SIMPLY BE
PRESS 2013
PURE Respect the environment.
UNIQUE Know how.
SELECTION Choose the best.
NOBLE Share the authentic.
VALUES
HUMAN IN TEA
SIMPLY BE
PURE
NOMADIC
UNIQUE
DETOX
PAUSE
SPIRITUALITY
BODY HEALING
UNIVERSAL
TEAS & INFUSIONS COLLECTIONS
COLLECTION:
« I approach every product as a collection, designed with love, patience and a constant interest in creativity. Each collection is a unique and soothing story of rare and natural flavours in order to experience an exquisite moment every day. Tea may come in bonbon, heart-shaped or tablet form, or as a precious blend of fragrances and surprising aromas. Each tea is sourced and selected with great care. Each infusion is a unique creation. I also attach great importance to packaging. I want it to be like a jewel case, a nomadic or delicate object, an invitation to discover, share and delight the senses. In this sense, I regularly invite artists (Koralie, Franck Cazenave, etc.) to collaborate with me in packaging design and photo shoots (Benoît Mauduech).» L.M
Here, the “Bonbons de thé”, “Thé à moi” and “ChocoThé” Collections.
ZOOM ON 2013 COLLECTIONS
7 MOODS Collection
A blend of Ailao Shan Superior Black Tea & Divine Spices
« Our Moods are like the passing seasons. Let’s welcome them without fighting them! EVERY MOOD IS A GOOD MOOD ! « L.M 7 flavours for 7 moods : LOVE POTION - KISS GOODBYE - FOREVER YOUNG - KILL GERMS - BREATHE - MAGICAL NIGHTS - SACRED FEMININE TEMPLE... Small size box Each contains 8 tea bags
Packaging design by the artist Franck CAZENAVE
LOVE POTION A VOODOO ECSTASY... EVERY BLEND MOODTOISREACH A GOOD MOOD Ailao Shan Black Tea + Cardamon - Ginger
!
KISS GOODBYE ADD A BIT OF LOVE AND FORGIVENESS AND KISS GOODBYE TO ALL YOUR INDIGESTIONS ! Ailao Shan Black Tea + Coriander - Turmeric - Saffron - Cumin - Lemongrass FOREVER YOUNG FILL YOUR ‘SELF’ WITH BEAUTY...YOUTH IS ONLY A REFLECTION OF YOUR INNER WORLD... Ailao Shan Black Tea + Turmeric - Ginger KILL GERMS GET RID OF EVERYTHING THAT DOES NOT SERVE THE HONORING OF YOUR PURPOSE. Ailao Shan Black Tea + Combava - Cinnamon - Vanilla BREATHE INHALE...EXHALE...THE WORLD IS ONLY AN ILLUSION...YOU CAN ESCAPE FROM IT ANYTIME YOU WANT. Ailao Shan Black Tea + Saffron - Vanilla MAGICAL NIGHTS MAKE A WISH AND FLY TO DREAMLAND...NO WAY BACK !S. Ailao Shan Black Tea + Vanilla - Combava - Coriander SACRED FEMININE TEMPLE HONOR YOUR DIVINE FEMININE ENERGY...CELEBRATE BEING A WOMAN... Ailao Shan Black Tea + Cinnamon - Saffron - Cumin
Collection
PUERH TEA BONBONS to infuse
Fermented Black Puerh, Green, Purple Tea.
Puerh Tea is a fermented tea harvested from a variety of tea shrub with large leaves (8 to 14 cm) called “Camélia Sinensis var. Assamica”. The jewel of the Yunnan province, Puerh, like wine, is inherently connected to its natural territory, and, unlike other teas, it also improves with age. The Wild Tea Shrubs from which the finest Puerh Yemaya leaves are harvested make for a tea which is highly soughtafter for its rich, smooth flavour and natural health benefits.
Collection
CHOCOTHE to infuse
White Tea Buds & “Oriental Beauty” type Black Tea. Pure White Tea Buds. These unprocessed, delicately dried tea buds offer intense, deep flavours. The lack of processing means they contain even higher levels of polyphenols, flavonols, and vitamin C and E, known to be excellent antioxidants. “Oriental Beauty” type Black Tea. With a surprising flavour, somewhere between Oolong and Black Tea, Yemaya’s Black Tea will delight your palate with its delicate flavour and a slightly fruity note on the finish.
Collection
THE A MOI to infuse
Blend of Celestial Yunnan Red Tea & Rosebuds. The tea of well-being and the present moment... Commonly referred to as ‘Black Tea’ in the West, Red Tea takes its name from the colour of its leaves when wet, which give the infusion a deep red hue. The Thé à Moi Collection was created from the combination of Celestial Yunnan Red Tea and Rosebuds. This blend strikes the perfect balance between the structure of a fine, full-bodied tea and a delicate flower taste.
DESIGN
TENDER HEART