Subscriptions and Circulation Christina Mangusso 940-387-3502, Ext. 7 • email: christina@redangus.org
Affiliated with National Cattlemen’s Beef Association Beef Improvement Federation U.S. Beef Breed’s Council National Pedigreed Livestock Council
GENERAL INFORMATION
Published 10 times annually by the Red Angus Association of America at the national headquarters (18335 E. 103rd Ave., Suite 202, Commerce City, CO 80022). A non-political magazine dedicated to the promotion and improvement of breeding, feeding and marketing Red Angus cattle. Subscription rate: U.S., 1 year - $30; 2 years - $50. Canada and Mexico, 1 year - $44, 2 years - $82 (Payable in U.S. Funds Only). International Air Mail, 1 year - $55; 2 years - $100 (Payable in U.S. Funds Only). These rates are based on Third Class Bulk mailed from Jefferson City, Missouri. Add $20 per year for First Class.
EDITORIAL AND ADVERTISING POLICY
Advertising and editorial content are not limited to any particular class of product or subject matter. However, we reserve the right to refuse publication of any material not within the bounds of high agricultural ethics. While we devote the utmost care to the preparation of each advertisement, we cannot be held responsible for ads received after the ad deadline. Furthermore, the accuracy and content of copy received over the telephone is entirely the responsibility of the advertiser. No adjustment for incorrect ad copy will be considered for ads that are received after the ad deadline or that are placed over the telephone.
All unused reserved advertising space that is not canceled by the advertising deadline will be billed to the advertiser.
Stephanie Jung | Mina, South Dakota lazyjbarranch@yahoo.com
AREA 6 DIRECTOR - GREAT PLAINS
Jason Anderson | Oberlin, Kansas jasonea9@hotmail.com
AREA 8 DIRECTOR - SOUTHEAST
Jim Yance | Columbia, Alabama jim@jyjredangus.com
AREA 9 DIRECTOR - MIDWEST
Will Andras | Manchester, Illinois andras@irtc.net
Board Commentary
Be Careful What You Ask For
by George Murdock, Area 1 Director, West
Those who work with cattle know it isn’t exactly something that brings a family together, unless perhaps at a 4-H picnic, a convention or a fair. There is a saying that any young man who has helped his father with branding or working the cows through the chute is well-prepared for whatever life throws at him. This was further supported by a post on Facebook which suggested that any son who had helped his father work the cattle has been de-sensitized.
As I have aged, my grandsons like to keep me out of the line of fire. The older one gets the longer it takes to heal.
The last time I was able to confront a cow in close quarters was the time my grandson and I were sorting them off in a narrow alleyway and my son looked over and asked Mack, “What happened to your grandfather.”
“Oh, he’s laying here on the ground, but it looks like he will be able to get up. He was trying to haze a cow and she ran right over the top of him.”
Now, my primary role is more secretarial in nature. With registered cattle, the record-keeping for a herd is extraordinarily complex and time-consuming. In the case of Red Angus, REDSPro is a remarkable program but one that requires time to learn and master. The program provides a multitude of information but a whole lot of data must be input to gain the benefits.
My on-site secretarial work takes place alongside the squeeze chute while the cattle are vaccinated, ear tagged, semen tested, ultrasounded and even sometimes branded. We don’t have power at the site of our squeeze chute so there is an old tractor nearby which powers the operation.
As of this spring, we do have a building with a roof overhead and other conveniences. When harsh weather hits, we are now protected from snow, wind or rain, as well as the sun. If there is one blessing, my son doesn’t like to work the cattle when it is muddy in case they slip and injure themselves. The safety of the workers themselves isn’t part of that equation.
My secretarial duties are conducted on a wobbly table which also holds all sorts of medicines, tags and so on. One of my main duties is to stay out of the way, although in addition to the records, I also poise the next tag for installation.
One day just my son and I were working around the chute while my grandson herded the cows into the alleyway. As we began, my son made it clear that I needed to keep exceptionally accurate records since Bangs testing was involved.
“I want you to write down everything I say,” he told me, “Everything!”
As I hinted earlier, working cattle includes a considerable amount of colorful language since the cows don’t exactly go quietly into the squeeze chute or lapse into a state of docility while all sorts of things happen to them.
I dutifully did as I was told and wrote down everything that was said. Unfortunately,
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**Bonus: BieBer cl Adelle 575d - the dAm oF energize F121 - sells in this oFFering!**
Board Commentary: Be Careful What You Ask For
I am not able to share some of the richest comments that emerged during the operation. He loves his cattle, but these are not moments of endearment.
When we were done, I left my clipboard and my notes on the island in their kitchen.
My son is a remarkably busy person who doesn’t have time to sit down and look over paperwork. This was one of those occasions and the following morning he simply grabbed the papers and tossed them into his pickup. Later that day, he stopped by the vet’s office and handed the clipboard, which contained my notes and the information about the cattle, to the front-office staff.
Within minutes they broke out into laughter. “What are you laughing about?” he asked them. They in turn asked if he had read my notes after they had been recorded.
“No,” he said, “I just told Dad to make sure he was accurate in writing down everything I said.” “Well,” they told him, “it appears he followed your instructions to the letter.”
He was offered a look at the notes and was basically speechless but that being said, the staff did not offer to return the notes. In fact, there are rumors that they might be hanging somewhere in the bowels of the Hermiston Veterinary Clinic. //
Working cattle on the Murdock ranch is a team effort including chuteside data collection – especially when instructed to “write down everything.”
Taylor Dorsey 970-397-0356 | taylordorsey@redangus.org
RECEPTIONIST
Ext. 3 | receptionist@redangus.org
Association Commentary
Red Angus Got Things Right
by Tom Brink, RAAA Chief Executive Officer
On display at the recent Red Angus Youth Expo in Chickasha, Oklahoma, was a series of banners summarizing many of the key decisions and strategies that built the Red Angus breed, and made it unique, over the slow march of time.
Below is an abbreviated summary of what these banners shared. The bold actions identified serve as a history lesson for newer Red Angus breeders and commercial producers. For longer term members, they are a reminder of how the breed carved out its own road to success.
We will have these banners on display at the 2024 National Red Angus Convention in Lincoln, Nebraska, on Sept. 10-13.
• In 1954, seven pioneering families leveraged Red Angus and created the beef industry’s inaugural performance cattle registry. RAAA has steadfastly upheld this mission for 70 years.
• It has always been about performance. Before the scientific community had even settled on using 205 days as the standard for calculating adjusted weaning weights, Red Angus stepped forward and mandated weaning weight data as a requirement for registration. Even today, only a few breed associations require performance data to register a beef animal.
• Artificial insemination has proven to be one of the most powerful tools for making genetic progress in the beef industry. However, prior to the 1970s, most breed associations enforced strict regulations on artificial breeding, making the technology impractical for many breeders. RAAA set its own course in 1954 by allowing unrestricted use of AI within the entire Red Angus breed.
• Objective evaluation has always been important to Red Angus. RAAA was the first to incorporate performance data in the showring, holding the first ever “performance” show. It was not until the 1990s that some other breeds followed suit.
• RAAA’s founders saw crossbreeding as an opportunity to expand commercial utilization of Red Angus. As early as 1961, they began promoting the use of Red Angus in planned crossbreeding systems, well ahead of mainstream acceptance of the practice.
• In 1980, RAAA broke ranks from the other British breeds by opening its herd book and instituting a category registration system. This far-sighted program kept 100% Category 1A cattle separated, but it additionally allowed breeders to develop Category 1B cattle through the process of breeding up.
• Another first for Red Angus came in 1995 when RAAA left status quo behind and implemented an inventory-based performance reporting system and fee structure. Still in place today, Total Herd Reporting requires a production record from every female to be reported annually.
• Shortly thereafter and leveraging the THR system, Red Angus released the first of a new class of EPDs focused on reproduction with its Stayability EPD.
Commercial Marketing Team and Value-Added Programs staff is on page 12
• Also in 1995, Red Angus unveiled the beef industry’s first genotypic and source verification program called the Feeder Calf Certification Program, more commonly known as the FCCP. This program has the honor of being the first USDA-approved Process Verified Program that accurately claims traceability to at least 50% Red Angus bloodlines, along with source verification to the ranch or farm of origin.
Association Commentary: Red Angus Got Things Right
“The story of Red Angus is about people and their vision, determination, perseverance and willingness to swim upstream against conventional wisdom.”
• Red Angus are indeed Angus. Yet the history of Red Angus breeders is unique; it is a history of leadership and innovation that have made a profound difference in the red strain of Angus. Red Angus breeders have maintained an unwavering commercial focus.
• Times have certainly changed. The “reds” have gone from being discarded for their color to today being a preeminent source of Angus genetics.
• Color matters. Red is more heat tolerant. Red Angus do not carry the diluter gene. Furthermore, red is the most popular color of cattle breeds on a global basis.
Lastly on the final banner, the late Dr. Harlan Ritchie, distinguished professor of animal science, Michigan State University, is quoted as saying, “The story of Red Angus is about people and their vision, determination, perseverance and willingness to swim upstream against conventional wisdom.” That well captures the essence of Red Angus history. A breed that followed a path of its own making, and a breed that got things right. //
The full set of historical banners will be displayed at the National Red Angus Convention in Lincoln, Nebraska, Sept. 10-13.
Red Angus Commercial Marketing Team and Value-Added Programs
DIRECTOR OF COMMERCIAL MARKETING
Kelly Smith
417-855-9461 | kelly@redangus.org
ASSISTANT DIRECTOR OF COMMERCIAL MARKETING
Rachael Oliver
406-480-1569 | rachael@redangus.org
COMMERCIAL MARKETING SPECIALIST Josh Taylor | josh@redangus.org 918-605-5139
ENROLL IN VALUE-ADDED PROGRAMS AND ORDER TAGS: tags@redangus.org 940-477-4593
Weekly Email Marketing Service of Feeder and Finished Cattle
The Red Angus show list informs feedyard managers, order buyers and other interested parties of Red Angus-influenced cattle. Producers can market feeder or finished cattle through this free service when selling through a sale barn, video auction or private treaty. The weekly show list is emailed to potential buyers through the Red Angus FeederFax email service. To upload information about cattle or to view cattle available, visit RedAngus.org/showlist.
To receive the weekly FeederFax marketing service that will highlight that week’s show list, please email tags@redangus.org.
Marketing Update
The Future is Now
by Kelly Smith, Commercial Marketing Director
I attended the inaugural and wildly successful Red Angus Youth Expo in Chickasha, Oklahoma, which is the National Junior Red Angus Show, hosted and sanctioned by RAAA and the JRA. I had the opportunity to speak at one of the educational seminars to explain the work the commercial marketing team does every day and the activities in which we participate. The seminar was well attended, and the audience was active with questions and comments – exactly as we hoped!
The marketing team deals with many commercial producers, raising mostly crossbred feeder calves, which is extremely important to the Red Angus breed and the cattle industry. As we are developing new avenues for Red Angus genetics we are focused on “pull through.” We are working with most major and midsized packers to level the playing field and get price equivalency for Red Angus feeder calves.
While working through this process, we deal with calves sired by Red Angus bulls. Those calves will all be 50% Red Angus and, if sired by a registered Red Angus bull, will be eligible for the FCCP, also known as the “Yellow Tag” program. As we continue to work with packers on development of new pathways for Red Angus fat cattle and equivalent pricing, the FCCP yellow tag becomes more valuable.
The Angus beef programs that we have requested access to are “non-Certified Angus Beef” brands. Likely, when Angus branded beef is mentioned, most of us think of CAB. However, there are currently more than 50 Angus brands other than CAB listed by USDA, and several more in the approval process that are not yet listed.
We requested access to many of these brands and at this time acceptance has been granted for several, with more to come. What does that mean going forward?
Now it’s time to deliver! As we have worked the phones and contacts in the last few months, we have a demand for more than 1,000 head per week of FCCP-tagged cattle. That’s where we need your help as seedstock producers, commercial producers, backgrounders and feedlots. We need to get as many calves as possible enrolled in the FCCP at the ranch level – remember calves must be tagged at point of origin.
If you are raising and selling Red Angus bulls, please call all your buyers and customers and explain how important access to these programs is for the future. If you are a backgrounder or feedlot, don’t automatically cut tags out upon arrival! Please work with us to keep the FCCP tag in those calves – once they are out, we cannot put them back.
We must be able to track and locate these calves to further develop these relationships and programs. As far as tags go, EIDs are the future, because they aren’t cut out when received at feedlots or backgrounders.
So how important is all this? Breeders and members asked for a plan to increase the value of the cattle – we need your help to fulfill these plans.
As aforementioned, we have a couple of packers that have requested 1,000 head per week of fat cattle, and we need your help to secure those. The ball is in your court and the time is now. Let’s play ball! //
RAAA Offers Neogen’s Igenity Beef Test Effective July 1
Effective July 1, RAAA now offers Neogen’s Igenity Beef test to commercial Red Angus producers.
The switch to Igenity Beef from the Red Navigator DNA test was voted on by the RAAA board of directors earlier this year, to better serve our commercial and seedstock customers.
Switching to Igenity Beef allows producers to obtain 17 maternal, performance and carcass traits that have been developed using a large multi-breed cattle population, creating higher accuracy information for producers to utilize in genetically benchmarking their own cattle.
RAAA will still be processing the Igenity Beef samples the same way the Red Navigator tests were handled, and producers will still be able to receive one-on-one consultations from RAAA staff about replacement heifer results.
For more information, please contact the RAAA DNA department at 940-387-3502, Ext. 8, dna@redangus.org. //
Producers can collect tissue or blood samples for the Igenity Beef DNA test. Hair samples are not accepted.
Igenity® Beef
Build a better cow herd with stronger selection tools
Igenity® Beef is the first genomic profile designed for crossbred commercial cattle. This tool utilizes DNA to rank cattle on traits with high impact to productivity to predict genetic merit in both heifers and steers.
Igenity Beef results provide a 1-10 ranking on 17 maternal, performance and carcass traits along with parentage. Cow-calf producers with this tool can make confident decisions about the heifers they retain and develop for their breeding herd.
Take your herd to the next level:
1. Contact RAAA to order testing kits.
2. Collect samples: Blood or tissue samples required for testing. Hair samples will not be accepted.
3. Submit DNA samples, completed order form and payment to RAAA.
4. The RAAA DNA department will email out your results at the completion of testing.
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Member Services Reminders
Registration Notifications:
• Fall Inventory was requested July 3 and is due Sept. 4.
• Fall 2023 No Progeny requested Aug. 7 and is due Oct. 18 – Cow Inactivations will occur Oct. 25.
• Spring 2024 Birth and Weaning requested Aug. 14 and recommended due date is Oct. 16.
• Spring 2023 Heifer Exposure requested Aug. 21.
• Annual Membership Dues and Spring THR Billed July 12
The RAAA fiscal year began on July 1, and with that comes the billing of membership dues and the first installment of your active-status, spring-calving females for Total Herd Reporting. The regular membership fee is $125, a junior membership is $25, and an associate membership is $30. All memberships are billed annually in July.
A mailed and emailed notice of billing will be sent to you on Aug. 1. To view the billing details, log in to your REDSPro account > My Account.
Have questions about your membership? Contact Halla@redangus.org or 940-387-3502, Ext. 10.
Need a little one-on-one help?
Schedule a meeting by scanning the QR code or visiting: RedAngus.org > Herd Management > Red Angus Alley
What are the DNA Requirements for the RAAA?
by Ariana De La Garza, DNA Programs Manager
With another calving season, sale season and fall show season quickly approaching, it is important to make sure you have all your boxes checked to ensure a smooth calf registration process, bull buying experience and a successful show season. The RAAA has several DNA requirements on animals that are registered within the Association so let’s review those to make sure you have everything completed.
Sires and Donor Dams
All donor dams, natural service sires, AI sires and sires being used for ET matings need to have DNA on file. To meet our “on file” requirement, all sires and donor dams must have, at minimum, a parentage test completed. At the time of registration, if there are progeny of a sire or donor dam that do not have DNA information on file, you will be notified in your registration job. All progeny registered to a sire or donor dam that do not have DNA information on file will be placed on a “Z” hold status until requirements are met.
Show Animals
All animals that are entered in a Red Angus regional or national show must have DNA on file. To meet our “on file” requirement, the animal being shown must have at a minimum a parentage test completed.
It is always recommended to check and ensure that any bulls that are put out on cows for breeding – whether they were purchased or raised – are being checked to make sure they have DNA on file before they are breeding cows. If they do not have DNA on file, a sample will need to be collected and sent to the national office. Same goes for donor cows, it is recommended that prior to the donor being flushed a check has been done to ensure DNA requirements have been met and if not, a sample is collected. If an animal has already been tested with another association, please contact the national office for assistance in getting that information collected and transferred over to RAAA.
There are two easy ways you can check the DNA status of an animal. The first is to pull up the individual animal in REDSPro and confirm they have results under the parentage results section of their profile.
The second method is to email dna@redangus.org with the registration numbers of the animal(s) in question. A member of the DNA team will provide confirmation if DNA is on file.
Knowing these DNA requirements, it’s important to also remember that it is crucial to get your DNA samples in sooner rather than later. The standard lab processing time is four to six weeks with time extending upwards of five to seven weeks during busy season (August-April). Please always allow ample time for your samples to be processed and make sure you are planning for the possibility of your samples
no rush service offered for processing samples.
Here are some helpful tips to ensure the fastest turnaround time possible:
1. A filled-out order form with a signature, test selection and complete animal information accompanies every shipment of samples sent to the office.
2. Payment is provided with your samples, or payment information has been provided to RAAA prior to your samples arriving at the national office.
3. A good-quality sample is provided on each animal. Please review “Are your samples good, bad or ugly?” on page 18
RAAA Announces Two Staff Promotions
by Katie Martin, Director of Communications
The Red Angus Association of America is pleased to announce two staff promotions within its communications and DNA departments. Katie Martin has been promoted to director of communications, while Ariana De La Garza assumes the role of DNA programs manager.
Martin transitioned into the assistant director of communications role last May following seven years serving on RAAA’s commercial marketing team. The strong relationships developed with RAAA’s members, commercial customers, industry partners and staff during her tenure will continue to yield dividends as director of communications.
Martin holds a master’s degree in animal breeding and genetics from the University of Nebraska-Lincoln and has a lifetime of beef industry expertise garnered from involvement in her family’s ranching operation, Ochsner Roth Cattle Co. She enjoys traveling and spending time with her husband, Devin, and daughter, Winona.
“Katie is known for her attention to detail, writing ability, organizational skills and aptitude for numbers, which will serve the association well, given the budget and management responsibilities of the position,” said Tom Brink, RAAA CEO.
De La Garza is a 2018 graduate of Kansas State University where she earned her bachelor’s degree in animal science, with a focus in communications and marketing. After a stint as a consultant in the oil and gas sector, she redirected her career to the cattle industry, joining RAAA in July 2023.
De La Garza has swiftly demonstrated her strengths in the DNA department and has emerged as an asset at RAAA’s headquarters in Commerce City, Colorado.
“Ariana has previous management experience and has exhibited exceptional performance since joining the DNA team last July,” said Brink. “Her promotion to lead the department is well-deserved, and she will do a great job.” //
Ariana De La Garza
Katie Martin
• Ensure the TSUs are sealed completely by the red stopper with the sample, fluid and green ball inside.
• Always align hair follicles and place them under the sticky film on a hair card.
• Collect samples from relatively clean and dry areas of the animal.
• After collections, store TSU samples at room temperature and out of direct sunlight.
• Only fill blood cards inside the printed circle and ensure they are dry before closing.
• Do not submit a blood sample on any animal that was born a twin because of in utero cross contamination. Hair or TSU samples will yield accurate results.
• Instead of pulling fine or small hair follicles on calves, try collecting blood or TSUs. For more information or to download DNA forms, visit RedAngus.org/genetics/dna-testing or email dna@redangus.org
Add $45 per head with VAC45
Buyers prove the value of preconditioning practices at sale time
By Dave Sjeklocha, D.V.M.
Picture yourself unloading a group of uniform, healthy calves at the sale barn; each is a testament to outstanding stockmanship and careful management. Now, envision the financial rewards that follow, especially the sale premiums realized because every box was checked, which leads to increased revenue.
Preconditioning boosts the immune system and health status, helping equip calves to thrive in a backgrounder or feedyard phase. A successful preconditioning program includes a series of vaccinations, and management practices, such as weaning, deworming, and transitioning calves to dry feed, as well as possibly implanting, castrating and dehorning.
Does the investment pay off?
Merck Animal Health, Superior Livestock Auction and Kansas State University have worked together to evaluate the management decisions, programs and health protocols that drive the price per pound paid by buyers. The 2023 dataset includes information from 898,500 calves with an average weight of 571 pounds.1
VAC45 calves, that is, those vaccinated with two doses of a clostridial vaccine, two doses of a five-way modified live viral vaccine, and at least one dose of Mannheimia haemolytica and/or Pasteurella multocida vaccine, and weaned at home for 45 days before delivery, added $7.86/ cwt compared to those receiving only one dose of each of the three vaccines and weaned at shipping.2 Not to mention, calves weighed more at the end of a 45-day preconditioning program than those weaned at sale time. Selling calves on a VAC45 program added nearly $45 per head.
While not directly rewarded with premiums, producers not implanting give up an average of 23 lbs. of gain, which translates to $59 per head at the sale block compared to calves that were implanted.
Other factors that delivered value include selling no-horn calves, having medium- to large-frame vs. small-frame calves, using known bulls with high genetic merit, and breed type. Certain marketing and nutrition programs also add value, but it is important to evaluate the costs and make sure the economic return is there.
Realize the rewards of your investment
Bovilis® PrimeVAC™ by Merck Animal Health is a valueadded preconditioning program that focuses on respiratory and clostridial vaccinations, as well as protection against internal parasites. It also includes optional implant protocols. It can help you get your calves off to the best start. There is a PrimeVAC certificate that can be signed by your veterinarian, so you can demonstrate your preconditioning efforts at the sale barn.
To see more of the Superior Livestock Auction dataset and get resources on the PrimeVAC program, visit cattlefriendlyvaccines.com.
1. Superior Livestock Auction Data 2023.
2. Glynn T. Tonser. Kansas State University. Dept. of Agricultural Economics. Evaluation of 2023 Superior Livestock Auction data.
Dr. Sjeklocha is a technical services veterinarian for Merck Animal Health, and the current president-elect of AABP.
Breed Improvement
New Genetic Mutation Identified –Exercise-Induced Collapse (EC)
by Lindsay Upperman, Ph.D., Director of Breed Improvement
At the University of Nebraska-Lincoln, a new genetic mutation was identified within the university’s composite herd (Red Angus x Simmental x Gelbvieh). There were eight calves within the UNL herd that exhibited exercise intolerance during strenuous activity, which presented as exaggerated fatigue or muscle twitches that would often lead to the animals laying down or collapsing.
After a period of rest, most calves were able to recover, however in a percentage of cases with extreme or repeated physical exertion, the condition can be fatal. Of the eight affected calves, two calves were found deceased within the pasture and one calf was euthanized after not being able to get back up when pressured. Two other calves were sold after being transported to another location. The remaining three calves were able to reach market weight before harvest or were chosen to be euthanized due to tremors to establish a diagnosis.
Research into the genomes of the affected calves identified a variant in the PYGM gene. Basically, the protein product of PYGM, myophosphorylase, breaks down glycogen in skeletal muscle. This mutation causes the PYGM gene to produce a premature stop codon, thus, not properly forming the protein product, myophosphorylase. Ultimately, this increases the glycogen in skeletal muscle, causing the muscle fatigue and exercise intolerance within affected calves. This mutation is an autosomal recessive genetic mutation, which means both parents must carry one copy of the mutation.
The buildup of glycogen within affected calves also persisted after harvest. Elevated concentrations of glycogen led to higher pH and dark cutters at slaughter. Thus, a negative effect of this mutation is the meat quality of affected calves. Carrier animals of this mutation did not show signs of high pH or dark cutters at harvest, nor exercise intolerance when moved.
Further research into the sire pedigrees of these calves showed a common paternal ancestor within two to four generations. The confirmed carrier was BASIN HOBO 79E (RAAA #492175). Due to the age of this sire’s parents, DNA samples were no longer available, thus we do not know the status of the parents at this time. Researching the descendants of this sire, multiple animals were chosen that had DNA samples at the Neogen lab for testing. These results are shown in Table 1.
Presently, the RAAA is working with Neogen to develop a stand-alone DNA test for this mutation. Once the test is developed and available to use, other descendants or sire lines will
Table 1. Tested Sires that are FREE of the mutation. RAAA # Name 1260155 BUF CRK THE RIGHT KIND U199 1379610 ............................. BROWN PREMIER X7876 1406779 ............................. RED SOO LINE POWER EYE 161X 1436844 ............................. BIEBER ROLLIN DEEP Y118 1506922 ............................. ANDRAS NEW DIRECTION R240 1506931 ANDRAS FUSION R236 1549933 5L DEFENDER 560-30Z 1617230 BIEBER SPARTACUS A193 1619642 3SCC DOMAIN A163 1628086 ............................. WFL MERLIN 018A 1683223 ............................. H2R PROFITBUILDER B403 1694338 ............................. BIEBER DEEP END B597 1701553 ............................. 5L BLOCKADE 2218-30B 1703720 BROWN ORACLE B112 1725110 PIE CINCH 4126 3491307 RREDS SENECA 731C 3494126 HXC ALLEGIANCE 5502C 3494198 ............................. HXC DECLARATION 5504C 3555188 ............................. 9 MILE FRANCHISE 6305 3751659 ............................. BIEBER CL STOCKMARKET E119 3775477 ............................. WFL PROFITMAKER E7030 3861137 COLLIER FINISHED PRODUCT 3958815 BIEBER CL ENERGIZE F121
be tested by the RAAA to identify any other potential carriers of this mutation within the Red Angus breed. The test will then be available to the membership to test their herds as they see fit through the RAAA DNA department.
At this time, no other similar abnormalities have been identified or reported to RAAA within the Red Angus breed. However, if you or a fellow producer have seen similar characteristics as described above in animals within your herd or have further questions on this mutation, please contact Lindsay Upperman, Ph.D., director of breed improvement, at lindsay@redangus.org or 940-387-3502 Ext. 29.
RAAA would like to thank the staff and students at UNL that worked on this research: Mackenzie Batt, Leila Venzor, Keri Gardner, Rachel Reith, Kelsey Roberts, Nicolas Herrera, Anna Fuller, Jessica Petersen, Matt Spangler, Gary Sullivan, Stephanie Valberg, Travis Mulliniks and David Steffen. Thank you again for all your hard work and collaboration with RAAA! //
Reimagining the Possible: Cattle Marketing
by Rachael Oliver, Assistant Director of Commercial Marketing
When we think of cattle marketing today, we often see it as black or red and/ or feel the pressures of having to stay in a natural or NHTC program.
But what if there was a program and alliance where this was not the case? What if there was a program that offered a premium to justify certain management practices? What if there is a company that cares not only about feeding quality feeder calves, but also building relationships with producers?
What if all that is possible, but only if producers are willing to take those steps and be transparent?
Tyson set in motion a strategy to make these questions a reality.
In 2021, Tyson, in partnership with Adams Land & Cattle, of Broken Bow, Nebraska, and other industry leaders, unveiled their new Brazen Beef Program focused strictly on producer and environmental stewardship. This program aims to collaboratively:
1) Use data to pinpoint areas of improvement
2) Deploy climate-smart practices with partners across the supply chain
3) Scale the adoption of lower carbon and more sustainable practices
4) Incentivize partners to implement climate-smart practices.
Program success requires adoption, and adoption is often based on feasibility/ease.
Tyson is focused on recruiting cattlemen and women that share their desire for innovation, transparency and continuous improvement. Therefore, they worked to reduce barriers to entry where possible. For example, the program is not breed specific. Instead, focus is placed on the management practices of producers and overall animal care.
The requirements to qualify for the Brazen Beef program are:
1) Cattle must be age and source verified
2) Cattle must have an EID tag attached to an enrolled calf group
3) Cattle must be enrolled in IMI Global’s CARE Certified Sustainability program.* Following alignment/requirement completion, ALCC can begin to bid on the program calves.**
Paying for practice enables the bottom line to be met while introducing new sources of value.
Both Tyson and ALCC, as well as Red Angus, understand that their success is dependent on the success of their producers. Once all program requirements are met, producers will begin to receive a per-head premium for qualified cattle
at the time of sale. Paying for practice and environmental stewardship enables producers to become more resilient.
These efforts help ready the industry for future regulations and customer demands, while also ensuring there is a stable niche market for producers to receive a premium for the hard work and effort they put into their cattle.
Get connected to learn more!
From the first load of Red Angus calves received in the fall of 2022 to now, both program progress and demand have continuously grown. If you are interested in getting more information on program enrollment/cattle procurement, please reach out to Will Druery of Adams Land & Cattle at 308-870-4566.
*CARE Certification is a voluntary third-party program that verifies sustainability practices in beef production with the use of RFIA tags and annual on-farm audits performed by IMI Global. Third-party audits bring credibility to consumers, and the data collected from the audits and RFID tags are used in the emissions reduction model, while keeping your data private and secure.
**Adams Land & Cattle purchases cattle through all video sale outlets, IMI Global CARE Certified approved sale barns, and direct off the ranch. //
Program Notes:
• By going through RAAA age and source verify, producers get a discount on their IMI Global enrollment. Red Angus has a longstanding partnership with IMI Global. For more information about how to enroll in CARE Certified, please visit the IMI Global website or reach out to your account manager. If you do not know your IMI global account manager, feel free to reach out to anyone on the RAAA commercial marketing team, and we will connect you.
• Following ALCC purchase, RAAA and IMI Global enrolled producers will automatically receive their individual carcass data back. Once all cattle are finished and processed at the Tyson plant, ALCC will send a closeout of each individual animal’s carcass information (finishing yard point-to-point), along with overall cattle health data, no request necessary.
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Building a Legacy, One Cow at a Time
by Sarah Hill for the Red Angus Magazine
When you think of California, the first things that come to mind are probably Hollywood, Disneyland and beaches. When you think of “California agriculture,” you may think orchards, vineyards and crop fields as far as the eye can see. Beef cattle, and especially Red Angus cattle, may not be the first thing you envision, but for Johnathan and Dillon White, Red Angus cattle grazing peacefully in central California is their vision come to life.
Starting From Nothing
The White brothers grew up on a cattle ranch with their mom, Marci, who is a teacher, and their father, Richard “Richie” White, a cowboy who always had a few of his own cows, too. At one time, Richie worked for San Felipe Ranch, which was owned by Hewlett Packard and home to 2,000 cow-calf pairs, yearlings and replacement heifers.
“My dad also broke horses, and one day, a lady whom he had broken horses for and owned the ranch just across the road from San Felipe called him,” Johnathan said. “She wanted to lease her ranch to someone new and offered it to my dad.”
With one phone call, the White family broke into ranching on their own, and the family has leased that ranch for 18 years. Richie got a loan to buy cattle and bought 300 commercial cows out of Nevada.
“They were good cows, and coming from Nevada, they didn’t have to work so hard to graze here,” said Dillon.
“There were some winners in there,” Johnathan said sarcastically. “But those cows thought they’d died and gone to heaven when they got here.”
Relationships were the key to the White family’s next addition in 2018. A friend from Crane Cattle Co., Merced, California, wanted to sell their cows and lease the land. The Crane herd was Red Angus and was the beginning of
Richie and Marci White
Johnathan and Dillon White
the White family transitioning their herd to the Red Angus breed. The Cranes offered them first to Johnathan and Dillon, who were both newly minted college graduates at the time. Johnathan had just earned a degree in plant science from Fresno State University, while Dillon had his biology degree from Stanislaus State University.
“We knew we should take the opportunity, but we had no inheritance,” Johnathan explained. “Nothing was handed to us. Our dad was a cowboy and when San Felipe closed in 2001, he started working for the local irrigation district. Our mom was a teacher. We didn’t have a ranch to inherit, so if we were going to expand, we had to try ourselves. We decided to go for it. Luckily, both of our wives were OK with it.”
“Cattle prices weren’t like they are now,” Dillon said. “It’s gotten better, and we’ve been able to make it work. But the first five years were a break-even to even a loss.”
White Cattle Co. is phasing black Angus and Hereford out of their herd, and still have about 200 more to go before their herd is completely Red Angus.
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Building a Legacy, One Cow at a Time
For the first three to four years, the brothers split everything by the percentage of how many total cows each owned. Eventually, they got tired of that approach and decided to combine forces with Richie to make everything easier. White Cattle Co. was established in 2023.
Embracing Different
The Red Angus cattle acquired from Crane Cattle Co. weren’t the White brothers’ first exposure to the breed. Their grandparents and Richie had both had a few Red Angus cattle, and Johnathan and Dillon came to really like what Red Angus cattle had to offer.
“They were unique and different,” Johnathan said. “We wanted to be different than everyone else, and everyone else had black cattle, so we decided to stick with them. We even chose a 7W shoulder brand so they would stand out. My dad said, ‘If you put a shoulder brand on a red cow, she better be good.’” Dillon wholeheartedly agreed.
“They’re pretty and they weaned off good calves,” he added. “People notice the red.”
The transition to a herd based on Red Angus was in full swing. However, making a transition to another primary breed takes longer than expected, according to Johnathan. “It was hard to get our dad on board,” Johnathan admitted.
The Whites like Red Angus cattle because they stay a little bit cooler. Although their local climate is temperate, it can get hot occasionally.
“He wanted to keep the black calves, and we had to keep telling him no.”
“Our friends give us a hard time about having Red Angus, but even they admit that they’re nice cows,” Johnathan chuckled.
Today, the herd has expanded to 500 cow-calf pairs and 160 replacement heifers. Of those, 90 are purebred Red Angus, with that number growing every year.
FALL
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Thursday, September 26, 2024
For a catalog or more information, contact:
Brian Whisnand: 214-762-8541
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Eric Durbin: 214-287-6442
Brady Allen: 254-433-6900
Randy Pittman: 903-814-1836
Sale starts at 11:00 a.m. (Note new start time!) Groesbeck Auction & Livestock · Groesbeck, Texas
Conveniently located 25 miles west of Buffalo, Texas, and I-45 in central Texas.
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Building a Legacy, One Cow at a Time
“It can get hot here, sometimes over 105-degrees Farenheit,” Johnathan said. “If having a red calf means they stay 1 or 2 degrees cooler, that can make a difference. We’d rather have that potential cooling factor on our side.”
The family bought a Red Angus bull in 2018 for $4,600 –which seemed like a lot to them at the time. Since then, they’ve phased out the black Angus and Hereford bulls, and have had only Red Angus bulls for the past few years.
“We still have about 200 more black cows to phase out,” Dillon said. “We have 90 purebred Red Angus mama cows. The rest are Red Angus commercial crosses and some red baldies.”
The Whites focus on buying the best Red Angus bulls. When they started out, the goal was to break even for the year. Everyone had a full-time job to support their family, and the cows were a side investment and had to pay for themselves.
“We could do that and know that the operation was growing and would be all right,” Johnathan said. “We focused on buying good genetics – we knew they would pay off. As a cow-calf operation, we lean on maternal, structure and phenotype first, then go to carcass traits. We also want calving ease; we won’t buy a bull without high calving ease.”
The Whites emphasize traits for maternal characteristics, growth, carcass and the profitability and sustainability index, ProS. The cattle buyers they work with like the genetics and focus on growth and maternal traits.
“We also look at the feed to gain and Stayability numbers,” Dillon added. “At the end of the day, the bulls that do both carcass and maternal well cost more, and from our experiences, they’re worth the price.”
The Whites have been utilizing genomic testing for three years, and plan to continue doing so. Their goal is to have their purebred Red Angus cattle in the top 10% overall for the breed, and all commercial cows in the top 25%.
“Selling with data is coming, and we want to be ahead of that,” Johnathan explained. “With health and data, we believe we can remain profitable and sustainable.”
Spreading Out Breeding
The White brothers have split their cows into two groups – a fall-calving herd and a winter herd. Bulls are turned out with the fall calving group on Nov. 1, and the calving window is between Aug. 1 – Oct. 1. The winter herd calves between Thanksgiving and Jan. 31.
“Having two groups allows us to run better bulls, because they’re covering cows twice a year,” Johnathan said. “We run extra bulls per head, but fewer bulls overall, so we get our money’s worth.”
Richie was originally calving in the fall but had recently switched to spring calving to save on inputs.
“That was a pain, because everyone else calved in the spring, and we needed to sell at a different time of year than the rest of the country,” Johnathan explained. “Our winters are mild here, so it’s easier for our cows to calve in the winter, and it gives us a second calf crop within the calendar year. Our fall herd is now late summer, and the spring herd is now winter. We calve within 60 days twice a year, utilize our bulls and spread the workload and cashflow.”
The winter herd is jokingly called “purgatory” by the brothers, because any females that calve after 60 days in the fall go to the winter herd.
With the support of their spouses, Johnathan and Dillon White took a gamble on buying the Red Angus cattle from the Crane Cattle Co., Merced, California. The gamble has paid off.
Building a Legacy, One Cow at a Time
“If she doesn’t get bred there, she’s done,” Johnathan said.
Feeding Efficiently
The herd grazes year-round, but the Whites feed supplemental high-test hay starting in September that’s stored in their barn.
“Feeding hay at that time helps the fall calving cows to keep them going,” Dillon said. “The calves are around a month old, so they’re getting good milk, and it helps the cows cycle back while they’re grazing on dry grass.”
Going back to their grandparents’ philosophy, the Whites all agree that feeding mediocre hay results in more waste, so they pay more for higher quality test hay that the cows will consume every bit of. Johnathan said that by the time they paid for trucking, hauling and feeding alfalfa hay, it was just easier and more cost-effective to buy test hay.
“We started buying test hay four years ago, and we’ve found that the extra protein and digestibility is important for embryo development and breeding rates,” Johnathan added. “We have a lot of dairies in our area that are very efficient, and so we decided to run our beef cows efficiently like the dairies do. It works for the dairies, and works for us, too.”
At that time, Dillon had just begun working full-time on the
ranch, so he had time to feed hay all the time during the drought – and that’s what he did.
The cows receive either dry mineral or supplemental blocks all year round, too.
Their feeding strategy paid off during the drought between 2019 – 2022. The brothers had already culled any cows based on feet and udder, cows that didn’t fit their operation or were too old. Alfalfa hay was costing more than $400 a ton annually.
“We kept our numbers up, but we also culled hard,” Dillon attested. “We figured, worst case scenario, we’d have to sell more cows to pay for the hay. By putting money into our cows, we were in a good spot when cattle prices went back up. We actually used the drought to naturally put pressure on what we kept. We tightened our calving window to 60 days and moved the calving window up an entire month. Whatever got bred was the best of the best and they deserved the hay so we wouldn’t lose them.”
Getting a Good Price
About half of the calves are sold in early May before the grass turns, and the rest in August – before the rest of the spring calves begin selling – at Turlock Livestock Auction. Most calves sold by the Whites end up with the same return-
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Building a Legacy, One Cow at a Time
ing buyers, whether they sell directly to the packer’s cattle buyers or through the livestock market.
“We buy good bulls, so buyers know their bloodlines,” Dillon said.
“We try to be loyal, but always cognizant of price,” Johnathan chimed in.
Today, the operation still budgets selling at $600 to $800 per calf, just to hedge their input costs. The operation hasn’t broken into selling replacement heifers yet, but that’s in the plans for the near future.
Big Goals
The Whites are certainly ambitious with their future plans. They hope to build their purebred Red Angus lines up to be in the top 10% of the breed for seedstock production and are always looking for more land to lease so they can increase their herd.
“Eventually, we’d like to buy our own ranch for our kids to inherit,” said Johnathan. “We’ve been blessed with some good opportunities, but it’s an uphill battle.”
In their spare time, the brothers spend time with their young families. Johnathan’s wife, Cherie, is a teacher, and
Johnathan and Dillon really liked what Red Angus cattle had to offer, preferring the breed’s uniqueness.
they’re parents to Weston, 4, Bronson, 2, and Alaina, 3 months. Dillon and his wife, Christina, a precision ag manager for Helena, are parents to Adilynn, 8, and Sawyer, 5. Richie and Marci are still very involved in the operation, and love being grandparents.
With the help of their family members, White Cattle Co. is working to continue learning, improving and expanding. The operation started with good work ethic, loyalty and strong family values, and as the family continues to improve, learn and expand, they hope to keep and pass down those core values. //
Lincoln, Nebraska September 10-13, 2024
For 71 years, the National Red Angus Convention has been an opportunity for producers, breeders, affiliates and industry partners to come together from across the country and celebrate the Red Angus breed.
Exciting New Schedule Register
Reserve
for National Red Angus Convention today at RedAngus.org, bit.ly/RACon24Register or scan this QR code with your phone.
your room at the The Lincoln Marriott Cornhusker Hotel by Aug. 23 to guarantee the special rate of $119/ night. Call 888-236-2427, visit bit.ly/RACon24Reserve or scan this QR code with your phone for room information.
Block: Red Angus Association of America
Tuesday, Sept. 10
RASF Golf Tournament, Kick-off Social & BBQ
Wednesday, Sept. 11
National Red Angus Convention, Trade Show, Awards Luncheon & Committee Reports
Thursday, Sept. 12
National Red Angus Convention, Trade Show, Awards Luncheon, Workshops, Election, Banquet & RASF Fundraiser
4:45 p.m. First Timers & Learn from the Best Alumni Reception
5 p.m. Social Hour
5:30 p.m. Dummy Roping Contest
6:30 p.m. Dinner in the Haymarket (on your own) ................................................. Downtown Lincoln
Thursday, Sept. 12
7 a.m. Steve Andras Prayer Breakfast
8 a.m. Registration Open
8 a.m. Learn from the Best Alumni Session (Invite only)
8 a.m. Voting Polls Open
9 a.m. Trade Show Open with Cattle Conversations
9:30 a.m. Elevate Collegiate Leadership Session 2
11:30 a.m. Voting Polls Close 11:30 a.m. Lunch
Presentation of Awards: Industry Service, Pioneer Breeder of the Year and Breeder of the Year
Noon Trade Show Closes
1 p.m. Neogen Lab Tours – Three times available, select time when you register for convention
1 p.m. Leadership Development Workshops
2:30 p.m. Refreshment Break
2:45 p.m. Leadership Development Workshops (Repeated)
Brink Neogen
Haymarket
Golf
Speer
DeVoe
Thursday, Sept. 12 (continued)
3:30 p.m. Registration Closes
4:30 p.m. Report on Elections/Adjourn General Session
4:45 p.m. Board of Directors Meeting
6 p.m. Dinner
7:30 p.m. Red Angus Stakeholders Foundation Fundraiser
8 p.m. Bar Entertainment, Miller Time Pub & Grill
Friday, Sept. 13
8 a.m. Trade Show Open with Breakfast Buffet
9 a.m. Commercial Cattlemen’s Symposium “Building the Future of the Feeder Cattle Industry”
9:05 a.m. Welcome Barrett Simon, Emcee
9:15 a.m. Cattle Market Opportunities & Challenges Ahead ................................... Derrell Peel, Ph.D., Oklahoma State University
10 a.m. Buying A Bull Backed by Genomics ................................ Matt Spangler, Ph.D., University of Nebraska-Lincoln
10 a.m. Ladies’ Symposium
10:30 a.m. Refreshment Break
11 a.m. Feeder Panel
Abram Babcock, Adams Land & Cattle Sara Cover, Greater Omaha Joe Klute, Phelps County Feeders Perry Harrison, Harrison Harvesting
11:45 a.m. Marketing Opportunities Through Value-Added Programs .... Doug Stanton, IMI Global Noon Lunch Presentation of Awards: Commercial Producer of the Year and Grid Master
1:30 p.m. Using Genomics in Feeder Cattle ...................................................... Tanner King, Neogen
2 p.m. Neogen Lab Tours – Sign up for tour when you register for convention 2 p.m. Trade Show Exhibitor Move-Out
Saturday, Sept. 14
TBA Nebraska Cornhuskers vs. Northern Iowa Panthers (on your own) ............................................................................................ Memorial Stadium
TBA Nebraska Ranch Tours (on your own)
From Keynotes to Connections: What to Expect at the National Red Angus Convention
by Amy Wampler for the Red Angus Magazine
Cattle producers nationwide are set to gather for the 71st annual National Red Angus Convention from Sept. 10-13 in Lincoln, Nebraska. The event will feature keynote speakers, educational workshops, the Commercial Cattlemen’s Symposium and plenty of opportunities for fellowship and fun.
During the annual convention, cattle producers will have the chance to learn from the industry’s top experts while connecting with fellow cattlemen and women. This year’s event features a new and improved schedule but maintains the same high-quality learning opportunities.
To kick off the 2024 National Red Angus Convention, the Red Angus Stakeholders Foundation is hosting a four-person scramble golf tournament at Holmes Golf Course. Whether you’re an experienced golfer or a beginner, this tournament offers a fantastic way to support the Red Angus Stakeholders Foundation.
Nevil Speer, Ph.D., is set to kick off with a keynote address on Wednesday, Sept. 11. Speer serves as an industry consultant in Bowling Green, Kentucky, and has extensive experience in the livestock industry working with several start-ups and consultation projects spanning a wide variety of topics. He is a regular contributor to Drovers, sharing his knowledge and expertise with cattle producers across the nation.
Red Angus producers will also hear from the association’s leadership including a message from RAAA board president, Kyley DeVoe, and the state of the association address from CEO, Tom Brink.
Producers will have the opportunity to participate in regional caucus breakouts and discussions, and participate in leadership development workshops throughout the convention.
Neogen will be hosting lab tours with three time slots on Thursday and one on Friday. The tour will take attendess through the DNA process starting with sample extraction through data analysis. Please sign up when you register.
Attendees will have time to network in the trade show and in the evenings.
Beyond keynote addresses and session breakouts, producers have numerous opportunities to network and learn from industry leaders during trade show hours.
The convention will conclude with the Commercial Cattlemen’s Symposium – a lineup of speakers aimed to aid cattle producers in strengthening and improving the profitability of their operations. This year’s symposium will focus on “Building the Future of the Feeder Cattle Industry.” Highly knowledgeable industry leaders will present on topics including cattle markets, industry updates, genomics and more.
Along with the Commercial Cattlemen’s Symposium and general convention sessions, a unique opportunity is available for college students. The Elevate Collegiate Leadership Conference will be held Sept. 12-13. This engaging professional development experience will help students gain the necessary skills to succeed in a professional environment.
Registration is now open for the National Red Angus Convention. To see the full agenda and register, please visit RedAngus.org. //
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Commercial Cattlemen’s Symposium to Focus on Technology and Trends to Enhance Value
by Cory Peters, Commercial Marketing Specialist
The Commercial Cattlemen’s Symposium is an annual highlight for commercial Red Angus stakeholders attending the National Red Angus Convention. This year’s convention will be held Sept. 10-13, in Lincoln, Nebraska, and the Commercial Cattlemen’s Symposium will take place on Friday, Sept. 13.
This year’s edition of the Commercial Cattlemen’s Symposium will address building the future of the feeder cattle industry with focus on the utilization of technology to help enhance value in today’s marketplace. The marketing team has been working diligently through the spring and summer months to develop a day full of educational topics and speakers that are at the forefront of today’s beef industry.
Barrett Simon, auctioneer and friend to the Red Angus breed, will be this year’s Commercial Cattlemen’s Symposium emcee.
Derrell Peel, Ph.D., Oklahoma State University professor of agricultural economics and Extension specialist for livestock marketing, will kick off the event with a presentation on the status and opportunities that exist in today’s marketplace and outlook, and challenges of beef cattle economics.
Understanding how to utilize genomics effectively can be vital to adding value to commercial operations. Matt
Spangler, Ph.D., University of Nebraska professor of animal science and Extension beef genetics specialist, will offer his expertise on the importance and utilization of genomics in bull buying and selection practices.
A panel discussion will be offered to discuss how technology is being utilized within the feedlot and packing sectors of the beef industry. The panel will consist of Abram Babcock, president of Adams Land and Cattle, LLC., Joe Klute, partner in Phelps County Feeders, LLC., Sara Cover, supplier relations with Greater Omaha Packing Co., and Perry Harrison of Harrison Harvesting, LLC.
Using third-party verified programs is an excellent pathway to help tell a story and add value when marketing feeder cattle. Doug Stanton, senior vice president of sales and business development of Where Food Comes From, Inc., will give an overview of the third-party verified programs offered and how these programs can be implemented to enhance value in today’s feeder cattle market.
Over the past year, many RAAA employees and stakeholders have been working in conjunction with Gregg Barfield and his team at LedgerSpace, LLC, on the creation of a new online cattle marketing platform. Barfield, president of LedgerSpace, LCC., will give an overview of the new platform,
titled “Clear View,” and how it can be utilized as a marketing tool for Red Angus-influenced cattle. In conjunction with this discussion, Kelly Smith, RAAA’s director of commercial marketing, will give an update to on the commercial marketing team’s involvement in promoting value of Red Angus-influenced cattle.
Building upon earlier topics of utilizing technology and genomics in enhancing value, Tanner King, feedlot business manager for Neogen, will discuss the use of genomics in feeder cattle. After King’s presentation, symposium attendees will have the opportunity to partake in guided tours of Neogen’s facilities located in Lincoln, Nebraska. Shuttle services will be provided between the symposium site and Neogen for those who wish to participate.
As in years past, the trade show will be open the day of the symposium and accessible for all attendees. A Ladies’ Symposium will also take place in conjunction with the event. New to this year’s symposium agenda, presentations of Commercial Cattleman of the Year and Grid Master awards will be presented during lunch.
The Commercial Cattleman’s Symposium is a free event but RAAA requests that all those attending pre-register at RedAngus.org. Also, please sign up for the Neogen tour when you register. //
2024 Commercial Ca lemen’s Symposium
BUILDING THE FUTURE of the FEEDER CATTLE INDUSTRY
FRIDAY, SEPTEMBER 13, 2024
THE LINCOLN MARRIOTT CORNHUSKER HOTEL 333 SOUTH 13TH STREET • LINCOLN, NEBRASKA 68508
Matt Spangler, Ph.D., University of Nebraska-Lincoln
Ladies’ Symposium
10:30 a.m. Refreshment Break 11 a.m. Feeder Panel
Abram Babcock, Adams Land & Cattle
Sara Cover, Greater Omaha
Joe Klute, Phelps County Feeders
Perry Harrison, Harrison Harvesting
11:45 a.m. Marketing Opportunities Through Value-Added Programs
Doug Stanton, IMI Global Noon Lunch
Presentation of Awards:
Commercial Producer of the Year and Grid Master
1 p.m. Purchasing Portal and RAAA Marketing Update
Gregg Barfield, LedgerSpace, LLC
1:30 p.m. Using Genomics in Feeder Cattle
Tanner King, Neogen
2 p.m. Neogen Lab Tours
In conjunction with the National Red Angus Convention Sept. 10-13, Lincoln, Nebraska
Babcock Klute Cover
Harrison Barfield
Stanton Peel King Spangler
Distinctive Components
College Students – Elevate Your Potential for Career Success
by Kim Heller, Director of Education
Are you a college student? Are you looking for opportunities to elevate your skills to excel in interviews, internships and your career?
Join us for the Elevate Collegiate Leadership Series, held in conjunction with the National Red Angus Convention. Scheduled for Wednesday, Sept. 11 and Thursday, Sept. 12, in Lincoln, Nebraska, the Elevate sessions will be an engaging and impactful professional development experience that hones your ability to excel in a professional environment.
Participants will get hands-on training (and practice) in skills that will be essential for succeeding in college and their career.
Space is limited. To register, select “Elevate Collegiate Leadership Conference” on the National Red Angus Convention registration form found at www.redangus.org.
The registration fee of $200 covers the participant’s conference registration and meals. Lodging is not included; however, we can assist attendees
with identifying participants to share a room. For questions, please contact Kim Heller at 515-851-2019 or kim@redangus.org. //
THURSDAY, SEPT. 12
Following dinner at approximately 7:30 p.m. CDT The Lincoln Marriott Cornhusker Hotel, Lincoln, Nebraska
Funds will benefit Red Angus research and development projects, Junior Red Angus activities and scholarships, plus much more!
Auction Items Include:
Pick-of-the-Herd – Donated by Niobrara Red Angus, Lincoln, Nebraska
Western Artwork and Photos Red Angus Memorabilia Custom-Made, One-Of-A-Kind Items Animal Health and Feed Supplements and more Watch social media and DVAuction for a complete list of items as convention draws near!
Elevate attendees will participate in hands-on training and practice skills that will be essential for succeeding in college and their career.
Members Seek Leadership Positions to Lead Breed
The following RAAA members have expressed their desire to run for the board of directors.
Candidate for President
Kyley DeVoe
Kyley DeVoe is seeking re-election to the position of president of the Red Angus Association of America. DeVoe and his wife, Brenna, along with their daughters, Karlee and Kenedy, live on their family’s ranch, 3K Land & Cattle, in Justin, Texas.
3K Land & Cattle is a seedstock operation started in the early 1980s by Brenna’s parents, Wayne and Judy Kay Ferguson. The DeVoes manage the daily operations of the ranch and maintain an intensive AI and embryo transfer breeding program, continually striving to produce top-end genetics.
DeVoe has been a very active member of the RAAA, as well as served on the Texas Red Angus Association Board for many years in various positions and committees. On the national level, he has served on the Show and Sale, Promotions, Junior Activities and Awards Committees. DeVoe served six years on the national board of directors and sat on the Executive Committee his final two years.
Currently, he is serving on the Strategic Planning Committee and is president of RAAA. DeVoe stated, “I would be honored to be able to continue serving as the president of RAAA.”
Candidate for Region B
Craig Bieber
Craig Bieber of Leola, South Dakota, is pursuing re-election to the Region B director seat. Bieber is the owner and
operator of Bieber Red Angus Ranch alongside his wife, Peggy. Bieber’s parents, Ron and Lois, founded the operation in the early 1960s. Bieber was their oldest child, and has always had a passion for the land and cattle from an early age. As CEO, and with the help of five full-time team members, he currently runs just under 1,000 registered Red Angus females and sells around 550 bulls annually. He also recently expanded with the acquisition of the Yackley commercial Red Angus herd.
Craig and Peggy have two married children Eric (Megan) and Kristin (Jake), and five granddaughters, Presley, Kylie, Hartley, Londyn and Palmer, and one grandson, Holton. Eric is an ag insurance agent and Megan is a court clerk. Jake and Kristin work with Craig and Peggy at Bieber Red Angus and are the next generation to lead the program.
Bieber currently serves on the RAAA Board, has served on the Breed Improvement Committee for more than 25 years and currently serves on the RAAA Strategic Planning Committee.
He has a long-standing record of service to the RAAA, serving on the Board of Directors for five years and as the RAAA president from 19992000. He is also a past secretary of the South Dakota Red Angus Association and served on the South Dakota Beef Industry Council as a director for nine years.
Additionally, Bieber served as the director of the Beef Improvement Federation and was the 2015-2016 president of BIF. He has served on the U.S. Meat Export Federation representing the SDBIC. He is currently the vice president of the South Dakota Cattlemen’s Association. His drive for improving beef cattle genetics and understanding the economics of the industry make him an outstanding leader amongst his peers and other industry stakeholders.
Bieber was awarded the John V. Robbins Distinguished Service Award in 2018, the Continuing Service from the Beef Improvement Federation in 2019, and the Dedicated Service Award from the South Dakota Beef Industry Council in 2019.
Kyley DeVoe
Craig Bieber
Members Seek Leadership Positions to Lead Breed
Bieber said, “I believe the Red Angus breed has the opportunity to gain market access over the next two years. I believe the decisions the board makes in the next five years will determine the long-term success of the breed. Red Angus has given the Bieber family a great deal and I’m grateful for the opportunity to be involved. I feel my skills, experience and knowledge of the industry would bring value and help the breed achieve its goals.”
Candidate for Area 5 –Northern Plains –Stephanie Jung
Stephanie Jung of Mina, South Dakota, is running for re-election for the director seat of Area 5 – Northern Plains.
Jung grew up on a commercial cow-calf, sheep and farming operation in northeast South Dakota. In the mid 1980s, as a young teenager, her dad brought a red cow home from the sale barn for her which ignited a fire in her to research the Red Angus breed. That research included writing a letter to the RAAA for information rather than a long-distance phone call, which was too expensive!
After receiving the information from RAAA, reviewing it, talking it over with her FFA advisor, bank loan officer and her father, Jung applied for a 4-H loan and set out to purchase her first registered Red Angus cows. She stumbled upon a long-time breeder near Plankinton, South Dakota, by the name of Ed Artz. His “good ‘ol mama cows” as he called them, were the start to her operation. She fell in love with the breed and the people and has been involved with Red Angus ever since.
“It was a challenge at times to market Red Angus cattle as it can be in some areas now,” recalled Jung, “however with the encouragement from long-
time breeders such as Ed Artz and Harold Campbell, I kept true to my dreams.”
In 2009, she married John Jung and they currently raise their blended family of four children. They operate Lazy J Bar Ranch in north-central South Dakota.
The operation is made up of registered Red Angus and registered Boer goats. They host an annual spring bull sale, private treaty and online female sales and a late-spring Boer goat sale each year.
Jung has served on the RAAA Rules and Regulations Committee for many years, as well as the RAAA Awards Committee. Steph is also a past RAAA Junior Activities Committee chair and on the current RAYE working group.
She had been on the executive team of SD Red Angus Association for more than 15 years, has been a 4-H leader for more than 25 years and had been the SDJRA adviser for numerous years, as well as helping out with other local ag, FFA and 4-H events.
“Running for the RAAA board is not something that I take lightly,” said Jung. “If re-elected, I would represent our breed and stakeholders to the best of my ability. I welcome phone calls and would enjoy visiting with you if you have any questions about my quest for the board.
“I would appreciate your support for Area 5 – Northern Plains director at our annual meeting.”
Candidate for Area 6 – Great Plains
Jason Anderson
Anderson, along with his mother Gayle, and brother, Clay, own and operate Anderson Land and Cattle.
His great-great grandparents came to this country in the late 1880s and settled the same farmstead that the Anderson family now resides on.
They have a diversified operation consisting of wheat, corn and a largely commercial cow herd.
In the late ’90s, they transitioned to Red Angus cattle to help with calving ease and carcass merit, while maintaining maternal traits.
Their operation retains ownership in their calves from start to finish and they prefer to enroll their calves in the FCCP marketing program and sell on a grid for their method of marketing their finished product.
Feeding their cattle on the farm gives them the unique ability to see firsthand – both visually and on paper – what is and is not working. This allows them to make genetic decisions that can have the greatest impact on their bottom line.
In addition to their commercial herd, they also run a smaller number of registered cattle. Anderson purchased his first registered heifer from Pelton Red Angus in the early 2000s. They currently market around 30 to 40 bulls a year.
Anderson is the sitting president of the Kansas Red Angus Association and is serving on the Breed Improvement Committee. He has also served on the Alliance Committee.
Jason Anderson of Oberlin, Kansas, is seeking re-election for the director position for Area 6 – Great Plains.
“I truly believe the Red Angus breed is uniquely equipped to make some of the most complete cattle in the industry,” said Anderson.
“We are an extremely diverse breed with cattle that work all over the country and I am proud to be a part of that.” //
Jason Anderson
Stephanie Jung
Tee Off for a Great Cause at the RASF Golf Tournament
Calling all golf enthusiasts! The Red Angus Stakeholders Foundation is thrilled to host a four-person scramble golf tournament on Tuesday, Sept. 10, starting at noon with multiple tee times. This exciting new event, is part of the 2024 Red Angus Convention in Lincoln, Nebraska, and promises a day of fun, camaraderie and friendly competition at the Holmes Golf Course.
A four-person scramble format is perfect for golfers of all skill levels. Whether you’re a seasoned pro or a novice, you’ll enjoy the relaxed and cooperative nature of this setup. Each team member hits their own ball, but the team selects the best shot, and everyone plays from that spot. This process continues until the hole is completed, with only one score recorded for the team.
You can create your own team with fellow Red Angus friends or let us pair you with a group. The entry fee in-
cludes a golf cart, and clubs are available for rent at Holmes Golf Course if you prefer not to bring your own.
As this is a fundraiser, a portion of your entry fee will support the Red Angus Stakeholders Foundation, contributing to research and development and youth activities to advance the Red Angus breed.
Awards for the tournament will be presented at the evening BBQ event, adding an extra layer of excitement and recognition to the day.
This is a wonderful opportunity to start the convention with a relaxed, no-pressure event while supporting a great cause.
• Registration Deadline: August 10
• Register Online with convention registration at RedAngus.org
• Entry Fee: $400 per team
• Team Limit: 20 teams
Let’s kick off the 2024 Red Angus Convention in style on the green, support RASF and connecting with Red Angus friends. //
Network, Learn and Eat Beef at the Kickoff Social and BBQ
Kick-off the National Red Angus Convention at a memorable social and BBQ at the Nebraska Cattlemen’s headquarters. This event will set the energy for the convention, and promises an evening filled with industry insights, delicious food and hands-on learning.
Hosted on the opening night of the convention, this event is more than just a social gathering – it’s an opportunity to connect with fellow Red Angus members and commercial cow-calf producers from across the country. The evening will feature a representative from the National Cattlemen’s Beef Association, who will provide valuable updates on industry policy. Attendees will have the chance to gain firsthand knowledge about the latest developments and trends that are shaping the future of beef production.
NCBA’s very own chef will be preparing a mouthwatering BBQ feast, showcasing culinary expertise and passion for beef. This is an excellent opportunity to savor some of the finest flavors while mingling with peers in a relaxed and welcoming environment.
Another highlight of the evening will be a live-cattle demonstration, focusing on essential practices such as collecting DNA samples and proper tag placement to prevent infection
in an animal’s ear. This practical session will provide valuable insights and skills that can be directly applied to attendees’ own operations.
Transportation to the NC headquarters will be provided from the convention site. To join this exclusive event, please indicate your attendance when you register for the convention at RedAngus.org.
Sponsored by Neogen, this kickoff social and BBQ promises to be an unforgettable start to the National Red Angus Convention. Don’t miss out on this fantastic opportunity to learn, network and enjoy a memorable evening with Red Angus friends from across the nation. //
Please stop by our booth and enter the drawing for two $500 credits toward the ND Red Select Sale held Saturday, December 14, 2024
Oicers & Board of Directors:
Purchase raffle tickets for the donation heifer on Dec. 13 and 14 for a chance to win!
Sam Twedt, President
Bryan Ressler, Vice President
Scott Kueffler, Past President
Ryan Clemetson, director
Ben Lodoen, director
Chris Wasem, director
Rick Rohrich, director
Chuck & Annette Steffan, Sec./Treasurer
(Pictured is the 2023 donation heifer, LC JUNIPER 223L.) Join us as we celebrate 60 years!
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Thursday, Sept. 12
The Lincoln Marriott Cornhusker Hotel 333 South 13th Street Lincoln, Nebraska 68508 Following dinner at approximately 7:30 p.m. CDT
HERDPick-of-the- 2024
Donated by
Offering pick of all the bred heifers –more than 100 to choose from!
Since 2014, Niobrara Red Angus has developed its herd from the most premier genetics across the U.S. and Canada. Having a strong desire for elite phenotype, focused on the most practical traits that keep a cow in herd, Niobrara Red Angus has more recently incorporated some of the strongest genotypic bulls available to truly round out its program. As a Red Angus seedstock producer, Niobrara strives to support the commercial cow-calf sector, while driving demand for redhided cattle across the board.
Four-Person Scramble Golf Tournament
Tee-up the National Red Angus Convention with fun!
Tuesday, September 10, 2024
Holmes Golf Course in Lincoln, Nebraska – 12 pm CDT
Enter a Team or Be Placed on a Team Club Rentals Available • Multiple Tee Times
Cart Included in Registration Fee All Level of Players Welcome
Complete details, registration and fun additions at: bit.ly/RASFGolfRegister24 or scan the QR code
Register by August 10 • $400/Team or $100/Person Teams are Limited
A portion of the entry fees support the foundation.
Register for the Golf Scramble through the convention registration link.
New Beef Packing Plants Coming Online
by Nate Smith, General Manager, Top Dollar Angus
There is one topic that continues to come up in conversations no matter which segment of the industry we are working in. It does not matter whether it is a cow-calf producer in the Dakotas, small cattle feeders in the Midwest, seedstock breeders in the Northeast or larger feeders in the Central Plains. The topic is new beef packing plants currently being built or those already in the early phases of operation.
The questions start out simply, “Where are they located?” “When are these new packing plants supposed to come online?” “Have they started building yet?” and finally, “How will the competition for cattle be affected?”
These are simple questions on the surface, but they carry complex answers. Helping to answer the “why” piece of these questions is the objective of this article. We will tackle the first of these questions, “Where are the new plants located?” Many of the proposed new projects have announced where they are going to be located geographically. However, it is important to point out a few variables that were weighed while making such decisions.
It is no surprise to anyone in the industry that the first piece of the equation comes in the form of real estate. Proximity to feedyards and fed cattle is the first key variable. Smaller plants are likely to harvest between 1,500 to 3,000 head per day. When running five days a week that can be up to 60,000 head per month. Larger plants can harvest up to 6,000 head per day, for a whopping 120,000 head per month.
A large volume of finished cattle must be available in proximity because freight is expensive. That just covers the sourcing of live cattle. Being able to cost effectively ship boxed beef to population centers requires easy access to transportation routes such as major highways and interstates.
The next consideration is whether a given community is open to a new processing plant being built in its backyard. Jobs and economic stimulus are certainly a plus, however, some would say that modern processing also carries negatives that some communities are unwilling to accept.
Top Dollar Angus Team
www.topdollarangus.com
Nate Smith, General Manager (620) 546-4839 nate@topdollarangus.com
Andrea Rutledge • (406) 399-3993 • andrea@topdollarangus.com
Andy Albrecht • (402) 922-1000 • andy@topdollarangus.com
enough that plant employment needs can be filled. Plants that harvest 6,000 head per day often have more than 2,500 employees, while plants harvesting 1,500 head per day employ closer to 400 workers. To say the least, it takes a lot of people to run a processing plant.
Suppose we found our Goldilocks location which provides everything needed and we have the funds to begin building our new plant. Enter the next most common question heard from the field, “When will the new plant be completed and operational?” The reality is that construction of anything sizable takes longer than most everyone expects. Even new houses can take months more to finish than originally projected. And commercial processing plants are much more complicated than building a single-family home.
While recently visiting with a group that is preparing to greenfield a new plant that will harvest 2,000 head per day, the construction timeline was brought up. Groundbreaking will begin in August 2024, with plans for the plant to be operational by 2026. That is nearly two years!
Why does it take so long to complete these construction projects? If you have ever been fortunate enough to tour a processing plant, you will remember they are usually concrete structures that have one side set up for live animals. The other side is essentially a large refrigerator for harvested products and office space, which does not include the required holding pen space and shipping docks.
Once the structure is in place, it still needs to be filled with a massive amount of equipment. Think large overhead rails and chains for carcasses, conveyors for products, water systems for cleaning and cooling equipment. The list could quite literally go on for pages – basically, it takes time and a lot of capital.
Hopefully this exercise was able to shine some light on the process that many of these new companies are navigating through. It is a complicated part of the business but one that affects all of us in the beef industry. The good news, of course, is that the construction of new packing plants means increased demand for U.S.-produced cattle.
Please give me a call if you would like to discuss marketing your feeder calves for Top Dollar Angus! //
2024 Red Angus Scholarship Winners Announced
by Katie Martin, Director of Communications
In celebration of excellence and commitment to the beef industry, the Red Angus Association of America proudly announces six outstanding Junior Red Angus scholarship recipients. Made possible through the support of the Red Angus Foundation Inc., these scholarships recognize the remarkable achievements and potential of young individuals who exemplify dedication to the association, their communities and the beef industry at large. After a thorough application and interview process, these recipients have demonstrated outstanding communication skills, professionalism and leadership qualities, setting a high standard for their peers.
These five JRA members have each been awarded a $1,000 scholarship:
Hailing from Winona, Minnesota, Brooke Calteaux, daughter of Brian and Annette Calteaux, is pursuing a degree in agricultural education with a minor in agriculture business at the University of Wisconsin-River Falls. On campus, she serves as the membership director and reporter for Sigma Alpha Sorority and participates in Ag Ed Society. She has held multiple leadership roles in the Happy Hart 4-H Club, including the offices of president, secretary and reporter/historian. Additionally, she was the president of the Winona County 4-H Federation and serves on the Minnesota State Fair beef committee. Calteaux was highly active in FFA, where she served as chapter secretary. Her passion for Red Angus is evident through her active participation in the Minnesota Junior Red Angus chapter, where she serves as president and breed ambassador.
A native of Wallace, Kansas, Calley Stubbs is the daughter of Becky and
Darrell Vandike, and Adam and Jill Stubbs. She brings her deep-rooted connection to the Red Angus breed through her academic journey at Butler Community College. As a member of the livestock judging team, Stubbs has honed her skills in evaluating livestock while preparing for her transfer to Kansas State University in the fall of 2024. There, she plans to pursue a degree in ruminant nutrition and compete on the meats judging team.
Peri Andras is the daughter of Will and Kim Andras of Manchester, Illinois. She attended Lincoln Land Community College where she was an active member of the livestock judging team, agriculture ambassador team and Collegiate Farm Bureau. She has also been actively involved in the JRA, serving two terms on the board of directors. She is poised to embark on her journey at Kansas State University this fall where she plans to complete her bachelor’s degree in agriculture communications, driven by her passion for the beef industry and opportunities provided by Red Angus.
Kenedy DeVoe, daughter of Kyley and Brenna DeVoe, brings a wealth of experience from her family’s registered Red Angus operation in Justin, Texas. Her active participation in the National FFA Organization and Texas 4-H motivated her to attend Redlands Community College on a livestock judging scholarship. DeVoe’s service as an Ag Ambassador and membership in the Aggie Club, combined with her role as the National Junior Red Angus president, underscores her dedication to the beef industry. DeVoe will continue her education at Kansas State University this fall and plans to utilize her knowledge and skills to contribute to advancements in beef
cattle genetics, embodying the spirit of innovation and excellence within the Red Angus community.
Passionate agriculturist Madison Fischer, from Hempstead, Texas, is poised to make significant contributions to the beef industry. The daughter of John and Mandy Fischer, she attends Waller High School, where she excels academically and actively participates in numerous extracurricular activities, including Waller FFA and Waller County 4-H. As a scholarship recipient, Fischer sees the Red Angus breed as pivotal in her career aspirations. She envisions leveraging her skills and knowledge to promote sustainable practices within the beef industry, with a specific focus on the unique attributes and potential of Red Angus cattle. Fischer’s dedication to agricultural excellence reflects her unwavering passion for the future of farming and ranching.
Additionally, the RAAA is pleased to announce the recipient of the $500 Dee Sonstegard Memorial Scholarship:
Emily Meyer from Anamosa, Iowa, is the daughter of Sally and Jamie Meyer. Emily is a 2023 graduate of Anamosa High School where she was actively involved in 4-H and FFA. Currently studying agriculture and rural policy at Iowa State University, her involvement in organizations such as the Agriculture Policy Club, Legislative Ambassadors and Sigma Alpha Sorority reflects her dedication to the agriculture industry. Her participation in Red Angus events has not only broadened her perspective on the beef industry but has also inspired her to pursue a career advocating for the cattle industry through agricultural policy. //
Calley Stubbs
Brooke Calteaux
Kenedy DeVoe
Peri Andras Emily Meyer Madison Fischer
Inaugural 2024 Red Angus Youth Expo: A Remarkable Success and Promising Future
by McKenna Murphy, Junior Programs Intern
The inaugural 2024 Red Angus Youth Expo in Chickasha, Oklahoma, was an unrivaled success, marking the beginning of what promises to be an exciting tradition for the Red Angus community. Boasting more than 300 head of cattle by over 150 exhibitors and more than 150 contest participants, the event was full of new traditions and unforgettable memories, setting a high bar for future expos.
As trailers rolled in from 19 different states with exhibitors from across the nation, as well as Canada, the barns slowly filled with eager participants and their livestock. The opening ceremony was nothing short of spectacular, featuring revving engines and a grand celebration of the unique diversity each state brought to the Reds on Route 66 themed expo. Oklahoma State University’s own Pistol Pete added to the atmosphere, and confetti cannons exploded, illuminating the room with vibrant colors and joyous smiles. Exhibitors beamed with excitement, their emotions bubbling up as they eagerly prepared to enter the show ring and showcase their passion.
A cornerstone of the expo was its educational programming. Participants attended workshops on commercial marketing, animal nutrition, carcass data evaluation, animal health, reproduction technology and fly control. These sessions, presented by industry experts from the Red Angus Association of America, ADM, Merck, Montford Cattle Services and Central Life Sciences, were highly valued by both youth and parents alike.
The skill-a-thon offered hands-on experience in palpation, vaccinations, tattooing and understanding the reproductive tract system. This practical approach ensured participants gained real-world skills crucial for their future in the beef industry.
Beyond the skill-a-thon, the expo featured a variety of contests that tested and enhanced participants’ abilities. Livestock judging, sales talk and professional interview contests allowed exhibitors to refine their public speaking, problem-solving and business skills in a real-world setting. These activities were not only beneficial for the contestants, but also provided judges with an opportunity to witness the budding talents of the next generation of Red Angus leaders.
Show day was the pinnacle of the week, filled with excitement and anticipation. The barns buzzed with energy as exhibitors showcased their animals, the culmination of their hard work and dedication. The joy and pride on the participants’ faces was priceless as champions were crowned and banners were hung.
The week ended with an extraordinary awards ceremony, recognizing the remarkable individuals who’ve contributed to this program. From the kids in the barn to the dedicated parents, and everyone else behind the scenes, the impact of the week’s events was felt by everyone in attendance – and that is worth much more than any award.
Guests Gary and Kathy Buchholz, introduced the new Junior Red Angus leadership conference, SPARK, an event which will help members enhance their leadership skills and prepare for future careers by navigating the professional world. The JRA is honored to support our youth’s growth and grateful for the incredible support from the Buchholzes.
The inaugural Red Angus Youth Expo was a tremendous success, laying a strong foundation for future events. The expo not only provided a platform for learning and competition but also fostered a sense of community and shared passion among participants. The memories made and skills gained will undoubtedly shape the future leaders of the Red Angus industry. //
Kenedy DeVoe, President - devoekenedy@gmail.com
Zachary Griffeth, Vice President - zach.griffeth.jra@gmail.com
Red Hill Farms Named Beef Improvement Federation Seedstock Producer of the Year
The Beef Improvement Federation recognized Red Hill Farms, Lafayette, Tennessee, as the BIF Seedstock Producer of the Year on June 12 during the group’s annual research symposium in Knoxville, Tennessee.
This national award is presented annually to a producer to recognize their dedication to improving the beef industry at the seedstock level.
As a seventh-generation family operation, Red Hill Farms has focused on incorporating technology that allows them to produce quality livestock and provide the best selection tools to their customers. Their extensive data collection practices have enhanced genetic evaluations across multiple breeds, enabling them to meet the needs of their customers.
Red Hill Farms started as a successful swine seedstock operation and added beef cattle in 2002, initially with Red Angus cows. They have since incorporated Simmental, Angus and Charolais, to develop a herd of 500 mature cows. Their commitment to maintaining extensive performance records has ensured the production of quality bulls and females for their annual sales.
Red Hill Farms’ emphasis on data collection has allowed them to focus on improving economically relevant traits and utilizing economic selection indexes to expedite genetic progress in their herd. This focus on both genetic and phenotypic traits has been crucial to their success and contributions to the beef industry.
Their willingness to adopt new technologies has allowed them to continually improve and provide high-quality genetics to their customers. Red Hill Farms was nominated by the Red Angus Association of America.
“Red Hill Farms is a shining example of a seedstock provider whose extensive data collection practices will enhance genetic evaluations across multiple breeds,” said Katie Martin, director of communications for the RAAA. “Their tremendous record keeping and organizational skills have been paramount to maintain the volume of data they’ve compiled over the years.”
Dedicated to giving back to the agricultural community, Red Hill Farms hosts educational seminars to share their knowledge of animal breeding with their customers. Held prior to their spring and fall sales, these seminars aim to educate their customers on industry-leading technologies and best management practices. Their goal is not only to educate their customers but also provide them superior genetics that will help increase profitability and enhance consumer appeal for U.S. beef and pork.
The award is presented by BIF and sponsored by Drovers.
Red Hill Farms, Lafayette, Tennessee, was recognized as the Beef Improvement Federation Seedstock Producer of the Year. Pictured left, presenting the award is Robert Williams representing Drovers, sponsor of the award, and far right, Kevin Schultz, 2023-24 BIF president. Accepting the award are Susan, Gordon, Bart and Sarah Jones.
Joe Mushrush, Strong City, Kansas, received the Beef Improvement Federation Continuing Service Award from Bob Weaber, BIF executive director.
Mushrush presented BIF Continuing Service Award
The Beef Improvement Federation presented Joe Mushrush of Strong City, Kansas, a BIF Continuing Service Award June 11 during the group’s annual research symposium in Knoxville, Tennessee.
Continuing Service Award winners have made major contributions to the BIF organization. This includes serving on the board of directors, speaking at BIF conventions, working on BIF guidelines and other behind-the-scenes activities. As BIF is a volunteer organization, it is this contribution of time and passion for the beef cattle industry that moves BIF forward.
Mushrush Red Angus was awarded BIF Seedstock Producer of the Year in 2011. Receiving the award propelled his involvement in BIF. He was elected to the BIF board in 2014 and served as president in 2020-21.
How to Enroll in FCCP and AA
1. The producer contacts the Red Angus Association of America at 940-477-4593 and answers a short supplier enrollment questionnaire over the phone. RAAA staff will ask general management, animal identification and breeding questions. If needed, the producer may be asked to supply additional documentation on breeding such as semen receipt, lease agreements or information on purchased females.
2. After all documentation is recorded, staff will ship the tags directly to the producer who must tag the calves before they leave the ranch of origin – birth, branding, preconditioning, weaning or before loading on the semi.
3. The producer will receive a customer enrollment agreement to fill out and return to RAAA with a copy of their calving records.
4. Staff will issue the USDAapproved Certificate of Compliance upon receiving the customer enrollment agreement and calving record. FCCP Tags
$1.30 each Allied Access Tags
$1.30 each EID Combo Sets
$3.30 each
The Red Angus Feeder Calf Certification Program is the first step in differentiating your cattle to buyers, feedlots and packers. Experience industry-leading return on investment for just the cost of an ear tag – with no enrollment fees. The Red Angus Association of America Marketing Team offers assistance to Red Angus bull customers at no charge. Visit RedAngus.org for contact information.
Red Angus Marketing
• FCCP (Yellow Tag)
• Allied Access (Green Tag)
• Premium Red Baldy (White Tag)
• American Red (Blue Tag)
• Tyson’s Choice+ Grid
• Greater Omaha’s G.O. Red Grid
• Stockyard
• Feedlot Partners
• Red Angus FeederFax
• Red Angus FeMail
• Calendar of Events
Jones, Upperman Elected to 2024-25 BIF Board
The Beef Improvement Federation announced new directors and officers during the group’s annual symposium in Knoxville, Tennessee.
Gordon Jones, Lafayette, Tennessee, was introduced as the 202425 BIF president during the Wednesday awards luncheon. Gordon Hodges, Hamptonville, North Carolina, is the new vice president.
Directors elected to serve on the BIF board were breed association representatives Lindsay Upperman, Ph.D., Red Angus Association of American, and Bruce Holmquist, Canadian Simmental Association.
Matt Woolfolk, American Shorthorn Association, was reelected to serve another term as a breed association representative. Casey Worrell, Harper, Texas, was elected to the board as a central region director and Brad Wolter, Aviston, Illinois, was elected as an at-large director. //
2024-2025 Beef Improvement Federation Board of Directors (seated, from left) are Gordon Jones, Lafayette, Tenn., president; Gordon Hodges, Hamptonville, N.C., vice president; Kevin Schultz, Haviland, Kan., past president; Bob Weaber, Kansas State University, BIF executive director; Matt Spangler, University of Nebraska-Lincoln, USDA Extension Service representative; Megan Rolf, Kansas State University, BIF central region secretary; Troy Rowan, University of Tennessee, BIF eastern region secretary; and Michaela Clowser, National Cattlemen’s Beef Association. Back row (l to r) are: Joe Epperly, Wamego, Kansas; Lindsay Upperman, Red Angus Association of America; Johnny Rogers, Roxboro, North Carolina; Ken Odde, Pollock, South Dakota; Bruce Holmquist, Canadian Simmental Association; Shane Bedwell, American Hereford Association; Casey Worrell, Harper, Texas; Craig Hays, Pierce, Colorado; Warren Snelling, USDA Ag Research Service representative; Robert Williams, Kansas City, Missouri, historian; John Irvine, Manhattan, Kan.; Matt Woolfolk, American Shorthorn Association; and Kelli Retallick-Riley, American Angus Association. Not pictured are Mark Enns, Colorado State University, BIF western region secretary; Lorna Marshall, NAAB representative; and Jackie Atkins, American Simmental Association.
Mushrush graduated from Kansas State University and now owns and operates Mushrush Ranches, an 800-head registered Red Angus operation, along with his family. Mushrush Ranches has placed an emphasis on data collection and utilizes an extensive artificial insemination program.
They are committed to Total Herd Reporting and submit data to the Red Angus Association of America. They sell 250 bulls and 600 commercial heifers each year and strive to provide their customers with as much data as possible.
Mushrush has served in various positions across the country, from local positions such as a Kansas Livestock Association county chair, to serving as president of RAAA and BIF. He is known to put the same level of commitment into each task and always strives to do what is best for the beef industry as a whole.
Approximately 500 beef producers, academia and industry representatives attended the organization’s 56th Annual Research Symposium and Convention in Knoxville. BIF’s mission is to help improve the industry by promoting greater acceptance of beef cattle performance evaluation.
For more information about this year’s symposium, including additional award winners and coverage of meeting and tours, visit BIFSymposium.com. //
RED ANGUS VALUE-ADDED PROGRAMS
Calf Certification Program
The Rally research collaboration between RAAA and Neogen is designed to increase phenotypic data collection and submission for mature weights, body condition scores and genotypes on Red Angus females. Female genotype and phenotype information helps to improve genetic predictions and overall data on your Red Angus herd.
This is a really great opportunity to receive genotyping at a reduced rate.
REQUIREMENTS:
• Registered females only
• Must test 90% of females on active inventory
- Already genotyped females can count toward this 90%
• There is also no cap on herd size, as long as the 90% requirement is met, so this program is tailored to small and large producers
• Samples submitted for the Rally need to be TSUs (tissue)
BY PARTICIPATING IN THE RALLY YOU WILL RECEIVE:
• GGP100K (GGP-LD) testing for $22 (regularly $50)
- OS and MA testing can be added for $2/test; other defect testing is normal pricing
• $5 Age Rebate
- At completion of testing, you will receive a one-time reimbursement of $5 for females submitted that are 6+ years old (circa 2016)
• $5 Phenotype Rebate
- Submit both Mature Cow Weights (MCW) and Body Condition Scores (BCS) for a one-time reimbursement
- Must be on every cow that weans a calf that season
- Must be within a week of calf weaning date
- You don’t have to apply for the rebates if you don’t want to; these are just additional ways to save money!
2024 RAAA Photo Contest Winners
General Ranch Life
Annette Steffan, Belfield, North Dakota
Spring
Amy Blagg, Lodi, California
Summer
Jim Morton, Three Forks, Montana
Fall – Jim Morton, Three Forks, Montana
FCCP Tagged
Madri Blom, Vida, Montana
Females
Lindsay Murdock, Echo, Oregon
Bulls – Jim Morton, Three Forks, Montana
Calves
Dan Hekrdle, Stanton, Nebraska
Juniors in Action
Amy Blagg, Lodi, California
GRAND PRIZE WINNER and Cow-Calf Category Winner
Lindsay Murdock, Echo, Oregon
Winter
Hallie Horsman, Shelbyville, Illinois
REDS RISING
Escalate Your Prosperity
Red Angus boosts profitability with docile temperaments, environmental resilience, premium carcass quality and exceptional maternal traits. Registrations have surged by 24% over the past decade, underscoring Red Angus’ significance across all segments of the beef industry.
Scan the QR code for real rancher stories about the rising power of Red Angus.
Member
In Memory
Beverly Yvonne Landrey
Beverly Landrey, 92, of Buffalo, Wyoming, passed away June 15 at the Amie Holt Care Center. Her celebration of life was held June 28 in Buffalo. A private family interment will take place at a later date.
Beverly Yvonne Landrey was born March 20, 1932, in Sheridan, Wyoming, to Casper and Theta Odegard. She grew up on her father’s homestead east of Arvada. She walked or rode her horse to the one-room schoolhouse about a mile from home where her mother taught, until the seventh grade. She then started riding the bus to Arvada. She graduated from Arvada High School with the class of 1950. Each morning before school, she helped to milk 10-20 cows. The cream was put into cream cans and sent on the train to Sheridan. The milk they kept was used around the ranch and to make gallons of homemade ice cream which was everyone’s favorite.
Bev and her siblings worked everywhere on the ranch. She became an amazing cook at a young age, feeding harvest crews and making up her own recipes, which are still used today. She was active in 4-H for years and even won a trip to the National 4-H Club Congress in Chicago in 1949 for her Food Preparation Project, which she was very proud of. She was an election judge at the Tipperary Precinct.
On April 1, 1950, she married Roland G. Landrey in Hardin, Montana, and they made their home near Arvada. Later they bought a ranch on Upper Powder River from George Jewel, where they spent the next 50 years raising kids, grandkids, great-grandkids and registered Red Angus cattle.
The Red Angus herd was sold to their daughter, Cheri Graves, and her husband, Ken, in 1984. In 2006, they retired and moved to Buffalo. They loved to travel, including Norway, Hawaii, archaeology sites in several states, music festivals and wherever any of their kids were living. Roland passed away in 2009 and Bev continued living in Buffalo until the time of her death.
Bev’s family was her whole world. She is survived by two daughters, both of Kaycee, Wyoming, Cheri Graves (Ken) and Wanda Mahoney; one son, Jerry Landrey (Missy) of Buffalo; one brother, Duane Odegard of Arvada; eight grandchildren, Jason Landrey (Megan), Brian Landrey, Quint Gonzales (Amy), Kendi Heinze (Fred), Lyndi Liston, Neteal Graves, Chelsea Landrey and Carlene Crowell (Ryan); and eight great-grandchildren, Kalin Landrey, Trevor Landrey, Adelie Gonzales, Wyatt Gonzales, Audrey Heinze, Reuben Heinze, Cash Liston and Austyn Sloan, as well as several nieces, nephews and cousins who she adored.
She was preceded in death by her parents, her husband, one son, Wayne Landrey; one sister, Phyllis Odegard; one brother, Don Odegard and one son-in-law Dan Mahoney.
Donations may be made to the Johnson County 4-H Council at 30 Fairgrounds Road, Buffalo, WY 82834, or the Hoofprints of the Past Museum, P.O. Box 114, Kaycee, Wyoming 82639. Online condolences may be made at www.harnessfuneralhome.com.
Welcome to the Red Angus Family!
Kasen Essegian
Kasen Essegian was born Dec. 28, 2023, to parents Stephanie Essegian, RAAA REDSPro and registry specialist, and husband, Brett. Stephanie said they are blessed to have such a happy first child. Kasen loves exploring his new world every day and thinks his mom and dad are the funniest people around. His favorite discoveries have been bananas, horses and of course, a good Red Angus cow.
Wesley Wayne Grisham
Karlee and Cole Grisham welcomed the newest member of 3K Land & Cattle on April 2, 2024, weighing in at 7 pounds, 14 ounces and 20.25 inches. Pawpaw, Honey and Aunt Kenedy are smitten. He is named after Pawpaw Kyley Wayne DeVoe and Papaw Wayne Ferguson. Wesley will be growing up on the King Ranch where his dad manages the feedyard (Red Angus will be in his future).
Kinsley Anne Drouhard
RAAA value-added team lead Jeananne Drouhard, and her husband, Mason, welcomed the arrival of their daughter, Kinsley Anne Drouhard, on April 4, 2024. She weighed 9 pounds and was 20 inches long. After waiting a day short of 42 weeks, big brother Weston was finally able to hold his new sister. They are enjoying being a family of four. //
Brett, Kasen and Stephanie Essegian
Kinsley Anne Drouhard
Wesley Wayne Grisham
Use Red Choice to improve heifer development, increase marketing opportunities or Red Angus females and create reliable sources of high-quality replacement heifers for cattle producers.
Red Choice Requirements
• Heifers Enrolled in a Red Angus Value-Added Program
• Vaccination Protocol
• Pelvic Measurement/Tract Score
• Phenotypic Assessment
• Planned Mating to Eligible Sires
• Pregnancy Exam
Producers can put premium Red Choice females to work in their herd with the confidence these females have been managed and raised to the highest quality standards possible.
To learn more about Red Choice and how to enroll heifers,visit RedAngus.org.
Dr. John Montgomery, Jr. Dr. John L. Montgomery, Jr., 87, the ophthalmologist who founded University Eye Specialists, died Saturday, June 22, 2024, at the University of Tennessee Medical Center.
A Knoxville native, Montgomery was a graduate of the University of Tennessee Health Science Center College of Medicine in 1960. After his internship at Washington University Medical Center in St. Louis, Missouri, he served a residency at Henry Ford Hospital in Detroit, Michigan.
Montgomery then served two years as head ophthalmologist at West Point Military Academy during military service with the Army before returning to Knoxville. He founded University Eye Specialists in 1978, carrying on the tradition of an ophthalmology practice in Knoxville that began when his father, the late Dr. John L. Montgomery, established his practice in 1935.
He served as Chief of the Medical Staff at the University of Tennessee Medical Center in 1980 and was president of the Tennessee Academy of Ophthalmology in the early 1980s. He especially
enjoyed the practice of ophthalmology and had a deep commitment to his patients and his colleagues in the medical community.
In 1980, Montgomery spent a month on a medical mission in Zaire (now Democratic Republic of the Congo), Africa. He and his wife, Gale, a retired nurse, more recently participated in a medical mission in Mexico with their church, Farragut Presbyterian Church. He also served as a Stephen Minister with his church.
Montgomery was a cattleman, like his father, raising beef cattle in Knoxville and later in Lenoir City, beginning with Polled Hereford on his farm and later raising Red Angus. As a teen, he worked two summers at a cattle ranch in Mississippi, where he met a young cowhand from Australia who became a lifelong friend.
He served on the boards of directors of both the American Polled Hereford Association and Red Angus Association of America, participating in local committees associated with those organizations.
After more than 30 years as an ophthalmologist, he retired in 1998 to focus on his cattle and on real estate development. He returned to University Eye Specialists eight years ago,
and practiced medicine part-time until he retired a second time in December 2023.
He and his wife enjoyed traveling internationally and visiting friends and family across the U.S. An avid golfer, he had great memories of his trips with his golf buddies to courses in Ireland and Scotland.
He was preceded in death by his parents, Dr. John L. Montgomery, Sr., and Agnes Tucker Montgomery, and by his son Wilson Montgomery.
His survivors include his wife, Gale Brookshire Montgomery; his daughter Jill (Ed) Dempsey, and his son, John Lee Montgomery III; his grandchildren, Hollie (Andrew) Nichols, Montgomery (Amanda) Dempsey, Jacquelyn (Christopher) Brewer, Neal (Brandi) Montgomery, Houston Montgomery, Mellodee Montgomery, Hope Montgomery, and Rachel Parrott; his great-grandchildren, Reed Nichols, Avery and Preston Dempsey, Luna and Daphne Brewer, Christian Anderson and Vinny Parrott; his brother, Dr. Tucker (Joyce) Montgomery, and his sister, Julia (Bob) Scott.
He is also survived by many special cousins, nieces and nephews, and several brothers-in-law and sisters-inlaw. //
Sale Reports
March 16, 2024 Madras, Oregon 91
The top-selling Red Angus bull was Lot 7, IRON LRNZN REGIMENT 3138. He sold to White Cattle Company of California.
Lot 5, IRON LRNZN CONSIGLIERE 3000, sold for $18,000 to White Cattle Company of California.
Lot 9, IRON LRNZN ATOMIC 3144, sold for $14,000 to David Kennedy of Oregon.
Lot 37, IRON LRNZN HOSS 3025, sold for $13,000 to Otley Brothers of Oregon.
Schuler Red Angus
March 28, 2024
Bridgeport, Nebraska
110 Red Angus Yearling Bulls $6,689 32 Schuler Red Composite Yearling Bulls ... $5,508 142 Total Yearling Bulls $6,423
The top-selling bull was Lot 1, Schuler Profes-
sional 3387, a son of Wedel Cornerstone 0224H. He brought $15,500 for one half interest and full possession to DK Red Angus of North Dakota.
Lot 40, Schuler Transporter L606, sold for $13,000 to Blew Partnership of Castleton, Kansas.
The highest-selling Red Composite bull was Lot 136, Schuler Red 44 HLGR ONE-L730. He sold to Kenansville Cattle Company of Florida.
Volume buyers included repeat customers Patterson Ranch, Wyoming, Kenansville Cattle Co., Florida, CK Ranch, Kansas, and Lazy 7 Ranch, Colorado.
New York Red Angus Association Right on Red Sale
April 27, 2024 Waterloo, New York
37 Yearling Red Angus Bulls
$4,480
26 Yearling Open Red Angus Females ......... $3,566
1 Yearling Open Red Baldy ........................... $4,100
3 Bred Red Angus Females
$4,083
1 Red Angus Cow-Calf Pair........................... $4,750
The high-selling Red Angus bull was Lot 8, Lipton Quarterback 214L, consigned by Pleasant View Farms of Somers, Connecticut. He sold to Hart-
man Red Angus of New York for $10,000.
The high-selling Red Angus open female was Lot 46, Red LePage Syringa L3, consigned by LePage Cattle Ltd of Coshocton, Ohio. She sold to Aaron Dennis of New York for $5,500.
The high-selling commercial female was Lot 81, consigned by Aaron Dennis of Jasper, New York, and sold to Gerlock Farms of New York for $4,100.
The high-selling Red Angus bred female was Lot 77 consigned by 4Y Farms of Lyndonville, New York. She sold to Hamlin Beef of Connecticut for $4,250.
The high-selling Red Angus cow-calf pair was Lot 79/79A consigned by Cayuga View Farm of New York. She sold to Big Bear Angus Farm of New York for $4,750. //
Welcome to our Newest RAAA Members!
Area 1 –West
Director – George Murdock BARFLYINGZ RANCH
TYSON BARZEE 1190E 1800N TERRETON, ID 83450
LAZY E DIAMOND CATTLE MARK ENNIS 548 E 113 N IDAHO FALLS, ID 83401
HIGHER ROCK CATTLE CO. MATT JOHNSON 2705 LITTLE ROCK ROAD EMMETT, ID 83617
PAIGE RIEF
1185 SELLE ROAD SANDPOINT, ID 83864
DALLI SNYDER 910 E 2ND STREET EMMETT, ID 83617
KAGE KENNINGTON 10857 TABLE ROCK ROAD CENTRAL POINT, OR 97502
CONNOR WANOUS 14079 SE WICKIUP RD PRINEVILLE, OR 97754
SIGHTLY ACRES RANCH
RENEE CARNEY
909 FRANK SMITH RD TOUTLE, WA 98649
SADIE CHAPMAN
909 FRANK SMITH RD. TOUTLE, WA 98649
SCHUTT ANGUS FARM
CAMERON SCHUTT 2791 RAY RD SUNNYSIDE, WA 98944
Area 2 – Montana
Director – Kay Klompien RANCHWERK
CHUCK HAMMOND 99 BRIDGER CREEK RD REED POINT, MT 59069
KIRKPATRICK RED ANGUS CYRENA KIRKPATRICK 66031 HIGHWAY 43 WISE RIVER, MT 59762
Area 3 – Rocky Mountain
Director – Aaron Kravig
TRUETT BOX PO BOX 741
CHEYENNE WELLS, CO 80810
CARLSON LIVESTOCK
ERIC CARLSON 44708 CR 27 PIERCE, CO 80650
CHAD GRAVES
67687 E COUNTY ROAD 10, PO BOX 370, BYERS, CO 80103
HALL REGISTERED ANGUS
JOANN HALL 1634 M ROAD FRUITA, CO 81521
JOEY PATTON
7639 COUNTY ROAD 15 FREDERICK, CO 80530
LC WILSON
CASSIE WATSON-WILSON
6799 ANTELOPE VALLEY STREET GILLETTE, WY 82718
Area 4 – Southwest
Director – Tony Ballinger
MCKENZIE BECERRA
1503 COUNTY ROAD 332 SWEENY, TX 77480
JACOB BLACKMON P.O. BOX 33 LIVINGSTON, TX 77351
ISABELLA BOSWELL 2665 VIRGINIA PARKWAY FLOWER MOUND, TX 75022
Leoti, KS • 620-874-1437 • fswedel@wbsnet.org WedelRedAngus.com • WedelBeefGenetics.com Annual Bull & Comm. Sale – 2nd Tues. of March
Pelton
Simmental • SimAngus
Red Angus Private Treaty Bulls
Dustin Pelton 620-285-5465
Lynn Pelton 620-285-9934 Burdett, KS
In the Flint Hills of Kansas
2346B N Road • Strong City, KS 66869 Joe Mushrush (620) 340-7461 • Daniel Mushrush (620) 340-9774 Annual Sale Third Friday in March
HARMS
PLAINVIEW RANCH
Mark and Kim Harms
2528 250th St. • Lincolnville, KS 66858 (620) 924-5544 • hprbulls@tctelco.net Red Angus - Angus - Charolais
“Your Partner in Progress” Bulls, Females and Embryos by Private Treaty
KEVIN & MARY ANN KNIEBEL
428 S. 2600 Road • White City, KS 66872 (785) 349-2821 • Fax (785) 349-2822
Email: kniebel@tctelco.net www.Kcattle.com
Tim Flaming Ryan Flaming 620-382-4894
620-382-5107
FLAMING LIVESTOCK CO.
REGISTERED RED ANGUS
465 170th • Hillsboro, KS 67063 620-367-8350 hm
HOFT RED ANGUS
18 mo.& 2 yr. old Registered Bulls No feed ration, range tested, hard ‘n ready Commercial Bred Heifers in the fall Rick Pflughoeft • Ellsworth, KS 785-472-3734 • 785-472-1033
Ramsdale Reds
“Red Angus since 1964” John & Dan Ramsdale 780 S.E. 130 Ave. • Murdock, KS 67111 (316) 542-3297 • (620) 532-6060
YOUR NEXT SALE?
Reach Red Angus stakeholders who are already using and loving Red Angus!
It is wise to use a combination of social, digital and print media in your marketing strategy. You can now promote your genetics on the pages of the Red Angus Magazine or digitally on the website and in eNews. You can even link your catalog on the sale calendar!
the
Angus Media Kit at redangus.org/ram-magazine for complete pricing, specs, deadlines and other pertinent information. Reserve ad space at: bit.ly/RedAngusMagAdvertising or email Tracey Koester, tracey@redangus.org
Dahlke Red Angus ..................................... 90
Daigger-Orr Red Angus 83
Deichmann Livestock Brokerage 92
Diamond C North Dakota 90
Diamond H Ranch 93
Diamond K Livestock Co. 86
Diamond P Cattle 87
DK Red Angus 90
Kravig
Lacy’s
Langdon’s Red Angus 91
Laubach Red Angus 88
Lautenschlager & Sons 84
Lazy J Bar Ranch 90
Leland Red Angus 7, 88
Leachman Cattle of Colorado 29
Loonan Stock Farm 34, 92
Loosli Red Angus 84
Lost Creek Red Angus 89
Lowderman, Cody 92
Lowery, Matt ............................................. 92
Lucht Red Angus 89
Ludvigson Stock Farms 11, 29
Lundgren Angus 29
Maple Oaks Red Angus 95
McCann Red Angus 25, 84, 88, 90
McD’s Red Angus Farm 86
McLean Red Angus 87
McMurphy Farms 91
McPhee Red Angus 84
Mercer Farms 87
Merck Animal Health 20, 21
Milk Creek Reds 89
Minnesota Red Angus Assn. 90
MJE Livestock Equipment 45
Moose Creek Red Angus 17
Mushrush Red Angus 29, 59, 93
Namken Red Angus 90
National Red Angus Convention 37
ND Red Angus Assn. 54
Nelson Red Angus 84
Neogen 41
OHR Red Angus 90
Ory’s 07 Red Angus 95
Osborn Red Angus 87
Ostendorf Red Angus 88
Peacock Angus Ranch 36, 81
Pederson’s Broken Heart Ranch 6, 90
Pelton’s Red Angus 93
Pieper Red Angus 13, 83
Plain Jan’s 94
Pleasant View Farms 63, 91
Polivka Farms Red Angus 83
Private Treaty Sales 85
Quality Genetics Red Angus 95
Quartz Valley Red Angus ........................... 84
RA Brown Ranch 29
RAAA Marketing Programs 73, 74
Ramdsale Reds 93
RASF Auction 46
RASF Golf Tournament 57
RASF Pick of the Herd 56 Red Choice 79
Red Alliance 30
Red American Cattle 15
Red Angus Society of Australia Inc. 92
Red Cow Rally
Red Angus
Nook
Shepherd Red Angus
Shoal Creek Land & Cattle 95 Shoco Ranch 89 Solid Rock Red Angus 90 Sonstegard Cattle Co. LLC 90
Spreutels Farm Red Angus 95
Staircase Charolais & Red Angus 83
Stegall Cattle Co. 61, 84 Sumptown Cattle
River Red Angus 89 Sutherlin Farms 88
Livestock News
Creek Ranch
UW-Platteville Pioneer Farm
Valnes Ranch Red Angus 90
Veto Valley Farms 87
Watkins Cattle Co. 94
Wedel Beef Genetics 29, 93 West Wind Red Angus 81
Westphal Red Angus 89
Whitley Red Angus 87
Windrush Farm 95
Wisconsin Beef Improvement Assn .......... 86
Witt Ranch Land & Cattle Co. 95
Woods V Bar X Ranch 84
WRAZ Red Angus 92
Wrights Mill Farm Red Angus 91
Red Angus Association of America
18335 E. 103rd Ave., Suite 202
Commerce City, CO 80022
Reaching over 10,000 Red Angus Buyers every issue!
Age-Advantaged Bulls
At Red Hill Farms, we focus on cows with:
To the Red Angus Association of America for nominating Red Hill Farms as BIF Seedstock Producer of the Year!
Red Hill Farms was recognized as the Beef Improvement Federation Seedstock Producer of the Year on June 12. Pictured, left, presenting the award is Robert Williams representing Drovers, sponsor of the award, and far right, Kevin Schultz, 2023-24 BIF president. Accepting the award are Susan, Gordon, Bart and Sarah Jones. Magazine
Longevity | Early Breed-ups | Calving Ease | Good Udders | Quiet Dispositions Heavy-Weaning Calves Without Creep Feed | Sound Feet and Legs Fertility | Moderate Cow Size | Forage Adaptability
This fall, we are offering age-advantaged bulls from the top of our spring 2023 crop.
We also offer a comprehensive data set in the catalog on each sale lot: Growth Traits | Carcass Ultrasound | GE EPDs | Disposition Scores Foot Scores | Cow Weights and BCS | Hair Scores | $Profit Indexes
