6.2 THINKING
A Brief on: Innovation // Technology // Culture
Mobilisation The new filter of life
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Contributors Ben Rennie Co-Founder/Editor Partner/Director 6.2 || an innovation lab @benrennie
Glenn Chandler Co-Founder/Creative Owner – Seek&Design
Courtney van der Weyden Digital Content Manager @unclutteredwhitespaces
Paul Breen Partner/Director 6.2 || an innovation lab
Sally Hill sustahood.com sallyrhill@gmail.com @sallyrhill
Marie Lena Tupot www.scenariodna.com marielena@ scenariodna.com @mtupot
Tim Stock www.scenariodna.com timstock@scenariodna. com @timstock
David Gillespie collectorsed.com @davidgillespie
Ryan Jacoby ryanjacoby.com @jacobyryan
Eva Muller @evajmuller
Daniel White @dnlwht
Leila Hibri Business & Brand Strategy
CEO/PUBLISHER: ben@sixpointtwo.net CREATIVE DIRECTOR: glenn@seekanddesign.com.au ADVERTISING ENQUIRIES: courtney@sixpointtwo.net 6.2 | an innovation lab Sydney: Level 1, 91 Campbell Street Surry Hills, NSW 2508 Melbourne: Suite 610, 370 St Kilda Road, Melbourne, VIC 3000
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Creative by:
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seekanddesign.com.au
FROM THE EDITOR
Editor & Founder of uncluttered white spaces On Twitter: @benrennie
Consider these behaviours:
• US adult smartphone owners found that
• An academic study of Android users’ apphabits revealed that while users spend nearly one hour on their devices a day, the
63% of female respondents and 73% of
average app session lasted only just over a
male respondents don’t go an hour without
minute. (Source: DFKI, November 2011)
checking their phone (Source: Harris Interactive, June 2012)
• Cell phone users between 18 and 24
Go mobile and go mobile fast but remember this. It is easier to see into the future when you have a stake in building the innovations
exchange an average of 109.5 messages
that shape it. The key to creating your mobile
on an average day, more than 3,200 per
framework is not only staying a few steps ahead,
month (Source: Pew Research Centre,
but also influencing where those steps lead.
September 2012)
Look into a mobile future by building the innovations that shape it Ben Rennie
>
http://unclutteredwhitespaces.com
“A life in which we habitually abandon the known Good Things in order to helplessly stab at ‘managing’ a nebulous morass of chaoses that we can never control is not much of a life at all.” — Merlin Mann I made the decision two years ago to have a public conversation, to be as accessible as people and clients needed me to be. I engaged in open conversations online from Twitter, Tumblr, Linkedin to Facebook,
for that silver bullet that will promise time-
As a result, not only in the marketplace but
saving life-hacks.
also within companies, completely contrasting business practices are shifting thinking in part
This issue is not about time or how poor
from strategy (where it should be) to thinking
we are at managing time. Issue 11 is about
mobile (which is a channel or a product),
mobile, how people are using it, how it helps
so corporate structures, and cultures start
and how it hinders.
crashing into each other. Our businesses are
The internet’s connectivity spans far beyond the connection we have with it directly, it now enables communication among physical objects. 6.2 forecast that by 2015, 75 percent of
the opportunities presented through mobile
system of interconnected computer networks,
are as clear as the opportunities presented
sensors, actuators, and devices all using the
through doing business in China. Whilst mobile
internet protocol holds so much potential to
presents opportunity there is a deeper reality
change our lives that it is often referred to as
and it is simple, competition is fierce and users
the internet’s next generation.
are demanding. If your company wants to put
the mobile or more over, the technology
policy within the business.
that drives it. Mobile technology presents all
our day, rushing from meeting to meeting, event to event, always just a little late. We reach for our phones and download apps for “productivity” and eagerly set them up looking
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minimal understanding of the impact.
internet, so will some six billion devices. This
business at 6.2 and adopted a transparency
I find amusing) we ridiculously schedule
technology built yesterday. They collide with
All companies are talking about mobile, as if
Lets talk about the devices for a moment;
seems in order to manage time (the irony
adopted 100 years ago, however running on
the world’s population will have access to the
integrated collaboration tools into the
I like being busy, but I like surfing better. It
still building on lessons learnt and processes
out a fitness app, you’re competing not just with Nike FuelBand or Run Keeper, but with dozens of other apps put out by scrappy start-ups.
businesses with a tantalizing proposition.
Before investing (or gambling) on mobile, first
Already, mobile devices function like a
ask yourself if you really understand mobility
complete extension of ourselves, present
as a behaviour and lifestyle, followed by tough
throughout every moment of our day, an
questions about the role mobile plays in your
arm’s reach away at night, and panic-
business. From here, a strategy for mobile,
inducing when outside our reach. They are
built on an understanding of mobility, can sink
globally ubiquitous, and ownership frequently
its teeth in to the business.
transcends economic and social boundaries.
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Culture
Technology
North Korea as seen Through Instagram
Apple Proposes a Peer to peer Money Loaning Service
Courtney van der Weyden
Courtney van der Weyden
a journey through the unseen culture of North Korea >
The end of February saw North Korea loosen their strict internet usage laws. Foreigners to the country are now able to freely roam the internet via the sole mobile phone service provider, Koryolink. As a result, visitors now have the ability to present the ‘real, unaltered‘ North Korea in real time to the rest of the world. Associated Press’s Chief Photographer David Guttenfelder has been in the country for the past week and has been documenting his visit using photo sharing media, Instagram. He is reported to be the first to use the app from a mobile photo inside North Korea. As a photo journalists, he feels it’s his responsibility to present the country in a true light.
http://bit.ly/YlvS0w
“I feel I can help open a window into a place that would otherwise rarely be seen by outsiders. As one of the few international photographers who has ever had regular access to the country, I feel a huge responsibility to share what I see and to show it as accurately as I can.” (quote Dvice)
>
The connection that has been described
The United States Patent and Trademark
as ‘fast and unrestricted’, is prohibited to
Office recently published an application
citizens. They can access only certain 3G
from Apple, a proposal outlining the
services including SMS and MMS messaging
idea of a crowd-sourced mobile banking
and video calls.
solution. The concept is similar in nature to
http://www.twitter.com/white_spaces
borrowing and lending money from a friend, This drastic change in policy comes after a
however now everyone in the Apple network
visit from Google’s chairman Eric Schmidt.
is your friend.
He coaxed officials to open up the internet and informed them that it would be easy to
Titled the Ad-hoc Cash Dispensing Network,
establish a 3G connection on the existing
it works by sending out a request for a
service. Take a look at the images from
small amount of cash via a message on the
David Guttenfelder above. You can view his
networks server. Members of the network
Instagram here.
within close proximity then receive a notification of the amount. The system will leverage the use of the GPS locators inside mobile devices. If the user responds ‘yes’ I am willing to lend you the money, they will exchange locations with the borrower as well as a suitable time to meet. They can then meet up to exchange the money in real-time. When the transferring of money takes place, an account (could potentially be iTunes) is charged the amount plus a small undetermined service fee. The lender is credited with this amount plus half of the service fee. The remaining half will go directly to Apple for providing the service. People will utilise the system when places do not accept card payments and have no cash, can not locate an ATM or do not have sufficient funds in their account to use an ATM.
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CONTRIBUTORS
MOBILE. REIMAGINED.
zen PRINCIPLES IN a MOBILE WORLD EVA MULLER
>
http://www.TWITTER.COM/EVAJMULLER
Working as a designer at Microsoft, you don’t use an iPhone. You are given a Windows Phone. It makes you special, because none of your friends have one. I now realize - after a few months on the ‘outside’ - that I have become a little defensive around the brand. I miss my pink Lumia. Not just because it was pink, but because I love the way it works. Instead of doing what I used to do (take you through the Microsoft design principles), I will take you through the main tenets of Zen design to explain why the experience ‘works’. We are at a point in time where the way we use a smartphone is being challenged, but it is not always about reinventing. Sometimes it is about looking ‘back’ at ancient wisdom. You’ll be surprised at how much sense it makes.
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CONTRIBUTORS
Some say the overarching concept of Zen
Instead, try to create a look that is clean and
Leave some things undisclosed. Humans are
design - ‘shibumi’ - cannot be translated from
neat. Every app is competing for valuable
curious, and like to discover. In the world of touch
Japanese. Some explain it as being about
time of the user. So create an experience in
– the boundary of exploration has been lowered.
paradox. Objects that are elegant and simple.
which you can complete a task, or have fun,
Experiences that are effortless but effective.
in 30 seconds or less. This is what gained
Imperfection that makes something beautiful.
Instagram two million users in only four months, after streamlining the flow. And it is
To approach ‘shibumi’ in design is hard. But
the core of Polar, the ‘Hot or Not’ app.
the seven Zen principles could help you in the process. All principles have an element of subtraction at their core – so don’t try to apply every principle to a given design. Try and select those that align to your goal and help them guide you.
Zen lesson: Incorporate naturally-occurring
5. FUKINSEI: imperfection, asymmetry create with you; provide a platform for open innovation.
patterns and rhythms into your design. Leave out some of the symmetry or let it be This is a difficult one. Because it is all about
incomplete. Stay away from the conventional
balance. Between being natural but not just
and you will find that the user participates
Zen lesson: Refrain from adding what is not
accidentally so. It has to be intentional, but
in the creative act of supplying the missing
absolutely necessary in the first place.
without artifice.
symmetry and connecting the dots. If you can
1. KOKO: austerity
achieve this co-creation, it will likely increase Sometimes, it’s about exclusion. About creating
Create an experience which helps you forget
a sense of focus and clarity by not doing
the piece of plastic that is in your hand – or
everything. Do one thing really well. When
lets us say goodbye to the sight of all human
looking at apps, Clear is a good example in
beings on a bus staring at their phone. There’s
terms of omission and restraint. It doesn’t do
nothing natural about that..
a lot of things, like sync, share, tag, and sort. It
4. YUGEN: subtlety 2. KANSO: simplicity Zen lesson: Eliminate what doesn’t matter to
Zen lesson: Limit information just enough to pique curiosity and leave something to the imagination.
make more room for what does. In my view, if you get this one right, you get it. Beauty and utility matter – a lot. But don’t
The user is not stupid. You don’t need a button
overdo it. Don’t make utility in something
saying PRESS ME. If the user does not get it –
overly decorated, fanciful or overstated.
he will probably get it the second time around.
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the impact of your app experience.
6. DATSUZOKU: break from routine Zen lesson: An interrupted “break” is an
does enable you to make a to-do list though!
Zen lesson: Doing something isn’t always better than doing nothing.
Zen lesson: Leave room for others to co-
3. SHIZEN: naturalness
7. SEIJAKU: stillness, tranquility
important part of any breakthrough design.
This principle deals with the content of the Datsuzoku principle. Sometimes it is in a state of active calm, tranquility and solitude that you find the essence of creative energy. Meditation is an effective way to enhance self-awareness, focus, and attention and to prime your brain for achieving creative insights. Ok, back to me missing my pink phone. The Windows Store lacks apps. This is bad. It is why people aren’t interested. But despite this, to me the experience is pretty close to ‘shibumi’. So whether or not the Windows Phone design team looked at ancient wisdom, I believe they got most of the principles right. It features absolute subtlety in the way animation is integrated. Simplicity through the use of tiles, icons and ‘flat design’. Integration of people and sharing hubs to create focus and clarity in the tasks you primarily use your smartphone for.
This one is somewhat related to the imperfection described by Fukinsei. Datsuzoku also signifies staying away from convention. When a well-worn pattern is broken, creativity and resourcefulness emerge. And you need those to come up with a creative solution. Things, resources, ideas that were there all along, suddenly come to your attention due to a break.
In a world that continues to become more and more complex, we crave simplicity. Surprising impact and uncommon simplicity is the ultimate paradox of our time. by Eva Muller. www.twitter.com/evajmuller
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Technology
INNOVATION
A Mobile Only Bank
Catch YOUR IDEAS
A bank where the only access is through your phone Courtney van der Weyden
>
https://www.gobank.com/
An app to streamline idea sharing and creation Courtney van der Weyden
>
https://catch.com/
GoBank is a new mobile banking platform
Catch is a cloud-based app designed to
parameter. The app also supports the use of
that puts the features of a traditional bank
ensure you never miss an idea and your
hash tagging to aid in the search process if a
right in the palm of your hand. The bank will
idea sharing is streamlined. The mobile
long list of ideas has been created.
have no bricks and mortar presence which
collaboration tool is free, compatible with
eliminates one of the largest costs of banks,
both iOS and Android and acts as a private
and all required services will be available
journal for ideas and projects.
on the mobile application. GoBank, a brand of Green Dot Bank, makers of pre-paid
The spaces function of the app allows users
debit cards, wants to make the traditional
to create lists that can either be made public (
banking experience obsolete.
by sharing with friends) or for private viewing only. For instance you may make one ‘work
Users follow three simple steps to open an
notes’ to share with your peers and one ‘art
account. These include submitting personal
project notes’ at your own discretion. Items can
information, choosing a debit card and making
then be added to with video, voice recording
an initial deposit of $50 or more from another
or text. For lists that are to remain private
bank account. Once registered as a user,
a four number password can be set. Ideas
members can scan and deposit cheques via
never become lost with the search function
“Rather than starting with the message, then considering the media as an attachment, Catch starts with the media, then makes the message the attachment. It’s a simple flip of conventions, but in
use, it’s a more logical way to streamline idea sharing. Because really, an idea on any digital device usually centers around shared media.” (Quote FastCoDesign) The app also supports shared check-lists to collaborate on a to-do list and the setting of reminders. Web content can be sent with the users unique catch email address.
the mobile app, access more than 40,000 ATMS and obtain an online cheque book where you can pay rent and bills. There is also a function to send money and have the recipient will be notified via an email, text or Facebook message. GoBank is no traditional bank, but was built to meet all industry security standards. Some features include strong password requirements, device tracking and an automatic log-out service. Members can decide and nominate how much they would like to pay in monthly fees, anywhere from $0-9. If an ATM that is outside of the network is used a fee of $2.50 will be charged. Personalised debit cards with a unique photo can be obtained for a fee of $9. Alternatively the standard card is free of charge. Members will not have to pay for overdrafts or for having a low account balance. The bank is currently in beta stage and you can now request an invite.
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Culture
HealthTap: Doctors Advice as Free as Water from a tap
A mobile app that has convinced doctors to surrender their service for free Courtney van der Weyden
>
There is no denying that with the proliferation of the internet, people are searching their
https://www.healthtap.com/
The New York Times notes that a new trend is
are required to pay a 99 cent fee that becomes
on the rise:
a charity donation. A private chat with a doctor will cost $9.99 however users are invited to
“The Internet is quickly becoming the resource of choice for patients to connect with, learn more about and even rate their doctors.” (Quote NYTimes)
health-related symptoms online before making an appointment to visit a doctor.
Doctors are increasingly communicating with patients via email and social networks. Enter HealthTap, an app that removes the need for a physical connection, alternatively allowing for medical queries to be answered using the online platform. Most importantly doctors are rated using the ‘docscore’. Ratings are based on the expert’s reach as well as reviews from other doctors with a high docscore. This score ultimately boosts the physicians online reputation and credibility and acts as a means to expand a doctors expertise into the online world. The app is no longer a new addition to the market, having been around for nearly two years. During that time HealthTap has recruited a network of over 35,000 medical specialists in America alone.
search the app’s database of previous questions and answers. Updates to the platform include features such as tagging questions with patient details such as gender and age. Founder and CEO Ron Gutman decided against advertising in the app in order to preserve the excellent user experience. He also believes that HealthTap can only benefit from the Patient Protection and Affordable Care Act that reaches the online realm, as well as from the 40 million previously uninsured Americans who will start the search for a doctor online.
“We’re going to have a shortage of 45,000 primary care physicians, and what we’re going to do then depends on our ability to use technology like HealthTap to triage these people.”
The app is free to use as long as questions are as short as a tweet. If you exceed the limit, you
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Technology
INNOVATION
Ignite a Healthier you
office space of the worlds leading apps
Courtney van der Weyden
Courtney van der Weyden
track and monitor your life expectancy >
THE SUBHEADING HERE
https://angel.co/ignite-wellness
>
Ignite is a web application and physical
Social media networking company and
device designed to track and monitor one’s
popular mobile app Foursquare recently
life expectancy using smart phone sensors.
relocated to their 28,000 foot new office in
It simplifies the complex mathematics of
Soho, New York. The space was designed
determining life expectancy into a single
with the assistance of Audra Canfield from
number, a figure that is impacted by day-
Designer Fluff.
http://bit.ly/14pnqm9 & http://bit.ly/SWLB3g
to-day decisions. Through the consistent monitoring of exercise, eating habits and
Take a browse through the images below as
lifestyle updates such as drinking and
well as images of Twitters office. Last year
smoking, the software can calculate the
along with acquiring mobile app Vine they
user’s life expectancy. The user is able to
moved to 1355 Market St in downtown San
visualise in real time how the changes and
Francisco. Local photographer Troy Holden
choices they make on a daily basis impact
went inside the then brand-new headquarters
this important figure.
before they were occupied by 800 employees.
The mobile application is paired with a hardware device called the Ignite Pad. The pad includes a docking station for a smart phone to measure weight and exercise level. The pad creates a seamless experience across then digital and physical environment. With the ability to track and visualise your health, together with fitness, these states are then translated into a tangible experience. When the user logs additional information over a course of time, the app suggests specific recommendations for a healthier way of life based on previous lifestyle choices. The innovative app also supports interactive goals, reward systems, leader board and social notifications.
The software also leverages the existing life insurance industry calculations.
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INNOVATION
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Technology
Technology
A Remote Shutter Release for Mobiles
Mobeam: Barcodes Readable from Mobile Phones
Courtney van der Weyden
Courtney van der Weyden
An iPhone accessory to capture important moments easier >
http://bit.ly/14hU0WV
Technology that creates harmony >
In early 2012 there was enough evidence
Mobeam is dismantling the technical
to officially name the iPhone as the most
barriers that exist between barcodes and
popular camera in the world. Since the
mobile phones. Through patent-protected
phone’s inception the market has been
technology Mobeam is able to reformat
flooded with iPhone camera accessories.
barcodes to work in harmony with mobile
However Kevin Leung could not find the
phone technology. The software is able to
most suitable one for his photography
convert any traditional barcode into a pulsing
needs and after two years of research has
light to be read by currently used lasers
created his own, the Shuttr. The Shuttr is a
at point of sale. Now loyalty cards, public
remote shutter release that for the months
transport passes and lottery tickets can be
of April and May is raising funds on crowd-
stored digitally. It eliminates the need for
funding platform, Indiegogo.
paper or physical barcodes as they can be
http://www.twitter.com/white_spaces
stored straight to a mobile phone device. The device is mounted to a keychain, making it physically easier to capture the desired
Up until now barcodes have been unreadable
moment. The phone can be mounted using
from phones, thwarted by the reflective screens,
a holding device or tripod and with the aid of
backlit displays and filters. This has prevented
bluetooth the remote takes the photo and is
the mobilisation of the codes. However with
instantly saved to the phone. This makes it
pre-installed technology that allows apps to
easier to capture self portraits, group photos,
display barcodes that are readable by checkout
and moving children. Shuttr is compatible
and handheld scanners, this is a problem
with all iOS devices, Samsung Galaxy and high
of the past. The app sends pulses of light to
end 4.0+ Android devices. The device requires
the scanner’s sensors that mimics the black
no third party camera app. It is 6mm thick
and white sequencing of standard barcodes.
making it nonintrusive.
Consequently there is no need to replace current hardware, an exercise that would be
There are multiple funding options, a donation
extremely costly.
of $29 will obtain you a Shuttr that is expected to sell on the market for more than $35. Free
Mobeam has struck a deal with Samsung to
shipping is available if you share the page on a
have the technology embedded in the Galaxy S4.
social network or via email.
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INNOVATION
IBM Water Watchers
Citizens collaborate for Smart Water Management Courtney van der Weyden
>
http://bit.ly/11J0qeM
IBM is leveraging the crowd In South Africa
All updates and contributions will provide
to keep track of water infrastructure
vital data to an aggregated report that will
and sources with their latest tool
highlight the issues challenging the water
WaterWatchers. Launched on World Water
distribution system in the city. In conjunction
Day in the City of Tshwane, the aim of the
to the report, the app will end up with a
project is to help capture, share and analyse
hot spot map of leaks made available to
information about water distribution with
city officials. Executive mayor Councillor
the aid of a citizen portal, mobile application
Kgosientso Ramokgopa challenges other
and a SMS facility. Information regarding
cities to join the initiative and encourage the
faults in pipes, conditions of canals and
community to become ‘citizen scientists’.
leaks will be captured at a central database. WaterWatchers is an extension of the
IBM has used the project as a means of
CreekWatch app that was created to monitor
initiating the company into the community.
the conditions of local creeks. However
According to Perry Hartswick, IBM’s Smarter
WaterWatchers is more relevant as water
Planet Architect:
supply is a more pressing issue that hopes to gain a more intense response.
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“When IBM goes into a region, we don’t say we’re coming into this geography to make money. We go in on many different levels of participation. We establish a research lab, a local presence, and we take responsibility for that area as well.”
Cool Campaigns
DRIVING, BUILDING, DRINKING THE BEST CAMPAIGNS IN THE INDUSTRY Chok! Chok! Chok! ad shakes up mobile marketing
Kit Kat: Free No-WiFi Zone
The Swarm
Client: Kit Kat
Client: Sprint
Agency: JWT Amsterdam
Agency: Leo Burnett
Country: The Netherlands
Country: USA
‘Take a break’ is the message Kit Kat has so
USA mobile carrier Sprint has released a
consistently stood behind, so it makes sense
mobile application to tackle texting and driving.
for the company to extend the idea to an
The app helps prevent dangerous driving by
innovative, outdoor marketing campaign. Free No WiFi Zones placed in various locations around Amsterdam encourage users to put away the phone and take a break. http://vimeo.com/58109011
Crotches Kill Client: Alberta Department of Transportation Agency: RED Country: Canada
automatically blocking texts and calls when a car is in motion, sending an auto-reply to each incoming notification. http://youtu.be/CcFQqUO86SA
An edgy campaign is being rolled across Alberta, Canada in an attempt to lessen
Client: Coca-Cola
the number of crashes caused by drivers
Agency: McCann Worldgroup
distracted by their phones. Called ‘Crotches
Country: Hong Kong
Kill’, the campaign is being rolled across radio, billboards, posters and online, with a focus on the younger demographic.
An innovative campaign by McCann Worldgroup for Coca-Cola in 2011 has since changed the way consumers connect with the
http://www.adweek.com/adfreak/crotches-kill-
world’s biggest brands. The Chok! Chok! Chok!
canadian-ads-warn-texting-drivers-147555
formula rewarded consumers for interaction on their mobile devices, and other brands are following suit. http://www.reuters.com/article/2013/02/28/ us-mobile-world-advertisingidUSBRE91R13I20130228
Top Tradie Cup
Budweiser’s Buddy Cup
Client: WorkSafe Victoria
Client: Budweiser
Agency: Carter Digital
Agency: Agencia Africa
Country: Australia
Country: Brazil
In partnership with Carter Digital, WorkSafe
Budweiser in Brazil has hit a winning formula
Victoria has produced a competition with
for connecting its brand to the hottest social
an aim to reducing the high number of
media outlet. Using custom-designed cups
construction site injuries. Teams can enter
(filled with Budweiser’s own brew), users
and compete in the competition online, which
Toyota Access
is designed specifically for smartphone
Client: Toyota
interaction. Participants are encouraged to
Agency: Captiv8
talk about safety on-site with prize incentives.
Country: Australia
http://bit.ly/ZVfNk5
Toyota has worked with Australian agency
can clink two together to instantly become Facebook friends. http://youtu.be/H87NhwMKrO8
Captiv8 to offer an innovative way to lease cars. More specifically, the scheme gives potential car buyers a guaranteed future value of each car selected, with a variety of options for upgrades, returns and permanent purchases. http://www.toyota.com.au/toyota-access/howit-works
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CRITICAL LINKS
SITUATION MOBILE CRITICAL
CROWD-SOURCED journalism from the guardian
Some other links worth a visit
GOOGLE GLASS: HOW A WORLD THROUGH GLASS FEELS
http://youtu.be/qm6MHj-YkW8
Adobe exploring the analog future
ERIC SCHMIDT: THE INTERNET NEEDS A DELETE BUTTON
http://blogs.adobe.com/conversations/2013/05/
http://www.fastcompany.com/3009390/tech-
adobe-xd-explores-the-analog-future.html
forecast/googles-eric-schmidt-on-data-privacythe-internet-needs-a-delete-button
http://www.google.com/glass/start/how-it-feels/
Loyalty Gives Apple the Edge Over Time http://allthingsd.com/20130426/androids-leakybucket-loyalty-gives-apple-the-edge-over-time/
FACEBOOK INVADES ANDROID FOR A NEW MOBILE EXPERIENCE
designing for the visceral http://mysterioustrousers.com/news/2013/3/25/ visceral-apps-and-you
https://www.facebook.com/home/
Reinventing NEW YORK CITY Pay Phones VOLKSWAGEN’S iBEETLE IS LIKE AN iPHONE ON WHEELS
Why Twitter Music Is Totally Going to Work
mailbox: Revolutionising mobile email
http://wheels.blogs.nytimes.com/2013/04/22/the-
http://www.wired.com/gadgetlab/2013/04/twitter-
http://www.theverge.com/2012/12/13/3759494/
2014-ibeetle-is-like-an-iphone-on-wheels/
music-app/
mailbox-for-iphone-email-app
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http://www.wired.com/gadgetlab/2013/04/twittermusic-app/
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WHITE SPACES
THE DIGITAL MAGAZINE ABOUT GOOD IDEAS
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