. 24311
PUBLISHED BY PROFESSIONAILS NV Ruiterijschool 11 B-2930 Brasschaat, Belgium Tel.: +32 3 669 61 67 info@pronails.com CREATIVE TEAM: Michael Van de put, Birgit Serruys, Loes Mertens, Sandrine Roelants NAIL STYLISTS: Gerlaine Jaramillo, Jessica Scholten, Patricia Lima, Sandrine Roelants
Dear beauty professional, PHOTOGRAPHY: Martin Sweers, Tom De Roeck, Kathelijne Seeldraeyers
Providing a unique salon experience is key in the beauty industry. Clients will happily
FASHION PICTURES:
pay for that. But to be truly successful, both
Etienne Tordoir (CatwalkPictures)
today and in the future, you have to find a way to stand out. As a beauty professional
HAIR & MAKE-UP:
you really can make a difference by offering
Jitske Serné, Kim Printemps
a unique and faster service, by using safe products and by creating an exceptional
STYLIST:
salon atmosphere.
Audrey Heselmans
This is why we love to inspire you with a LAYOUT:
mix of innovations and expertise, so you
Android
can take both your salon service and your business to the next level. Being successful
COPYWRITING:
on a professional as well as on a personal
Michael Van de put, Birgit Serruys,
level, that’s what it’s all about.
Marina Cabraja, Brigitte De Ruysscher
With this strong vision in mind we TRANSLATIONS:
optimistically start this new decade, and
Biljana Simišić, Ksenija Melentić, Daniel Sousa,
it shows! Your beloved Naily News got a
Elena Tsakalos, Fatou Seck, Laura Dominguez,
brand new look, that resonates exactly
Lena Dulaurent, Lucia Rodríguez, Marta Codato,
what we have in mind for you: a bright and
Plamena Georgieva, Brigitte De Ruysscher, Ania
colourful future!
Benedykciuk, Martina Manolcheva, Daniel Stojanovic
Together we’ll make the coming 10 years as successful as ever, Copyright © January 2020 Professionails NV
Paul Parein
All rights reserved. Nothing from this
CEO ProNails
issue may be reproduced without the prior consent of the publisher. www.pronails.com
4
NAILY NEWS SS20
WE HELP YOU GROW AND MAKE YOU SHINE.
content 18 Gell Refills - Ecological & economical
Favourite Gel? Refill them well!
18
07 Next Level Collection
Welcome to the ProNails Arcade. Game mode: Always On!
24 Baby Manicure
Let’s put the cute back in cuticles!
24
INNOVATION
7
52 Sapphire Gloss
With a gloss gel that never loses its
ACADEMY
52
shine, you will never lose a customer.
INSPIR ATION
INNOVATION
48
54
PEOPLE OF PRONAILS
26
INSPIR ATION 26 Summertime Magic Collection
Discover the magic of summer and the art of shining!
54 New Premium Salons
TECH TALK
These Premium Salons elevate the salon experience to the next level.
48 Allergies explained 5 golden rules to avoid allergies in your salon.
INSPIRATION | 08 Next Level collection colours | 29 Summertime Magic collection colours | 38 Tips for happy summer feet | ACADEMY | 06 Start your future with ProNails! 46 Summer bride | TECH TALK | 53 Who’s the glossiest of them all? | BUSINESS | 03 Next level business 58 Marketing tools | PEOPLE OF PRONAILS | 56 The semi permanent for succesful salons
5
CHOOSING A JOB YOU LOVE STARTS WITH GETTING THE BEST EDUCATION If you want to become a successful nail professional, then choosing the best possible education, is what will set your future career apart from everyone else’s. At the ProNails Academy, you’ll become a student of success, learning directly from other successful professionals. You’ll get one-on-one expert assistance in one of our 200 training centres around the globe. You will work with the best products, learn innovative techniques and get the most complete training program.
WHEN CHOOSING A JOB YOU LOVE, GIVE YOURSELF A GUARANTEE FOR A SUCCESSFUL CAREER AND START YOUR FUTURE WITH PRONAILS!
pronails.com/education
6
NAILY NEWS SS20
NEXT
LEVEL >> Greetings nail lovers! Welcome to the
ProNails Arcade Game mode: Always On! #nextlevelnails
In a distant future we may be able to change the colour of our manicure by simply thinking of it. However, since beauty routines are yet to be cognitively enhanced, we at ProNails have created our own retrofuturistic playground with ultravibrant colours, that will bring your look to the NEXT LEVEL. No more tapping your fingernails on the table out of complete and utter boredom. You’ll be showing them off in all their colourful glory all the time!
INSPIRATION
7
valentino
valentino
2020 Next Level colours
At the start of a new decade people turn their eyes to the future, which is why the spring summer 2020 fashion trends are introducing some really vibrant colours this season. Making neon colours for nails with professional quality is a real challenge, but ProNails absolutely took it to the next level with this collection to make sure these colours are perfectly covering, stable, not fading, non-toxic AND absolutely stunning, in both colour gel and semi
off-white
permanent, as well as Longwear nail polish.
ALWAYS
8
Arcade
RADIO-
on
LEMONADE
attractive
Sopolish n° 247 - 8 ml - ref. 29436
Sopolish n° 248 - 8 ml - ref. 29437
Sopolish n° 244 - 8 ml - ref. 29433
LongWear n° 247 - 10 ml - ref. 29449 Gellak n° 289 - 10 ml - ref. 29423
LongWear n° 248 - 10 ml - ref. 29451 Gellak n° 290 - 10 ml - ref. 29424
LongWear n° 244 - 10 ml - ref. 29446 Gellak n° 286 - 10 ml - ref. 29419
NAILY NEWS SS20
shop now
bit.ly/en-nextlevel
Stuck in
Surfing the
VIRTUAL
Sopolish n° 245 - 8 ml - ref. 29434
Sopolish n° 243 - 8 ml - ref. 29432
Sopolish n° 246 - 8 ml - ref. 29435
LongWear n° 245 - 10 ml - ref. 29447 Gellak n° 287 - 10 ml - ref. 29421
LongWear n° 243 - 10 ml - ref. 29445 Gellak n° 285 - 10 ml - ref. 29418
LongWear n° 246 - 10 ml - ref. 29448 Gellak n° 288 - 10 ml - ref. 29422
THE GAME
WAVES
vibe
INSPIRATION
9
Radioattractive
VIRTUAL L<3VE AFFAIR Call your cyber ex, tell them to find a new love robot. As a Flirty Flashionista you can’t be bothered sitting around, waiting for others to illuminate you. Fuel up your fingertips with fluorescent confidence and shine like the radioactive diamond you are.
victoria beckham
Gellak n° 286 Sopolish n° 244 LongWear n° 244
Always on LASER BEAM ORANGE
What ‘off button’? No time to snooze, you have got a new nail colour to choose! With this laser beam orange your nails are always on fleek, giving you a lasersharp look. This colour totally gives major “Mission to Mars - Soon to be sold out” -vibes. Take it while you can!
balmain
LongWear n° 247 Sopolish n° 247 Gellak n° 289
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NAILY NEWS SS20
ANIMALISTIC
BY J E SS ICA SC H O LTE N
THIS IS WHAT YOU’LL NEED 01 Gellak 289 Always ON 10 ml - ref. 29423 OR Sopolish 247 Always ON 8 ml - ref. 29436
04
02
bit.ly/en-animalistic
06
01
02 ProNails n° 7 Pointy Brush - ref. 29078 03 Gellak 290 Arcade Lemonade 10 ml - ref. 29424 OR Sopolish 248 Arcade Lemonade 8 ml - ref. 29437 04 ProNails n° 5 Premium Brush - ref. 29076 05 Gellak 286 Radio-Attractive 10 ml - ref. 29419
07
OR Sopolish 244 Radio-Attractive 8 ml - ref. 29433 06 Gellak 285 Surfing The Waves 10 ml - ref. 29418 OR Sopolish 243 Surfing The Waves 8 ml - ref. 29432 07 Gel Paint Calligraphic Black 5 ml - ref. 28825
Your favourite ProNails Gloss
03
05 GET A LOOK INSPIRATION
11
valentino
Arcade lemonade MAKE THE RULES
Being a pioneer is all about having fun and taking a risk or two. If you are focused on losing, you are basically setting yourself up for failure. Go ahead, insert that coin and make the rules up as you go. But remember: only push that button with perfectly manicured fingers, dipped in arcade pink!
Sopolish n° 248 LongWear n° 248 Gellak n° 290
Surfing the waves
DESTINATION UNKNOWN Feeling blue? Good! Blue is a colour in between green and violet and stands for confidence and intelligence. Whether you’re surfing the radio waves or opening sails to catch the solar wind: provide yourself with the force to move forward into the unknown. With bright blue nails you can be sure you’ll twist that joystick in the
LongWear n° 243 Sopolish n° 243 Gellak n° 285
12
NAILY NEWS SS20
balmain
right direction.
FLAMING HOT
Tip! To get a more dynamic flame, make sure the tips of your flames are not all the same height.
BY J E SS ICA SC H O LTE N
Always start from a U-shape and draw the flames around it. Practice on a piece of paper first!
05
bit.ly/en-flaming
THIS IS WHAT YOU’LL NEED 01 Master Nude LED/UV Gel 14 ml - ref. 24312 02 Gellak 285 Surfing The Waves 10 ml - ref. 29418
02
03 Gellak 286 Radio-Attractive 10 ml - ref. 29419 04 Gellak 287 Stuck In The Game 10 ml - ref. 29421
03
04 06
05 ProNails n° 7 Pointy Brush - ref. 29078 06 Master Clear LED/UV Gel 14 ml - ref. 24310 07 Gellak 289 Always ON 10 ml - ref. 29423 08 Gellak 290 Arcade Lemonade 10 ml - ref. 29424 09 Gel Paint White Canvas 5 ml - ref. 28824 Your favourite ProNails Gloss
01
08
07 09 INSPIRATION
13
I <3 THE NINETIES
BY J E SS ICA SC H O LTEN
02
bit.ly/en-nineties
THIS IS WHAT YOU’LL NEED 01 ProNails n° 2 Unlimited M Brush - ref. 29073 OR ProNails n° 5 Premium Brush - ref. 29076 02 ProNails n° 7 Pointy Brush - ref. 29078
05
01
04
03 Gellak 287 Stuck In The Game 10 ml - ref. 29421 04 Gel Paint Calligraphic Black 5 ml - ref. 28825 05 Gel Paint White Canvas 5 ml - ref. 28824 06 Gellak 288 Virtual Vibe 10 ml - ref. 29422
07
06
07 Gellak 290 Arcade Lemonade 10 ml - ref. 29242
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Your favourite ProNails Gloss
NAILY NEWS SS20
03
Stuck in the game NEXT LEVEL NAILS
It’s hard to quit the game when you’re ahead. And since you’re making the rules, there is no power in the universe great enough to stop you from going above and beyond. With these neon red nails you are more than ready to get to that next level.
sies marjan
LongWear n° 245 Sopolish n° 245 Gellak n° 287
INSPIRATION
15
Next LEVEL Nails
YOU ARE MY GALAXY
Send out electromagnetic radiation with this ultraviolet shade. You’re a glow-getter and you know it. Anyone who comes near your one-mile radius will be dancing to your frequency, getting lovedrunk on the mysteries of your cosmos.
sies marjan
Virtual vibe 01 Sopolish n° 246 LongWear n° 246 Gellak n° 288
03 16
NAILY NEWS SS20
SMILEY FACE
BY J E SS ICA SC H O LTE N
Tips! 1
Apply your top coat before
THIS IS WHAT YOU’LL NEED
ProNails n° 2 Unlimited M Brush - ref. 29073
creating the smiley. Drawing
01 Gellak 288 Virtual Vibe 10 ml - ref. 29422
OR ProNails n° 5 Premium Brush
the smiley with black gel paint
(When using Gellak colour gels) - ref. 29076
on top of the Green Sugar
Pro Septic Spray 125 ml (When using Sopolish
Candy Glitter won’t work.
OR Sopolish 246 Virtual Vibe 8 ml - ref. 29435 02 Gellak 286 Radio-Attractive 10 ml - ref. 29419 OR Sopolish 244 Radio-Attractive 8 ml - ref.
semi permanent colours) - ref. 30404
29433
ProNails n° 7 Pointy Brush - ref. 29078
03 Sugar Candy Glitter Kit 4 pcs - ref. 29461
2
When soaking or peeling
Gel Paint Calligraphic Black 5 ml - ref. 28825
Sopolish: try to remove
Nail Brush - ref. 26599
as much of the Gel Paint
Your favourite ProNails Gloss
while filing the Sopolish Shine layer to make the removal process easier.
bit.ly/en-smiley
02
INSPIRATION
17
Favourite Gel? Refill them well! Did you know that as a company, we at ProNails, are continuously striving to contribute to a sustainable future and to reduce our carbon footprint? We also apply this to our products. That’s why the ProNails iconic gel jars are made out of recycled PP (polypropylene) which is why our jars are black. And we want to go even further. That’s why we recently launched the Gel Refill Pouches for 5 of your most favourite builder gels.
Each refill pouch contains 120 grams of gel which refills up to two large (50 ml) gel jars and one small jar, without a single drop of product loss. Since the pouches are economically priced, this is both economical for your salon AND ecological for the environment. As soon as your jar is empty, you can simply refill it by squeezing the gel out of the pouch into your jar. This means no more throwing away empty gel jars and therefore much less waste from your salon. By using these gel refill pouches you will personally contribute to reducing the CO2 emission of your salon by more than 16 times.
YES really, 16 times! This means that the CO2 that is released to burn the waste from your salon will be 16x less. That’s a beautiful contribution to the environment. Even before the gel pouches reach your salon you will already be contributing in the reduction of CO2 emission. During
transport these refill pouches take only half the volume of the corresponding amount in gel jars. Half the volume means half the CO2 emission during transport. Isn’t
that great?!
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NAILY NEWS SS20
Let’s all contribute in creating a beautiful future. Together we can make the difference!
01
03
01 Refill Hard Builder Milky Pink LED/UV Gel 120 g ref. 24348 02 Hard Builder Milky Pink LED/UV Gel 50 ml ref. 24306 03 Hard Builder Milky Pink LED/UV Gel 15 ml ref. 24305
02
05
04 Refill Flexi Builder Frosted Pink LED/UV Gel 120 g - ref. 24351 05 Refill Flexi Builder Pink LED/UV Gel 120 g ref. 24350 06 Refill Hard Builder Clear LED/UV Gel 120 g ref. 24347 07 Refill Flexi Builder Clear LED/UV Gel 120 g -
07
04
06
ref. 24349
shop now
bit.ly/en-refills
Storage and usage tips Gel Refill pouches • Warm the pouch with your hands before opening it. The gel will be more liquid and will flow easier out of the pouch. • Don't fill the gel jars all the way to the top but stay 0.5 cm from the border, otherwise the gel will get under the lid and might leak. • After refilling your gel jar, clean the nozzle of the refill pouch with a spatula before closing. • Store at room temperature and keep out of direct sunlight.
INNOVATION
19
GRAFFITI TAG
Look for a fun example of a Graffiti font online with all the letters in the alphabet. Find
BY J E SS ICA SC H O LTE N
the letters you want to use (we picked “PN” of course) and draw the outline of your
06 bit.ly/en-graffiti
preferred letters on a piece of paper first. Then add the
02
letters to the nails using black gel paint, fill them in (I used an ombre effect using orange and pink) and add some
THIS IS WHAT YOU’LL NEED 01 Gellak 289 Always ON 10 ml - ref. 29423 02 Gellak 290 Arcade Lemonade 10 ml - ref. 29424 03 Gellak 288 Virtual Vibe 10 ml - ref. 29422
20
01
03
extra shading with white!
04 Sugar Candy Glitter Kit 4 pcs - ref. 29461
Tip for applying the orange
05 ProNails n° 2 Unlimited M Brush - ref. 29073
and pink Candy Cane
06 ProNails n° 7 Pointy Brush - ref. 29078
Glitters to the ring finger:
04
ProNails n° 5 Premium Brush - ref. 29076
Nail Brush - ref. 26599
Gel Paint Calligraphic Black 5 ml - ref. 28825
Gel Paint White Canvas 5 ml - ref. 28824
softly sprinkle them over the
ProNails n° 10 Punky Brush - ref. 29082
non-cured gel on the nail.
Your favourite ProNails Gloss NAILY NEWS SS20
05
Use the ProNails n°10 Punky Brush to pick up some glitters from the container and
Sugar Candy Glitter Kit NEW
Sugar Candy Glitter Kit 4 pcs ref. 29461
This new kit contains 4 different glitter powders in irresistible candy like colours, which we call neon pastels. They give the nail a completely covering colour. You can use the powders for both a sugar effect or a mermaid effect, depending on the application. Whichever application method you prefer: these Sugar Candy Glitters will make your nails sparkle non-stop. They’re the perfect fluo glitters for summer!
TIPS
HOW TO USE 1.
Apply a coat of your favourite Gellak or
5.
If you want the real ‘Sugar’ effect, do
•
The glitters give the best result on a
Sopolish colour and cure.
not protect with a gloss gel. If you
lighter background, such as Gellak
2.
Apply a second coat and DON’T cure.
want a smooth or mermaid effect,
n°71 Bianchissimo or Sopolish n°3
3.
Sprinkle the Glitter Powder Blue Sugar
simply protect the glitters with your
over this non-cured coat. Now cure it.
preferred gloss!
4.
Pillow White. •
If you want a subtler shiny mermaid
Wipe all the loose glitter off the nail with
effect, use the ProNails n°16 Stamp
a Dust Brush.
Brush to “wipe out” the glitters before curing. After curing, use your favourite gloss to protect your design.
TREND ACADEMY #nextlevelnails TAKE A 3-HOUR WORKSHOP IN A PRONAILS TRAINING CENTER NEAR YOU Ready to take your nail creations to a higher level? Do you want to be able to create the latest nail trends with great advice from the best professionals? Sign up for one of our seasonal trend workshops and become a master of desing! Your clients will be amazed with all your new tricks. Visit pronails.com/education and book your spot!
INSPIRATION
21
Aquarelle Art
Effect kit
NEW
The new Aquarelle Art colours allow you to create impressive nail art with a real aquarelle effect. From flower designs to smoke effect, marbling, animal prints or abstract nail art, these Aquarelles can do it all. You want wild splatters or precise drawings? The choice is yours!
THE BEST PART?
HOW TO USE
You can simply let the Aquarelle colours dry
1.
in the air! They do not need curing in a lamp, they air dry very quickly after application.
2.
The kit includes a mini brush to draw very precise and refined aquarelle designs.
3. 4. 5.
Apply two layers of colour as a base
This kit contains 3 new remarkable Aquarelle colours + a handy mini Brush! - Aquarelle Art Yellow
- Aquarelle Art Magenta
- Aquarelle Art Cyan
- Handy mini Brush
Tip!
and cure. (Sopolish or Gellak)
Use Xtreme Matt Finishing Gel as a top
If you use Sopolish: remove the
coat and apply it while your Aquarelle
sticky layer.
colours are still wet. Use the Xtreme
Buff the nail with the New
Matt brush to blend the colours
Generation File.
together for an extraordinary
Make your drawing with the new
original effect! Don’t forget to clean
Aquarelle Art colours and let it air dry.
the Xtreme Matt brush before
Protect your design with your favourite
putting it back into the bottle.
gloss and cure. Xtreme Matt Finishing Gel 14 ml - ref. 24186 22
NAILY NEWS SS20
AQUARELLE ART
BY SA N D R IN E R O ELANTS AN D PAT R IC IA L I M A
01 bit.ly/en-aqua-art
THIS IS WHAT YOU’LL NEED 01 Aquarelle Art Effect Kit 3 pcs - ref. 29455
Gellak 71 Bianchissimo 10 ml - ref. 27191
ProNails n° 2 Unlimited M Brush - ref. 29073 OR ProNails n° 5 Premium brush - ref. 29076
Soft Finisher - ref. 30871
Xtreme Matt Finishing Gel 14 ml - ref. 24186
INSPIRATION
23
Cuticles should be cute! Not overly present,
Besides making your cuticles look clean and
No more photoshop skills required for that
not red and irritated, not torn or cut, just
younger, the Baby Manicure has another
perfect Nailfie.
a healthy looking fine contour line for your
big advantage: it allows you to apply your
beautifully polished nails. Today there is a
colour much closer to the cuticle area. For
new way for professionals to offer salon
your customers this means they will be
clients the cuticles they’ve always dreamed
able to enjoy their perfectly looking nails
As a beauty entrepreneur you’ll soon find
off. But, as with most things in life, there are
right until their next appointment, without
out the Baby Manicure is definitely your
good and bad ways to do this. The ProNails
an overly present outgrowth. Moreover it
money manicure!
Baby Manicure is the right way: It’s safe,
makes salon nails simply look better, and
fast and easy and the result is absolutely
totally Instagram-ready after the salon visit!
stunning. It leaves the cuticles clean and fresh, making them look totally rejuvenated
at it as a cuticle non-invasive face-lift if
Baby Manicure benefits
you will!
• A rejuvenating cuticle treatment that makes cuticles look cleaner and younger.
and soft like baby skin. Yet it doesn’t damage the cuticles or the nails in an any way. Look
• Safe and painless service, without damaging the cuticles or the nails. Once you try this manicure, you’ll see the
• You can apply your colour much closer to the cuticle area.
difference. It’s actually much safer and
• Creates better looking salon nails. No Photoshop needed for your #Nailfie!
easier to trim cuticles with your Vision Pro
• No need to switch tools for nippers and cutters
700 electrical nail machine instead off a
• Trendy salon service which attracts clients
nipper, and for your client it will be a more
• Adds value to your salon service and allows for a higher service price
comfortable and painless experience.
24
Sopolish n° 75 Date Night 8 ml - ref. 28429 Gellak n° 291 Date Night 10 ml - ref. 29463
BEFORE
AFTER
PRONAILS BABY MANICURE Let’s put the cute back in cuticles!
NAILY NEWS SS20
PRONAILS BABY MANICURE WORKSHOP
We recommend that nail stylists never apply an electric manicure without this training, because for every beauty professional safety
Go to pronails.com/education to find a workshop in a ProNails training center near you.
NEW
LEARN HOW TO SAFELY REJUVENATE CUTICLES AND MAKE NAILS LOOK INSTAGRAM-PROOF!
PRONAILS ACADEMY WORKSHOP:
should come first! It’s absolutely necessary to have the right knowledge and skills to
Cuti Prep 8 ml - ref. 29482
Vitamini Cuticle Oil 5 ml 40 pcs - ref. 29366
any harmful mistakes.
CUTI PREP
DAILY CUTICLE VITAMINS
During this 3 hour workshop, you will learn
The Cuti Prep is a professional cuticle
Always end the baby manicure salon service
how to perform the perfect electric manicure
treatment that prepares the cuticles for the
with some extra tender loving care using
treatment on every skin type. You’ll also
electric manicure, making them soft and easy
the Vitamina Cuticle Oil. Make sure your
learn how to make the perfect pictures
to remove. Unlike other cuticle removers,
customers buy it in your salon for home use,
of your Instagram-proof baby manicure
the Cuti Prep does not make the cuticles
so their cuticles can get their daily dose
nails, without the need of photoshop.
more elastic or flexible while softening them,
of vitamins!
This workshop is your first step towards
which makes it much more suitable for an
becoming a successful nailfluencer!
electric manicure.
perform this treatment correctly and avoid
BABY MANICURE BITS During the ProNails Baby Manicure you’ll use the Vision Pro 700 Nail Machine to gently remove the cuticles, with bits that are specifically designed for this treatment. No more scissors or nippers, no more
NEW
01
02 03
04 05
aggressively pushing back, tearing or cutting
01 Cuticle Clean bit - Dual Rotating - ref. 29259
cuticles. Just specially designed bits to do
This bit loosens the cuticle and any dead skin attached on the nail plate.
the job safely and precisely. Your client will
Use at correct rotation speed: 3.000-6.000 RPM (low speed)
not experience pain during or after removal of
02 NEW Tungsten Trimmer Bit - ref. 29487
the cuticles with a pusher and a nipper. These
This bit is for removing rough skin on the frontside of the nails. Do not use this bit on cuticles or
bits are specially designed not to damage the
on the nail itself. Use at correct rotation speed: 10.000-15.000 RPM (fast speed)
cuticles or the nail plate.
03 NEW Diamond Grinder Bit - Dual Rotating - ref. 29486
The fine but rounded point allows to remove hard dead skin in the deeper grooves at the sides of the nail. Use at correct rotation speed: 10.000-15.000 RPM (fast speed) 04 NEW Diamond Ball Bit - Dual Rotating - ref. 29485
Lifts and removes cuticles, without cutting. It facilitates an easy removal through grinding Nail Machine
instead of cutting, so it replaces the use of the cuticle nipper.
Vision Pro 700 -
Use at correct rotation speed: 10.000-15.000 RPM (fast speed)
ref. 28556
05 NEW Finisher Bit - Dual Rotating - ref. 29484
This bit is a pumice stone bit, perfect to smoothen and clean the area around the cuticle, as a final step of the electric manicure. Use at correct rotation speed: 3.000-6.000 RPM (low speed)
ACADEMY
25
26
NAILY NEWS SS20
SUMMERTIME
MAGIC Picture that perfect summer evening: the sun kisses your skin goodnight and the golden light drips down to make everything around you glow. This is what summertime magic is made of. ProNails brings this experience to the tips of your fingers and toes: the power to shine and look your best all summer long. So gather your friends, family and loved
your favourite people for a short getaway
ones to get ready for a sensational summer
or just looking for an occasion to crack
celebration. Unite and create magic! Savour
that case of fine French champagne: come
the moments, create memories, donâ&#x20AC;&#x2122;t let
together, catch the light and pass it on.
them go by unnoticed. Whether you are
Thereâ&#x20AC;&#x2122;s more than enough summertime
organising that one special day, inviting all
magic for everyone!
INSPIRATION
27
Summer shades Jacquemus, the fashion designer of the hour, is a master of translating summertime magic into runway fashion. This season, much in the same way, ProNails offers you the most delightful summer shades to dip your finger- and toenails in. With summer longer than ever this year, youâ&#x20AC;&#x2122;ll have more than enough time to try all of them on, one for each salon visit, or â&#x20AC;&#x201C; why not wear them all together at once? jacquemus
See page 58
28
NAILY NEWS SS20
shop now
bit.ly/en-summertime
SUMMER SWEETHEART Sopolish n° 239 - 8 ml - ref. 29427 LongWear n° 239 - 10 ml - ref. 29441 Gellak n° 281 - 10 ml - ref. 29414
GOLDEN HOUR
PALMY DAYS Sopolish n° 242 - 8 ml - ref. 29431 LongWear n° 242 - 10 ml - ref. 29444 Gellak n° 284 - 10 ml - ref. 29417
KAFTAN LIGHTNESS Sopolish n° 241 - 8 ml - ref. 29429 LongWear n° 241 - 10 ml - ref. 29443 Gellak n° 283 - 10 ml - ref. 29416
SUNSET CEREMONY Sopolish n° 237 - 8 ml - ref. 29425 LongWear n° 237 - 10 ml - ref. 29438 Gellak n° 279 - 10 ml - ref. 29412
Sopolish n° 238 - 8 ml - ref. 29426 LongWear n° 238 - 10 ml - ref. 29439 Gellak n° 280 - 10 ml - ref. 29413
FRUITFULLY YOURS Sopolish n° 240 - 8 ml - ref. 29428 LongWear n° 240 - 10 ml - ref. 29442 Gellak n° 282 - 10 ml - ref. 29415
INSPIRATION
29
Kaftan Lightness
GO WITH THE FLOW Once exclusively worn by sultans and kings and later adopted by the fashion industry through Dior and Balenciaga, kaftans have never ceased to adapt themselves to new times. Therefore: stay light and flowy as a kaftan and nothing will stop you from reigning. P.S. This regal pink shade is complimented beautifully by a touch of Golden Hour radiance, especially when contoured with some rose gold striping nail stickers. (see p. 31).
jacquemus
30
NAILY NEWS SS20
LongWear n° 238 Sopolish n° 238 Gellak n° 280
KAFTAN CHIC
BY PAT R IC IA LIM A
bit.ly/en-kaftan
03 Rose Gold Striping Nail Stickers
04 01
ref. 29454
03 02
NEW
These new rose gold striping nail stickers come in different sizes and give a refined thin result. They’re flexible so they can follow the curve of the nails easily. HOW TO USE 1.
Cut out the piece you want to apply
2.
Pick up the sticker using a pair of
THIS IS WHAT YOU’LL NEED 01 Gellak 283 Golden Hour - ref. 29416
tweezers and stick it to the nail 3.
ProNails n° 5 Premium Brush - ref. 29076
Using your thumb, press the sticker firmly
02 ProNails n°2 Unlimited M Brush - ref. 29073
4.
Always protect the sticker using
03 Rose Gold Striping Nail Stickers - ref. 29454
your favourite ProNails Gloss
04 Gellak 280 Kaftan Lightness - 10 ml - ref. 29413
and cure
Long Bended Tweezer - ref. 3731
Your favourite ProNails Gloss INSPIRATION
31
Palmy Days
GIRLS GETAWAY The sun brings energy and confidence, so book that getaway to some Riviera coastline hotspot and imagine the sun is shining just for you and your closest friends. Get ready for some shameless self-portraiture by the pool. It´s a celebration of summer, so live your best lives! PS: add some neon mint candy glitter power to one of the nails for some extra summertime magic.
32
NAILY NEWS SS20
jonathan simkhai
LongWear n° 242 Sopolish n° 242 Gellak n° 284
PALMY DAYS
BY G E R L A IN E JARAM ILLO
02
bit.ly/en-palm
THIS IS WHAT YOU’LL NEED 01 Gellak n° 284 Palmy Days - 10 ml - ref. 29417 02 Sugar Candy Glitter Kit 4 pcs - ref. 29461
Nail Brush - ref. 26599
ProNails n° 2 Unlimited M Brush - ref. 29073
ProNails n° 5 Premium Brush - ref. 29076
Your favourite ProNails Gloss
01
33 GET A LOOK INSPIRATION
33
Fruitfully Yours
LIFE´S A PEACH Are you more of a mani or a pedi girl? Why not both? Go bananas and dip your fingers and your toes in this flushed peach colour with a soft touch. Put on your favourite pair of sandals, grab that giant sun hat and you´re ready for a catamaran adventure with the apple of your eye.
jonathan simkhai
34
NAILY NEWS SS20
Sopolish n° 240 LongWear n° 240 Gellak n° 282
Sunset Ceremony
ISLAND DREAMS Gorgeous sands and a stylish place to dine. Life could not get any better than this. Top it off with the perfect nail polish. With this lacy colour on your nails, you will feel the magic of togetherness. Life´s a ceremony and you are the host and the main guest. P.S. don’t forget to add something blue, borrowed or n(ew)ude if you want to give this summery white mani a bridal touch.
valentino
Gellak n° 279 Sopolish n° 237 LongWear n° 237
Accent nail: Bridal Glitter effect gel – Something Borrowed
INSPIRATION
35
SUMMER SWEETHEART
BY G E R L A IN E JA RAM ILLO
02 bit.ly/en-sweetheart
03
THIS IS WHAT YOU’LL NEED 01 Gellak n° 281 Summer Sweetheart - 10 ml - ref. 29414 02 Real Dried Flowers 12 Colours - ref. 29452 03 ProNails n°2 Unlimited M Brush - ref. 29073 04 ProNails n° 5 Premium Brush - ref. 29076
36
Xtreme Matt Finishing Gel - 14 ml - ref. 24186
Master Clear Led/UV Gel - 14 ml - ref. 24310
Long Bender Tweezer - ref. 3731
Non Acetone Polish Remover with Pump - 240 ml - ref. 32013
Your favourite ProNails Gloss
NAILY NEWS SS20
01
04
Summer Sweetheart GIVE ME BUTTERFLIES
This blushing colour is an ode to summer romance. Your nails are the mirror of your heart. When you paint them as summer sweetheart, you will be like a vibrant coloured flower: guaranteed to attract butterflies.
valentino
rosy sweet as your cheeks turn, whenever you think of your
PS: add a real dried flower on top of this colour to attract more butterflies!
LongWear n° 239 Sopolish n° 239 Gellak n° 281
INSPIRATION
37
ALWAYS BE READY FOR SUMMERTIME MAGIC #FootCareIsEssential Enjoying the summer? We believe it’s done best barefoot on the beach or by the pool, or while wearing that beautiful pair of sandals with your favourite summer outfit. In other words: well cared for feet with fancy painted toe nails are an absolute must, all summer long! You don’t want to skip on an invitation for a cosy night out on a terrace because your feet aren’t ready for summer yet, do you?
During summer, foot care is a luxury you cannot live without. ProNails makes it easy for everyone to get through summer easily and carefree thanks to: • A professional foot care line for an efficient salon pedicure • Matching care products for a daily care routine at home • The trendiest summer colours to have your feet ready for any occasion
TIPS FOR HAPPY SUMMER FEET
Advise to have your clients use the right foot care
38
NAILY NEWS SS20
After walking all day discovering
Legs and feet can get dry more
The ultimate solution
the best hotspots, your legs
quickly because of the sun, sea
to repair and protect
need some relief. Advise your
water or sand. By taking the
extremely dry and
clients to use the Cooling Leg
Softening Balm balm with you
cracked skin.
& Foot Lotion to revive swollen
on vacation and using it daily
and tired feet and legs to get
on legs and feet, your skin will
them ready for a long and warm
stay soft! A must-have for every
summer evening!
client going on a sun vacation.
COOLING LEG & FOOT LOTION
SOFTENING BALM
CRACKED HEEL FOAM
100 ml - ref. 29106
100 ml - ref. 29105
125 ml - ref. 29236
Golden Hour
SUNSET SAPPHIRE No colour screams ‘radiant chic’ more than this lovely champagne rose. With this shade on your fingernails, the radiance will drip off you like warm honey. Grab your besties, throw on a sheer gown and imagine yourselves on a spectacular runway in the Gobi desert.
marc jacobs
Sopolish n° 241 LongWear n° 241 Gellak n° 283
INSPIRATION
39
NEW
Dried flower box & Flower gel The most colourful summer nails are created with real flowers! This box contains real dried flowers in 12 different shades. They’re easy to apply. You can choose to add an entire flower to the nail, or you can cut them up and combine different shades.
USEFUL TIPS
SUPER TIP!
1.
Choose and cut the flowers in the
After applying your flower, a great tip is to
shapes you want before applying them
gently push it into place with a little piece
to the nail.
of cling film. You can leave it in the lamp while curing. After curing, simply remove
2.
Be careful: dried flowers are
the piece of cling film. This way the flower
very fragile!
will follow the curve of the nail easier, which will result in a smoother nail surface
3.
Apply the dried flowers to a coat of gel
after applying your gloss.
that hasn’t cured yet. It’s best to add them in between 2 coats of builder gel for the smoothest result. 4.
If you want to add flowers on top of the builder gel or on top of a colour
NEW
coat, you’ll have to protect them with a thicker coat of gloss to get a smooth result. You might want to use the Master Clear or Gloss Finishing Shine.
Box with real dried flowers in 12 colours - ref. 29452 40
NAILY NEWS SS20
FLOWER GIRL
BY PAT R IC IA L IM A
bit.ly/en-flower Flower Gel 5 ml - ref. 29464
This transparent nail art gel has a soft pink shade and contains real dried flowers in light blue, purple, fuchsia and pink. Itâ&#x20AC;&#x2122;s a unique readymade nail art gel allowing you to create colourful nail art in a quick and easy way. Use the gel as a builder gel, as a colour coat or underneath or on top of your builder gel, or as decoration on top of a colour coat.
NEW HOW TO USE
TIPS
For a transparent flower look
1.
If the natural nail shows irregularities,
Apply a fine coat of Flower Gel after your
you ccan use a coat of Camouflage
base or builder gel. Use the Diamond Deo
Gel after the base coat to correct
Tool to reposition the flowers on the nail if
the natural nail. Choose between
needed, and cure. If you want a more opaque
Camouflage Gel Peach, Nude or
result with more flowers, apply an extra coat
Mask or the Hard Builder Milky Pink.
of Flower Gel and cure. Remove the sticky layer with Non Acetone Polish Remover and
2.
More flowers or extra colours?
smooth the surface of the nail with a file, a
Enrich your Flower Gel before curing
buffer or your Nail Machine. Remove dust
with some extra flowers from the
with Pro Septic and your Nail Brush and
Real Dried Flower Box.
apply your favourite Gloss. 3.
Use Master Clear or One Clear gel as
For a coloured flower look
a builder and gloss coat in one phase
Apply a coat of Flower Gel after the colour
to save time.
gel, reposition the flowers if needed using the Diamond Deco Tool and cure. Apply your favourite gloss. If you use Crystal Seal, first remove the sticky layer of the Flower Gel using Non Acetone Polish Remover.
INSPIRATION
41
love
celebration nails
Creating nails for a special occasion is what us nail stylists love the most. Bridal nails are everybody’s favourite: the finishing touch of every blushing bride’s look! Summer is the season full of events asking for a creative nail look. Elegant and classic are always winners, but it can be sparkly, colourful and fun just as well! These modern party nails and new nail art will inspire you for a lovely long summer! It’s party time!
42
NAILY NEWS SS20
#summertimemagic
AQUARELLE LINES
Tips! 1
BY PAT R IC IA LIM A
Always use gloss to protect the Striping Nail Stickers.
2
Draw the Aquarelle Art Effect coloured lines in 1 smooth move! Don’t stop in the middle of the nail.
bit.ly/en-aquarelle
THIS IS WHAT YOU’LL NEED 01 Aquarelle Art Effect Kit 3 pcs - ref. 29455 02 ProNails n°2 Unlimited M Brush - ref. 29073 03 Peach Camouflage LED/UV Gel - 15 ml - ref. 24315 04 Rose Gold Striping Nail Stickers - ref. 29454 05 Long Bended Tweezer - ref. 3731
ProNails n° 5 Premium Brush - ref. 29076
Non Acetone Polish Remover With Pump - 240 ml - ref. 32013
Soft Finisher - ref. 30871
Gellak 71 Bianchissimo - 10 ml - ref. 27191
Your favourite ProNails Gloss
04
01
03 02
05
INSPIRATION
43
NEW Bridal Glitter Gels
These soakable glitter effect colour gels give a shimmering pastel coloured effect to the nails, for a lovely romantic and refined look. You can use them on both Gellak and Sopolish, or just on its own on top of a base or builder gel.
HOW TO USE For gel nails Apply 1 or 2 coats on top of the cured builder coat and cure. Apply your favourite gloss and cure. If you use Crystal Seal, don’t forget to remove the sticky layer created by the Bridal Glitter Gels using Non Acetone Polish Remover. For Sopolish nails Apply 1 or 2 coats on top of your favourite Sopolish base and cure. Apply Sopolish Shine and cure. Contains Bridal Glitter Gel Something Blue – 6 ml Bridal Glitter Gel Something Borrowed – 6 ml Bridal Glitter Gel Something Nude – 6 ml
Tip! Apply 1 coat for a subtle transparent effect and 2 coats for a more intense, completely covering effect.
44
NAILY NEWS SS20
SOMETHING OLD SOMETHING NUDE SOMETHING BORROWED SOMETHING BLUE
Tip!
BY SA N D R IN E R O E LANTS
Use Crystal Seal as a gloss to avoid using Non
02
Acetone Polish Remover to remove the sticky layer of the gloss. Crystal Seal doesn’t leave a sticky layer!
bit.ly/en-blue
01
THIS IS WHAT YOU’LL NEED 01 ProNails n° 7 Pointy Brush - ref. 29078 02 3D Nail Stickers Magnolias - ref. 29453
Bridal Glitter Gels Effect Kit 3 pcs - ref. 29456
Long Bender Tweezer - ref. 3731
Non Acetone Polish Remover with Pump - 240 ml - ref. 32013
Your favourite ProNails Gloss
Creating rich 3D effect flower drawings using Gel Paint or other Nail Art Gels not your forte? We’ve got you covered
NEW HOW TO USE 1.
Sopolish colour and cure.
with these super easy 3D Stickers with Magnolia flower motifs. Nobody will
2.
notice the difference! The stickers have a transparent bottom layer so they look like real hand drawn gel
Apply 2 coats of your favourite Gellak or
Pick up the 3D sticker using the ProNails Long Bended tweezer.
3.
Add the sticker to the cured gel nail and firmly push using your thumb. If you’re working with
designs with an aquarelle effect. You
Sopolish, remove the sticky layer first using
can apply them on top of any colour!
Pro Septic. 4.
Apply Crystal Seal using ProNails n°7 Pointy Brush around the sticker, NOT on top of the sticker. This will fix the sticker. If you’re working with Sopolish, use Sopolish Shine.
INSPIRATION
45
SUMMER BRIDE
BY PAT R IC IA L IM A
BRIDAL ACADEMY #putaringonit TAKE A 3-HOUR BRIDAL NAILS WORKSHOP IN A PRONAILS TRAINING CENTER NEAR YOU Do you want your salon to become the go-to spot for bridal and party nails, or would you like to be inspired and learn some new nail art techniques? From subtle shine to decadently decorated: during this workshop youâ&#x20AC;&#x2122;ll learn it all. From now on, every bride will look even more radiant with the most beautiful nails for that one special moment! Visit pronails.com/education and book a workshop near you.
46
NAILY NEWS SS20
NEW
NEW COLOURS 4D GEL PASTE! FUCHSIA FUDGE & HONEY GOLD
The 4D Gel Pastes bring your drawings to life! It’s easy to create flowers and other decorative elements using this nail art gel with a modelling clay texture. After curing this 4D Gel Paste has a nice matte finish. You don’t need a sticky base to make sure the 4D Gel Paste sticks.
HOW TO USE 1.
Use the flat edge of the Cuticle Cleaner to pick up some 4D gel from the container, put it on a plate and roll it out with your finger. You can use ProNails Nitrile Collagen Gloves to protect your hands if you want.
2.
Add a drop of 4D Gel Paste to the nail.
3.
Using the Diamond Silicon Tool mold your 4D Gel Paste into any shape you want. Cure afterwards.
USEFUL TIPS! •
Always apply 4D Gel Paste after curing your gloss coat.
SUPER TIP
•
To refine leaves and give them a more flattened look, use ProNails n°12 Straight Stroke S Brush.
Romantic flower looks are best accompanied by decorations in soft
•
Want to add a finishing shiny touch to
pastel shades. 4D Gel Pastes are easy
your 4D creation? Use the ProNails
to mix to get any colour you want!
n°12 Straight Stroke S Brush to apply a
Blue and yellow become green, and
little bit of Crystal Seal to your 4D Gel.
4D Gel Paste Honey Gold 5 ml - ref. 29457
you can just add some white to soften
4D Gel Paste Fuchsia Fudge 5 ml - ref. 29458
an colour!
4D Gel Paste White Frosting 5 ml - ref. 29350 4D Gel Paste Blue Fondant 5 ml - ref. 29353
INSPIRATION
47
5
golden rules to follow if you want to
avoidin your allergies salon
Well, when we talk about allergy in the nail business, we are talking about allergic contact dermatitis. Some people can get allergic reactions from eating certain food stuffs or from pollen in the air (hay fever) but that’s a separate thing.
WHAT IS CONTACT DERMATITIS, AND WHAT CAUSES IT? Contact dermatitis is a red, itchy rash caused
has been particularly designed for the gels you use. Why take a risk on your own health and that of your client?
WHAT ARE THE 5 GOLDEN RULES TO FOLLOW IF YOU WANT TO AVOID ALLERGIES IN YOUR SALON?
1
Prevention is better than cure! There are many things you can do to protect yourself and your clients from generating skin allergies.
• Respect hygiene. Disinfect your hands and those of your customers with Pro Septic &
by direct contact with a substance or an
disinfect your tools with Clinilotion. Protect
allergic reaction to it. The rash isn't contagious
your hands with ProNails Nitril Collagen
or life-threatening, but it can be very
Gloves, that have the EN 374-2 protection
uncomfortable. People who develop an allergy
standard. Avoid Latex gloves as this is a
for a specific product are likely to develop
potential allergen.
further allergies to related products and it
EN 374-2 means these gloves
stays with them for life. Different substances
provide protection against
can cause such reactions, including soaps,
dangerous chemicals and
cosmetics, fragrances, jewelry, plants and
microorganisms.
pets. A lot depends on your immune system
The pictogram indicates these gloves are
and some people are more sensitive than
waterproof, resistant to microorganisms, and
others. People who are allergic to acrylates can
an effective barrier against the liquids that
get allergies from using nail products.
harbor microorganisms.
Talking about allergies
BIRGIT, WHAT SHOULD WE KNOW ABOUT ALLERGIES?
Level 2 stands for the level of resistance to penetration.
Important to know is that once an acrylate is fully cured, it is completely harmless. Important to know is that once an acrylate is
• Use a mouth mask.
fully cured, it is completely harmless. Think of
• Use a nail machine with an integrated dust
hard contact lenses which we put in our eyes
BIRGIT SERRUYS PRODUCT DEVELOPMENT DIRECTOR AT PRONAILS
extraction like the VP700.
and are made of polymethyl methacrylate. They
• Ensure good ventilation of your salon.
are fully cured and completely harmless. That’s
• Regularly apply moisturizing hand cream to
why a perfect curing of your gels is so crucial in
help restore your skin's outermost layer and
your salon! The only way to guarantee a perfect
keep your skin supple.
cure is to use a professional nail lamp which
TECH TALK
49
2
Better SAFE than sorry! Use safe products! Make sure you use reliable
products that comply to European cosmetic regulations 1223/2009. These products are free from harmful
4
Knowledge is power: Get the right education Make sure you are properly
educated on how to use your products. Make sure you apply the products correctly, avoid skin contact and respect the correct
5
There is no such thing as a free lunch! It’s easy to buy products and
lamps anywhere online these days. But when the price seems too good to be true, it probably is. Caution yourself for cheap
ingredients and impurities. Check the
curing times. It is also important to
counterfeit products and machinery. Make
labels of your products and make sure the
recognize skin sensitivity early on so you can
sure you know what you are buying and who
ingredients are clearly mentioned. If the
avoid that your client develops an allergy
you are buying it from. Make sure you get
label is too small a booklet symbol should
for life. ProNails offers a specific workshop
reliable and complete information on the
be mentioned. In this case the ingredients
on how to avoid allergy which is highly
ingredients. Good and safe products must
and safety data must be available on
recommended and represents a Quality
comply to European Cosmetic regulations
request where you buy the product.
label for your salon. Show your clients that
1223/2009 and must be free from
you and your staff are highly educated and
impurities. Unfortunately, the market place
Good to know: For all ProNails products
knowledgeable. Make your diploma’s visible
is full of unsafe cheap products that contain
Safety Data Sheets are available on
inside and even outside your certified salon
impure and forbidden ingredients. While
request in 14 different languages.
so they know they are in safe hands when
this may seem like the perfect short-term
they enter your salon.
solution for your budget, you are harming your client, yourself and your profession in
Unfortunately, many products available on the market are unsafe and should not
If your client has developed a skin allergy,
the long run. Good products have a price
be touched by any self-respecting nail
you should not continue to apply nail gel or
and they are worth every penny. Next time
technician! These products can contain
gel polish.
you want to take a risk on buying cheap
dangerous concentrations of acrylic acid,
products, remind yourself that you are in
forbidden ingredients, residues and even
the service business and that product cost
carcinogenic impurities like Isocyanide.
represents only a few euros of your total
These are harmful to the human body.
service cost. Your time and expertise are
They are harmful to your health and the
priceless, so why jeopardize your future!
health your customers. Another alarming thing we see on the market is the use of industrial pigments
to your health. The dangers of these
NEW
pigments are far worse than skin allergies
PRONAILS ACADEMY WORKSHOP: AVOID ALLERGY
and can even be life-threatening.
Go to pronails.com/education to find a workshop in
such as car paints in colour gels. These pigments are non-cosmetic and harmful
3
a ProNails Training Center near you! There are no shortcuts to success! Do not under-cure Respect the curing times of
01 Pro Septic Spray 125 ml - ref. 30404
the manufacturer of your gels and use a
02 Clinilotion Spray 125 ml - ref. 31944
professional curing lamp that has been
Pro Septic 500 ml - ref. 37614
especially designed for that particular gel
Pro Septic 1000 ml - ref. 37625
brand. The Smart light has carefully been
Clinilotion 500 ml - ref. 30014
developed with optimum LED-lamp quantity,
Clinilotion 1000 ml - ref. 30025
type and positioning to ensure a full cure
03 Anti-age Hand Cream Rich SPF 15 -
of all ProNails gels every time. Avoid the
04 Nitrile Collagen Gloves Small 100 pcs ref. 29361 Nitrile Collagen Gloves Medium 100 pcs ref. 29362 Nitrile Collagen Gloves Large 100 pcs ref. 29363
Nail Machine Vision Pro 700 - ref. 28556
300 ml - ref. 28858
temptation of buying cheap lamps online as these will cause under-curing with expensive consequences. Although not always
03
noticeable during application, these lamps do not fully cure your gels which will lead to allergies and possibly lifting and breakage. If a gel is not properly cured the uncured acrylates will come in contact with your skin during refill filing. This will cause allergies for yourself and your clients and will result in loss of valuable income.
50
NAILY NEWS SS20
01 02
04
BECAUSE WITH A GLOSS GEL THAT NEVER LOSES ITS SHINE, YOU WILL NEVER LOSE AÂ CUSTOMER
NEW THE MOST SCRATCH RESISTANT GLOSS THERE IS
NEW BECAUSE WITH A
High gloss finishing gel Extremely scratch resistant
GLOSS GEL THAT
Non-yellowing
NEVER LOSES ITS
Fast curing 30 seconds full in the Smart Light
SHINE, YOU WILL NEVER LOSE A
With sticky layer
CUSTOMER SAPPHIRE GLASS, THE MOST SCRATCH RESISTANT GLASS THERE IS
Sapphire Gloss 14 ml – ref. 29488
PRONAILS SAPPHIRE GLOSS, THE MOST
The New ProNails Sapphire Gloss, is
SCRATCH RESISTANT GLOSS THERE IS
extremely scratch resistant, which ensures a beautiful glossy nail that doesn’t lose its
Just as Sapphire glass is almost 2 times
shine over time! In fact the ProNails Sapphire
With 9H on the Mohs hardness scale of
more scratch resistant than regular glass,
Gloss will stay shiny right until the next refill
minerals, sapphire glass is the most scratch
the new ProNails Sapphire Gloss is 2 times
appointment in the salon. On top of that the
resistant glass there is. On this scale,
more scratch resistant than any regular
ProNails Saphire Gloss is non-yellowing and
that ranges from 1 to 10, regular glass is
finishing gel gloss.
can therefore be used on both light and dark colours without any colour shifting. It also
placed at 5, and only a diamond is rated at 10. Unfortunately, sapphire glass is very
Why is it so important that a gloss gel is
doesn’t cause any black-light effect under
complicated and expensive to make, which
scratch resistant?
the curing lamp.
is why it is mostly used in expensive scratch
Because a more scratch resistant gloss will
resistant designer watches, and not for
keep its shine much longer. A nail that looses
As a nail professional, you want to guarantee
bigger screens like smart phones or tablets.
it’s shine is actually a nail that is covered
your clients gel nails that stay immaculate
in tiny little scratches on the surface,
over time. It’s why they trust you and come
invisible to the human eye, but responsible
back to you, over and over again! So if you
for making its originally shiny finishing
want to have loyal gel customers, make
layer look dull or matt after a certain wear
sure you are using a gloss gel that seals
time. And this effect is especially visible on
the deal!
NEW
darker colours!
shop now
bit.ly/en-gloss
WHO’S THE GLOSSIEST OF THEM ALL? What’s the difference between the Sapphire Gloss and the Crystal Seal, many nail stylists’ favourite gloss? LET’S START BY EXPLAINING HOW THEY ARE PRETTY MUCH THE SAME!
Crystal Seal 14 ml - ref. 28483
HOW DO THEY DIFFER?
How to keep your Crystal Seal in perfect condition
Both glosses will provide a stunning
Sapphire Gloss is even more scratch
Crystal Seal is a gloss gel without
shine on both a colour and builder gel.
resistant than Crystal Seal, making it
sticky layer. It’s perfect to use on top
the perfect choice for darker colours.
of ProNails Gellak colour gels, which don’t have a sticky layer either. If you
Both are non-yellowing, so both can be Crystal Seal leaves no sticky layer after
want to use Crystal Seal on top of
curing, allowing you to work faster,
gels which do leave a sticky layer, it’s
Both glosses cure in 30 seconds FULL
because you can skip a step finishing
important to remember to always
in the Smart Light and 60 seconds in
your gel nails!
remove the sticky layer BEFORE
used on lighter colours.
applying Crystal Seal. Otherwise
The Light. Being without a sticky layer makes
the sticky layer of this gel will
Both will have a similar packaging
Crystal Seal also perfect for clients
‘contaminate’ the Crystal Seal in your
soon! Crystal Seal will keep its formula,
with contact dermatitis. If you don’t
bottle, which in future use can cause
but we’ll give it a new look. The new
have to remove a sticky layer, you don’t
small dents in your cured gloss layer.
packaging will have the same smaller
have to bring skin into contact with
So make sure you keep your Crystal
and handier cap with an optimised
non-cured gel.
Seal always in perfect condition for a
brush as you will find on the new
perfect result!
Sapphire Gloss.
WWW.PRONAILS.COM
TECH TALK
53
THESE NEW PRONAILS PREMIUM SALONS ARE TAKING THE SALON EXPERIENCE TO THE
NEXT LEVEL ProNails Premium Salon
01 Schoonheidsinstituut Audrey Weerde, Belgium
01
Hi Audrey, how are you delivering a next level experience in your new Premium Salon?
03
“I make my clients feel like they’re the star. Everyone is beautiful in their own way. Next to that I don’t waste my clients time: using the master gel has made my service time much shorter than it used to be. I’m not just fast, I’m also flexible: my clients can visit me for a beautiful set of nails before their workday even starts.” Audrey Depoorter
ProNails Premium Salon
02 Uw Huid, Mijn Passie Grimbergen, Belgium
02 ProNails Premium Salon
03 Pure S Veurne, Belgium
Hi Shauny, how are you delivering a next level experience in your new Premium Salon?
Hi Leen, how are you delivering a next level
“I greet every client with “Hello gorgeous!” and make
experience in your new Premium Salon?
sure they look their best head to toe!”
“Thanks to the master gel I can create a set of gel
Shauny Moerman
nails in 30 minutes. I can help my clients quickly and perfectly, and even have time to offer them a drink. Getting a set of strong, beautiful and thin nails in only half an hour, that lasts them at least 4 weeks, is a dream come for my busy customers!” Leen De Cock
54
NAILY NEWS SS20
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ProNails Premium Salon
Treasury Antwerpen, Belgium
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Hi Vicky and Jessica, how are you delivering a next level experience in your new Premium Salon? “Mother and daughter work together in our salon,
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making it a unique family business. Together we make sure our clients feel like home and we offer a salon service of impeccable quality.” Vicky Kinali & Jessica Bernard
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La P'tite Pose Bastogne, Belgium
Sofingers
Hi Muriel, how are you delivering a next level
Hi Sofie, how are you delivering a next level
experience in your new Premium Salon?
experience in your new Premium Salon
“I offer my clients a premium service in a beautiful and
“I get tons of great Facebook comments from clients
comfortable space. Every client gets offered a drink
after a visit to my Premium Salon! They like my swift
first and then they can pick one of the most beautiful
salon service, my eye for detail and my perfectly
ProNails colours. I take extra workshops with ProNails
finished nails. They also tell me they turn to me for
a couple of times a year so I can improve the services
the latest trends and style advice, and a friendly chat
I offer. Soon you’ll be able to visit me for foot care too!”
on top. They leave my salon in a great mood, with
Muriel Maquel
pretty nails!”
ProNails Premium Salon
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ProNails Premium Salon Bredene, Belgium
Sofie Berton
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Mons
Mons, Belgium
Dolce Bellezza
Hi Caroline, how are you delivering a next level
Hi Elena, how are you delivering a next level salon
experience in your new Premium Salon?
experience in your new Premium Salon?
“Our enthusiastic and passionate team welcomes
“Our Premium Salon makes a difference in the beauty
each client with a big smile! Our professional expertise
business, because we offer a unique experience to
guarantees that each client leaves with that same big
each client in an exceptionally beautiful setting.”
smile after each service!”
Elena Peteva
ProNails Premium Salon & Academy
ProNails Premium Salon Plovdiv, Bulgaria
Caroline Lernould
08 PEOPLE OF PRONAILS
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SOPOLISH THE SEMI PERMANENT FOR SUCCESFUL SALONS
Discover how both your salon and your customers can benefit from the most advanced semi permanent salon service
2
application techniques
ZERO NAIL DAMAGE
14+ DAYS FLAWLESS WEAR
FAST SALON SERVICE
1 SOPOLISH EASY SOAK • Faster and easier soak-off removal in 5 minutes • Suitable for all nail types • Suitable for both hands and feet • Perfect for loyal returning salon customers
2 SOPOLISH EASY PEAL • Allows easy peel-off removal, at home or in the salon • Not suitable for feet • Perfect for salon customers that want a do-it-yourself removal
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NAILY NEWS SS20
HOW TO GET A PERFECT RESULT WITH EVERY CLIENT? Watch the Sopolish application and removal videos online and find
TIPS & TRICKS
for maximizing your wear time. PRONAILS.COM/ SOPOLISH-TUTORIALS
REUSABLE SOAK-OFF CLIPS
NEW
10 pieces Reusable Soak-Off Clips 10 pcs - ref. 29459
Use with Sopolish Remove 500 ml - ref. 27610 Sopolish Remove 100 ml - ref. 27609 Cosmetic Pads Square 250 pcs Box - ref. 28648 Cosmetic Pads Square 500 pcs - 2 rolls - ref. 37748
HOW TO USE
These reusable clips will help you remove
Not only are these clips a lot easier to use
soakable semi permanent gels like Sopolish
and do they look more professional in your
in a more professional, more efficient way.
salon, they also allow you to reduce your
Gently break open the front and top seal
salon waist. We know you care about the
with the ProNails Masterfile 180. Fold a
No more messing around with silver foil
environment just like we do, and we want
cosmetic pad and soak with Sopolish
paper wraps, just soak a cotton pad, put
to make it easier for you to do your part!
Remove. Position the soaked cotton pad into
it inside the reusable clip, clip it on the
So no more throwing away silver foil paper
the deep side of the clip. Place the clip over
fingernail and wait for 5 minutes!
for every client! No more buying silver foil
the finger nail with cotton pad facing the nail
wraps or paper! These reusable clips will
surface. Soak for 5 minutes and remove.
last you a lifetime. They are ecological รกnd economical!
BUSINESS
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MARKETING TOOLS DISPLAYS
NEW
Wooden LongWear Display in SS20 collection pack! Show off your new collections and put your LongWear colours on a pedestal quite literally with our new stylish solid wood display with milled logo. This new wooden display is FREE when you buy the SS20 LongWear Display Pack. This pack contains: • the 12 new collection colours • a LongWear Start and a LongWear Finish • the SS20 loose interchangeable display card printed front & back, one side showing the Next Level collection and the other side presenting Summertime Magic • a ring with empty colour sticks + matching stickers to display all new collection colour names and numbers for Gellak, Sopolish & LongWear LongWear Wooden Display Pack SS20 - 14 pcs with Next Level
• the reusable wooden display base in solid wood with milled logo
and Summertime Magic Collection - ref. 29496
TWICE THE FUN
Use this display to present new colours twice each season! Start your season for example by displaying the Next Level collection, and flip over your display card to give Summertime Magic some more
LONGWEAR
love a couple of months later. This way your clients will discover
IN 1-2-3
new colours each visit and they’ll be pleasantly surprised by the inspiration you provide. Just 1 display pack will have your clients enjoy Floor Display Card
new colours all season long!
SS20 - ref. 29480 29480_Floor Display Card SS20.indd 1
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LongWear Table Display 36 pcs
Table Display Card Summertime
Double Sided Sopolish
Sopolish Display Base
(empty) - ref. 29089
Magic 25 x 17,5 cm - ref. 29478
Display Card SS20
8 pcs (empty) + 12 colour
for Next Level and
sticks - ref. 28895
Table Display Card Next Level
Summertime Magic
25 x 17,5 cm - ref. 29477
Collections - ref. 29479
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NAILY NEWS SS20
NEW
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POSTERS & PICTURE BANNERS
NEXT LEVEL RED NEXT LEVEL NAILS
E ARCADONADE LEM NEW COLOUR TREND
NEW COLOUR TREND
ARCADE LEMONADE LONGWEAR N° 248 - SOPOLISH N° 248 - GELLAK N° 290
NEW COLOUR TREND
STUCK IN THE GAME LONGWEAR N° 45 - SOPOLISH N° 245 - GELLAK N° 287
www.pronails.com
ALWAYS ON LONGWEAR N° 247 - SOPOLISH N° 247 - GELLAK N° 289
www.pronails.com
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SUNSET CEREMONY
PALMY DAYS
NEW COLOUR TREND
NEW COLOUR TREND
NEW COLOUR TREND
FRUITFULLY YOURS SUNSET CEREMONY LONGWEAR N° 237 - SOPOLISH N° 237 - GELLAK N° 279 DECORATED WITH BRIDAL EFFECT GELS & 4D FLOWERS
FRUITFULLY YOURS LONGWEAR N° 240 - SOPOLISH N° 240 - GELLAK N° 282
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PALMY DAYS LONGWEAR N° 242 - SOPOLISH N° 242 - GELLAK N° 284
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FAIRS DKF BEAUTY 20
COSMOPROF
Copenhagen, Denmark
Bologna, Italy
29 February - 1 March
12 - 16 March
BEAUTY FORUM
ESTETIKA
Warsaw, Poland
Brussels, Belgium
7 - 8 March
21 - 23 March
BEAUTY TRADE SPECIAL
Utrecht, The Netherlands 4 - 6 April
16-12-19 10:58
PRONAILS.COM