Let Shanda Campbell, a seasoned marketing and branding professional, guide you through a strategic journey to grow your business and reach your goals.
With over 20 years of experience, Shanda offers expert consultations designed to align your brand with success.
Consult Sessions Include
Phase I: Brand Dump
Together, you’ll dive deep into the ins and outs of your brand:
- What are your products/services?
- What are your current processes, sales strategies, and goals?
- How are you measuring success?
* Don’t worry if you don’t have everything mapped out yet— this session is designed to clarify those areas.
Phase II: Marketing Strategy Creation
Based on the information from Phase I, Shanda will help create an actionable and measurable plan that breaks down each goal into phases with timelines. You’ll develop a comprehensive marketing strategy and leave each session with clear action steps and success measures.
ADVERTISING Development
We work closely with clients to understand organizational goals, target audience, and assess competitive landscape.
We then collectively develop comprehensive advertising strategies that align with the client's objectives.
Creative Services
Our creative team works with clients to develop compelling content, including advertisements, graphics, copywriting, & multimedia elements.
The goal is to create visually appealing and persuasive materials that resonate with the target audience.
Media Planning & Buying
We assist with planning where and when to place advertisements to maximize your brand impact! This involves selecting appropriate media channels such as television, radio, print, digital, or social media. We negotiate and purchase advertising space or airtime on behalf of our clients.
Campaign Execution
Speak Woman manages the implementation of advertising campaigns, ensuring that creative materials are delivered to the chosen media outlets on schedule.
This includes coordinating with various vendors and platforms.
Market Research
Speak Woman conducts market research to understand consumer behavior, industry trends, and the competitive landscape.
This data informs the development of effective advertising strategies.
Public Relations
Speak Woman offers Public Relation services, managing communication between your brand and its audience.
This service involves handling media relations, crisis communication, brand reputation management, and more.
Digital Marketing
Speak Woman creates and manages online advertising, social media interactions, search engine optimization (SEO), and content marketing effectiveness.
Speak Woman uses analytics tools to measure the performance of campaigns. We provide clients with insights detailing the effectiveness of advertising efforts, helping to refine future strategies.