Footwear Plus Magazine | August 2022

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A N OT E T O M Y Y O U N G E R S E L F

L E A N I N G T H E WAY Ma t t S c h w a r t z , c h i e f r e v e n u e o ffi c e r o f A e t r e x Wo r l d w i d e , on a life of listening, leaning and leading DEAR MATT, I’m you, 30 years in the future. You’re 18 and about to start college at the University of Vermont. I’ve been given a chance to write you a letter offering career advice. Before I get to that, you must be wondering what your life looks like in 2022. Here’s a quick snapshot: You married Kristin and have three wonderful daughters together; you love working with your dad and brothers in the shoe business; and you live 10 minutes from where you grew up in Closter, NJ. Life is good! Now for a little bad news. Mom always said you had the thickest hair in the family. Alas, it doesn’t last. We can’t win them all. Now for the advice…

The good should as well—accountability and praise. A more important and less acknowledged truth: The good and bad roll uphill, too. To your managers along the way—and to your peers—you’ll always own your team’s successes and failures. Leadership: Great leaders identify the right course of action, tune out the noise and drag everyone along with them. Lincoln and Churchill, maybe the greatest leaders of their centuries, are terrific examples. It’s hard to tune out the noise and hard to keep everyone on course. But the underacknowledged strength of great leaders is that, in retrospect, they got it right. Put conversely, you can’t be a great leader when you choose what turns out to be the wrong course of action.

Perfectionism: Sometimes we all feel an urge to perfect what we’re working on. But perfectionism paralyzes. It’s motivated by fear that if what you do or make fails, the failure defines you. It doesn’t. Do things. Make things. You’ll just keep getting better. Fail your way forward.

Other Peoples’ Motives: Matt, I know you like Citizen Kane. Remember how the reporters spend the whole movie trying to figure out why Kane whispers “rosebud” when he dies? They never find out it’s a sled from his childhood. We find out, but we don’t know for sure what it meant to Kane. Doing What You’re Meant to Do: Well, you’re going to know people You’ve heard this often: Figure out in business who spend way too what you’re meant to do and do that. much time looking for “rosebuds.” Ignore this advice! Here’s what you They try to explain why someone should do: Pay attention to what said something or acted a certain works for you. What do you enjoy? way, and they do this by ascribing What do you need to be happy? Find motives or intentions to them. Here’s what feels right and then lean in that the thing, they are almost always direction. Each time you lean—be wrong! What motivates someone it a new job, a course of study, a else’s behavior is often exceptionally hobby—listen to yourself. What’s First date fate: Matt Schwartz and his wifeto-be Kristin in the good hair days. complex—and unknowable. Don’t right for you? What isn’t right? Lean worry about peoples’ motives, and in the direction that’s working. It’s don’t waste your time thinking about them. It’s a recipe for distraca long game. Listen and lean in. Keep repeating this. tion and exhaustion. Act and react based on what you do know, what you’ve observed with your senses and what you can verify. I promise Hobbies: You’ll be told that you can’t be great at both a job and a hobby. this will save you lots of time and energy. Again, ignore this advice! Greatness is extremely rare. But who cares? The pursuit of it is available to everyone. Enjoy your hobbies! There’s so much more, bud. But I’m going to leave off here as I’ve given you a lot to digest. Listen to tons of music. Write lots of songs. Management: Great managers identify the key roles on their team and Read as much you can. Explore the world. And, most of all, have fun! find people who can do these roles better than themselves. Then, they Hint: I know you will! create the context for their team to thrive. What else should a manager focus on? The roles only she or he can fill. For instance, prioritizing, With love, allocating resources, problem-solving and keeping everyone aligned behind the company’s goals. A corollary to this is the saying, “Shit rolls You downhill.” There’s truth in that. Though, not just the bad rolls downhill.

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