Smith North America Brand Editorial Coverage - October 2019

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Brand Editorial Coverage October 2019 North America


October 2019 Brand Editorial Coverage

Press Contact: Kate Gaeir kate@akimbopr.com I 206.334.0863

Total seen monthly circulation: + 151,481,209 Total seen circulation to date: + 697,101,868 SNOW Backcountry Magazine - 4D MAG Goggle - 36,409 Fast Company - Smith x The North Face x Austin Smith - 11,817,042 Forbes Online - ChromaPop - 29,788,885 Forbes Online - 4D MAG Goggle - 29,788,885 Outside Magazine - 4D MAG Goggle - 687,834 Outside Magazine - Liberty MIPS Helmet - 687,834 Outside Online - Liberty MIPS Helmet - 3,746,814 Outside Online - 4D MAG Goggle - 3,746,814 Ski Magazine - 4D MAG Goggle - 50,000 Ski Magazine - Level Helmet - 50,000 Snowboarder Online - Smith x The North Face x Austin Smith - 97,949 Town & Country Online - 4D MAG Goggle - 493,486 Travel + Leisure Online - Riot Goggle and Outlier Sunglass - 3,168,640 Yahoo Lifestyle - Riot Goggle and Outlier Sunglass - 8,837,935 BIKE / PERFORMANCE Canadian MTB - Attack MTB - 25,000 Feed The Habit - Attack MTB - 34,535 Harper’s Bazaar - Wildcat - 765,490 Innovation & Tech Today - Trace Helmet - 12,466 Mountain Weekly News - Route Helmet - 34,331 Singletracks - Forefront 2 - 439,794

SUNGLASS Business Inside Online - Caravan - 36,683,153 Bustle - Suncloud Loveseat - 16,349,302 Express UK - Lowdown 2 - 315,142 The Inventory - Caravan MAG - 1,402 Peloton Magazine - Range - 40,000 The World Pursuit - Lowdown 2 – 95,000 The World Pursuit - Lowdown 2 - 95,000 The World Pursuit - Lowdown 2 - 95,000 FISHING Men’s Journal Online - Smith Mention - 3,466,849 OPTICAL Invision Magazine - 4D MAG Goggle - 30,218 Opti-Guide - Attack MTB - Unavailable


Outlet: Backcountry Magazine Issue: 2020 Gear Guide Product: 4D MAG Goggle Circulation: 36,409

Brand Editorial Coverage – October 2019


Outlet: Fast Company Product: Smith x The North Face x Austin Smith Unique Visitors Per Month: 11,817,042 Link: https://www.fastcompany.com/90415314/coach-x-the-wizard-of-oz-smartwool-x-vans-heres-how-to-buy-this-months-coolest-product-collabs

Brand Editorial Coverage – October 2019


Outlet: Forbes Online Product: ChromaPop Unique Visitors Per Month: 29,788,885 Link: https://www.forbes.com/sites/jeannecroteau/2019/10/09/its-world-sight-day-make-eye-health-a-priority/#a21d0fe2c5b2

Brand Editorial Coverage – October 2019


Outlet: Forbes Online Product: 4D MAG Goggle Unique Visitors Per Month: 29,788,885 Link: https://www.forbes.com/sites/larryolmsted/2019/10/22/the-best-ski-and-snowboard-goggles-and-helmets-for-2019/#6250855c5ae5

Brand Editorial Coverage – October 2019


Outlet: Outside Magazine Issue: Winter Buyer’s Guide Product: 4D MAG Goggle Circulation: 687,834

Brand Editorial Coverage – October 2019


Outlet: Outside Magazine Issue: Winter Buyer’s Guide Product: Liberty MIPS Helmet Circulation: 687,834

Brand Editorial Coverage – October 2019


Outlet: Outside Online Product: Liberty MIPS Helmet Unique Visitors Per Month: 3,746,814 Link: https://www.outsideonline.com/2403115/best-ski-snowboard-helmets-2020

Brand Editorial Coverage – October 2019


Outlet: Outside Online Product: 4D MAG Goggle Unique Visitors Per Month: 3,746,814 Link: https://www.outsideonline.com/2403078/best-ski-snowboard-goggles-2020

Brand Editorial Coverage – October 2019


Outlet: Ski Magazine Issue: 2020 Gear Guide Product: 4D MAG Goggle **GEAR OF THE YEAR** Circulation: 50,000

Brand Editorial Coverage – October 2019


Outlet: Ski Magazine Issue: 2020 Gear Guide Product: Level Helmet Circulation: 50,000

Brand Editorial Coverage – October 2019


Outlet: Snowboarder Online Product: Smith x The North Face x Austin Smith Unique Visitors Per Month: 97,949 Link: https://www.snowboarder.com/gear/name-droppin-the-smith-io-mag-goggles-with-austin-smith/?utm_source=email&em_hash=e4e27d4f7ab56a571c9f9dfe2dd5fd6b

Brand Editorial Coverage – October 2019


Outlet: Town & Country Online Product: 4D MAG Goggle Unique Visitors Per Month: 493,486 Link: https://www.townandcountrymag.com/leisure/sporting/g29403545/gifts-for-skiers/

Brand Editorial Coverage – October 2019


Outlet: Travel + Leisure Online Product: Riot Goggle and Outlier Sunglass Unique Visitors Per Month: 3,168,640 Link: https://www.travelandleisure.com/style/travel-bags/zappos-packs-travel-gear

Brand Editorial Coverage – October 2019


Outlet: Yahoo Lifestyle Product: Riot Goggle and Outlier Sunglass Unique Visitors Per Month: 8,837,935 Link: https://www.yahoo.com/lifestyle/best-travel-gear-buy-based-091601857.html

Brand Editorial Coverage – October 2019


Outlet: Canadian MTB Product: Attack MTB Unique Visitors Per Month: 25,000 Link: https://cyclingmagazine.ca/mtb/review-smith-attack-mtb-sunglasses/

Brand Editorial Coverage – October 2019


Outlet: Feed The Habit Product: Attack MTB Unique Visitors Per Month: 34,535 Link: https://www.feedthehabit.com/gear-reviews/smith-attack-mtb-sunglasses-review/

Brand Editorial Coverage – October 2019


Outlet: Harper’s Bazaar Issue: October, 2019 Product: Wildcat Circulation: 765,490

Brand Editorial Coverage – October 2019


Outlet: Innovation & Tech Today Product: Trace Helmet Unique Visitors Per Month: 12,466 Link: https://innotechtoday.com/fall-gear-guide/

Brand Editorial Coverage – October 2019


Outlet: Mountain Weekly News Product: Route Helmet Unique Visitors Per Month: 34,331 Link: https://mtnweekly.com/reviews/best-road-bike-helmets/

Brand Editorial Coverage – October 2019


Outlet: Singletracks Product: Forefront 2 Unique Visitors Per Month: 439,794 Link: https://www.singletracks.com/mtb-gear/8-half-shell-mountain-bike-helmets-for-trail-and-enduro-mountain-biking-tested-and-reviewed/

Brand Editorial Coverage – October 2019


Outlet: Business Insider Online Product: Caravan MAG Unique Visitors Per Month: 36,683,153 Link: https://www.businessinsider.com/smith-caravan-mag-sunglasses-review

Brand Editorial Coverage – October 2019


Outlet: Bustle Product: Suncloud Loveseat Unique Visitors Per Month: 16,349,302 Link: https://www.bustle.com/p/the-7-best-sunglasses-for-small-faces-18708954

Brand Editorial Coverage – October 2019


Outlet: Express UK Product: Lowdown 2 Unique Visitors Per Month: 315,142 Link: https://www.express.co.uk/travel/activity/1189480/best-beach-kit-for-cooler-times

Brand Editorial Coverage – October 2019


Outlet: The Inventory Product: Caravan MAG Unique Visitors Per Month: 1,402 Link: https://theinventory.com/protect-your-eyeballs-this-summer-with-eight-great-sung-1834723773

Brand Editorial Coverage – October 2019


Outlet: Peloton Magazine Issue: October/November 2019 Product: Range Circulation: 40,000

Brand Editorial Coverage – October 2019


Outlet: The World Pursuit Product: Lowdown 2 Unique Visitors Per Month: 95,000 Link: https://theworldpursuit.com/egypt-travel-tips/

Brand Editorial Coverage – October 2019


Outlet: The World Pursuit Product: Lowdown 2 Unique Visitors Per Month: 95,000 Link: https://theworldpursuit.com/canoe-safari-zambezi/

Brand Editorial Coverage – October 2019


Outlet: The World Pursuit Product: Lowdown 2 Unique Visitors Per Month: 95,000 Link: https://theworldpursuit.com/travel-essentials/

Brand Editorial Coverage – October 2019


Outlet: Men’s Journal Online Product: Smith Mention Unique Visitors Per Month: 3,466,849 Link: https://www.mensjournal.com/sports/saltwater-fly-fishing-pro-tips/

Brand Editorial Coverage – October 2019


Outlet: Invision Magazine Issue: October 2019 Product: 4D MAG Goggle Circulation: 30,218

Brand Editorial Coverage – October 2019


Outlet: Opti-Guide Product: Attack MTB Unique Visitors Per Month: unavailable Link: http://www.opti-guide.com/optiguide/newsManagement/view

Brand Editorial Coverage – October 2019


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