BRAND & CULTURE
Harness the power of the Royal LePage brand S
uccessful REALTORS® invest in their professional identity by leveraging the power of the Royal LePage brand. By appealing to prospects and clients on an emotional level, we create strong connections with consumers through credibility and trustworthiness. Our award-winning marketing and public relations campaigns establish Royal LePage as a strong and recognizable brand and as a leader in Canadian real estate. Success comes to those who leverage the Royal LePage brand – Canada’s Real Estate Company.
2018 PR Releases
Sarah Louise Gardiner
Quarterly House Price Surveys
Director, Communications
2019 Market Survey Forecast
Public Relations
Royal LePage has earned the trust of Canadian consumers nationwide as the most quoted real estate company in Canada. It’s a reputation we are proud of and it makes good business sense too. Insightful articles written by top reporters reinforce our brand as the smart choice. From evening national news to local community papers, we have seen first-hand the impact of increased brand awareness. A good PR campaign has the power to create and cultivate leads. As the industry leader for commentary and insights, our data-rich media campaigns spark national dialogue and get noticed. Our media campaigns go head-to-head with the campaigns designed by the largest brands in Canada – and win! Last year, Royal LePage took home several top communications awards including a 2018 Ovation Award of Excellence for the Royal LePage Peak Millennials campaign. The Royal LePage Quarterly House Price Survey and Market Survey Forecast have also won multiple awards.
For the latest release royallepage.ca/mediaroom
Over
2.7
Boomer Property Trends Survey Home Improvement ROI Canadian Recreational Properties (Summer and Winter) Peak Millennial Affordability BC Real Estate Tax Policy Luxury Properties
Every campaign includes Royal LePage-branded social posts for you to share across your social media channels. To stay up-to-date and leverage our award-winning content, follow Royal LePage Canada on
BILLION media impressions 1 billion more than our closest competitor1
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ROYAL LEPAGE LEADING EDGE / 2019
1 Print and online media impressions January 1, 2018 to December 31, 2018. 2 Royal LePage Brand Awareness Consumer Survey, August 2018.
