office* 2013 show preview

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EXHIBITION | TRAINING | PROFESSIONAL DEVELOPMENT | KEYNOTES | NETWORKING

SHOW

PREVIEW

www.officeshow.co.uk | Opening times: Tuesday 8 October: 10:00–17:00 | Wednesday 9 October: 10:00–17:00

The UK’s leading event for PAs, EAs, VAs and Office Managers returns to London! Encapsulating an entire profession, office* is the ultimate event for any PA, EA, VA or Office Manager that is looking to succeed and develop within their current or future roles. Showcasing 175+ exhibitors, alongside a world class education and training programme and unrivalled networking opportunities, office* has been designed to support the entire executive support community. The ethos behind office* is to champion the role of the

modern office professional and we work hard to create an environment that is motivational, inspirational and business focussed. This year’s programme is packed full of exceptional content and this exciting show preview highlights just some of the fantastic speakers, exhibitors

NEW for 2013 – office* show App Register to attend office* at www.officeshow.co.uk and we will let you know as soon as you can download the show App, set to be an essential tool for planning your visit. You will be able view the exhibitor list, floorplan, education programme and essential information, ensuring everything you need is in the palm of your hand. Remember to build a personalised agenda of all the companies and sessions you wish to see so you don’t miss anything!

Register free at www.officeshow.co.uk quoting priority code OFF240

and feature areas that you can enjoy on the 8-9 October at London’s Olympia. I look forward to seeing you at the show!

David Maguire Event Manager

What’s Inside... Show Features Discover 2013’s exciting features & initiatives. Pages 3, 4 & 8 Exhibitor List & Highlights Plan which companies you wish to meet. Pages 6-7 Full education programme Details of all the free & paidfor sessions taking place. Pages 9-11

Fantastic FREE Keynotes The office* Keynote Theatre will once again play host to an unmissable line-up of leading names. This year’s top speakers include Former Special Assistant to President Clinton, Laura Schwartz, PA to Helena Bonham Carter and Rachel Weisz, Donna Coulling, Charity Campaigner, TV Presenter and best-selling author Katie Piper,

and former PA to Madonna and current EA to Kevin Spacey, Hamish Jenkinson, alongside sessions from The PA Club, The APA and PA Life. View the full programme on page 9. Admission to the Keynote programme is nonbookable and included with free show entry. office* Show Preview | 1



12 speakers making their show debut A

2013 sees 12 new trainers participating in our comprehensive seminar programme. We are welcoming them from leading companies including Pitman Training, IAM, Hays Specialist Recruitment and EUMA, ensuring you have da m access to the most current and relevant Fidle r content. Adam Fidler from EUMA will be sharing how you can use mobile and tablet technology to move towards paperless working (Theatre 1, Wednesday, 12.00); Matthew Street, Skills CFA, he on behalf of the IAM, will discuss how you can w Stre et identify your own strengths and weaknesses to aid your skills development (Theatre 1, Tuesday, 10.30); and Shilpa Wymer from Pitman Training Group promises to change your working day for the better with her 21 Excel tips and shortcuts (Theatre 2, Tuesday 12.00). See the full pa Wy programme on page 11 or at mer www.officeshow.co.uk. office* seminars provide a fantastic professional development opportunity for you and your colleagues, and with sessions starting from as little as £23 when you purchase a Platinum Pass, they are a cost effective training opportunity for your company.

Meet 175+ world class exhibitors

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Sourcing new suppliers can often be a time consuming part of your role and it’s tempting to stay with existing ones, but we all know that finding a great supplier enables you to work more efficiently and cost effectively. The office* exhibition gives you access to hundreds of business contacts from multiple business sectors including: • Business Travel • Corporate Gifting • • Venue Hire • Meeting & Conferencing • • Office Products • Training •

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• Event Management • Corporate Hospitality • And much, much more... There is no other event where you can see so many relevant suppliers for your role, start planning who you would like to meet on pages 6-7.

The Corporate Traveller Exclusive PA Club Networking Hub *NEW FOR 2013* Champagne Breakfast Set to be the ‘meeting place’ at the show. This dedicated networking area allows you to meet fellow visitors, catch up with your professional peers, and reflect on your visit so far. Plan your time at office* and connect with other delegates by joining the Twitter conversation using @officeshow @CorpTravellerUK #NetworkingHUB

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It’s really nice to see such a variety of exhibitors – this is probably the best line up office* has ever had. I have selected several I need to meet already!” VICTORIA DARRAGH, EXECUTIVE ASSISTANT, HAYS PLC

The PA Club will be hosting an exclusive champagne breakfast on the opening day of office* (Tuesday 8th October). Running from 8.45am in the Keynote Theatre, attendees will be able to hear from guest speaker Lyn Cecil, entrepreneur, CEO of Secretaries Plus and Channel 4’s Secret Millionaire. Lyn is a woman who likes to step outside her comfort zone. And

her motto is very simple: just do it. This positive and proactive attitude has served her well in the years since she set up her own company in 1975. She will be sharing her extraordinary story, and you will also have the opportunity to catch up with fellow PA Club members. Register with The PA Club if you would like to attend the breakfast by emailing Abbie.newman@thepaclub.com office* Show Preview | 3


To ensure there is plenty for everyone, we have developed a whole host of Virtual Assistant specific content at this year’s office*. All taking place on Day 2 of the show (9 October), these sessions are aimed at both existing VAs and those looking to move into the role. Starting with The VA Breakfast (08.45, Keynote Theatre), sponsored by BeMyVA, where Suzanne Dibble from Niche Legal Solutions will share some essential information about standard terms of business, the content then continues in the office* Interactive Theatre at

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Join us for a day of VA sessions

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10.30, 14.15 and 15.30. Helen Jacobi from The Inspired PA will be discussing what it takes to create a successful VA business, and Carolyn Pearson of maidenvoyage.com will share how to make the initial leap to become self-employed. The most lively session of the programme promises to be The VA Panel Discussion where leading names will cover the past, present and future of the VA profession to give you an invaluable insight into how the role is evolving. All of these sessions are free to attend – find out more on pages 9 & 10.

Join the search for Britain’s longest serving PA! To mark this year’s National PA Day (on 8 October), we are launching the search for Britain’s longest serving PA. This exciting initiative seeks to highlight the important contributions and commitment that long-serving members of the PA profession have made to UK businesses. The search for Britain’s longest serving PA will recognise and promote the achievements of PAs from across the country, encouraging greater support and enthusiasm for the profession as a whole. For what better career ambassadors are there to promote the PA profession than the individuals who have chosen to dedicate years of their working lives to it?

“We see this as a great opportunity for the whole nation – not just those working as PAs themselves – to support this campaign. We are not only inviting all professional PAs, EAs, VAs and secretaries to nominate themselves but want to hear from their friends and colleagues as well.” David Maguire, Event Manager, office* Britain’s longest serving PA will also be awarded a complimentary night’s stay for two at the Park Tower Knightsbridge in London (including dinner at its award winning One-O-One restaurant). Get involved! - Nominate yourself or a colleague/friend at www.nationalpaday.co.uk, and we will announce Britain’s longest serving PA prior to National PA Day.

Continue to celebrate after office* The Executive PA Magazine | Hays Awards will again be providing the perfect sign-off to the show, taking place after the close of day 2 on 9 October. For further information and to book please visit www.executivepa.com/awards. 4 | office* Show Preview


An interview with Laura Schwartz

“I believe that PAs are pivotal” Ahead of her much-anticipated headline Keynote at office* on 8 October (at 13.00), inspirational business author and speaker Laura Schwartz – former Special Assistant to President Clinton and the White House Director of Events – reveals her passion for the PA’s role and shares her tips for success. What are you looking forward to most about office*? I can’t tell you how excited I am about office*! It’s all about bringing people together. I firmly believe that it’s at the conferences that you go to and the events you attend that you build the

partnerships most valuable to your role as a PA. In fact, it’s outside the office that you discover the ideas, and the contacts, that have the most impact inside it. How important are PAs in the modern business world? I believe that PAs are pivotal – because without PAs a company would not be able to orchestrate a message, or conduct a business. The most successful leaders delegate, and they delegate to professional PAs. Then they’re able to go about their day on-task, on-time and on-message. Then at the end of the day they’ll be

You can read Laura’s full pre-show interview at www.officeshow.co.uk

further ahead than they were before. I’ve got to tell you that good PAs benefit not just the boss, but the bottom line of the business. There are lots of leaders in a company, and by supporting them I think that makes PAs leaders themselves. What advice would you give PAs who want to take their career up a notch? Build credibility, respect and relationships. You do that by being ready to learn, you do that by always being professional, and being ready to contribute when you have something valid to say.

Breast Cancer Campaign become official charity partner Offices around the country support Breast Cancer Campaign, by pulling on something pink and helping to raise an average of £2million each year by taking part in wear it pink. Britain’s biggest, pinkest fundraising day will be returning on Friday 25 October 2013, so put it in your diary now, wear it pink, and join them in the fight against breast cancer. You can find out more and meet the team at office* stand 4062.

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We’re delighted to be supporting a charity, which is so close to the hearts of the majority of our visitors to office*. We hope this new partnership will further help to raise awareness and funds for the innovative research carried out by Breast Cancer Campaign.” DAVID MAGUIRE, EVENT MANAGER, office* office* Show Preview | 5


EXHIBITOR LIST Name Stand 3M ................................................2011 Acas .............................................1011 The Archive Warehouse ...........5063 Armor ..........................................3039 Artisan Corporate Events .........5006 The Ascott Limited – Serviced Residences & Apart’Hotels Worldwide...................................3048 Aspira Consulting ......................3043 The Association of Personal Assistants ....................1000 Avery UK .....................................2041 Babyblooms ...............................3049 Baker Thompson Associates ...3041 Benefit Cosmetics UK ...............1040 BIC UK.........................................3044 Breast Cancer Campaign .........4062 Bright Sky Events ltd .................1064 Britannia Hotels..........................2001 Brother UK ..................................1038 Business Info...............................5005 The Business Travel Magazine.5033 Cafe Point ...................................2040 Castalia Coaching & Training ..4011 CAT Publications........................6042 CCD Global Events ...................3034 Center Parcs Conferences and Events ..................................2062 Chambers Travel Management..............................4043 Chiltern Railways........................5035 ChooseYourVenue.com.............4063 CIBT UK.......................................7040 CitySprint ....................................4042 Concept Plc ................................4040 Conference Centres of Excellence...................................1041 Conference Eastbourne.........6010C Contour Design .........................1031 Corporate Traveller....................6041 CYC..............................................5002 Cyclone Car & Courier Company ....................................1060 Davids of London ......................5045 DC Direct LLP.............................4061 DeVere Venues...........................6044 Dreamhouse Apartments.........5012 EAT. ..............................................2043 eCourier.co.uk ............................3038 Ellicis Hotels ...............................1061 Ellis Salsby ................................1070K Elsworth.......................................4032 Embarque ...................................5044 Emirates ......................................6040 Errands Plus................................6034 Esselte Leitz................................4030 EUMA ..........................................4034 eventcourse ................................2032 Eventpro UK ............................1070C Executive PA Magazine ............7000 Executive Secretary Magazine ....................................3033 Extreme Adventure ...................4049 Fairfield Halls..............................5034 First Event ...................................6061 Fortnum & Mason .....................3040 Friends House .........................6010D Fujitsu ( PFU Imaging Solutions Europe Ltd.) ..............4045 The Glass Fabric Co..................5060 Global Office Supplies..............4039 Global PA Network....................6032 Global Travel Management .....5031 Grange Hotels............................1013 Grosvenor Travel Guoman & Thistle Hotels......1070G Management..............................6048 Hand Picked Hotels...................4041 Harem Nights.............................6060 Harland and Voss.......................4047 Hays PA & Secretarial................1030 HBAA........................................1070A Hemsley Fraser Group..............6049 Hillgate Travel.............................5017 Hospitality & Events North Magazine ....................................4035 IMG..............................................5046 Ink4Business ...............................2045 Institute of Administrative Management..............................1002 Jurys Inn Group - Watford .....6010B The Katie Piper Foundation.....6001 Kent Conference Bureau..........6030 The Keyboard Company ..........5030 Kyocera Document Solutions (UK) ltd .......................1048 6 | office* Show Preview

Exhibitor Highlights With 70+ NEW exhibitors, office* is the ultimate event to source the latest products and services that will directly impact upon your professional effectiveness. We have included a small selection of show highlights to give you a flavour of the activity that will be happening at this year’s show – to find out more please visit www.officeshow.co.uk

AIM Accredited Destination and Venue Village Your opportunity to meet AIM-accredited venues from all over the UK. AIM-accredited venues have demonstrated that their facilities and services have passed a stringent quality assurance assessment, ensuring the venues you meet here will not disappoint. Visit the Village to meet high quality venues and event suppliers – an essential part of the show if you are responsible for booking meetings and events.

Get a Pitman Career MOT

Your Excellency promise clarity

Making one of its final pit-stops, the #PitmanOnTour campervan will be visiting office* to showcase the launch of its unique, career-orientated, skills-matching App. The ‘Pitman Career MOT’ will give visitors valuable insights into the characteristics of their profiles, and suggests relevant paths for career development and progression. Visit Pitman Training on stand 2039 to get MOT’d.

If you find financial language and terminology mystifying, visit Your Excellency on stand 5043 to find out more about their new IAM endorsed workshop ‘Business, Budgets & Finance for the PA & Administrative Professional’. You can also chat to their team about the specialist coaching programme they have launched to support and accelerate your growth and impact.

CitySprint want to get your lunch break back CitySprint will be promoting their newly launched booking and tracking app, MyCourier. The app enables office professionals to book and track same day deliveries in real time from the palm of their hand, saving huge amounts of time every day. Visitors who download the app at their stand (4042) will receive a £5 Pizza Express lunch voucher. (Pizza Express T&C’s apply.)

HBAA Village The HBAA (Hotel Booking Agents Association) Village is a must-visit for anyone responsible for booking and managing conferences, meetings and accommodation in the UK and abroad. The HBAA is recognised as the pre-eminent association and driving force of professionalism for the sector, and ensures that standards are set and expectations are met.


Join The Conversation Join the conversation both during and in the run-up to office*. Follow @officeshow to be kept up to date with all the latest news – both about the show and our exhibitors, and use #office13 and #nationalpaday when you tweet! On the day, keep in touch with everything that’s happening via our Twitter screens, sponsored by pa-assist.com. Located at the office* Interactive Theatre these screens will show all the conversations happening around the show, make sure you get involved by Tweeting too! The screens will also be used to bring #adminchat to life, with some great speakers being broadcast live from the US.

Earn and win with My Private Travel My Private Travel, a premium membership travel provider, will be offering all office* attendees 3% cashback and exclusively discounted rates on bookings. One lucky delegate will also win £1,000 cashback to redeem when their first travel booking is made. Interested? Visit stand 4033.

PA Life launch the PA Life Club PA Life will be launching a members’ only platform designed specifically for PAs and EAs. The club will offer numerous benefits for PAs and their companies, including discounts and special offers from gyms, spas, beauty outlets, fashion brands, restaurants and hotels. Find out more at stand 2060.

Register free at www.officeshow.co.uk quoting priority code OFF240 Townley want to revolutionise your business

Let the Travel Professionals look after you

Townley, a complete corporate telecoms provider, will be demonstrating the Mitel 5000 telephone system to show visitors the extensive range of features and functions in the system. Visit them on stand 3061 to learn how intelligent telephony can revolutionise the way a business operates.

The Travel Professionals on stand 3036 are inviting you to meet their consultants who can give you an insight into travel planning, fare savings and how they can take the stress out of arranging travel. They will have competitions, prizes and goodie bags and are inviting visitors to bring along their business cards for free luggage tags!

benefit Pamper Parlour Make sure you allow time to relax and unwind with the beauty experts at benefit cosmetics who will be offering a range of services and ‘show only’ deals.

Refuel in the SACO Kitchen SACO The Serviced Apartment Company, return to office* with the popular SACO Kitchen where visitors can stop by to pick up refreshments and a copy of The SACO Kitchen recipe booklet. There will also be a prize draw to win vouchers for Jamie’s Italian, and promoting the NEW SACO Manchester – Piccadilly apartments opening in Autumn 2013!

Lebkuchen-Schmidt GmbH & Co.KG.........................3031 Lee Valley White Water Centre..5001 Legamaster.................................2049 London Bridge Hotel & Kensington House Hotel ..........2048 London Chamber of Commerce & Industry...............3060 London City Airport ..................5003 The London Gift & Hamper Company ....................................1049 Lucky Voice .................................5019 Magic Whiteboard & Magic Rulers...............................3045 Manchester Conference Centre & Hotel........................6010G Marlin Apartments.....................4000 MBM Omega .............................3030 Mesmo Consultancy .................6046 MIA (Meetings Industry Association)..............................6010A Millenium Gloucester Hotel.....3063 My Private Travel........................4033 National Motorcycle Museum Conference Centre .................1070B Navigator and Discovery Office Papers..............................2000 Nicholas Hunter .........................5064 Nutbourne ..................................3062 Ole ...............................................2063 One Transport ............................1044 PA Access All Areas...................5008 PA Life Magazine .......................2060 pa-assist.com & BeMyVA..........5048 The PA Club ...............................2030 The Pilot Pen Company UK .....5040 Pitman Training ..........................2039 The Place Hotel .......................6010F Premier Paper Group................1033 Quorn Business Travel ..............4046 Reed Learning............................6039 Reflex Office Products ..............5041 Renz UK.......................................4060 Ricoh UK......................................6043 RWS Translations .......................4010 SACO ..........................................7042 Saudi Aramco.............................1003 The Scout Association Conference and Training Centres ..............6010E secsinthecity.com.......................2033 Senate House..........................6010H The Shredding Alliance ............2034 Solcrown Business Supplies.....2061 Spicers.........................................2042 Stabilo International ..................3000 Starwood Hotels & Resorts......4048 Stick It On ...................................3042 Superior Interiors .......................1009 T King Associates ......................3011 Target Response ........................5049 Tay Associates ............................5039 The Travel Professionals ...........3036 The Virtual Assistant Coaching and Training Co .......4036 todayspa.co.uk...........................3046 Toner Trader ...............................5062 Townley Network Solutions......3061 Tristar Worldwide Chauffeur Services .......................................2010 Trodat UK....................................3001 Twofold........................................5042 Urbanbite....................................3010 Urban Soul Orchestra ...............5007 VenueDirectory.com ..................5038 Visit Essex for Business .............5047 WeAreTheCity............................1015 Wine Matters..............................5010 Wines Select...............................4044 Workplace Safety.......................4001 Your Excellency ..........................5043 Zebra Pen (UK) ...........................5061 office* Show Preview | 7


KEEP CALM I’M A

SUPER PA Celebrate National PA Day Tuesday 8 October (the first day of office*!) is National PA Day – the day dedicated to the people who make Britain’s offices work! We know how hard you work day-to-day, so this is your chance to get the recognition you deserve!

VISITOR Q&A: Bethany Fovargue Bethany Fovargue PA to the MD of Data Interchange and co-founder of the Peterborough PA Network will be returning to visit office* for the second time. Who are you looking forward to seeing at office* this year? There are so many inspirational speakers, I may have to sit on the fence! I am looking forward to hearing PA Access All Areas speak about getting connected through networking and I always enjoy hearing the leading lights of the industry, such as Victoria Darragh and Marion Lowrence; their passion for our role is infectious! What has brought you back to office* for a second year? office* seminars strike the perfect balance of industry professionals, educational opportunities and relevant celebrity voices. The trade stands echo this with a great blend of logistical, useful and occasionally delightfully frivolous offerings! 8 | office* Show Preview

Why should companies be sending their PAs to this event? Quite simply, office* is the leading exhibition for administrative professionals. The blend of seminars, networking and trade stands is unrivalled and the show provides outstanding CPD opportunities, all of which combine to benefit not only the PAs themselves but the business at large.

This annual day highlights the increasing importance of the estimated 650,000 highly skilled PAs working in offices across the UK, with the aim to promote the profession to welleducated young people seeking an exciting and stimulating career. 2013’s National PA Day celebrations promise to be bigger and better than ever: • National PA Survey - The 3rd Annual National PA Survey will be opening at the end of August – look out for the link! Take part to ensure your views are counted in this annual overview of the PA profession, and the results will be announced at office*. • office* again coincides with National PA Day – join thousands of fellow PAs for what is set to be the central point of the celebration • The search for Britain’s longest serving PA - What better way to promote the role of the PA, than to find someone who has dedicated years of their career to the role? If you think you may be Britain’s longest serving PA, or you know someone who may be, find out more on page 4! We hope to see you at office* for the day, but if not don’t forget to let us know how you are going to celebrate – Tweet us @officeshow using #nationalpaday


Keynote Theatre – FREE To All Visitors The office* Keynote Theatre will showcase a captivating selection of speakers guaranteed to inspire and enthral. All Keynotes are FREE to attend, simply go to the Theatre 10 minutes before the session and take a seat.

TUESDAY 8TH OCTOBER

WEDNESDAY 9TH OCTOBER

08.45-10.00 Lyn Cecil, entrepreneur, CEO of Secretaries Plus and Secret Millionaire PLEASE REGISTER WITH THE PA CLUB

08.45-10.00 Suzanne Dibble, Niche Legal Solutions ATTENDANCE BY REGISTRATION ONLY

The PA Club champagne breakfast

An exclusive breakfast meeting for the rapidly growing VA sector, sponsored by BeMyVA. To find out how to register for this session please email rwebb@divcom.co.uk. Suzanne will open with some essential information for every VA. All should have standard terms of business that you issue to each client – these are your main business protection. She will discuss the essential terms to include and what the consequences can be of not including these terms. This will all be explained in an easy to understand, jargon-free way. Following this there will be a chance for Q & A and networking.

Lyn is a woman who likes to step outside her comfort zone. And her motto is very simple: just do it. This positive and proactive attitude has served her well in the years since she set up her own company in 1975. PA Club members are invited to come along to hear Lyn’s extraordinary story. There will be a chance to meet up with friends and colleagues from The PA Club over a glass of bubbly and you will automatically be entered for the prize draws. If you’d like to attend please email Abbie.newman@thepaclub.com.

10.30-11.15 Vanessa Vallely, www.wearethecity.com

The Power of Profile

The VA Breakfast – Terms of business – What every VA needs to know

Having Profile is one of the most powerful tools in your career armoury, but you have to know what tools and techniques to use to help you build it, protect it and drive your success. In today’s competitive world, if you don’t stand out, you may as well stand in as those with profile speed by. Throughout this interactive and practical session you will hear about the tools and techniques Vanessa has used to rise from project analyst to COO in less than 6 years. Vanessa will also share with you her tips on how to become comfortable with raising your profile plus a myriad of other practical advice.

10.30-11.15 Dr. Gareth Osborne, The APA

11.30-12.15 Nooshin Bakhshi, Savile Row Tailor

11.30-12.15 Jane Campbell, The PA Club

Tailoring your Signature Style in the workplace Savile Row Tailor, Nooshin Bakhshi will hold a captivating session about making your professional wardrobe work for you, how effective tailoring can empower and the importance of ‘Tailoring your Signature Style’ in the workplace. There has never been a better time to be a woman in business and Nooshin will be advising about how to dress for the female takeover.

13.00-13.45 Sue France, Sue France Secretarial Training and Laura Schwartz, former Special Assistant to President Clinton and the White House Director of Events

Headline Keynote – Sue France interviews Laura Schwartz A rare opportunity to hear from Laura Schwartz, Professional Speaker, TV Commentator and Author of bestseller Eat, Drink & Succeed. Laura was a Special Assistant to the President and the White House Director of Events for President Clinton. Laura will be interviewed by Sue France, International Trainer, author and coach for Assistants and former UK Chairman of EUMA. Hear Laura’s perspective on the industry as she shares the networking secrets that skyrocketed her onto the world stage, along with personal anecdotes from her life and White House years. Following the interview, Laura will be available at EUMA stand 4034 for a book signing.

14.15-15.00 Judy Willet, PA of the Year; Debbie McGibbon, Newcomer of the Year; Victoria Darragh, Executive Assistant (Hays) and Josephine Green, Celebrity PA

Executive PA Magazine Reader Panel Q & A – Where do you draw the line? Most PAs would agree that sometimes you’ve got to put in the extra hours to progress but exactly how far do you need to go? The 2013 Executive PA magazine reader panel introduce themselves and talk about working long hours, checking smart phones at home and when to say ‘yes’ and when (and how) to say ‘no’.

15.30-16.15 Donna Coulling, www.donnacoulling.com

Can I be a celebrity PA? Have you ever wondered how to break into the world of being a celebrity PA? What does it take and how do you find those ‘dream jobs’? Donna Coulling – PA to some of the UK’s top talent including Helena Bonham Carter and Rachel Weisz shares how it all started for her.

Great PAs Pay You know your worth and in most cases so does your boss but they often fail to justify you return on investment. This leads to you being undervalued (and under paid). A great PA is a major asset to any director and this session will help you communicate your true worth.

Climb the Career Ladder in Circles Jane will give some advice on how to build the skills you need to climb the career ladder using ‘My Career Circle’ including Networking, Presentation Skills, Sponsorship and Personal Branding. Here is a chance to take a picture of your career and then adjust your career diet to suit by using a unique diagram to plot how good you are at the “extras” and improve on them to help you climb the career ladder “in circles”.

13.00-13.45 Katie Piper, Charity Campaigner, TV Presenter and best selling author

Headline Keynote – Things Get Better ‘Things Get Better’ is a truly emotional and thought provoking speech, which guides you through Katie’s inspiring journey to recovery following her horrific acid attack in 2008. Katie uses her experience to reach out to other burns survivors, and through her story, conveys the inspirational message that no matter what we face, things really do get better.

14.15-15.00 Mike Caridia, President, pa-assist.com and Hamish Jenkinson, former PA to Madonna and Guy Ritchie and current EA to Kevin Spacey

pa-assist.com interviews Hamish Jenkinson Former PA to Madonna and Guy Ritchie and current EA to Kevin Spacey, Hamish will reveal what life is like working with these high profile celebrities. Hamish will be interviewed by Mike Caridia, President of pa-assist.com.

15.30-16.15 Adam Fidler, EUMA; Emma Kernan-Staines,PA to Sir Trevor Brooking at The FA Group; Lindsay Taylor, Your Excellency

The learning curve: training and education options for the PA profession With office technology evolving so rapidly and new legislation affecting the workplace coming into play, the need for admin professionals to keep up to speed with all the latest developments is more pressing than ever. But which courses offer real value and what exactly should PAs be looking for when it comes to career development? This debate, led by PA Life Editor Colette Doyle, will look at the qualifications on offer, assess the options available and analyse how further education can benefit employers, as well as examining the role of networking in promoting CPD for personal and executive assistants.

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office* Interactive Theatre The office* Interactive Theatre is free to attend. Just go to the Theatre 10 minutes before the session and take a seat.

TUESDAY 8TH OCTOBER 10.30-11.15 Lisa Potter-Dixon Head Make up & Trend artist, Benefit Cosmetics

Look good, feel good, work better Looking good can make all the difference to your working day. Lisa will show you how to take yourself from Now to Wow In minutes! About Lisa Potter-Dixon Lisa is Benefit UK’s lead beauty artist and events manager. With 10 years of experience in the industry, she has a wealth of knowledge to help take you from ‘now to wow’!

11.45-12.30 Isabel Alvarez del rio, ACAS

This is Acas In your role, you’re often the first to hear when there are problems at work. What help can Acas offer you and your business? Learn about the value of our helpline, our website, workplace projects and our training – either at Acas or at your place. About Isabel Alvarez del rio Isabel has worked for Acas for 7 years, initially as a Helpline Adviser, then an internal tutor and now, in the London Acas advisory team, as a trainer – to deliver both our public courses and bespoke incompany training programmes.

14.15-15.00 Bonnie Low-Kramen, Author and former PA, and Lucy Brazier, Executive Sponsored by: Secretary Magazine

#adminchat LIVE – Leaning in If you are a working woman anywhere in the world in 2013, you won’t want to miss this conversation between Bonnie Low Kramen and Lucy Brazier. The workplace is changing for the better and this is in large part due to the impact of “Lean In,” the mega-bestselling book by Facebook COO Sheryl Sandberg. Sandberg asks women, “What would you do if you weren’t afraid?” You can begin by participating in our chat on October 8th. You get Bonus Points for reading the book first! We will discuss the ways women are leaning in and how the landscape is changing before our eyes. About Bonnie Low-Kramen Bonnie Low-Kramen is the 25 year former PA to actress Olympia Dukakis and the bestselling author of “Be the Ultimate Assistant.” She is one of the most respected voices in the administrative community and a raving fan of Sheryl Sandberg’s Lean In Movement. Why? Because it makes so much sense.

15.30-16.15 Vickie Sokol Evans, Red Cape Company Founder, Microsoft Productivity Instructor/Presenter & Bestselling Author

#adminchat LIVE – Get 3x More Done in One Day – Microsoft Tips in Minutes

Sponsored by:

Are you overwhelmed by the work on your plate that can’t be delegated to anyone else? Do you feel like it takes too long to create and edit documents, but you don’t have the time to learn the shortcuts and new features? Or have you ever thought to yourself, “There’s got to be an easier way?” More often than not, you are right! There is an easier and FASTER way. In this fast-paced, engaging session, discover quick and easy tips and tricks to instantly format documents in Word and the secrets to effortlessly work with data in Excel that just might make you cry. Caution: This session may cause you to fall in love with your work again. About Vickie Sokol Evans Vickie is the founder and President of RedCape, a highly-regarded technology training company focused on real world technology skills needed for small businesses, executives and their assistants. Bestselling author of the series for both PC & Mac, Vickie is a Microsoft Certified Trainer and a Microsoft Office Master Instructor with over 15 years of classroom training experience. Formerly a business/data analyst with Microsoft, she travels the globe delivering live Jerry Maguire-inspired “Tips in Minutes” presentations.

10 | office* Show Preview

WEDNESDAY 9TH OCTOBER 10.30-11.15 Virtual Assistant interest session Carolyn Pearson, CEO, maiden-voyage.com

Say goodbye to corporate life and hello to living your dream You think ‘there’s got to be more to life than this’, you secretly yearn to be your own boss, you know you are capable of so much more, but how can you make the transition from here to there? This session explores the mental, emotional, physical and fiscal elements to consider before you make the leap. About Carolyn Pearson After a 25 year career in IT, Carolyn has left corporate life to live her dream. Building on her own experience as a frequent lone female business traveller, Carolyn combined her passions of travel, technology and helping other women, to launch maiden-voyage.com. maidenvoyage.com is the global social network, connecting female business travellers around the world, providing travel safety advice and recommended handpicked female friendly hotels.

11.45-12.30 Cameron Reid BSc(Hons)DO

Managing Back and Neck Disorders in the Office We seem to be resigned to seeing back related complaints as something we simply must put up with. At any one time 1% of our workforce is laid up sick with the problem. For our workforce we have DSE assessments, Manual Handling courses, and a range of ergonomic devices. While these are helpful the incidence of the condition is not decreasing. We have to think why this might be so and our companies and us as individuals need to approach the problem differently. Cameron Reid will explain some of the reasons why we are not making progress and how you can work towards reducing the incidence. About Cameron Reid Cameron read Human Biology at the University of Surrey graduating in 1982, and spent a year studying Ergonomics at the Technical Institute Zurich. He gained a scholarship to study at the British School of Osteopathy, London qualifying in 1986 and spent 2 years as a clinical tutor in the Sports Clinic. He runs accredited courses and training seminars for Manual Therapists, GP surgeries, and Companies.

14.15-15.00 Virtual Assistant interest session Lucy Brazier, The VA Magazine; Caroline Wylie, Society of Virtual Assistants; Jacky Workman, IAVA and Carmen MacDougall, VACT

The VA Panel Discussion Lucy Brazier will chair a panel discussion featuring 3 well-known names from the VA world. This will be a lively debate covering the past, present and future of the VA profession and will provide you with invaluable insight into this evolving job role within the UK and around the world. Essential for both current VAs and those looking to move into the role. About Lucy Brazier Lucy is the founder of the two leading global publications for Administrative Professionals - Executive Secretary & The VA Magazine. About Caroline Wylie Caroline worked in marketing before escaping the rat race in 2004 to launch her VA business. The lack of resources for UK assistants prompted her to found the Society of Virtual Assistants in 2005. About Jacky Workman Jacky Workman, Chairman and co founder of the International Association of Virtual Assistants (IAVA), and successful owner of J’s Office Services and Your Business Aunt. About Carmen MacDougall Carmen launched the inaugural VA Conference and Awards in 2007 as well as the first online magazine for VAs.

15.30-16.15 Virtual Assistant interest session Helen Jacobi, The Inspired PA Limited

What it takes to create a successful VA business Getting Your Ducks in a Row Business is 100% about people, whichever way you look at it. Successful businesses understand if they get the ‘people bit’ right, everything else will follow. We’ll take a look at: where do you start?, taking it to the next level, above and beyond and how to celebrate the good times, get through the difficult times and everything in between. About Helen Jacobi Helen has been an Executive Assistant for over 20 years working alongside boards in large corporations and with successful entrepreneurs. In 2009 she took the plunge and started The Inspired PA, offering Virtual PA and association management solutions to clients globally.


32 great-value seminars

15.30–16.30

14.00–15.00

12.00–13.00

10.30–11.30

The Platinum 2-day Pass offers excellent value at £139 for 3 sessions on each day. The Gold Pass for £99 includes 3 sessions on 1 day, or simply book an individual session for £39. To avoid missing out on your first choice please book your place(s) as early as possible – this can be done when you register or by logging back into your existing 2013 registration via your confirmation email.

The Gold ss a 1-day P 9 9 £

The m Platinu ass 2-day P £139

office* Theatre 1 office* Theatre 2 TUESDAY 8TH OCTOBER

Reed Learning Theatre Hemsley Fraser Theatre

Matthew Street, Skills CFA, on behalf of the IAM

David White, Reed Learning

W1

DIY Skills Scan: How to Identify Your Own Strengths and Weaknesses

Heather Baker, Baker Thompson Associates W5

W9

Effective and Persuasive Business Writing

Breaking Through the Barriers: Creative Thinking Tools

Jean Sutcliffe, Hemsley Fraser W13

Get seen, Get on. Personal Image Branding for your Career Development

How do you know what you are really good at, and identify your skill gaps?

Improve the standards of your written communications – including minutes, social media posts and emails.

This session will demonstrate a number of tools to help you think up new ideas and reframe problems in a positive way.

This session will look at improving your image and securing the career you have been looking for.

Victoria Darragh, Hays Specialist Recruitment

Shilpa Wymer, Pitman Training Group

Paul Dubois, Reed Learning

Jean Sutcliffe, Hemsley Fraser

W2

Powering PAs in the World of Work

W6

Excel – 21 Power Tips for Super PA’s

Learn how to craft strategic relationships with recruitment agents and tactics to employ when job hunting in a recession.

Discover 21 top tips on how to make Excel work for you.

Susie Barron-Stubley, Castalia Coaching & Training

Dr Monica Seeley, Mesmo Consultancy

W3

Creating a BusinessBusting Partnership with Your Executive

W7

Smart Email Management to Improve Performance

Develop effective strategies on how to work proactively and productively with your Executive.

Learn to save time by dealing with your (and your boss’s) email more efficiently.

Jamila Juma-Ware, Pitman Training Group

Lindsay Taylor, Your Excellency

W4

W8

Social Career Building: How to Win Friends and Influence People

An interactive workshop about on and offline networking, and tips on how to influence your way to success.

If You Believe You Can or Believe You Cannot, Either Way You are Likely to be Right

W10

Communicating With Impact

Explore solutions to help you communicate more effectively with your colleagues and with key stakeholders.

W14

Effective Minute Taking

Are your minutes taking you hours, rather than minutes? Learn how to produce the perfect final minutes.

Jo Gordon, Reed Learning

Ian Caldecourt, Hemsley Fraser

W11

W15

Juggling a Busy Workload

Learn how to manage conflicting priorities and meet the demands of your role.

Be Assertive and Confident in the Workplace

Get hints and tips to help you stand up for yourself and build an inner confidence to achieve your goals.

Jane Murphy, Reed Learning

Ian Caldecourt, Hemsley Fraser

W12

W16

How to be an Even Better Executive PA!

Memory Power! Tips to Improve Your Memory Skills

Want to be an even better Executive PA? This seminar will give you tips and ideas that will make a real difference and get you noticed.

Learn how to remember names & faces as well as facts, figures and lists.

Laura Belgrado, LBM Consulting

David White, Reed Learning

Jean Sutcliffe, Hemsley Fraser

W21

W25

W29

Exploring the internal dialogues and beliefs you can hold that are crucial for your overall success.

14.00–15.00

12.00–13.00

10.30–11.30

WEDNESDAY 9TH OCTOBER Marion Lowrence, The PA Hub, on behalf of Pitman Training Group W17

Skills to Being a Successful PA

Learn some simple techniques to manage your ‘Stress’ level in a more positive and easier way.

Learn what skills you need to raise your profile and be at the top of your game.

Adam Fidler, European Management Assistants (EUMA)

Josephine Green & Merryl Futerman, PA Access All Areas

W18

W22

The iPad PA

How you can use the iPad to make you more effective in your role and move towards paperless working.

Tom Cowie, Former Yorkshire & Humberside Programmer for the London 2012 Games, speaking on behalf of Pitman Training Group W19

Outlook: An Olympic Challenge

An interactive session covering project management, data distribution and successful synchronisation.

Carmen MacDougall, Carmen Inspires W20

15.30–16.30

Stress Management

How to Inspire and Manage Change to Revitalise You and Your Career

Gain insight into focusing on positive outcomes and coping with change and challenges.

Networking – How do I Get Connected?

Learn strategies for ice breaking, and how to get the most out of attending any event.

Sue France, Sue France Secretarial Training W23

Managing Conflict and Dealing with Difficult People and Situations

Learn how to handle conflict productively in order to promote effective teamwork.

Breaking Through the Barriers: Creative Thinking Tools

Get seen, Get on. Personal Image Branding for your Career Development

This session will demonstrate a number of tools to help you think up new ideas and reframe problems in a positive way.

This session will look at improving your image and securing the career you have been looking for.

Paul Dubois, Reed Learning

Jean Sutcliffe, Hemsley Fraser

W26

Communicating With Impact

Explore solutions to help you communicate more effectively with your colleagues and with key stakeholders.

W30

Effective Minute Taking

Are your minutes taking you hours, rather than minutes? Learn how to produce the perfect final minutes.

Jo Gordon, Reed Learning

Ian Caldecourt, Hemsley Fraser

W27

W31

Juggling a Busy Workload

Learn how to manage conflicting priorities and meet the demands of your role.

Be Assertive and Confident in the Workplace

Get hints and tips to help you stand up for yourself and build an inner confidence to achieve your goals.

Amanda Rosewarne, Career Advisor for the Global PA Network

Jane Murphy, Reed Learning

Ian Caldecourt, Hemsley Fraser

W28

W32

W24

Want to be an even better Executive PA? This seminar will give you tips and ideas that will make a real difference and get you noticed.

CPD: Raising the Professional Status of Personal Assistants

Understand the value and benefits of CPD and how it can enhance your career.

How to be an Even Better Executive PA!

Memory Power! Tips to Improve Your Memory Skills

Learn how to remember names & faces as well as facts, figures and lists.

office* Show Preview | 11



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