JULY 2012 JUNE, 2008
VOLUME ISSUE67 VOLUME 13, 9, ISSUE
TDA Holds Leadership Conference Every Member Matters donations, especially as the Association prepares Seventy-one representatives attended
AVAILABLE ONLINE AT TDA.ORG AVAILABLE ONLINE AT TDA.ORG
Rise’ Lyman, DDS,Leadership TDA Future Focuson Committee for the 2013 legislative session. Following his the TDA Conference
presentation, DENPAC Manager Leigh Ann Saturday, June 16, 2012, in Austin. TDA Membership growth to any thriving The Texas Dental Association (TDA) Board is strongly Montague reportedorganization. more than $7,000 in donations President Dr Michael L. Stuart facilitated the 1-dayis vital committed to theInc. Membership goalconference within theattendees. “TDA 2009” strategic plan, which addresses continued growth. from the conference, hosted by TDA Financial Services, I am proud to report that, as evidence of that commitment and for the second year in a row, the TDA received (TDA Perks). the following ADA awardsAfter in 2008: lunch, TDA Council on Legislative & • Greatest Percentage Membership Net Gain: had a net Regulatory Affairs ChairTexas Dr Richard C.gain Blackof 198 members in the year 2007. The conference combined meetings of the TDA • Top Constituent Dental Society with Greatest Percentage of moderated a panel discussion on recent andNon-Members to Membership: Presidents Presidents-elect Conference, the TDA Represents a conversion of 4.7 percent of non-members intoincluded membership at end of year 2007. upcoming legislative activity. The panel Council, Committee and Affiliate Training, and the • Top Constituent Dental Society to Improve Retention Rate Percentage in 2007: Represents a 97 TDA Director of Public Affairs Jess Calvert, TDA Component Society Presidents Committee. percent Association retention rate, which is an increase of 7 percent from the previous year. Policy Manager Diane Rhodes, and Policy Analyst The morning session included presentations from • Greatest Percentage of New Dentist Members: Represents a gain of Danielle Taylor. Also in the afternoon, Future 111 new dentist members (those TDA Perks and the TDA Smiles Foundation. dentists who are 1-9 years of school). Focusout Committee Chair Dr Arthur Morchat Presidents from each component society gave an Council on Dental Education, Trade & Ancillaries the Association’s plan, TDA Another example of the commitment to the growthreviewed of our Association is the strategic TDA Externship Program, Chair whichand builds student awareness overview of society activities. Each council and 5th District President Dr Jacqueline Plemons Dallas, Vice President and Future Focus andoffers reported on thethe necessity for input frominsight of organizedalso dentistry. Thisreports innovative created2014, in 2007, students opportunity to gain intoofthe different components committee gave brief aboutprogram, current and Committee Chair Dr Arthur Morchat of Kilgore, all affairs, councilsmembership, and committees to ensurecontinuing its success.education, and charitable dentistry and of organized dentistry including legislative and regulatory governance, future projects. and Communications Committee Chair Dr Danette TDAofPresident-elect Dr The David Duncan conducted to gain a better understanding of their role as future leaders the dental team. program is open to dentalMcNew students from each of the three of Dallas attend the TDA Leadership a roundtable discussion the 27 TDA Component dental schools in Texas. yearreported the externship will take place June 20with – June in Austin at the TDA central office. DENPAC Chair Dr PhilThis Nauert on theprogram Conference in June 2012 in Austin. As an ongoing to enhance thenecessity value andfor benefitsSociety of the Presidents Association,Committee. the TDA Council on Membership developed a survey that was sent current activities ofeffort DENPAC and the to all members in 2006. The results clearly showed that members have a high satisfaction rating with benefits such as the TEXAS Meeting, TDA publications, and the ability to participate philanthropically in the TDA Smiles Foundation. A great number of the discounted programs offered to members through the TDA Perks Program also received a high satisfaction rating. In accordance with the strategic plan, the Council on Membership, will survey members again in 2009. Participation from all members and a collaborative effort between the ADA, TDA, and local component societies are the keys to successful membership recruitment and retention. We encourage every member to get involved whether it is by attending local meetings, taking part in Give Kids a Smile! Day activities, volunteering at a Texas Mission of Mercy, or participating in TDA Legislative Day activities in Austin. Each member matters and is essential to the continued growth of our Association and of organized dentistry. This is the seventh and final in a series of articles focused on the TDA’s accomplishments guided by the strategic plan. To view the entire plan, log in at www.tda.org and click on “TDA 2009” under “Current Issues” on the member homepage. For more information, please contact Lyda Creus Molanphy, staff liaison to the Future Focus Committee, at the TDA central office, (512) 443-3675.
Mission: To be The Voice of DenTisTry in Texas Members of the TDA Committee on the New Dentist attend the 2012 TDA Leadership Conference in June 2012 in Austin: (L-R) Drs Dath Collins of Houston, Summer Ketron, Chair Organizational Andrea Janik of Irving, and Larry Dougherty Manpower Advocacyof Helotes. Excellence
Membership
Changes to Texas Medicaid Objectives 1. Improve Program perceived value and benefits of membership in TDA. Dental Dentists will value membership and participation in the TDA.
Inside Inside TDA Smiles Foundation
Medicaid in My Office? Yes,TDA I Think So! Spotlight Member Richard M. Smith, DDS of Fort Worth Dr Michael Goulding Member Elected Beaumont TDATDA Smiles Foundation Mayor Pro Tem TMOM gains ardent advocate Insurance Exchanges AskHealth the President Incoming President’s message Evidence-based Tip of the Month Hilton Israelson, DDS President’s Prose
Let’s Talk Outgoing President’s TSBDE Rule Updatemessage A. David May, Jr., DDS
July TDA Board of Directors 2008-2009 Journal News
Meet Your TDA Staff TDA’s new Finance Director Revascularization of Immature DeePermanent Dee Delagarza Incisors After Severe Extrusive Luxation Injury
Congratulations to TDA Health Considerations Component Societies for Oral Piercing
Streamline Your Insurance Claims A Custom-milled Titanium Speeding up confirmation of benefits Complete-arch Mandibular andFramework eligibility and a Maxillary Complete Denture Fabricated in 3
TSBDE Rule Update Appointments: A Dental Technique Requirements for dental office Senior Director Dr David Woodburn and 18th District President-elect Dr Aaron Brent radiograph machines
Hawkins, both of Amarillo, and 18th District President Dr Gregory Todd Kelly of Public Pampa attend the TDA Leadership Conference in June 2012 in Austin. Development Membership Image
Around the State
In the News 28 TDAJuly members in the news Texas Mission of Mercy
Dr Maria Lopez Howell Helps Launch July Brady Journal News ADA’s New Consumer Website August 3 & 4
Tooth Whitening: A Clinical Review
Dentists Who Care Conference a. Increase members’ knowledge about the impact and benefits of TDA membership. American Dental Association South Padre Island b. Ensure thatmost components are an integral aspect of and the membership process. As of March 1, 2012, children and young adults age 20 TDA Historical Perspectives (ADA) Spokesperson Dr c. enrolled Createingreater awareness the availability the Peer Review, Ethics & Judicial, and Risk Management benefits. younger Medicaid and theofChildren’s HealthofInsurance Maria Lopez Howell of San Dentists, Augustdental 10 hygienists, and the d. (CHIP) Actively promote adherence to theservices Code of Ethics.one Program began receiving their dental through Antonio participated in a dental team Texas State Board of Dental with members and non-members. of the 3e. stateEnhance selectedcommunication dental plans: Delta Dental, DentaQuest, 28-city satellite media tour on f. Build student awareness of and interest in organized dentistry and membership in TDA. Examiners meeting and MCNA Dental. June 28, 2012, in Chicago, TheAustin 2007 C.T. Rowland Award g. Ensure ongoing contact with students throughout dental school. IL, to help launch the ADA’s Orthodontic case report On June 2012,closely the TDA participated in a successful h. 29,Work with dental school faculty. Dental new consumer website, Implementation Roundtable hosted bydentists the Health August 10 & 11 i. Evaluate numbermeeting of nonmember who attend and participate in TDA activities (TEXAS Meeting, TDA Smiles mouthhealthy.org. The website and HumanFoundation Services Commission (HHSC). The meeting programs, etc.). TheTDA El Paso Dental Conference Board of Directors meeting is available in English and showed MetricsHHSC’s continued commitment to working with Austin Spanish and provides timely dental stakeholders to address issues that impede efficiency and be members of TDA by 2009 (baseline of 68.5% in January 1. Seventy percent of active licensed dentists in TX will 2007); increase and credible oral health effectiveness of the Medicaid programs. August 18 membership retentionand rateCHIP to 97dental percent by April 2007 (baseline 96% in 2006). information on prevention, a-d. Increase the number of dentists serving on component peer review and ethics and judicial affairs committees to attain a Texas Mission of Mercy care, and treatment. Following the meeting, suggested 3 priority August 14: participation ratethe of TDA 2-5 percent relative to theitems total for number of component society members by August 2009. Liberty County future discussion with HHSC: (1) continued support of the Main 2. Ninety percent of TX dental school graduates actively licensed in TX will be members of TDA five years after graduation (89% TDA Board Meeting Dr Howell participated in Dentistdental (ie, dental home) defined from as thethe ongoing relationship student conversion graduating class of 2005 in Texas). Austin, Texas 11 taped and 17 live 2- to between the dentist, who is the primary care provider, and the Click & Connect 3. Increase the number of member dentists actively participating in TDA by 1 percent a year (as measured by a variety of means 3-minute English and Spanish patient–orparticipation parent (eg, legal guardian) the instance of a minor at TX Meeting,inTMOM, TXDDS, FSI programs, DENPAC participations, TDA legislative day) with annual October 15-19: interviews on the satellite child; (2) creating a “Dental Workgroup” to offer Join us on Facebook report to TDA Board Advisory by the Council on Membership. ADA Spokesperson Dr Maria Lopez Howell media tour with television organized dentistry and other stakeholders an opportunity to ADA Annual Session 4. Establish baseline of nonmember participation at TDA activities (CAS, TDA Smiles Foundation, Membership) groups.to/texasdental of San Antonio participates in a 28-city stations around the country. San Antonio, Texas give valuable clinical input about Medicaid/CHIP dental benefits 5. Established baseline of members’ understanding of and satisfaction with media the benefits their through Member satellite tour onofJune 28,TDA 2012,membership in prior toBenefits any final benefit decisions HHSC; and (3)2006), improving and Services Surveyby(completed Nov re-evaluate % increase forthe 2009. Chicago, IL,attothat helptime launch ADA’s new Follow us on Twitter A general dentist since procedural consistency dentalfaculty plans. will Although themembers byconsumer 6. Sixty-five percentamong of all the full-time be TDA 2009 (2006 baseline = 63%). website, mouthhealthy.org. 1983 and ADA consumer very nature of commercial administration means that the dental twitter.com/theTDA advisor since 1991, Dr Howell hosted for 14 years the ADA Dental Minute, plans have flexibility in developing their own claims processing The TDA will it’s helpful strategic plan with retreat in Augustavailable of 2008. 1-minute public service announcement on ada.org. It provides requirements etc.,update it is extremely for practicing dentistsanotherastatewide Update Profile Get LinkedIn dental history and education for the public. Many of the Dental Minutes were tda.org – Membership Info when as many processes as possible are standardized among the linkedin.com, search “Texas revised for use on mouthhealthy.org and are called Mouth Healthy Moments. dental plans.
Around the State
Click & Connect
The TDA Committee on Access, Medicaid and CHIP (CAMC) is still designing a Texas Dental Program webpage that may be accessed on the member side of the TDA’s website in August 2012. CAMC intends the webpage to be a “one-stop shop” for Medicaid/CHIP dental information. Let us know the information you would like included on the webpage. Email your feedback to TDA Policy Manager Diane Rhodes at diane@tda.org.
Dental Association” Ask a Colleague
In March 2012, after more than 1 million airings and 467 episodes, the tda.org – Features ADA Dental Minute and Dr Howell were honored as the longest running Using your live action public service announcement (PSA) series in the history of public TEXAS Meeting Photos smartphone, service broadcasting, according to Nielsen Media Research. Dr Howell has texasmeeting.com/estore scan this barcode appeared in more PSAs than any other performer in the history of public to access the TDA service broadcasting— the crew taped about 40 shows in 2 days each year Volunteer for ‘08 ADA website. since 1998, according to the ADA. The Dental Minute has aired in every U.S. tda.org/volunteerada08 market, as well as in Mexico, Panama, and England. In 2003, Texas Dental Association members from across the state develop TDA’s first strategic plan, TDA 2009.
Perks Partner News
Health Insurance Exchanges This is the fifth in a series of articles to keep you informed about the Health Insurance Exchange (HIX) in Texas. The HIX is an online marketplace tool enabling consumers to shop, compare, and enroll in a health insurance plan. Future articles will focus on helpful reference websites and other information about the HIX. On June 28, 2012, a divided (5-4) United States Supreme Court (SCOTUS) upheld the majority of the Patient Protection and Affordable Care Act including provisions establishing state health insurance exchanges, minimum health insurance benefit packages including a pediatric oral health benefit, and mandating individuals to either purchase health insurance or pay a penalty. The SCOTUS ruling makes no changes to the Essential Health Benefit (EHB) package for the individual commercial insurance and small employer insurance group markets. Nongrandfathered health insurance plans in the individual and small group markets, Medicaid benchmark coverage, and the Basic Health Plan must include EHBs beginning in 2014. Texas must now identify a “benchmark plan” for the individual and small employer markets chosen from one of 4 categories: 1) the largest plan of one of the 3 largest small-group products in the state; 2) one of the 3 largest state employee plans; 3) one of the 3 largest Federal Employee Health Benefit Plans; or 4) the state’s largest non-Medicaid HMO. Furthermore, Texas must select and supplement, if necessary, its commercial EHB benchmark plan by the end of September 2012.
Perks Endorsed Commercial Real Estate Partner Indicates Commitment to Dental Community with New Name
Perks’ commercial real estate partner, The Reynolds Company, has a new name: Dental Space Advisors. The commercial real estate brokerage and advisory firm exclusively represents dental professionals in Texas, and has a decade of experience in securing the best locations and real estate terms for dental professionals. Dental Space Advisors works with you and manages the entire real estate process every step of the way. There is no cost to you, because the entire fee for its service is paid by the building owner. For more information, visit tdaperks.com
Deadline Looms for HB-300 Compliance
Many of you are aware of the quickly-approaching September 1, 2012, effective date for Texas House Bill 300-mandated training for you and your staff. Perks offers a cost-effective and convenient way to meet the requirements through online training. Don’t wait until the last minute to meet this State mandate. Purchase a training module by July 31, and automatically be entered to win $150! For more information, visit http:// tinyurl.com/Perks-HB300
Free Symposium: “Creating Your New Successful Office”
Are you getting ready to start your own practice? If you live in the Austin and surrounding areas, you won’t want to miss a free-for-TDA-members 1-day symposium that will help guide you through the process. Open to all TDA members, the symposium is limited to the first 60 registrants. Presented by TDA Perks Program in Austin on August 24, 2012, the program will cover topics that are critical to creating a successful office, including: real estate, equipment, practice financing, patient financing, insurance, and online marketing. For more information or to register, please contact Marketing Specialist Josh Epstein at 512-443-3675 or josh@tda.org.
Evidence-Based Practice Tip of the Month
The health benefits offered by the chosen benchmark plan, and supplemented by benefits from other plans if necessary to cover all categories of essential benefits listed in the PPACA, will become the EHB for Texas. All health insurance plans offered in the individual and small group markets must offer equivalent benefits starting in 2014. The PPACA also authorized individual states to establish a HIX, but mandated that states participate in a federal exchange if they refuse to act. Since Texas delayed planning for an HIX, it now appears likely that Texas will have a Federally Facilitated Exchange in at least 2014, and possibly longer. Given the limited time — September 2012 — to select an EHB benchmark, the TDA recently joined patient and consumer advocacy groups, health care provider associations, and other health care stakeholders in a letter to legislative and agency officials requesting the immediate creation of a Texas Department of Insurance and Health and Human Services Commission Essential Health Benefits Stakeholder Workgroup. The TDA continues to closely monitor the EHB and HIX landscape in Texas and will publicize new information as it becomes available. For questions or comments, contact TDA Policy Manager Diane Rhodes at 512-443-3675, diane@tda.org.
Stephen R. Matteson, DDS, FICD, Editor
Intraoral Orthopedic Appliances for TMJ Disorders A systematic review including a meta-analysis evaluation about the use of orthopedic appliances to reduce pain associated with TMJ disorders was published in the Journal of Orofacial Pain in 2010 (1). Pain reduction of subjects with TMJ disorders involving joint and muscle pain were treated with orthopedic devices and compared with no treatment, placebo control, or other procedures. The conclusion was, “Hard stabilization appliances, when adjusted properly, have good evidence of modest efficacy in the treatment of TMJD pain compared to non-occluding appliances and no treatment. Other types of appliances, including soft stabilization appliances, anterior positioning appliances, and anterior bite appliances, have some RCT evidence of efficacy in reducing TMJD pain. However, the potential for adverse events with these appliances is higher and suggests the need for close monitoring in their use.” The reader may view the abstract of this paper entering the PMID 20664825 into a pubmed.gov search. 1. Fricton J, Look JO, Wright E, Alencar FG Jr, Chen H, Lang M, Ouyang W, Velly AM. Systematic review and meta-analysis of randomized controlled trials evaluating intraoral orthopedic appliances for temporomandibular disorders. J Orofac Pain. 2010 Summer; 24(3):237-54. TDA members, visit the Publications site at tda.org for the new online archive of the Evidence-based Practice Tips of the Month. You can find all of the tips published since 2009.
happy, healthy smiles...that’s our mission! 2012 Scholarship Recipients
(L-R) Pictured are TDA Past President Dr Preston Coleman, University of Texas Health Science Center at San Antonio Dental School (UTHSCSA) students Kyle King and Bryan Rathke, and UTHSCSA President ad interim Dr Kenneth Kalkwarf. King and Rathke received TDASF scholarships.
Victoria TMOM: A Smashing Success TDA Smiles Foundation congratulates Kyle King and Bryan Rathke for being the 2012 TDASF (Texas Dental Association Smiles Foundation) scholarship recipients. Both Kyle and Bryan are students at The University of Texas Health Science Center at San Antonio Dental School.
Victoria hosted its first TMOM on June 22-23. This 23-chair TMOM included more than 50 dentists and hundreds of other dental and community volunteers to help make it a success. Dr Chuck Rader and Dr Lisa Heinrich-Null chaired this TMOM. They mobilized their community and saw the event through to completion. Local dentists came to help, and dentists came from as far as El Paso and Mt. Pleasant to volunteer. Together, volunteer dentists and hygienists saw 573 patients and provided more than $391,000 worth of charitable care. Thanks to this community’s generosity, hundreds of Victoria residents are now out of pain and have something to smile about. 710 580
To be a part of future TMOM events, please visit our website tdasf.org or call 512-448-2441
July 2012 / TDA Today / 2
TDA Member Spotlight
“I passed Mile 18. Then Mile 19. I was tired but didn’t feel any pain. I saw the water stop and a group of firefighters. The next thing I remember is waking up in an ambulance.”
Dr Michael J. Goulding, Fort Worth
D
r Michael J. Goulding of Fort Worth says there is one event that changed his life forever: the day he collapsed at the New York City Marathon.
He might be best known throughout the Association as a member of the TDA Board of Directors. In his third year of service, he’s the current vice president of the northwest district. Dr Goulding graduated from the University of Texas Dental Branch in Houston in 1984 and owns a general dentistry practice in Fort Worth. Among the years of experience, fellowships, and memberships in professional societies, there is something else that keeps him busy. He’s an avid runner.
“I had dinner with one of my rescuers and we had a long, nice chat about life,” Dr Goulding says. “I found it strange that she was so thankful to me that I returned. I explained that the run was the least I could do as I am still so grateful.”
Michael L. Stuart, DDS, TDA President Ever vigilant, the leadership and staff of the Texas Dental Association continue to seek more effective ways to represent the interests of our members. In fact, every effort of our Association should be about what is best for our membership and our profession. As president, that is my central thought. Many decisions come my way, and often, the question I ask myself is, “What would I want as a member of the TDA?” Be assured that the TDA officers, Board, councils, and committees are dedicated to the best representation of our members. Speaking of members, I want to congratulate 3 of our members who are highlighted in this issue of TDA Today. Dr Alan Coleman was recently elected mayor pro-tem of Beaumont. What an honor for Dr Coleman! Dr Gayle Glenn was elected president-elect of AAO! Congratulations, Dr Glenn! Also notice the story of one of our TDA vicepresidents, Dr Michael Goulding. Besides being a really good guy, Michael has a really interesting story to tell. This is the first of our TDA Member Spotlights, so expect to read about more of our members in the future. Many of our members give sacrificially to serve in various capacities. Dr Phil Nauert serves as both our chair of DENPAC and the mayor of Bellaire. Way to go, Phil! How do you spend your life outside of the office? Maybe you volunteer. If you do, please consider lending your skills to a Texas Mission of Mercy (TMOM). The TDA Smiles Foundation organizes these outstanding events, and the next one is in Brady on July 28. The Dentist’s Creed (author unknown) encourages dentists to “take good trip of the joy of life … and to endeavor to grow as a Dentist and as a man or woman with the passage of time.” What a wonderful way to grow as a dentist as a volunteer at a TMOM. You’ll be glad you did.
In fact, Dr Goulding participated in the New York City Marathon 2 years ago; however, that race turned out to be one that he did not win, on many levels. As described in a New York Times article titled “At Mile 19, a Runner from Texas Is Resuscitated by Firefighters” on November 9, 2009, firefighters from Engine Company 35 in Harlem used a defibrillator to revive Goulding when he collapsed and stopped breathing. An ambulance took Dr Goulding, then 51 years old, to the hospital, and it was determined that he had sustained a minor heart attack. Miraculously, and thanks to the chance location of the firefighters that day in 2009 and their diligence in resuscitating Dr Goulding, he is running again. Dr Goulding was invited by the New York City Fire Department (FDNY) to participate in the Stephen Siller Tunnel to Towers Run in September 2011. It benefits families of FDNY who died from the events of 9/11. And, Dr Goulding was able to thank his resuscitators in person.
President’s Prose
Dr Michael Goulding of Fort Worth is pictured with 2 New York City Fire Department (FDNY) members after exiting the Brooklyn Battery Tunnel at the Stephen Siller Tunnel to Towers Run in New York City, NY, in September 2011. Both sides of the street were lined with members of the FDNY and the New York Police Department holding banners of their fallen colleagues. Dr Goulding was invited to run the race after suffering from a heart attack at the New York City Marathon in 2009. He was resuscitated by 2 FDNY members.
This recurring section highlights the lives of TDA members outside of the office. If you have an interesting story about yourself, if you are working on a project that your peers might find interesting, or if you have a hobby that keeps you busy, please contact TDA Managing Editor Nicole Scott, nicole@tda.org, 512-443-3675.
In the News
TDA Member Elected Beaumont Mayor Pro Tem The Beaumont City Council voted unanimously to elect Alan B. Coleman, DDS, FAGD, as mayor pro tem on July 3, 2012. Beaumont is the 24th largest city in Texas with a population of 118,296. Dr Coleman has practiced general dentistry in Beaumont for 29 years and joined TDA in 1983. Besides his involvement with city governance, Dr Coleman founded Southeast Texas Hands For God Ministry. This 501(c)(3) non-profit ministry has traveled within the U.S. and abroad to provide free dental care to those in need. Dr Coleman has served on numerous charitable boards. Last year, he and his wife were honored as the “Family of the Year” by Family Services of Southeast Texas, and he is a recipient of the Jefferson Award from the American Institute for Public Service.
TDA Member Elected AAO President-elect Gayle Glenn, DDS, MSD, a Dallas orthodontist, was elected the 2012-13 president-elect of the American Association of Orthodontists (AAO) at its 112th annual session in Honolulu, HI, in May 2012. AAO is the oldest and largest dental specialty organization in the world. She is an experienced leader in organized dentistry and orthodontics. She is a past president of the Southwestern Society of Orthodontists and the Texas Association of Orthodontists (TAO). Dr Glenn has also served on the TDA Council on Membership. Dr Glenn is a member of the American Dental Association, the TDA, the Dallas County Dental Society, the TAO, the Greater Dallas Association of Orthodontists, the Texas Orthodontic Study Club, and the American Association of Women Dentists. Dr Glenn earned her DDS at the University of Texas Health Science Center at San Antonio Dental School and her MSD at Baylor College of Dentistry in Dallas. She is a diplomate of the American Board of Orthodontics and a fellow of both the American College of Dentists and the International College of Dentists. July 2012 / TDA Today / 3
TSBDE Rule Update This recurring section is designed to help TDA members keep up with important Texas State Board of Dental Examiners (TSBDE) rules, other regulations, and state law affecting their practices. EDITORIAL STAFF Stephen R. Matteson, DDS, Editor Nicole Scott, Managing Editor Lauren Oakley, Publications Coordinator Barbara Donovan, Art Director Paul H. Schlesinger, Consultant
Texas State Board of Dental Examiners Considers Rule Changes The Texas State Board of Dental Examiners (TSBDE) recently published proposed changes to the Business Promotion Rules (§§108.50 - 108.61) in the May 18, 2012, issue of the Texas Register. The TDA has been closely involved in the rule making process since its inception.
BOARD OF DIRECTORS Michael L. Stuart, DDS, President David A. Duncan, DDS, President-elect J. Preston Coleman, DDS, Immediate Past President Vice Presidents Arthur C. Morchat, DDS, Northeast Rita M. Cammarata, DDS, Southeast T. Beth Vance, DDS, Southwest Michael J. Goulding, DDS, Northwest Senior Directors Jean E. Bainbridge, DDS, Northeast Gregory K. Oelfke, DDS, Southeast Yvonne E. Maldonado, DDS, Southwest David C. Woodburn, DDS, Northwest Directors Jerry J. Hopson, DDS, Northeast William S. Nantz, DDS, Southeast Joshua A. Austin, DDS, Southwest Steven J. Hill, DDS, Northwest
The TDA, along with numerous stakeholders, commented on the proposed rule changes resulting in a July 13, 2012, meeting of the TSBDE’s Advertising Ad-Hoc Committee to discuss stakeholder comments. Dr Rudolfo G. Ramos Jr chairs the committee. Members include Dr William R. Birdwell, Dr D. Bradley Dean, Dr Tamela L. Gough, and Mr Arthur Troilo III. The proposed rules are modeled in part on the American Association of Dental Board’s (AADB) Guidelines on Advertising. In addition to the generally accepted guidelines promulgated by the AADB, the rules address the communication of specialty practices and dental credentials to the public, the inclusion of professional awards and honors in advertisements, and the requirements of website publications. Based on stakeholder comments, the Advertising Ad-Hoc Committee made revisions to the proposed rules that will be presented for approval during the TSBDE’s August 10, 2012, board meeting. Once approved by the TSBDE and published for adoption in the Texas Register, future issues of the “TSBDE Rule Update” will be devoted to a section-bysection analysis of the new rules as they will significantly impact dental advertising and business promotion in Texas. For more information, please contact TDA Policy Manager Ms Diane Rhodes at 512-443-3675, diane@tda.org.
JULY 2012
VOLUME 13, ISSUE 7
AVAILABLE ONLINE AT TDA.ORG
Based on stakeholder comments, the Advertising Ad-Hoc Committee made revisions to the proposed rules that will be presented for approval during the TSBDE’s August board meeting.
Ron Collins, DDS, Secretary-Treasurer John W. Baucum, III DDS, Speaker of the House David H. McCarley, DDS, Parliamentarian Stephen R. Matteson, DDS, Editor Mary Kay Linn, Executive Director William H. Bingham, Legal Counsel TDA Today (USPS 022-007) is published monthly except for December by the Texas Dental Association, 1946 S IH-35 Ste 400, Austin, Texas 78704-3698, 512-443-3675. Periodicals Postage Paid at Austin, Texas and at additional mailing offices. POSTMASTER: Send address changes to TDA TODAY, 1946 S IH-35 Ste 400, Austin, TX 78704-3698. Annual subscriptions: Texas Dental Association (TDA) members, $5. In-state American Dental Association (ADA) affiliated, $15 + tax. Out-of-state ADA affiliated, $15. In-state non-ADA affiliated, $30 + tax. Out-of-state non-ADA affiliated, $30. Single issue price: TDA members $1. In-state ADA affiliated, $3 + tax. Out-of-state ADA affiliated, $3. In-state non-ADA affiliated, $6 + tax. Out-of-state non-ADA affiliated, $6. Contributions: Manuscripts and news items of interest to the membership of the Association are solicited. Manuscripts should be typewritten, double spaced, and the original copy should be submitted. Please refer to Instructions for Contributors in the annual September Directory of the Texas Dental Journal for more information. The Information for Contributors is available at tda. org. All statements of opinion and of supposed facts are published on authority of the writer under whose name they appear and are not to be regarded as the views of the Texas Dental Association, unless such statements have been adopted by the Association. Articles are accepted with the understanding that they have not been published previously. Authors must disclose any financial or other interests they may have in Member Publication products or services described in their articles. Advertisements: Publication of advertisements in this publication does not constitute a guarantee or endorsement by the Association of the quality of value of such product or of the claims made of it by its manufacturer.
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