Printed final
Early Birds
P07
The early bird labels have been printed for the bird food containers. The labels have been printed and designed to a particular format and size to wrap around the circular tubs. Working to a different scale and format has been challenging but effective at the same time. The label has been laminated to add the effect of packaging that needs to be functional and waterproof, this will be useful for the product as bird food is often stored outside. The design has been made to communicate the personality and concept of the brand, but also to present the content of the product, by adding a window within the label, this allows the seeds to show through onto the illustrative design and become part of the design in an interesting and effect manner.