Professional Development Days
join us for Professional Development Days at the RAHB office 505 York blvd., hamilton – mccullough rooms
~~~ October 7 – October 9, 2014 ~~~ Empowering REALTORS ® to Succeed
Professional Development Days • Be informed • Stay in Touch • Be up-to-date with industry changes • Network with fellow members • Earn up to 17 Credits • RAHB Members: take advantage of the Early Bird Special and get all this for FREE!
Sponsored by:
RAHB professional development days – 2014
Online Privacy and Security Tuesday, October 7 9:30 a.m. – 12:30 p.m. Instructor: Kathy Holgeveen CE Credits: 3
NEW
There is an array of best practices and tools that can help you guard you and your clients from simple mistakes and malicious attacks by the bad guys. This course will teach you how to protect your email, faxes, calls, computers, websites, social media pages and smartphones from danger in balance with user convenience.
Topics covered: • Protecting your personal information while building a business social web presence • The importance of passwords and developing a system to manage them • Computer maintenance and upgrading • Fighting viruses and spyware • Sharing geographical information • What you can do yourself and when to ask for help
Door Knocking and Cold Calling – How Passé Tuesday, October 7 1:30 p.m. – 4:30 p.m. Instructor: Amie Ferris CE Credits: 3
NEW
A “sneak peak” of this workshop was originally presented at REALTOR® CONNECTIONS 2014 as a 45-minute “mini” session. As a result of excellent feedback, this course has been expanded to three hours to provide a more in-depth overview and include other forms of social media.
Learn how to take traditional methods like door knocking and cold calling and make them modern! Amie Ferris will discuss her experiences with social media marketing, share some successes and talk about how to take online clients offline. The session will be an open conversation and a chance for you to share your success stories, ask questions, give examples and get advice from Amie or your peers on how to use social media to your benefit. Stay in touch, stay relevant!
This course will cover a variety of topics including: • Facebook fan page vs. personal page • Facebook posting tips (K.I.S.S., photos, questions) • Creating conversation and engaging your followers • How to use Twitter (Retweets, favourites, etc.) • Why and how you can work by referral • What is a database and why it is important • Prospecting
Empowering REALTORS ® to Succeed
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Empowering REALTORS ® to Succeed
Grow Your Business with Email and Social Media Wednesday, October 8 9 a.m. – 11 a.m. Instructor: Mark Brodsky CE Credits: 2
NEW
This workshop will explore the current landscape of using social and email marketing to help you generate new business. • • • •
Learn how setting marketing goals and objectives will help you determine the best targeted channels to push out your social and email campaigns Identify content ideas to make a difference in your online activities Participate in interactive exercises that will leave you with actionable steps you can take to help achieve your goals Engage through email and social media marketing for long lasting results
Social Media Marketing Made Simple Wednesday, October 8 11:30 a.m. – 12:30 p.m. Instructor: Mark Brodsky CE Credits: 1
NEW
Twitter, Facebook and LinkedIn are becoming significant marketing tools for many businesses. You are already aware you need to market using social media and you are probably already trying it, but you need a kick-start to get it working better for you. Learn how to create content that will capture attention and encourage people to engage with you. Turn that engagement into opportunities through integration with lead capture, and leverage these tools to increase social visibility and reach new customers. Manage your time better and improve your success on social media with this session.
FINTRAC/PCMLTFA
Wednesday, October 8 1:30 p.m. – 4:30 p.m. Instructor: Cassandra Agnew-Walker CE Credits: 3
NEW
This course will cover the new anti-money laundering regulations (PCMLTFA) which took effect February 1, 2014. It will also cover the new FINTRAC guidelines that outline the practical implications of regulation changes. Topics to be covered: • What the audits are exposing • What assistance is available to registrants • What options there are for registrants who cross paths with other registrants or consumers which cause situations of non-compliance
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continued RAHB professional development days – 2014
RAHB professional development days – 2014
• PCMLTFA/FINTRAC requirements, such as reporting, suspecting activities and brokerage compliance regime • Exposure of transactional identification requirements (including third party determination such as “In Trust”, “POA” AND “POS”) • Minimum record keeping of any funds relating to the real estate transaction • Brokerage minimum requirements for establishing compliance regime • Office policies, risk assessment and training/education program and tracking • Discussion regarding some of CREA's key FAQs pertaining to the February 1, 2014 regulations
Review of Retrofit
Thursday, October 9 9:30 a.m. – 12:30 p.m. Instructor: Robert Simpson, Fire Prevention Officer CE Credits: 3 This course will provide the real estate professional who sells multi-unit residential properties and other commercial properties with an understanding of the Fire Code/ Retrofit requirements. Topics covered will include: • Retrofit requirements • Possible new requirements in the future • Places of Assembly requirements This is a must for the real estate professional who is occasionally selling a property that is more than a one-family dwelling, as well as for the seasoned real estate professional who needs to be up-to-date on retrofit requirements.
Mould
Thursday, October 9 1:30 p.m. – 3:30 p.m. Instructor: Richard Merkley CE Credits: 2
NEW
This presentation will educate the real estate professional on mould issues and what they should look for when taking a listing: • Certification rules and responsibilities • Brief history of the Indoor Air Quality Association (IAQA) • Mould awareness and remediation • Property assessment in Ontario • Facts about indoor mould – types and characteristics of mould, what it looks and smells like • Properties required for mould to grow, how it travels • How mould affects people – allergies, sensitivities, respiratory difficulties • Instruction on how to clean small areas of mould properly
Empowering REALTORS ® to Succeed
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Empowering REALTORS ® to Succeed
Early Bird Special: FREE* for RAHB members who register prior to September 5, 2014 $ 25+ HST/course for registrations after September 5, 2014 45+ HST/course for non-members
$
* Note: Members who register before September 5 but do not attend will have a $25 + HST “No Show” fee applied to their RAHB account.
Course Selections: Online Privacy and Security
Tuesday, October 7, 9:30 a.m. – 12:30 p.m.
NEW
Door Knocking and Cold Calling – How Passé Tuesday, October 7, 1:30 p.m. – 4:30 p.m.
NEW
Grow Your Business with Email and Social Media Wednesday, October 8, 9 a.m. – 11 a.m.
Social Media Marketing Made Simple
Wednesday, October 8, 11:30 a.m. – 12:30 p.m.
FINTRAC/PCMLTFA
Wednesday, October 8, 1:30 p.m. – 4:30 p.m.
Review of Retrofit
Thursday, October 9, 9:30 a.m. – 12:30 p.m.
Mould
Thursday, October 9, 1:30 p.m. – 3:30 p.m.
NEW
NEW NEW
NEW
Please register me for the courses selected above. (Please print)
Name: Brokerage: Address: City: T: Bill my account (RAHB member only) applies to registrations received after September 5, 2014 Payment attached VISA MasterCard Card#: CV#: Expiry:
(last 3 digits on signature line)
Signature:
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To register please fax completed form to 905.529.4349 - Attn: Angela or use the link on Message of the Day (MOD). RAHB professional development days – 2014
Thank You to our Sponsor
Cancellations/Refunds • RAHB members who registered for free before September 5, 2014 may cancel their registration up to 10 business days in advance of the presentation without incurring the $25+HST "No Show" fee. • Cancellation requests (for paid registrations after September 5, 2014) received 10 business days in advance of the presentation date will receive a refund. • Full refunds will be issued if RAHB cancels a course because of insufficient registrations.
REGISTER TODAY!
For more information
505 York Boulevard, Hamilton, Ontario L8R 3K4 T.: 905.529.8101 F.: 905.529.4349 www.rahb.ca 05/14 G-MI