4. Venue : COEX Exhibition Center (Hall A ~ E) 37,791m2
5. Organizer : Exporum, Reed Exhibitions
6. Host : Exporum, Monthly Coffee
7. Exhibited Items : Coffee, Tea, Bakery, Raw Materials, Dessert, Ice-cream, Beverage, ddMachinery & Equipment, Interior Decor, Franchise, etc.
8. Size : 680 exhibitors , 3,800 brands , from 35 countries
9. Awards :
• Asia Federation of Exhibition & Convention Associations (AFECA) Trade Exhibition Division Award Winner
• Selected as a Global Top Exhibition by the Ministry of Industry, Trade and Energy, Designated as Seoul's Representative Global Convergence MICE Event
• Awarded the Excellent Brand Category in the Republic of Korea Exhibition Industry Awards
10 Supporters: International Coffee Organization (ICO), Ministry of Trade, Industry and Energy, Seoul Metropolitan Government, Korea Tourism Organization
12 Certifications: International Exhibition Union (UFI), Korea Exhibition Industry Promotion Association (AKEI) International Exhibition Certification
13. Concurrent Events
• World Coffee Leaders Forum (WCLF)
• Seoul Coffee Festival
14. Signature Event Category Program
World Coffee Battle
• World Latte Art Battle
Competitions
Showcase Award Cherry’s Choice
Cafe Show Excellence Award
Cafe Show Unpacked Show
Korea Coffee League
• Korea Barista Championship
• Korea TEAM Barista Championship
• Master of Brewing & Cupping
Campaign Eco- Friendly Campaign Thank You, Coffee
Business Matching
Cafe Show Mocha Port
15 Exhibition Hall Composition
Hall A
Hall B
Hall C
Hall D
Hall E
Hall Product
Cafe Essentials
Embrace the competitive edge for your cafe with a range of premium raw materials and top-notch equipment and take on the challenge of developing new cafe menus for the year 2025!
Sweet Additions
A delightful blend of aromatic teas and sweet desserts in a space filled with diverse and charming items that cater to the customers' sensibilities!
Coffee Fundamentals
From coffee origins to the latest coffee trends a perfect stage for the skills and passion that create the perfect cup of coffee!
Unique Blends
Enhance the taste and style of your cafe. The world's finest coffees and coolest cafes gathered in one place!
Coffee Alley
Bringing unique specialty coffee roasters from around the world together!
Cafe Show Roastery Cafe Zone, Coffee Alley
16 Official Media
Category
Total Machinery & Equipment, Raw Materials, Bakery, Ice-cream
Tea, Beverage, Chocolate, Dessert, Tableware, Interior Decor, Other Equipment
□ Recruit On-Site Staff □ Plan Accommodation, Meals, and Transportation
Guideline for ESG Operation
Guideline for ESG Operation
Cafe Show Seoul presents a new paradigm as a leader in the exhibition industry and offers participating companies ESG operational guidelines for a sustainable future through eco-friendly exhibition management
Recently, there has been a growing awareness of the importance of ESG practices in the exhibition industry, leading to various approaches. Cafe Show provides an expanded eco -friendly exhibition operational guideline to encourage active participation of our exhibitors in ESG practices. Your efforts for the planet and responsible consumption to protect the environment will lead to a brighter future of the coffee industry.
Adopting open Booths designs to minimize material usage from the design stage
For space-only Booths with 6 or more units, we encourage you to adopt an eco-friendly Booths operation by constructing more than 1/3 of the horizontal wall (long side) in an open format, reducing material usage and creating a safe and open flow to attract more visitors.
Minimize single-use materials and prioritize recycling/eco-friendly materials
For space-only Booths, we recommend using reusable blocks, art walls & palettes, trusses, and maxima for construction.
Reduce the use of wallpaper/regular paint
use non-volatile organic compound (VOC) paints
For installing wooden Booths, it is highly recommended to apply eco-friendly paints instead of wallpaper/regular paint Please consider using eco-friendly materials like honeycomb boards for promotional panels.
Re-use interior furniture and wall structures
Reuse interior furniture or wall structures for booths decoration in your store or showroom to contribute to environmental protection.
Eco- friendly Boots Operation Guide
Utilize reusable displays: pull-up banners, digital information displays (DID)
Instead of disposable foam boards that are difficult to recycle, utilize reusable pull-up banners. We also highly recommend using digital displays like PDP.
Minimize Printed Materials (Utilize Digital Displays, QR Codes)
Use eco-friendly paper and plant-based inks
For eco-friendly exhibition operations, please produce as few printed materials as possible and utilize digital signage or QR codes. If you must print materials, make efforts to protect the environment by using eco -friendly paper and plant-based inks.
Minimize Unnecessary Packaging for Promotional Materials
Use recyclable and eco-friendly materials for production
Over-packaging has been a significant environmental concern. Minimize unnecessary packaging for promotional materials and use recyclable eco-friendly materials or biodegradable materials.
Use Eco-Friendly Bags Made from Sustainable Materials Instead of Shopping Bags
How about using eco-friendly bags made from sustainable materials instead of shopping bags for your products? Not only are these bags practical, but they also offer excellent promotional effects
Practices for Providing Food and Beverages
Use smaller sampling cups (3~4oz cups)
Cafe Show Seoul has been conducting the 'Thank You, Coffee' eco-friendly campaign, promoting the reduction of sample cup usage. By using 3~4oz cups, we aim to minimize the number of cups left and discarded, as well as to reduce waste generated from sample cups.
Encouragement of Reusable cup
To promote bringing reusable cups, Cafe Show Seoul has set up the eco-cleaning zones. We kindly ask visitors to actively cooperate by using reusable cups for tasting.
Minimization of Sample Quantity
Provided in Reusable or Eco-Friendly Containers
By reducing the quantity of samples provided and offering them in reusable or eco-friendly containers, we can significantly reduce waste. Even if it is a bit inconvenient, please join us in protecting the environment and taking steps to mitigate climate change Donate Leftover Exhibits
Please practice sharing by donating leftover exhibits. e.g., to food banks and others. ex) Food banks etc.
Practices for Waste Management
Use Eco-Friendly
Reducing Single-Use Cup Usage
Minimizing Plastic Usage & Utilizing Recyclable
Plastics
Please actively use reusable containers and cups instead of singleuse cups. Minimize plastic usage, but if you must use it, consider utilizing recyclable plastic products.
Green Booths
Participating voluntarily in Seoul Cafe Show's eco -friendly campaign, 'Green Booths' companies are contributing to the environment by providing sample cups that fully decompose and disappear within 10 weeks. Join the Green Booths campaign, which offers a more meaningful cup!
Properly Dispose of Recyclable Waste in Recycling Bins
Seoul Cafe Show has been conducting a campaign to place recycling bins to ensure proper recycling within the exhibition hall. Please use nearby recycling bins to correctly dispose of recyclable waste.
Accommodations
Book certified eco-friendly accommodations and participate in reducing amenity usage.
Use Public Transportation or Eco -Friendly
Modes of Transport
Use public transportation or eco-friendly modes of transport that can reduce carbon footprint.
Use Energy-Efficient Products
Use energy-efficient electronic products.
Practice Fair
Trade
For collaborative growth, engage in fair contracts with collaborating companies and subcontractors.
Section 1 Exhibition Preparation and Booths Guide
• Exhibition Preparation and Booths Guide
Exhibition Preparation and General Guide
1. Exhibition Preparation Timetable
Category Details
Space-only
Shell Stand
Booths
Date
11/4(Mon) 8:00 ~ 20:00
11/5(Tue) 8:00 ~ 20:00
11/4(Mon) 8:00 ~ 20:00
11/5(Tue) 8:00 ~ 12:00
Note
Construction must be done only with COEX designated contractors
Lobby Booth
Hall B(L100), Hall D(L300), Hall E(E000)
Coffee Alley
Electricity installed
Additional Utilities
Exhibit Items
Move-in
Water Supply & Drainage/ Compressed Air
LAN/ Telephone
Space - only Stand Booths
11/4(Mon) 18:00 ~ 6:00 (+1) Night
11/5(Tue) 18:00 ~ 6:00 (+1) Night
No entry for exhibitors
11/5(Tue) 8:00 ~ 16:00
11/5(Tue) 17:00
Electricity will be supplied after all electricity-related works are completed by space-only exhibitor and thus might be delayed depending on the onsite situation
11/5(Tue) 18:00
11/5(Tue) 18:00 Wi-Fi router unavailable
According to the schedule of Space- only Booth’s contractor s
11/5(Tue) 16:00 ~
No entry for vehicles in the exhibition venue Shall Stand Booths
Space-Only/Shell Stand booth, Lobby booth 11/9(Sat) 16:30 ~ 20:00 ※Dismantling NOT available
Coffee Alley 11/9(Sat) 16:30 ~ 18:00
Space-Only/Shell Stand booth, Lobby booth 11/10(Sun) 8:00~18:00
Extended schedule for safe dismantling
Service vehicles
Free parking
2. Overtime Work
Exhibits delivery and booth setup 11/4(Mon) ~ 11/5(Tue)
Exhibits removal and dismantling After 11/9(Sat) 16:30
3 hours free parking granted per 1 cargo vehicle
On-site QR registration required
▶ In case extra working hours are required on dismantling after the given time during the exhibition, exhibitors must apply for overtime use and time extension at their own expenses.
▶How to apply : Submit After-Hours Usage Application → Organizer ’ s Approval → Payment of Additional Rental Fee → After-Hours Extension Setup
▶ Calculation of overtime cost : Addition work time hour x 1,000,000 ~ 2,000,000 KRW) (VAT excluded)
※ Final price may vary depending on the number of applicants
3. Cleaning
▶ The organizer is responsible for cleaning the aisles and shared spaces in the exhibition hall.
▶ In order to maintain a clean exhibition environment, exhibitors in charge must keep the booth clean.
4. Dismantle
▶ Please collect the trash and remaining materials when leaving the venue
▶ When plastic, wood, glass, etc. are left inside or outside the exhibition hall, dplease note that the cost of disposal will be collected separately.
5 Venue Security
▶ Cafe Show Seoul provides 24 hours security service during the exhibition preparation, event and dismantling period through the professional security company. However, the final responsibility for the protection and the loss of the exhibit is on each exhibitor.
6 Provisions Category Subject Period Location of Receive
Entrance Badge Upon registration (~9/30) 11/5(Tue) 10:00 ~ 18:00
Welcome kit All Exhibitor s 11/5(Tue) 10:00 ~ 18:00
Invitation (mobile) Upon registration (~9/30) 10/7 ~ 11/9 Use Online
Parking ticket(mobile) Upon registration (~9/30) 11/5(Tue) Distribute Online
1F Exhibitor : Hall A Entrance(A2)
3F Exhibitor : Hall C Entrance(C2)
Hall B Organizer Office
1F Hall B1, 3F Hall D1 → Elevator 2F
URL provided on the exhibitor portal
Exhibitor can send directly
URL provided on the exhibitor portal Used upon leaving the parking space
7. Exhibitor Badge
▶ Please register the entrance badge through [General 2] on the Exhibitor Portal during the application period for the entrance badge
▶ Only the exhibitor staffs can use the badge and can enter the venue during the exhibition, preparation and dismantling period.
▶ The entrance badge will be provided according to the size of the booth
▶ Seoul Cafe Show only provides mobile invitation for the eco -friendly and efficient client management
9. Parking Tickets
▶ If you need parking tickets, please register application through [General 4] on the Exhibitor Portal within the application period
▶ Parking ticket will be provided 4 tickets in maximum regardless of the booth size. (1day ticket × 4)
▶ Additional complimentary of the parking pass is not available Exhibitors can purchase the parking tickets d(1day ticket 60,000→30,000 KRW)
▶ Mobile parking ticket will be provided as URL link through the Exhibitor Portal and the exhibitor dcan register directly when leaving the parking space.
▶ It will be expired once you exit the parking lot and re-entering with the same ticket is not available
▶ Coffee Alley exhibitors will not be provided the free parking ticket.
▶ Please check on SECTION 7 for the details parking fee and discounts
BOOTH Section 2
• Space-only
• Shell Stand
• Coffee Alley
• Furniture Rental
Booth Type Details
Booth Type Details
Type Space-Only
Fee
Provisions
Characteris
tics
USD 3,000 /booth
Exhibition space only
• Unique brand marketing and advertising
• Flexible booth design
• Construction through specified contractors
• Additional fees will incur
Cost Participation + Booth Construction + Additional Utilities
Shell Stand
USD 4,300 /booth
Exhibition space + basic wooden booth
1KW electricity per booth (Daytime)
Wood walls (white), Kor/Eng signage, Booth lighting, Floor pytex, Information desk and chair (1 pair per exhibitor)
• Booth construction done by organizer
• High quality booth with efficient budget
• Booth customization with additional options
Participation + Additional Utilities
Space-only Stand Preparation Details
Space-only Stand Preparation Details
▶ Provision : Floor surface (raw space only)
▶ Mandatory
1. Booth Construction Company Selection
▶ Construction is possible only through official contractors designated by COEX
▶ Exhibitors must contract with the booth builder on their own (Section 8)
dd▶ Exhibitors are not allowed to do the self-construction
(Only displaying products or furniture is not allowed)
2. Booth design plan and construction request :
1) Exhibitor : Exhibitor Portal [General 5] for Space-Only booth design plan / construction request
Must be submitted until Sep. 30th Disadvantages may occur if it is not submit within the date.
*Optional(recommended) : ③ Data supporting ESG participation
dTotal amount of usage and ratio of reused materials for booth dconstruction, graphics, signage, lighting
2) Booth Constructor : report to COEX separately
▶ Caution
1. Installation of Booth Structures
▶ Construction of Space-Only Stand Booth is only possible through official contractors designated by COEX . Additionally, all exhibition materials and booth structures must comply with the fire regulations, building safety standards, and COEX exhibition regulations
2. Booth Structure Height Limitation
▶ The height limitation varies based on the booth location, set at 4m, 4.5m, or 5m.
▶ Please refer to the floor plan to confirm the maximum height based on the booth location
3. Closed-Type Booth Construction Not Allowed
▶ Space-only stand with 6 booths or more cannot be constructed in a closed-type configuration where more than 2/3 of the horizontal wall (B) is obstructed. It is recommended to construct at least 1/3 of the wall (device) in an open configuration, promoting a safe and open flow to encourage the i nflux of visitors.
Horizontal Length Minimum Open Length (Must secure at least 1/3)
▶ If it is absolutely necessary to construct a closed -type configuration for the horizontal wall (B), the wall height (H) should be lowered to no more than half of the maximum permissible height for booth structures.
4. Electrical Facility Construction
▶ Space-only exhibitors must coordinate with an official contractor designated by COEX for electricity installation.
▶ When applying for power supply, the office will only install the main power line inside the booth. Internal wiring must be carried out by each exhibitor
5. Caution Regarding COEX Facility Damage
▶ Space-only exhibitors cannot drive nails or staples into COEX facilit ies (ceiling, walls, and columns) to install decorations, signage boards, etc. Drilling holes or conducting paintwork within the building is also prohibited.
Single phased 220V daytime electricity (1KW per booth)
Outlet *2 per booth
※Additional electricity besides 1KW should be applied through Exhibitor Portal
50W LED Arm Spot (3ea per booth) Length 1,000mm Fascia Board Panel (Korean/English)
Information Desk + Foldable Chair
2. Wall location
Information Desk (1ea) :
1,000mm(W) x 600mm(L) x 750mm(H) Chair (1ea) : 460mm(W) x 420mm(L) x 770mm(H)
※ One set provided per exhibitor regardless of the size of the booth
▶ Corner booth will be installed with the ㄱ/ㄴ shape in open formation
▶ Additional structure may be installed for safe wall support.
▶ Please check the floor plan (Shell Stand Wall Position) for the detailed locations of the walls.
3. Wooden wall utilization
▶ Installing picture frames and attaching printed material/sheet are possible. However, all installations must dbe removed when dismantling the booth. (Extra cost must be paid when damaging the wall)
- Light Ivory color may look like a color white due to lighting. We advise you to avoid choosing too bright colors.
- Please note that the colors through the monitor and actual painting may be different
Wall Color Painting
* Photo above is 4 B type shelves(1200) installed.
-The shape and the size of the shelf is fixed and cannot be changed
-Please be aware that the shelf is a reused product and thus may not be clean as new.
-You can install your own shelf (Electrical drill available-please dismantle the shelf after the show)
-Please mark for the painting as painting the shelf is possible when make extra payment and apply for wall painting and shelf at the dsame time (will be colored in white if you do not mark).
Sheet Cutting, Channel Sign (on the painting) Cost vary by the size
5) Ceiling Structure
6) Info Desk / Wooden Table / Foldable Chair
Coffee Alley Booths Details
Co ee Alley Booths Details
1. Provisions
Category
Basic Wooden Walls
Pytex (Carpet)
Electricity
Details
Wooden Walls: Thickness 80mm x Height 2,440mm (Excluding the top triangular roof area)
Color : White
Exhibitor Design part : Back - Width 3,000mm x Height 2,440mm
Side – Length 2,000mm x Height 2,440mm
Floor Area : Width 3000mm x Length 2000m per booth
Color : Gray
Single-phase 220V Daytime Electricity (1 kW per booth)
Electrical Outlets (2 per booth)
※ Basic provision of 1 kW (per booth), separate application required for additional power
Lighting 50W Arm Spotlights (2 per booth)
Water Supply/ Air compression
Signage
Info desk + Chairs
Installation not available (Please use water container if needed)
*Original logo file must be submitted when applying for [Promotion 1]
*73 companies in Hall E + Graduation (South Lobby) : All includes triangular roof
*Hall E specialty coffee leader zone (East Lobby) : Regular Shell Stand booth (wooden / Height 3040mm)
1 Desk : Width 1,000mm x Length 600mm x Height 750mm
1 Folding Chair : Width 460mm x Length 420mm x Height 770mm
※ Regardless of booth size, 1 set per company will be provided
2. Precautions
▶ Corner booths will have walls installed in an ㄱ/ㄴ shape. Additional structures may be installed for wall support reinforcement.
▶ For safe wall support, additional construction may be needed.
▶ Please check the floor planner(Shell Stand wall location) for the detailed locations of the walls.
3. Booth decoration on the wall
▶ Installing paintings, frame and attaching printed materials/sheet are possible. However, all installations must be removed when dismantling the booth. (Extra cost will be charged in case of damaging the wall)
Category O/X
Hanging Picture
/Frame
Attaching Printed Material
Attaching Sheet Paper
Details
O Steel screw nails, Wooden screw nails, Wires, Hand-staples, stapler
X Electric power drill that causes a diameter over 1cm staples that uses compressed air
O Acrylic double-sided tape, Box tape(transparent), masking tape
X Double-sided tape, foam double-sided tape with sponge, Box tape(green), Sticker including glue
O PVC CAL
X Adhesive sheet paper
4. Booths Additional Options (Extra cost)
▶ Additional booth options and shell stand inquiry (~October 22nd : Please contact the official contractor, WISDOM directly)
Construction company: WISDOM : +82 2-2065-1174 / wisdom@e-wisdom.co.kr
Field Manager: Mr. Ingi Hong (+82 10-8631-7972) / Head Office : Ms. Jaehye Lee (+82 10-2638-3126)
※Additional options reference image : Please refer to section 4 on the Shell Stand details. (p.25)
Furniture and Equipment Rental
Furniture and Equipment Rental
For booth setup, display products and materials (furniture and equipment) for the exhibition can be arranged on the day of setup. Exhibitors can install own furniture/equipment or use rental service.
Category Details
Space - only Stand Booths
Exhibits
Delivery
Shell Stand Booths
Lobby Booths
L100, L300, E000
Coffee Alley Booths
E100~500
Schedule
According to the schedule of the equipment provider of space- only Booths
11/5(Tue) 12:00 ~ 20:00
11/5(Tue) 18:00 ~ 24:00
11/5(Tue) 16:00 ~ 24:00
Note
From 16:00 on 11/5 (Tue). No vehicle access inside the exhibition hall
For Lobby Booths and Coffee Alley Booths, The schedule for item delivery differs
Exhibitor can request for delivery to your booth if you need any additional furniture through rental company.
▶ Furniture and equipment rental company : Own furniture or equipment can be displayed Please use COEX designated rental company (refer to section 8)
▶ Recommended rental company (on-site service) : Modul http://www.modul.co.kr/
※ Shell Stand includes a complementary set of 1 info desk & 1 foldable chair.
※ In case of the Spece-Only booth, please discuss with the booth constructor
Additional Utilities Section 3
• Venue Overview and Additional Utilities Guide
Additional Utilities Registration
Additional Utilities Registration
1. Additional Utilities Complimentary
■ Space-Only : No inclusions
■ Shell Stand : Single-phase 220V Daytime electricity(1kw per booth, outlet 2 sets) ex) Shell Stand single booth : provide 1kw (2*outlet) Shell Stand 2 booths: provide 2kw (outlet 4*outlet)
2. Additional Utilities Registration
■ How to apply : Cafe Show Seoul Exhibitor Portal [General 1] Additional Utilities ▶ Submit signed copy via email after applying online https://eng.cafeshow.com/eng/mypage/exhi_regis_modify_2024.asp
■ Application deadline : General period : 8/16 ~ 9/30 (application + payment completed) Additional period : 11/4 ~ 11/5 12:00 ~ 16:00
※ During the additional period, limited application with 1.5 times surcharged cost (Water supply & Drainage application is not available)
※ If there are too much applications during the general period, additional application may not be possible depending on the on-site situation
3. Additional Utilities Type Type Price (Vat excluded)
Special period (surcharged) 11/4 ~ 11/5 12:00~16:00
*Coffee Alley & Lobby
On-site application is not allowed
Water supply 1+drainage 1 set
T-shaped drainage not available
Packaging machine / Special equipment
Wired LAN (wi-fi unavailable)
Please contact the company separately for the wireless LAN SK Broadband +82 2-6000-1588
Entrance badge barcode scanner
Provide booth visitor ’ s scanned DB
- Please apply for the additional utilities (electricity, telephone, water supply&drainage etc.) required during the exhibition after calculating the right amount
- Apply with full consideration as it is impossible to down scale, cancel or refund after the final submission.
Q. I need an electricity. What is kw?
▶ Applied KW of electricity refers to the 'consumption' (at the moment of operation) of the machine operation, not the total. Please apply after adding up the power of the equipment you will be using.
Q. How much kw of electricity should I apply for?
▶ First, you need to make a plan on how you will operate the booth for 4 days. Please check the type and quantity of the electronic device to be used first and inquire about the required power consumption from the manufacturer/rental company of the device. Additionally, please consult with your booth contractor.
Q. What is the difference between single-phase and three-phase?
▶ The electricity used in general homes is single-phase (220V), and in factories, industrial sites, or places that require a lot of power, three-phase electricity is used. When using machines/electronic products, single -phase electricity is usually used unless there is a special me ntion of three-phase electricity. Please check with the manufacturer/rental company of the machine.
Q. From when will the electricity be supplied?
▶ It is estimated that electricity will be supplied after 5pm on the second day of booth setup. Due to safety issues, electricity cannot be supplied even if one exhibitor does not complete the installation. Therefore, exhibitors with space-only booths are requested to cooperate with the booth builder to make sure all the electricity installation is done in time.
Q. Is there any electricity provided as complimentary for the Space-Only/Shell Stand booth?
▶ Exhibitors with space-only booths are required to apply for electricity separately. Shell stand exhibitors are provided with 1kW of basic electricity per booth.
Q. How can I apply for the wireless internet?
▶ The internet service we provide upon application is a LAN cable. Wi-Fi routers/hubs are not available. If you need wireless Internet service, please apply directly through an external company (SK Broadband +82 26000-1588)
Q. Is it impossible to use the water supply and drainage in Coffee Alley?
▶ Water supply & drainage and compressed air installation is not possible in the Hall E (Coffee Alley) due to the structural limitations of the space Please use water container/bottle for water usage.
Q. Is the installation of the water supply and drainage at the lobby booth impossible? (L100, L300, E000)
▶ Water supply & drainage and compressed air installation is not possible in the Lobby area due to the structural limitations of the space. Please use water container/bottle for water usage.
Q. When is the due date of the additional utilities application?
▶ The general application period for additional facilities is by September 30th. Only exhibitors that submit the application form and settle the payment for applied additional utilities will be accepted. It is expected that high amount of electricity and water supply will be requested . As available facilities in the exhibition hall are limited, applications will be filled on a first-come, first-served basis Please make sure you submit the application with necessary amount of utilities within the deadline.
Q. Is it possible to apply for the additional utilities after the deadline?
▶ Applications might be accepted with additional cost(*1.5) during the special application period. The special application period will be temporarily open on-site from November 4th~5th. Please visit the organizer ’ s office to check availability and submit the application. Payment will be available by credit card. If the maximum capacity is already requested during the general application period, additional application might not be available Water supply and compressed air cannot be requested during the special application period under any circumstances.
1. Venue Guide
Venue Overview
Location: Coex Exhibition Center, 513, Yeongdong-daero, Gangnam-gu, Seoul 06164, Republic of Korea
• Floor Proof Load: 1.5 Ton/sqm
• Cargo Entrance: 6M × 5M(Height). Cargo vehicles over 2.5 tons are prohibited from entering
• Booth Height Limit: 4m ~ 5m (Depending on each exhibitor’s location. Marked on the floor plan)
• Electric supply at the exhibition hall is more than single phase of 220V, so the exhibitor must independently prepare an AVR or a transformer when 110V is needed.
• Place to be Installed
- Shell Stand: Main electric line, lighting, switch and electric socket will be installed inside the booth.
- Space-only: Main electric line will be installed for exhibitors and the internal wiring shall be installed by the exhibitor. During the booth construction period, all electric facilities will be installed by COEX approved service provider Exhibitors must apply for the amount of required electricity to the organizer during the utilities application period.
• Especially, safety device must be installed when displaying a sensitive apparatus.
• Over-connecting a MULTI-PLUG on to the electric socket may cause fire. Any sort of electric work must be conduct by official appointed service company of COEX.
• Electric supply will be shut down 30 minutes after the show closes every day. Exhibitor s who need 24-hour electricity, are required to apply for necessary electricity to the organizer.
• We suggest exhibitors to apply for appropriate amount of electricity for lighting and power. When it is apparent that the electricity registered by an exhibitor seems to fall short (during the set-up and show period), the referred exhibitor must apply for additional electricity due to safety reasons. This is to prevent any possible danger or accidents, and cost will be charged in case of causing fire or any damage on other exhibitors due to overloaded power
4. Telephone Installation
◼ A telephone with an individual direct number will be provided to exhibitors that register for telephones.
◼
5. Internet (LAN) Installation
◼ T1-level Internet cable is provided upon application.
◼ Independent IP will be provided for each port (fixed) (connection address is attached on the cable)
◼ Since wireless router will be limited, please prepare PC with LAN card installed
◼ Please contact directly to the wireless Internet service provider if you need.
*SK Broadband +82 2 6000 1588
6. Drainage and Compressed Air
■ All installation work for water supply and drainage within the exhibition hall must be carried out by official service providers registered with COEX.
(Including initial water supply line installation, connection work for external facilities in the 2nd phase / external facility contractors can provide supervision)
■ The organizers and participating companies are responsible for compensating for any damages caused by water leaks resulting from negligence in operating equipment within the booth or from external company equipment installation, in terms of both civil and criminal liability.
A. Cutting Off Water Supply and Compressed Air
Water supply and compressed air will be provided 30 minutes before the opening of the exhibition and will be cut off 30 minutes after closing
Exhibitors using ice makers must take note, and please make sure to shut off the water valve upon departure.
B. Thorough Leakage Management for Water Supply
Water leakage within the exhibition hall can lead to electrical accidents and flooding accidents.
■ The exhibition hall floor is not waterproofed. Please pay careful attention to leakage management.
■ Install waterproof sheets on water supply lines.
■ In case of a leak, promptly shut off the valve, take necessary actions, and contact the o rganizer.
■ The water supply is turned off by closing the valve. Please be sure to shut off the water valve at the end of the exhibition time. Additionally, please be cautious to prevent leaks in the connected parts of the valve.
■ The drainage line remains open until the end, making it prone to leaks. Please be cautious.
C. Prohibition of T-connections in Drainage Lines
■ Drainage pipes of all equipment for drainage installations must be directly connected to the corresponding equipment in a 1:1 ratio, and connecting T-joints in the middle of drainage lines is strictly prohibited.
D. Installation of Additional Protective Devices
■ If there is a risk of damage to machinery during operation due to singularities, pressure reduction, or pressure loss, protective devices must be installed at the expense of the participating company.
E. Caution During Dismantling
■ Pouring waste liquid into the trench and drainage pipes on the exhibition hall floor is prohibited. The COEX exhibition hall floor and the inside of the trench are not waterproofed, so special attention is needed to avoid pouring water inside. Backflow could cause leakage incidents.
■ After the exhibition period ends, self-dismantling work such as cutting water supply and drainage pipes is prohibited. Water supply and drainage dismantling work must be carried out by COEX service providers. The exhibitors are solely responsible for any damages caused by participating or external companies' dismantling work.
F. Lobby Booths and E Hall Precautions
■ Exhibitors in the lobby area and Hall E cannot install water supply and drainage systems due to the nature of the COEX exhibition hall.
7. Dismantling
◼ Please check for any remaining exhibits left behind in the drawer/shelves before your service company takes away any rented furniture. Cafe Show Seoul organizer will not be responsible for any damage or loss.
8. Precautions
◼ Displays and exhibit items must be produced before bringing them into the venue. Only assembling work the structure/product will be available
◼ Usage of electrically driven tool, such as compressor, welding machine, chain saw, and electric grinder is prohibited inside the exhibition hall. Painting is only allowed for repairing during the finishing stage (Fire Fight Safety and Management Regulation). Usage of adhesives, such as industrial glue, latex is restricted while attaching the carpet on the floor, so exhibitors are suggested to use line-tapes that do not leave any traces on the floor.
◼ When the floor or the wall of exhibition hall is damaged due to nailing or gluing conduct by exhibitor, the exhibitor should pay for its repairment
Electric facilities are installed under the trench cover of the floor, so please make sure to not pour any liquid or beverage on the floor. Mopping the floor with water is also prohibited.9. Cleaning
9. Cleaning
■ During the preparation and dismantling period, exhibitors must clean up construction material storage bins and exhibit boxes in the hallways of the exhibition hall, and trash generated through the work of each designated construction company must be collected directly. If direct collection is difficult, the waste must be disposed of after discussing with the organizer after paying for the waste disposal fee.
Section 4 Exhibitor Marketing Program
• Exhibitor Profile Information
• Directory Advertisement
• Mocha Port Business Matching Program
• Cherry’s Choice
• Cafe Show Excellence Award
• Marketing Package Program
• Sponsorship Program
Exhibitor Profile
Exhibitor Pro le
Every exhibitor ’s brands and products will be introduced on the 「Cafe Show Directory」 and 「Online Exhibition」 Promote your brands with the smart Cafe Show 365 digital fair. Online exhibition will be connected to online/offline business meetings through the Cafe Show business matching service “Mocha Port”.
The information you put will be promoted through our official channels including floor plan, directory, online exhibition, newsletter, and business matching. Make sure you put all the detailed information for more effective promotions!
▶ Details
- To whom is the service provided? : All exhibitors of Cafe Show Seoul 2024 (Free of charge)
- How and where is the service provided? : Exhibitor information (Contact information, product / brand introduction) exposed on the directory
- Where to submit Exhibitor Profile Information: Complete and submit Promotion Form 1 on the Exhibitor Portal
- Deadline: Sep. 30 (Mon)
Directory Advertisement
Directory Advertisement
The official directory distributed by the Seoul Cafe Show office on -site is the best means to enhance the recognition and effectiveness of your company and products. It contains information about participating companies and supplementary event programs and is also distributed to key buyers. Advertising on the Cafe Show Seoul directory, viewed by domestic and international buyers, participating companies, key attendees, and administrators of relevant domestic and international institutions, can provide a budget-saving but highefficient marketing effects
*Check out the directory 2023 : https://eng.cafeshow.com/eng/cafeshow/guide.asp
▶ Details
- What will be provided : Online Directory Advertisement (Cost, Product sponsorship allowed)
- Where to submit Exhibitor Profile Information: Complete and submit Directory within Promotion Form
5 found on the Exhibitor Portal
- Deadline : ~ 9/30(Mon)
<Official Directory Advertisement Unit Price>
Table 2/ Table 2
Table 3/ Table 3
▶ Product Sponsorship Program
Through your outstanding product sponsorship, you can benefit from opportunities for directory advertising and product promotion. Sponsored products are provided to VIPs including major domestic and international buyers invited by the Cafe Show office (from the foodservice industry, hotels, restaurant purchasing managers, large retail companies, department stores, home shopping MDs), as well as press, power bloggers, and representatives of associations and organizations.
Mocha Port Business Matching
Mocha Port Business Matching
The 'Cafe Show Mocha Port' is a business matching platform designed to facilitate seamless business networking between participating companies and buyers. By analyzing each other's areas of interest, the platform helps find tailored targets and allows for the autonomous scheduling of meeting appointments. Through Cafe Show Seoul's Mocha Port business matching, you can discover customized business opportunities and matches for your interests and targets!
▶ Main Purpose
▶ Usage Instructions:
1) Register participating company information - Fill out details in the Participation Management System [Promotion 1] - Participating Company Information section.
2) Access the Business Matching System (https://eng.cafeshow.com/eng/visitor/visitor_biz.asp
3) Autonomous business meeting matching - Apply for and accept meetings & establish meeting schedules.
▶ Schedules ▶ Meeting Space
Cherry’s Choice
※ Cherry’s Choice is a special selection and showcase of Cafe Show Seoul’s most innovative and popular products of the year. 30 products are chosen for each category, NEW & HOT .
▶ Details
- Who can apply : all exhibitors of Cafe Show Seoul (no extra cost)
- How to apply : Cafe Show Seoul Exhibitor Portal ‘[Promotion 3] Cherry’s Choice’ ▶ Submit application
- Deadline : Sep. 30 (Mon)
- Procedure : Organizer will contact you directly if selected (Oct. 7)
Cherry’s Choice Product Zone
Product/brand Exposure on Official Show Guide
Product/brand Exposure on Official Website
Cafe Show Excellence Award
Cafe Show Excellence Award
Cafe Show Excellence Award presents and features exhibitors’ outstanding products and services. It not only promotes exhibitors’ brands but also endorses the growth of the global coffee industry. The 60 products selected to be showcased at Cherry’s Choice are automatically enrolled in the Cafe Show Excellence Award.
▶ Details
- Who can participate? : All exhibitors of Cafe Show Seoul 2024 (No additional cost)
- How to apply : Complete and submit Promotion Form 3 found on the Exhibitor Portal
Cherry’s Choice Product → Automatically enrolled as a candidate
- Award Category : Creative Design, Outstanding Innovation, Superior Sustainability, Savory Leader,
Made in Korea
- Deadline : Sep. 30 (Mon)
▶ 2023 Award Winners
Award Category
Creative Design
Outstanding Innovation
Superior Sustainability
Savory Leader
Made in Korea
Exhibitor Name
Product Name
CAFÉ MUSEO Bialetti New Brikka
MARI STEIGER
Moneuf Dessert Bowl Glass
TABELLA FELLOW OPUS GRINDER
DIFLUID KOREA
STRONGHOLD TECHNOLOGY
Difluid Omni
Project Ratel
LA MARZOCCO PICO Grinder
UNROLL SURFACE
Reet Cup Mug
Moorim P&P Moohae Wet Paper Wipes
HARMONUS Tumblinser & Cleaning Machine
SMEG KOREA SMEG All-in-One Touch Oven COFFEE@WORKS COFFEE@WORKS DRIPBAG
SAMI CORPORATION Bevercity Base
SAMYANG ZERO SUGAR CAFÉ SYRUP 4 TYPES
SONIC DUTCH 180 Sonic Cold Presso Machine
K-DORAJI
K-doraji Tea Base
Additional Package Program
Additional Package Program
Maximize your participation at Cafe Show Seoul through Cafe Show Seoul’s various marketing package tools, customized to meet your needs.
▶ Upgrade package
- This meeting set is an efficient package for drawing potential buyers to your booths package Provisions
- This Space maximizer package is an efficient package for exhibitors needing extended space in addition to their registered stands
Package
Seminar Room
▶ Brand Maximizer package
Seminar / VIP Room / Storage Room Rentals
2,000 / 1 day USD 6,000 / 4 days
- This brand maximizer package provides the most essential promotional materials needed for your brand to get maximum exposure at the show.
Package
Brand Maximizer
▶ Business Maximizer package
Hanging Banner Above Booth, Logo Exposure on Floor Plan, 50 Invitations
- This business maximizer package is efficient for market promotion.
3,000
- Your brand and product will be advertised throughout various Cafe Show marketing channels.
Package
Business Maximizer
Highlighted Brand Search, Article / Brand Introduction on E-Newsletter, 1 Full Page Color Advertisement on Official Directory, Automatic Selection for Cherry's Choice, 50 Invitations
USD 5,000
- How to apply : Complete and submit additional package within [Promotion Form 6] found on the Exhibitor Portal
- Deadline : ~ 9/30(Mon)
Sponsorship Program
Sponsorship Program
Cafe Show Seoul brings world’s leading coffee professionals and companies together. If your company has connections to the coffee, tea and dessert industry in any way, Cafe Show Seoul is the best opportunity to maximize your investment and reach your target customer demographic.
Welcome
Cafe
Official
S-3
Exhibition Regulation Section 5
• Exhibitor Regulation
• Exhibitor EVENT Regulation
1. Definitions
Exhibitor Regulations
Exhibitor Regulations
■ Exhibitor refers to companies, associations, and organizations that have submitted participation applications and contracts along with the payment of a deposit for participation in this exhibition. Exhibition refers to the '23nd Seoul Cafe Show (Cafe Show 2024)'. Organizer refers to 'Exporum' and 'Reed Exhibitions Korea'. Host refers to 'Exporum' and 'Monthly Coffee'.
2. Allocation of Exhibition Space
■ The organizer assigns the location of each company within the exhibition venue based on the order of participation applications, order of deposit payments, previous participation history, exhibition scale, and other reasonable criteria.
3. Contract, Application, and Participation Fee Payment Procedure
■ Participation applications and contracts must be submitted to the organizer. 50% of the participation fee must be paid within a week of submitting the participation application and contract as a deposit. The remaining 50% must be paid by July 31, 2024. The 'Participation Application and Contract' takes effect upon receipt, and the provisions of Article 9 apply in case of participation cancellation.
4. Installation and Dismantling
■ Installation and dismantling must be completed within the period specified by the organizer. Exhibitors are responsible for compensating the organizer for any losses or damages to the exhibition venue due to delays.
5. Insurance, Security, and Safety
■ Exhibitors can opt for insurance coverage for all exhibits and materials during the exhibition period as well as installation and dismantling periods. The organizer operates security at the exhibition venue to protect the authority of exhibitors and attendees. However, exhibitors are responsible for any theft, damage, loss, etc. of their items.
6. Restrictions on Exhibits
■ Exhibitors must display the exhibits they have specified, and the organizer may restrict items based on the nature of the exhibition and their placement.
7. Prohibition of On-site Sales
■ The purpose of participating in the exhibition is to showcase relevant materials and services to visitors. Exhibitors are not allowed to engage in sales activities on-site. However, sales and sampling activities in designated special corners within the exhibition venue designated by the organizer are an exception. Taxes and all related matters arising from this are the responsibility of the exhibitor.
8. Termination of Participation Application
■ If the organizer refuses to allow the use of all or part of the applied exhibition booth or if the participation fee is not paid within the deadline, the organizer may unilaterally terminate the participation application, and in this case, the paid participation fee will not be refunded
9 Penalties for Participation Cancellation and Scale Reduction
■ If an exhibitor cancels participation or reduces the scale after submitting the participation application, the exhibitor must inform the organizer in writing of the cancellation reasons. The following penalty fees must be paid to the organizer within 15 days after participation cancellation or scale reduction. However, the penalty fees are deducted from the already paid par ticipation fee, and if there is a shortfall, additional payment will be required; if there is a surplus, it will be refunded.
Application ~ December 31, 2023: Cancellation or scale reduction penalty fee of 20% of the total participation fee or reduced amount must be paid to the organizer.
January 1, 2024 ~ March 31, 2023: Cancellation or scale reduction penalty fee of 50% of the total participation fee or reduced amount must be paid to the organizer.
April 1, 2024 ~ July 31, 2023: Cancellation or scale reduction penalty fee of 80% of the total participation fee or reduced amount must be paid to the organizer.
August 1, 2024 onwards: Cancellation or scale reduction penalty fee of 100% of the total participation fee or reduced amount must be paid to the organizer.
10. Supplementary Regulations
■ The organizer may establish supplementary regulations not explicitly stated in the participation regulations if necessary, and exhibitors must adhere to them. Exhibitors must comply with COEX regulations.
11. Dispute Resolution
■ Any disputes between the organizer and exhibitors arising from these participation regulations shall be resolved through arbitration by the Korean Commercial Arbitration Board.
Operation Regulations
Operation Regulations
Booth Installation and Operation
1. Permitted Space
■ All exhibits shall be displayed within the registered space pre -applied by the exhibitor and shall not block the entrance or the exit. Any sort of structural matter using the aisle is not permitted. All exhibits and installation equipment must be non-flammable.
2. Outward Appearance
■ Exhibits seen from the aisle or neighboring booth shall be neatly displayed by the exhibitor. Decorations, lightings and acoustics shall not influence the neighboring exhibitors.
3. Booth Design Appearance
■ All space-only exhibitors must submit the overall booth design & structuring plan to the organizer within the deadline for Hall Manager ’s confirmation.
4. Booth Structure
■ Height of the booth is varied by its location. The booth structure/ displayed exhibits shall not disrupt the emergency exit, aisles or the visitors’ path.
5. Display of Exhibits
■ All exhibits shall be placed and displayed 30cm inside the booth. If not, the organizer will ask the exhibitor to shift the exhibits. This is to encourage fairness and equality for all exhibitors of Cafe Show
Noise Limitation
■ The use of audio equipment for promotional purposes by participating companies within the Seoul Cafe Show venue must consider the impact on other participating companies and attendees. Speakers must be installed according to the following guidelines:
① The maximum noise level within a booth must not exceed 80 decibels (dB). Noise levels are measured at a distance of 3 meters from the front of the speaker, and the appropriate noise standard can be adjusted based on the opinions of the office and nearby participating companies.
② When aligning speakers with the booth line, the direction of the speaker must be directed inward.
③ Speakers installed at a height of more than 3 meters from the booth floor must be aligned with the booth's center or just below it.
④ When installing a video equipment, a certain distance must be maintained from the aisle to ensure it does not obstruct the passage of attendees.
■ If the organizer does not follow the organizer's instructions as described above and causes disruption to other participating companies and visitors, the organizer may strongly request the suspension of the use of audio/visual equipment The exhibitor may be subject to compulsory execution and sanctions by the office and no compensation can be claimed against the organizer for any damages.
■ If an exhibitor fails to follow the organizer's guidelines as mentioned above and causes inconvenience to other participating companies or attendees, the organizer may strongly request the exhibitor to cease using the audio/visual equipment. Exhibitors cannot claim compensation from the organizer for damages resulting from the office's enforcement and sanctions.
■ Exhibitors must deploy separate staff to ensure order and safety for attendees and should pay special attention to prevent harm to other booths. Events must strictly take place within exhibitor booths only; events in shared areas such as pathways are strictly limited.
■ Exhibitors must submit a formal application for events and receive approval from the office. If any audio or visual equipment beyond the category specified in the submitted application is brought in during the preparation or exhibition period, even if controlled, exhibitors cannot raise objections (Promotion 4Submission of Booth Event Application).
■ These regulations are designed to maintain order within the exhibition venue and create a serious atmosphere for meaningful consultations, ultimately benefiting all exhibitors. These regulations are applied from the submission of the event application until the completion of the event. The types and contents of event programs for each exhibitor are allowed within the boundaries that do not undermine social norms and values
7. Safety
■ Safety actions shall be taken for mechanics/equipment that moves, vibrates or contains dangerous substance, before being exhibited. Management responsibility relies on the exhibitor.
■ Usage of flash lights and rotating lights are banned within the exhibition hall. Spotlights from the booth should not disrupt other exhibitors
9. Aisle Management
■ All exhibitors have a responsibilities to keep their adjacent aisles clean. All exhibits must be placed within the allocated space and must not be placed on the aisles.
10. Booth Construction and Design Changes
■ Exhibitors must receive an approval from the organizer in order to change the structure of the booth inside the exhibitor hall.
11. Exhibition Hall Management
■ Nailing on the wall or the floor inside the exhibition hall is prohibited. Adhesive such as painting, or glue is also not allowed to be used on the stalls and the floor of the exhibition hall. If this regulation is violated, the exhibitor must compensate COEX for the damage caused.
12. Exhibits Management
■ All exhibitors are fully responsible for any sort of theft, damage of their own exhibits, including their exhibiting stand, and cannot claim for compensation to the organizer.
13. Storage of Dangerous Articles
■ Exhibitors must pre-report their own dangerous articles to the organizer and receive an approval for its use during the exhibition period. After the carry-in of dangerous articles to the exhibition hall, exhibitors must seek for safety procedures to prevent possible accidents during the show.
14. Sublease
■ Exhibitors are not permitted to sublease their stand to another company without a written signature by the organizer, apart from their mother company, interrelated enterprises or sister company. Exhibitors’ intentional sublease of stand to another company will cause the organizer to restrict their show participation.
15. Cleaning
■ Cafe Show Seoul will put massive effort to keep the exhibition hall clean. During the show period, the organizer will take care of public area such as the aisles and public trash bins. However, any sort of trash occurring from booth installation during the preparation period shall be cleaned by the exhibitor.
16. Wiring
■ Any kinds of wiring are bound to fire fight safety and management regulation. This regulation applies to booth & equipment installation.
17. Emergency
■ In case of any theft, accident, or an abnormal event please report to the organizer immediately.
Other Regulations
1. Disturbance
■ Exhibitors shall not take part in any activities that create any sort of disturbance within the exhibition hall, as well as to other exhibitors.
2. Promotion
■ All demonstrated items and promotion activities shall only take place within the allocated area. Exhibitors are responsible for settling down any disturbance caused by demonstration or other promotion activities. Without a written approval from the organizer, exhibitors shall not conduct any promotion outside the allocated area, such as introducing exhibition/exhibit items or other marketing/ activities.
3. Promotion Gift
■ Exhibitors are only able to distribute samples or souvenirs within the allocated area. However, sales promotion gift distribution outside the allocated area is only available for exhibitors that have attained exclusive rights from the organizer (through sponsorship programs).
4. Employment
■ Exhibitors are not permitted to display any materials such as items, signboards, catalogues that are solely for the purpose of hiring new employees.
5. Special Showcase/Events
■ Exhibitors are prohibited to host an individual event/exhibition/program without the approval from the organizer.
6. Exhibition Schedule
■ Show time, installation/dismantling period will be regulated by the organizer. Exhibitors are able to dismantle or carry-out their exhibits after the closing of the exhibition.
7. Failure to Perform Complete Occupation
■ Although unable to use the whole area, exhibitors must fully pay for their registered area. Stands that have not been installed within the assigned preparation time will be owned by the organizer and used for other purposes. Also, exhibitors that have not reported for its cancellation of participation will lose its privilege and cannot have their participation fee reimbursed.
Logistics and Customs
Logistics and Customs
Exhibitors may delegate international customs clearance, transportation, and handling to the designated COEX cooperating companies for transportation and customs clearance services.
1. Customs Clearance Methods for Exhibits
A. Temporary Admission for Exhibition (Bonded Customs)
1) This method involves exhibiting without formal import customs clearance. After the exhibition ends, the exhibits can be re-exported overseas or, if there is a demand, import through formal customs clearance procedures after being stored in a bonded warehouse is possible
2) During the exhibition period, the Seoul Cafe Show office will handle the establishment of the bonded area for exhibitors with bonded exhibits. These exhibitors must submit detailed information about the bonded exhibits to the office within the specified deadline.
B. Duty-Free Clearance: The exhibits to be displayed at the exhibition must be consumable items with a unit price per item of less than US $5 and the total price and quantity must be within a range acceptable to customs authorities.
C. Re-Export Clearance: This method involves importing with the intention of re -exporting within a specified period, requiring the establishment of a certain amount of collateral.
1) Features (Collateral is required):
- Used when not in a bonded area (e.g., hotels, general events)
- When a demonstration or buyer's requirement is necessary in the domestic market for a certain period after the exhibition ends
- Customs inspection is carried out by the relevant customs office and does not involve customs duties
2) Types of Collateral:
- Cash Collateral: Set based on the amount of customs duty
- Bank Payment Guarantee: Bank guarantees payment
- Tax Bond Insurance: Issued as a tax bond insurance certificate
- However, the promise to re-export within a specified period must be honored, and violation will result in fines.
D ATA Carnet: An internationally recognized customs document
- Used when not in a bonded area
- When separate setting is required by the importer's subsidiary before the exhibition
- The period is based on the expiration date indicated on the ATA Carnet.
2. Specific Handling Tasks of Transportation and Customs Clearance Companies
a. Payment of port charges for arriving cargo
b. Bonded transportation (and storage if necessary) from the port/airport to the exhibition hall
c. Unloading and warehousing at the booth
d. Unpacking and storage of empty boxes
e. Installation work f. Customs clearance
g. Customs clearance
h. Re-packing and on-site repatriation work
i. Loading and international transportation for repatriated items
j. Importation and storage of domestically imported goods in a bonded warehouse, import duties processing
k . International transportation of returned items (by sea, air)
3. Security Responsibility
COEX provides 24-hour security, but each participating company's representative is responsible for damage or loss of exhibits during the exhibition period. In particular, when moving in or out of exhibits, they are required to check the quantity and condition of the exhibits, handover, and customs inspection. You must join.
4. Insurance
All participating companies must insure all exhibits against any accidents from the time of departure until they are reshipped to the final destination after the exhibition ends
5. Cargo return classification and disposition application
In order to ensure quick and accurate return work, each exhibitor must fill out the cargo return classification and disposition application (DISPOSAL INSTRUCTION FORM) distributed by the designated transportation customs clearance company and submit it to each person in charge.
Seoul Cafe Show Office expresses its gratitude to participating companies by offering 4 daily parking tickets per company. In advance, the parking registration URL will be sent via text message, so we kindly request that the respective personnel from interested companies apply within the designated period.
■ Purchase Method: Check the parking ticket discount banner installed in the exhibition hall → Access the QR link 2 COEX Mall discount
Discount criteria applied to selected stores
※ Details : https://www.coexcenter.com/parking/
During the period of transporting (exhibiting) exhibits and conducting installation/removal work, we provide free parking service for work-related cargo vehicles to alleviate parking inconvenience for participating companies and construction firms.
■ Applicable Period: Preparation and removal period: November 4th (Mon) ~ 5th (Tue) / November 9th (Sat)
■ Applicable Quantity: No limit on the number of applicable cargo vehicles
■ Valid Time: Valid for 3 hours after entering the parking lot
※ Parking Verification: Directly register using the QR code attached near the exhibition hall's cargo entrance.
Pass through the parking entrance
(Confirm cargo vehicle)
→ Park within the exhibition hall (3 hours per day)
→ Unloading of exhibits completed →
Pass through cargo entrance (Confirm cargo parking)
※ Only vehicles registered as cargo vehicles are eligible for 3 hours of free parking.
→ Pass through parking exit (Check parking time)
Free parking for: Cargo vehicles (trucks and vans), 9-passenger or larger vans, vehicles registered as cargo vehicles (such as Starlex, Grace, and other cargo vans).
Excluded from free parking: Carnival, Santa Fe, Tucson, Sorento, Sportage, GV80, and other general passenger vans, SUVs, and passenger cars.
※ Passenger cars cannot enter the exhibition hall and cannot be registered as work-use cargo vehicles. Allowing passenger cars to enter the exhibition hall would result in overcrowding and difficulty in accessing the hall. To ensure the convenience of all participants, we restrict entry to the cargo vehicles listed above.
※ Cargo vehicles may enter the exhibition hall during the designated timeline : Nov. 4th (Mon) 08:00 ~ 20:00, Nov. 5th (Tue) 08:00 ~ 16:00
■ How to access cargo entrance : COEX west gate
Transportation
Transportation
■ Location : 513 Yeongdong-daero, Gangnam-gu, Seoul, South Korea, COEX
■ Transportation Inquiry: +82 2 6000-0114
■ Subway
Get off at Samsung Station on Line 2, enter COEX Mall through exits 5 and 6
Get off at Bongeunsa Station on Line 9, enter COEX Mall through exit 7
※ For detailed information on city buses, airport buses, and more, please refer to the link below.
https://www.coexcenter.com/directions-map-subway/
■ Luxury hotels
Grand Intercontinental Seoul Parnas
Park Hyatt Hotel
Oakwood Premier Coex Center
Jamsil Lotte Hotel
■ Deluxe hotels
Shilla Stay Samsung
Hotel Information
Hotel Information
Name Address Tel
521 Teheran-ro, Gangnam-gu, Seoul +82 2-555-5656
606 Teheran-ro, Gangnam-gu, Seoul +82 2-2018-1234
159 Samseong-dong, Gangnam-gu, Seoul +82 2-3466-7109
240 Olympic-ro, Songpa-gu, Seoul +82 2-419-7000
Name address Tel
506 Yeongdong-daero, Gangnam-gu, Seoul +82 2-2175-9000
Best Western Premier Gangnam
Imperial Palace Seoul
Samjung Hotel
Riviera Hotel
■ Residence hotels
Name
Hotel UR&
Hotel Peto
ibis Styles Ambassador Seoul Gangnam
Voco Seoul Gangnam
Seocho Artnouvo City
Urban Place Gangnam
Gangnam Family Hotel
Hotel Sunshine
Hotel Sangju
139 Bongeunsa-ro, Gangnam-gu, Seoul +82 2-6474-2000
640 Unjoo-ro, Gangnam-gu, Seoul +82 2-3440-8000
150 Bongeunsa-ro, Gangnam-gu, Seoul +82 2-557-1221
737 Yeongdong-daero, Gangnam-gu, Seoul +82 2-555-0501
Samseong-ro 96-gil, Gangnam-gu, Seoul +82 2-500-2300
Teheran-ro 87-gil, Gangnam-gu, Seoul +82 2-6936-8100
431 Samseong-ro, Gangnam-gu, Seoul +82 2-3454-1101
144 Dosan-daero, Gangnam-gu, Seoul +82 2-3017-5003
357 Seocho-daero, Seocho-gu, Seoul +82 2-560-7116
30 Hyoryeong-ro 77-gil, Seocho-gu, Seoul +82 2-3474-3399
143 Bongeunsa-ro, Gangnam-gu, Seoul +82 2-6474-1515
205 Dosan-daero, Gangnam-gu, Seoul +82 2-548-8222
19 Olympic-8ro, Songpa-gu, Seoul +82 507 1315 0550
Other
Facilities
Other Facilities
■ Coex Information desk : +82-2-6000-0114
■ Security Situation Room : +82-2-6000-0112
■ Medical Serivice
- Coex Emergency Room : +82-2-6000-1119
- Pharmacy Coex Mall B1 : +82-2-6002-3060
■ Post Office
- Trade Tower Branch +82-2-551-1607
■ Bank
- Shinhan Bank, Coex Branch: +82-2-6000-2600 www.shinhan.com
- Kookmin Bank, City Airport Branch: +82-2-2018-6000 www.kbstar.com
■ Airport & Travel
- City Airport Terminal Information: +82-2-551-0077/8 www.calt.co.kr
■ Childcare & Feeding Room
- Coex Mall B1F, Lobby next to MegaBox Movie Theater: +82-2-6002-5318
■ Wheel Chair Rental
- Safety Center next to Coex Gate West / Gate East Information Desk
- Stroller Rental - Direction towards the aisle next to the entrance of Starfield Coex Mall B1 MegaBox +82-2-6002-5312
■ Storage Locker
- In front of the escalator going up next to Shinhan Bank, Coex Mall 1F Hall A
- In front of the escalator going up/down next toe the information desk, Starfield Coex Mall 1F Hall B
- In front of the Starfield Coex Mall Eggslut(A101)
- In front of the Starfield Coex Mall ZARA(F109)
- In front of the Starfield Coex Mall GIORDANO(J104)
■ Shopping
- Hyundai Department Store (Trade Tower Branch): +82-2-552-2233
- Starfield Coex Mall: +82-2-6002-5300
■ Parking
- Global PmCo (Next to Hall A-1): +82-2-6002-7130~3 (Parked Customer Service center, 1F Towards the Gate East of Coex > At the back of the Devil’s Door
■ Restaurant (Near the venue
- Devil’s Door +82-2-6002-2001
Section 8
Official Contractor List
• Booth Design
• Furniture Rental
• Electricity
• Carpet (Pytex)
• Water Supply, Compressed Air
• Security
• Ad Facility
• Logistics
• Forklift
Booth Design
1 607 02-571-1607 arc@607hq.com
2 (inc)epace 02-529-2350 namjinno@nate.com
3 1S3D Co., Ltd. 02-882-9114 8829114@naver.com
4 4M Design Inc. 0262417500 jason.seo@4mdesign.co.kr
www.epace.co.kr
www.1s3d.com
www.4mdesign.co.kr
5 able es., ltd. 02-6112-7611 borah@able-es.com able-es.com
213 sjdesignexhibition co.,ltd 053-382-0606 sjdesignex@naver.com www.sjdesign.kr 135, Geomdan-ro, Buk-gu, Daegu, Korea (Geomdan factory valley 102-205)
214 Smile Communication Co Ltd 07075553461 info@smilecomm.co.kr www.smilecomm.co.kr No. 305-307, Daeryung Techno Town 21st, 1126, Beoman-ro, Geumcheon-gu, Seoul, Korea
