Presentation
Bar Manager Orientation
We have the best cocktails and view in the city!
And the best employees!
And probably the most fun kitchen staff!
Position Overview
In charge of providing quality service, overseeing food & beverage prep, as well as supervising bar staff
Responsibilities Responsible for overseeing & ensuring that all operations of bar run smoothly and efficiently as possible
Duties
Duties -Coordinates with HR Manager: Recruiting, Interviewing, hiring, training, and firing bartending staff -Holds regular meetings with staff -Communicates with assistant bar manager -Handles assigned tasks & responsibilities as well as sales targets -Informs Staff about unavailable products & drinks -Maintains & Implements work procedures -Orders supplies
Duties -Performs cash-up procedures after every shift -Updates staff on new laws -Monitors daily stocks -Performs price checks -Review inventory -Implement & control all bar procedures & practices -Handles waste disposal -Establishes physical presence at the bar
Experience & Education
High school diploma
Management & supervisory experience
Vocational course in bartending
Experience in food/ beverage facility
Knowledge & Skill Requirements
Customer service Strong interpersonal skills Communication skills Leadership Clean & Presentable appearance Basic computer skills Team Player 21+
Working Conditions
-40 hours per week -nights, Weekends, & some holidays -Some heavy Lifting -On your feet -friendly conversations -possible extreme levels of noise
Great Fire Jalapeno-infused Maestro Dobel tequila, yellow chartreuse, rosemary-agave syrup, lime, Serrano bitters with a lava salt spiced rim.
Assertive Lady -Marlin & Barrel 2nd Street gin, Creme De Mure, raspberry, lemon
Signature Cocktails
Cargo
Diplomatico Reserva, champagne, passion fruit, lime juice, mint & and an Angostura float
Black Knight -Vida Mezcal, Dolin sweet vermouth, Benedictine, celery bitters, honey, served in a smoked glass with torched rosemary.
Perks
1 free meal of your choice during your shift
40% off tab at the bar and restaurant when dining in
Raise availability after your first three months
Two weeks paid vacation
Benefits including health insurance Menu input, improvements, & suggestions
Questions?
Applications are due November 9th by midnight. Please don’t hesitate to ask us any questions during the application process. We look forward to you joining the River & Post family!
News Release
For Immediate Release
Media Advisory
Aug. 31, 2018
Think you’ve got what it takes to make the best cocktail in Jacksonville? What: Come out and show us your best shake and stir at our open call! Calling all local bartenders to apply to be a part of Jacksonville’s premier rooftop lounge’s second annual Cocktail For a Cause event. The event will consist of speciality cocktails made by some of the Jacksonville Jaguar players that will be auctioned off. There will also be a select menu of drink and bar bite specials. All money raised at the event will go to three local non profits. Bartenders are asked to apply for the event that will take place in November 2018.
When: Oct. 10, 2018 from 2-5 p.m.
Where: River & Post, 1000 Riverside Ave., Jacksonville, FL 32214 otherwise known as the spot to get the best view of downtown Jacksonville.
Reminder: Please fill out the online application prior to your arrival. Be prepared to show us at least two of your best concoctions.
For more information: Please contact Kristin Grebel via phone at 904.575.2366 or email at events@riverandpostjax.com ###
Media Contact
Madison A. George
mag470@miami.edu
904.535.8038
For Immediate Release
News Release
River & Post Holds First Open Call For Cocktail For A Cause Event CORAL GABLES, Fla. (Sept. 11, 2018)— Local Jacksonville restaurant and rooftop bar, River & Post will be hosting an open call for its second Cocktails for a Cause event. River and Post is encouraging local bartenders to apply for the event via the link that is posted on the restaurant’s Facebook. Bartenders chosen for the event will get to work alongside some of the Jacksonville Jaguar players as they will be serving a signature drink of their creation.
Cocktails For a Cause is an event that raises money for a select group of nonprofit organizations. Bartenders will be to make their own signature cocktails that will then be auctioned off for the organizations. There will also be drink and bar bite specials at this event. This event is open and free to the public and will be family friendly.
Bartenders are asked to come to the open call prepared to make two of their signature cocktails. The deadline to apply will be Oct. 1, 2018 at 11:59 p.m. There is no charge to apply for this event.
River & Post will be selecting four nonprofits along with eight to ten bartenders for the upcoming event in early November. At the previous Cocktails for a Cause, almost 300 people were in attendance and over $5000 was raised.
The open call will consist of a brief meeting with River & Post’s event manager, bar manager, and owner.
###
Media Contact
Madison A. George
mag470@miami.edu
904.535.8038
Pitch
To: Katie Jeffries
From: Madison George
Subject: Drinks with the Jags
Hi Ms. Jefferies,
I really love the stories you’ve been doing about new hot spots in Jacksonville. Last week’s episode about the new bars in Atlantic Beach was so well put together!
River & Post has a great bar with some of the most unique cocktails as well as the best view of downtown Jacksonville, and it’s hosting Cocktails for a Cause to raise money for three nonprofits in Jacksonville including Hope Haven, Pit Sisters, and North Florida School of Special Education. The event will be held at River & Post on Nov. 9, 2018.
Jalen Ramsey, Myles Jack, and Blake Bortles as well as several other Jacksonville Jaguars will be our featured bartenders. Each of the players are working alongside one of our mixologists to create the cocktail of his choice, which will then be auctioned off during the event that is open to the public. The players will be at River & Post, Tuesday, Oct. 23, 2018 from 12-4 p.m.
We know that our quarterback is a fan of anything with gin, Myles Jack wants to make a Jags-themed margarita, and Ramsey is considering a hot toddy.
We would love for you to come out to our restaurant and help our specials guests put the final touches on their creations! We will arrange for you to have individual interviews with some of the players and our mixologists while at the restaurant. We can even help you come up with a Katie Jeffries signature cocktail! While you’re here we can give you a tour of our restaurant, a sneak peek at our new rooftop renovations, and of course arrange for any equipment/crew you may need to assist you during the process.
Let me know if you’d be interested, we would love to have you.
Thanks
Madison A. George
(904) 535-8038
Social Media Plan
Blog Posts
• Brunch: Sunday Morning Just Became the New Saturday Night
Mimosas, pancakes, eggs Benedict, ahi tuna salad, mimosas, French toast, quiche, mimosas, oh yeah, more mimosas! Oh how the opportunities are endless and sometimes bottomless with brunch being the topic of discussion. Now more than ever Sunday mornings with the girls are starting to look and feel a whole lot like Saturday nights. Sitting around the table picking at various carbs before the next round of adult orange juice comes out is one of America’s favorite past times.
• Impress Your Guests
Everyone wants to be the hostess with the mostess when they are entertaining. Even a small get together with friends can be a night that everyone keeps talking about, especially when you pull out all the stops. One thing that most people can’t go wrong with is a good cocktail. Here are a few recipes that will sure enough impress your guests!
Instagram Posts • Apparently fall is here! (Even though we’re still in the mid-80s) Come by and try our new Spiked Apple to ring in the new season. (Left pic)
• Today’s a beautiful day to enjoy lunch out on our patio! Feel free to bring your dog along too! We will have water and special treats for your furry friend. (Above pic)
• Looking for an excuse to come in and dine with us tonight? How about seared scallops with lemon arugula risotto and sweet corn sprouts?
(Right pic)
• Hang out at the bar for happy hour with us. We’ve got half priced signature cocktails, $5 bar bites, and the best bartenders in town.
(Left pic)
• There’s never really a bad time to enjoy our ceviche, especially when it’s served with made in house plantain chips.
(Right pic)
Facebook Posts • We’re not just open for lunch and dinner, we’re also open for your private events! We have many different spaces to accommodate your needs. Stop by the hostess stand and ask about having your next event with us!
• Counting down the days until our rooftop renovations are complete! What’s your favorite cocktail of ours to enjoy out on the rooftop? Mention this post to a bartender and receive 15% off your check today only!
• It’s game day tomorrow! If you’re not cheering on the Jags at the stadium come out and watch the game with us. We will have a special tailgate menu featuring our new Sriracha honey chicken wings, sliders, loaded baked potato salad, teal beer and much more. RSVP through the link below to get some Jag swag and a free teal beer while supplies last! RSVP with two friends and you will be entered in our ultimate Jag swag pack giveaway which includes: an autographed football, a jersey, a Jaguars Tervis tumbler, and tickets to the next home game.
Purpose: The purpose of this social media strategy is to increase followers, likes, reads, and overall engagement on River & Post’s social media platforms.
Target Audiences: Facebook
The target audience of the River & Post Facebook are current customers, Jacksonville residents, native, and foodies ages 20-55.
The target audience of the River & Post Instagram are Jacksonville residents, natives, bloggers, foodies ages 18-48. Other followers include other restaurant Instagram profiles, and local businesses in the Riverside area.
Blog
The predicted target audience of the River & Post blog are foodies, food blogger, Jacksonville residents and natives ages 21-38.
Current Social Media Analysis: River & Post is currently on Facebook and Instagram using the handle @riverandpostjax. Both the Facebook and Instagram profiles are very active in terms of posting and trying to interact with followers.
Facebook • Last active within one day (yesterday at 1:06 am)
• Content is mainly special events (live performances & happy hour) and menu items
• 5,275 people like the page
• 5,440 follow the page
• On average posts get between 15-30 likes
Instagram • Last post was made one day ago
• Content is primarily pictures of food and cocktails
• 6,229 people follow the page
• On average the pictures get 150-300 likes
Blog • The blog is currently a work in progress so I have no current analysis
Weekly Social Media Calendar Facebook The Facebook keeps followers up to date with events that are going on at the restaurant and in the local area. Since the Facebook and Instagram are linked, photos that are posted on Instagram can also be viewed via the Facebook page. This is a good way for people who just like/follow the Facebook page to receive additional content even though they may not follow River & Post on Instagram.
Instagram The Instagram account is the most active and receives the most engagement from its followers. There is content posted on the account at least three times a week and sometimes more. The content is mainly pictures of food and cocktails with descriptions. If there is an upcoming event then the content will be geared toward that event. Each photo is also accompanied by several hashtags in hopes of being seen by a variety of Instagram users that could then lead to the account getting more followers.
Blog When the blog is up an running there should be at least one post per week. This will be a way to share DIY tips for entertaining, recipes, and more in order to to connect with readers in a way that goes beyond the restaurant.
Monday Facebook
Blog
Tuesday
Introduce menu specials of the week
Weds
Thursday
Event invite/ RSVP to Cocktails for a Cause Photos happy hour drinks and bar bites menu
DIY fall table decor and setting to impress your guests
Friday
Saturday
Sunday
Blurb + link to newest blog post
Live video of Cocktails for a Cause
Reminder invite about Jags watch party for next game
Updates on renovations and re opening of rooftop date
Photo of featured cocktails for Cocktails for a Cause
Flyer
let’s
Toast 2019
join us for a night on the rooftop December 31, 2018 at 7pm River & Post tickets available for purchase online
Newsletter
Reservations
October 2018
for the foodies of Jacksonville
October
An Appetizer That Will Sure Impress Your Guests : Fig & Cheese Crostini This recipe spruces up the flavors of traditional crostini with my go-to, keep in my pantry for any emergency, fig preserves. This jar has made its way onto more appetizers than I can count: almost always as a version of this cheese and spread combo, either served with crackers, baked on puff pastry with apples and nuts or simply slathered on a warm slice of sourdough. Ingredients 12 baguette slices cut about 1/4� thick 1 1/2 cups grated cheese such as farm cheese or gruyere 1/4 cup blue cheese crumbles 1/3 cup fig spread recipe by Heidi Larsen from foodiecrush.com
1 sprig fresh rosemary 2 tablespoons honey Instructions Preheat oven to 400 degrees F. Spread baguette slices on a baking sheet fitted with parchment paper or a Silpat baking mat. Top baguette slices with grated cheese, then a teaspoon or so of fig spread, then blue cheese crumbles. Bake in oven for 5-7 minutes or until cheese has melted and edges of baguettes are golden. Remove from oven and drizzle with honey and top with rosemary leaves. TIP: Make sure to layer the cheese on the bread before the jam.
3
Wine Tasting @ BREW 5Points 1024 Park St 7-10pm
8
Grand opening of Coop 33 303 Atlantic Blvd
12
Cooking with Chef Eric @ River & Post
20
Crazy About Cakes with Kate 1523 Penman Rd
25
Cookbook Swap @ Chamblin’s 215 N Laura St Inside This Issue
Fall Festive Appetizer.....1 Calendar of Events.....1 Letter from the Chef.....2 The Perfect Pair.....2
Cabernet Sauvignon
RED MEAT
LAMB CHOPS WITH HERBS
Malbec
the best foods to pair with red wines
TRUFFLES
DUCK & LAMB SMOKY CURED BEEF
Pinot Noir
Letter from the Chef
Well, I need to tell you a few things. One day, just maybe, you will be a chef somewhere. You will need to train and motivate the people who work for you, guide them, lead them, teach them, and inspire them. One day, you will spend more time looking at a profit-and-loss statement than you do your station. You will spend more time in the front of house than you really want to; spend time outside of the kitchen promoting your restaurant, give interviews, agonize over food and labor costs, kiss your wife goodbye while she sleeps because you have to be at the restaurant early for some insane reason, and somewhere in there make sure you are serving tasty food. You will miss weddings, birthday parties, graduations, all kinds of things. You will alienate your friends and family because you don’t write or call enough. There are no sick days, personal days, breaks; this is not like a 9-to-5 job; get over it. Maybe the next job you have, you will suck it up instead of leaving them short a line cook on a busy night. Mark Mendez from finedininglovers.com
Syrah
THE PERFECT PAIR
GRILLED MEATS & VEGGIES
Reservations
PASTA WITH RED SAUCE
STEW
Zinfandel
PIZZA
Editor in Chief Madison A. George Art Director Andy Cohen Online Managing Editor Chrissy Teigen Director of Special Events Sarah Karp Copy Editor Taylor Rice Contributing Writer Kelli Hargett
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