INFOCUS
ALLOWING YOU TO CREATE A HEALTHY LIFESTYLE THROUGH SALADS ON YOUR DOORSTEP
WRITTEN BY PAMELA SPRADLIN MAHAJAN PHOTOS BY JAMI BOWMAN
14
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SIMPLYkc MAGAZINE
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JANUARY 2022
C
hanala Rubenfeld didn’t set out to open a business delivering artisan salads. As an Integrative Nutritional Health Coach, she had several clients who were busy working moms. One client shared that while she was really inspired after each coaching session, she couldn’t seem to implement the advice once she got home. “As a busy mom myself, I could totally relate to her,” Rubenfeld says. “And I knew she just needed something to get her going.” Rubenfeld decided she would get up an hour earlier on Monday morning and deliver five salads to her client before dropping her kids off at school. She based the idea on a concept called “crowding out.” Instead of focusing on what you can’t eat, you
fill your plate with an abundance of healthy items like greens—and have less room for the unhealthy fare. “She wouldn’t have to think, she wouldn’t have to prepare,” Rubenfeld says. “No matter how busy she was or how stressful her day was, she would be able to take it and go.” Her client loved it—and asked Rubenfeld if she could deliver five more salads the following week. Salads 2 Your Door was born and steadily grew, primarily through word-of-mouth. The concept behind Salads 2 Your Door is making a healthy lifestyle easy and doable for people. Rubenfeld was led to the field of holistic nutrition after seeking dietary advice following one of her pregnancies. Instead of a plan customized for her, she was given
