SA Building Review - Volume 10

Page 90

ADVERTORIAL Floorworx

Encouraging more locally manufactured goods

Confronting the brutal facts is a chapter in the book Good to Great by Jim Collins that struck a chord within our team and had us asking, "What are the current hard-toswallow issues we are facing in our South African economy?" Employment is the most critical and our WHY

Employment means giving South Africans hope and a future, or in simpler terms – it is people’s dreams and livelihoods. South Africa’s employment rate has been hugely affected by recent events such as the Covid pandemic and looting. According to Prinesha Naidoo of Bloomberg¹, “Unemployment in South Africa has surged, and we now find South Africa sitting at the top of most undesirable list – No. 1 in global unemployment. The expanded version of unemployment, which includes people available to work but not looking also increased alarmingly from 43.2% to 44.4%!”

Silver lining

Specify South Africa is a local initiative aimed at encouraging more locally manufactured goods, which will in turn assist manufacturing and the creation of more local jobs. With so many products being imported, the impact on the local economy is exacerbated along with people’s livelihoods. Let’s use FloorworX as the example. The company is based in East London where unemployment is the highest in the country at over 50%. The reality is that each person employed, in turn feeds eight people. This means that each shift run with 50 employed operators equals food for 400 people, demonstrating the massive direct impact of local employment. With imports currently the only competition to FloorworX’s products, by procuring and manufacturing locally they could move to two or three shifts and increase the number of employed people to 100 or 150 and feed 800 or 1 200 people in the local community.

FloorworX is by no means the only local manufacturer facing this reality. There are many more companies that can help to make this massive mind shift change, resulting in the prosperity of our local economy rather than that of others. So, when you look at specifying next time, ask the questions, "Where is this product manufactured, and is there a locally manufactured option available?" SOURCE ¹Source: (Naidoo, 2021, "South Africa’s unemployment rate is now highest in the world," 23 August 2021, https://www. aljazeera.com/economy/2021/8/24/south-africas-unemploymentrate-is-now-the-worlds-highest)

FLOORWORX T +27 (0)861 833 338 E info@floorworx.co.za W www.floorworx.co.za 88

www.sabuildingreview.co.za


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Articles inside

John Deere Construction: Breaks new ground

4min
pages 198-199

Ridge 8 – slender grandeur & modern, timeless

5min
pages 194-197

GIfA Architecture Awards 2021 – showcasing excellence

3min
pages 190-193

Using continuously galvanized steel for light steel frame building

4min
pages 187-189

Melrose Manor Senior Living Estate

5min
pages 182-186

4IR will drive the post-pandemic construction industry

4min
pages 180-181

Fourways Group: Your trusted HVAC partner Chasing Excellence. Fostering Innovation

15min
pages 178-179

Future-facing EcoTec tiles enhance new Irene Link Precinct

1min
pages 176-177

Discover comfort, durability & reliable protection

2min
pages 174-175

Shapa Soweto – innovative multi-sport facility

5min
pages 168-173

Taxi rank transformed into final office building in

2min
pages 144-145

Twinstar Precast: Quality is the custom

10min
pages 146-149

Striking curved glazed office building redefines

5min
pages 162-167

Lumiѐre luxury housing development

1min
pages 140-143

Barloworld equipment showroom

2min
pages 156-161

Water conservation and innovative solutions to a water crisis

7min
pages 150-155

Ucrete Flooring Systems: Seamless, monolithic

2min
pages 138-139

The Bank

5min
pages 134-137

A new alternative to fibre-cement eaves cladding

2min
pages 132-133

Soil and serenity

7min
pages 118-123

Paintsmiths passion for the environment

2min
pages 116-117

Successful transverse launch of Ashton Arch

3min
pages 128-131

Energy efficient architectural window film solutions for commercial retrofit market

5min
pages 124-127

Ctrack: The importance of telematics and fleet

2min
pages 110-111

The Fish Hoek house – a container house has stepped terraced areas

4min
pages 112-115

Managing readymix waste for a sustainable planet

2min
pages 108-109

Mixed-use developments drive trend for convenience and integration

4min
pages 104-107

Oban Estate

4min
pages 98-103

Floorworx: Encouraging more locally manufactured goods

2min
pages 90-91

South African Wood Preservers Association Preservative treated wood – a sustainable choice

5min
pages 78-79

Designing progressive schools

7min
pages 92-95

Hansgrohe: A partnership you can count on

2min
pages 96-97

Jewel City – a series of thoughtful interventions breathing new life into Johannesburg’s CBD

6min
pages 86-89

Sawmilling SA: Taking timber to new heights

5min
pages 82-84

Is a multi-storey timber building an economically viable option in SA?

4min
pages 80-81

House with a view

6min
pages 72-77

The role of zinc in building and construction

3min
pages 64-67

House van Pletzen: Pavilions in the landscape

1min
pages 62-63

PPC launches skills training for bakkie builders

3min
pages 58-59

Ashton International College chooses Samsung and Alliance

3min
pages 68-71

Harbour Arch a key contributor to Western Cape Covid-19 recovery plan

3min
pages 56-57

PPC: Bridging the skills gap, one brick at a time

2min
pages 60-61

Green School SA defined by organic shapes from the mountains & the Paarl Berg boulders

4min
pages 52-55

Managing construction waste is part of a greener future

2min
pages 50-51

Stiebel Eltron: Sustainable comfort

4min
pages 48-49

Safal Steel: What the built environment can do for sustainability

7min
pages 40-43

Hatfield Square design provides ideal social

4min
pages 34-37

Dynamic glass tower with soaring facade – an exciting addition to Cape Town’s skyline

6min
pages 44-47

Demolition vs deconstruction in a sustainable built environment

4min
pages 30-33

Tinderwood

2min
pages 26-29

Emerging contractors key to construction sector recovery

4min
pages 38-39

Technology is revolutionising coatings

4min
pages 24-25

Cover feature: Koen and Associates Architecture Creating sustainable, innovative architecture

7min
pages 14-19
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