“The Destination of International Fashion”
LookBook Womenswear
11-13 O C T O B E R 20 1 6 NECC SHANGHAI
Pure Shanghai October 2016 Pure Shanghai has evolved from the knowledge and expertise of Pure London in the UK and the demand from brands to explore new exciting regions, in particular China. Partnering with CHIC is the perfect synergy between two well established events catering for the needs of both their markets creating Pure Shanghai Pure Shanghai will return to CHIC for the third time creating THE destination of global fashion with the best selection of hand picked European and Non-Chinese brands across womenswear, footwear and accessories.
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Flori de ie is a concept that can be characterized through: colour, passion and positive energy, and that is inspired by the traditional Romanian motifs, turned into fashion elements of the nowadays latest trends, being opened to any challenge. All of our products are entirely handmade, in Romania, and make you feel good, unique and in style. www.florideie.ro office@florideie.ro
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The primary inspiration for the SS 2017 collection are the 80’s, but with a toned down pastel color palette and architectural and urban elements. The ever present asymmetry, the minimalistic architectural style, as well as using different fabrics and textures are base for each XD collection. The collection is design and Croatia.
produced in
www.xenia-design.hr info@xenia-design.hr
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Endless Rose is a Los Angeles based contemporary womens wear brand. Since launching the label in 2012 they have designed unique pieces capturing a balance between sophisticated, feminine sensuality and bold, cool girl aesthetics. The Endless Rose girl is a modern cosmopolitan woman with an eye for detail. She is confident with a cool, fun attitude and is all about mixing up styles and taking risks. She is sure to stand out in a crowd and turn heads. www.endlessrose.com info@endlessrose.com
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BeSmartandJoy aims to offer self-confident and self-important ladies an affordable apparel, and to offer the customer a comfort and a reliable clothing. It pays close attention to always highlight and dignify the women’s silhouette through innovative and atypical shapes. Her garments demonstrate true creativity and a French touch with a high standard and expertise of their designers. jessica@smartandjoy.com
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Lydie LendÊ is a heart story about her congolese roots, the sophistication of London and the parisian signature. This name was inspired by Two women of character that represents the beauty and courage. The woman Lydie LendÊ is confident in hits beauty and high consciousness of her personality. For her elegance is not window dressing it’s state of mind she carries her head high and a smile on lips, being self demanding is also a sign of respect. Her style is inspired by Th 80s and 90s no provocation no excess but bold style ultra feminine. The collection consists of pieces near the body lace, coton denim,coton denim, silk playing with curves and light. The clothes were created to highlight the shape. contact@lydielende.com
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Fashion & Architecture DP S.R.L. is a Romanian fashion company, which creates prĂŞt-a-porter and evening designs for women, with care for details and handmade accents. The fashion Romanian designer and architect, Denis Predescu, made his mark on architecture and accuracy of his fashion creations: innovative cuts, well-studied proportions,geometry and volumes, shadow-light effects, specific colours, accents and visual illusions. We find his talent in the press, television, theater, film, fashion presentations and festivals. denis_predescu@yahoo.com
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JinaShili is a fashion forward brand where we play with classical designs to make them fun and edgy. We are taking sophistication to a new level. We have fun with both the feminine and masculine side of a woman. Fashion is a way to enhance your beauty so let’s have fun with it. Instagram profile patelshili@gmail.com
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Rodica Vamesu have set up CoridaKnit Design to fulfill her wish to refocus attention on the hand-made techniques of processing fibres, yarn and natural textiles into beautiful individual designs. She uses the long-held traditional Romanian skills such as knitting, crochet as well as felt and textile painting to bring a warm, bright and sophisticated look to her contemporary designs. CoridaKnit’s team is created solely on the basis of talent and passion for both, tradition and quality, and to satisfy the highest demands. www.coridaknit.com coridaknit@gmail.com
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MEDSMADE distributes Southern-European brands willing to promote and sell their products and designs to selected buyers in China. We deal with small brands and artisan or semi-artisan companies promoting the rarity, the exclusivity and the glamour of unique products, with high-quality manufacturing, an appealing design and not yet well-known to Chinese customers. Brands include: - DESIGN DIGEST - CHT 22 - HARRY & SONS www.medsmade.com info@medsmade.com
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LA STAMPA designs, produce and distribute high fashion, ready to wear women’s garments, aimed specifically for the woman, who demands both style and comfort. As part of the philosophy, which distinguishes their style and the quality of their products, LA STAMPA has invested considerable capital in boosting their design department and also in increasing their use of state of the art technology. This has resulted in a strong product base as well as flexibility in production. They consider fashion an expression. LA STAMPA combines fashion trends with the stylistic needs of the customers, allowing them to express themselves fully. www.la-stampa.gr internationalsales@la-stampa.gr
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Colourful by Nature. Scottish at Heart; influence taken from natural environment in Scotland & rich culture of Scotland. Bespoke Ness prints & vibrant, coloured checks & tweeds, all designed at HQ in Edinburgh. www.ness.co.uk customercare@ness.co.uk
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We’re a family business based in the UK creating classic shapes with a modern twist, using traditional fabrics like Harris Tweed, Tartan, Wool and Cashmere - proudly manufacturing in the UK. Regularly attending trade shows in the UK, we’re now looking to branch out and showcase our British designs in China. www.elizscott.com fe-menltd@hotmail.co.uk
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Yetson Enterprise Limited main products is Leather, PU, Fur, Down Garment. Our Company is constantly developing new ideas in order to establish a good brand image. In continuing efforts to provide the best service to a diverse range of customers our experienced staff are also always ready to provide efficient, professional, and prompt responses to customers’ queries. www.yetson.net ricky@yetson.com.hk Wechat: joey13802607560
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İstanbul Apparel Exporters’ Association (IHKIB) is one of the most important associations of apparel sectors, which leads Turkey’s export. IHKIB’s main goal is to increase Turkey’s talent on garment and apparel exportation and to introduce globally its industry. On the other hand, IHKIB is also aiming to look after industry’s interests both on national and international platforms and on government’s side. Within this scope, IHKIB supports its members’ all kinds of activities about commerce.
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PURE SHANGHAI PARTNERS
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