bauMAGAZIN Mediakit 2025 Circulation and Distribution Analysis

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ABSTRACT OF THE SURVEY METHOD

Circulation and Distribution Analysis

File

composition

In the recipient file, the addresses of all recipients are recorded electronically. The file is divided into domestic and foreign recipients. The addresses of domestic recipients are sorted by postal code, those of foreign recipients by country.

Form of examination

Distribution analysis through file evaluation – full census

Listing date 5th August 2024

Structure of the Recipiendship at the start of the survey

a) Total number of recipients in the file 61 419

b) Structure of an issue according to distribution forms

Number of recipients in the file (sold circulation) 3 511

Number of recipients in the file (permanent free copies) 166

Number of recipients (changing free copies of an issue) 12 724

c) Total number of recipients changing

Not included in the survey Single sale, Advertising

Description of the survey

The evaluation is based on the complete file. The shares determined for circulation in the Federal Republic of Germany and abroad were projected onto the actual average annual circulation.

Target of the examination not applicable

Reader definition not applicable

Fluctuation range not applicable

Execution of the examination Publisher

Period of the examination 10th June – 12th July 2024

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