Pantone

50 years of Pantone

Self Initiated

Brief 2

Pantone Challenge Produce a set of 5 posters, which communicates and celebrates Pantone's, 50 years in colour. This should be presented as a limited edition range that will be sent out to loyal clients and also be sold on their website.

Solution The posters shows the landmark moments throughout the 5 decades that Pantone have been around, the Pantone colours will then be placed upon the iconic images. Pantone colour is all about memories, emotions and feelings, so this was the best way to communicate these aspects of colour. The hand drawn type adds personality and the feeling of a one off print.

OUGD603

Research

50 years of Pantone

P01

Research into 50 years of Pantone, has allowed me to find out what is common across many 50 year promotions, while the use of gold is very effective and common the use of bright colours works well. I hope that I can demonstrate the bold colours in Pantone upon the clean crisp paper, this would allow the designs to standout as much as possible.

Concept

50 years of Pantone

P02

I have produced a range of diagrams to help show how my initial concepts were produced, while these concepts are very similar I have refined them to helped produce an effective concept that can be demonstrated across a range of different mediums as well as the final requirement of a poster design.

This way of producing a concept is very effective and a way that I hope to carry on after university.

Development

50 years of Pantone

P03

Development of the brand, logo and designs have been important, the use of the half tone effect has allowed the images to be screen printed more effectively and have more of an impact. While the design is very simple to produce it has allowed the process to shine through and make the final pieces look as interesting as possible.

Process

50 years of Pantone

P04

A range of process have been used within this project such as screen printing, foiling and vinyl cutting this has allowed me to produce a range of effective pieces of designs that standout against many others.

The vinyl was used as a supplement to the foil blocking method that would have caused issues on this sized poster designs.

Finals

50 years of Pantone

P05

This is one of my final poster designs that shall make use of vinyl printing, screen-printing. These methods of printing have allowed a simple design to standout and look as interesting as possible. Through the use of bright colours and simplistic design.

www.pantone.com

Pantone was there for the election of Barack Obama (2008) PANTONE 68-7U

Limited Edition Print Photography: Shuttershock Images

www.pantone.com

Limited Edition Print Photography: Shuttershock Images PANTONE 117-3U

Final Posters 50 years of Pantone

Pantone was there for the Beatles rise of sucess (1963)

P06

www.pantone.com

Pantone was there for the Apollo 13 space craft explodition (1970) Limited Edition Print Photography: Shuttershock Images PANTONE 49-16U

www.pantone.com

Limited Edition Print Photography: Shuttershock Images PANTONE 31-8U

Final Posters 50 years of Pantone

Pantone was there for the Berlin wall demolishment (1989)

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Printed finals

50 years of pantone

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These are the final poster designs produced for the 50 years of Pantone, the designs make use of a vinyl to produce a reflective area within the design that presents quality as well as 50 years of Pantone. The use of colours within the set allows the colours of Pantone to be shown off within their campaign.