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C O N N E C T I N G .
E L E VAT I N G .
I N S P I R I N G .
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BucksBucks County County Real Producers Real Producers •5 •5
TABLE TABLE OFOF
CCOONNTTEENNTTSS 09 09
1010
1414
MeetMeet the the BucksBucks County County Real Real Producers Producers TeamTeam
Preferred Preferred Partners Partners
Top Top Producer Producer CoverCover StoryStory Lisa Lisa Povlow Povlow
20 20
26 26
30 30
AgentAgent to to Watch: Watch: Justin Justin Health Health
AgentAgent on on Fire Fire Matt Matt Scanna Scanna piecopieco
Preferred Preferred Partner Partner Highlight: Highlight: Carmella Carmella McGonegal McGonegal Advisors Advisors Mortgage Mortgage
If youIfare youinterested are interested in contributing in contributing or nominating or nominating Realtors Realtors for certain for certain stories, stories, please please emailemail us at us josh.buchter@realproducersmag.com at josh.buchter@realproducersmag.com DISCLAIMER: DISCLAIMER: Any articles Any articles includedincluded in this publication in this publication and/or opinions and/or opinions expressed expressed therein do therein not necessarily do not necessarily reflect the reflect views theofviews The N2 of The Company N2 Company d/b/a Real d/b/a Producers Real Producers but but remain solely remainthose solelyofthose the author(s). of the author(s). The paidThe advertisements paid advertisements contained contained within the within Bucks theCounty Bucks Real County Producers Real Producers magazine magazine are not endorsed are not endorsed or recommended or recommended by The N2 by The N2 Company Company or the publisher. or the publisher. Therefore, Therefore, neither The neither N2 The Company N2 Company nor the nor publisher the publisher may be may held be liable heldorliable responsible or responsible for business for business practices practices of theseofcompanies. these companies.
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BucksBucks County County Real Producers Real Producers •7 •7
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M EMEETE TT HTEH B E UBCUKCSK C S OCUONUTNYT R Y ERAELAPL RPORDOUDCUECRESR TS ETAEMA M
JoshJosh Buchter Buchter
Megan Megan McDonnell, McDonnell, Publisher Publisher Assistant Assistant
SocialSocial MediaMedia Manager Manager
Kevin Kevin York,York,
Bethany Bethany Williams, Williams,
Bryant Bryant Sanders, Sanders,
MikeMike Napolitano, Napolitano,
Heather Heather Pluard Pluard
ChrisChris Menezes Menezes
Owner/Publisher Owner/Publisher
Kevin Kevin York Photography York Photography
M.Snaps M.Snaps MediaMedia
Philly Philly RP TVRP TV
WriterWriter
David David DeSue, DeSue, Jr., Jr.,
BryantBryant Sanders Sanders Photography Photography
WriterWriter
SaraSara Howanski, Howanski,
Geneva Geneva Eilertson Eilertson
RyanRyan Berridge, Berridge,
Thato Thato Dadson, Dadson,
Marketing Marketing Director Director
Reprints Reprints Manager Manager
Berridge Berridge Photography Photography ThatoThato Dadson Dadson Photography Photography
DaveDave Danielson, Danielson, WriterWriter
Tom Tom Goodwin Goodwin
BCRPBCRP Account Account Executive Executive
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LL II SS A A
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DOYLESTOWN DOYLESTOWNPROPERTIES PROPERTIES toptop producer producer cover cover story story WrittenWritten By: Dave By: Danielson Dave Danielson Photography Photography By: Kim By:Billingsley Kim Billingsley Photography Photography
Full-Speed Full-Speed Forward Forward
WhenWhen you do you something do something you love, you love, there’s there’s no no holding holding back.back. You dedicate You dedicate yourself yourself to what to what you you do —do and —to and who to you whodo you it do for.it for. That’sThat’s the spark the spark that Lisa that Povlow Lisa Povlow lives lives and and works works with.with. As her Assigns her signs say, “Lisa say, “Lisa Povlow Povlow Makes Makes It Happen.” It Happen.” As anAs Associate an Associate Broker Broker with with KellerKeller Williams Williams Real Real Estate Estate Doylestown Doylestown and New and New Hope,Hope, as well as well as Keller as Keller Williams Williams Luxury Luxury International, International, Lisa Lisa takestakes a full-speed-forward a full-speed-forward approach approach to helping to helping her clients her clients succeed succeed in real inestate. real estate. “It’s exciting “It’s exciting whenwhen I see Imy seeclients my clients get what get what they want they want and reach and reach their their goalsgoals … to seeing … to seeing themthem beingbeing happy. happy. I loveI that.” love that.” Opening Opening Scenes Scenes
Lisa earned Lisa earned her real herestate real estate license license in 1997. in 1997. But But her story her story reallyreally beganbegan yearsyears earlier. earlier. As Lisa Asgrew Lisa grew up, she up,studied she studied actingacting and psycholand psychology atogy Syracuse at Syracuse University. University. In time, In time, she had shethe had the opportunity opportunity to study to study abroad abroad in London. in London.
BucksBucks County County Real Producers Real Producers • 15 • 15
“While “While I wasI there, was there, I metI my metdaughter’s my daughter’s father. father. I I married married him and himcame and came back back to thetoU.S. the and U.S.wanted and wanted to pursue to pursue my acting my acting career,” career,” she says. she says. “That“That didn’tdidn’t go the goway the Iway anticipated, I anticipated, so I went so I went into sales, into sales, selling selling Craftmatic Craftmatic adjustable adjustable beds.” beds.” In theInmeantime, the meantime, Lisa started Lisa started her family, her family, welcoming welcoming her her daughter, daughter, Sofia,Sofia, into the intoworld. the world. Making Making Her Way Her Way
At theAtsame the same time,time, Lisa had Lisaan had unmistakable an unmistakable entrepreentrepreneurial neurial strength. strength. She put Shethat put to that work to work by partnering by partnering with with her supervisor her supervisor to create to create an innovative an innovative fruit fruit fon- fondue business due business — Philly — Philly FruitFruit Fondue Fondue — that — she thatstarted she started to build to build out inout local in local malls.malls. The twists The twists and turns and turns of lifeofheld life change held change for Lisa. for Lisa. In In time,time, she ran sheinto ran licensing into licensing issuesissues with with her business her business and also and went also went through through a divorce. a divorce. Crucial Crucial Conversation Conversation
At that At time, that time, she had sheahad pivotal a pivotal conversation conversation with with her father. her father. “He said, “He ‘Lisa, said, ‘Lisa, why don’t why don’t you go you into goreal intoestate?’ real estate?’ I said,I said, ‘That‘That is theismost the most boring boring thingthing I’ve ever I’ve heard, ever heard, Dad,’”Dad,’” Lisa Lisa remembers remembers with awith smile. a smile. “Of course, “Of course, the rest theisrest history. is history. I did get I didmy getlicense my license and go and into gothe intobusiness. the business. And IAnd feel I feel blessed blessed that I’ve thatnever I’ve never had ahad badayear.” bad year.” Through Through real estate, real estate, Lisa saved Lisa saved enough enough money money to design to design and build and build her own her home. own home. In fact, In she fact,was sheher wasown her genown general contractor eral contractor to create to create a home a home for her forand herSofia. and Sofia. “I learned “I learned so much so much through through my real myestate real estate career career that that I recently I recently became became a developer, a developer, obtained obtained variances variances and and did a did small a small subdivision,” subdivision,” Lisa says. Lisa says. “Again “Again I wasImy was my own designer own designer and General and General Contractor, Contractor, only this onlytime this time with with the help the of help myofnow my fiancé, now fiancé, JohnJohn Ricardo, Ricardo, who who supervised supervised and worked and worked on the onjob the…job and…to and whom to whom I am I am forever forever grateful. grateful. I tookI took my twin my twin homehome in Doylestown in Doylestown Boro Boro and made and made it intoit ainto single-family a single-family home,home, with with a a largerlarger yard yard and two-car and two-car garage.” garage.” Building Building Momentum Momentum
Lisa first Lisa entered first entered the real the estate real estate business business in in 1997 1997 in New in New Jersey Jersey — then — then earning earning her her Pennsylvania Pennsylvania license license in 1999. in 1999. AfterAfter starting starting her career her career with with Century Century 21, she 21,joined she joined Weichert Weichert for 17for years. 17 years. ThreeThree yearsyears ago, she ago,moved she moved to to Keller Keller Williams, Williams, where where she isshe part is of part Keller of Keller Williams Williams Luxury Luxury International. International.
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Today, Today, as Team as Team Leader Leader of Doylestown of Doylestown next generation. next generation. I’m concerned I’m concerned aboutabout can make can make opportunities. opportunities. I’m always I’m always Properties, Properties, she enjoys she enjoys teaming teaming up with up her with her bullying bullying and kids andbeing kids being able to able gettowhat get what openopen to people to people calling calling and asking and asking me me sister,sister, ShanaShana Trichon, Trichon, and Catherine and Catherine Laboski. Laboski. they need they need to thrive to thrive and be and able beto able afford to afford questions. questions. I want I want to trytototry help to help in in Together, Together, they have they built have abuilt reputation a reputation for results for results housing housing in theinfuture.” the future.” any way any Iway can.” I can.” as topasproducers top producers in Bucks in Bucks County. County. Giving Giving BackBack Day by Day day, by Lisa day, brings Lisa brings a tireless a tireless “I brought “I brought Shana Shana on myonteam my team aboutabout sevenseven As Lisa As considers Lisa considers her career, her career, she she workwork ethicethic and her andout-of-the-box her out-of-the-box yearsyears ago and agoCatherine and Catherine threethree yearsyears ago. I’ve ago. I’ve took took time time out toout share to share somesome tips for tips forcreativity creativity to solving to solving her clients’ her clients’ issuesissues been been doingdoing this for this25for years 25 years and have and have evolved evolved others others who are wholooking are looking to take to their take theirand helping and helping themthem reachreach their their goals.goals. into running into running a team a team whichwhich I mayI expand. may expand. own steps own steps forward forward in theinbusiness. the business. I am involved I am involved with with everyevery deal and dealoversee and oversee All along All along the way, the way, Lisa Lisa all aspects,” all aspects,” Lisa points Lisa points out. “Iout. now “I have now have an an “It’s important “It’s important to follow to follow good good men-men- continues continues to take to atake full-speed-fora full-speed-forassistant, assistant, Ava, who Ava, helps who helps me run meoperations, run operations, tors …tors to find … toout findwho out the whotop theagents top agentswardward approach. approach. alongalong with with photographers, photographers, videographers, videographers, my my are and areshadow and shadow them,them, learnlearn and ask and ask own social own social mediamedia person, person, a writer, a writer, stagers stagers and andquestions,” questions,” she says. she says. As she Assays, she says, “When “When I wasIawas student a student contractors. contractors. TheyThey are allare partners. all partners. This is This myis my at Syracuse, at Syracuse, I hadIahad professor a professor who who brand. brand. It is aItluxury is a luxury brand, brand, but we butdowe alldo facets all facets“Try “Try to join to ajoin team a team at first at if first youifcan you canadvised advised students students to beto visible be visible and fail and fail and all and price all price ranges. ranges. Everything Everything is custom, is custom, and, and, and get andyour get your feet wet feetto wet learn to learn the the gloriously. gloriously. I’ve taken I’ve taken that into that what into what I I depending depending on theonproperty, the property, I change I change the riders.” the riders.” business. business. If youIfare youconfident are confident you you do. And do. I’m Andthankful I’m thankful for the forresults.” the results.” Wonderful Wonderful WorldWorld
AwayAway from from work,work, Lisa cherishes Lisa cherishes time time with with her family, her family, including including her daughter, her daughter, Sofia,Sofia, her her fiancé, fiancé, JohnJohn Ricardo, Ricardo, and his andchildren, his children, Alison Alison and Justin and Justin Ricardo. Ricardo. In herInfree her time, free time, Lisa likes Lisa likes to exercise, to exercise, as as well as well spending as spending time time at their at their beachbeach house, house, traveling, traveling, reading reading books, books, cooking cooking and explorand exploring new ing restaurants. new restaurants. Giving Giving back back is central is central to Lisa’s to Lisa’s life, as life, well. as well.
“
“I’m concerned “I’m concerned aboutabout the children the children and and schools,” schools,” she says. she says. “I’m concerned “I’m concerned aboutabout the the
I’MI’M ALWAYS ALWAYS OPEN OPEN TOTO PEOPLE PEOPLE CALLING CALLING AND AND ASKING ASKING MEME QUESTIONS. QUESTIONS. I I WANT WANT TOTO TRY TRY TOTO HELP HELP IN IN ANY ANY WAY WAY I CAN. I CAN.
“
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BucksBucks County County Real Producers Real Producers • 19 • 19
agent agent to watch to watch
Heath Heath WrittenWritten By: Chris By: Menezes Chris Menezes Photography Photography By: Berridge By: Berridge Photography Photography
Justin Justin
CCOOMMPPAASSSS Justin Justin HeathHeath was bound was bound to become to become a top-producing a top-producing agent.agent. Real Real estateestate has been has been an essential an essential part of part who of he who is he since is since childhood. childhood. His His fatherfather was, was, and still andis, still a successful is, a successful real estate real estate agentagent and associate and associate broker broker in their in their hometown hometown of Linwood, of Linwood, NJ. Some NJ. Some of Justin’s of Justin’s earliest earliest memories memories werewere of being of being in hisinfather’s his father’s real estate real estate office,office, meeting meeting otherother agents, agents, goinggoing on property on property tourstours and being and being stuckstuck in theincar. the car. “I remember “I remember beingbeing 3 or 43 years or 4 years old, running old, running around around his office, his office, messing messing around around and getting and getting into trouble,” into trouble,” Justin Justin recalled. recalled. “When “When I I was older, was older, aboutabout 9, I remember 9, I remember frequently frequently sitting sitting at theattable, the table, help-helping him ingstuff him stuff mailers mailers and write and write addresses addresses on envelopes. on envelopes. I hated I hated the the tastetaste of theofglue the but gluereal butestate real estate definitely definitely seeped seeped into my intoDNA.” my DNA.” While While Justin Justin was in was many in many waysways destined destined to revisit to revisit that part that of part of himself, himself, he wanted he wanted to beto become be become eithereither an FBI anagent FBI agent or sports or sports agentagent as a kid. as aHis kid.mother His mother was in was theinlegal the legal field,field, and he and grew he grew up playing up playing tennis tennis competitively. competitively. AfterAfter earning earning an Associate an Associate in in Communications Communications fromfrom Temple Temple University, University, he pursued he pursued a career a career in in Corporate Corporate America. America. Starting Starting as a sales as a sales representative representative with with an office an office supply supply company, company, Justin Justin worked worked his way his through way through the corporate the corporate ranks, ranks, eventually eventually moving moving into healthcare into healthcare sales.sales. He worked He worked mostly mostly with with executives executives of of medical-supply medical-supply companies, companies, pharmaceutical pharmaceutical companies, companies, and hospiand hospitals, in tals, a more in a more customer-oriented customer-oriented capacity capacity and eventually and eventually became became a Senior a Senior Vice Vice President President of Sales of Sales for a for Fortune a Fortune 500 company. 500 company. AfterAfter aboutabout 12 years 12 years in corporate in corporate America, America, Justin Justin was wanting was wanting a a change. change. “One“One of theofmain the main reasons reasons I wanted I wanted to gettoout getofout theofcorpothe corporate world rate world was the waslack the of lack relationships,” of relationships,” Justin Justin explained. explained. “It can “It can be a very be a very lonely lonely world, world, having having to jump to jump on a plane on a plane at a moment’s at a moment’s notice notice to flyto across fly across the country the country and be and away be away from from your your family family all all week,week, just to just discuss to discuss line items line items with with someone someone who has whoalready has already met met with with a bunch a bunch of other of other vendors vendors just like justyou. like It you. canItbe can daunting be daunting and and a dehumanizing a dehumanizing kind of kind feeling.” of feeling.” 20 • April 20 • April 20222022
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BucksBucks County County Real Producers Real Producers • 21 • 21
The childhood The childhood connection connection and familiarity and familiarity of real of real estateestate seemed seemed like alike breath a breath of fresh of fresh air for airJustin. for Justin. It wasItlike wasreconnecting like reconnecting to a part to a of part himself of himself he had he had forgotten. forgotten. It feltItmeaningful, felt meaningful, not just notpersonally, just personally, but the butwork the work itselfitself – helping – helping people people with with a large, a large, life-impacting life-impacting decision, decision, whilewhile establishing establishing a con-a connection nection and meaningful and meaningful relationship relationship in theinprocess. the process. He could He could be someone be someone his clients his clients reliedrelied on and on and trusted trusted to look to out lookfor outtheir for their best interest. best interest. Of course, Of course, leaving leaving the stability the stability of corporate of corporate salary salary and benefits and benefits wouldwould not be not sobe easy. so easy. Justin Justin had to had to workwork full-time full-time in both in both fields,fields, and “burn and “burn the candle the candle at both at both ends,”ends,” until until he could he could buildbuild enough enough business business in real inestate real estate to fully to fully transition, transition, whichwhich took took aboutabout a a year year and aand halfato half accomplish. to accomplish. Justin Justin started started his career his career in February in February of 2018 of 2018 as anas an individual individual agentagent with with KellerKeller Williams, Williams, Horsham. Horsham. Taking Taking advantage advantage of allof the alltraining the training and coaching and coaching offered offered to him tothrough him through the brokerage, the brokerage, he became he became the fastest the fastest agentagent to graduate to graduate from from the program the program and and looked looked for every for every opportunity opportunity he could he could to doto ando open an open househouse for someone for someone or take or on take anon extra an extra client. client.
22 • April 22 • April 20222022
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“
I WAS I WAS CONSTANTLY CONSTANTLY LOOKING LOOKING FOR FOR WAYS WAYS TOTO HELP HELP PEOPLE, PEOPLE, WHETHER WHETHER IT IT BEBE OTHER OTHER AGENTS, AGENTS, CLIENTS, CLIENTS, LEADERSHIP, LEADERSHIP, WHOEVER, WHOEVER, TRYING TRYING TOTO BUILD BUILD A CLIENTELE, A CLIENTELE, AND AND CREATE CREATE RELATIONSHIPS RELATIONSHIPS WITH WITH PEOPLE.” PEOPLE.”
“I was looking for ways to help people, whether it be it other “I constantly was constantly looking for ways to help people, whether be other agents, clients, leadership, whoever, trying to build a clientele, and create agents, clients, leadership, whoever, trying to build a clientele, and create relationships with with people. I shaped my approach fromfrom my corporate expe-experelationships people. I shaped my approach my corporate rience, usingusing the same methods – having conversations, broadcasting whatwhat rience, the same methods – having conversations, broadcasting you’re doing, getting in front of people, doingdoing all the and leg you’re doing, getting in front of people, allresearch the research andwork leg work upfront to show people you are in theinfield,” explained Justin. upfront to show people youthe areexpert the expert the field,” explained Justin. In noIn time, Justin started winning top-performer awards, top volume no time, Justin started winning top-performer awards, top volume awards, Five Star for the agent, and soon became awards, Five Awards Star Awards forfastest-growing the fastest-growing agent, and soon became the top-performing agentagent in hisinoffice. At the 2019, he hired a the top-performing his office. Attail theend tailof end of 2019, he hired a personal transaction coordinator and moved his team to Compass in 2020. personal transaction coordinator and moved his team to Compass in 2020. He officially hiredhired his first this past 20222022 and promoted his his He officially his agent first agent this January past January and promoted transaction coordinator to operations manager. transaction coordinator to operations manager.
Today, Today, Justin Justin is focused is focused on providing on providing support support to histoteam, his team, increasing increasing his his personal personal production, production, and establishing and establishing mutually mutually beneficial beneficial relationships relationships with with everyone everyone he encounters. he encounters. But most But most of all,ofheall, remains he remains passionate passionate aboutabout beingbeing “a good “a good human” human” – being – being therethere for his forwife, his wife, Ashleigh, Ashleigh, his children, his children, Jackson, Jackson, Bella,Bella, Hallie, Hallie, and dog, and Ghost, dog, Ghost, whilewhile helping helping people people find success find success in real inestate. real estate. Outside Outside of work, of work, JustinJustin lovesloves to explore to explore new places new places with with his family, his family, hiking, hiking, running, running, working working out, and out,playing and playing tennis. tennis. His kids His are kidsinvolved are involved in a lot in of a lot of sports, sports, so they so are theyalways are always on theongo. theAgo. jokester A jokester at heart, at heart, JustinJustin lovesloves a great a great prank, prank, and making and making people people laughlaugh with with his dry hissense dry sense of humor. of humor. Ashleigh Ashleigh oftenoften compares compares him to him Jim tofrom Jim from The Office. The Office. He also Hedescribes also describes himself himself as anas “ideas an “ideas man”man” and loves and loves thinking thinking aboutabout the next the thing next thing and how and to how bring to bring it to life. it to life. As Justin As Justin keepskeeps moving moving forward forward in real in estate, real estate, thinking thinking aboutabout his next his next stepssteps in theinbusiness, the business, and how and to how bring to bring it to life, it to one life,thing one thing is certain, is certain, he he will continue will continue to filltohis filllife hiswith life with purpose, purpose, keeping keeping his relationships his relationships frontfront and center, and center, and pursuing and pursuing whatwhat he was he born was born to do.to do. realproducersmag.com realproducersmag.com
BucksBucks County County Real Producers Real Producers • 23 • 23
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BucksBucks County County Real Producers Real Producers • 25 • 25
agent agent on fire on fire
MAT T
WrittenWritten by: Chris by: Menezes Chris Menezes Photography Photography by: Thato by: Thato Dadson Dadson Photography Photography
26 • April 26 • April 20222022
F RFARNAKNLKI LNI N I NIVNEVSETSMT EMNETN T R ERAELATLYT Y WhenWhen it comes it comes to real toestate, real estate, Matt Matt side of side theoftransactions the transactions was very was very Scannapieco Scannapieco has done has done it all.it2021 all. 2021 important, important, my passion my passion for finance for finance served served as a major as a major turning turning pointpoint and and drovedrove me tome ultimately to ultimately studystudy that that career career steppingstone; steppingstone; he produced he produced in school.” in school.” over over $15.1$15.1 million million in sales in sales volume volume on on his own. his own. FromFrom single-family single-family property property AfterAfter aboutabout two-and-half two-and-half yearsyears investments, investments, renovations, renovations, flips, flips, to to at University at University of South of South Carolina, Carolina, largelarge scalescale multi-unit multi-unit developments, developments, MattMatt decided decided to transfer to transfer to theto the commercial commercial projects, projects, retailretail salessales and and Temple Temple University University Fox School Fox School of of property property management, management, he and hehis and his Business Business Honors Honors Program, Program, and and family-owned family-owned brokerage, brokerage, Franklin Franklin moved moved into the intocity, the city, where where he he Investment Investment Realty Realty has the hasknowledge the knowledge started started working working with with Franklin Franklin and skills and skills necessary necessary to help to their help their Investment Investment Realty Realty part-time part-time clients clients with with whatever whatever they need. they need. in Philadelphia. in Philadelphia. He earned He earned his his degree degree in finance in finance but decided but decided to to Matt Matt grewgrew up inup theinreal theestate real estate stickstick with with real estate real estate full-time full-time business. business. His father His father founded founded and integrate and integrate the passion the passion for for finance finance into his intoreal his estate real estate career. career. Franklin Franklin Investment Investment Realty Realty 30 30 yearsyears ago, and ago,prior and prior to that to worked that worked with with Scannapieco Scannapieco Development Development WhenWhen Matt Matt started started working working full- fullCorporation, Corporation, a developer a developer who has who has time time at Franklin at Franklin Investment Investment Realty, Realty, done done everything everything from from single-family single-family he approached he approached it likeitany likebusiany busihomes homes to high to rise, high multi-unit rise, multi-unit luxury luxury ness ness owner owner would, would, taking taking a verya very properties. properties. Matt Matt started started working working for for hands-on hands-on approach. approach. He developed He developed his father his father in high in school high school during during school schoolsystems systems for property for property management management breaks breaks and continued and continued through through college. college.and became and became the go-to the go-to guy inguy thein the officeoffice for everything for everything tech and tech and “My father “My father had ahad portfolio a portfolio of about of about systems systems based. based. Then,Then, aboutabout threethree 50 properties 50 properties at theattime, the time, and Iand I yearsyears ago, he ago, decided he decided to move to move back back oversaw oversaw a lot aoflot theofrenovations the renovations to Bucks to Bucks County County with with his wife, his wife, and learned and learned aboutabout the investment the investment Marissa, Marissa, and, seeing and, seeing the shift the shift in thein the side of side theofbusiness,” the business,” explained explained market, market, beganbegan taking taking the business the business Matt.Matt. “Understanding “Understanding the financial the financial in a different in a different direction. direction.
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R ER FE OF C OU C SU ES DE D AN AD N DR ER AE D AY DY F OF R OR B IBGI GT H T IHNI G N SG S
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BucksBucks County County Real Producers Real Producers • 27 • 27
Matt Matt has taken has taken the lead the on lead expanding on expanding the business the business and and growing growing the brokerage the brokerage in a more in a more traditional traditional capacity. capacity. As a symbol As a symbol of theofrecent the recent transition, transition, Matt Matt recently recently sold The soldMatthew The Matthew BairdBaird Mansion, Mansion, a longtime a longtime property property his father his father has managed has managed from from the very the very beginnings beginnings of of Franklin Franklin Investment Investment Realty. Realty. He isHe excited is excited to grow to grow their their family-based family-based brokerage, brokerage, to bring to bring on new on agents, new agents, and to and to continue continue serving serving BucksBucks County County but with but with all the allexpethe experience rience and expertise and expertise he has heacquired has acquired over over the years, the years, to to be thebego-to-guy the go-to-guy for allfor things all things real estate. real estate. “As a“As family-based a family-based brokerage, brokerage, we offer we offer the same the same services services if notifmore not more than than the bigger the bigger brokerages brokerages out out there.there. Like every Like every successful successful brokerage, brokerage, our main our main focusfocus is on is client on client experience experience and providing and providing valuevalue to both to both our agents our agents and clients. and clients. We just Wedon’t just don’t have have to jump to jump through through as many as many hoopshoops as theasbigger the bigger offices offices to doto so,” do so,” Matt Matt explained. explained. “Our“Our clients clients can attest can attest to ourtolevel our level of of service, service, and Iand am determined I am determined to find tomore find more waysways to to help agents help agents and give and people give people otherother avenues avenues to to success, success, usingusing everything everything we know we know aboutabout the business.” the business.”
“We have “We have always always been been heavily heavily investment investment based, based, focus-focusing oning buildon building equity, ing equity, rather rather than than generating generating revenue. revenue. My My fatherfather wanted wanted to to growgrow the busithe business ness for some for some time time but didn’t but didn’t knowknow the the best avenue. best avenue. So, when So, when I moved I moved back back to Bucks to Bucks County County and bought and bought my grandmy grandparents’ parents’ homehome and fully and fully renovated renovated it, I really it, I really learned learned whatwhat it wasitlike wasto like beto a be a first-time first-time homebuyer homebuyer and felt anditfelt wasittime was time to re-focus to re-focus the the business business on helping on helping otherother people people within within our community our community to buy toand buysell andas sell well,” as well,” explained explained Matt.Matt. 28 • April 28 • April 20222022
Refocusing Refocusing and relaunching and relaunching the the brokerage brokerage in this in new this capacity new capacity is is not the notonly the only venture venture Matt Matt has has embarked embarked on recently. on recently. He He and Marissa and Marissa got married got married this past this October past October and and are looking are looking forward forward to many to many moremore yearsyears of growth of growth together, together, as a couple, as a couple, a a family, family, and as and as professionals. professionals. Marissa Marissa is a eleis a elementary mentary special special education education teacher. teacher. WhenWhen they they are not are not working, working, they they enjoyenjoy spending spending time time with with family family and friends, and friends, traveling, traveling, and being and being avid avid Philadelphia Philadelphia sports sports fans. fans. As Matt As Matt continues continues pursuing pursuing growth growth in allin areas all areas of life, ofitlife, willitbe will exciting be exciting to to see everything see everything he will hecontinue will continue to accomplish. to accomplish.
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WeWe have have always always been been heavily heavily investment investment based, based, focusing focusing onon building building equity, equity, rather rather than than generating generating revenue. revenue.
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BucksBucks County County Real Producers Real Producers • 29 • 29
preferred preferred partner partner highlight highlight WrittenWritten By: Heather By: Heather PluardPluard Photography Photography By: Mike By: Napp Mike Napp / M. Snaps / M. Snaps MediaMedia
CARMELLA CARMELLA MCGONEGAL MCGONEGAL AADDVVI SI SOORRS SMMOORRTTGGAAGGE E 30 • April 30 • April 20222022
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“I give “I my giveallmy toall help to anyone help anyone whenwhen they need they need me,” me,” Carmella Carmella says.says. “And“And I aimIto aim provide to provide the best the customer best customer service service 100%100% of theoftime, the time, everyevery time.time. My clients My clients have have told told me my mehonesty my honesty sets me setsapart me apart from from the competition. the competition. I’m I’m true to true mytoword, my word, and Iand always I always follow follow through. through. As a result, As a result, my team my team and Iand are Iknown are known for getting for getting things things done!” done!” Carmella Carmella grewgrew up inup Levittown in Levittown and went and went to St.toMichael St. Michael the Archangel the Archangel for grade for grade school. school. She attended She attended Bishop Bishop Conwell Conwell for High for High School School and studied and studied business business at Bucks at Bucks County County Community Community College. College. Then,Then, she got sheinto got the into the mortgage mortgage business business almost almost by accident. by accident. AfterAfter helping helping a a friendfriend who opened who opened a local a local office,office, Carmella Carmella became became a full-a fulltime time loan processor loan processor for three for three years.years. Next,Next, she went she went into into sales,sales, eventually eventually working working her way her up way toup become to become a Branch a Branch Manager Manager at Advisors at Advisors Mortgage Mortgage Group. Group. “Our “Our company’s company’s immense immense experience experience is ourisgreatest our greatest assetasset and the andfoundation the foundation of ourofsuccess,” our success,” Carmella Carmella says. says. “I’m “I’m thrilled thrilled to work to work for such for such a fantastic a fantastic company company that values that values helping helping people people get into getainto better a better financial financial situation. situation. We’reWe’re not innot theinmortgage the mortgage industry industry just for justthe fornumbers. the numbers. Instead, Instead, we come we come alongside alongside clients clients and referral and referral partners partners to educate to educate and advise and advise themthem aboutabout their their best options. best options. We service We service the Greater the Greater New New Jersey Jersey region, region, Pennsylvania Pennsylvania and aand vasta vast portion portion of theofUnited the United States, States, and it’s andalways it’s always so rewarding so rewarding to gettopeople get people into their into their dream dream homes. homes. Plus,Plus, our referral our referral partners partners are never are never disappointed. disappointed. WhenWhen REALTORS® REALTORS® send send us their us their clients, clients, we make we make sure they sure look they good.” look good.”
There’s There’s nothing nothing wrongwrong with being with being a numbers-cruncher, a numbers-cruncher, but Carmella but Carmella McGonegal McGonegal is so much is so much more more than that. than As that. a As a Mortgage Mortgage Consultant Consultant and Branch and Branch Manager Manager for Advisors for Advisors Mortgage, Mortgage, she advises, she advises, educates, educates, and guides and guides clientsclients and and referral referral partners partners to accomplish to accomplish their financial their financial goals goals without without a hitch. a hitch. And asAnd a Certified as a Certified Divorce Divorce Mediator Mediator specializing specializing in in divorce divorce lending, lending, Carmella Carmella guarantees guarantees exceptional exceptional service service even in even theinmost the challenging most challenging circumstances. circumstances. realproducersmag.com realproducersmag.com
BucksBucks County County Real Producers Real Producers • 31 • 31
Also,Also, by helping by helping new and newseasoned and seasoned agents agents understand understand all aspects all aspects of of the mortgage the mortgage business, business, Carmella Carmella puts puts REALTORS® REALTORS® in a position in a position to to add extra add extra valuevalue to their to their clients. clients. “We stay “We ahead stay ahead of theofgame the game at at Advisors Advisors Mortgage Mortgage Group Group and love and love sharing sharing whatwhat we know we know with with our our referral referral partners,” partners,” she explains. she explains. “We stay “We on stay top onoftop upcoming of upcoming prod-products, ucts, offer offer the best the programs, best programs, and and use the uselatest the latest technology technology to ensure to ensure an incredible an incredible customer customer experience. experience. Our goal Our is goal to put is toclients put clients in thein the best financial best financial situation, situation, whether whether they’re they’re purchasing purchasing a newa home new home or or refinancing refinancing an existing an existing property.” property.” That That approach approach has earned has earned Carmella Carmella multiple multiple awards, awards, including including beingbeing listedlisted as a Five-Star as a Five-Star Professional Professional in Fortune in Fortune Magazine, Magazine, Forbes Forbes Magazine Magazine twice,twice, Forbes Forbes Legend Legend Edition, Edition, and Philadelphia and Philadelphia Magazine Magazine 12 years 12 years in a row. in a Carmella row. Carmella also also has over has over 200 five-star 200 five-star reviews reviews from from delighted delighted clients. clients. Recently, Recently, the the teamteam moved moved into their into their new Bristol new Bristol officeoffice at 424 atMill 424 St., MillSuite St., Suite 100. 100. “I’m excited “I’m excited to grow to grow my team my team and and utilize utilize the amazing the amazing training training roomroom we now we have,” now have,” Carmella Carmella says.says. “It “It makes makes me happy me happy to beto able be to able doto do whatwhat I love,I love, reachreach my goals, my goals, and and help my helpclients my clients reachreach theirs, theirs, too.” too.” Outside Outside of work, of work, Carmella Carmella lovesloves spending spending time with time with her 27-year-old her 27-year-old son and sonher andthree her three brothers, brothers, all of all of whomwhom live nearby. live nearby. TheyThey enjoyenjoy get- getting together ting together for a for good a good meal,meal, goinggoing to Eagles to Eagles games, games, and taking and taking vaca-vacationstions as a family. as a family. Carmella Carmella also likes also likes to spend to spend time with time with her boyfriend her boyfriend and hang and hang out with out with her girlfriends, her girlfriends, especially especially for a for fun agame fun game nightnight where where her skills her skills at number-crunchat number-crunching can ingcome can come in handy! in handy! To learn To learn moremore aboutabout Advisors Advisors Mortgage, Mortgage, please please visit visit https://advisorsmortgage.com/ https://advisorsmortgage.com/ loan-officers/cmcgonegal/ loan-officers/cmcgonegal/ or call or call 215-901-8083. 215-901-8083. 32 • April 32 • April 20222022
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Carmella Carmella McGonegal McGonegal Branch Branch Manager Manager at Langhorne, at Langhorne, PA PA
CMcgonegal@AdvisorsMortgage.com CMcgonegal@AdvisorsMortgage.com
215-901-8083 215-901-8083
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BucksBucks County County Real Producers Real Producers • 35 • 35