2
T YPOGRAPHY About Bibles, 1 8 Gothic Script and Serifs Typography in a nutshell
2 6 Spiekermann Review of a workshop with Erik Spiekermann
3 0 On Good Fonts & Bad Fonts Looking at the role of typography in our daily lives
3 6 FONTS A Directory of Fonts with many resources
Lettering: TINA BERGS Illustration: ALICE WILLIAMSON
GLAMOROUS CHRISTMAS 4 6 Christmas By Type: Sibylle – The Design Lover 5 2 Carol Of The Bellhop Fashion Shooting in a hotel
7 6 The Grand Finale with luxeffects The new collection of topcoats from essie
9 0 Christmas Magic in the hotel Ampersand London, Schlosshotel Grunewald & Viceroy Anguila
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5 Downloads & symbols 0 7 Editorial & the cover 1 4 Contributor Index 3 1 0 Outlook 3 1 1 Imprint
3
3 GENERATIONS CHRISTMAS 1 1 6 Christmas By Type: Ashley – The Pragmatic 1 2 4 3 Generations Wrapping Party with friends and family of sisterMAG
1 4 4 Book Column: 3 Generation Books 1 4 8 Startup Spotlight: Meisterclass 1 5 4 Seasonal Scents Introduction of a family business: Klar Seifen
Issue 16 | December 2014
CHRISTMAS WITH FRIENDS 1 6 8 Christmas By Type: Corissa – The Urban 1 7 4 12 Days of Christmas Twelve highlights of the »White Dinner« with blogger Theresa Baumgärtner
1 8 8 Present in a box The essie Winter collection packaged in sisterMAG DIY boxes and bags
2 0 2 Pinterest für Professionals Sequel to our Pinterest Guide
2 1 4 Startup Spotlight: Backflasch 2 1 8 Casual Christmas Picnic Recipes and ideas for a christmassy picnic
2 3 6 XMAS Letters made from cardboard
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FIT CHRISTMAS 2 4 2 Christmas By Type: Sabine – The Sporty 2 4 8 VLOG Watch: YouTube Fitness 2 5 0 Christmassy Matcha in the morning Matcha recipes for breakfast and ideas for presents from your kitchen
2 7 0 Startup Spotlight: RezeptGewürze 2 7 6 So in love with Veganism Field Report from blogger Veggie Love
2 8 2 Eating vegan Challenges and suggestions for a vegan diet
2 8 8 Vegan Christmas Menu
sister-mag.com
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Downloads & Symbols
Click on the picture and go directly to the download!
PATTERNS
16/1 – Fake Fur Coat
16/2 – Frill Blouse 16/3 – Rose 16/4 – Blouse with 16/5 – Gold mini coloured velvet skirt waistband skirt with front zipper
16/6 – Dark grey 16/7 – White furry 16/8 – Burgundy dress with leather skirt coloured dress
15/9 – White Ballroom dress (Toni)
5
DIYS
Carrier – tuck it in Bag – back in the my tux limo
Paper – bump up the pump
Little box – double Box – jump in my breasted jacket jumpsuit
Cracker – Handmade foamjiggle hi jiggle low board deers
Letter Tags
Round Tags
XMAS Letters
Issue 16 | December 2014
Wrapping Paper 3 Generations
Wrapping Paper Glamorous
Wrapping Paper Friends
Wrapping Paper Sporty
Twingo By Type – Ashley
Twingo By Type – Sibylle
Twingo By Type – Corissa
Christmas Picnic
Vegan Christmas Menu 1
Vegan Christmas Menu 2
VIDEOS
Cover Shooting
RECIPE CARDS
Twingo By Type – Sabine
6
Christmassy Morning Matcha
GEWINNSPIELE SYMBOLE Content Button: Brings you back to the table of contents
#luxeffectssisterMAG essie Gewinnspiel
Jump Button: Brings you to the 1st page of the next article
Link to Pinterest Board External link. Internal link. Indicates a download (e.g. of a DIY pattern) Link to an Instagram account
sister-mag.com
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I N S TA G R A M
@tonneu
AL
Alice during the cover shooting – snow everywhere!
Editorial
Cover Shooting CS @thneu
7
von Thea
2014 is almost done, that’s unbelievable! The months have just flown by and it feels like it was only yesterday we were lugging the sofa for the cover of #sisterMAG12 around Berlin. 2014 brought many changes for us at COP. Not only did we build a new team (see #sisterMAG15 ) but also a new office space, which we often hear referred to as »the girl’s office« and both were great fun. We’re also in the process of launching a new magazine in a completely new field PHOTO CREDITS
(watch our Facebook page for further announcements), so the sisterMAG team has not exactly had a lot of time to reflect on the past few months (yet). Add to that the fact that we put together this brand new issue, sisterMAG N°16, in just over a month and you’ll get an idea of the effort made by everybody involved – for which we would also like to thank everybody again! We had set the bar quite high: because it is Christmas we wanted to offer a particularly nice range of DIY projects, especially inspiring stories
CS = Cris Santos
AL = Ashley Ludäscher
TN = Thea Neubauer
CL = Claudia Gödke
Issue 16 | December 2014
CS
Glitter XMAS Letters and the presents from our Wrapping Party in Saxony
8
and nothing less than extraordinarily beautiful illustrations and ideas for the holidays. We’re looking back at six (!) bumper issues in one year which means thousands of page layouts, (probably) several terra bytes of image and page uploads and hundreds of new contributors we got to meet. Indesign crashed so often all we (and especially Tina) wanted to do at times was to crawl under a table. We lugged boxes upon boxes of materials into our office and back out again, hauled shelves from one end of the country to the next (see the Tchibo feature in #sisterMAG15), put sportswomen into sack cloths (#sisterMAG14) and build
sister-mag.com
TN
Evi and the knitting machine
obstacles for a parking skills course out of larger than life presents. I don’t deal particularly well with change so the idea of having interns come and go is still not something with which I feel completely comfortable. It was hard to say goodbye to Tina at the beginning of the year but she remains a member of the team and still works through nights to get an issue finished. We asked a lot of each and every one of the five interns we had this year. In the spring we »forced« Laura into a modelling career for our photo gallery on beauty codes and staged a summer garden party at about 7°C. Cris had to skillfully touch up all the pictures to remove Laura’s goose bumps :). Anja
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Taking Theo for a walk
CS CS
Alex, Toni and Ashley during the Couple Shoot supported us over the summer before continuing her studies in Sweden. Caro took over from her in August and was immediately made part of the family by not only helping us to launch #sisterMAG14 but also playing an important part in the wedding prep committee :). On our many trips to modulor, DIY superstores and balloon shops we also got to explore completely new sides of Berlin :). On October 1 we welcomed Sarah to the office who now shifts boxes, digitalises sewing patterns (you’ve got her to thank for the fact that you don’t have to download dummy files this time) and takes care of the Start Up Spotlight section.
Our school subject for this issue is typography and we have dedicated the opening pages to it (including countless links to great websites for fonts as well as font tips and a lot of information around fonts and typography). Elsewhere our main focus is, of course, Christmas in all its shapes and forms. In the past I could not have imagined spending Christmas anywhere else than with my family, with grandma and grandpa, Toni and my parents. But the more your own life takes shape, the more you have to change traditions and explore new ways in which to celebrate. So apart from the classic 3-generation festivity, which we focus on first by throwing a wrapping party at my parent’s house
Issue 16 | December 2014
9
Team of our Hotel Fashion Shooting: Patricia, Kayla, Cris, Thea & Corissa
10
in Saxony, we’re also showcasing three completely different ways of spending the holidays. Ajda Mehmet and Holly Marder from Amsterdam take us on a casual Christmas picnic showing us how to have a merry and relaxed Christmas with friends. To those who don’t want to get caught up in all the cooking, decorating and other seasonal prep stress we suggest checking out the »Glamorous section in which we Christmas« just go away and celebrate at a hotel! Evi has come up with a selection of outfits perfect for the occasion and contributed eight sewing patterns for dresses, skirts and blouses!
sister-mag.com
el of Ka yl a (N ot Yo ur St an da rd ) as m od ou r fa sh io n sp re ad We’re also continuing our series exploring different diets. This issue is dedicated to a vegan diet and the section includes another interview with our nutritionist Katrin Stimmler as well as a personal account by blogger Franziska of Veggie Love. Anyone who fancies trying out a vegan diet over the holidays (or anyone who has already made the transition) should take a closer look at our vegan Christmas menu which Rike Schindler and Claudia Gödke created for us. Now we are looking forward to some quiet days in December (although
TYPOGRAPHY
Wrapping Party: Cris and many girls
CL
Decoration for White Dinner Party from Theresa Baumgärtner whether we will actually get them is another matter entirely – we’ve already got so many plans for the remaining days of 2014). We’ve definitely done our share of DIY for the season as you can see from six downloadable seasonal packaging ideas – which we created in an exclusive collaboration with essie – on page 188 but also from our suggestions ), for DIY wrapping (page 54 the giant cardboard XMAS lettering (page 236 ) or the instructions on how to build the deer from our cover. It will probably take several months to get rid of all the glitter that has found
We take part: #instAdvents kalender on Instagram its way into our cars, our flats and the folds of our clothes. What did you like best about sisterMAG this year? What would you like to see more of? Which issue did you like best? We’d love to hear from you so please share your comments on sisterMAG. We will reflect on the year in some blog posts, Thea’s contribution »What I found on my iPhone« is a wild collection of snap shots from the busy lives of the sisterMAG editorial team. You can read it here. Have a merry holiday season!
sisterMag Team Issue 16 | December 2014
11
Evi in love with the deer
It is snowing!
The Cover
We would like to say a few more words about our cover, because it was a very special collaboration between the sisterMAG team and our good friend Alice ( designedbyalice). The Englishwoman who dances in the ensemble of the Staatsballet Berlin is one of the most talented people we have met in the last year! Since the summer months her illustrations have been a consistant part of sisterMAG, she designs and sews ballet skirts and our personal favourite project of her are – small handmade (!) elephants, the »Little Beings« mice, reindeers or tigers. The fact that she sews them by hand and designs them in whole, always leaves us with a perplex look on our faces!
12
How we first met is a true »Digital Lady story«. Earlier this year, just as Alice had properly started using Instagram because of investing in a new phone :), she commented on an Instagram photo of Thea. After discovering Alice’s wonderful feed – Alice had just posted the cute illustration for »The Ballerina Chef« , Thea asked her for a cup of coffee to talk about possible collaborations for sisterMAG. Only a few minutes into the meeting at Charlottenburg’s coffeeshop »Stulle«, it was clear to both of them: love at first sight. Since then we have all not only become very good friends, but Alice
Hair & Makeup: Patricia Heck
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Alice draws the background has given a lot of input for the design and content of the magazine, organised several ballerina colleagues for shoots and model tasks and helped with other contacts. To show her on the cover at the end of this year just seemed a very good fit! And it is a real »Alice« setting: stuffed animals Little Beings tucked in her huge pocket (a combination of handmade animals of Alice and real childhood companions of Toni & Thea), surrounded by her foamboard forest dwellers (deer, fox, rabbit, birds), who Alice designed and built herself and in front of the landscape that she drew on huge papers in her flat. The only thing left to say: We sometimes wonder when Alice actually sleeps. All photos: Ashley Ludäscher
13
Theresa Neubauer Antonia Sutter
Contributor Index VICTORIA KAU
JOURNALIST
Alex Sutter
The formerly in Berlin based Tori has just left our city and calls now Oslo her new home. Even from the distance she still writes great articles for sisterMAG, as you can see in the Interview with the soap manufacturer Klar Seifen.
Evi Neubauer Sandra Rothfeld Corissa Bagan Sarah Tengg Tina Bergs
RYAN HURSH PHOTOGRAPHER
14
In the current issue you will find wonderful behind-the-scence photos of the American captured at the glamorous fashion shoot at Schlosshotel Grunewald
PHOTOS Ashley Lud채scher HAIR & MAKEUP Patricia Heck MODEL Alice Williamson PRODUCTION Thea Neubauer Evi Neubauer
sister-mag.com
TINA BERGS DESIGN & TEXT
Since Madame Montagne studies in Edinburgh she is our foreign correspondent in terms of layout right now. This time she occupied herself with one of her favourite topics: Typography.
TYPOGRAPHY
The link symbol takes you to the contributor's website or IG/ Twitter profile
This symbol takes you to the first article/feature they worked on in this issue.
TEXT Tina Bergs Pinterest
Louise de Miranda
Victoria Kau Klar Seifen
Thea Neubauer
Alexander Kords Typography
Hotels
Franziska Schmid
Vegan
Katrin Stimmler Vegan Nutrition Antonia Sutter Book Column Sarah Tengg Youtube
15
PHOTOGRAPHY Ryan Hursh Hotel – BTS Ashley Ludäscher
Cover
PRODUCTION Mandy Koster Sandra Rothfeld Antonia Sutter Sarah Tengg
Claudia Goedke White Christmas & Vegan Christmas Holly Marder Christmas Picnic
Cristopher Santos
Glamorous, essie and much more Jurjen Versteeg Erik Spiekermann
VIDEO Onn Halpern Christmas By Type Cristopher Santos Cover Dylan Mcfadyen XMAS Letters
I L L U S T R AT I O N & L AY O U T
16
Corissa Bagan Typo in Everyday Life
Matt Danko Typography
Tina Bergs Typography
Thea Neubauer Cover
Emma Block Wrapping Paper
Alice Williamson Cover & Deers
PROOF Sandra Rothfeld Antonia Sutter
FINAL PROOF Stefanie KieĂ&#x;ling Amie McCracken
Elisabeth Weber essie & Wrapping Paper
HAIR & MAKEUP Patricia Heck Carol of The Bellhop Lena Schleweis Wrapping Party
T R A N S L AT I O N Maria Foh
Mandy Koster
Kathrin Greyer
Sarah Tengg
sister-mag.com
Tanja Timmer
TYPOGRAPHY
MODELS Corissa Bagan Twingo By Type
Anh Phuong Dinh Phan essie
Sibylle Roessler Twingo By Type
Sabine W. Twingo By Type
Ingrid Röhrer Wrapping Party
Alice Williamson Cover
Kayla Seah Carol of The Bellhop
Sandra Wolff Wrapping Party
Ashley Ludäscher Twingo By Type
STYLING Evi Neubauer Carol of The Bellhop Thea Neubauer A lot of features :)
Corissa Bagan Twingo By Type
FOOD Claudia Goedke aiya Ajda Mehmet Christmas with Friends Rike Schindler Vegan Christmas
Issue 16 | December 2014
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18
text: Alexander Kords layout: Tina Bergs
About Bibles, Gothic Script and Serifs
sister-mag.com
Typography in a nutshell
TYPOGRAPHY
It all began with B42. As inconspi cuous
as
this
letter-numbers
combination may seem, it is of great importance to the history of mankind. Because it is actually a revolution: It is the first printed book using movable type. It is called B42 because each of its columns comprises 42 lines, but it is much better known as the Gutenberg Bible, named after its creator. Johannes
Black letter
Black letter developed during the 12th century and was used until the late 17th century, especially in the UK (Old Englisch) and Germany (Fraktur). Derived from handwriting it emulates the strokes of a quill. 1440 Gutenberg invents printing with moveable type
Gutenberg, born around 1400 in the German town of Mainz, probably
Humanist &
did not expect the Time Magazine
Old Style
to award him the title ÂťMan of the
While humanist, or venetian, typefaces still mimick the handwriting of Italian humanist writers leading to the first roman types. Old style was more refinded introducing stronger contrasts between thich and thin lines.
MillenniumÂŤ roughly 600 years later. With the help of at least 16 assistants, he cast a total of 290 metal types in his workshop in sedate Mainz: upper and lower case letters, abbreviations, and punctuation marks, as well
Issue 16 | December 2014
19
Pannartz & Sweynheim bring moveable type to Italy Francesco Griffo creates the first Italic typeface Claude Garamond designs Garamond, one of the most often used typefaces till today
1465
1501
1530
Transitional
In the Age of Enlightment typefaces moved further away from their handwritten inspirations. Designed with strong grids, growing contrasts between thick and thin lines. During this time the first point system (Fournier-Scale) was developed and B. Franklin brought Baskerville to the US, causing a surge in popularity.
20
Louis XIV. commissions Philippe Grandjean to develop . William Caslon designs Caslon. sister-mag.com
1701
1725
TYPOGRAPHY
as ligatures, which are common
might have beaten Gutenberg to it.
characters consisting of two or more
Because what made his invention
letters joined together. So Gutenberg
so special was its variability: Since
and his vassals printed roughly 180
individual
bibles between 1452 and 1454, each
marks and other characters could
of them consisting of two volumes of
be swapped on the printing plate
640 pages each. Today, every one of
at will, it was possible to express
the remaining 49 copies of the B42
and print any text you liked. And
is worth far more than five million
since Gutenberg »only« needed 290
euros.
types, he and his assistants did not
The idea to cut solid material and
have to be concerned with casting
use it to print on a surface was anything but new, even in the days
letters,
punctuation
and typesetting that much and therefore were much faster than
of Gutenberg. The Phaistos Disc,
their competitors in the Far East.
for example, a disk of fired clay
Gutenberg decided to take hand
with imprints, dates back to the
writing as a template for his bible,
17th century before Christ, and the
unknowingly creating the first font
Prüfening
inscription
in history. It was called Textualis and
that used wooden letters to stamp
was based on the Gothic script that
into clay was made in 1119. The
originated in France during the 12th
Chinese carved inscriptions into
century. In this font, all letters were
wood as early as the 6th century,
set very closely forming a veritable
hence inventing the block print.
carpet of ink. That was probably
During the 13th century, prints with
why Textualis and its Gothic friends
metal textual sources originated in
disappeared
Korea. But the poor Koreans had to
from the typeface by the middle of
face the problem that their writing
the 16th century. It was replaced by
system was made up of thousands
a new trendy font: Fraktur. It was
of
developed by Johann Schönsperger
dedicatory
characters—otherwise
they
almost
completely
Issue 16 | December 2014
21
22
Baskerville is created by John Baskerville. Pierre Simon Fournier publishes the »Manuel Typographique«.
1757
printer, in 1513. Especially the
1766
type »ſ« is distinctive of Fraktur and occurred at the beginning and in the middle of a word instead of an »s« and that nowadays is easily mistaken to be an »f«. At
Modern
Modern typefaces are commonly referred to as Didones, inspired by the French typeface Didot. They take the contrast between the strokes to an extrem and feature abrupt, hairline thin serifs. 1784
Firmin Didot designs Didot and his father develops the Didot-System. sister-mag.com
d. Ä., Emperor Maximilian's secret
the same time another major font emerged, that is to say Antiqua. Book printer Adolf Rusch from Strasbourg was the first person from Central Europe to use the Italian font in 1464, and thanks to Johann Amerbach from Basel it also spread to Switzerland and Germany. foreign
Interesting and
enough,
loanwords
were
TYPOGRAPHY
always printed in Antiqua up until the
periodicals and books that gushed
end of the 18th century, even though
from
Fraktur was used for the rest of the
scope for design also increased.
text.
When before, the same person was
With the onset of industrialization at the end of the 19th century, typography
went
changes.
In
through 1886,
rapid Ottmar
Mergenthaler, a German-born watch maker who immigrated to the United States, built the Linotype machine. It was a hot metal typesetting machine
the
printing
houses,
the
responsible for setting the types for the text, the graphic design of the page and the printing itself, now a new profession emerged: Graphic designer. The font however, was still the typographer's line of work, and they really let themselves loose. Take Times for example, nowadays one of the most commonly used fonts in the
that automatized the process of line
world, it was developed in 1931 by
setting and therefore considerably
the two Brits Stanley Morrison and
sped up the printing process. And
Victor Lardent, obviously to be used
facing an explosion of newspapers,
in the daily newspaper »The Times«.
Issue 16 | December 2014
23
And once again, they had to face
the Americans Robin Nicholas and
new competition in the world of
Patricia Saunders to provide a Sans
fonts: As early as the beginning of
Serif font that is easier to read
the 19th century, a few very bold
on the more and more common
typographers simply dropped the
computer screens that still had a
serifs from the letters. Serifs are
very weak solution.
the small lines that were attached
Typography made another big step
to the end of a stroke in a letter for centuries. A new generation of fonts that cut those out was consequently called Sans Serif, but also Grotesque, deriving from the word grotesque as a strange but yet interesting variation. One of 24
the most popular representatives is Helvetica that was designed by Swiss typographer Max Miedinger in 1956 on order of the Haas Type Foundry located in MĂźnchenstein close
to
Basel.
For
its
50th
anniversary, British director Gary Hustwit released the documentary ÂťHelveticaÂŤ in 2007 shedding light on the development and dispersal of the font. And what other font can
when computers slowly found their way into private households. Chicago is a legendary example of a font and was developed by graphic designer Susan Kare in 1983. It was not only the unique look of the operating system of the Apple Macintosh between 1984 and 1997, it was also used on the first iPods. Simple text editors and unformatted emails still use the font Courier up to this day, which most of the typewriters used before. It was originally developed by American Howard Kettler in 1955, and Swiss Adrian Frutinger later adapted it for IBM to their electric typewriters. Courier is a so-called
say its history is recorded on film?
non-proportional font, which means
By the way, Arial, another widely
that every letter has exactly the
spread Grotesque font, is not a copy
same width. It makes it very popular
of Helvetica even though they may
among
seem very similar to the untrained
who can structure and indent their
eye. Arial was designed in 1982 by
source codes without any problems.
sister-mag.com
computer
programmers
TYPOGRAPHY
With the spread of the internet,
1816
the number of fonts increased even more. Pretty much every person can design a unique font nowadays
using
font
editing
1893
software like FontForge, Fontlab
Two Lines English Egyptian is the first sans serif created by William Caslon IV. Akzidenz Grotesk is
developed by H. Berthold AG.
or Fontographer and then share it with the entire world. You can even
Bauhaus &
convert your own handwriting
Swiss Modern
into a font. And if you have time to
The clear, geometric shapes of the Bauhaus movement have a lasting effect on typography. Gaining ground in the 1950s, Swiss design introduces rigid grids and the usage of plenty of negative space creating some of the most used typefaces.
spare to typewrite the bible with it, we can thus close the circle to Gutenberg's work. n
1927 1957
1975
1984
Paul Renner designs Futura Max Miedinger creates Helvetica and Adrian Frutiger develops Univers in the same year. Adrian Frutiger creates a ÂťbetterÂŤ version of Univers: Frutiger The first MacIntosh is sold. Issue 16 | December 2014
25
K E I SP
A M ER
1 NN
LETTERPRESS photos Jurjen Versteeg text & layout Tina Bergs headline Arvil, regular, 54pt and 73 pt
Jurjen Versteeg is cofounder of the Rotterdam based film and design studio FromForm design
. Though usually creating short films, may it be a new title
or commercial, he decided to attend Erik Spiekermann's letterpress
workshop in Berlin last October. Leaving moving images behind for a couple of days and focussing on the more static art of letterpress prints, Jurjen gave us an insight into his experience. 26
Why did you chose to attend Erik
with analog printing techniques. I
Spiekermann’s letterpress workshop
missed my chances during art school
in Berlin?
and try to make up for it now.
I recently was in the lucky position of
What did you take away from the
receiving a subsidy from the Dutch
workshop and working with Erik
Government. It encourages young
Spiekermann?
artists to develop their creative skills
I was amazed by a lot of different things,
and grow their expertise. At first I
but what struck me the most was
thought I wouldn't be able to attend,
the smoothness of these machines.
but gestalten moved the date and I
Some of them were probably a couple
recieved the grant and it worked out
hundred years old, but were so easy
perfectly.
to operate and worked smoothly. They
I decided to attend to workshop to step
were running like butter!
out of my comfort zone and learn new
The
skills. Although I'm running a film and
Spiekermann's p98a gallery, I didn't
design studio, I never really worked
get to closely work with him, but he
sister-mag.com
workshop
took
place
in
TYPOGRAPHY
The p98a gallery where the workshop took place. mingled
among
the
participants
techniques, but also dive into the
and gave feedback and advice. I do
history of typefaces.
remember that he was very happy to
What aspects of printing with a
see me using a font he didn't even remember owning. It was clear that
letterpress do you like most? What does it offer that can’t be acheved
this was a playground, not only for us
through digital type-setting and
but for Spiekermann himself.
printing?
Then there were the other teachers,
It is all about touching the letters, the
next to Spiekermann there were
shapes, the materials. The big, old and
four more teachers, all of them
used wood block letters feel so solid.
super friendly and extremely skilled.
You clearly have a piece of history in
Ferdinand
example,
your hand. The metal fonts – so well
researched typefaces during the mid-
organized – are heavy and small. You
1920s
and shared so much of his
just can't imagine printing a full book
knowledge during the workshop. So
like this, arranging every single page
I could not only learn the letterpress
by hand. Then you would have to clean
Ulrich,
for
Issue 16 | December 2014
27
up all the letters and put them back in
ligatures. I guess I could say that
the right cases!
spacing and kerning was one of the
In comparison to digital type setting:
biggest learning points for me during
When using letterpress, you are busy
the workshop.
with spacing every minute. Which
How do you integrate something as
letter goes where, how much space
static as letterpress into your work
between a K and an M etc. When
focusing on film, motion graphics
using digital, this always felt like an
and title design?
automated thing to me, most typefaces
As From Form, we'd love to work with
come pre-equipped with different
analogue techniques, rather than doing everything on screen. So, this workshop was a perfect fit. Before attending, I was already thinking about this title sequence. A self initiated title sequence for a TV series called The Knick (from HBO), which just aired
28
this fall. The series plays around the 1900s in New York and is all about the Knickerbocker Hospital. During that time letterpress was a fairly
well-known
technique – also
with the introduction of the daily newspaper – so it made sense to me to make this title using the letterpress. However, I underestimated the amount of work by setting every title by hand in the letterpress, so I focussed on the main title and printed a few alphabets, which I then can scan and use later digitally –this way you can still see the technique that went into it but I can
An example of the letters ready for printing composite the letters digitally. sister-mag.com
Schriftgestalter
Hallo ich bin Erik
1988 – 2003 → ITC Officina
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Erik Spiekermann: Schriftgestalter Designer Unternehmer
116
von Johannes Erler
S
E K PIE
A RM
2 NN
29
HELLO, I AM ERIK images from Hello I am Erik (Gestalten 2014) text & layout Tina Bergs
Erik
Spiekerman
is
a
German
easy task. After five years of editing,
typographer and designer. He is
writing, and designing, Johannes Erler
responsible for different coorporate
put together a book that goes beyond
idendities we encounter on a day-
documenting Spiekermann's work.
to-day basis, such as Volkswagen or
With stories on and by him it gives an
The Economist, and developed many
insight into how he runs his companies,
well-known typefaces. ITC Officina
deals with clients as well as his design
Sans and ITC Officina Serif is one of the
process and how he works.
most successful type families ever created. With such a huge body of
Hello I am Erik by Johannes Erler (Gestalten) work, creating a biography wasn't an hardcover Issue 16 | December 2014
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Looking at the role of typography in our daily lives
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TEXT BY: ALEXANDER KORDS
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BAD FONTS
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& &
&
&
& &
&
&
&
&
&
&
& &
&
&
&
TYPOGRAPHY
&
&
&
&
&
I
&
&
& &
n early 2013 something quite outrageous happened in Paris: A new sign was installed at the Métro station Campo-Formio in the south of the city – and
31
somehow it looked out of place. The source of the
incongruity was quickly established however: The usual Parisian font, used at all of Paris‘s bus, tube, tram and metro stops had
&
been dropped at Campo-Formio in favour of Comic Sans. Now
&
you‘d be forgiven for not putting the font of a Métro station sign on the list of things worth making a fuss about, but more than 80,000 Parisians did, and in less than 15 days had mounted a petition to remove the Comic Sans sign. »Public transport journeys take forever anyway, add to that industrial action and overcrowding and now we also have to deal with this kind of horror?!« said one petitioner while explaining the motivation behind the protest. Faced with such a level of opposition, the public transport
&
authorities decided to remove the heavily disputed sign. For an
&
additional funny twist consider this: The creator of the Comic Sans font is Vincent Connare, a name pretty close to the French word »connard« for which »shithead« is one of the more friendly
&
English translations.
Issue 16 | December 2014
&
&
t
&
& &
he above example perfectly illustrates how much of an
impact typography has on our daily lives. The term combines the Greek words týpos »form«
PHOTO: PicsaStock/JMokosch
or »imprint« and gráphein »to write« and is used to describe
any process by which a written text is produced. But since the 32
printing process has been widely automated and is now even being replaced by the digital production of text, typography has come to mean the creation of fonts and their use in publications. This means we come into contact with typography whenever we see electronically produced writing, and more often than not the font is just as important as what is written in it. The United States governments’ decision for example to abandon Courier New 12 point and instead use Times New Roman 14 point for all official documents was the result of a long period of considerations. The same is true for Apple’s recent farewell to Lucida Grande, which had served as the Mac OS standard font for 14 years, in favour of Neue Helvetica introduced with the recent Yosemite update; this
t
decision wasn’t taken lightly either. heoretically one font would be sufficient for everything that is written - or at least there would be no detrimental effect
where pure legibility is concerned. And yet thousands of different fonts are available and their number is added to every day. Most
sister-mag.com
&
TYPOGRAPHY
&
&
& new varieties are created by typographers, another indication of how their profession has changed in recent years. Only a few decades ago a typographers’ main job was to keep on top of what’s going on at the printing plant. Hardly any typographer would have dabbled in developing new fonts on the side – especially not one that would become important enough to be named after them and used for decades or centuries to come, like the one invented by 16th century Frenchman Claude Garamond. Today, however, compiling new fonts is a typographers‘ daily bread. A great
33
example of someone who excelled at this part of his job is that of a Swiss man born in 1928 named Adrian Frutiger. His creation ASTRA Frutiger Autobahn, for example, has been used on signs on A-roads and motorways of his native country since 2003. He’s also the father of the font Roissy which has been guiding staff and visitors of Charles de Gaulle airport in Paris since 1974. In 2007, the Swiss federal office of culture awarded Frutiger their DESIGNER award citing his »influence on the visual surroundings
a
of millions of people«. nother important creative head in the world of fonts is Erik Spiekermann (born 1947) from Lower Saxony amongst
whose creations is DB Type, conceived in 2005, which is now the standard font family used by the Deutsche Bahn. The collection comprises 34 individual fonts from which the organisation can select a suitable option for any purpose: Railway timetables, for example, are printed using the minimal space requirements of
Issue 16 | December 2014
&
&
&
&
&
&
&
&
DB Sans Compressed, while DB Head, as the name suggests, is especially suitable for headlines. DB Type won Spiekermann the 2007 Design Award of the Federal Republic of Germany as well
&
as its equivalent for his lifetime achievements four years later. The artist, now an honorary professor at the Hochschule für
& &
Künste Bremen, has recently been causing a stir in the world of mobile devices. His font, Nokia Sans, was used on the eponymous company’s devices until 2011, and in 2013 Spiekermann created 34
a new font called Fira Sans for their smartphone operating system Firefox OS. When Apple included a fresh design in their
&
iOS7 for mobile devices last year, Spiekermann was one of the harshest critics of the operating system’s visual design. He took special issue with the selection of the Helvetica font, particularly
& &
in its slim version. He declared text using this font illegible and openly questioned the Apple design department’s typographical competence. The designers stuck with Helvetica but conceded and accepted his criticism at least in so far as they decided to
h
introduce bolder font lines with the next iOS 7 update. is broad range of activities and interest might have earned Spiekermann the nickname »typomaniac« but they also go
to show how wide a scope of ability and knowledge a modern day
&
typographer has got to cover: Experience in web design is as much a must as a great aesthetic eye and knowledge in advertising and communications. Typographers ensure we recognize a brand or company from a single letter. Show anyone a C curved just so
sister-mag.com
&
&
& &
&
&
& &
&
&
TYPOGRAPHY
&
with a long wavy line and they will know exactly which producer of cola drinks is being referenced. Fonts used in credits, titles and
&
&
subtitles create an appealing frame for films and TV programs, and they can make or break the design of book covers and magazines. And – as in the case of the Parisian font – they can actively influence the mood of the people who see them when used on public signs. Paris is by no means the only city using specially created fonts for their public transport signage. The font used in Hongkong is called Casey, the one used in London is Johnston, and you’ll probably be able to guess which city uses
&
a font called Brusseline on all its public transport signs.
j
ust in case you thought the predominant character of the internet age, the @ sign, might be a contemporary typographer’s creation, think again. There is a whole host of
theories available to explain its origins. Some researchers think
&
it might be a typographic ligature, i.e. two or more graphemes joined in a single character. The German letter ß for example is a ligature of s and z; and the character & was created by joining E and t. So it’s not unreasonable to assume that the character @
&
might have its origins in the English word at or the French à. But whatever they are they lie as far back as the Middle Ages. However and whenever the email address sign might have developed, we know one thing for certain: Frutiger, Spiekermann and their colleagues had nothing to do with it.
&
Issue 16 | December 2014
35
layout Tina Bergs headline Frontage, bold, 85pt
DIN Condensed, bold, 50pt and 28 pt
Fonts are an important part of sisterMAG. The two default fonts found in every issue are
FONT DIRECTORY
DIN, which we use for body text, and Frontage,
36
which is our headline standard. Sometimes a font sets the tone for a particular section, like Castro Script for our Pregnant & Sporty section in sisterMAG N°13
, or an entire issue, like Alpine
for sisterMAG N°10
. Virtual trips to design-
minded online shops featuring fonts usually leave a whole lot of new ideas in our heads and a whole lot of items in our shopping baskets. In this section all about typography we have collected our most visited websites with links leading straight to their shops. You will recognise some of our favourites from earlier sisterMAG issues – the respective articles have been hyperlinked accordingly. We’ve also created a list with favourites from categories like »extra Christmassy« as well as new discoveries and well-known classics which come preinstalled as part of any Mac or PC’s default font package.
sister-mag.com
TYPOGRAPHY
SCRIPT
THE LEAGUE OF MOVEABEL TYPE The League of Moveable Type
was
formed in 2009. The contributors offer selected fonts as free open source downloads on their site. The
Across the Road in sisterMAG
Antrokas on Fonts2U
Bombshell on My Fonts
Cantoni
League is funded by membership fees, you can join via the website. They offer: selling a book series
,the
commercial use of fonts, and font embedding on websites.
| on Fonts2U
on My Fonts
Emily Lime on My Fonts
Isabella on My Fonts
EXAMPLES
Ostrich Sans Junction
Shameless
in sisterMAG
| on Creative Market
Wisdom in sisterMAG
| on Lost Type
Blackout League Spartan Orbitron
Issue 16 | December 2014
37
THE LOST TYPE CO-OPERATIVE
was
founded by Riley Cran in 2011 and is a collaborative Foundry for digital typefaces. While you have to 38
pay a fee for the commercial use of a font, the sale of the license for private use is based on the »Paywhat-you-want-principle«.
GEOMETRIC
The Lost Type Co-Operative
Bauhaus Font Shop
edelsans Fonts2U
Eyechart in sisterMAG | Font Palace Futura Font Shop Gotham in sisterMAG | Typography
Raleway League of moveable Typle Walkway Fonts2U
EXAMPLES
sister-mag.com
Arvil Sans
in sisterMAG
| Lost Type
Blanch
in sisterMAG
| Lost Type
Mission Script
Lost Type
Maven Pro
Lost Type
Mensch
Lost Type
TYPOGRAPHY
CREATIVE MARKET Creative Market
is an online shop
for design resources of all kinds, where besides fonts, in more than 5700 stores, also photos, graphics, patterns,
textures,
Photoshop
Island, and HTML templates for websites are offered. You can open
CLASSICS Baskerville 1757 by John Baskerville
Bell 1788 by Richard Austin Bodoni
up your own shop, within a few
1798 by Giambattista Bodoni
minutes or become a member and
Bookman Old Style
receive a special bonus: every week, there are three selected resources
1858 by Alexander Phemister
offered for download, free of charge.
Caslon 1722 by William Caslon I
EXAMPLES
ARACNE
Century 1894 by Linn Boyd Benton
Bellerose
Didot
F r o n tag e
17839 - 1811 by Firmin Didot
Prohibition
Garamond
Thirsty Rough
um 1530 by Clause Garamond
Issue 16 | December 2014
39
cinnamon biscuits
FONTSHOP
All Things New on DaFont
was founded in 1989
gingerbread
by Erik Spiekermann, Joan
Always Here on DaFont
FontShop
snowflakes
in Berlin. It was the first shop that sold digital typefaces and it revolutionized the distribution. To date, it is the world's largest foundry-independent
online
shop for fonts with over 150,000 different items. 40
Moreover, FontShop initiated the design conference TYPO
BerlinÂ
in 1995 and since 2012
the traveling seminar TYPO Day .
EXAMPLES
DIN Frutiger Helvetica Neue Optima Scala sister-mag.com
CHRISTMASSY
Spiekermann and Neville Brody
At Mahogany Script on A-Z Fonts
SHOOTING STAR Dense von Charles Daoud
Christmas tree Foglihten No 1 on DaFont
Christmas Harrington on Font Space
Advent Nimbus Script on Font Palace festive The Only Exception on Font Space
mulled wine Sail on Fonts2U
Christmas Market Sinffonia on My Fonts
Glitter Voga by Charles Daoud
TYPOGRAPHY
HYPE FOR TYPE Hype For Type
was founded by the
self-proclaimed Hugh Hefner of the typography scene: Alex Haigh. After a year of development, fonts can be bought since 2013. With the idea of a digital foundry, Hype For Type tried to carefully curate the offered fonts for independent designers that are not all professional typographers in the first place.
RETRO 5x5 Pixel im sisterMAG
| DaFont
American Typewriter MyFonts AW Conqueror Typofonderie
Champagne & Limousines DaFont
Raconteur Font Space
Wiegel Latein Font Space
EXAMPLES
Atak 47
Hype for Type
BonBon
Hype for Type
Fosu
Hype for Type
Hagin
Hype for Type
Myra
Hype for Type
Velik
in sisterMAG
| Hype for Type
Issue 16 | December 2014
41
YOUWORK FORTHEM YOUWORKFORTHEM
offers since 2001
fonts and stockart. When the offer expanded over the years, the sites (a stockart community)
Nanamee
Buamai (inspiration)
and Buamai were
launched.
The
company
Amatic Fonts Space
was developed by designers for
Green Surf
designers, focused on the careful
Font Space
selection of all offered resources. 42
HAND WRITING
Design with various genres is their focus. Bonus point: with offices in Los Angeles and Bangkok the
Berimbau My Fonts Hand Times
customer service can be reached
DaFont
almost 24/7.
Kusukusu
EXAMPLES
Broadway OCR A
Strangelove Veneer
Voyage
sister-mag.com
My Fonts
Londrina My Fonts
Two Is Better Than One DaFont
Windsor My Fonts
TYPOGRAPHY
TEN DOLLAR FONTS Ten Dollar Fonts
offers since 2012
fonts for $ 10. With more than 45
THIS ISSUE The Hand #sM16 Christmas by Type | Hype For Type
Isabella #sM16 Christmas Picnic | Fonts2U
designers and over 80 selected fonts, their selection is smaller than many other online stores, but the selection is well curated and has a few treasures. The New Zealand company works closely with its designers and just accepts a small selection of new entries, but stays attractive because of its low prices.
Minion Pro Cond Italic Caption #sM16 Wrapping Party | My Fonts
Bandung
#sM16 Carol of the Bellhop | My Fonts Frontage #sM16 Christmas Magic
| My Fonts
PTF Nordic Std lt.
EXAMPLES
#sM16 12 Days of Christmas | My Fonts
Rosemary in sisterMAG
| on TDF
The Han d in sisterMAG
| on TDF
Issue 16 | December 2014
43
SIBYLLE DESIGNER/ BLOGGER
46
fun.kyti.me
The design lover N째 sister-mag.com
2
Christmas by type
GLAMOROUS
47
Video
by Onn Halpern
O UT FIT: Skirt: Zara | Coat: Zara | Turtleneck Sweater: S.Oliver Shoes: Zara | Scarf: Zara | Handbag: Zara
|
D I Y- Pr o j e c ts on Fun.k yti.me 40 pri n t a b l e f re
Dark Chri
stmas pe
Christma
ebies
ndants
s envelop
es
48
More than two years ago, during the blogger conference The Hive, the sisterMAG-team got to know the lively and always colourfully dressed designer and blogger Sibylle Roessler. Her projects always carry her signature style, combined with both a vintage and contemporary touch, which evolves into a complete new fresh style. Her blog ÂťFunky TimeÂŤ quickly gained awareness, especially after it was mentioned by bloggers like Apartment Therapy and Design Sponge.
sister-mag.com
Christmas by type
GLAMOROUS
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Issue 16 | December 2014
s p o h s DIY online e n i l f f o And ist l r u o r o re f Click he ops h s Y I D f o
During the Christmas season not only DIY expert Sibylle unpacks her scissors and cutting boards. Right now you find a wealth of DIY ideas and suggestions in the sisterMAG, but also on Pinterest, blogs and other resources :D. We compiled some of the best places for materials - online and offline – and accompanied Sibylle to the DIY mecca modulor at the Moritzplatz in Berlin. There we purchased, for example, the foamboard for our cover deer (instructions page 59).
50
sister-mag.com
Christmas by type
GLAMOROUS
Sybille's own wrapping paper (bottom left). Sybille on her way to modulor and DIY-material shopping.
Issue 16 | December 2014
51
Untertitel
HEADING IN TWO COLOURS text NAME
OF THE
52
Photos (Fashion): CRISTOPHER SANTOS Photos (Hotel): RYAN HURSH Styling (Outfits): EVI NEUBAUER Styling (Hair & Makeup): PATRICIA HECK Model: KAYLA SEAH sister-mag.com
GLAMOROUS
53
Issue 16 | December 2014
THE LOOK
summit of style
54
Fake Fur Coat, Pattern sM16/1, Download here
sister-mag.com
Shoes: S H E Purse: A S O S Jewellery: G O R J A N A
l
l
GLAMOROUS
55
Issue 16 | December 2014
56
sister-mag.com
GLAMOROUS
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Issue 16 | December 2014
THE LOOK
l
l
pinking about you
58
Frill Blouse, Pattern sM16/2, Download here Rose coloured velvet skirt, Pattern sM16/3, Download here sister-mag.com
Shoes: SCHUTZ Jewellery: H&M
GLAMOROUS
59
Issue 16 | December 2014
60
Black blouse with waistband, Pattern sM16/4, Download here Gold mini skirt with front zipper, Pattern sM16/5, Download here sister-mag.com
Shoes: ZARA Bracelet: CHLOÉ
THE LOOK
rock at the top
l
l
GLAMOROUS
61
Issue 16 | December 2014
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sister-mag.com
GLAMOROUS
63
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sister-mag.com
GLAMOROUS
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Issue 16 | December 2014
THE LOOK
set in stones
l
l
66
Dark grey dress with leather pieces, Pattern sM16/6, Download here
sister-mag.com
Boots & purse: PRIVATE Jewellery: & OTHER STORIES, H&M
GLAMOROUS
67
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68
sister-mag.com
GLAMOROUS
69
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70
sister-mag.com
THE LOOK
l
l
sparkle on top
GLAMOROUS
71
White furry skirt, Pattern sM16/7, Download here
Sweater: PRIVATE, Shoes: NICHOLAS, Purse: PRIVATE, Jewellery: & OTHER STORIES
72
sister-mag.com
GLAMOROUS
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Issue 16 | December 2014
THE LOOK
a cut above
l
l
74
Dark red dress with tulle underskirt, Pattern sM16/8, Download here
sister-mag.com
GLAMOROUS
75
Issue 16 | December 2014
Untertitel
HEADING IN TWO COLOURS text NAME
Glitter not only plays a special role for the layout of this sisterMAG issue. After the build of the oversized XMAS-letters (on page 236) golden glitter was everywhere in our homes, cars and white blouses ... After some initial grumbling, we decided to let the glitter in our lives. Therefore, we want to show you the matching essie luxeffects collection on the following pages that inspired us for our glamorous hotel outfits. The sparkling varnishes are all topcoats, i.e. intended to be applied on top of coloured sub-coats. We show a variety of combinations. You can also win 3 of the 6 luxeffects polishes and an exclusive sample of the essie glitter remover! Simply tag the photo of your nails or glittering Christmas inspiration with the # L U X E F F E C T S S I S T E R M A G or send hashtag 足 your picture to mail@sister-mag.com !
sister-mag.com
R O C K AT T H E TO P
76
GLAMOROUS
T N O
T S E
RU
S E L
Ta g t h e p h o t o o f y o u r C nails or glittering Christmas inspiration with the hashtag # L U X E F F E C T S S I S T E R M A G or send your picture to m a i l @ s i s t e r- m a g . c o m u n t i l 1 8 t h December 2014!
SET IN S TO N E S
S PA R K L E O N TO P
PINKING ABOUT YOU …
SUMMIT OF ST YLE
A CUT ABOVE
77
Issue 16 | December 2014
PROMO
78
ROCK THE BLACK
#88
#48
LICORICE
LUXEDO
+ Your daily manicure routine becomes a breath-taking experience: the luxeffects glitter coats give dimension and reflect shimmering.
WANT TO WIN #LUXEFFECTSSISTERMAG?
GLAMOROUS
79
Issue 16 | December 2014
PROMO
80
WANT TO WIN #LUXEFFECTSSISTERMAG?
GLAMOROUS
81
A CUT ABOVE…
#87
#52
DECADENT DISH
THIGH HIGH
+
#luxeffectssistermag
Simply upgrade your favourite colour with a layer of jewels. With »a cut above« you can easily add cutting-edge, pink glitter. Do this, for instance, only partially, above the nail bed, like our example. Issue 16 | December 2014
PROMO
82
WANT TO WIN #LUXEFFECTSSISTERMAG?
GLAMOROUS
83
#83
#77
CH INC HI L LY
+ MINK MUFFS
ROCK THE BLACK
Issue 16 | December 2014
PROMO
84
#96
#97
BEACH BUM BLUE
TROPHY WIFE
PINKING ABOUT YOU …
WANT TO WIN #LUXEFFECTSSISTERMAG?
Effervescent. Lovely. One-of-a-kind. This vivacious topcoat of pretty pink paillettes is simply unforgettable.
GLAMOROUS
85
Issue 16 | December 2014
PROMO
set in stones
86
BOBBING FOR BAUBLES
#201
WANT TO WIN #LUXEFFECTSSISTERMAG?
The polish »set in stones« transforms nails into disco mirror ball chaos. Layer it over your favourite polish (e.g. only on the tips of your nails as in our photo) to create manicure looks from seriously sharp to major bling!
GLAMOROUS
87
Issue 16 | December 2014
PROMO
88
+
WANT TO WIN #LUXEFFECTSSISTERMAG?
#59
APERITIF
FIFTH AVENUE
#64
Let it shine! Positively incandescent, electrifying holographic pink topcoat, it will put you in the spotlight, wherever you go.
GLAMOROUS
89
Issue 16 | December 2014
Untertitel
HEADING IN TWO COLOURS text NAME
Christma
Spent Christmas at home with your pare up the tradition and try something totall festive time of the year far away from you Just leave the cooking, decorating and p loved ones and dive into a wonderful hot days to the full.
90
Ampersand | Schlosshotel Grun
sister-mag.com
GLAMOROUS
as magic
ents for ages? Maybe it is time to change ly new ‌ for example: spending the most ur everyday life and checking into a hotel. preparing for others. Quickly pack up your tel experience in order to enjoy the festive
91
newald | Viceroy Anguilla Resort
Issue 16 | December 2014
HOTELS FOR CHRISTMAS LOUISE DE MIRANDA – 30SMAGAZINE.WORDPRESS.COM
ampersand
92
The Ampersand Hotel in London – UK – www.ampersandhotel.com
sister-mag.com
GLAMOROUS
Is there really a better place to celebrate Christmas than in one of the holiday capitols of the world, festive London? Each year many tourists flock to London to get into the holiday spirit and shop their stocking stuffers in the magically lit high street, boasting with whimsical shop windows and holiday cheer.
93
But why leave it at just Christmas shopping? London is also an excellent place to experience a traditional Christmas. The perfect hotel to fulfill every festive need and have that iconic British Christmas, is the small luxury hotel The Ampersand.
Issue 16 | December 2014
94
sister-mag.com
GLAMOROUS
The Ampersand hotel, built in 1888, is one of London’s original Victorian boutique hotels. All 111 individually styled bedrooms and balconied suites are a mix of traditional English heritage with modern design. The restored original Victorian features like e.g. the impressive high ceilings, glamorous stairs, or hauntingly gargoyles are the backdrop for contemporary furniture and design classics. The interior design concept was inspired by the surrounding area which is the cultural district of London.
The famous museums of Natural History, Science, and Victoria Albert, as well as the Royal Albert Hall were sources of inspiration. The hallway walls are adorned with depictions devoted to botany, music, geometry, ornithology and astronomy. Flowers and ferns, as well as birds, like the goose feather wings lamps, are references to the surrounding area. The hotel’s name and iconic ampersand symbol are to illustrate the hotel’s role in connecting the guests to the area.
Issue 16 | December 2014
95
FESTIVE AFTERNOON TEA
CHRISTMAS SHOPPING 96
For shopping and leisure the Ampersand hotel is perfectly located within the Albertopolis in South Kensington, the cultural heart of the city. World renowned museums, theatres and music halls are only a stone throw away if you like to soak up some culture, or enjoy a special night out. For last-minute gift shopping you go to nearby Knightsbridge and Chelsea where you’ll find the not to be missed iconic Harrods emporium.
sister-mag.com
In the Ampersand’s Drawing Rooms, or patisserie lounge, you can indulge in the most exquisite and tasty delights during a festive afternoon tea. While relaxing in oversized armchairs with a glass of champagne in one hand, you are treated to sweet and savoury delicacies like mince pies, shortbread Christmas trees, mulled wine, sausage & pear rolls, and turkey & cranberry gougeres. A quartet of carol singers brings you in real holiday cheer and adds that special touch to the afternoon tea.
GLAMOROUS
97
Issue 16 | December 2014
CHRISTMAS DINNER The Ampersand’s lower ground floor houses the destination bar and restaurant Apero. Here they offer a taste of the season with cocktails, and small plates that are perfect for sharing. The modern Mediterranean flavours and local neighbourhood atmosphere, make this restaurant and bar in the building’s vault a popular place for aperitivos and cocktails. The Ampersand Hotel has three more spaces that can offer a beautiful backdrop for a more private dinner with friends and family, or large groups. The Games room, Wine room, and the Library are all befitting for a group celebration.
98
The Christmas menu, created by head chef Chris Golding, can’t get any more seasonal with starters such as saffron risotto, and main dishes like turkey, braised cabbage, sprouts, chestnuts & bread sauce, and seabass stuffed with truffle. Pastry chef Ji Sun Shin tops of an evening of great food with her favourite desserts: Christmas pudding and mince pies with baked apple, vanilla foam & almond crumble.
sister-mag.com
GLAMOROUS
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For more information: A M P E R S A N D H OT E L . C O M
Issue 16 | December 2014
CHRISTMAS HOTEL MAGIC RYAN HURSH – RYANHURSH.COM
Schlosshotel
100
Grunewald Schlosshotel Grunewald in Berlin – Germany – schlosshotelberlin.com
sister-mag.com
GLAMOROUS
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Issue 16 | December 2014
102
For our shooting with Kayla, we ourselves could enjoy the amenities of the castle hotel in Grunewald, the noble district of Berlin: the historic villa with a parklike garden, the rich and stylish interior designed by Karl Lagerfeld and the very nice staff of the hotel. Once inside the wintergarden, the cigar room or the elegant hotel lobby, you are immediately immersed into a new, elegant world. Old oil paintings are hanging on the walls and in the spa area you have a breathtaking view overlooking the pines of the Grunewald while swimming in the pool.
sister-mag.com
GLAMOROUS
The house was built in 1911, commissioned
by
the
Munich
celebrity lawyer W. v. Pannwitz. The occasion was the marriage to his former client Catalina Roth. From the very early days on, generous feasts were held and it is said that even the emperor Wilhelm II was happy to stay in this house during his horserides through Berlin. The spacious interior was retained at the end of the Second World War because a very brave and quickwitted housekeeper put up a flag of Yugoslavia. Today the castle hotel combines the glitz and glamor of the past century with modern comfort.
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104
sister-mag.com
GLAMOROUS
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Issue 16 | December 2014
HOTELS FOR CHRISTMAS LOUISE DE MIRANDA – 30SMAGAZINE.WORDPRESS.COM
Viceroy
106
Anguila Viceroy Anguila In the Caribbean – www. viceroyhotelsandresorts.com
sister-mag.com
GLAMOROUS
The Caribbean is full of hidden gems, but one of the most beautiful islands is the tiny island Anguilla. The 16 miles long island is known for its secluded white powdery beaches, azure-blue waters, and laidback luxe.
107
The island is only a ferry trip away from the more touristic island Saint Martin or posh jetsetter destination St Barth but nonetheless quiet and still unexplored by the masses. Celebrating Christmas on Anguilla is therefore the perfect haven to relax, recharge and escape the holiday stress of entertaining guests or other mandatory social obligations.
Issue 16 | December 2014
108
Set on an oceanfront location, jutted between two of the island’s deserted beaches, Barnes and Meads Bay, sparks the Viceroy Anguilla Resort. The architectural showstopper with a minimalist clean design is a popular winter getaway destination for A-listers and high-style young urban professionals. Vacationing celebrities like Beyonce, Will Smith, Orlando Bloom and Sandra Bullock are just a few of the many stars who sought luxury and privacy at the elegant resort. So don’t be surprised if you are rubbing elbows with your favourite jetsetter at Christmas dinner.
sister-mag.com
GLAMOROUS
The entire interior of the hotel, the 166 rooms, suites, penthouses and villas are designed by worldrenowned Kelly Wearstler. Don’t expect the classic tropical interior. The property is completely the opposite. The floors are silver travertine mable. Whitewashed plaster, honed stone and concrete, colonial inspired wood, aged metals, glass and rattan are mixed and matched with soft pillows in a cozy and welcoming atmosphere. In the lobby you’ll see Italian-stone slab countertops and petrified wood tables. The low-key design and use of organic materials with calming sand-toned colours offer a soothing ambiance. The property is expansive, open and airy,
enabling the natural environment to take center stage. Sweeping views of the blue sun-kissed ocean and green grass-covered rocks add the only pops of colour. The bedrooms have a refined polished style brimming with ultra glamorous furniture pieces. Expect at least a custom-designed fourposter king size bed and a marble bathroom with double sinks, a deep soaking tub and an oversized walkin shower. The spacious outdoor sundeck provides a private retreat during the evenings to read a book and enjoy the soft cooling breeze. For an over-the top experience there are spacious villas with private infinity pools and hot tubs, indoor and outdoor showers, a luxurious kitchen and a house manager to unburden you of any chores.
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GLAMOROUS
relaxing For some well-deserved pampering, the duplex spa offers all kinds of massages, scrubs, and rubs, plus yoga and meditation classes including a special tranquil meditation garden. You can sign up for special yoga group classes at the poolside. Is there really a better way to relax than saluting the sun with the sound of the ocean in the background and the view of turquoise waters? 111
creature comforts Anguilla’s food culture is exquisite with fresh seafood and Caribbean influences like plantain, sweet potatoes, and fresh tropical fruits at its core. Due to the high profile jetsetters vacationing on the island, the food is upped to their standards too. Local restaurants as well as casual beachside diners offer the best flavours imaginable. The Viceroy has five restaurants. The Cobá restaurant offers local seafood with an Asian twist. At the beach’s bar and grill, the Sunset bar, snacks, and cocktails are a must. Also a must-try is the beachside restaurant Straw Hat, which is only a short walk along the shoreline away.
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digital luxury At the Viceroy Anguilla you might be remote, but digitally you are not. The resort has its own smartphone app offering all services at your fingertips and eliminating the need to walk up to the reception desk for information. Book a treatment at the spa or find out the restaurant menu right from your sunny spot at the poolside. You can also use the app to arrange a wake up call or order room service. Or you can send comments directly to the staff.
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GLAMOROUS
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ASHLEY PHOTOGRAPHER a s h l e y l u d a e s c h e r. c o m
Video
by Onn Halpern
The Pragmatic N째 sister-mag.com
1
Christmas BY TYPE
3 GENERATIONS
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O UT FIT: Coat: COS | Blouse: & Other Stories | Scarf: & Other Stories Jeans: 7 for all Mankind | Sneakers: Zara
In our family section we wanted to show someone from the sisterMAG family. With Ashley Ludäscher, who has also photographed the Christmas cover in our third sisterMAG-year, we have found the perfect »fit«. Ashley’s analog camera Mamiya for shooting
118
1 Ashley is actually a wedding photographer in »real life«. She travels all over the country for her weddings - often packed with photography equipment.
1 Loading the photography equipment in the car. 2 A coffee-boost in Charlottenburg
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Christmas BY TYPE
GENERATIONS
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2
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PROMOE
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GENERATIONS
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Issue 16 | December 2014
PROMOE
d n a s e l t s a C n i s e s s e r t r o f G er m a n y ist of l r u o w e i v o C l i c k h e re t stles. a c y s s a m t s i Chr
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Ashley took our real ÂťfamilyÂŤ, sisterMAG founders Toni and Alex, for their first couple shooting to Schloss Charlottenburg. Together with Ashley, we have made a small list of the most beautiful venues for weddings, birthdays or Christmas festivities (see above). .
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Christmas BY TYPE
GENERATIONS
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D E C O R AT I O N
S I S T E R M AG & F R I E N D S I N F R E I B E RG / S AC H S E N
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Everybody who wants to have beautifully wrapped gifts under the Christmas tree, should start early with collecting ideas and getting the right materials! Because Christmas Day is coming - like every year - all to soon. In order to enjoy the wrapping of the gifts, we at sisterMAG invited all three generations and spent a wonderful afternoon with aunt Ingrid from Leipzig, old school friends and sisterMAG team members. On the following pages we present some of our favourite gift ideas for every generation – including some of our favourite products from our partner VICHY – and lots of inspiration for gift wrapping. Furthermore, there are also tips for decoration, the instructions for our lovely deer from the cover and recipes for real home cooking that make the gift wrapping party complete sister-mag.com
Evi Neubauer
PHOTOS
Cristopher Santos
STYLING
Lena Schleweis
ERZGEBIRGE
FREIBERG CHEMNITZ ANNABERGBUCHHOLZ SCHNEEBERG SEIFFEN A LT E N B E R G I N C O O P E R AT I O N W I T H
3 GENERATIONS
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S CHRISTMAS PYRAMIDS Original 足S eiffener Craftsman足ship
Q TREE CANDLE by
NanuNana
R WHITE ZINC HOUSES sister-mag.com
by Deko足 charme via Ebay
3 GENERATIONS
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3 GENERATIONS
DEER BY ALICE WILLIAMSON
During Christmas time we were accompanied by the forest creatures created by illustrator, cover model, ballerina & sisterMAG friend Alice Williamson. For #sisterMAG16 she developed two DIY deers (in any size wanted).
MATERIALS
White Chromo Cardboard (e.g. by modulor ) in thickness 5mm Scissors & Cutter knife Template (Download here
)
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1. Change template to desired size (or use our template) and print out 2. Draw onto chromo cardboard (e.g. with tracing paper)
3. Cut out all dear parts (body, 2 legs, horns) with scissors or a sharp cutter knife. Be especially careful with the ears, as they break off easily.
4. Stuck the deer together. Finished! Issue 16 | December 2014
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3 GENERATIONS
N OW IT'S
GLITTER W H I T E G LU E G LU E ROLLS GLITTER WA S H I TA P E ROLLS ADHESIVE TA P E METER DOUBLE SIDED ADHESIVE TA P E METER STRING WRAPPING PA P E R METER GIFT RIBBON
S . XX TONI
wraps for Moms
S . XX
THEA wraps for Grandmas
S . XX
SANDRA
S . XX
INGRID
S . XX
SANDRA W.
S . XX
EVI wraps for daughters
STRUCTURED PA P E R PA D FIR BRANCH PA C K PRINTER PA P E R (A LOT OF INK FOR THE PRINTER IS ALSO GOOD) OLD PHOTOS
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FOR
35-45 years
R VICHY
Liftactiv Surpreme
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Q WATCH Parc Boutique
R VICHY Liftactiv Serum 10
T GLOVES
Anthropologie
sister-mag.com
3 GENERATIONS MATERIALS
Brown paper Glitter Washi tape White glue Golden glitter black paper old photos (best of the recipient) Rope or string 1. Wrap box with brown
paper. 2. Glue old photo with
2 or 4 pieces of glitter washi tape onto the middle of the box. 3. Prepare tags:
Download template here, cut out and und perforate.Spread each tag with glue and sprinkle with glitter. 4. Wrap string several
times around the gift and attach tags.
Yes , this is Evi !
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Q NECKL ACE BaubleBar
1. Wrap gift in
monochromatic paper. 2. Wrap wool in
matching colours 10-15 times around the gift and tie. Attach a fir or boxwood branch.
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3 GENERATIONS
T SHOES
FOR S BATTERY for iPhone by Anthropologie
20-25 years Q VICHY
Aqualia Thermal
W BRACELET
Empress Tassle Bracelet / Anthropologie
Ted Baker Spitze Pumps via ASOS
R VICHY
Aqualia Thermal Serum
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3 GENERATIONS 1. For Sandra's gift box
simply put glitter washi tape across box.
T VICHY Nutrilogie 1
Intensive Care for dry skin
2. Download letter template
here, cut out and coat with glue and sprinkle with gold glitter.
S MINI PRINTER
LG Photo Pocket for Android phones
3. Tie letters with colour
contrasting ribbon.
FOR
T BL ANKET Willow
lamb wool blanket by AVOCA
S SMALL POUCH Ban.do Get it together Pencil Pouch
137
R NAIL POLISH essie
Farbe N°93 – mezmerised
Issue 16 | December 2014
FOR
Q VICHY
Idéalia Life Serum
S CLUTCH with
138
metal joints by ASOS
S TÄSCHCHEN gibt es kosten-
los in der Apotheke bei Kauf von VICHY-Produkten in der Weihnachtszeit
Q VICHY Idéalia
T NOTEBOOK
Present & Correct
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3 GENERATIONS
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Issue 16 | December 2014
Sandra has done ca.100 paper ribbons for our project #sisterMAGgoesPharmacy. Therefore, the Christmas wrapping was easy for her. 1. Download instructions
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here, draw onto checkered paper and cut out. Assemble bow.
2. Fixate with double sided
adhesive tape.
T VICHY Aqualia Thermal Night Spa
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Issue 16 | December 2014
ANZEIGE
Our grandpa was a carpenter, therefore, this is our grandpa smoking man.
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Q VICHY
Neovadiol Magistral Elixir
Q BUNDT CAKE TIN by Tchibo
W ANGLE WITH SANTA CL AUS by Wendt & K端hn
sister-mag.com
3 GENERATIONS
Download instructions for Thea's gift bag here.
FOR
Q NOTEBOOK
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made of golden leather by ZARA Home
U VICHY
Neovadiol Magistral
S HANDBAG by Modcloth
Issue 16 | December 2014
Book Column
3 Generation Bo oks
text: Antonia Sutter
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There are books for younger readers
with Berlin. Later my grandmother
as well as those that address a more
and me read the sad autobiography of
mature audience, and then there are
the series‘ author Else Ury together, a
books that capture the imagination of
Jewish woman who, disenfranchised
readers across generations.
by the Nazi regime, was taken to and
I remember standing in front of
later killed at Auschwitz.
the family book shelves as a child
In my teenage years I discovered
fascinated by the beautifully designed
- and came to share my mother’s
covers and curious titles asking my
appreciation for - chick lit authors
parents and grandparents what they
like Fiona Walker or Lisa Jewell. With
were about. I successively made my
only one copy of each title available
way through my family’s suggestion
we could hardly wait for each other
of books they remembered enjoying
to finish and pass on the respective
at my respective age and even after.
books. Their spines in choking pink
Both grandma and Toni were equally
and blinding yellow made for some
smitten with the title character of
noticeable
the classic children’s book series
otherwise understated hues of the
»Nesthäkchen« - the German word
family library. Visiting my parent’s
for the youngest child of the family -
house a while back I immediately
chronicling the life of the youngest
noticed the lack of said colour: both
daughter of a physician in 1920s/30s
mother and daughters‘ penchant for
Berlin. My book was printed in German
this particular literary genre had faded
gothic black letter and quite possibly
and the books had had to make room
marks the beginning of my love affair
for other titles.
sister-mag.com
colour
amongst
the
3 GENERATIONS
Two genres that have had - and
to our favourite pre-Christmas past
still hold - their special place in the
time: despite our best efforts to select
entire family’s appreciation however
a suitable volume, our mother would
are historic novels and biographies.
always nod off reading them. :)
Mighty tomes on influential European
As the book lover I am today I am
politicians, Prussian leaders and Nazi criminals lined my grandfather’s book shelves. My suggestion for the addition of Regina Scheer’s history of the Liebermann family was well received but I have also been able to take some books to Berlin, on a kind of exchange scheme, including »The Green Prince«, Heinz Ohff’s book about Prince Pückler, and publications by Sybille Bedford. To this day inspiring
as much a result as a profiteer of a 3-generation-family. Sybille Bedford: A Favourite of the Gods, Paperback and Kindle Edition by Daunt Books Paperback | Kindle Edition
each other to discover new books is
145
Christmas time with its short days
Susan E. Phillips: Breathing Room, Paperback and iTunes Edition by Avon
and often bad weather is a perfect
Paperback |
a pleasure our family (usually) enjoys very much!
time for reading. Thea, grandma
iTunes Edition
and I could hardly wait for the Cora Mylady Christmas edition which,
sheets on which we awarded points
Karen Swan: Christmas at Claridge's, Paperback & Kindle Edition by Pan Books
to each edition, judging it against the
Paperback |
others. One member of the family,
Kindle Edition
together with a warming liqueur, would brighten our dreary November nights. Leafing through the old volumes I even discovered our score
however, remained totally immune
Issue 16 | December 2014
Book Recommendations
3 Generations
Rules of Civility
Set in New York City in 1938, the book tells the story of a watershed year in the life of an uncompromising, witty and intellectual twenty-five-year-old named Katey Kontent. Amor Towles: Rules of Civility, Sceptre Paperback | Kindle Edition
London 146
London has perhaps the most remarkable history of any city in the world. This is the story of it. Edward Rutherfurd: London: a Novel, Arrow Paperback | Kindle Edition
The Enchanted April
Four Englishwomen, strangers to each other, rent a villa for a month near Portofino for a vacation at an Italian castle. Elisabeth von Armin: The Enchanted April, Penguin Classics Paperback | Kindle Edition
My Last Duchess
Cora spends the summer with her family on Rhode Island – but her mother already forges plans for Cora's wedding, if possible with European nobility. Daisy Goodwin: My Last Duchess, Headline Review Paperback | Kindle Edition
sister-mag.com
3 GENERATIONS
Master Spirit
Builders
of
the
Stefan Zweig's book is dedicated to the three writers Casanova, Stendhal, Tolstoi, their life and philosophy. Stefan Zweig: Master Builders of the Spirit: Adepts in Self-Portraiture, Transaction Paperback | Kindle Edition
Measuring the World
Kehlmann describes the life of two geniuses, Alexander von Humboldt and Carl Friedrich GauĂ&#x;, their desires and weaknesses, their balancing acts between absurdity and greatness, failure and success. Daniel Kehlmann: Measuring the World, Quercus Paperback | Kindle Edition
147
13 th Day of Christmas
Shortly after the death of her adoptive mother somebody breaks into the apartment of Hope. She is devasted, but an anonymous gift gives her new hope. Jason F. Wright: 13th Day of Christmas, Shadow Mountain Paperback | Kindle Edition
East Side Story: A Novel
The book tells the story of the Carnochans, a family whose Scottish forebears established themselves in New York's textile business during the Civil War from their beginnings until today. Louis Auchincloss: East Side Story: A Novel, Houghton Mifflin Harcourt Hardcover
Issue 16 | December 2014
1 STARTUP SPOTLIGHT
meisterclass.de
fb.com/meisterclass
@meisterclass
The idea clearly originated from our own needs. Before MEISTERCLASS, we both had stressful jobs and in compensation for that, we knitted or crafted things, we simply wanted to produce something touchable with our hands. We observed our friends developing the same habit and soon realized that DIY gains more and more popularity in our society. But we neither had time
nor the inclination to spend our weekends in wool shops or adult education centres in order to learn new instructions. Instead, we wanted to stay flexible and become active on the couch on a Sunday afternoon or at the kitchen table after work. That was when we became fascinated by the idea of video tutorials that digitalize traditional courses
that they are productions of high quality where you can see each and every needle stick and will not be annoyed by poor quality of sound or image. On the contrary, it is supposed to be fun to watch every single one of the extensive tutorials. Plus, if you want you can ask questions and contact the master.
MASTER-KIT for every project which is a box with the materials. For the category knitting, the kit contains premium quality yarns from natural fibres, different knitting needles and a label to sew in. This way, everybody can see – this masterpiece is MADE BY ME. You can also buy the tutorials along
148
MEISTERCLASS is an online learning platform for DIY fans. We want to animate people to do things themselves and develop new DIY skills with the help of high quality video tutorials, matching material kits, appealing designs and an active community. The video tutorials are presented by our experts, our MEISTERs, meaning
3
We offer a so called
INSPIRATION while guaranteeing full flexibility – and we were disappointed with the offers on YouTube: poor quality, singular videos and no assistance. At this point, it became clear to us: We want high quality online video tutorials that you can access all the time at any place and even get the matching materials from the same source. This is how MEISTERCLASS was born. with the materials in our
MEISTER-DEALS
.
In keeping with the season, we currently focus on the category knitting. We put nine different knitting projects in four video tutorials and therefore address a large target group.
IDEA
2 During the past months, the triangular scarf was our best CHLOÉ seller. It is a perfect piece for beginners, as you can create a masterpiece with only a few tricks and simple mashes that is way more impressive than
FAVOURITE ONLINE-COURSE
a long scarf, the typical beginner’s project. We are really curious to find out if the new courses will be popular and which piece will be the favourite one.
Founders Linda Dannenberg and Verena von Stromberg (f. l. t. r.)
149
4
FINANCE
We have been spending the money for MEISTERCLASS of our own pockets and therefore are fully bootstrapped. MEISTERCLASS is an affair of our hearts and we were happy to invest our
savings of the last years. The first months already bore fruits and showed that this strategy works. Now, we need to get more DIY fans enthusiastic about the knitting needle and grow with MEISTERCLASS.
5 Our core products are the online tutorials to which you can buy access as well as the suitable material kit. Sure, in Germany it is still new to pay for online content, but this approach is getting more and more popular. Therefore it is really important to us to produce the videos in the
150 The first permanent position is still part of our future but we worked with many fantastic freelancers during the past months. We needed IT support in order to make the website work but we also got experts on board for design and online marketing.
4
REVENUES
5
FUTURE PLANS
6
FIRST TEAM MEMBER
REVENUE
3
INSPIRATION
3
FINANCE
best quality – of content, image and sound. This is what makes it worth to paying for and what makes us different from other providers. This also applies to the materials like wool and needles; we pay attention to quality and chose natural yarn and wooden needles. 151 Many people follow the trend to DIY, so various exciting models were developed and we’re watching them. Of course, traditional specialty shops, adult education centres as well as knitting cafés that offer offline courses are an alternative to MEISTERCLASS. However, our courses can be watched at any time, any place, over and over again. Therefore we are exchanging
7
with these providers in order to create a thrilling cooperation. Besides, there is YouTube with thousands of video tutorials. But this huge number of videos is too much – you have to search a while for the next step, you get disappointed with the quality of sound and image as well as with the low tutoring experience of the instructors. And after
all of this, you still have to visit a specialty shop in order to buy all the material needed. You’ll easily lose your enthusiasm. That is what we want to avoid. Because handiworks like knitting are great hobbies that are really worth being rediscovered!
COMPETITORS
8
FOUNDERS' PAST
Linda sat at the other side at a Venture Capital Fonds sifting many start-ups and providing financing. She is familiar with the scene and she was able to improve her sense of numbers. She definitely is the number cruncher at MEISTERCLASS.
Verena worked in consulting in Berlin for four years and developed marketing strategies and innovation concepts for several clients. She is the creative head of MEISTERCLASS, always paying attention to market trends and products.
As it is often the case, we found our name through trial and error. We knew our product will stand for expertise and high quality learning experience. Besides, we address a young and digital target group that is used to
English terms. We allude to the German Meister degree and refer to the tutoring experience in the second part. Our slogan ÂťLEARN. CREATE. LOVE.ÂŤ perfectly reflects our approach.
9
CITY
As native Rhinelanders we wanted to go back there and opened our office in Cologne.
152
12
NAME
Coffee, water and nuts. But also the exchange between each other and fun at work. It is not unusual that we entertain the open-plan office in Cologne. That helps a lot to pass one or another low point and get right to the top again.
13
MAIN FOOD
10
MOST USED SOFTWARE
Due to our previous work experience... Linda: Excel, Verena: Powerpoint.
11
FUTURE PLANS
We are very ambitious; our aim is to be the first address for sophisticated and fashionable DIY projects. We would be happy to work with young design talents and so meet the standards of the MEISTERCLASS brand. We’re already
experimenting with different technologies about learning experience and we want to create an appealing environment in terms of content and technology in the long term. 153
6
MEISTERCLASS is a brand in the fields of DIY and handiworks but we wanted a clear break with the typical image of these fields that is playful, squiggly and in soft colours. As we indirectly see our brand as a fashion and design label that motivates to become active. The bright coral makes a good contrast and black is always the new black :).
FARBEN
FARBEN
14
COLOUR
Untertitel
HEADING IN TWO COLOURS text NAME
154
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3 GENERATIONS
SEASONAL
SCENTS A TRADITIONAL INDULGENCE FROM OUTSIDE OF THE KITCHEN
155
inter view VICTORIA KAU photos KLAR SEIFEN
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156
ESTABLISHED IN 1840, Klar Seifen is the oldest soap manufacturing business in Germany and is still run by its founding family. At Christmas their product range includes a special selection of soaps with a seasonal scent. Our editor Victoria Kau met Niels Klar, current and 5th generation managing director of the Klar family business, for a chat about lather, almond scents and how to capture a fine wine’s bouquet in a bar of soap.
sister-mag.com
3 GENERATIONS
Your family business has been manufacturing soaps since 1840. Which challenges are you facing today? Our soaps are exclusively manufac tured right here in Heidelberg. We do not outsource production steps abroad. The traditional soap boiler craft has been extinct since the 1950s so we pass on our knowledge from employee to employee across the generations. Some of your recipes are more than a hundred years old. What’s essential in the creation of soap? We only use sustainable vegetable oils in our base soap and of course we also adhere to any current directives and regulations for the production of cosmetics. From there it’s a successful blend of new ideas and old recipes. We value the preservation of traditional recipes as much as we do innovation. We want each product to tell a unique story, but our main goal is for our soaps to offer a beautiful and exciting customer experience.
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The traditional process of soap boiling involves oils and fats being boiled with an alkaline solution to produce a so-called base soap. Many industrially produced base soaps contain animal fats, but Klar Seifen only uses organically farmed vegetable oils for their soaps. In a second step the base soap is refined by the addition of perfume or essential oils. All ingredients are rolled into one homogenous mass which is then moulded, cut and hand-packed with great care.
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3 GENERATIONS
Your website shows pictures of large tubs and pressing equipment. How much actual manual labour goes into Klar soaps? A lot! We do use machinery, of course, for certain shapes, but a human pair of hands is never far from any of our products at any stage. Measuring perfume oils and dyes, cutting the soap, adding ropes, punching and shaping and the final packaging all involve an employee’s touch. How many pieces of soap do you typically produce in a day? For the more sophisticated ones, like those with a rope, anything between 700 and 1000 is a good day’s work. But we manage between 5000 and 8000 of some other varieties. The final packaging, however, might take longer as all our soaps are hand packed with a ribbon on top.
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3. PRESSING 160
1. MIXING INGREDIENTS
2. MILLING sister-mag.com
3 GENERATIONS
5. PA C K A G I N G
161
4. QUALIT Y CONTROL
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Liquid soap seems to have become more popular. What are the advantages of a bar of soap?
162
It comes down to haptics, really. Hol ding a piece of solid soap in your hand is a pleasurable haptic experience. Soap bars are the more sustainable option, too. Your average shower gel is full of preservatives, water, salt, paraffin oil and dyes. For something that comes into contact with my skin that simply doesn’t cut it. But the ritual is also important, for example when it comes to using a cake of soap and a brush when shaving. It’s a completely different experience to squirting foam from a pressurized gas can. Our soaps are a great way to treat yourself.
sister-mag.com
3 GENERATIONS
How many different kinds of soap does your current product range comprise? Our regular soaps come in 30 to 40 different varieties. In addition to these we produce private label creations, such as for fashion designers Dorothee Schuhmacher or Escada. This comes to around another hundred different products a year.
163
Which of the changes that have happened over the past few years have had the most noticeable influence on the soap manufacturing business? Apart from new distribution channels provided by the internet, it has been the return of the customer focus to high quality products based on traditional recipes. We have been noticing this for the last 20 or 30 years.
Issue 16 | December 2014
What has been your main focus in the creation of your Christmas soaps?
164
Our Christmas mould is more than a hundred years old and has so far mainly been used regionally. We have a very strong connection to our local community and many people around here know our family personally. Clove and cinnamon are traditional Christmas scents and I also remember the smell of almonds from my childhood Christmases so this had to be included, too. What’s the story behind your wine soaps? I have been working with a perfumer from Grasse in France and one night we sat together drinking a glass of wine and suddenly the idea of a soap with a regional connection was born. Looking out of our windows you can see vineyards which have been run by the same family since the 17th century. The perfumer used their Pinot Noir and Riesling to create a perfume and we then used this to create two great new soaps.
sister-mag.com
Do you have any useful tips, such as for alternative uses for soap? I like to keep a bar of soap in my glove compartment for a fresh smell. But they also work very well as a general air freshener. I have a large piece of soap shaped like an elephant in my bathroom. It looks really nice and smells just wonderful.
3 GENERATIONS
165
Issue 16 | December 2014
Illustration: ELISABETH WEBER ELLIJOT.DE
Untertitel
HEADING IN TWO COLOURS text NAME
CORISSA D E S I G N E R AT SISTERMAG
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corissabagan.com
Video
by Onn Halpern
the Urban N째 sister-mag.com
3
Christmas by type
WITH FRIENDS
169
O UT FIT: Trousers: 7 for all Mankind | Blouse: Lala Berlin | Coat: COS | Handbag: & Other Stories | Boots: Alexander Wang | Hat: & Other Stories
We did not have to look far for the urban type: Our newest team member at COP - Corissa Bagan - is a real city girl. Originally from Vancouver, she worked for several years in Toronto at ELLE Canada before she eventually moved to Berlin 9 months ago. For our pre-Christmas Berlin Special she took her colleague Sandra and stylist Patricia for a little Christmas shopping trip to the heart of Prenzlauer Berg in Berlin.
170
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Christmas by type
WITH FRIENDS
171
Issue 16 | December 2014
After a short ride, the three reached the small area around Raumerstraße in Berlin's Prenzlauer Berg. Here you can find not only small cafes (eg café Liebling or literary café "Shakespeare & Sons"), but also many hotspots that are en d g e L ideal for Christmas shopping: at Gold Hahn & Sampson for example, you will find a lot and of snacks and delicacies, also a wide selectiling 1 Caf é Lieb on of cookbooks and (as the three tested right Sons & e r a e p s e k a away) a very wide range of tasty chips that work 2 Sh perfectly as a small snack in between :).
ra 3 Al Ham
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son p m a S & n h a 4 Goldh bert l A t e m a i r o t V ic 5
6 Lunettes 6 5 4 1
2
3
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Christmas by type
WITH FRIENDS
173
Issue 16 | December 2014
Untertitel
HEADING IN TWO COLOURS text NAME
174
sister-mag.com
WITH FRIENDS
days Christmas photos: Claudia Goedke produktion: Theresa Baumgaertner
In »Theresa's Kitchen – Cooking with Friends« blogger Theresa Baumgaertner and her friends are going on a culinary journey through Germany and the world. Parallel to the book, the German TV station NDR has been broadcasting a corresponding tv show every Sunday since the beginning of November. In December you can catch a glimpse of the sisterMAG team (Toni & Caro) at a White Christmas Dinner. You can find the recipes in Theresa's cookbook (german) .
Carols Candle Candy Chestnuts Chimney Cider Cookies chilly
Freely adapted from »The Twelve Days of Christmas« we present the 12 most beautiful impressions of the Christmas dinner and our associated DIYs. Issue 16 | December 2014
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176
Tree cutting on a Christmas tree farm in the East of Hamburg.
1 2 3 4 5 6 7 8 9 10 11 12
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WITH FRIENDS
177
Warm up with a cup of hot chocolate.
Issue 16 | December 2014
Partridge in a pear tree
1
Turtle Doves
2
French Hens
3
Calling Birds
4
Golden rings
5
geese-a-laying
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swans-a-swimming
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maids-a-milking
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drummers drumming
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pipers piping
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ladies dancing
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lords-a-leaping
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Vintage Deko from Theresa Baumg채rtner
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3 4 5 6 7 8 9 10 11 12
Flower headpieces for the girls in our circle
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Christmas Party with seven Ladies dressed in white.
Caro's skirt (left): Download here Toni's dress (right): Download hier
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Snowflakes as a quick decoration idea for a gettogether with friends.
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in Advandce of the White Christmas Party, the sisterMAG team knitted bows for the Gents during a so-called ÂťStitch & BitchÂŤ (a term Corissa, our Canadian team member, taught us). See the instructions for those here . sister-mag.com
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Elisabeth of ellijot.de designed this little party hats packages. You can find the templates for download at the website of the ZS Verlag, where Theresa's cookbook was published.
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At the end of the Christmas menu there is the Winter Wonderland cake with small sugared rosemary trees as decoration. Merry Christmas Issue 16 | December 2014
PROMO
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PHOTOS: Cristopher Santos | 足 MAKE-UP: Patricia Heck | HAND MODEL: Anh Phuong Dinh Phan 足P ACK AGING: Thea Neubauer , Elisabeth Weber , Sandra Rothfeld
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SISTERMAG & ESSIE PRESENT
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It’s finally here: the time for gifts. Whatever the occasion, an essie nail polish is always a reliable choice to gift your friends. What Essie Weingarten, founder of essie, describes in the quote above, sisterMAG made even nicer for you on the following pages: gift boxes for the six new colours of essie’s Winter Collection! The instructions and templates are easy to download.
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Particularly festive and classy: The silky ivorytone »tuck it in my tux« keeps up with the white of your man’s shirt and conveniently matches almost any outfit on Christmas Eve!
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Inspired by the beautiful packaging of an American flower shop (Pinterest discovery by @ThNeu), we have designed a mini-carrier.
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Materials
>> Download template here
oa
d
>> Scissors & cutter
Downl
>> White glossy photo paper size A4 (for printing the label - page 2 of the template ) >> Foil (for lining the carrier) >> Flowers (such as holly, roses, Christmas greens ...)
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Ideal for December days in the office or Christmas shopping on a Saturday afternoon: The fresh Melon tone Âťback in the limoÂŤ is really fun to look at and matches every outfit!
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Downl
Our Âťback in the limoÂŤ packaging reminds us of a bag of roasted almonds from the Christmas market. The sisterMAG-design, printed on textured, heavy paper, adds a very nice effect to the package. The box is closed off with a snowflake symbol (also ready for printing). What you put next to the essie bottle, of course, is entirely up to you. There is still some space left in the box :)!
o
ad
Materials >> Template box here >> Strong paper >> Glue or double-sided tape
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PROMO
Âťbump up the pumpsÂŤ is an enchanting mix of coral and mauve. A very special and fresh colour for the festive season.
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nlo d a
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w
Do
For our folded surprise package we have a very special design: illustrator Elisabeth Weber (ellijot. de) developed an exclusive sisterMAG & essie wrapping paper. It has stylish pumps printed on it in the Âťbump up the pumpsÂŤ colour, which you can download and print here.
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Materials >> Download the gift wrapping paper template here >> Paper for printing (best to use structured paper) >> Double-sided adhesive tape
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Elisabeth Weber (ellijot. de) developed an exclusive design inspired by Christmas markets and this essie colour. The small French pastry
box can be printed out and folded easily. Together with marshmallows and candies, the essie bottles will look particularly dazzling!
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Heartwarming: This luxurious ruby »double breasted jacket« ensures a lot of attention at the Christmas market or at a Christmas party!
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Materials >> Box template here
>> Glue or double-sided tape
Do
w
>> Scissors & cutter
nlo d a
>> 2 sheets of Glossy Photo Paper A4
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PROMO
For hot evenings infront of the fireplace or out dancing: The intense berry red Âťjump in my jumpsuitÂŤ is the most intense colour of the winter collection. In addition, it will make your jewels sparkle even more.
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Materials >> Box template here Downl o
ad
>> Strong paper >> Wool to close >> Sealing wax in red & seal
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Pure luxury in a small paper box: your golden, glittery brooches and earrings have to sparkle hard to compete with the colour »jump in my jumpsuit«. You don’t even need glue for this box, because it is designed to simply fold and join together. And just like damsels of earlier times, we close the box with a seal of the sender: E for essie!
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Stylish at the end of the year: you will dance tremendously well next to the Christmas tree with the gold tone Âťjiggle hi jiggle lowÂŤ or set some shimmering accents on New Year's Eve.
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Materials & Tools >> Download template here >> Scissors & cutter >> Chromo cardboard (for example from modulor >>
Glue >>
Golden glitter >>Gift string 201
Matching to this colour, we have designed a sparkling Christmas cracker made out of white cardboard (chrome cardboard). Besides the Essie bottle, glitter stones will fall out of the glamorous package, a wonderful gift for any hostess. Do
w n load
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Advanced Options
The Pinterest Business Account illustrations: Elisabeth Weber text & layout: Tina Bergs
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The Pinterest Business Account A business account is never more than
a special business option for bloggers
a few clicks away as you can either
or designers as well as online market
create a completely new profile as
places and media services.
your company’s Pinterest website or
Now you’re just one step away from
convert an existing private account
pining
professionally:
not
unlike
(in which case any pin and boards
Twitter, Pinterest gives you the option
already created will be saved, so there
to verify your account. Here, however,
is no need to worry about them). When
this process does not adhere to a
registering your name and URL you
seemingly random set of conditions
will also be able to add information
but can be done quickly and easily by
about your type of business. Pinterest
yourself. There are two ways to do it:
options in this category are more
One is to »Verify with a meta tag«
convenient than on many other
which will generate a Pinterest tag
websites as your can, for example, tick
which you just copy into the HTML
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script of the associated website. If you then go back to your Pinterest profile to complete the verification process you will be the owner of your very own confidence-inspiring check mark. This method is especially suitable for other networks like Tumblr. The second option involves uploading an HTML file. Instead of just a bit of code, Pinterest lets you download a verification file to upload to the root folder of your website’s server (instructions on how to do this are provided on the website). Again, you will then need to return to your Pinterest profile to complete the verification process. Verifying your business account will give it a professional look and you’ll be able to pin with authority.
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Advantages of a Business Account: Pinterest-Analytics The main advantage of a Pinterest business account is access to one of their most helpful tools: Pinterest Analytics. While endless tables of impressions, unique visits and clicks might elsewhere remind you of your first feeble steps in Excel, Pinterest does what it does best even in the analytics department and presents the stats in visually appealing colour coded graphics. Your profile is analysed according to three metrics. Impressions: how many times your pins have been seen
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in other home feeds or in search
which content does create a higher
engine results. Repins and clicks
level of engagement and is hence
provide information about how often your profile was accessed. Respective
most successful. That makes it easy to adjust or reconsider your strategy.
graphs help monitor and compare
Analytics will not only help you to
the development. A steady increase in
better understand your own profile
impressions but decreasing numbers
but also your audience. You can not
of repins and clicks might mean
only see your visitors‘ country of
that other pinners do search for
origin, language and how many there
the content you provide but are not
were, but helpful information about
entirely convinced by your selections
their behaviour is also provided. Using
and might actually miss them. Your
the general audiences‘ interest, an
most viewed and most re-pinned pins
»average user« is proposed which you
are detailed to help you get an idea
can use as a basis to develop ideas
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to optimise your Pinterest profile, consider blogpost topics or even add to your product range in case of an online shop. Other business accounts actively followed by your audience are also listed and provide precious insight on your immediate competition as well as a great source for best practices and handy tips. The third metric is of particular
interest to online shops: The Pin Button (see »the big picture«) helps you track the success of a pin from your own website as well as how often other users pin content from the website. On product pages this shows which pins actually influence a buying decision, get people onto your website and which kinds of products are shared through Pinterest.
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Best Practice: Examples of Successful Business Accounts
a
Charlotte Russe Through the integration on her website
Charlotte Russe could
increase her sales figures
a
.
DesignLoveFest Bri
Emery
was
already
interviewed several times about her Pinterest profile interview and was included in »Pinners-tofollow-Lists«, e.g. The Times
a
Oh Joy! Joy Cho
has built a Pinterst
profile with an extremely high reach: over 13 mill. followers. (4.12.2014)
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Advanced Pinning: How to Generate New Followers (and Keep Them) Once you’ve done your homework on all the available features of a business account there is only one thing left to do: generate followers. To be able to do this your account will first need content which in turn will need constant adding to in the future. Picture selection is key, high quality pictures are a must and a portrait orientation will look best with the Pinterest layout, especially in the app. Make sure to limit the amount of photos and text to maintain readability even on a small screen. Instructions should never consist of more than four or five pictures so followers are still kept curious enough to actually visit the respective website. Make sure to add meaningful and timeless descriptions with common keywords. This will ensure your pins appear frequently in other feeds and in search results. The pin description »Gluten-free raspberry cake – a sweet and healthy snack perfect for a Paleo diet « is much better and will
ultimately be found more often than just »Cake«. But don’t just focus on your own content: follow other pinners and repin, favourite and comment on their pins. Many users will follow back and check out your profile when their interest is triggered by well thoughtout comments. But keep in mind that just „Nice!!“ is not only an insufficient comment, Pinterest will categorise too many of these kinds of mass comments on too many pins as spam. Another way to generate followers is to join other group boards or create some yourself. Group boards are a good way for new accounts to reach users who already follow and pin on them. Once your follower base is growing, invite users to join a new group board to increase engagement and add to your business account. Make sure to review the pins on a regular basis though. The board
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still represents your business and should meet its standards; so you might have to clean it up a bit or be a more active host.
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Pinterests is looking to become a profitable business itself and hence offers business accounts the option to promote pins and boards. The feature, which currently is only available in the US and only supports pictures (no gifs or videos), allows you to select individual pins and, through a tool, make them appear in home feeds and search results. Campaign periods and target audiences (including sex and language of the user) can be selected as well as search terms for which the pin is supposed to be shown, areas, and devices used. Pinterest provides an approximate reach and coverage of the campaign to help you assess and optimize it. Promoted pins are paid for by a cost-per-click system. You determine how much you are willing to pay for a click from a pin to your website and enter into a competition
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with other companies bidding for pins related to the same keywords. Say company A wants to promote a new set of Sherlock Holmes themed Christmas cards using the keyword »Sherlock« at a CPC rate of 2$, and company B is offering minimalist posters inspired by episodes of the BBC program of the same name at 4$ per click. If a user now searches Pinterest for »Sherlock« they will see both pins with the poster-related one at the top as the order is determined by the CPC rate. The number of impression generated by each pin is irrelevant as the companies only need to pay once the pin is clicked. So after two weeks, company A might very well have spent more than company B if their shop was accessed more often through a click on their pins. The amount spent on a campaign per day can be capped in order to avoid nasty surprises. If you set up a campaign it will be checked by Pinterest and then rolled out on the start date specified.
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Find the sisterMAG team on Pinterest:
a
sisterMAG Our sisterMAG-Account is full of pictures from the issues as well as boards with inspiration and ideas. Furthermore, you can pin pictures directly from the issue through our pinterest buttons or have access to our pinterest boards.
a
Thea @ThNeu
a
Toni @Bassky
a
Evi @EviN
a
Tina @MmeMontagne
a
Sandra @MlleRougechamp
a
Corissa @CorissaBagan
a
Sarah @Zaepitry
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Excursus: Rich Pins
a
Rich Pins look like ordinary (2) Recipes pins but offer a whole host of additional information. These can be implemented into the website via meta tags for example to give followers immediate access to some
background
information
on recipe ingredients or the availability of products. (1) Films Film pins showing screen shots or alternative promotional posters can 210
contain a film rating or information about the director, actors, opening dates or age rating.
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Apart from ingredients, measures and preparation times, recipes can contain information about the suitability for certain diets or if a recipe is vegan or gluten-free. (3) Places Place pins only work on respective place boards. Metadata helps determine and save the exact location which can then be added automatically when pinning.
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(4) Articles
(5) Products
A board can be created with
Information
about
similar information as is stored in
availability as well as a basic
your browser's bookmark folder:
description
collect blogposts and articles
instantly. These can only be pinned
you’d like to read later. Article
directly by online shops, however,
pins can provide information and
not in articles detailing ideas for
a short description about the
presents, for example.
can
price be
and
provided
author and title.
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Issue 16 | December 2014
The Big Picture: Embedding Pinterest on your Website Pinterest can be a useful extension of a social media profile but your website will have to fulfil a number of conditions for you to be able to use and embed it effectively. First of all your website needs to have a sufficient amount of pin-able content – i.e. many high-resolution pictures (with a width of at least 600 pixels). Additional meta tags and some adjustments to your HTML code will enable you to embed 212
Rich Pins and pin descriptions will not be lost. Pinterest widgets can help you embed the profile directly, they also offer a small preview. The most important lines of code to embed relate to the „pin it“ button. This will be displayed right next to photos, videos and GIFs and invite visitors of your website to pin content straight away. When these pins are shared and repinned they will generate impressions and lead more pinners to the original website. These results as well as the traffic generated from Pinterest back to your website can be monitored and analysed via Pinterest Analytics. Some companies have used this to create new website categories: Westelm for example have created a category called »MostPinned Items« , others have embedded virtual shop windows into their brick-and-mortar shop presentation.
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Pinterest Fun Facts (1) Pinterest generates an average of (5) A 0.78$ on ecommerce websites. (2) Pinterest is the best social network for
ecommerce:
it
generates
27% more revenue per click than Facebook. (3) A pin is repinned an average of 10 times while only 1% of tweets is retweeted. (4) Pictures work better without a face! The likelihood of according pins to be shared is 23% higher.
typical
week
on
according to the most searched interests on each day: Monday: Fitness Tuesday: Technology Wednesday: Quotes Thursday: Fashion Friday: Humor, esp. GIFs Saturday: Travel and summer holiday plans Sunday: Inspiration for recipes and DIY-projects
a
Compared to other networks Pinterest is still in its infancy stage, but it’s growing steadily and establishing itself more and more as an indispensable marketing tool for companies. New features make it increasingly interesting and effective, but a popular account comes down to curated high quality content and active platform users. So, happy pinning!
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1 STARTUP SPOTLIGHT
BACKFLASCH
backflasch.de
fb.com/Backflasch
IDEA
We’re in the time travelling business. We don’t make you travel by train or cruise ship or anything, but with the help of a cookie. Each of our cookies is related to a certain place in Berlin and a certain time in history. The ingredients for each cookie come neatly layered in a cylindrical glass container inspired by old style advertising columns.
So you are buying a baking mixture as well as information about the place by which it was inspired. Our »Platz der Luftbrücke« cookies contain raisins and chocolate; the cookies inspired by »Potsdamer Platz« come in the colours of the first traffic light in continental Europe, which stood right there.
214 He he – that’s a good question. :) Everybody involved has secondary means of support but this venture is creating some extra income.
4
REVENUE
Still in Berlin, still in the kitchen, but offering more than »just« baking mixtures.
There are the Dawanda housewives and some big companies that might offer plain but beautifully made up baking mixtures. But it might be anyone offering a nice bottle of wine you might buy as gift for a host.
5
6
FUTURE PLANS
COMPETITORS
2
INSPIRATION
The many boring gift ideas out there. ;-) We wanted to create something that was original, funny, sophisticated and delicious at the same time and also provided an insight. But we also liked the pun:
Many of our cookies are named after squares in Berlin and the German word for cookie translates into English as »little square«, so we thought there was a connection worth exploring.
3
FINANCE
We started with 2,000€ of our own money and reinvested any turnover straight back into the next phase. It was important to us to create a solid base on which to operate and grow slowly but sustainably. 215
»little squares« with chocolate, cranberries & apricots
6
COMPETITORS
7
FOUNDER'S PAST
8
FIRST TEAM MEMBER
7
founder Sylvie Assig
216 BACKFLASCH has four layers of meaning: 1. »Flasch« is 6/7 of the German word »Flasche« which means bottle and which relates to the glass cylinders in which our mixtures come. 2. The name also evokes a »flashback« - which we offer with information about the history of Berlin. 3. Then there is the concept of a »back-flash«, a sudden urge to bake something on a Sunday afternoon (when
11
the only shops open in Germany aren’t usually those who stock vanilla sugar). With our product, a healthy home-made biscuit is never far away. 4. The German word »Flasche« for bottle mentioned before can also be used to describe someone who lacks talent in a certain area. But even if you lack any baking talent you’ll be able to bake our biscuits. We made sure to create foolproof mixtures! ;-D
NAME
Club-Mate peanuts.
MAIN FOOD
and
coated
We wanted to keep it as simple as possible. Clear lines, no frills – something akin to a classical hallmark or silhouette.
12
COLOUR
8
FOUNDER'S PAST
Teaching, writing, interpreting, cooking, working as waitress. In Berlin. But we are on the road a lot!
13
CITY
9
In production.
FIRST TEAM MEMBER
10 Firefox, Excel
Alexander-squares: coconut and orange
MOST USED 足SOFTWARE
Thunderbird, 217
Untertitel
HEADING IN TWO COLOURS text NAME
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wooden cake stands: Sweet Living sister-mag.com
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christmas picnic S T Y L I N G & P H O T O G R A P H Y: H O L LY M A R D E R RECIPES & FOOD ST YLING: AJDA MEHMET MODELS: JENNIFER L AARMAN & JENNIFER VAN DEN HEUVEL
ST YLING Many young people who are traveling or living abroad spend Christmas away from home, but still want to make it a special celebration to enjoy with those around them. This shoot was all about celebrating the holidays amongst friends in a cozy but casual way. Cushions, rugs and an easy picnic style Christmas menu set the tone for a festive and fun Christmas on the floor! The whole idea behind this shoot was keeping the food and
styling as effortless as possible, offering up an array of ideas that don't involve excess hours of prep in the kitchen or formal table settings. Style wise, we wanted the setting to have a quintessential Christmas vibe to it, while being very informal and youthful with a slight boho feel to it. We did a fresh take on classical Christmas hues with a colour scheme of maroon, duck egg blue, creamy whites and brass.
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Cushions: Sweet Living
white wall decorations: Dille & Kamille gold scissors: HAY Amsterdam
Dining on the floor was made comfortable and inviting with layered rugs (a vintage kilim atop a natural woven rug) and a spray of cushions to rest on and against. Soft candlelight flickered from tall brass candlesticks and a large collection of white and cream coloured candles in various heights and sizes. A foraged tree branch served as a Christmas tree, decorated simply with a beautiful selection of ornaments.
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brass candlestick: Microscope Telescope auf Etsy sister-mag.com
With typography being the underlying theme for the shoot, we added in hand-made gift tags and labels for Ajda's chutney. To make the rice paper gift labels, simply stamp letters directly onto the paper using an individual alphabet stamp set. Tie the two typography labels together using cotton string.
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Typograph
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hy hand lettering by Sarah Krug
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RECIPES much simpler recipes. Turkey is hugely expensive during the festive season and also takes hours to cook so we decided to go for the next best thing, glazed Christmas ham. With a smaller piece of ham that isn't on the bone, the cooking times are greatly reduced but the results are still Christmassy and delicious with the The most important thing when traditional sticky glaze. creating these recipes was to keep The potatoes boulangere and the warm the essence of Christmas and the roasted brussels sprout, parsnip and traditional dishes and flavours alive cranberry salad both involve minimal but without hours of prep time and prep and you can just leave them to For most young people, spending Christmas with family usually means they don't do much of the cooking. Tradition has it that parents and grandparents take over the special family day, so, when it comes to spending Christmas without family, attempting a Turkey for the first time might seem like a daunting idea.
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cook in the oven and do their thing. In fact, if you start with the ham, you can cook everything in the oven at the same time because the oven temperatures are the same for all dishes making it super easy to manage. The chutney can be made in advance, is perfect with the ham and a selection of cheese and crackers and also makes the perfect Christmas edible gift. Especially when made to look beautiful with a hand drawn typography label. The dessert is a simple assembly job that takes just minutes but your friends will be suitably impressed and
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wowed by the presentation. My take on an Eton Mess with quintessential Christmas flavours had a bit of booze to make it extra special! The picnic was made even more festive and yummy with some seasonal clementines, chestnuts, mulled wine, bread, a selection of salami and cold meats, a variety of cheese, pickled baby onions, sliced apples with honey and some fresh cranberries for decoration.
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Red Cabbage and Apple Chutney MAKES 4-5 JARS 700g red cabbage, finely diced 2 apples, peeled and diced in 1cm cubes 100g fresh cranberries 1/2 tsp ground cloves 1/2 tsp nutmeg 1 tsp cinnamon 1 tsp chilli flakes 2 inch piece of fresh ginger, grated 200g brown sugar 250ml orange juice 100ml white wine vinegar 1 glass red wine Sea salt and cracked black pepper
1. Place the red cabbage, apples and cranberries into a large pan with high sides. 2. Add the spices, grated ginger, brown sugar and give it a good stir. 3. Pour over the orange juice, white wine vinegar and glass of red wine and turn the heat up to high until the chutney comes to the boil. 4. At this point, turn the heat down a little so that the chutney is still bubbling away but not boiling. 5. Season the chutney well with some sea salt and cracked black pepper and continue to cook it, without a lid on, for about 45-50 minutes until the liquid has almost all reduced and thickened. 6. Cover the chutney and allow it to cool completely before transferring it into sterilised jars.
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Warm Roasted Brussels Sprout, Parsnip and Cranberry Salad SERVES 6 6 parsnips, peeled, halved and cut into equal sized batons 1kg brussels sprouts, washed and ends trimmed off 200g fresh cranberries Olive oil for roasting FOR THE DRESSING 50ml olive oil 25ml balsamic vinegar 1 tsp dijon mustard Sea salt and cracked black pepper
1. Preheat the oven to 200째C (400째F). 2. Lay the parsnips on a large baking tray, season with sea salt and cracked black pepper and toss in a little olive oil. Roast in the oven for 30-35 minutes. 3. Meanwhile, add the brussels sprouts to a pan of boiling salted water and cook for 2-3 minutes. 4. Add the cranberries to the brussels sprouts and cook together for just 1 minute until the cranberries begin to pop. 5. Remove from the heat and strain the sprouts and cranberries in a large colander. Shake off any excess water, add them to the parsnips that are already roasting in the oven, drizzle over a little more olive oil and continue to roast for the remaining time. 6. Once the vegetables are tender and golden brown, transfer them onto a large platter. 7. Mix together the olive oil, balsamic vinegar and dijon mustard in a small jug, season with sea salt and cracked black pepper and drizzle over the vegetables. 8. Serve on top of some lovely, crisp salad leaves.
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Potatoes Boulangere with Rosemary and Thyme SERVES 6 8 large potatoes, peeled and cut into 1/2 cm thin slices 2 large onions, thinly sliced Handful of sprigs of rosemary and thyme 500ml chicken or vegetable stock 25g butter Sea salt and cracked black pepper
1. Preheat the oven to 200째C (400째F). 2. Layer the potatoes and onions in a large, deep-sided baking dish, starting with onions and ending with potatoes, seasoning between each layer with salt, pepper and rosemary and thyme leaves. 3. Pour in the stock and add a few knobs of butter over the top. 4. Bake in the bottom of the oven for about 30-40 minutes until the potatoes are tender and golden on top.
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Easy Glazed Christmas Ham SERVES 6 1.5-2kg piece of ham, skin on (not on the bone) 1 onion, peeled and quartered 5 black peppercorns 2 bay leaves
5. Place the ham onto a chopping board. Carefully take off the skin and some of the excess fat, making sure you leave an inch thick layer to score and stud with cloves.
30-40 whole cloves for studding
6. Preheat the oven to 220째C (425째F).
FOR THE GLAZE
7. To make the glaze, add all of the ingredients into a saucepan and bring to the boil.
75ml soy sauce 75ml balsamic vinegar 200ml beef or chicken stock 1 glass red wine 250g brown sugar 2 tbsp sweet chilli sauce 1 tsp cloves
8. Reduce the heat and let it simmer vigorously, for about 15 minutes, until the sauce reduces and thickens. 9. Meanwhile, score the fat in a diamond pattern and stud the centre of each diamond with one clove.
10. Place the ham into a deep-sided 1. Place the ham in a large, high-sided baking dish and spoon over half of the pan and cover with water. glaze, reserving half for basting later 2. Add the onion quarters, peppercorns and roast for 30 minutes. and bay leaves and turn the heat up 11. Remove from the oven, reduce the high to bring the ham to the boil. temperature down to 200째C (400째F), 3. Once boiling, reduce the heat a little and continue to cook the ham for 40 minutes, skimming off any scum from the top.
baste and roast for a further 30-40 minutes, until caramelised and crispy on top.
12. When the ham is done, transfer it 4. When it is ready and the heat is onto a serving platter and spoon over off, leave the ham to cool down in the any of the leftover sticky glaze from water until it is cool enough to handle. the baking dish.
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'Christmess’ Layered Christmas Pudding, Meringue and Baileys Cream SERVES 6 1 Christmas pudding 4 meringue nests 250ml double cream 2 tbsp icing sugar 25ml Baileys Irish Cream
1. Warm up the Christmas pudding in the microwave according to the instructions on the packet and set aside to cool down. 2. Whip the double cream and icing sugar together in a large bowl until just holding soft peaks. Add the Baileys and whip again for a minute until well combined, making sure not to over whip the cream or it will turn grainy. 3. Break the meringue nests into a bowl. 4. Begin to layer your dessert into 6 individual glasses, starting with meringue, then Christmas pudding, then cream and repeat. 5. Garnish with shaved dark chocolate. 6. Can be kept in the fridge but much better eaten straight away!
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Untertitel
HEADING IN TWO COLOURS text NAME
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P R O J E C T: M A T T D A N K O
T E X T & L A Y O U T: C O R I S S A B A G A N
PHOTOGRAPHY: CRISTOPHER SANTOS VIDEO: CRISTOPHER SANTOS & D Y L A N M C FA D Y E N sister-mag.com
WITH FRIENDS
It might be the extra free time or the sudden urge to add glitter to everything, but somehow the holidays feel like the perfect time to make things yourself. At home. With candles burning, cookies baking and mulled wine on the stove. The idea for this DIY was born after my boyfriend Danko and I moved to our flat in Berlin with nothing but two carefully selected suitcases of clothes, and a lot of empty wall space to fill. Luckily, we are both designers, and Danko is particularly great at scavenging raw materials and creating unique decor from scratch. One of our first pieces of furniture was a desk made of an abandoned plank of paint-splattered wood. Laid across two tall speakers, it quickly became a multi-functional work surface where we made anything and everything. It has acquired a few more paint splatters, scribbles and coffee stains, plus some specs of rogue glitter since adding it to the room. We also needed something that defined the area as a studio space to create and experiment, so Danko designed giant 3D letters, spelling ‘MAKE’, out of cardboard by combining some of our favourite typefaces into
the perfect sans serif font, creating a flat pattern for each letter and assembling them. I then painted each character white and copper, and we hung them above the desk. The best part about this simple, inexpensive project is that it’s easy to change up. Danko (along with the sisterMAG team) created three different variations of the word ‘XMAS’ just in time for the holidays. They create a focal point that brings the whole room together and adds depth to your walls. By making your own interior decorations, you can recycle local materials and remove the need for mass manufacturing and shipping. This project is perfect if you’re looking for a modern and unique way to decorate your home for the holidays and feel like creating something yourself. Download the XMAS letter templates we have included for you, or go to Danko’s Etsy site if you want to spell your own word (full alphabet, numbers and punctuation are available). Share photos of your handcrafted DANKOLETTERS with @dankosaurus
and @sister_mag
on Instagram and Twitter using #dankoletters! CHEERS!
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ST YLE 1
ST YLE 2
You will need Large cardboard boxes Paper Tape Scissors 238
Pen X-Acto Knife Cutting Mat Glue Gun TO DECORATE: White or Black Acrylic paint Style 1: Metallic Spray Paint Tape Paper Style 2: Spray Adhesive Glitter Style 3: Party Lights (we recommend these
sister-mag.com
ST YLE 3 )
WITH FRIENDS
WATCH us
INSTRUCTIONs 1. Print the templates on DIN A4 paper (or scale to fit what you have), align the different parts of the letter by matching the symbols, and tape the template together. Cut along the dotted lines. 2. Trace the letter onto cardboard or thick paper and use a utility knife or x-acto knife to cut it out. You can also use a metal ruler to help you make straight cuts, but make sure that your fingers are out of the way while doing this kind of work. 3. Before bending the flaps, score along the lines so you can bend them easier. Make sure you don’t cut all the way through.
The letter templates are scalable and very easy to print. Watch us making them and explaining the construction from start to finish. We also feature three different looks for holiday decor, but how you decorate them in the end is up to you – use glitter, tinsel, wallpaper, fabric or just whatever you find in your home. 239
4. For the sides, cut out a continuous strip of cardboard about 4” wide. 5. Start attaching the siding at the bottom of the letter and bend the strip accordingly at corners. Score the strips again if necessary to make clean bends. 6. Glue the strip to the outsides of the flaps using a hot glue gun or another type of strong glue. Tape the seam(s) together. Your first very own selfmade cardboard letter is finished and ready for decorating!
DOWNLOAD TEMPLATES Issue 16 | December 2014
Illustration: ELISABETH WEBER ELLIJOT.DE
Untertitel
HEADING IN TWO COLOURS text NAME
SABINE SPORTS TEACHER
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The Sporty N째 sister-mag.com
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Christmas by type
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Video
by Onn Halpern
O UT FIT: Sneakers: Zara
| Trousers: models' own | Jacket: models' own
Sabine is, if she isn’t jogging for the camera, a sports teacher. Being on the go with her sports and exercise equipment is almost daily business for her.
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Christmas by type
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Jo gg in g du ri ng w in te r?
1. SE VE RA L LAYE RS OF FUNCTIONAL CLOTHING, should be worn, starting with a thin layer made of synthetic fabric (eg polypropylene) -
F a l l i n g temperatures and darker days do not not cotton, which absorbs automatically mean moisture and stays wet. A that you have to give breathable jacket made of 245 up on your running habits. nylon or Gore-Tex is best. In However, there are a few tips very cold temperatures, wear you should consider: a layer of fleece or something similar in between.
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2. PR OT ECT
HANDS AND FEET ESPECIALLY. You
lose approximately 30% of body heat via your hands and feet. On mild days it’s sufficient to wear a pair of jogging gloves. On cold days, it’s better to go for warm mittens. Tip: when it is particularly icy, stick disposable heat packs in your gloves! If you wear thicker socks for running, make sure that your shoes are not too tight. 3. DO N'T FO RG ET YO UR
HEAD: 40% of heat is lost through the head. Therefore, a cap is definitely an important companion in winter. When temperatures are really cold, you can put on a facemask or pull a scarf over your mouth. 4. BU T CLOT HE S SH OU LD
NOT BE TOO WARM! When you start running it should still feel a bit chilly, otherwise you will start sweating too early. Rule of thumb: Dress as if it were about 7 ° C warmer outside than it actually is.
5. DR IN K EN OU GH. Despite the cold weather, you will sweat. Cold air also has a drying effect, which increases the risk of dehydration even more. Therefore, drink enough water before, during and after jogging. DON’T LEAVE ON WET
CLOTHES!
6. BE VI SI BL E! On darker days, especially in the city, it is important to be visible for motorists, etc. It's best to wear a jacket with a reflective surface. 7. WAR M UP EX TE N SI VE LY.
It takes longer for the muscles to warm up in cool temperatures. Too much stretching prior to your run should be avoided; it’s better to stretch extensively after. 8. ICY ROAD S? Then it’s best
to take ‘flatter’ and smaller steps. When it snows, you should run alongside beaten tracks, because the risk of slipping is the biggest here!
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Untertitel
HEADING IN TWO COLOURS text NAME
Youtube Fitness Stay fit no matter where you spend your holiday with these YouTube fitness channels. All you need is internet access!
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Sarah Fit BeFiT High quality workout tutorials to burn fat, sculpt lean muscles and get fitter. Top fitness trainers like Jane Fonda, Sadie Nardini or Scott Herman work out with you and get you in shape.
sister-mag.com
This is the channel for advice on healthy living with exercise routines, healthy recipes, food hauls and tips on weight loss. New videos arrive every week.
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Carly Rowena Carly is a personal trainer & fitness blogger from the UK. She vloggs about yoga, advanced and easy workouts, cleanses, and healthy food with a little bit of everything for everyone.
POPSUGAR Fitness Fresh fitness tutorials, step-bystep workouts for everyday and even for couch potatoes. You can also find healthy living tips, wellness advice and more.
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XHIT Daily HIT (High Intensity Training) workouts with a healthy dose of energy. Find training sessions, workout challenges and tips on how to get the body you desire.
Yoga With Adriene The yoga channel for everybody! Yoga and lifestyle to inspire you to do your best and feel good. Choose between a range of different yoga types.
Issue 16 | December 2014
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photos & recipes CLAUDIA GÖDKE
B efore goi n g to Au nt E r n a 's to eat t he 3-co urs e -g o o s e men u o n C h r i stm a s D ay, on e wa nts to st re ng t he n o ne s e l f in t h e m or n i n g , b u t n ot to overe at . M atc ha g re e n te a doesn 't on l y ta stes l i ke C h r i stm a s , i t ' s a l s o he a l t hy an d h elps you stay awa ke a fter a n o t he r l o ng ni g ht at t h e Chr i stm a s m a r ket. We a l rea d y re p o r te d i n det ail abou t th e g reen p owd er i n si ste r M AG N ° 1 4 (if yo u want to k n ow m ore a b ou t the o r i g i n, different qua l i ti es or th e p rod u cti o n o f match a, t h en you s h ou l d rea d th e s i ste r M AGS p ecial). Food p h otog ra p h er a n d styl i st C l aud i a Goe dke t h o u ght ab ou t som e l i g ht a n d d el i c i o us al te rnat ives to brea k fa st cerea l s a n d l atte m acc hiato s. At t h e en d of th i s featu re you 'll fi nd two ideas wh ich you c a n u s e a s s m a l l C hristmas gift from th e k i tc h en , b u t th ey fal l m ore into t h e "S ou l Food " secti on : ). O ff we go into a h ea l thy C h r i stm a s Day!
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PROMO
INGREDIENTS:
PEARS 2 pears
SAUCE 1 t s p a i ya M a tc h a H o ra i
2 t b s p h o n ey
200 ml milk
2 5 g pan-toasted walnuts
1 tbsp sugar
3 0 g d r i e d c ra n b e r r i e s
1 v a n i l l a p o d 1 t b s p s t a rc h
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1 . P re he at ove n to 180°C ( 356 °F) . Cut pears in half and c a reful l y re move t he co re usi ng a spoon. Place pears o n a ba ki ng t ray o r i n a n ove n-proof dish and sprink le w i th ho ney. B a ke fo r 20 to 30 minutes. 2 . C o mbi ne st arc h and matc ha powder with 6 tbsp of m i lk to make t he sa uce. Add t h e pulp scraped from t h e va ni l l a po d and t he suga r to the remaining milk a n d br i ng to a bo i l . St i r i n t he starch m ixture and bring b a ck to a bo i l unt i l t he sa uce t hickens. Rem ove from h e at a nd set asi de. 3 . Take t he pe ars fro m the oven and serve to ppe d w i t h sauce, chopped walnuts and cranbe r ries.
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INGREDIE
ENTS
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1 / 2 t s p a i ya M a t c h a H i k a r i 5 0 m l wa r m wa t e r 2 0 0 m l m i l k o r a l m o n d m i l k
2 c a rd a m o m p o d s 1 –2 t b s p a g ave sy r u p
1 . P re s s a n d b r u i s e c a rd a m o m p o d s w i t h t h e b l a d e o f a w i d e k n i fe a n d b r i n g to a b o i l w i t h t h e m i l k a n d a g ave sy r u p . 2 . I n t h e m e a n t i m e, s t i r m a tc h a p owd e r i n to t h e wa r m wa te r a n d b l e n d we l l . T h i s i s b e s t d o n e using a bamboo whisk . 3 . S t ra i n t h e h o t m i l k t h ro u g h a s i eve, fo a m w i t h a w h i s k a n d p o u r i n to a m u g . Ad d t h e m a tc h a wa te r- m i xt u re a n d s t i r we l l .
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INGREDIENTS
256
1 t s p a i ya M a t c h a I z u m i 1 0 0 g b u c kw h e a t s e e d s 1 t s p l e m o n j u i ce 1 banana 1 / 2 va n i l l a p o d 5 0 m l m i l k o r a l m o n d m i l k A g ave sy r u p to t a s te
1 . Co m b i n e b u c kw h e a t s e e d s a n d 3 . T ra n s fe r m o s t o f t h e p o r r i d g e i n to l e m o n j u i ce i n a b ow l , cove r w i t h a s e r v i n g d i s h re s e r v i n g a few l u kewa r m wa te r a n d l e t s o a k t a b l e s p o o n s i n to w h i c h to s t i r t h e ove r n i g h t ( 7 to 9 h o u rs) . m a tc h a p owd e r. W h e n b l e n d e d t h o ro u g h l y, a d d t h e m a tc h a m i xt u re 2 . Tra n s fe r s e e d s i n to a s i eve, d ra i n to t h e va n i l l a p o r r i d g e. S e r ve w i t h a n d r i n s e t h o ro u g h l y, t h e n m i x a d o l l o p o f co co n u t m i l k a n d f re s h i n a b ow l w i t h b a n a n a , va n i l l a fruit. p u l p a n d m i l k . P ro ce s s w i t h a
h a n d - h e l d b l e n d e r a d d i n g m o re l i q u i d i f d e s i re d to re a c h c re a m y text u re. Swe e te n w i t h a g ave sy r u p to t a s te.
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INGREDIENTS 1 t s p a i ya M a tc h a I z u m i 2 bananas 3 t b s p co co n u t f l a ke s 1 mango 3 blackberries
1 . P e e l t h e b a n a n a s a n d b re a k t h e m i n to p i e ce s i n a b ow l . U s i n g a fo r k m a s h t h e m , a d d m a tc h a p owd e r a n d d e s i cc a te d co co n u t a n d ke e p m a s h i n g a n d m i x i n g i t u n t i l t h e m a tc h a a n d co co n u t a re i n co r p o ra te d . 2 . S e r ve w i t h f re s h f r u i t a n d chopped nuts!
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INGREDIENTS 3 t b s p a i ya M a t c h a F u k u 2 0 0 g b u t te r, ro o m te m p e ra t u re 90 g sugar 262
1 va n i l l a p o d
250 g flour 1 5 0 g ground almonds
1 . Preheat oven to 170°C (340°F), line a baking tray with parchment paper and set aside. 2 . Beat the butter with a hand-held mixer until creamy, then add matcha, vanilla pulp, sugar, flour and ground nuts and blend well. 3 . Cover the dough in cling wrap and refrigerate (best overnight).
1 c u p fine sugar mixed with 4 . R emove dough from fridge 30 minutes before proceeding to knead it again. Take s o m e f i n e l y g ra t e d one half of the dough and roll it into a roll o ra n g e r i n d
of roughly 4 cm (1 .6“) diameter. Cut off a 1 cm (0. 4“) slice from which to form crescent shaped biscuits to place on the parchment.
5 . B ake biscuits for about 10 minutes until golden-brown, remove from oven and let cool for 3 minutes. Roll in orange sugar. Store in an airtight container.
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INGREDIENTS 1 t b s p 1/2 50 ml 50 g 50 g 50 g
a i ya M a tc h a H i k a r i c u b e o f ye a s t milk s l i ve re d a l m o n d s d r i e d a p r i co t s candied lemon peel
1 . Carefully heat the milk in a pot and add yeast, stirring until it has disolved. 2 . Finely dice the apricots and combine with slivered almonds and candied lemon peel.
125 g quark, 20% fat 4 t b s p s u g a r 300 g spelt flour 5 0 g b u t te r 2 t b s p s u n f l owe r o i l 1 e g g 1 pinch salt 3 0 g m e l te d b u t t e r
dough into a bowl, cover with a kitchen towel and leave to rise in a warm place for an hour. 7. P reheat the oven to 180°C (356°F). Line a baking tray with parchment.
8 . K nead both dough balls again briefly 3 . Mix flour, sugar, salt, egg, quark, forming the light part into an oval and butter and oil in a big bowl. Add placing it on the lined tray. Knead the yeast-milk mixture and knead into a matcha dough into a roll and place smooth dough using a hand-held mixer it on top of the light dough. Fold the with kneading hooks. sides up to cover the roll and make 4 . 4. A dd almonds, lemon peel and the typical stollen shape. apricots and mix well. 9 . B ake loaf for 40 to 50 minutes, 5 . P lace half the dough into a bowl, cover remove from heat and cover with with a kitchen towel and leave to rise melted butter. Let cool and top with in a warm place for an hour. icing sugar. 6 . Add matcha powder to the other half 1 0 . Keep in an airtight container. of the dough and blend well. Place Issue 16 | December 2014
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1 . L ine an oven dish (30 x 22 cm / 12“ x 9“) with parchment paper and set aside.
2 . Prepare a water bath by filling a large pot
INGREDIENTS 4 t s p a i ya M a tc h a H i k a r i 9 0 0 g w h i te c h o co l a te 1 c a n swe e te n e d eva p o ra t e d milk 1 70 g f a t f re e c re a m c h e e s e c h o p p e d c ra n b e r r i e s & p i s t a c h i o s fo r d e co ra t i o n
to about 1/3 with water and putting it on the burner. Carefully heat the water and place a large metal or glass bowl in it.
3 . C hop the chocolate into small pieces and add those to the bowl. Add evaporated milk and cream cheese and continue stirring while the chocolate melts. After about 10 minutes the chocolate should have melted thoroughly. Fill half of the fudge mixture into a bowl, add matcha and stir well. Pour the matcha fudge into the dish, spread evenly and refrigerate for about half an hour.
4 . L ower the heat on the burner and keep stirring the remaining fudge regularly while the dish is in the fridge. When the matcha fudge has cooled slightly, carefully pour the remaining fudge on top of it. Add cranberries and pistachios.
5 . Refrigerate fudge for at least 6 hours (overnight is best) to let it set.
6 . Cut fudge into even pieces using a sharp knife and keep them refrigerated in an airtight container.
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PROMO
To prepare some of the recipes or simply to enjoy a Matcha, we will explain the preparation of the drink, which consists of a few simple but important steps. Click the magnifier to view the photos in full size.
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P R E PA R AT I O N 1
To avoid any lumps it's best to filter the matchapowder. In Japan, special SIEVE TINS are used for that purpose.
WATER 2
MATCHA 3
Boil fresh, soft water. Let the Put 1g matcha water cool down to 80°C (e. g. (2 BAMBOO SCOOPS open kettle and wait for 10 min or or 1/2 tsp) into the matcha pour the water at least 4-5 times bowl. into another cold pot – water looses 4-5°C with each decanting)
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The little shopping cart takes you directly to the online shopping site. AIYA's products - THE TEA are exclusively available at TeeGschwendner.
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INFUSE
BEAT
ENJOY
4
5
6
Add up to 80ml of hot (80째C) water.
Whisk the tea with a matcha whisk (CHASEN ) until a fine froth appears. It will take you around 15 seconds to prepare your cup of matcha tea.
I N S TA G R A M
Issue 16 | December 2014
1 rezeptgewuerze.de fb.de/rezeptgewuerze
IDEA
Cook like a chef – only easier! – with our tested gourmet recipes complete with cooking instructions, shopping lists and all necessary spices in the exact quantities you need. This means: Choose your RezeptGewürz, buy the fresh ingredients, follow the cooking instructions, and delight your taste buds as well as those of your guests.
2 The
basic
idea
RezeptGewürz
for was
developed in 2010. While still busy with full-time job and raising children, we started to cook, reject, re-cook, eat and treat. At the same time, we worked on our business model, the cooking instructions, the and
corporate packaging.
design This
270 We earn our money by selling our products.
3
The idea for RezeptGewürze was born in an everyday situation. At a birthday party, we wanted to offer our guests a culinary treat, so we looked specifically for a recipe by an award-winnng chef. »Halibut in brick pastry on creamy saffron cabbage.« »Sounds great, let’s do this!« But when we were compiling the shopping list, we already had
REVENUE
4
some doubts: »I hope I (Irina) can find all this at the supermarket: Malabar pepper, saffron threads, juniper berries, fish pepper, rosemary, vegetable stock, allspice berries, cloves, parsley, thyme, bay leaves, chervil, spice bag, brick pastry…« Some spices were available at the supermarket, others could be found at the delicatessen in town. But then I still didn’t have
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FINANCE
development stage was financed with our own savings until 2014. In the beginning of 2014, our bank together with a guarantee society provided the necessary capital for the launch and start-up phase in the form of a loan, which we used in addition to our own funds. 271 saffron or brick pastry. In the end, I ordered saffron threads online and – after doing some research on the internet – replaced brick pastry with puff pastry. The upshot was that I came close to a nervous breakdown, lost a lot of time, paid over 60 € for more than 300 g of spices – and they forgot the spice bag. While I was in charge of the main dish, my
husband chose the easier task: He took care of the cake – and just used a ready-made cake mix. Our gourmet feast was a huge success – everybody got to know new tastes and flavors, and our guests were begging for the recipe. We were quite proud and immediately started to make plans for the next cooking event. We still had 280 g of spices left over. Do we cook the
same dish 10 times now? Or do we use new recipes and spend another 60 € on spices, and again go through all the hassle of finding exotic spices and some space in our already more than full kitchen cupboard. The question was: »Why aren’t there ready-made mixes, like those Dr. Oetker or Kathi do for cakes, available for ›real food‹?« An idea was born.
INSPIRATION
5
STORES
Our core business is the development and production of RezeptGewürze and EinzelGewürze as well as the sales on our online shop. At the same time, we are of course very happy about every retailer who wants to include our 272
Irina used to work in the
development for some
cosmetic industry: She
well-known companies.
managed a cosmetic skin
So we had no previous
center and has an eye for the aesthetic. Heiko used to do classic sales work; for the last 10 years, he provided services with regard training
8
to and
employee
experience
and
developed our culinary skills at “night school” by
regularly
attending
cooking courses.
project
FOUNDER'S PAST
products in their range of goods, be it a gift shop – RezeptGewürze are a great and creative gift idea –, a grocery store that can sell the fresh ingredients in combination with the RezeptGewürze, or a cooking equipment store.
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6
FUTURE PLANS
The product has become a brand and the word RezepteGew端rze has been included in the standard German dictionary Duden as a generic term for related articles. We have grown into a company with many employees and rezeptegewuerze.de is the first site to look for anything related to recipes, spices and culinary lifestyle.
7 There are undoubtedly quite a few different suppliers of spices and therefore some indirect competitors, but we cannot think of any direct competition. RezeptGew端rze is unique on the market. As far
COMPETITORS
as we know there is no other way to find highquality gourmet recipes including cooking instructions, shopping lists, and all the spices needed in organic quality from the same place. 273
8
FIRST TEAM MEMBER
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1
IDEA
2
INSPIRATION
Irina Zaytseva und Heiko Gothe, die Gr端nder von RezeptGew端rze
274274 Halle (Saale), Germany
WordPress as content management system and, of course, Outlook.
12
13
CITY
M0ST USED SOFTWARE
FUTURE PLANS
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9
FIRST TEAM MEMBER
Our first employee will be working in production and shipping – hopefully very soon.
10
NAME
Recipes [German Rezepte] and spices [German Gewürze] – what name could possibly fit better?
11
COLOUR
We decided to use a simple, timeless design and the most appropriate colours for this concept are gray and black.
275275 Leg of lamb, halibut, coconut crêpes – since we got to cook over 250 recipes to find our favorites, and had to cook our favorites at least three times, we could never complain about malnutrition. Sometimes we are even happy to have something simple for a change, like bread with cheese or meat, or a pizza.
COMPETITORS
14
MAIN FOOD
FIRST TEAM MEMBER
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SO IN LO V E WITH
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A SACRIFICE? NO WAY! DECLARING MY LOVE FOR A LIFE WITHOUT ANIMAL PRODUCTS
TEXT & PHOTOS BY: FRANZISKA SCHMID OF VEGGIE LOVE
sister-mag.com
Veganism entered my life quite unexpectedly about seven years ago. It was love at first sight. I had actually been looking for something to motivate myself to use my yoga mat more regularly. Working in a busy PR department my daily life was quite stressful, and I wanted to look after myself better. So I came across a book called “Skinny Bitch“. A deceptively ingenious title: The book not only gives you a push towards eating healthily (i.e. fresh, untreated ingredients), it also rigorously and unsparingly examines the basic facts of milk, cheese, eggs, meat and livestock farming. I read the book in one go and by the end of it had decided to go vegan.
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I was in shock and in love at the same time. Any trip to the organic supermarket was new, fun and exciting. There were so many new foods to explore and labels to read – I quickly became an ingredients expert and decided: If I can’t pronounce it, I don’t want to eat it. The produce section became my new playground, and I explored it with great enthusiasm. I soon knew that this was the way to live because it protects other living things and the environment at the same time. Doing your bit for the environment had always been important in my family. As a child I had seen a TV documentary on the clearance of the rainforest to make room for cattle farming. It stayed with me for weeks. A couple of years later I became a vegetarian, from one day to the next – a logical step, really, because I had never liked meat. I had only ever eaten sausages and minced meat because you couldn’t recognize that they had once been an animal. It wasn’t until I started researching veganism that I
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discovered the global scope and level of livestock farming and the negative effects this has on the environment. The ethical considerations behind the farming of animals for milk, eggs and cheese had never occurred to me before.
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I quickly noticed the benefits of a vegan diet for my personal health. I had always suffered with menstrual cramps which, within a few months, were reduced to mere twitches and I didn’t need painkillers anymore. Even my hay fever subsided and I was able to stop taking my medicine. I soon began to look further than the (literal) edge of my plate and examined the labels on the products
THE VEGAN KITCHEN Milk: Plant-based drinks made from soy, almonds, oats, spelt, rice Cream: Plant-based cream made from soy, rice, oats or coconut can be used for cooking as well as baking. Eggs: Eggs in baking recipes can be substituted by apple sauce, mashed banana or soy flour. Cheese: There is a huge selection of vegan cheeses available sliced, in blocks or grated. Nut-based cheese is particularly delicious and can even be made at home. Meat: Tofu, seitan, lupin, tempeh
sister-mag.com
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in my bathroom. Again, I was surprised to see just how much of what’s in these tubes and jars relies on animal products. I didn’t stop at the ingredients list. I wanted to know which companies tested their products on animals. Even before I had used mainly organic cosmetics – the skin is our biggest organ and we should not expose it to harmful chemicals – and I was excited to quickly and easily find many new products and brands which met my new standards. Looking at my wardrobe I was again surprised to see the variety of animalderived products in it. “Skinny Bitch” had given me a vivid idea of leather
production. After watching a few additional videos, I found it very easy to sell all my French designer handbags and my vast collection of shoes. Nobody should have to suffer for another person’s looks and beauty: no animal, no human being and neither the environment. Vegan, organic and fair have become indivisible concepts for me. What we wear on our skin shouldn’t have a detrimental effect neither on our own health nor on that of those who produce it. When I became a vegan seven years ago the concept was far from the popular trend it is now. Just seeing the word “vegan” in a paper or magazine was something really special. But I
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still wanted to use exciting cosmetic products, wear red lipstick and pink nail varnish, cute clothes and high heels and eat at trendy restaurants. What I didn’t want to make was a sacrifice. So I started to do my own research. That got the people around me curious, and in August 2010 I started my blog »Veggie Love« which deals with all these topics: Fashion, cosmetics and gastronomy. I want to show that veganism is good but looks good as well. A lot of time has passed since my personal vegan journey began; nowadays you can’t get away from the vegan trend. Many restaurants have added vegan options to their menus and new fully vegan venues open every day. A couple of years ago I knew every single vegan cookbook on the market – now there are new ones
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THE VEGAN CLOSET Wool, leather, fur, down and silk are all animal-based. The label on an item of clothing will give you an idea what it is made of. The two most important seals of organic quality in clothing are the Global Organic Textile Standard (GOTS) and the Fear Wear Foundation.
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every month. Discount supermarkets have a vegan range, there is even a vegan supermarket chain, a vegan sex shop and every single day more people become vegan. So am I feeling a seven year itch? My love at first sight has turned into a life-long relationship. I never for one second felt I was sacrificing anything – on the contrary. I have never eaten better and never felt better. A vegan life is still the only life for me. Food scandals are frequent and the idea that »you are what you eat« is truer than ever. My veganism doesn’t stop at the kitchen door and I still discover new products, brands and venues that make a vegan live easier and better every single day.
THE VEGAN BATHROOM Bees wax, silk, wool wax (lanolin), carmine, collagen, fatty acids, whey, glycerine, beef tallow, urea and shellac are all animal-based. Many manufacturers add a flower symbol to their vegan products which makes shopping for them easier. Manufacturers of “natural cosmetics” are only allowed to use ingredients sourced from live animals (with the exception of carmine); animal testing is banned. Issue 16 | December 2014
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EATING VEGAN Challenges and suggestions for a vegan diet
After launching our new series on various forms of nutrition with the sugar-free diet in the last sisterMAG, we will now deal with the special challenges of a vegan diet in this issue. Our expert Katrin Stimmler explains what nutrients are critical as animal products disappear as suppliers and how they can be replaced for a vegan lifestyle.
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CHALLENGE: CRUCIAL NUTRIENTS
VEGAN DIET = a purely plant-based diet. Any foods or ingredients derived from animals are cut; this means no meat, including sandwich meats, sausages, gelatine, fish, milk, dairy products, eggs, or honey. Since animal derived products are not part of a vegan diet, supply of the following nutrients ‘ordinarily’ provided by animal-based food is crucial.
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VITAMIN
According to current scientific research, only animal-derived food products contain significant and digestible amounts of B12. Sauerkraut and certain types of seaweed do contain B12 analogues but these are not considered digestible by humans.
WHAT SHOULD A VEGAN DO? Use products fortified with B12, like corn flakes and certain soy drinks, and consider taking a B12 supplement.
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with KATRIN STIMMLER
Oecotrophology and healthcare expert at welldoo GmbH
WHAT SHOULD A VEGAN DO? Use only iodized salt. Have your GP check your personal iodine levels and, if necessary, consider taking an iodine supplement.
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It’s very hard to get a sufficient amount of iodine from a purely plant-based diet because plantbased foods contain hardly any iodine. Certain kinds of seaweed are the only exception, but these can actually contain too much iodine which can be detrimental to your health. This is why the German Federal Institute for Risk Assessment discourages the use of seaweed products. Iodized salt alone will not provide sufficient amounts of iodine either.
Most of the calcium in a typical western diet comes from milk and other dairy products. With some effort, however, sufficient amounts of calcium can be consumed on a purely plant-based diet even though plant-derived calcium is not quite as easily digestible as ›dairy calcium‹. Building your meal plan around plant-based foods rich in calcium will require some knowledge about nutrients.
WHAT SHOULD A VEGAN DO? Eat calcium rich plantbased products on a daily basis. High calcium plants include green cabbage, spinach, pulses (i.e. beans, peas, and lentils), nuts, and sesame.
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VEGAN
This shows that a varied diet is a must for a vegan. Putting a slice of pepper on your sandwich every now and then will not cut it! Green leaves and pulses should be regulars in your meal plans. Drink calcium rich water. Mineral water is considered high in calcium when it contains at least 150mg calcium per litre. The calcium levels can be found on the label on the bottle. Add fortified products to your diet like soy drinks with added calcium. Use a calcium calculator, which are available for free online. Just enter what you have eaten and it will calculate the amount of calcium consumed.
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FATTY ACIDS
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The most important omega-3-fatty acids are eicosapentaenoic acid (EPA), docosahexaenoic acid (DHA) and alpha-linolenic acid (ALA). EPA and DHA are only present in saltwater fish (like herring, salmon and mackerel) and micro algae. ALA can also be consumed via vegetable oils like rapeseed oil, walnut oil and flaxseed oil. The body can produce a limited amount of EPA and DHA from ALA and vegans therefore only get EPA and DHA from ALA. There is no scientific consensus yet about whether this is sufficient.
WHAT SHOULD A VEGAN DO? Regularly consume rapeseed oil, walnuts, flaxseeds, walnut oil and flaxseed oil. Dietary supplements of vegetable EPA and DHA are also available.
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WHAT SHOULD A VEGAN DO? Consume vegetables which provide protein on a daily basis. Pulses (i.e. beans, peas and lentils), soy products and grains are excellent sources of protein. Quinoa and amaranth are especially high in protein. Vegetable protein becomes more easily digestible for the body when pulses and grains are combined, like a lentil curry with rice or hummus with bread.
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Both plant- and animal-derived food contains protein, but it’s harder for the body to digest vegetable proteins. Combining suitable products in your diet can optimise the body’s digestion of plant proteins.
As with protein, animal-derived iron is more easily digestible for the body than iron from vegetables. The digestion of vegetable-derived iron can be boosted by consuming vitamin C with iron-rich food, i.e. adding a piece of fruit or a glass of juice to your meal. Sourdough bread also facilitates the digestion of plant-derived iron.
WHAT SHOULD A VEGAN DO? Eat iron-rich plantbased foods every day. Pulses (like lentils, peas and beans), whole grains and especially amaranth, nuts and oilseeds (like sesame, sunflower seeds, pine nuts, pumpkin seeds and flaxseed) are all high in iron. These are also best combined with sourdough bread or sides high in vitamin C like vegetables, fruits or fruit juice. Iron calculators are available online.
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VEGAN
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Vitamin D occurs mainly in fatty fish but in hardly any vegetables. Only avocados and some mushrooms (esp. porcino mushrooms) contain some vitamin D. Vitamin D is built by the skin when exposed to sunlight. In the summer most of the vitamin D is produced by the skin and only 10% to 20% needs to be supplemented by food. A vitamin D insufficiency is very common even among people on an »ordinary« diet.
WHAT SHOULD A VEGAN DO? Spend a lot of time out in the daylight, especially in winter. During the summer months, spending time outside will be enough. In winter, consider taking a vitamin D supplement. You can also add fortified foods to your diet like margarine or soy drinks with added vitamin D.
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ANY MAINLY PLANTBASED DIET WILL LOWER YOUR RISK FOR CARDIOVASCULAR DISEASES, TYPE II DIABETES AND CANCER. THIS IS DUE TO THE LOWER AMOUNT OF SATURATED FATS AND CHOLESTEROL CONSUMED THROUGH ANIMAL-DERIVED PRODUCTS AND HIGHER AMOUNT OF FRUITS, VEGETABLES, WHOLE GRAIN PRODUCTS, NUTS AND SOY WHICH LEAD TO MORE FIBRES AND PHYTOCHEMICALS IN YOUR DIET. EVEN EATING ANIMAL PRODUCTS TWICE A WEEK BUT OTHERWISE STICKING TO A MAINLY PLANT-BASED DIET WILL HAVE A POSITIVE EFFECT ON YOUR HEALTH.
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HEADING IN TWO COLOURS text NAME
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VEGAN CHRISTMAS MENU Recipes by Rike Schindler Photos by Claudia Gรถdke
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VEGAN CHRISTMAS MENU OPTION 1 Appetizer Grape & Rosemary CanapĂŠs with Cashew Spread Main Course Savoy Cabbage and Mushroom Strudel with Pine Kernels, Mashed Carrots with Cardamom, Fried Brussel Sprouts, Cranberries & Balsamic Jus Dessert Hedgehog Slice
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Appetizer
GRAPE & ROSEMARY CANAPÉS WITH CASHEW SPREAD
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INGREDIENTS 1 French baguette
2 tbsp Oil (neutral flavour)
Olive oil for frying
100 g Raw, soaked cashew nuts
1 Garlic clove
1 tbsp Agave syrup + 1 more to
1 Shallot 292
sprinkle on the canapés
1 handful of Red grapes (some oil of neutral flavour to marinade them)
1 tbsp Cloudy apple juice Sea salt and freshly
1 Rosemary twig
ground pepper
METHOD 1. Cut the baguette into slices of
an oven proof dish at 160°C (320°F)
roughly finger width.
for about 20 minutes.
2. Heat the olive oil in a pan and fry the bread slices on both sides
4. Make the cashew spread by
until golden-brown (chop garlic and
blending cashews, oil of neutral
shallot to roast alongside bread).
flavour, agave syrup, apple juice, salt
3. Add the rosemary to the
and pepper in a food processor
grapes, roll in some oil and roast in
until creamy.
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Main Course
SAVOY CABBAGE AND MUSHROOM STRUDEL WITH PINE KERNELS, CRANBERRIES & BALSAMIC JUS
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INGREDIENTS Olive oil for frying
1 twig of Rosemary
½ Head of savoy cabbage (cut into fine strips)
½ Lemon (juice and rind)
500 g Mushrooms (finely diced)
Sea salt, freshly ground pepper Nutmeg
100 g Pine Kernels (roasted golden-brown in an oil free pan)
125 g Alsan
3 Shallots (finely diced)
Yufka dough (Turkish flat
2 Cloves of Garlic (finely diced)
bread dough)
METHOD 1. Lightly fry the cabbage in oil, add 50g of Alsan and keep frying until the cabbage is fully braised. Add salt, pepper and nutmeg to taste. 2. Fry the mushrooms in olive oil until crispy; add shallot and garlic, 50 g of Alsan as well as lemon juice, lemon rind, salt, pepper, nutmeg and fresh rosemary to taste.
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3. Combine cabbage, mushroom mixture and pine kernels. 4. Roll out the Yufka dough and spread the cabbage-mushroom mix to within 3 cm (1.2”) of the edge. Roll the dough into a wrap and spread with melted Alsan butter. 5. Bake strudel for 20 minutes at 180°C (356°F).
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Dessert
HEDGEHOG SLICE
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INGREDIENTS 250 g Dark Chocolate 250 g Alsan 50 g Brown Sugar
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250 g Vegan biscuits 150 g Pistachios, dried cranberries and peanuts (combined weight)
METHOD 1. Melt chocolate and Alsan in a skillet. Stir in sugar. Crumble up biscuits and add to the chocolate mixture with pistachios, cranberries and peanuts. 2. Pour into a mould and allow to set. Liftt out of the mould, dust with cocoa and serve.
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VEGAN CHRISTMAS MENU OPTION 2 Appetizer Spiced Fennel ConsommĂŠ with Roasted Mini-Fennel Main Course Wheat Gluten Roast and Strong Gravy with Pomegranate and Mushy Peas
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Dessert Curd Cream with Glazed Cherries and Baked Wonton
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Appetizer
SPICED FENNEL CONSOMME WITH ROASTED MINI-FENNEL
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INGREDIENTS 2 Fennel bulbs, diced 1 l Vegetable broth 1 Onion, diced 1 Cinnamon stick 2 Star anise 1 large Fennel bulb or 8 mini-fennels 1 tsp Pink pepper
METHOD 1. Heat some oil in a large saucepan, add fennel, onion, cinnamon stick and star anise. Cook on high heat until fennel and onion are roasted. Add vegetable broth and let simmer for 15 minutes on low heat. 2. In the meantime prepare the
mini fennel or the large fennel bulb (cut into eighths). Heat some oil in a pan and roast the fennel for a few minutes. Add salt and pepper and pink pepper to taste. 3. Strain the consomme through a sieve, add salt and pepper. Serve with the roasted fennel.
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Main Course
WHEAT GLUTEN ROAST AND STRONG GRAVY WITH POMEGRANATE AND MUSHY PEAS
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INGREDIENTS
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Roast:
Sauce:
350 g (Wheat) gluten meal
Oil of neutral taste for frying
150 g Chickpea flour
1 Bunch of greens
500 ml Vegetable stock
1 Handful of dried mushrooms
4 tbsp Tomato paste
2 Onions
4 tbsp Yeast flakes
2 Garlic cloves 2 tbsp Tomato paste
Mushy Peas:
Vegan red wine for deglazing
2 Shallots
100 ml Balsamic vinegar
1 tbsp Alsan
50 g Alsan
500 g Peas (frozen)
Thyme, Bay leaves, Juniper, Paprika, Cumin
½ Bunch Mint leaves 50 ml Coconut milk Salt, pepper
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Also: Parsnips, Beet Root, Pomegranate, Soy Sauce, Cumin
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METHOD 1. Blend tomato paste into the vegetable stock and season to taste with soy sauce, pepper, salt, cumin and paprika. Knead the wet ingredients and the dry ingredients (pre-mixed gluten meal, chickpea flour and yeast flakes) into a dough and let it set for 20 minutes. Cut the dough into oblong shapes, wrap these individually in aluminium foil and simmer in boiling water for about 45 minutes. Unwrap wheat gluten meat from the foil and cut into the desired shape. You can also fry the slices in a pan in some Alsan until crispy. 2. Sear greens and onion in oil. The toastier, the more aromatic. Add garlic and continue searing. Add tomato paste and continue searing. Then deglaze using the red wine (adding enough wine to just cover the vegetables).t 3. Make sure to scrape the toast off the bottom while the wine boils down and then add enough water to cover the vegetables. Add the remaining spices and the balsamic vinegar reduction and let everything boil at medium heat for about two hours, adding more water in the process if and when necessary. After two hours remove the vegetables from the jus and allow sauce to reduce until it has reached the desired texture. Season to taste.
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Dessert
CURD CREAM WITH GLAZED CHERRIES AND BAKED WONTON
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INGREDIENTS Vegan cream cheese 307
Zest and juice of half a lemon 1 Pulp scraped out of a vanilla pod 25 g Brown sugar 1 Glass of cherries Cinnamon Ground cloves Tonka bean mousse (either bought or home made) Wonton sheets
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METHOD 1. For the curd cream, blend the cream cheese, lemon juice and zest, vanilla and brown sugar. Set aside 1/5 to be mixed with the grated tonka beans. 2. Drain a glass of cherries preserving some of the water. Heat cherries and preserved water in a saucepan. Add cinnamon and ground cloves to taste and thicken with starch. 308
3. Add a dollop of Tonka bean-curd mixture to the centre of each wonton leave and fold like an envelope. Press down thoroughly on the edges. Fry wontons for two minutes, serve sprinkled with icing sugar.
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Rike Schindler is a trained chef and runs the vegan catering service ÂťNo TiersÂŤ All props used were provided by TING
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Issue 16 | December 2014
Outlook Outlook February
310 Foto: Alita Ong
Foto: Cara Slifka
Wenn ihr die 394 Seiten des sisterMAG gelesen habt, ist möglicherweise Weihnachten schon vorüber (*hehe*) und ihr könnt Euch bereits auf die neue Ausgabe Anfang Februar 2015 freuen. Diesmal wird im Hauptfokus ein »Objekt« stehen. Welches, verraten wir noch nicht. Aber einen Tipp gibt das Bild links. Erratet ihr das Thema? Tweetet uns doch eure Vermutungen an @sister_mag #sisterMAG17
Raw Food! In unserer Reihe über Ernährungsweisen stellen wir diesmal Menschen vor, die sich »roh« ernähren.
… zum Erfolg – Im neuen Jahr starten wir mit erfolgreichen Frauen. Wir zeigen Business Mode, Startup Gründerinnen und Tipps fürs eigene Business, z.B. ein Directory für Projektmanagement Tools
WENN IHR EINE IDEE FÜR UNS HABT ODER ZUM SISTERMAG BEITRAGEN WOLLT, SCHREIBT UNS EINFACH EINE NACHRICHT AN MAIL@SISTER-MAG.COM sister-mag.com
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Imprint sisterMAG – journal For the Digital Lady
www.sister-mag.com eMail Twitter Facebook Chief Editor Fashion Director
mail@sister-mag.com twitter.com/sister_mag fb.com/sister.magazin Theresa Neubauer Eva-Maria Neubauer
Contributing Editors (Text) Tina Bergs, Victoria Kau, Alexander Kords, Louise de Miranda, Thea Neubauer, Franziska Schmid, Katrin Stimmler, Antonia Sutter, Sarah Tengg Contributing Editors (Food) Claudia Gödke, Ajda Mehmet, Rike Schindler Contributing Editors (Photo) Claudia Gödke, Ryan Hursh, Ashley Ludäscher, Holly Marder, Cristopher Santos Contributing Editors (Video) Onn Halpern, Dylan Mcfadyen, Cristopher Santos Design & Illustration
Translation & Proof Production
Theresa Neubauer (Art Dir.), Corissa Bagan, Tina Bergs, Emma Block, Matt Danko, Elisabeth Weber, Jessica Kanelos Weiner, Alice Williamson Maria Foh, Kathrin Greyer, Stefanie Kießling, Amie McCracken, Tanja Timmer Mandy Koster, Sandra Rothfeld, Antonia Sutter, Sarah Tengg
Published bi-monthly by Carry-On Publishing GmbH, G ustav-Meyer-Allee 25, 13355 Berlin. Re-use of content is only allowed with written permission of p ublisher. There is no liability for unsolicited manuscripts and photographs. Management Sales Marketing
Antonia Sutter, Theresa Neubauer, Alex Sutter Alex Sutter (Sales Dir.) Antonia Sutter (Marketing Dir.)
Issue 16 | December 2014
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Photo: Ashley Lud채scher
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