Success Champions you want to position yourself for profit, you have to know where you stand. Ask your friends. Ask your clients. When you start to see a trend, lean in. DO more and more of that work. Find your strength and make it your superpower. Become the sought-after expert by making sure everyone knows what you are famous for. Whether it is about a cool product you sell, a way you use social media, or how to help people hire great employees….make it known to the world. Put it everywhere. Say it loud and proud.
Positioning Yourself for Profit
SHARE your Insight
By Dr. Stevie Dawn
Y
ou have done all the things. You have been spending money and time on marketing efforts. Social media. Podcasts. Vendor Tables. Anything and everything to get in front of more people, yet you are still growing so painfully slow that sometimes it feels like you aren’t moving forward at all. Sound familiar?
“The truth is that we must position ourselves for profit. It doesn’t just magically happen.”
The truth is that we must position ourselves for profit. It doesn’t just magically happen. Although trust me I wish it did. In order to reach six figures and beyond, you have to position yourself as the expert. To be the go-to person when people have a problem to solve. Why is it that some people are just always on the tip of your tongue? Need coffee – Go to Starbucks. Need Motivation – Tony Robbins or Donnie Boivin (LOL). Need to Buy ANYTHING – Amazon.
STAY top of mind We meet new people all the time. Networking events, social media, referrals. So many new people coming in and out of our life, it is hard to remember everyone. Which means that you have to remind people. You have to stay top of mind and remind people of who you are and what you do. You can’t expect them to meet you once and remember forever. You are memorable, but everyone is so distracted and busy all the time. Send emails. Make calls. Remind people of your value at least every 3-4 months, so that you stay top of mind. When those situations present themselves, you want to be the one person they
“What are you known for? When does your name come up? When do people recommend you? If you want to position yourself for profit, you have to know where you stand”
How do you reach such heights? Here are three tips to get you started:
DO your Research: What are you known for? When does your name come up? When do people recommend you? If
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: Now that you know your strength, you need to share it with everyone. Find ways to use your voice to elevate your brand. Whether it is doing videos on social media, booking speaking engagements, doing podcast interviews, or writing a book…. you have to share. People need to hear what you have to say. Share your expertise. Share your services. Share your products. Tell people about your superpower. Help people. The more you share, the more you will become recognized. The more people who see your name and connect it to your superpower, the more you will be rolling in referrals.
www.DonnieBoivin.com
