Stearns Marketing | Service Catalog 2018

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Marketing

STEARNS

Transforming your vision into innovative marketing

SERVICE CATALOG 989.435.6602 Stearns-Marketing.com Located in Beaverton, MI

LLC ï›™


Marketing

STEARNS

LLC 

Transforming your vision into innovative marketing

Market your business in a unique and captivating way. Stearns Marketing will help you discover the beauty of good design as we create your professional look. We will make your brand shine and stand out amongst the rest.

STEARNS

STEARNS MARKETING, LLC is a communityfocused, full-service advertising agency consistently striving to build brand loyalty, trust and promote sales growth for your business. We do so by integrating all critical aspects of marketing and communications, through traditional print and online digital media.

publishing

Digital and traditional printing solutions

Design, publish, and market your next publishing project all in one place. Stearns Publishing will help you make a beautiful, professional quality project, big or small. We have a fine eye for detail and a drive for excellence.

Proud Member

Going the Distance

We go the extra mile for YOU!

One of Stearns’ greatest sources of value to our clients is – the way we think. Our integrated approach to solving marketing challenges is to come at problems from both the left and right sides of our brain. We use our expertise to create solutions based on knowledge, logic, creativity and intuition. With our diverse background and high level of proficiency, we “WOW” our clients at every step in our journey together. We are dedicated to taking your business to the next level.

• CHAMBER OF COMMERCE (Various Locations) • CENTRAL MICHIGAN MANUFACTURER ASSOCIATION (CMMA) - Silver Premier Sponsor)

Certifications • • • •

©2018 Stearns Marketing, LLC., Beaverton, Michigan. All rights reserved. No portion may be reproduced without written permission. Printed in Michigan.

DBE CERTIFIED (MDOT) HUBZONE CERTIFIED WOSB CERTIFIED SMALL DISADVANTAGED BUSINESS CONCERN

Stearns Marketing, LLC. • Stearns Publishing 4629 Roehrs Rd, Beaverton, MI 48612 • 989.435.6602 Scan QR Code to go to Stearns-Marketing.com

stearns-marketing.com quote@stearns-marketing.com workrequest@stearns-marketing.com


ALL OUR CUSTOMERS ARE VIP... We are excited to announce our new VIP Customer Loyalty Program. Stearns Marketing is a client-focused, full-service marketing and communications agency. Visit us online at stearns-marketing.com to learn more about our marketing solutions.

VIP CUSTOMER LOYALTY PROGRAM

10% OFF

$300 OR MORE

By partnering with Stearns, you are part of our new VIP Customer Loyalty Program. What this means for you: you will receive 10% off all new orders totaling $300 or more, plus some free Stearns Marketing swag.

Become Part of the

Stearns Family We appreciate your partnership!

REFERRAL REWARDS As our client, if you refer someone to us, and they become a client of ours, you will receive a $25 Visa Gift Card! In order to receive the gift card, your referral must become a client.

$25 VISA

GIFT CARD

TAKE YOUR COMPANY TO THE NEXT LEVEL CONSULTING SERVICES Do you have a great product or service you want to make known, but just don’t know how to spread the word? Stearns Marketing is the best place to start! We offer a variety of marketing tools and services to help clients just like you. Our affordable consulting services are the perfect way to get the ball rolling toward success! We value our collaborative working sessions with you to develop efficient and effective ways to promote your business and draw attention to how your products or services will benefit your clients.

Consult with the professionals for tips and ideas on how to strategize an effective marketing plan for your business!

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GIVE YOUR WEBSITE A RAISE WEBSITE SERVICES At Stearns Marketing, we are an innovative web development firm, combining a solid understanding of marketing strategies, with expertise in communication and delivery. We use the newest technologies; making websites attractive and user-friendly for our clients’ target audience. There are many custom website options to choose from: personal or blog, small to medium size businesses, corporate level, e-commerce, HR & intranet, informational, document centers, and more. If your website is not the top sales producer in your category, now is the perfect time to give it a raise! We raise the bar on top-performing websites to drive traffic to you. Let your website do the prospecting, so you have time to focus more on other value-added initiatives.

Hosting • Custom Design • Domain Name Registration • Website Management Analytics & Reporting • Secure Socket Layer (SSL)

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DRIVING CUSTOMERS TO YOUR SITE SEARCH ENGINE OPTIMIZATION Stearns places a very high value on the importance of SEO and support our clients’ programs with a holistic approach to digital marketing. Content creation, social media and public relations can all contribute to your website’s domain authority and the increased traffic that follows. We employ only white hat techniques and the latest SEO tactics to make our clients’ sites more visible, digestible and attractive to the major global search properties. The result is a steady stream of qualified traffic composed of active buyers and information seekers, website’s domain authority and the increased traffic that follows.

search en·gine op·ti·mi·za·tion (SEO) noun noun: search engine optimization; plural noun: search engine optimizations

Definition: the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine.

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GRAPHIC DESIGN The goals of graphic design is to visually illustrate your company’s values, show a consistent image for marketing, and grab the attention of your target audience. Stearns pours these goals into every design.

YOUR VISION BECOMES REALITY

Effective design delivers your message, drives sales and prospects, and separates you from your competitors. • Brand Management & Steward • Brochures • Business Cards • Collateral • Custom Illustration • Email Campaigns • E-Magazines, Print Catalogs & Newsletters • Flyers & Postcards • Logo Design • Magazine & Newspaper Ads • Packaging Design • Photo Editing • Posters, Banners & Signs • Trade Show Displays • And more!

HOW IS YOUR BRAND DESIGN? DOES IT NEED A FACELIFT?

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WE CAN HELP.


MAKE A STATEMENT DIGITAL MARKETING

SOCIAL MEDIA

Customers expect your brand to have a professional image, this includes the look and quality of your brand’s digital marketing. We will create a consistent brand look through expertly designed digital marketing – creating something unforgettable for your brand through many forms of electronic media.

Reach your audience through social media marketing to build awareness, brand loyalty and trust – resulting in sales growth.

It takes 7 knocks to open a door, let digital marketing do the knocking for you through the following channels: • Videography • Content Marketing

A complete management of all social media platforms, including: content generation and user engagement based on our client’s requested time-frames. • Setup & Optimization

• Social Media Marketing

• Competitive Analysis

Strategy

• User Engagement

• Social Media Analytics

• Design & Management

• And more!

• Email Marketing • Online Advertising • Events & Webinars • Contests & Competitions • Search Engine Marketing • Mobile Marketing • Digital Marketing Plan • And more!

WE REACH YOUR CUSTOMERS

“WHERE EVER THEY ARE.” 7


LET US TELL YOUR STORY COPYWRITING Great copywriting combines the right voice, style, and ideas in a way that gets people’s attention. It links the invisible gap between your goals and target audience. Stearns recognizes the importance of this linkage, therefore, we will deliver a well thought out message to convey to them. In order to implement this strategy, we realize your message must be paired with the best qualities your audience can relate to. The list below is just a snippet of what we are capable of: • Websites • Landing Pages • Newsletters • Annual Reports • Brochures & Fliers • Press Releases

• Articles • Case Studies • Editing & Proofing • Informational/Blog Stories • PowerPoint Presentations • Employee Communications

To gain a better understanding of the different ways we can incorporate copywriting into your marketing plan, please visit our sister website, Stearns Publishing at publishing.stearns-marketing.com.

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MAKE YOUR PRESENCE KNOWN

INTEGRATED MARKETING Stearns will create, plan, facilitate, manage, and fulfill an integrated marketing communication plan; presenting a unified message to your target audience. It is all about communicating effectively to your target audience. We will create a plan or build upon our clients’ existing plans, utilizing many TRACKING tools - advertising, public & relations, promotions, and REPORTING direct marketing, to name a few. Integrated marketing can be achieved through the various channels to COMPETITIVE include: Development of ANALYSIS plan and strategy, brand growth, content creation, graphic design, web development, PPC Advisory, PR and social media, digital marketing, and more.

ESTIMATING

&

BUDGETING

SCHEDULING

INTEGRATED MARKETING EXECUTING IMC PLAN

CHANNELS

MARKETING ANALYSIS

FACILITATION

&

COORDINATION

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STEARNS

publishing 

Digital and traditional printing solutions

STEARNS PUBLISHING SERVICES C re at e. Pu bl i sh. Conver t. Si mp ler, f as ter, more ef fec t ive d i g i tal publ i shi ng. Stearns Publishing is an ideal choice for an author or organization looking for a complete and high quality publishing program. We offer traditional publishing and e-publishing. Stearns Publishing service packages cover three main areas of the publishing process: production, promotion and distribution.

START YOUR NEXT PUBLISHING PROJECT WITH US TODAY! PRODUCTION | Pre-press editorial and design services are part of your Stearns Publishing package. We will work with you through every step of the pre-press time period. Your publication will go through the following stages: • Editing & Proofing • Page Layout • Page Formatting • Complete Design

PRODUCTION 10

• Cover Art • Art within the Book • Full Ad Sale Process • Project Management

In addition, you will have access to review each step and promotional design piece through an online management system (OMS). The OMS is a password protected web page that can only be viewed by you or those you chose to share your credentials with.


MAKE YOUR MARK Full-Service Publisher

Books. Magazines. ePublications. PROMOTION | Stearns Publishing is a part of Stearns Marketing which is a beautiful thing. At Stearns, we are experts in marketing and in creating successful marketing campaigns and pieces. With this expertise and experience, we will be able to provide awesome and rewarding promotional campaigns for our new authors and businesses alike. Our promotional plans will help get your finished product in your readers’ hands. Stearns marketing campaigns vary in scope and cost based on your needs. Check out our publishing website for a detailed listing of what promotional services that are at your fingertips.

PROMOTION

DISTRIBUTION | Stearns Publishing will get your traditional print and eBook or ePublication listed at book retailers and shipped to readers who order a copy. In order to accomplish this, we offer a distribution cycle to help you understand our process.

Stearns Publishing Order Fulfillment Process: • Order Books • Payment Processing • Packaging Customer • Shipping Service • Customer Service

Shipping

Order Books Payment Processing

DISTRIBUTION

Packaging

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Marketing

STEARNS

Transforming your vision into innovative marketing

LLC 

STEARNS

publishing

Digital and traditional printing solutions

4629 Roehrs Rd, Beaverton, MI 48612 • 989.435.6602 stearns-marketing.com • publishing.stearns-marketing.com quote@stearns-marketing.com • workrequest@stearns-marketing.com


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