Apparel India

Vol.1 Issue No.2, October 2012

RNI No. HARENG/2012/45083 Postal Regn. No.GRG/37/2012-2014

AEPC targets the

Middle Eastern Markets

An award encourages and motivates an individual and wields the ‘Power of Recognition’ in an individual. The companies and person we are acknowledging have done commendable contribution to Indian Economy and continue to demonstrate to the world that India is in a marching ahead. Given the competitive global economy, our exporters must continue to extend its economic reach and build relationships in the global marketplace to solidify our position as a leading exporting hub and an ideal place to do business. **The Council reserves the right to reject or do not entertain any application or extend the date etc.

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EDITORIAL ADVISORY BOARD

DR. A. SAKTHIVEL CHAIRMAN, AEPC

SUDHIR SEKHRI

CHAIRMAN (EXPORT PROMOTION), AEPC

VIJAY MATHUR

ACTING SECRETARY GENERAL, AEPC

SAMEER PUSHP

SENIOR PRO, AEPC

VIJAY MATHUR EDITOR

ANNOU IYER

EXECUTIVE EDITOR Printed by TrendLab Fashion Publishing Pvt. Ltd & Published by Apparel Export Promotion Council, sponsored by Govt. of India, Ministry of Textiles.

Printed at Archana Advertising Pvt. Ltd., C-78, Okhla Industrial Area, Phase-1, New Delhi-110020, India and Published at Apparel Export Promotion Council, Apparel House, Sector 44, Gurgaon, Delhi NCR, India.

Editor: Vijay Mathur

CONTENT & DESIGN

Photos: © Spin Expo Shanghai

Registered Address: B-5, Anupam Plaza, Sri Aurobindo Marg, Hauz Khas, New Delhi- 110016, India

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EDITORIAL & ADVERTISING QUERIES:

M:+91 9899762388 E: apparelindia@trendlab.in

APPAREL INDIA

CONTENTS 30 SOURCING AT MAGIC

06 CHAIRMAN’S LETTER

Salons & Fairs

Message from Dr. A. Sakthivel

08 AEPC INITIATIVES

36 MILANO UNICA

Information on the most recent AEPC initiatives

Salons & Fairs

40 SPINEXPO SHANGHAI

13 STATE INITIATIVES

Salons & Fairs

Gujarat & Maharashtra’s new Textile Policies

48 INDUSTRY INTERVIEW Andrew Evans, Invista

16 INDUSTRY NEWS News from the Indian markets

52 FOCUS COUNTRY: RUSSIA Russian Apparel Market

18 RETAIL NEWS Retail Industry Market Watch

54 BRAND NEWS The latest Brand Ffferings

23 FASHION NEWS News on business of fashion

56 FASHION CALENDAR

26 LONDON GARMENTS EXPO Salons & Fairs

Event Listings for the month

58 PRESS COLLAGE News Clippings

PUBLISHED BY

Apparel Export Promotion Council Apparel House, Sector 44, Gurgaon, Delhi NCR, India Tel: 91 124 2708000-03 Fax: 91 124 2708004-05 Website: www.aepcindia.com Apparel India is a publication of the Apparel Export Promotion Council (AEPC). AEPC and APPAREL INDIA trademarks are owned by AEPC. All rights reserved worldwide. The Council does not take any responsibility about the credit worthiness or any other particulars of the firms featured in this monthly.

Reproduction in whole or in part without written permission is strictly prohibited. AEPC as well as TrendLab Fashion Publishing Pvt Ltd do not take responsibility for unsolicited material. Views expressed in Apparel India are not necessarily those of AEPC and TrendLab Fashion Publishing Pvt Ltd. Apparel India welcomes comments, suggestions or complaints if any. Email us, with your full name and address to apparelindia@trendlab.in

COVER CREDIT: Smt. Kiran Dhingra, Secretary, Ministry of Textiles inaugurating the Buyer Seller Meet in Tel Aviv with Shri V. Shrinivas, Joint Secretary, Ministry of Textiles, Dr. A. Sakthivel, Chairman, AEPC and other Delegation members.

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Letter from the Chairman Dear Fellow Exporters, AEPC, with the support of its fellow member exporters, is committed to ensure that apparel exports from India grow. In this bid to boost Indian exports to international markets, AEPC recent efforts were to take a delegation to the United States at the Sourcing at Magic fair in Los Angeles. The Council also successfully organized, for the first time, a Buyer Seller Meet in Tel Aviv, Israel from 5th to 6th September, 2012; with the Secretary of Textiles inaugurating the BSM. We also participated in the London Garment Expo 2012 between 29th to 31st August 2012.

MUNICH FABRIC START: The international fabric fair, Munich Fabric Start, held between 4 to 6 Sept 2012, defied the economic climate with great exhibitor numbers and optimism. Despite the airline strike and the tense economic climate especially in southern Europe 18,200 visitors found their way to Munich.

For the next month, AEPC is aiming to target the Russian Apparel Market through participating in one of the largest apparel fair of CIS (Commonwealth of Independent States) region, Fashion Industry International Fair, (FIIF) to be held in Saint Petersburg from 11th to 14th October 2012.

On the backdrop of visible slowdown and fall in the overall exports last month, the Union Minister of Textiles, Shri Anand Sharma reviewed the export performance with the Export Promotion Councils. The Minister noted that the performance in July 2012 has been worrisome and clearly, the labour intensive sectors like textiles have been adversely affected by this slow down. This interaction brought out the fact that the prolonged crisis in the Euro Zone has cast a long shadow on the exports. AEPC was thankful to the Government for its sustained support. Under DISHA program, field level visits by experts have already started. I appeal fellow exporters to enroll and take advantage of the scheme.

AEPC Source Zone Fair 2012 is being planned from 5th to 7th November 2012, at the Apparel House, Gurgaon. I request our members to schedule their appointments and block their dates to visit the fair, that will give an opportunity to analyze the widest spectrum of existing and emerging fabrics, accessories and services at the best rates.

AEPC is also organizing its Annual Awards evening for the Outstanding Export Performance. The awards will be presented in 17 categories, each for the financial year 2010-11 and financial year, 2011-12. I also request my fellow members to apply and be a part of India’s export excellence.

With warm regards, CPM COLLECTION PREMIERE MOSCOW: Moscow’s CPM posted record figures for the event drawing to a close on Saturday. From 5 to 8 Sept 2012, 19,250 visitors came to the Expocentre fair grounds in the heart of the city. Boasting 1,520 collections from 36 countries on exhibition space measuring 54,250 m² the 19th CPM has been the biggest trade fair held in Russia so far.

Dr. A. Sakthivel Chairman, AEPC

APPAREL Erik Bjerkesjo

INDIA Huishan Zhang

MICAM: In a time of profound change and economic uncertainty, especially on the internal front, the Shoe Event remained a reference point for the footwear fashion world. The presence of international buyers and important operators of the worldwide footwear market, from Russia, China and Japan, in addition to the European presence of Spain, France and Germany, was significant.

Erik Bjerkesjo Michael Lo Sordo

On stage, Milano Unica, Sept 2012

Matthew Miller

TEXWORLD PARIS: The recently held Texworld, scheduled from 17 to 20 Sept. 2012 in Paris, was a successful show that marked the 15 years of the fair and endorsed the relevance of apparel sourcing in Paris.

Exhibitors were satisfied with the quality of visitors.

Noticeable was the growing interest on the part of buyers in organic and eco-friendly products.

AEPC Initiatives Targeting Middle Eastern Apparel Market

Smt. Kiran Dhingra, Secretary, Ministry of Textiles inaugurating the Buyer Seller Meet in Tel Aviv with Shri V. Shrinivas, Joint Secretary, Ministry of Textiles, Dr. A. Sakthivel, Chairman, AEPC and other Delegation members In a bid to target the Middle Eastern Apparel Market, AEPC organized a two day Buyer Seller Meet in Tel Aviv in the first week of September 2012. This first edition of its kind, organized by AEPC, was inaugurated by Smt. Kiran Dhingra, Secretary of Textiles, Government of India, at the Tel Aviv Exhibition Centre. Dr. A. Sakthivel, Chairman AEPC, made a statement at the event that Israel is an important market and with the India & Israel FTA in the anvil, the Council is hopeful of the potential increased trade between the two countries. AEPC for the first time, organized such a Buyer-Seller Meet in Israel to capture not only the Israel apparel market but also US $ 11 Billion apparel market of the Middle Eastern region. The first day of the two day show in Tel Aviv saw over 140 buyers from leading retail chains like Delta, Fox, Co op Israel, Matimli and Crazy line. Dr. Yuli Tamir, President, Shenker College of Engineering & Design, besides many leading fashion designers, were also present at the event.

A high level delegation is being taken forward for exploring areas of co-operation between Israel and India in all the potential areas of Textiles and Apparel. Taking this mission forward, Dr A. Sakthivel, Chairman AEPC also signed an MoU with the Israel Export and international Cooperation Institute. Mr. Ramzi Gabby, Chairman of IEICI, signed on behalf of the Institute. The MoU is aimed at enhancing trade and economic relation by expanding business and cooperation in the sphere of clothing and fashion industries, innovative technologies and possible solutions for the textile industry. AEPC and IEICI will be working towards facilitating linkages of appropriate organizations that can contribute in furthering the apparel trade.

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Initiatives

AEPC

Understanding the Israel Market Israel is the only country in the world that has FTAs with both the U.S.A. and the EU, making it a bridge between the continents.

By virtue of the North American Free Trade Area Agreement (NAFTA), Israel also enjoys duty-free access to Canada and Mexico.

This agreement, together with the Israel and Mexico FTA, which became effective in the year 2000, allows Israel duty free access to practically all of North America. Israel also has FTAs with Jordan, Egypt, Turkey and the Palestinian Authority.

Israel’s RMG Imports Israel’s RMG Imports, US$ Million 2009

Import From World Import From India

India’s Share in%

2010

2011

% Change 2011/2010

949.9 1058.8 1278.3

20.7

18.4 19.0 34.4 81.3 1.9

1.8 2.7 50.1

Source: UN Comtrade, 2012 *It can be seen from the above Export figures that there is a tremendous potential of exports of readymade garments to Israel.

The Apparel Trade of Israel India is a significant trade partner of Israel. Though India has a trade deficit in comparison to Israel, however, prospects for trade relations are high. The country, in terms of a Apparel imports has been ranked as 31st largest importer in world with a share of 0.3% of world’s total apparel import. India is ranked as the 8th largest supplier of apparel to Israel with the share of 2% in 2011. Exports from India in the year 2011 was to the tune of US$ 21.6 million which had increased by 14% from previous year. However the contribution of India’s apparel exports in Israel’s apparel imports is less than 2%.

The India Show in Ukraine With an aim to showcase India’s economic capabilities and to establish long term economic ties with different nations of the world and with special focus on Ukraine and other CIS countries, Federation of Indian Chambers of Commerce and Industry, FICCI initiated The India Show, with the support of Department of Commerce, Ministry of Commerce & Industries, Government of India. This special event was held between 5 to 9 September 2012 at the Acco International Exhibition Centre in Kyiv. The venue is a modern exhibition show area located in the center of the Ukrainian capital. The Exhibition showcasing the best of India’s sectorial pavilions and B2B meetings was inaugurated by Shri Anand Sharma, the hon’ble Commerce, Industry and Textile Minister, Government of India. Concurrently to the show, India Ukraine Joint Business Council (JBC) meeting was organized in Kyiv, followed by B2B meetings. The sectors that were included (but not limited to) were Pharmaceutical, Medical equipments, Agriculture and Food Processing, Plantation, Medical Tourism, Information Technology, Auto Components, Power, Heavy Engineering, Leather, Textile, Infrastructure, Defence, Gems & Jewellery and Handicrafts.

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AEPC Initiatives AEPC to organize Buyer-Seller Meet in Latin America In a bid to expand the international market for Indian garments to non-traditional regions, Apparel Export Promotion Council (AEPC) is organizing a readymade garment Buyer-Seller Meet in the Columbian capital city of Bogota as well as in the Republic of Panama from November 19 to 23, 2012.

AEPC’s decision to organize business meets and exhibitions in Latin American countries is based on the recommendations of the Indian Embassies and the future market expansion possibilities for Indian apparels in the untapped regions. During their visit, Indian apparel manufacturers will display their latest collections, specifically designed for the Latin American markets. They would also get an opportunity to hold one-to-one meeting with the buyers for negotiating orders. AEPC has plans to assign separate spaces for all the participants to promote their businesses and additionally, meeting will be fixed based on the product range of exhibitors and demand of the visiting buyers. Last year, India’s clothing exports to Columbia and Panama grew by 76% yearon-year and 98% year-on-year, respectively.

Angel Schlesser

Ana Locking

Indian model, Lakshmi Menon at Madrid Fashion Week, Sept 2012

Disha Organizes Training of Trainers Programme An important component of the project DISHA is the capacity building and facilitation of the factories for implementing remediation plans for better compliance standards in these factories. This training of the factory representatives was conducted in August 2012 by trained experts who have proven skills in training and facilitation processes. The program, Training of Trainers (ToT) was organized with an objective of orientation to the DISHA objectives and methodology for implementation of the factory trainings. These ToT sessions were conducted by the Centre for Responsible Business (CRB), which is the Knowledge and Implementation Partner of AEPC in the DISHA project. The sessions were conducted by a team of lead trainer Mr. Ram Bhat, facilitator, Mr Sandeep and CRB Team. 26 participants attended the Delhi ToT including consultants, auditors, and combination of experts from different sectors as well as from different sets of exposures and experience. Similarly in Bangalore, a total no. of 32 participants attended the 5 day event. These were including consultants, auditors, and combination of experts from different sectors. The ToT was inaugurated by Mr. Praveen Nayyar with an introduction to DISHA program and the challenges before the industry today, which DISHA needs to work on. The Bangalore 10

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session began with Shri Avinash Misar, Director, Texport Syndicate (I) Limited, in the presence of Shri. Rangaraj, Vice President (HR & Compliance), Bombay Rayon Fashions Limited.

Some of the subjects discussed in detail, were issues in social compliance like Sub-Contracting, Health and Safety, Child Labour, Wages and Payment and the other areas covered in DISHA Code of Conduct. Besides the planned sessions, there was an open session with industry experts to ensure that the experiences of ground level issues are shared with each other.

Initiatives

AEPC

India Market Days, September 2012 edition, inaugurated by the Shri Sudhir Sekhri, Chairman, (Export Promotions) AEPC. India Market Days is a project approved

by Ministry of Textiles and is funded under the Market Access Initiative (MAI) Scheme of Ministry of Commerce & Industry, Government of India, for inviting overseas buyers and buying agents under Reverse BSM. As an apex body of Indian apparel exporters, AEPC organized the India Market Days on 5th & 6th September, 2012, at its world class business of fashion venue.

Shri Sudhir Sekhri, Chairman (EP), AEPC inaugurating India Market Days

This business event was inaugurated by Shri Sudhir Sekhri, Chairman (EP), AEPC, in the presence of Shri HKL Magu, Chairman (F&B) and Shri Pritam Goel. Shri Sekhri welcomed the buyers and stated that “The event aims to help the garment exporters find the right partners for their business. Through Apparel House, we have provided them with the well spaced showrooms wherein they can interact and negotiate good business. Market Days is one of the endeavours for AEPC’s export promotion initiatives for the year 2012-13 wherein we are hopeful that the apparel exporters will generate good business deals with buyers from the continent countries.”

Another set of Market Days will be organized in the month of November 2012. The Apparel House caters to an apparel mart, state-of-the-art exhibition complex and an auditorium providing a one-stop shop for discerning buyers to source their requirements of apparel and accessories out of India. In order to boost Indian exports of garments and fashion accessories, more than 100 show room holders exhibited their latest collections to the buyers from countries like Greece, Australia, Botswana, South Africa, Ecuador and USA. Some of the leading buying agents like UCB, Numero Uno, Reebok, Li & Fung, Texport India Inc, to name a few were part of this event. Exhibitors of the showroom holders are from cities like Jaipur, Gurgaon, Noida, New Delhi, Ludhiana, etc. Participants from all areas India participated in the fair covering, all sections of the textiles, value chain and allied products. The previous India Market Days event that was held in July 2012 generated revenue of Rs. 58 Lacs. According to the estimate, around 70 showrooms were opened and total 35 of buyer/buying agents were expected to visited these showrooms.

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AEPC Initiatives Skill Development Programme: Vision - XII Five Year Plan The Ministry of Textiles will continue the Integrated Skill Development Scheme under the 12th FYP. ATDC plans to envisage with a target to train 2.50 lacs candidates over the five years period by upgrading the capacities of existing centres as well as setting up new centres or skill camps. The plan is to upgrade the number of machines in these centres or skill camps apart from introducing Knitwear Courses in more Centres in the country.

The number of Centres will be increased from 125 to 250 in the next 2 years. The total outlay being sought by ATDC from Govt. of India is to the tune of Rs. 300 Crores over the 12th FYP. The three ToT Academies being established under ATDC will have to be carved out as a separate entity for acting as a ‘Resource Support Agency’ to provide curricula, Training of Trainers, Digital Contents, outline-support and other services going forward to all implementing agencies. Plans are also afoot to improve real time connectivity through an ERP system which will go live by October 2012. The innovation and design capabilities will be upgraded by setting up Product Speciality Centres in select ATDC Hubs to help exporters to diversify into new product categories, with the help of technically qualified personnel and trained shop floor workforce.

The Ministry is expected to set up an Apex Textile and Apparel Sectoral Skill Council supported by Resource Support Agencies under the scheme to ensure scaling up of not only the operations but also the quality.

IAM students showcase Handloom Denim products at InDIGO 2012 Indigo 2012, the first ever Denim Expo in India, a two day event, was held on from 30th to – 31st, August 2012 at Expo Centre, Noida. The business cum conference focused on the entire denim supply chain with the objective of promoting denim as a complete life style concept besides exposing participants to latest developments and innovation that have taken place during the recent past on a common platform of professionals and technicians from Indian denim industry. The denim show, first of its kind in India, was inaugurated by H.E.Dr. Burak Akcapar, the Ambassador of Turkey to India and saw an attendance of numerous businessmen, apparel manufacturers, professionals, technicians and students. The students of Fashion Design Management Programme, 2011–13 Batch of Institute of Apparel Management (IAM), Gurgaon participated in Indigo 2012, under the mentorship of Smt. Japjee Kaur, Assistant Professor & Programme Coordinator, Fashion Design management. The PG programme in Fashion Design Management at IAM has been designed to cater for the requirements of professional knowledge, skills and competencies needed by fashion designers and managers interested in making career in apparel manufacturing industry in India and abroad.

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State

INITIATIVES

«Gujarat’s New Textile Policy

with a Farm to Foreign Strategy» A New Textile Policy to ensure Gujarat’s cotton growers get better price realization at national and international markets, guarding them from the Centre’s anti-farmers and anti-export policies.

T

he hon’ble Chief Minister of Gujarat, Shri Narendra Modi has announced a new ambitious Gujarat Vastraniti (Gujarat Textile Policy) 2012, to establish Gujarat’s unique identity in the national and international markets, in recognition of the state’s enviable march to another ‘White Revolution in Cotton’, thanks to the untiring efforts of the cotton growers. The new Textile Policy is expected to attract an investment of over Rs. 20,000 crores, creating new employment opportunities for over 25 lakh people, 50% of them being rural women, during the next five years period. This will also increase the state’s revenue and growth rate along with growth of the textile industry. Gujarat has recorded an exponential growth in raw cotton production during the last ten years and which is up from 23 lakh bales to 1.23 crore bales over this period, particularly due to the farmers adopting Gujarat Government-sponsored scientific methods of farming and BT cotton. Gujarat cotton also receives a high demand in China, Europe and other markets. The objective of the new policy is in keeping the interest of the cotton growing farmers, better price realization in national and international markets, and value addition in the entire chain. It is also to protect the cotton growers of Gujarat from the present Congress-ruled UPA government’s anti-farmer and anti-export policies. The Centre banned export on raw cotton exactly when the international prices were highest. It cost dearly the Gujarat farmers, a loss of Rs. 14,000 crore during the outgoing season.

The new policy has an integrated approach to strengthen the value chain “Farm to Fibre to Fabric to Fashion to Foreign”, enhancing sustainable growth of farmers and industry. The policy also has many more unique, progressive and futuristic policy supports, financial and other supports for different schemes in different sectors, which are mention as given below:

Cotton Spinning Activities (including Ginning) The new policy is to enhance the growth of cotton farmers and ginners, by way of better price realization and to enable them to withstand in uncertainty due to price fluctuation, nationally and internationally.

• An Interest subsidy of 5% is offered, without ceiling for the period of five years on new Plant & Machinery for Ginning & Processing; • An Interest subsidy of 7% is offered on new Plant & Machinery for cotton spinning, as well as for second hand imported cotton spinning machinery with certain conditions, without ceiling for the period of 5 years;

• The power tariff concession on new investment for cotton spinning is being offered at the rate of Rs. 1 per unit for a 5 year period; • On a minimum of 150 acre land, a stamp duty exemption is offered to developers and units, with an assistance of up to 50% with maximum ceiling of Rs. 30 crore for common infrastructure for cotton spinning park with or without weaving; • A stamp duty exemption is offered to developers and units in parks, and assistance of up to 50% is being offered with a maximum ceiling of Rs. 10 crore for common infrastructure in parks and other textiles activities; • A refund of value added tax (VAT) is offered, which is paid by cotton-based units like ginning, spinning and weaving on purchase of cotton / cotton yarn and remission of tax collected on cotton yarn (applicable to the extent of investment in plant & machineries);

Modern Weaving, Knitting & Machine Carpeting Activities The policy aims at strengthening the value chain, development of cotton base weaving and knitting activities to boost the growth of cotton spinning in the State. Technology up-gradation of existing synthetic and filament power-loom weaving industry will also be offered to fulfill the requirement of international market of art silk industry. Gujarat is a leading producer of carpet wool.

Encouragement is, therefore, made to establish modern carpet manufacturing activities in the State.

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INITIATIVES

State

• An Interest subsidy of 5% is offered on new plant and machinery, without ceiling, for weaving, knitting, machine carpeting and other textile related activities, also on second-hand imported weaving (power loom) with certain conditions, for the period of 5 years; a power tariff concession of Rs. 1 per unit is offered for the 5 year period for weaving;

Dyeing & Processing The new policy aims to offer a substantial value addition through technological up-gradation and modernization in dyeing and processing sector, and encouragement is being made to establish energy-efficient and environment-friendly modern dyeing and processing units.

• An Interest subsidy of 5% is offered on new plant and machinery, without ceiling for the period of 5 years, in dyeing and processing; • An assistance up to 50% for audit report amounting to maximum of Rs. 50,000, an assistance up to 20% of cost of equipment subject to maximum Rs. 20 lakh, eligible once in 2 years during operation period of the scheme, as support for energy and water conservation and environmental compliance, for Processing Sector and Entire Value Chain.

Garments & Made-ups The garment and made-ups are always a driving force for the overall growth of textile value chain. The sector is also highly labour intensive, mainly for rural women. Encouragement is therefore made to establish new and modern garment and made-up units even in the interior parts of the State • An interest subsidy of 7% on new plants and machinery is being offered, without ceiling for a period of 5 years, for Garment and Made-ups; • A refund of VAT paid by the unit on purchase of raw material and remission of tax collected on readymade garments, as VAT concession (applicable to the extent of investment in plant & machineries).

Technical Textiles The new policy aims to look at the enormous industrial growth in the State and a potential for technical textiles world-wide, with applications in industries such as Agriculture Medicals, Automobile, Defence etc. Development of this segment will cause a high value addition on the textile value chain enabling to get a better realization and sustainability. An Interest subsidy of 6% will be offered on new plant and machinery, besides second hand imported machinery with certain conditions allowed, without ceiling for the 5 year period.

Apparel Training Institutes & Centers The new policy has an objective to create skilled manpower, and specifically for the rural women employment, an approach is being made to establish skill development activities as per the requirements.

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For establishing Apparel Training Institutes: • An assistance of up to 85% will be offered, subject to a maximum of Rs. 3 crore investment, excluding land costs, for setting up training institutions; • Need-based support is being offered, towards equipments for upgradation of facilities in Apparel Training Institutes. An assistance of up to 50% is being offered, subject to a maximum of Rs. 20 lakh investment for training centres; • A reimbursement of tuition fees is being offered to trainees as assistance @ 50%, up to Rs. 7,000, per trainee per course; • A reimbursement of training cost is being offered with maximum of Rs. 7,000 per trainer per week, as assistance to training to trainers;

For Skill Development for Weaving A stipend to trainees @ Rs. 2,500 per months for three month, and an allowance to the weavers @ Rs. 200/day, and to the jobbers @ Rs. 300/day as assistance is being offered, for advanced training to power loom owner/jobber and worker – as training costs towards skill development for power loom / weaving sector.

Technology Acquisition & Up-Gradation An approach is made to encourage units for acquiring technology from abroad to withstand in competitive environments, both nationally and internationally, for adopting modern technology A financial assistance of up to 50% is being offered, with a maximum of Rs. 25 lakh per process/product, during the operating period of the scheme. The offer is also available for textile machinery manufacturing as well as for the technology acquisition for the entire value chain.

Gujarat Government’s slew of incentives to infuse new life to textile industry • Starting cotton spinning and weaving parks around cotton growing areas; • Interest subsidy for value-addition chain from ginning to spinning, weaving, processing, garment manufacturing and technology up-gradation; • Refund of VAT on expansion of existing and new units in spinning and readymade garments; • Power tariff concession for new cotton spinning and weaving units; • Financial assistance to skill development centres for textile industry; • Financial assistance for technology acquisition for value chain; and • Support for energy and water conservation and environmental compliance.

State

INITIATIVES

«Maharashtra’s new Textile Policy aims at Rs. 10,000 crores Investment From Gujarat» the Rs. 40 crores subsidy from the central government. Total investment of Rs. 10,000 crores is envisaged in the development of the 14 textile parks wherein one textile park is expected to house 50 units. The Government of Maharashtra will not only provide capital and interest subsidies to the private sector, but will also adopt a zero window policy among other initiatives.

Gujarat produces 12 million bales of cotton against 9 million in Maharashtra and accounts for 12% share of the country’s total textile exports. About 250 large fabric process houses are located in Ahmedabad and 350 in Surat, with the latter being the largest centre of art silk fabric producing over 40% of production in the country. Interest subsidy on long term loan linked to centrally sponsored Technology Upgradation Fund Scheme will be started for new textile project as well as modernization / expansion / rehabilitation project of existing textile units.

Around 10% capital subsidy scheme will be started for new textile projects in Vidarbha, Marathwada and North Maharashtra.

The new policy lays emphasis on setting up processing units in the cotton producing regions, expansion of the textile industry and growth of employment. Over 1.1 million new jobs are expected to accrue to Maharashtra in next five years in the sector on account of the new Textile Policy of Maharashtra 2011-2017.

A

fter Gujarat recently unveiled its new textile policy, the Maharashtra government unveiled it’s Textile Policy that is now aiming to attract an investment of Rs. 40,000 crore by 2017 in the key sector. As per the official press release, the main objective of the policy is to lay special emphasis on setting up processing units in the cotton producing sectors, expansion of the textile industry and a growth of employment by creating 11 lakh new jobs in the sector in the next five years.

Out of the targeted Rs. 40,000 crores investment in textiles between 2011 and 2017, Maharashtra is aiming at Rs. 10,000 crores to come from Gujarat. According to the high level delegation, headed by the Maharashtra minister of textiles, Shri Mohammed Arif Khan, amongst others, laid out the salient features and specific benefits of the New Textile Policy of Maharashtra 2011–2017. Businessmen from Gujarat, besides being invited to invest in the proposed textile parks coming up in Maharashtra, will also be offered a 9% capital subsidy or up to Rs. 9 crores, whichever is less for the infrastructure development in these proposed textile parks. This will be in addition to

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INDUSTRY News The Government of India’s decision to allow FDI in Multibrand Retail The Government of India has finally approved 51% foreign direct investment (FDI) in Multi-Brand Retail sector. This cabinet decision is expected to benefit consumers as the entry of retail giants will contribute in bringing down prices to a certain extent, especially at multi-brand outlets.

Already, the single brand retail firms are allowed to invest up tp 100% FDI after the Cabinet’s decision last year. Global retail giants such as Wal-Mart and Tesco already have a presence in India through cash-and-carry model, where 100% FDI is allowed. However, this latest Cabinet decision will help retail giants like Carrefour and Tesco to open their supermarket chains in India. The Cabinet decision to allow 51% FDI in multi-brand retail would also impact local, family-owned businesses that enjoy a 90% market share in the retail segment.

Currently, the size of India’s overall retail market, including organized and unorganized, is estimated to be around US$ 550-600 billion. The opening of such a huge market to foreign investment would certainly boost investment manifold in Asia’s third-largest economy.

The FDI Riders The Government has put a minimum US$ 100 Million investment cap for those willing to enter the Indian retail sector. For FDI in India’s multi-brand retail sector, a minimum of 50% of total investment should be made in the back-end infrastructure. The 30% local procurement clause, as applied to FDI in single-brand retail, would also be applicable for multinational retail brands eager to set up supermarkets in India.

Above all, the retail chains would be allowed to be set up only in any of the 51 Indian cities that have a population of over one million, as per 2011 census.

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AEPC, the Apex Textile Council welcomes the decision Dr. A. Sakthivel Chairman, AEPC has hailed the Government of India’s decision to allow FDI in multibrand retail. In his letter to the Textiles Minister, Shri Anand Sharma he said, “On behalf of entire garment export industry, I take this opportunity to compliment you for approving FDI in multi-brand in India.

This historic decision is going to be beneficial to domestic textile and garment export industry in a big manner and also would encourage overseas big retailers to source from India.

Dr. A. Sakthivel, welcoming the move to allow FDI multibrand retail in India, further stated that, “It will give the much needed fillip to the entire Indian Textiles Industry. Employment opportunities will be created in plenty. There will be increase of the manufacturing activity and rise in the demand of cotton products and yarn. Even with the domestic demand that will go up, availability of the capital flow will also improve many folds.

Better infrastructure would be created at the back and front end of the business value chain. Farmers will get better prices of the produce as well as the Indian consumers will derive value for their money. Eventually this will lead to easing of inflation in the country. With gradually the GDP picking up, the entire Indian economic outlook will improve.”

News

INDUSTRY

India’s largest industrial Expo Centre coming up in Gujarat India’s biggest industrial exhibition centre will be constructed at Gujarat International Finance Tec-City (GIFT) in Gandhinagar district of Gujarat state, for the India International Textile Machinery Exhibition Society (IITMES). As against Pragati Maidan’s exhibition area of 67,000 sq m, the new complex will have an area of 1.40 lakh sq m. The centre will have a massive column-less industrial exhibition centre.

To be constructed in two phases, the first phase will involve construction of 36,000 sq m of area and is expected to be completed by 2014.

The work on 104,000 sq m of area for second phase will begin in 2017. This International Exhibition Complex will be developed by the India International Textile Machinery Exhibition Society (IITMES), with an investment of nearly Rs. 500 crores.

GIFT has allotted development rights to IITMES for the designer centre, to be specifically built for holding international industrial exhibitions. Estimated to be valued at Rs. 5 Billion, the exhibition centre will have facilities to display and give live demonstrations of heavy machinery under one roof. The executive director of IITMES, Smt. Seema Srivastava stated that IITMES, is looking forward to tap global exhibitions in various sectors, including textile machinery and chemicals, among others at the exhibition centre. IITMES and GIFT had signed a MoU at Vibrant Gujarat 2011 in this regard.

Texindia and Yarnex conclude successfully at IKF Complex, Tirupur The first ever Texindia, the apparel fabrics and accessories fair was held along side Yarnex from 31st Aug to 2nd Sept 2012 at IKF Complex, Tirupur. It is now a well-known fact that the region of Southern India is showing positive signs of development in manufacturing of apparel, both knitted and woven and there is an increasing need for segmenting the supply chain specifically in terms of raw materials. It is this need that Texindia aims to fulfill.

The fair aims to cater to the needs of apparel manufacturers by providing them direct access to suppliers of fabrics, trimmings, embellishments and a range of service providers. Major international and local clothing brands made their presence felt while global buying houses and retail chains stepped up for sourcing from companies in South of India.

Yarnex, the India International Yarn Exhibition, is a unique onestop event for getting to know what’s new in fibres and yarns and identifying good suppliers. It is here that the weavers, knitters and fashion makers converge to discuss new possibilities and work on innovative processes for the coming season. The show concluded successfully with around 4,801 visitors including buyers from countries like China, Spain, Sri Lanka, Italy, Poland, the Middle East, the Africas as well as the South American Continent. The show featured around 50 exhibitors from the yarn and fibre sector, and included a sizeable number of new entries demonstrating the importance of the trade platform within the upstream yarn and

fibre industry. This edition of Yarnex set new benchmarks for itself in terms of record participation from exhibiting companies and a sharpened focus to bring in a variety of products to satisfy the needs of the discerning weavers and knitters. On display were soya bean, milk and bamboo fibres, nylon microfibres, Modal and Tencel fibres, fire retardant polyester and viscose fibres, hi-tech polyester fibres and filaments for functional fabrics, pure silk, linen and jute yarns and value added cotton and blended yarns. The largest collection of fancy yarns for wovens and knitwear was also displayed by prominent exhibitors.

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RETAIL News European & American Brands begin talks with their Indian JV partners for buy outs Single brand foreign retailers such as Italian apparel and accessories firm Gruppo Coin and French clothing retailer, Celio have now begun talks with their Indian JV partners to buy out or up their stakes. Celio is in talks with Future group to increase its stake from current 50% to 74% at first and then later buy out the entire stake. Similarly, Gruppo Coin will increase its stake from present 51% to 74% for which it is in talks with S Kumars. This was anticipated after government decided to relax the threshold of foreign direct investment (FDI) in singlebrand retail trading from 51% to 100%. Sources close to the development said the two brands which are in discussions with their JV partners will soon approach the department of industrial policy and promotion (DIPP) with their fresh proposals to increase their stake of foreign direct investment in their JVs in the country. Chicco, a kidswear brand from Italian Group Artsana that works on a franchise model in India, has invested under the 100% FDI in wholesale cash and carry through automatic route. It will be presenting a case to allow

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its firm to make a further investment through 100% single-brand retail trading. “Chicco is currently preparing to approach DIPP and seek clearance of its investment proposals through 100% FDI in single-brand retail trading after a year and until then will wait for statutory nods,” a source said. French fashion brand Promod SAS has also filed for a 51% stake in a joint venture with local Modex Trading. Modex is co-owned by Tushar Ved, the promoter of Major Brands, which currently owns Promod’s franchisee rights in India. The American apparelmaker Tommy Hilfiger is also on an expansion spree and plans to open 500 stores in India over the next five years to capitalize on the brand’s increasing popularity in the country. It has informed the Department of Industrial Policy and Promotion (DIPP) that it is looking at increasing the footprint in India. Experts said that the primary reason behind such reassessment at their India strategies relate to the challenges faced by these international brands in pumping more investments into the Indian market. Also, the Indian partners are agreeing to such proposals to sell their stakes in the existing JVs.

News

Madura Fashion & Lifestyle (MFL) has announced a joint venture with Hackett London the quintessential British men’s luxury clothing and accessories brand. This move comes as a part of Hackett, continuing its global expansion plans and marks MFL’s foray into the luxury mono brand business.

Shri Ashish Dikshit, CEO, Madura Fashion & Lifestyle commented, “As part of our international brand strategy, we aim to launch select international brands within the Madura F&L portfolio. Our partnership with Hackett London clearly establishes our intent and we plan to bring in few more brands to India from around the globe. This is in line with our vision to strengthen our leadership position across various segments in the apparel industry.”

British menswear brand Hackett London has been honoured recently with a Queen’s Award for Enterprise in international trade, in recognition of the label’s growth is export sales and the company’s overall performance. Hackett’s commercial

RETAIL

Madura Fashion & Lifestyle enters luxury single brand retail with UK’s Hackett London success has been linked to the export of its very British take on things to countries around the world, which will now extend to India. Mr. Vicente Castellano, Managing Director of Hackett London said, “Hackett London has been expanding rapidly over the last few years as part of our ambition to become a global brand and we were proud to be awarded The Queen’s Award for Enterprise in recognition of this expansion. India, as one of the key growth economies of the world, has been on our radar for some time and now with our recently concluded joint venture with Madura, we have the right partner to tackle India successfully. Madura’s undoubted understanding of the Indian men’s fashion market combined with the appeal of Hackett London will enable us to build a strong business in India and bring our Essentially British world to the Indian consumer.” The first store opens in Emporio Delhi in the second week of September 2012 followed immediately by another store opening in UB City, Bangalore. The third store slated for FY13 will open in SS13 in Chandigarh.

As one of India’s fastest growing branded apparel companies and a premium lifestyle player in the retail sector, MF&L’s portfolio includes product lines that range from affordable and mass-market to luxurious, high-end brands and caters to every age group, from children and youth to men and women. Apart from its renowned brands such as Louis Philippe, Van Heusen, Allen Solly, Peter England and People, the company also has a distribution agreement with Esprit, one of the leading premium lifestyle brands in Europe. MF&L also manages retailing of luxury brands through a multi-brand format called ‘The Collective’. MF&L reaches its discerning customers through an extensive network comprising more than 1,000 exclusive and franchise stores occupying more than 1 million sq ft of retail space. It has a strong presence in over 1,500 multi-brand outlets and over 300 shop-in-shops in over 125 department stores across the country.

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RETAIL News Apparel retailer Splash to invest Rs. 100 cr in India Clothes seller Splash, a unit of retailer Landmark Group, is expecting a sales rise of 20% this year from about Rs. 3,000 crores in 2011, as it expands into new African markets and opens more shops in India. As stated by the Chief Executive Office, Shri Raza Beig, “Splash will now be investing about Rs. 100 crores in India in the next three years to drive a six-fold increase in sales to Rs. 300 crores in the country. The company will also open 30 stores of about 8,000 to 9,000 sq. ft each, in cities across India in the next three years.” Splash runs seven shops in India. The Dubai-based Landmark Group has posted nearly $5 billion in sales last year from retail and healthcare. The group owns the Lifestyle department stores and Max Hypermarket chain in India. India is a minor contributor to Splash’s overall business, which comprises 154 company-owned stores and 60 licensed outlets of brands such as Lee Cooper and Bossini across 12 countries mostly in the Middle East. The company will also enter five or six new countries in Africa this year. Raza Beig is confident that Splash, with an average sale price of Rs. 900, will provide enough incentives to Indian consumers to drive strong growth.

UK fashion brand Dune to enter India with Reliance Brands London-based luxury footwear and accessories brand, Dune is entering Indian markets in partnership with the retail arm of India’s largest private firm Reliance Industries. The Dune group is likely to launch its first flagship store by the end of 2012 or early 2013. As quoted by the company’s International chief executive officer, Mr. Mohamed Iqbal Yacoobali, India has been a key territory targeted for development. Reliance Brands, a unit of billionaire Mukesh Ambani-controlled Reliance Industries, operates stores for brands such as Ermenegildo Zegna, Paul and Shark, Diesel, Quiksilver, Steve Madden and others, through joint ventures and long-term licensing deals.

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News

RETAIL

Sweden’s H&M in talks with three firms for India foray It’s Hennes & Mauritz AB (publ) is in talks with three companies, for its India foray, said two people with knowledge of the talks. The names include those of textile major Arvind Ltd, Reliance Industries-owned Reliance Brands and Delhi-based luxury fashion retailer Genesis Colours, according to a person in the know. The Swedish fashion retailer is aiming to lead the JV with getting into a 51:49 joint venture with its Indian partner.

H&M’s Main Rivals Retail chain

HQ

H&M’s Quick Facts: • There are around 2,600 H&M stores in more than 40 countries with 94,000 employees.

• H&M offers fashion and quality at the best price.

Stores*

Inditex Spain 5,618 Gap US 3,200 Uniqlo Japan 1,024 Arcadia UK 500 Forever21 US 480 *No of outlets globally Source: Company websites

• H&M was established in Västerås, Sweden in1947 by Erling Persson.

• H&M employs more than 94,000 people • The collections are created by 140 in-house designers together with buyers and pattern makers.

• In 2011, the company’s turnover including VAT was SEK 129 billion.

• H&M’s growth target is to increase the number of stores by 10–15 % per year and at the same time increase sales in comparable units. The growth is entirely self-financed.

Emphasis is always on quality, sustainability and continued high profitability.

• H&M Hennes & Mauritz AB comprises five different independent brands: H&M, COS, Monki, Weekday and Cheap Monday.

• H&M also sells own-brand cosmetics, accessories, footwear and a textile interiors concept, H&M Home.

• The brand’s Online shopping is currently available in 18 European countries and will open in the US. • H&M buys products from around 700 independent suppliers mainly in Asia and Europe.

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RETAIL News Gas enters India through SunCorp The Italian brand, Gas enters the Indian market with launching its footwear brand through the retail store network of Suncorp Exim. The company that holds the license for the distribution of Gas Footwear, now aims to open about 700-800 retail outlets across India, including 45 in Kerala in the first year. Suncorp is a group company of Suncorp Lifestyles and operates 195 exclusive branded retail outlets in the country. The company is also a master franchise for reputed brands like Reebok, Levi’s, Pepe Jeans, Basics Life, Peter England, John Players etc.

Priced between Rs. 600 and Rs. 5,000, the Gas men’s footwear will target the mass market with flip flops, casual slippers, hand crafted sandals, canvas and leather shoes. A trendy collection for women will be launched by the next year. The company’s CEO, Shri Rajeev Uppal quoted that the company aims to sell 3,000 to 4,000 pairs a month in the state of Kerala. The domestic footwear industry is expected to touch a size of Rs. 47,000 crore by 2025, from the current level of around Rs. 22,000 crores. Recent surveys reveal that the growing fashion consciousness within the country has created a huge platform for international brands to penetrate the market.

Planet Retail to sell its apparel brands rights to Arvind Lifestyle Brands Arvind’s wholly owned subsidiary Arvind Lifestyle Brands is holding advanced talks to buy a large portfolio of retail assets, such as Next and Debenhams, including Nautica stores, from Planet Retail. Ramesh Tainwala-led Planet Retail has decided to completely exit the rights for its apparel brands Nautica, Next, and Debenhams. Arvind’s this move will give the company a control over high-street brands providing fresh impetus to its fashion and retailing business, which brought in more than Rs. 1,200 crore revenue in FY12. Mr. Tainwala, who controls Samsonite’s Asia-Pacific and West Asia business, and NRI entrepreneur V P Sharma equally own 97% in Planet Retail.

Kishore Biyani’s Future Group holds the remaining 3%.

Planet Retail controlled several international retail brands through licensing deals, but the potential sale to Arvind would leave it with fewer brands like The Body Shop and Accessorize. Earlier, Planet Retail gave up rights of the US brand, Guess to the company, Major Brands, which markets Mango and Aldo in India. The Mumbai-based lifestyle retailer had earlier sold the operations of another UK retailer Marks & Spencer to Reliance Retail. Planet Retail is looking at focusing on the accessories brands it currently holds such as Accessorize and Lavie as well as the skincare chain, The Body Shop. Arvind Lifestyle Brands Ltd. also markets other international labels such as Arrow, Izod, Gant, US Polo, Elle and Flying Machine. It also operates value retail chain, Megamart, that has 225 outlets. It also holds a 50% stake in Tommy Hilfiger’s India unit.

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News FASHION

Celebrating Indian Textiles Day

Smt. Ritu Sethi at LFW 2012

L-R: Smt. Ritu Sethi, Smt. Krishna Mehta, Smt. Jaya Jaitly, Mr. Wendell Rodricks with Ms. Anjana Sharma

The recently held Summer/Resort 2012 edition of Lakmé Fashion Week in August 2012, presented Knowledge Sharing Workshops to celebrate the Indian Textile Day. The workshops featured eminent experts in the field of crafts, textiles and fashion, where they shared their views with the audience. The keynote speaker was Smt. Jaya Jaitly, President of Dastkari Haat Samiti and the prime mover of India’s crafts people. On the panel were personalities such the well known designer, Krishna Mehta, who has also been a promoter of arts and crafts in India. With her was Wendell Rodricks who has been instrumental in reviving the Kunbi sari of Goa. Completing the panel was Ritu Sethi, Chairperson of the Craft Revival Trust and Editor of the largest online encyclopedia on arts, crafts and textiles.

Presenting an interesting Audio Visual, Smt. Jaya Jaitly explained the different ways that Indian crafts and textiles can be promoted.

“India’s crafts and textiles are well known but this is an area which shows beauty and ugliness of the lives of the crafts people. Our aim is to bring them to a new level. Artisans in Banaras at times do not know where their next day’s meal will come from.” Smt. Jaitly requested students to work in these sectors to uplift it. “We must have a sense of confidence in our heritage and not be standardized. Our culture reveals our identity. It is necessary to understand the cultures of the people.”

Smt. Jaitly also discussed the Akshara Project created by her in Delhi which encouraged artisans and craftsmen to use calligraphy for embroidery, prints and weaves which can send a message in different Indian languages as well as create an unconventional form of craft.

The second workshop of the day was a discussion with Ms. Ritu Sethi, Chairperson of the Craft Revival Trust and Editor of the largest online encyclopaedia on arts, crafts and textiles, who gave an interesting insight into her work. Ms. Sethi presented an informative and in depth workshop about traditional Indian fabrics and textiles and aimed at influencing design students to use handloom fabrics. The other Interactive session held was with Rta Kapur Chisti, the author of “Saris: Traditions & Beyond”. Rta Kapur Chisti is the founder of Ananda Delhi Textile, an organization devoted to the marriage of organic cotton farming and hand spinning in the production of khadi, the Indian textile championed by Gandhi.

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FASHION News

L-R: Rohit Gandhi and Rahul Khanna with Shri Sunil Sethi, President, FDCI, Suneet Verma and Jan Taminiau

FDCI’s Indo - Dutch Fashion Collaboration The Dutch government and FDCI have designed a three year programme, which will work as a platform for knowledge exchange, inspiration, and network and opportunity development between the two fashion communities. Suneet Varma and the veteran Dutch Designer, Jan Taminiau will collaborate to create an exclusive collection that will be showcased during WIFW S/S 2013 edition. The exclusive collection will be showcased at the opening day of the Spring/ Summer 2013 edition of the Wills Lifestyle India Fashion Week (WIFW) commencing on October 6, 2012. For their collection, the designers will be bringing the best of both the cultures combined with their own sensibilities of design to create a melange of east and west. The collection is expected to be heavy on Verma’s drape and embellishments with a magnificent touch of Taminiau’s construction and unique style of structuring. Taminiau is known for his fascination for Indian embroidery and craftsmanship.

The couturier from Holland has incorporated the famous Saree draping and pleating techniques in many of his creations in the past. The 37year old Dutch designer commands a strong fan following amongst people like Princess Maxima of Netherlands and pop icon Lady Gaga. Suneet Verma, as one of India's foremost couturiers, is known to combine his strong design sensibility with meticulous craftsmanship to create ethereal and sophisticated creations for the women of today.

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Bollywood actress, Madhuri Dixit for Anju Modi at PCJ Delhi Couture Week

Bridal Designs at PCJ Delhi Couture Week 2012 The recently held PCJ Delhi Couture Week 2012 was a platform to showcase the best in Indian couture designs.

The five-day fashion event held in August 2012 at The Taj Palace Hotel, New Delhi captured the finest impulses of the fashion industry. Showcasing 11 prominent couture designers, the event recreated magic blended with contemporary art and featured some of the most distinct collections on the ramp by top Indian designers. The Couture Week was opened by Varun Bahl. The other designers who featured their collections were JJ Valaya, Ashima and Leena Singh, Anamika Khanna and Gaurav Gupta, Anju Modi, Manish Malhotra, Manish Arora, Shantanu and Nikhil Mehra and Manav Gangwani. The couture week was closed with amazingly well crafted collections by the well known designer, Sabyasachi Mukherjee.

News FASHION

Bibhu Mohapatra

Falguni & Shane Peacock

Indian Designers showcase at New York Fashion Week Nargis Fakhri for JJ Valaya at Aamby Valley India Bridal Fashion Week 2012

Aamby Valley India Bridal Fashion Week 2012 The third season of the India Bridal Fashion Week took place from September 12th to 17th, 2012 at Grand Hyatt, Mumbai.

The event serve as a platform to promote Indian bridal couture collections and facilitated interactions between designers and the end consumer. This six day fashion event showcased the best in bridal couture on the Indian ramp. The event saw the participation of designers like Tarun Tahiliani, JJ Valaya, Pallavi Jaikishan, Ashima and Leena Singh, Meera and Muzaffar Ali, Narendra Ahmed, Shantanu and Nikhil Mehra, Vikram Phadnis, Rocky S, Shane and Falguni Peacock, Anjalee and Arjun Kapoor, Mandira Wirk and Jyotsna Tiwari with the best of bridal couture design and trends for the upcoming season. Opened by celebrated designer Tarun Tahiliani, this fashion extravaganza ended with a grand finale held by the Indian couturier, JJ Valaya.

Mercedes-Benz Fashion Week, the season’s first major stop in the circuit of fashion’s most influential events, geared up from 7th to 12th September, 2012, taking centre stage at Lincoln Center in New York and showcasing top international designers and the next generation of emerging talent. Designers of Indian origin, Falguni and Shane Peacock showcased their collections with much fan and fare. With immediate goals to further expand Peacock product offerings and retail locations globally, Shane and Falguni Peacock’s long term strategy involves continuously growing their fashion empire into an international lifestyle brand, and establishing the company as a worldwide powerhouse of style. Another designer of Indian origin, Bibhu Mohapatra also showcased his collection at NYFW. Having grown up in the Indian State of Orissa, Bibhu’s love of sumptuous Indian fabrics, vibrant colours, and the crafts of his native land has always been highlighted in his elegant designs.

Bibhu moved to New York City and enrolled in the Fashion Institute of Technology after completing his MBA in Economics.

In January 2010, he was awarded the “Women’s Apparel 2010 Rising Star Award,” by The Fashion Group International. In May 2010, Bibhu received the “Young Innovator Award” from the National Arts Club. In June 2010, Bibhu became a member of the Council of Fashion Designers of America.

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Salons & Fairs Review

London Garments Expo

Providing good opportunities for retail buyers, global importers, licensees and brands to meet and conduct business with offshore manufacturers like India and contract suppliers from the international manufacturing countries...

Mr. Philip Walker, Director of New Look, UK, inaugurating the India Pavillion with Dr. A. Sakthivel, Chairman, AEPC, in the presence of EC Members, Shri Virender Uppal, Shri Rakesh Vaid & Shri G.S Gujral of Jasko India, London.

Representing a mix of exhibitors from across the global fashion manufacturing supply chain under one roof, the Expo brought together manufacturers from eight different countries including UK, Mauritius, Bangladesh, Botswana, China, Hong Kong, Pakistan, and India. The London Garment Expo, a three-day international trade event provide to be an interesting global mix of varied sectors under one roof ranging from textiles, garments, ready to wear collections, garment manufacturing, and accessories like buttons, sequins and embroidered fabrics.

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As a platform for sharing ideas and trading business, the show brought a selection of trustworthy, efficient, certified manufacturers and talented designers, providing buyers with the perfect place to source their manufacturers and products.

The London Garments Expo show has joined forces with The London Asia Textile Fair and Fashion Capital for its second edition. For this summer’s show the Expo teamed up with the London Asia Textile Fair and London’s fashion show, Profile, which is an event to promote new and emerging designers, with three days of trading, networking and catwalks. The show, which took place from August 29 to 31, 2012 at the Business Design Centre in London, also hosted a textile preview featuring UK textile agents playing host to a number of organization, the show established firm trade links between the exhibitors and buyers.

The Expo is organized by Mr. Ali Hasan, Chief Executive Officer of Perfect Management London,

who quoted that the collaboration between the important trade bodies such as AEPC and the London Garments Expo has helped them take a step forward towards achievement of their goal of introducing the British buyers to the Indian producers and further develop these international business links.

AEPC’S Participation at London Garment Expo AEPC joined hands with the event for organizing an Indian pavilion for a delegation that consisted of almost 45 companies, taking the space of 48 companies. The companies ranged from ladies garments, dress makers, children’s wear menswear and casual wear. The orders booked are being valued at USD 8,55,000.

The Indian Pavillion was inaugurated by Mr. Philip Walker, Director of New Look, UK, Shri Amitabh Jain, Minister HCI, London and Dr. A. Sakthivel, Chairman, AEPC, in the presence of Shri Virender Uppal, EC, Member, Shri Rakesh Vaid, EC Member and Shri G.S Gujral of Jasko India, London.

To promote Indian fashion and what the country has to offer worldwide, AEPC held an exclusive fashion show, showcasing the collections made by the exhibitors. The delegates from India, who attended the show, included Shri Amitabh Jain, Minister (Economic), HCI, London, international buyers as well as other

AEPC delegate members. The show took off, post Shri Amitabh Jain’s briefing to the buyers and the visitors, on India’s strengths in exporting RMG the UK market.

As per the AEPC spokesperson, the Expo saw a low response as well as a low footfall of the buyers. Approximately around 600 buyers were seen in India pavilion during the show.

Apparel Industry of The United Kingdom India currently exports garments worth US$ 1,604 million to the UK, which accounts for 7.3% share in the United Kingdom’s total garment imports. The UK market has a tremendous potential of US$ 22,000 million and is growing at a rate of more than 5% annually.

India’s Garment Export to UK as depicted below: RMG Imports Statistics *All figures in USD Millions %Change UK’s RMG 2007 2008 2009 2010 2010/2009 Imports

From World 23619.50 23427.40 20766.00 21959.40 5.75 From India 1447.20 1489.70 1450.50 1603.50 10.55 Our Share in% 6.13 6.36 6.98 7.30

*Source: UNComTrade

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Salons & Fairs Review

Sourcing at Magic

The August 2012 edition of North America’s largest, most comprehensive sourcing event saw AEPC’s successful participation with 45 booths...

The India Pavillion being inaugurated by Mr. Bob Berg, Director, Sourcing at Magic along with Shri Sudhir Sekhri, Chairman (EP), AEPC, in the presence of Shri Rakesh Vaid, Ex-Chairman, AEPC

“As the largest fashion industry convergence in Las Vegas, the fashion trade fair Magic reflects the fashion supply chain at its most complete.

Held in every February and August, the fashion industry gathers in Los Angles, connecting and inspiring the international community. Magic functions as an incubator of fashion, providing a platform for new trends to surface and transform into what will be seen on the consumer.”

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Los Angeles Mayor, Antonio Villaraigosa (L) with Francisco Sánchez (R), Commerce Under Secretary for International Trade, in attendance to launch the “Made in Los Angeles” Pavilion

The fair has continued to offer great access to over 40 countries representing the world’s most important markets, The fair showcases more than 800 apparel, accessories and footwear resources, conveniently merchandised by country and category: contract and original design manufacturers; fabric, trim and component suppliers; and service and technology providers.

The Sourcing Zone has been a convenient space for retail buyers, global importers, licensees and brands to meet and conduct business with offshore manufacturers like India and contract suppliers from the international manufacturing countries.

The New Schedule The Fair offered a new schedule for its August 2012 to better serve the fashion industry.

“We have seen and attendance increase 14% and exhibitors increase of over 39% in the last three years,” said Thomas Florio, CEO of Advanstar Fashion Group. Adding, “Fashion at Magic is big business. Fashion is also a creative process and

The India Pavillion Inauguration

the new staggered schedule allowed the industry more time to interact on multiple levels.”

The number one request from attendees, over the past editions has been to provide more days at the event. With $600 million of business taking place over the course of the show, the new staggered schedule for August 2012 delivered additional time to shop the floor, manage itineraries, and access everything Magic had to offer. Additionally, exhibitors also had the opportunity to develop more relationships and see all their existing accounts.

AEPC’s Participation AEPC has been continuously making efforts to explore new opportunities and to improve Indian garment manufacturers and exporters’ presence in the USA market . The Council has been partaking at Sourcing at Magic regularly with a continuous increase in participant numbers. The August 2012 edition saw a presence of 58 participants with 67 Booths with product categories of display on Womenswear, Kidswear and

India Pavillion at Sourcing at Magic

Menswear (Woven – Knits) and Fashion Accessories.

The India Pavilion was inaugurated by Shri Sudhir Sekhri, Chairman (EP), AEPC and Mr. Bob Berg, Director, Sourcing at Magic, in the presence of Shri Rakesh Vaid, ExChairman, AEPC and the other Indian participant exhibitors.

Inaugurating the India Pavilion Shri Sekhri, stated that, “The fashion supply chain has become as important to the consumer and the industry as much as the design. Where and how the products are being made, has its effects on local jobs.

It also has an impact on the local environment and influences the perception of that particular brand. AEPC is returning to the show in its second year to discuss key issues ranging from trade to manufacturing. As one of the largest textile and apparel show in North America, Sourcing at Magic and AEPC’s special India Pavilion has provided Indian businesses with a unique opportunity to highlight Made in India products to a global audience.”

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Salons & Fairs Review

AEPC’s New Efforts With an aim to target the USA market in much depth, discussions and various meetings were held between Shri Sudhir Sekhri, AEPC Chairman, Export Promotions and Ms. Diana Ludwig, Project Manager, Messe Frankfurt USA with an exchange on view for organizing a show in Jan 2013 in New York. Shri Sudhir Sekhri, Chairman, EP and Shri Rakesh Vaid, Ex-Chairman, AEPC also had a meeting with Ms. Barbara Ende, President, Sycamore Marketing Group Inc. which is an international trade consultancy group, on analyzing the feasible show dates for organising a successful Buyer - Seller Meet in New York. Some of the key suggestions from the participant exhibitors have been to categorize products into segments such as Knitwear, Accessories, Menswear and Womenswear, for an easy access to the buyers.

USA’s Import of Apparel From World and India in USD Mn Imports

2008 2009 USA’s RMG

From World 73099 64289

From India 3122 2886

Our Share in% 4.3 4.5

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2010

2011

72525 3159 4.4

78757 3370 4.3

The Launch of a dedicated Home Textiles Area: Sourcing at Magic Home Making a debut at Magic’s August 2012 forum, Sourcing at Magic Home represented a major co-operation between the fair and China Foreign Trade Guangzhou Exhibition General Corp. (CFTE), one of China’s chief exhibition organizations. This initiative united the fashion and home communities to address North America’s mounting demand for manufactured home goods and textiles. Situated at the heart of the fair, the alliance featured fabrics, materials and components for home application (bed, bath and kitchen linens, towels, window treatments, rugs and accessories) — providing sourcing professionals with direct access to hundreds of premier domestic and international manufacturers.

The area, Sourcing at Magic Home also exposed home textile exhibitors to the unmatched purchasing potential of more than 10,000 attendees, via a powerful roster of buying teams that included the top retailers in home textiles.

According to Sourcing at Magic Home vice president, Karalynn Sprouse, “Sourcing at Magic Home builds on the sourcing expertise of Magic and will continue to showcase both the broad base of Chinese manufacturers CFTE brings, as well as contract and original design manufacturers, component suppliers, and service providers from the global home textiles community as a whole. We’re excited because Sourcing at Magic Home is really an opportunity to unite this segment of the sourcing market in one central location. In this dedicated space, resources from countries including the U.S., China, Bangladesh and India, to name just a few, can connect with Magic’s thousands of sourcing executives, designers, product development teams, private label retailers and buyers, and other purchasing agents.”

USA Apparel Industry

USA is the largest importer of garments with imports of over US $ 78 billion. India’s garment export to USA is US$3370 million during 2011, which amounts to around 4.3% of USA’s total garment imports from world.

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Salons & Fairs Review

Sourcing at Magic leads to Made in Americas’ Initiative With the fashion industry at the forefront of the Obama administration’s initiative to support both U.S. manufacturing and trade agreements within the Western Hemisphere, Sourcing at Magic and the U.S. Department of Commerce hosted the second annual Americas Pavilion and Summit. The pavilion highlighted the United States and Western Hemisphere supply chain network. Obama Administration official Francisco Sánchez, Commerce Under Secretary for International Trade, Commerce Deputy Assistant Secretary for Textiles and Apparel, Kim Glas, and Gail Strickler, Assistant United States Trade Representative for Textiles and Apparel returned to the show for a second year to discuss key issues ranging from trade to manufacturing. Los Angeles Mayor Antonio Villaraigosa launched the Made in Los Angeles Pavilion that showcased Los Angeles’ apparel manufacturing sector, which is the largest manufacturing sector in the LA region. LA apparel manufacturers support over 48,000 jobs in an industry that generates $13 billion in revenue for the 32

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region. The City of Los Angeles has made it a top priority to keep and attract them through local policy initiatives. “Building on the huge success we had last year, we felt it critical to return with another Americas Pavilion and Summit to highlight Made in America products,” said Under Secretary Sánchez. “As the largest textile and apparel event of its kind, this forum provides American businesses with a unique opportunity to highlight Made in America products to a global audience.” Made in the Americas was also a central theme of several key sessions of Sourcing at Magic’s educational seminar series.

Point of View: The Issue of Patriotic Purchasing The recent global economic upheaval has led to a serious issue of Patriotic Purchasing. This socio-economic environment has countries pushing their own manufacturing sectors in the global market. Italy is pushing Made in Italy, USA is pushing Made is USA, India is pushing Made in India and China is pushing Made in China. It is ultimately the Innovation and Quality with great pricing, that will win the race.

Apparel Export Promotion Council under its Export Promotion activities has first time decided to organize Buyer Seller Meet at Bogota City (Colombia) & Panama City (Panama) during November 2012, on the recommendation of Embassy of India. It is observed that there is enormous potential to expend readymade garment export in these non traditional markets.

Salons & Fairs Review

Milano Unica

The Italian Prime Minister, Mario Monti and Giorgio Squinzi, President of the Italian Industry’s Confederation Confindustria, inaugurate this Italian textile specialist edition...

Sen. Mario Monti, Prime Minister of Italy at the opening ceremony with Mr. Silvio Albini, President of Milano Unica

“The 15th edition of the Italian textile fair Milano Unica took place in Milan from September 11 to 13, 2012. Among the various guests and personalities, the Italian Prime Minister Mario Monti and Giorgio Squinzi, President of the Italian industry’s confederation Confindustria, participated at the inauguration of this fair that was held at the 62,200 sqm Fieramilanocity in the Portello area. ” 34

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Sen. Mario Monti, Prime Minister of Italy making a speech

The opening ceremony by Mr. Silvio Albini, President of Milano Unica, included the speeches that were made by the Italian Prime Minister, Sen. Mario Monti, Mr. Giogio Squinzi, the President of the Italian Industrial Association, Mr. Riccardo Monti, President of ICE – Agency for the promotion and globalization of Italian enterprises, and Mr. Michele Tronconi, the President of Sistema Moda Italia.

The fair presented the fabric collection trends for the Fall/ Winter 2013 – 2014 season. Despite the economic crisis, the fair saw an attendance of 458 exhibitors and over 21000 visitors in its 3 day showcase. The presence of international visitors was the added plus at Milano Unica. There was also a turnaround in the negative trend regarding Italian visitors and an overall increase in foreign visitors: China (+75%), Japan (+12%) and Russian Federation (+4%). European presence remained about the same with a marked decline in UK visitors.

The data contrasts with the Italian Textile trend during the first 6 months of 2012. In fact, according to surveys conducted

Mr. Giorgio Squinzi, President of the Italian industry’s Confederation Confindustria

Fair Grounds

Sen. Mario Monti, Prime Minister, Italy at the Fair Grounds

Mr. Riccardo Monti, President of ICE – Agency for the promotion and globalization of Italian enterprises

by Centro Studi di Sistema Moda Italia (and revealed at the opening ceremony), textile production decreased by 15.3%.

The textile export too decreased in value (-5%) and quantity (-10.4%) during the first 5 months of the year. However, a positive trade balance was registered by the sector during the January-May 2012 period, which surpassed 2011 figures, increasing from 793 million euros in 2011 to 929 million euros (+17.2%) in 2012, mostly due to a decrease in imports (-24.5%).

The President of Milano Unica, Mr. Silvio Albini quoted that, “The success of these three days confirms that we must look courageously towards those new market powerhouses to organize an efficient network. The key is to face these challenges by working together as a team. On the other hand, we should not neglect our traditional European and American markets, that represent over 50% (in volume) of our total turnover. An increase in Chinese visitors - adds Silvio Albini – further confirms our decision to approach that enormous market

Mr. Michele Tronconi, the President of Sistema Moda Italia

directly, by taking Milano Unica to Shanghai in October 2012.

After all, China represents the gateway to Asia. This edition was characterized by a series of important events, first of all the participation of Italian Prime Minister, Sen. Mario Monti who emphasized the role Milano Unica plays among Italian Trade Fairs and the importance our sector continues to have for the Italian economy. The appreciation expressed by President Monti has set our course for the future and has motivated us to do more and even better”.

Mr. Massimo Mosiello commented that “The overall results of any fair are not merely numbers regarding attendance and their relative percentages, but are directly related to the level of satisfaction of the individual who visits the stands and pavilions. We are already organizing the second edition of Milano Unica China which will take place in Shanghai from October 22 to 25, 2012. The 16th edition of Milano Unica presenting Spring/Summer 2014 collections will be held at the Portello, Fieramilanocity from February 6 to 8, 2013”.

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Salons & Fairs Review Altewai Saome

Camo

Co Te

Michael Lo Sordo

On Stage Fashion Presentation in collabration with Woolmark

On Stage: A presentation by 10 new international fashion talents at Milano Unica Held at the “Ippodromo del Galoppo”, where 10 budding international fashion talents were able to presented their inventive creations in the On Stage fashion show. This initiative, in collaboration with Woolmark, was not a competition but a constructive happening to promote dialogue between new young designers and Italian and European textile manufacturers. It is another example of what teamwork can produce and we will repeat it in Shanghai where young Italian and Chinese designers will participate side by side, demonstrating that two different types of creativity can work together and learn from one another”.

These ten new names in world of fashion presented their collections in a show at the Ippodromo del Galoppo, San Siro, one of Milan’s most striking event locations.

The 4th edition of On Stage showcased at Milano Unica, is a 36

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project developed in collaboration with Woolmark to promote dialogue between leading European textile manufacturers and the best designers now emerging on the international fashion scene.

The 10 designers chosen to take part in this 4th edition were: for womenswear, Co|Te (Italy), Huishan Zhang (China), Barbara Casasola (Brazil), Altewai Saome (Sweden), Michael Lo Sordo (Australia) and Omer Asim (Sudan) and for menswear, Camo (Italy), Erïk Bjerkesjö (Sweden), Tim Coppens (Belgium) and Matthew Miller (GB). Some of the renowned designers that Milano Unica has so far attracted to its previous editions include Mary Katrantzou, Uma Wang, Osman Yousefzada, Christopher Raeburn and Elisa Palomino.

The designers presented an “anthology” of garments encapsulating the spirit of their creativity. This was followed by a horse race (10 horses) in the finest traditions of the Milan race course and a live performance by the singer Dolcenera.

Important guests at the evening – presented from start to finish

by Nicola Savino – will include representatives from local government and institutions, leading Italian and European textiles companies and top names from the clothing industry.

The textile companies that decided to support On Stage, nearly 70 to date, initiated a privileged dialogue with the designers involved in the project and put their know-how and premium products at the disposal of these young talents. The visible result of all this was a celebration of the wealth of Made in Italy textiles and accessories in the world’s capitals of fashion.

Touch: Feel the Yarn The training concept of Touch: Feel the Yarn this year has been launched for the first time at Milano Unica. Touch the Fabric project is aimed at developing the knowledge of fabrics produced by the most qualified Tuscan companies among the students of prestigious international fashion and design schools. The students who participated came from the best fashion schools such as BIFT – Beijing Institute of Fashion Technology (China), Bunka Fashion College (Japan), Parsons The New School for Design (USA), Polimoda (Italy), Royal College of Art (UK), Fashion & Art Design Institute of Donghua

University (China), Hochschule Niederrhein – University of Applied Sciences (Germany), Haute Ecole d’Art et de Design – Genève (Switzerland), Faculdade Santa Marcelina (Brazil), The Hong Kong Polytechnic University – Institute of Textiles and Clothing (China). During the second phase of the project each student designed and produced two outfits, inspired by the theme of the contest, using fabrics from Tuscan companies.

Their creations have been exhibited during the current Edition and voted by all the visitors and by a selected technical jury.

Winner of the competition has been voted Rui Liu, from BIFT, with an original handcrafted material mix for a menswear coat.

About Milano Unica Milano Unica has been created through the vast experience, fine quality and tradition of five prestigious Italian exhibitions, Ideabiella, Ideacomo, Moda In, Shirt Avenue. This unique, composite project is held twice a year and presents the finest quality products from both Italian and European textile manufacturers.

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Salons & Fairs Review

Spinexpo Shanghai The fair has been dedicated to the most comprehensive and selective international offer in the sector of quality creative yarns & fibres, Knitwear & Knitted Fabrics, Innovative Textile Machinery & relative Trend Developments...

The Exhibition continually sophisticates its presentation, backed by the exhibiting companies who care more and more about their image internationally and have helped the organizers to make Spinexpo a specialist exhibition in the spinning industry. 2,211 trade visitors from 47 countries outside China attended the 20th session, with an additional 8,811 Chinese trade visitors for a total attendance of 11,022 trade visitors and 18,985 multi-entries.

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The exhibition has grown on a steady, regular basis: 10,936 visitors in September 2011, 10,285 in March 2012, and 11,022 for this session, an increase of around 8%, showing a slight decrease in Chinese visitors but an increase of international visitors. With regards to the visitors’ research and demands, there was an optimistic response from Japan and the USA, with a focus on novelty and quality products. The European visitors as well as the exhibitors had a reserved attitude and were cautious towards the lower quantities in mind, paying close attention to price, but with a constant research for quality. The Chinese trade visitors came to the show facing a situation where their shops are well stocked but needed to complement and upgrade. Spinexpo, positioning itself as a show with a middle to high end level of offering, played its part in guaranteeing that such products were on display.

This season, the fair welcomed knitwear

manufacturers for the first time and offered more personalized stands and a different zone to enable the visitors to find potential suppliers in an easier way. Other trend displays offered different aspects of exhibitors’ products at the show. The marketing trend area, a ‘library’ representing the skeins and swatches of each exhibiting company, enabled the visitors to better understand each of the exhibitors’ specialization complemented by a “lounge area” where visitors can check the creative team’s sources of inspiration while relaxing and sorting their notes. The fair also presented the work of two departments from Nottingham Trent University (U.K.) A complete range of products originating from 11 students was on display and was well received by the visitors. The result of a joint project between Beijing Institute of Fashion and Technology and Santoni China presented the interpretation and complete realization of 11 garments designed to be knitted on Santoni new seamless knitwear machines. The students spent 10 days at Santoni Shanghai factory, assisted by Italian technicians, and offered very interesting and innovative

garments, complementing the presentation of Santoni’s stand where more commercial styles were on display.

The 20th session of SPINEXPO ended in a positive climate of global satisfaction, with celebrating ten years of successful activity in the promotion of textile fibres, gathering together more than 200 international exhibitors from 20 countries who represent the most elite of the sectors.

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Salons & Fairs Review

The Workshop of Italian Yarns of Excellence The very first workshop of Italian yarn of Excellence in China, was co-ordinated by Sistema Moda Italia in cooperation with the Italian Trade Commission. The workshop presented a selected number of 14 top apparel and knitting companies that showcased Italian yarns made with the best materials and the highest technology that they are famous for. This 3 day workshop was organized to represent this cooperation between Italian and Chinese producers, strengthening the presence of European spinners at Spinexpo.

The participating companies Di.VĂŠ S.p.A Filatura Papi Fabio S.p.A Gi.Ti.Bi Filati S.r.l.

Sinfonia Industrua Italiana Filati S.p.A Lanecardete S.p.A Lineapiu Italia S.p.A Linsiema Filati S.r.l 40

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Presentations South Africa Mohair illustrated its developments made with the yarns from their spinners and customers at the show, showing all aspects of this dual season fibre. Birlacril, the flagship brand of Acrylic Fibre Business (Aditya Birla Group) launched its A/W 2013-14 collections at SPINEXPO, Shanghai.

Jiangsu Lugang Science and Technology came to the 20th session with a special introduction of their upper range products, with two collections, Sinfonia and Armonia elaborated by Filatura di Malpenga - Biella Italy. A special series of catwalks took place during the first two days of the show styled by Beijing Institute of Fashion and Technology featuring newly launched yarn collections and lines of products.

Loro Piana S.p.A Manifattura Igea S.p.A New Mill S.p.A Pecci Filati S.p.A Pinori Filati S.p.A The Woolmark Company presented their A/W 2013-14 Zegna Baruffa Lane Borgosesia S.p.A Trends at The Wool Lab, a visual presentation of developments accompanied by a series of seminars, introducing to the

The Woolmark Company

Shanghai market, the new seasonal guide to the best wool trends and products, created to inspire and inform fashion and textile professionals regarding the infinite potential of Merino wool.

The Wool Lab has raised the interest of the Chinese fashion and textile industry, because of its inspirational and businessoriented qualities. Today, The Wool Lab has become a concrete sourcing tool for the most important brands, retailers, designers and manufacturers.

Interview with Amir Sheikh, Country Manager, Woolmark India at SPINEXPO Shanghai We discussed with Amir the current Knitwear Industry Dynamics in China as well as India...

“China remains one of the biggest market for Australian Wool Innovation / Woolmark. I would like to explain further

by saying that Australia occupies approximately 85% of the global market, in wool share as well as wool apparel, which Australia is producing. And of what Australia is producing, 70% is being imported by China. Besides China, India is the other big market for us, which imports 8% to 9% of Australian Wool. Out of 70% of what China is importing, it is also supplying to Europe and America as a part of its huge export business. China, with its fast developing knitting industry is able make yarns and fabrics out of it, and then send it to the European and the American markets. Hence China’s consumption with regards to exports is huge. With the increase in China’s luxury market size it now also has a huge internal consumption. Today with the increase in China’s labour price, cost of production is increasing, which is why things are shifting to other countries such as Bangladesh and Vietnam. Woolmark is involved in a lot of projects to upgrade the skills of these knitters and manufacturers, for them to understand wool and get them to manufacture superior quality wool and woollen products to be at par with the international markets.

So somewhere the dynamics are changing. Now, China is also

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Salons & Fairs Review

(R) Amir Sheikh, Country Manager, Woolmark India upgrading its technology; earlier it used to be textile oriented whereas now it is acquiring hi tech production facilities which has more profitability of margins. However, even with these market shifts and changes, the import of wool will remain same because most of the back end production is happening in China that is, conversion of raw wool into yarn form and then knitted fabric form.

Hence China plays the biggest role for the woollen industry.

Amir Sheikh on India with regards to Woollen yarn imports I believe the Indian government has to play a bigger role with regards to cutting down its import duties. However there are manufacturers in India who import woollen yarns from China and export woollen apparel to other countries. But this trading transaction is not very successful because of high import duties and hence the knitwear apparel production itself is shifting to Bangladesh and Vietnam.

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We discuss with Amir on AEPC’s Knitwear Technology Mission I am very happy to know about AEPC’s KTM Project. We would be very happy to associate ourselves with this kind of a project, because we have been working very closely with the knitwear industry clusters, we’ve also been working closely with some of the most innovative knitters and spinners across the world. I am sure Australian Wool Innovation/Woolmark can be a part of this mission in some form. Being a global organisation, and having worked with companies across the globe, I am confident that we can share our knowledge, database and experiences towards the benefit of the Indian Knitwear Industry.

For example, Woolmark worked on a project in Bangladesh two years ago. We worked with a group of knitters with the help of the Knitwear Association in Bangladesh, and provided them with the relevant knowledge on the latest technology. The end result was a great collection that we successfully came out with and we

also helped them promote this collection in different countries.

So that is how we as a company get associated with such projects and provide the upgradation of skills and technology.

AEPC’s Knitwear Technology Mission In 2008, Ministry of Textiles, Government of India, under the aegis of AEPC, launched an industry funded Knitwear Technology Mission (KTM) for an estimated cost of Rs.15 crores . Set up in Tirupur, the objective of the mission is to help the exports community to go in for wider range of products in different kinds of fabrics to a large market. Research and development of indigenous fabric base, setting up of state-of-the-art design studio and lab, conducting fabric fairs incorporating Taiwan, Korea and Indonesia fabric producers and impart training to the workforce and students to improve productivity, are some of the objectives of the mission.

SPINEXPO’s VISITORS BY INDUSTRY SECTORS Visitors by sectors

Flat Bed knit (sweater)

4500

40.83%

Knitted fabrics (outerwear)

1764

16.00%

Knitted fabrics (lingerie & underwear)

1353

12.28%

Weaving (clothing fabrics)

936

8.49%

Socks/gloves/hats

877

7.96%

Circular Knit (hosiery)

523

4.75%

Weaving (home textile)

457

4.15%

Lace/ribbons/embroidery

345

3.13%

Technical end-uses

284

2.58%

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Salons & Fairs Review

(Centre) Ms. Karine Van Tassel, Founder, Spinexpo

Interview with Karine Van Tassel, the founder & organizer of SPINEXPO As the founder of SPINEXPO Shanghai & New York, I could say that I started my career in textiles where fashion originated from Couture Brands. I first worked with Madame Grès developing her ready-to-wear line, and then Hermès, where I was Head of the Production Department. I then moved to Marithé & François Girbaud, then to brands such as Cacharel and Georges Rech.

When textile innovations started in fabrics, I joined Dormeuil as the Head of the Ladies Fabric Department, and later moved on to Chargeurs Group as Marketing Manager in charge of image and supervising collections for all the Women’s Department of the Group Weaving Companies. So from High Fashion to designers, to brand leaders, then fabric development, the next step was where it all starts from: fibres and yarns. I decided to come closer to the origin of the textile chain and at the same time, to be more 44

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involved in Asia where I was always very involved professionally.

I started a market survey travelling in all the Asian countries for Expofil and Filo, which ended up with the launch of Filasia, a fibre & yarns exhibition in Hong Kong. I organised this exhibition until it was bought by the Italian Cotton & Linen Textile Association for whom I was also involved in a large market survey in China, which underlined well ahead of time the fantastic potential of the country in terms of textile consumption and innovation. It was difficult to convince my headquarters to move the show to China despite my own conviction, so I decided to make the move by myself, and this is how SPINEXPO started.

The Key Factors of SPINEXPO Success Originally, the exhibition was organised to be a bridge between European spinners and the knitwear and weaving fabric manufacturers from Asia or from the West Coast of USA, so the majority of the exhibitors were from Europe or Japan, a few from Korea and Taiwan. We had almost no Chinese

exhibitors at the first session, since the exhibition targeted middle to top-level companies working on a seasonal collection and with a strong R & D Department. But very soon, major groups from China joined whom we pushed to strengthen their presentation and diversify their products, and this was the start of a very stimulating adventure with companies producing better and better collections. At the same time European mills were facing a global market restructuring, the show became a place for cooperative and joint ventures, the ratio between Europe and Asia reversed, and the SPINEXPO offer became more and more diversified and interesting. The team went along with the evolution of the show, and the Marketing and Fashion presentations became our priority.

produce very special and high-end textile fibres and yarns.

Their production is more for sophisticated markets and average quantities while China mills are more into casual products, less technical or fancy, focused on very good quality and large quantities. The global market is settling with different skills in different parts of the world: this allows a very good international offer, which has been, since the launch, the vision of SPINEXPO.

Asian Market Development Well, today we don’t witness the birth of new companies in Europe or Japan, rather the contrary. China is now the largest textile country where companies set up, flourish and grow.

European and Japanese companies restructure and tend to

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INDUSTRY Interview Invista has created « a trust for value of their

customers through new innovation and quality of product. In an exclusive interview Mr Andrew Evans tells us more about Invista, their future plans in India and more...

»

Interview with Andrew Evans, Managing Director, Invista, South Asia Can we begin with a word from you on INVISTA? Think of the hundreds of items that you use at work, home and everywhere in between. Chances are, INVISTA helps make many of them possible. INVISTA is transforming daily life through its involvement in the nylon, spandex, polyester and specialty materials industries. Our products and innovations enhance the quality of clothing, carpet, automobiles, bedding, furniture, computers, diapers, appliances, food and beverage packaging, pharmaceuticals and countless other products. We strive to ensure that the products we make and how we make them benefit our customers and society as a whole. We take a global, long-term view and believe that creating lasting value, while using resources efficiently, is both the right thing to do and good business.

INVISTA is an independently managed, wholly owned subsidiary of Koch Industries, Inc., one of the largest private companies in the world. Family-owned Koch Industries is built on values such as integrity, humility and a desire to add real, long term value to society. INVISTA operates in more than 20 countries with 24 sales offices and 16 manufacturing sites. Being a global company, we can provide customers a global view backed by local expertise.

INVISTA operates four global businesses that serve many industries with value-added chemical, polymer and fibre products. INVISTA Apparel is one of them. It is the owner of 46

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strong consumer brands like LYCRA fibre, COOLMAX fabric; innovator in global apparel markets, including marketing to the ready-to-wear denim and sweaters, intimate apparel, swimwear, activewear and legwear segments. With the invention of LYCRA fibre more than 50 years ago, INVISTA is considered as a pioneer in the apparel industry. Our flagship LYCRA brand is a world leader. Today, well over one billion garments across the globe carry the LYCRA fibre brand identity every year. We aim to provide a continuous flow of innovations across segments and have about 1500 registrations and pending applications worldwide, which accounts for more registered brands than anyone in the spandex industry.

Taking leaf from the history of INVISTA’s presence in the Global Market, can you share with us about your strategies for increasing the market share of your company in India?

Our products have been selling in the Indian market for over a decade. Through our product innovation, we reach out to a number of leading mills and through them to leading brands and retailers from India, Europe, US and other Asian countries like Japan. Our fabric innovations have received a very good response from all our customers. In the current scenario, our LYCRA fibre business is strong in India. We have seen significant increase in demand of stretch garments in the Indian

Interview

INDUSTRY

long-term view and believe that creating lasting value, while using resources efficiently, is both the right thing to do and good business. Over next five years with our offerings we hope to develop and introduce products that benefit our consumers, customers and society as a whole.

Your recent partnerships with Indian brands speak of your planned aggressive strategy for integrating with the Indian apparel industry. Please share details on the recent developments with Indian brands.

Many global and Indian brands and retailers work on our fibre and fabric platforms. These, with our recent associations with retailers and mills are a testimony to the superior quality of products that we offer for each of the segments that INVISTA operates in. We actively pursue product innovation at all levels of the apparel value chain to meeting the desires of the ultimate consumer. As their needs and wants are constantly evolving and expanding, our sales and marketing teams continuously work with the end consumers and our customers to better understand and meet these needs and wants. Collaborating with these retail brands and mills gives us an opportunity to showcase our products to end consumer and is proof to the encouraging response we have received from the Indian apparel industry.

domestic market over the last few years and hope the same will continue. INVISTA works with the entire apparel value chain, starting with yarn manufacturers to the ultimate consumer.

The level of awareness for LYCRA fibre is quite high in the industry, even though not all the benefits may be clear to the manufacturers, brands and consumers. Our first focus is to increase acceptance among Indian manufacturers and brands.

We offer technical support to yarn and fabric mills to help them develop products with LYCRA fibre, we also help garment maker make garments with stretch fabric, and similarly on the basis of consumer understanding, we offer marketing and co-branding assistance to brands to communicate a relevant value proposition to the end consumer. Needless to say we use several touch points to communicate who we are and what we can do.

INVISTA + Bwitch collaboration for intimate wear Consumers today are looking for better fit and comfort in their innerwear. They are buying branded innerwear since they feel confident that the brand stands for good quality fabrics and

Where does India stand in coming five years in terms of adding INVISTA’s functional fibres in its apparel and intimate wear industry?

INVISTA has introduced fibre and fabric innovations like COOLMAX fabric, LYCRA SPORT fabric, TOUGH MAX LYCRA fabric, LYCRA Dual FX fabric, Elastics with LYCRA fibre, LYCRA fibre with W Technology, LYCRA BEAUTY fabric in India, which have been well received by the various manufacturers and brands. Our core objective is to understand the needs and demands of consumers and create products to meet these demands. Our deep understanding of the apparel industry backed by extensive research has helped us in the introduction of the product portfolio we offer. We take a global,

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INDUSTRY Interview elastics. Bwitch is a premium lingerie brand and they have associated with us since they see great value in the LYCRA fibre brand both for product quality as well as consumer connect.

They have started introducing LYCRA fibre in their product range and are seeing better product sell-through for garments with the LYCRA fibre brand logo.

INVISTA + Push Sport wear for Kayaking Sports gear Indian consumers are increasingly showing interest towards kayaking, swimming and cycling, which ultimately leads to creating awareness about the need for a suitable gear. LYCRA SPORT fabric is specifically designed to support active people and athletes to perform better in their sporting activities. It delivers stretch-ability and recovery power, designed to help consumers move and perform better, while providing basic comfort.

We are delighted to enable Attiva India to offer a new apparel range including sportswear, swimwear and cycling jerseys for emerging alternative sports. We were also very excited to launch a Kayaking range with Push Sportswear. The range has been well received.

INVISTA + Federation of Surat Textile Traders Association to tap Surat Synthetic industry for Lycra We are already working with a number of players in the apparel field in Gujarat; as also most other Indian states in one form or other. In some cases it is with textile mills, in others with garment makers and apparel brands and retailers. As a driver of innovation, INVISTA’s global business model involves working across the value chain. While we sell our fibres typically to textile

mills, we work across the value chain from the textile mills till the consumer to deliver the value of the innovation. We understand that it is not just enough to develop a solution; but to work with people across the textile value chain to ensure that the innovations sees the light of the day in the way and form that consumers need it. To deliver this, we work not only with textile mills, but also other members of the value chain such as garment makers, apparel brands and retailers and also work with consumers. We would be keen to work with customers in Surat as well.

INVISTA + Collaboration with Indian Spinners such as Gokak Textiles Ltd We have teamed with Gokak Textiles Ltd. and RSWM Limited to develop spun yarns that can be qualified for developing COOLMAX fabric in India. INVISTA launched COOLMAX fabric brand in the country earlier this year realizing that temperature regulation and sweat management in clothing is one of the growing demands in the country due to the tropical climate. We believe that with COOLMAX fabric we can add another dimension of coolcomfort clothing for the Indian consumer.

Do you think this can be a great Unique Factor for Indian Apparel Manufactures and Brands to play a challenging role with partnering with International Companies like INVISTA? As a driver of innovation, INVISTA’s global business model involves working across the value chain. While we sell our fibres typically to textile mills, we work across the value chain from the

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Interview

INDUSTRY

market and creating products to meet the demands of the consumers. One challenge we see today in the industry, is the preparedness on the manufacturer’s part to absorb those kinds of fibres or process to get the right product. As part of our solution, we are keeping a close watch on the industry and are working to educate and equip them to produce that kind of fabric.

textile mills till the consumer to deliver the value of the innovation.

We understand that it is not just enough to develop a solution; but to work with people across the textile value chain to ensure that the innovations sees the light of the day in the way and form that consumers need it. To deliver this, we work not only with textile mills, but also other members of the value chain such as garment makers, apparel brands and retailers and also work with consumers.

Please share your future plans for India’s Sportswear as well as Intimate Apparel Industry and how do you think INVISTA will be able to start a revolution of sorts with Indian Brands.

The LYCRA fibre brand has delivered multiple breakthroughs over the years through the continuous investment in innovations launched for the apparel industry, and conquering new frontiers in comfort, fit, functionality, and consumer concepts. With our understanding of the Indian consumer and technological expertise, we aim to diversify the market and introduce newer and better products. In the current scenario our LYCRA fibre business is strong in India. We have seen significant increase in demand of stretch garments in various apparel segment of the Indian domestic market in the last few years and hope the same will continue. We aim to strengthen our hold in the Indian market through more likeminded associations with all players in the value chain. We will continue to focus on product innovation and introducing relevant products to in order to meet the consumers’ demands.

Is it sustainable for these Indian Brands to keep their pricing low and still be able to offer a great quality product

by INVISTA? We work towards creating value to our customers and by offering better garments to consumers by supporting the growth of the apparel industry. When we associate with a mill or a brand, we ensure that it is a mutually beneficial arrangement. The process starts with educating the mills about the benefits of using LYCRA fibre, by the increase in efficiency through lesser wastage, and overall cutting of cost. Additionally, we also offer technical support to them. With regards to the brands, we ensure that they see the benefit in using LYCRA fibre, which is a superior quality fibre, and that our LYCRA fibre hand tag commands premium. Brands understand that the end-consumer has evolved over the last number of years and is therefore looking for the best quality product, and in fact is also willing to pay more for it.

Please share with us the challenges that you have faced here in India INVISTA operates by understanding the needs of the

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FOCUS Country Russian Apparel Market

High potential for Apparel export from India : The total export of Russia stood at US$478009 million in 2011 which increased by 19.5% from 2010 while total imports were to the tune of US$284735 million, almost 14% higher than 2010.

Russia exported 01% of total export to India while in total import from world, India accounted for less than 1% share in 2011.

India’s share in Russia’s export has increased by 0.1% in 2011 from 2010 and its share in import also increased from 0.7 to 0.8% in 2011. In Russia’s total export, apparel sector accounted for less than 0.1% share while in import, accounted for around 4% in 2011.

Russia’s apparel export to world in 2011 stood for US$ 101.3 million which was 14% higher than 2010 and import stood for US$ 6743.7 million which is 21.5% higher than 2010. Russia’s import of woven garments is higher than the knitted garments and in the last three years, the share of knitted garments in the total garment import has increased. Import from India was higher for woven garment compared to knitted garment and same remained true for 2011 as well. Overall, apparel import from India has increased by 63.5% in 2011 compared to 2010. The below table showcases Russia’s apparel for the last six years from India and the world. Knits’ and Wovens’ share in the total import is given in Fig. 1.

Table 1: Russia’s Apparel Import Import from World

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US$ Mn.

% Change Over Previous Year

Import from India US$ Mn.

% Change Over India’s Share in Previous Year %

2005

802.4

26.8

11.4

73.9

1.4

2006

1498.6

86.8

29.1

154.7

1.9

2007

2841.3

89.6

64.4

121.0

2.3

2008

4225.4

48.7

107.5

66.9

2.5

2009

3674.3

-13.0

111.0

3.2

3.0

2010

5551.0

51.1

118.0

6.4

2.1

2011

6743.6

21.5

193.0

63.5

2.9

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Country

FOCUS

Apparel Export Promotion Council targets the Russian Apparel Market through participating in one of the largest Apparel Fair of CIS (Commonwealth of Independent States) region , ‘Fashion Industry International Fair’, (FIIF) at Saint Petersburg in Russia, scheduled from 11th to 14th October, 2012.

Fashion Industry International Fair 2012 is one of the largest and most significant events for the clothing industry professionals in Russia. With over 300 exhibitors of Ready Made Garments, Knitwear, Underwear and hosiery, Leather and fur coats, Textiles, Shoes and bags, Equipment, Fittings and accessories to attract over 15,000 visitors from all over the Russia and overseas. The Fair is the right place for international manufacturers, suppliers and trade delegations to converge with buyers, retailers, dealers and distributors from across the region.

Dr. A. Sakthivel, Chairman, AEPC, on the participation commented that, “FIIF 2012 aims to create the best conditions for one’s presentation of made garments, exchange of professional experience in the sector of technologies and professional business organization, establishment of new contacts and concluding treaties with them, marketing research and research of one’s goods comprehensiveness.

Saint Petersburg, Russia has 1400 middle and 44 large fashion garment companies. There are around 11000 fashion retail companies over 80 large trade centers. Over 60% fashion cloth turnover is for multi brand retail. Therefore, it’s a huge opportunity business wise.”

It has participants from all over the world. Manufacturers, Exporters, Traders dealing in Garments and other verticals of Textiles can exhibit their products in FIIF 2012.” he added.

The Fashion Trade Fair includes the following sectors:

Visitor Profile

• Menswear and Womenswear apparel • Youth fashion, children’s clothes and infants’ garment • Lingerie salon: underwear, clothes for home, lingerie, hosiery • Home textiles • Outwear: coats, fur and leather garments • Shoes, bags and leather accessories • Fabrics and fittings: textile, accessory, fibre, and textile fibre • Equipment: garment production, machinery and garment computer aided design.

•Fashion shop owners and retailers •Fashion wholesalers •Importers and distributors of fashion garments •Fashion mass media agents •Designers •Public and municipality authorities

Name of some of the major Buyers/ Stores who visited last edition of the fair: Golfstream, Wild Orchid, Charovnitsa, Ofros, Olggetta, 1000 and 1 bags, Voyage, Pactor, Moskovskiy Department store, Kupchinskiy Departmental store, Bolshoy gostiniy dvor, Kirovskiy Departmental store, Vkus Mody, Union-trade, Sati, Oxford street, Cachemere and silk, Dom mod Neznakomka, Mega Jeans, Trade company, Four Seasons, Zdoroviy malysh, Detskiy Mir, Catarina, Marvlad Ltd, store chain “Lady and Mister Style”, Pushkareva Private Entrepreneur, store chain “Dom mod Neznakomka”, “Kirovskiy department store – Monopolia muzhchiny” Ltd, etc.

Russia RMG Imports Statistics All figures in US$ Millions Russia’s RMG Imports

2008

From World

4225.40

From India

107.50

Our Share (%)

2.54

2009 3674.30 111.00 3.02

2010 5551.00 118.00

%Change 2010/2009 51.08 6.31

2.13

*Source: UNComTrade

APPAREL INDIA

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BRAND News Pepe Jeans London Reflecting a very young and modern way of life with street inspired trends that mix to create a perfect cocktail; the Pepe Jeans London’s latest menswear collection offers a unique style that combines a contemporary wardrobe of layeringfriendly essentials being lead by elements of the Union Jack. The Collection introduces a contemporary, chic and tasteful collection of high fashion and voguish designs, as well as international styles. Priced at Rs. 1499 onwards, the Pepe Jeans collection is bright, colourful and optimistic and is available at Pepe Jeans London stores nationwide.

Puma For A/W 2012, global sport lifestyle brand, Puma introduces a variety of fresh product styles across key categories such as performance, motorsport, lifestyle, women’s fitness and golf. This season also signifies the launch of evoSPEED, the performance collection that features product offerings for all Puma sport categories. Inspired by Usain Bolt, the world’s fastest man, the collection answers every athlete’s need for speed by taking performance technology and innovations and incorporating them in footwear and apparel developed for cricket, team sport and motorsport.

Parx Parx, the premium casual lifestyle brand for Gen-Next, from Raymond, India’s leading textile and apparel major, has launched two new additional product line of T-shirts. Hot Tees are for those who want to express their freedom through their clothing. Racers Rendezvous, the sporty range highlights key attributes of racing with speed, power and style. The hallmark of the range is the minute detailing that’s been taken care of, for all product categories. The collection is available at all exclusive Parx stores, The Raymond Shop, Central and other leading multibrand stores across the country.

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APPAREL INDIA

News

BRAND

Vicunha With DUO-D, Vicunha’s new line of coloured denim, the denim giant reveals a special twist: outer sides in classic blue or gray denim with different washes, with dyed colour reverse sides that create eye-catching hem or pocket details. The specially designed colour combinations are geared to the everyday, and lend the selected fabrics up-to-date charm. The boom in coloured denim drives product development at the brand’s office. In addition to its wide product range of coloured denim, with the DUO-D line, the brand demonstrates the diversity of applications and variants.

Tommy Hilfiger Tommy Hilfiger’s latest A/W 2012 collection offers a lifestyle assortment of menswear and womenswear inspired by the adventurous spirit. The women’s collection is inspired by the preppy sporting life reconsidered with city sophistication. Championing classic looks with a modern spirit, versatility is key with A-line, mod shapes in rich colours and fabrics. The men’s collection is inspired by the lifestyle of a young cadet whose uniforms range from military prep to the sporting life, all infused with hints of rock influence.

Lee Lee’s latest A/W ‘12 collection offers a range to choose from mod, sporty, punk or urban wear for both men and women. These looks, straight from the Carnaby Street of London are individualistic and edgy. The collection keeps up with the tag of attitude and fresh style often associated with Lee. In addition to these, Lee has also launched their Luxury Shirts line, made of premium woven fabrics and inspired from themes such as Preppy Oxford, Superfine Twills, Luxury Solids and Indigo Blue. The key pieces of this collection include winter jackets, leather jackets, parka jackets, rolled up jeans, bright pattern button down shirts and fine gauge sweaters.

APPAREL INDIA

53

FASHION Calendar OCTOBER 2012 Event

Date

City, Country

ANTEPRIMA BARCELONA Oct 2-3, 2012 European Beachwear & Underwear Fabrics Collection

Barcelona, Spain

www.maredimoda.com

INTERSTOFF ASIA One of Asia’s leading trade fairs for Apparel fabrics & Accessories

Oct 3-5, 2012

Hong Kong

www.chinaexhibition.com

MODA & TEXTILE Oct 4-7, 2012 Exhibition for Women / Men / Children garments, Knitted wear / Hosiery, Lingerie, beach wear and, Sportswear.

Novosibirsk, Russia

www.moda.sibfair.ru

SNEAKERNESS Oct 5- 6, 2012 Europe’s largest fair on sneakers

Cologne, Germany

LATIN FASHION WEEK Oct 5-7, 2012 Latin Fashion Week, showcasing World’s best talent.

Washington, USA

TRENDS SHOW Oct 7-9, 2012 Bellevue, An innovative apparel & USA accessories show.

MODAMA Oct 9-11, 2012 The leading shoes, bags, apparel and accessories exhibition in Latin America

Guadalajara, Mexico

FILO Oct 10-11, 2012 Milan, Yarns and fibres for woven and Italy knitted fabrics for apparel, furnishing and technical textiles

INDIA INTERNATIONAL YARN & FABRIC SHOW 2012 Oct 11-13, 2012 A Comprehensive Exhibition of overseas Yarn& Fabric Manufacturers & Suppliers

54

Web

Chennai India

IGATEX PAKISTAN 2012 Oct 11-14, 2012 International Garments, Textile Machinery & Accessories Exhibition

Lahore, Pakistan

LOS ANGELES FASHION WEEK Oct 12-19 2012 The LA fashion show, high on glamour and style.

Los Angeles USA

APPAREL INDIA

www.sneakerness.com www.latinfashionweek.com

www.seattletrendshow.com

www.modama.com.mx

www.filo.it

www.yarnandfabric.org

www.igatex.pk

www.fashionweekla.com

Calendar Event

Date

FASHION

City, Country

Web

TITAS 2012 Oct 12-14, 2012 An Innovative Textile Application Showoffering new strategies for sourcing textiles in Asia

Taipei, Taiwan

www.titas.com.tw

INDIA KNIT FAIR 2012 Oct 17-19 2012 The 35th Knit Fair for A/W 2013 Collections

Tirupur, India

www.indiaknitfair.com

BLICKFANG Oct 19-21, 2012 International Design Exhibition for Interior, Fashion & Jewellery

Vienna, Austria

STYLEMAX Oct 20-23, 2012 Women’s Apparel & Accessories Trade show

Chicago, USA

www.stylemaxonline.com

CINTE TECHTEXTIL Oct 21-24, 2012 International Trade Fair for Technical Textiles and Nonwovens

Shanghai, China

www.messefrankfurt.com.hk

INTERFILIERE SHANGHAI Oct 22-23, 2012 An international trade fair for Intimates & beachwear fabrics

Shanghai China

www.interfiliere.com

INTERTEXTILE SHANGHAI Oct 22-25 2012 The Intertextile Shanghai Apparel Fabrics is one of the most foremost event for Apparel fabrics and accessories.

Shanghai, China

www.chinaexhibition.com

Oct 22-25, 2012 MILANO UNICA CHINA International Textiles Show with Italian & European Presentations

Shanghai, China

www.milanounica.it

PREMIERE VISION Oct 23-25, 2012 Tokyo, TOKYO JITAC Japan JITAC European Textile Fair KINGPINS SHOW Oct 24-25 2012 Shanghai, An international Denim Supply China Chain Show TEXBRIDGE Oct-31-Nov 2, 2012 TEXBRIDGE Istanbul is an International Textile and Accessories fair for Knitted fabric, Woven fabric

Istanbul Turkey

www.blickfang.com

www.jitac.jp

www.kingpins.info

www.turkishtextiles.com

APPAREL INDIA

55

APPAREL

INDIA

The New & Improved ADVERTISE NOW The official magazine of Apparel Export Promotion Council

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August 2012

Vol. 4 Issue 4 April 2012

INDIA

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Tex Trends India 2012 Special Edition

Lead Council:

Shri P Carpet Export Promotion Council

The Cotton Textile Export Promotion Council

Our Audience

Export Promotion Council for Handicrafts

Handloom Export Promotion Council

Indian Silk Export Promotion Council

National Jute Board

Powerloom Development & Export Promotion Council

Synthetic & Rayon Textiles Export Promotion Council

Wool & Woollen Export Promotion Council

Wool Industry Export Promotion Council

APPAREL INDIA offers you the ability to reach your target market through our print as well as online medium. We reach a total unique audience of over 1,00,000, through our monthly magazine and a combined audience of over 5,00,000 through our events, only from India. The most influential industry leaders, apparel manufacturers and exporters in India subscribe to APPAREL INDIA for its exclusive information on government policies, decisions, developments and industry statistics. APPAREL INDIA’s print circulation is controlled, ensuring we deliver to a targeted and well-defined set of Indian retailers, brands, apparel manufacturers and other professionals in the industry.

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PRESS Collage Textile manufactureres demand duty-free import of cotton yarn

. . . s g n i p p i l C s w e N

Apparel export body worried over rising yarn prices

Allow duty-free import of cotton yarn: AEPC India -Israel FTA to boost Exports

Remove 10% custom duty on cotton yarn

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