Kolkata's iconic Globe Cinema reopened its doors on Maha Panchami (October 8th), rekindling a cherished cinematic legacy that has lain dormant for nearly two decades. Once a vibrant hub for film aficionados, the cinema now calls out to a new generation, screening three Bengali films alongside two recent all-India hits.
Satadeep Saha, Managing Director of SSR Cinemas - who has taken on the mantle of the Globe - announced the venue's transformation into a dual-screen theatre. With state-ofthe-art facilities and seating capacities of 239 and 197, respectively, the Globe promises an iconic cinematic experience.
The theatre's storied history dates back to its establishment by the British in 1867 as the Grand Opera House, a stage for an eclectic mix of British and Indian performances. Its cultural significance grew when Bijou Company acquired it in 1917, leading to its transformation into a cinema under the Madan Theatre banner in 1922. Renamed the Globe in 1925, it quickly solidified its place as one of Kolkata's most beloved cinemas.
However, the venue's fate took a downturn in mid-2000, resulting in a prolonged closure and a partial conversion into a shopping arcade. It was leased to another city-based owner for several years, but its legacy of screening cinematic classics remained undiminished. Over the decades, the Globe showcased cult Hollywood films such as Mackenna's Gold, Ben Hur, Jaws, Basic Instinct, and Star Wars, alongside the timeless works of Charlie Chaplin, including The Great Dictator and Limelight. The last blockbuster to grace its screen was Titanic, which captivated audiences for several months before the theatre's closure.
"We are excited to breathe new life into the Globe. It has always occupied a special place in the hearts of Kolkata's cinephiles. This Durga Puja, film lovers can relive their cherished memories by enjoying films at the Globe once more", Saha remarked, a sentiment echoed in the palpable enthusiasm surrounding the venue's revival.
The reopening event boasts a thrilling lineup of films, including Tekka, Bohurupi, and Shastri,
alongside reruns of recent hits like Tumbaad and Stree 2. With each screening, the Globe reclaims its status as a vital part of Kolkata's cultural landscape, inviting audiences to once again gather, celebrate, and lose themselves in the magic of cinema.
BARCO AND MIRAJ CINEMAS: PARTNERSHIP FOR EXCELLENCE
Barco, the titan in laser-powered cinema solutions, has announced a new partnership with Miraj Cinemas, one of India's largest cinema chains, to integrate its advanced laser technology into theatres across the country. This three-year agreement positions Barco as the preferred provider of visualisation solutions for Miraj, covering both new installations and upgrades of existing sites.
Under the terms of the partnership, Barco's award-winning laser projectors will be complemented by the integration of Barco Alchemy ICMP media servers, alongside an enhanced service agreement. Local service and installation will be managed by cinema integration partner Qube Cinema, which has a longstanding relationship with Barco, having worked together for nearly 15 years.
Miraj Cinemas is one of the fastestgrowing cinema circuits in India, boasting nearly 200 screens across 50 locations. The chain is known for its emphasis on luxury and comfort, making it an ideal match for the elevated viewing experience offered by Barco's laser solutions. Moviegoers at Miraj will soon be able to enjoy bright, high-quality presentations while relaxing in plush seating and indulging in
freshly prepared cuisine. The agreement ensures that laser projection will be installed in both standard and Premium Large Format (PLF) auditoriums.
"We are delighted to announce our partnership with Barco to elevate our theatres with their state-of-theart laser projectors", said Amit Sharma, Managing Director of Miraj Entertainment. "This collaboration represents a significant milestone in our relentless pursuit of delivering the ultimate cinematic experience to our patrons. By integrating Barco's advanced laser technology and Alchemy ICMP media servers, we are poised to redefine visual excellence across our locations. Our audience can look forward to an immersive, high-quality movie experience that perfectly complements the luxurious comfort for which Miraj Cinemas is known."
Harsh Rohatgi, CEO of Qube Cinema, expressed enthusiasm about the partnership, stating, "We are excited to play a role in this partnership between Miraj and Barco. As an organisation passionate about cinema, we believe in providing the best solutions that help our theatre clients deliver unparalleled visual
and auditory experiences.
As Barco's only authorised integrator in India, we advise many of our cinema clients to choose their laser projectors for unmatched projection quality. We look forward to continuing our successful partnership with Barco and supporting Miraj in delivering excellent cinematic experiences to audiences."
Gerwin Damberg, Executive Vice President of Cinema at Barco, commented on the partnership, saying, "We're thrilled to expand our relationship with Miraj Cinemas. Barco is proud to have a strong presence and dedicated team in India. Together with Qube Cinema, we look forward to delivering exceptional cinema experiences for Miraj audiences across the region."
This preferred partnership agreement builds on a long history between Barco and Miraj that began nearly a decade ago with the installation of the first Barco laser projectors in 2019. The latest agreement marks a new era in Barco's projection technology, aligning with the elevated cinema experiences that Miraj patrons expect.
MUKTA A2 CAPS F&B AT BIG CINE EXPO
In a groundbreaking initiative aimed at revitalising the cinema experience in India, Mukta A2 Cinemas has announced a cap of INR 99 on all food and beverage (F&B) items across its multiplexes. This announcement was made during a panel discussion at the Big Cine Expo 2024 in Mumbai by Satwik Lele, Chief Operating Officer of Mukta A2 Cinemas.
In his address, Lele articulated the intention behind this initiative, stating, "We believe that cinema is a universal form of entertainment and should be accessible to all. It's not just about offering films at a great price; it's about ensuring that the whole experience - from buying tickets to enjoying food and drinksis affordable and enjoyable." By introducing this pricing strategy, Mukta A2 Cinemas aims to alleviate one of the most significant deterrents for moviegoers: exorbitant F&B prices, a sentiment echoed by filmmaker Karan Johar, who highlighted that high food and ticket prices are barriers for audiences.
The move comes at a time when multiplex chains are grappling with a challenging post-Covid landscape, where footfalls remain significantly lower than pre-pandemic levels. According to Lele, the aim is to create an environment where moviewatching becomes a celebration,
free from financial burdens that often accompany a trip to the cinema. "By capping food prices at INR 99, we are giving back to our customers and creating an environment where movie-watching becomes a celebration without the added financial burden", he emphasised.
This initiative is particularly noteworthy given the broader context of declining audience numbers. Post-Covid, theatres have experienced a notable drop in attendance, with some markets reporting a 40 to 50 per cent decline. The rising costs associated with cinema outings have been cited as a critical factor discouraging audiences from visiting.
Lele's vision for Mukta A2 Cinemas is clear: to foster an environment that prioritises accessibility and enjoyment. "We hope this offer will encourage more people to visit the cinemas", he reiterated. As the industry braces for the festive season, theatre owners, including Mukta A2 Cinemas, are hopeful that upcoming films such as Jigra, Singham 3, and Bhool Bhulaiyaa 3 will draw audiences back into theatres. This initiative represents a strategic effort to revitalise cinema attendance for a wider audience in India.
PVR INOX EARNS ELITE
TRADEMARK STATUS
PVR INOX, India's leading premium cinema exhibitor, has achieved a significant milestone by being officially recognised as a 'WellKnown Trademark' by the Indian Trademark Office within the cinema and entertainment sector. This prestigious designation solidifies PVR INOX's position at the forefront
of the industry, amplifying its brand value and providing enhanced legal and commercial protections, thereby paving the way for expanded business opportunities both domestically and internationally.
The recognition of PVR INOX as a 'Well-Known Trademark' is a testament to its extensive impact, distinctiveness, and the trust it has garnered from consumers in the entertainment sector. Achieving this status required meticulous filings and thorough deliberations, reflecting the brand's stature within the market. PVR INOX now joins an elite group of just 355 well-known trademarks in India, with only a select few belonging to publicly listed companies.
This newfound status empowers PVR INOX to safeguard its brand identity across a variety of product and service categories, enhancing consumer confidence and enabling a seamless expansion into global markets.
In a statement reflecting on this achievement, Pramod Arora, Chief Executive Officer - Investment & Growth at PVR INOX, remarked, "The recognition of PVR INOX as a 'Well-Known Trademark' is a powerful acknowledgment of our enduring legacy and the emotional connection we share with millions of cinemagoers. For over two decades, PVR INOX has been synonymous with innovation and excellence in the cinematic experience, and this recognition
only reaffirms our commitment to setting new benchmarks in entertainment."
Arora further added, "Achieving this status not only fortifies our brand's legal standing but also embodies the trust and loyalty of our audiences. Being recognised among the elite well-known trademarks aligns with our vision to remain at the forefront of industry transformation. We eagerly anticipate building upon this momentum with our investors, partners, and audiences. Today's recognition marks an exciting new chapter in PVR INOX's journey, driven by purpose, pride, and an unyielding pursuit of quality."
With this recognition, PVR INOX joins a distinguished cadre of globally acclaimed brands, further enhancing its reputation as a trusted name in cinema.
This advancement in brand equity is poised to resonate positively among consumers, investors, and partners alike.
PUSHPA-2 SET FOR UNPRECEDENTED GLOBAL LAUNCH
In a historic moment for Indian cinema, Pushpa-2: The Rule is set to claim the title of the largest film
release in the country's illustrious history. Trade sources indicate that this highly anticipated sequel will launch globally on December 5 across a staggering 11,500 screens, establishing a new benchmark for cinematic distributions.
This monumental figure includes an impressive 6,500 screens within India and an additional 5,000 screens in international markets, encompassing six languages: Telugu, Hindi, Tamil, Malayalam, Kannada, and Oriya. The scale of this release is unprecedented, reflecting the immense enthusiasm and anticipation surrounding the film. The collaboration between celebrated director Sukumar and leading man Allu Arjun, whose prior partnership yielded the blockbuster Pushpa: The Rise, has heightened expectations for this sequel.
Producers have expressed unwavering confidence that Pushpa-2 will not only capture the imagination of audiences but also set new records at the box office. In a recent press conference, they unveiled exciting details about the film's extensive scale and its potential impact on the industry, emphasising that no Indian film has previously achieved such a farreaching release.
Starring the talented Rashmika Mandanna in the lead female role, the film also features a distinguished ensemble cast, including Fahadh Faasil, Rao Ramesh, Anasuya Bharadwaj, and Jagapathi Babu. The musical score, composed by the renowned Devi Sri Prasad, promises to further enhance the film's appeal, while the cinematography, helmed by Polish Cameraman Kuba, is expected to deliver stunning visual narratives. As the release date approaches, excitement continues to build
among audiences eager to witness the continuation of this gripping saga.
SELF-SERVICE KIOSKS AT MOVIEMAX PUNE
MovieMax Cinemas has rolled out the red carpet in Kalyani Nagar, Pune, offering tech-savvy cinema fans a fresh, luxe experience in the heart of the city. Among the standout features are self-service kiosks to streamline ticketing, along with an interactive selfie corner designed to add a playful touch for filmgoers. This marks MovieMax's second location in Pune, positioning the chain as a top contender in the city's upscale cinema scene.
The new multiplex at Mariplex Mall boasts 2K projection technology and Dolby 7.1 surround sound, ensuring a cinematic experience that's as premium as it is immersive. "Pune has a deep-rooted love for cinema, and we're thrilled to offer a venue that combines cutting-edge technology with luxury and comfort", said Ashish Kanakia, Chief Executive Officer of MovieMax Cinemas.
Kanakia added that MovieMax aims to blend high-end visual and acoustic experiences with top-tier service and a range of food and beverage options. "As part of our growth strategy, we're committed to making luxury cinema accessible to
everyone, with a focus on quality, comfort, and innovation."
From high-tech ticketing to crystalclear projection and immersive soundscapes, MovieMax Mariplex Mall has set the stage for a cinema experience designed to charm - and keep - Pune's cinephiles coming back for more.
VISAKHAPATNAM'S CINEMATIC LANDMARK TURNS 54
Jagadamba Theatre, an iconic name in Visakhapatnam, celebrated its 54th anniversary recently, marking more than five decades of being woven into the cultural tapestry of the city. For countless Vizagites, Jagadamba is a cherished part of their lives, a place where their passion for films was first ignited and where enduring memories with loved ones were made. Since its inception in 1970, it has become a symbol of the city's ever-evolving relationship with cinema.
The story of Jagadamba's founding is as unique as the theatre itself. Vegi Bhadrachalam, affectionately known as Rambabu, was a successful wholesale merchant dealing in onions and potatoes in the bustling markets of Vizag. His business success, however, sparked an ambition far beyond the realms of agriculture. During a visit to Madras (now Chennai), Rambabu was awestruck by the grandeur of Safire Theatre. This experience left a lasting impression on him and ignited a vision of bringing a similar cinematic marvel to his hometown. He set out to turn his dream into reality, and in 1970, Jagadamba Theatre opened its doors to the public. Named in honour of his
mother, the theatre was inaugurated by the then Deputy Chief Minister of Andhra Pradesh, P. Narsinga Rao, and immediately became a cultural landmark. With a capacity of 1,200 seats, a gleaming silver screen, and state-of-the-art projection equipment, it was a beacon of modernity in a city that had long been waiting for a cinema of such calibre.
From the outset, Jagadamba Theatre was not just about local fare; it was a window into the world of international cinema, introducing Visakhapatnam to Hollywood's finest offerings. The theatre's inaugural film, Where Eagles Dare, marked the beginning of a longstanding tradition of screening English-language blockbusters. Over the years, it became synonymous with iconic films like Ben Hur, The Ten Commandments, Guns of Navarone, and the Indiana Jones series. These films captivated local audiences, establishing a deep connection between the people of Visakhapatnam and Hollywood's golden age. As time went on, Bollywood films also began to feature, with Sholay marking the first Indian film to grace its screens. The fusion of Hollywood epics with Bollywood classics created a cinematic melting pot, offering a unique experience for local film lovers.
Jagadamba's influence became a defining feature of its neighbourhood, a catalyst for transformation. The area surrounding the theatre, once known as Yellammathota Junction, was soon renamed Jagadamba Junction; reflecting the theatre's cultural impact.
Technologically, Jagadamba was always ahead of its time. It was one of the first cinemas in the city to boast of 70mm projection and stereophonic sound, technologies that were revolutionary at the time. These innovations ensured that Jagadamba could deliver the kind of cinematic experience that rivalled the world's best theatres. In fact, it was one of the few cinemas globally to meet the exacting standards of Todd A. O., the founder of the 70mm film format. Over the years, as technology advanced, the theatre continued to evolve. It became one of the first theatres in the region to introduce 4K projection and 3D capabilities, setting new standards in visual and audio excellence.
The ‘First Day First Show’ is a muchanticipated event, a tradition that has become a part of the city's cinematic culture. The air is thick with excitement, and the streets are lined with fans celebrating their favourite stars. The theatre itself becomes a festival of lights and colours, with confetti showers and fireworks
filling the air in celebration of a film's arrival. This fanfare is a testament to the special place Jagadamba holds in the hearts of the people of Visakhapatnam.
In the years since its opening, numerous modern cinemas have emerged across Visakhapatnam, offering sleek designs and the latest in technological advancements. Yet, despite the competition, Jagadamba Theatre has remained an institution, cherished by generations of moviegoers, with a special place in the memories of countless individuals.
BROADWAY CINEMAS BRINGS IMAX TO TIRUPPUR
Broadway Cinemas, a name synonymous with quality cinema experiences, is expanding its footprint into Tiruppur, promising to elevate the region's movie-viewing culture. The iconic Sangeetha Theatre, located on Union Mill Road, has been taken over by the cinema chain, which is set to transform it into a state-of-the-art multiplex. This ambitious development is expected to offer a premium cinematic experience, with five screens, including an IMAX laser screen.
Broadway Cinemas, known for its focus on cutting-edge technology and audience comfort, is no stranger to enhancing the theatre experience. The Tiruppur location will follow the chain's philosophy of marrying innovation with comfort, ensuring that patrons enjoy a complete cinema experience from the moment they step inside.
The addition of an IMAX laser screen is particularly exciting, offering sharp visuals and crystalclear audio that promise to redefine the way audiences in Tiruppur experience both international blockbusters and local hits. This move reflects the growing demand for top-tier cinemas in regional markets, where multiplexes have increasingly become a central part of social life, providing not just films, but an experience that attracts families, students, and movie buffs alike.
As Broadway Cinemas continues to expand, its vision of modernising the movie-watching experience across smaller cities and towns seems well on track, bringing a new level of sophistication to cinema culture in Tamil Nadu. The multiplex is expected to open soon, and for the residents of Tiruppur, it's an exciting new chapter in their cinematic journey.
THE PRICE OF CINEMA'S REVIVAL
In recent years, the once bustling cinema halls, teeming with eager audiences, have witnessed a worrying decline in footfalls. A significant factor behind this downturn is the steep rise in ticket prices, which have rendered the theatre-going experience increasingly inaccessible for a broader demographic. In response, cinema chains have introduced a series of Cinema Day-like promotions, offering drastically reduced ticket prices, sometimes as low as INR 99, in a bid to lure viewers back to the silver screen. These initiatives, though, have sparked a conversation about their long-term viability in revitalising the cinematic experience.
While these one-off events have been met with success - boosting audience numbers on special days like Cinema Day, which was celebrated most recently in September - they do not represent a sustainable solution for the cinema industry. The allure of affordable ticket prices may drive up attendance temporarily, but experts suggest that these spikes in footfalls are often short-lived. Films such as Article 370, Mr & Mrs Mahi, and Yudhra, for instance, saw a surge in viewership thanks to the reduced prices, attracting audiences who may not have otherwise opted for a cinema outing. However, the excitement generated by these promotions often fades once the pricing returns to normal, leaving behind a sense of fleeting interest.
Trade analysts caution that while Cinema Day offers an immediate uptick in revenue and audience numbers, it does little to alter the industry's underlying challenges. The initiative creates a temporary event around the cinema experience, but this cannot replace the broader structural issues - such as high ticket prices, competition from multiplexes, and the growing
dominance of streaming platformsthat have plagued theatres for years. "In the current scenario, nonevent films have struggled to open at the box office, with the share of big-ticket blockbusters continuing to rise", noted Ormax, a leading media consulting firm. "Cinema Day can create a brief surge in viewership, but it does not foster long-term audience engagement or build the kind of sustained growth that the industry desperately needs."
The idea of Cinema Day is rooted in nostalgia - reminiscent of the days when going to the movies was an affordable communal experience. It is about reviving the magic of the cinema hall, where viewers collectively lose themselves in the story unfolding on-screen.
Kamal Gianchandani, Chief Executive Officer of PVR INOX and President of the Multiplex Association of India, articulated the deeper value of these promotions, suggesting that they serve as a reminder of cinema's unique ability to bring people together in a shared emotional experience. "Cinema Day is not just about driving footfalls but about rekindling the magic of cinema itself", he said. "The collective energy in auditoriums and the emotional response that these experiences generate cannot be replicated in the solitude of home viewing."
However, the industry faces a delicate balancing act. Hosting Cinema Day too frequently could risk diluting its impact, undermining its ability to serve as a meaningful occasion that celebrates the joy of cinema. As Gianchandani pointed out, Cinema Day must remain an annual event to preserve its allure and avoid becoming just another marketing gimmick.
A CANVAS FOR THE SENSES
With a sharp focus on creating immersive, luxurious spaces, this brand has always held an upper hand in transforming every cinema experience into an art form. Every new development embodies their philosophy of pushing the boundaries of what a theatre can be, making each movie screening feel like a curated event. It's an invitation to engage with craftsmanship, cutting-edge technology and a promise of luxury that leaves a lasting impression...
In the city of looms and dyes, where history and modernity dance in tandem, PVR INOX offers a different kind of theatre - A Theatre for the Senses. Walking into the Alveal Fun Savvy Mall's multiplex feels like stepping into a scene carefully choreographed for effect - the transition from the daily to the cinematic is intentional, like a slow pan into a new world. It's the theatre before the theatre, a place where dynamic screens flash upcoming blockbusters while you step into the opulent lobby, greeted by vibrant hues and a sleek, modern aesthetic. The transition from the mall's buzz to the cinema's allure is
seamless, like unspooling a thread from one world to another. You're
not just at the movies - you're in the weave of something much bigger.
"We are thrilled to expand our presence in Coimbatore and Tamil Nadu with the launch of our third cinema in the city. Our commitment to providing a world-class moviegoing experience remains strong, and we are confident that this new cinema will enhance the entertainment options available to the people of Coimbatore. The cinema's modern design and state-of-the-art technology ensure that audiences can enjoy films in the most immersive and luxurious setting possible."
– Ajay Bijli, Managing Director, PVR INOX
ALVEAL FUN SAVVY MALL, COIMBATORE
Enter the grand concessionaire, which seems to have its own script. The bold, layered ceiling design and shimmering crystal accents feel less like a snack counter and more like a set piece in a high-budget drama. But here, your choices range from the classic (yes, popcorn is a must) to the more daring offerings, and it's all served with an almost cinematic flair. After all, what is a film without its supporting characters?
But the real show, of course, is inside the auditoriums. There's no single colour scheme here - it's a rainbow of moods. One theatre swathes you in the deep red of classic Hollywood glamour, another wraps you in violet like a scene out of a modern art film, while others hint at teal and gold: a palette of crafted extravagance. It's as if the screens themselves have choreographed their surroundings, inviting you to sit down and give in to the experience.
The star of the show, though, is the technology. 2K Next Gen projection in four auditoriums promises a level of clarity that might make you wonder if reality has been subtly edited for the better. And then there's the sound. Dolby 7.1?
Check. But for those who really
want to feel the narrative run through their veins, one auditorium goes even further with DTS X sound. It's not just surround sound; its sound that surrounds you in a way that makes you forget the real world for just a little while.
In a city that's no stranger to craft, from its world-renowned textiles to its equally rich cinematic history, this multiplex finds a way to marry both - craftsmanship and storytelling. It's an experience where you aren't just a spectator but a participant, where every corner has been considered, every sound has been sculpted, every image designed to leave a lingering
impression. As Ajay Bijli, Managing Director of PVR INOX, puts it, this new cinema is more than just a venue - it's ‘A Stage for the Imagination.’ His words are not just a corporate nod to the city but a recognition of Coimbatore's love affair with quality, whether that's in cotton or cinema.
Sanjeev Kumar Bijli, Executive Director, PVR INOX, describes it as a place 'where film becomes an experience, and the audience is part of the story'. It's an ambitious statement but one that makes sense when you step inside. After all, cinema has always been about more than just the screen. It's about the flicker of light, the collective gasp, the shared thrill when a story hooks into you.
In a city where threads and textiles have long created beauty, this new multiplex feels like a canvas ready to be painted on. From the striking interiors to the cutting-edge technology, this is a multiplex that blends right in, as if it is home in a city that appreciates craftsmanship, in all its forms. Except that now, here's a new kind of loom in townone that spins not just textiles, but tales.
CP 67 MALL, MOHALI
Nestled within CP 67 Mall, this seven-screen venture in Mohali feels less like a multiplex and more like a quiet celebration of cinema's timeless allure. At the heart of this is the debut of PVR INOX's P[XL] format, a premium large-screen concept that practically pulls you into the story with 4K RGB laser precision. It's about catching hold of each flicker and shadow; it's about feeling like you could reach out and touch the world on screen.
As the first of its kind in Punjab, the P[XL] screen is a nod to what discerning audiences have come to expect. Combining this with Dolby Atmos and RealD 3D, the cinema promises something beyond passive viewing; where each whisper of dialogue and every cinematic sweep feels like a deliberate invitation into the narrative. Aside from the technical jargon, it is emotional depth amplified in an awe-inspiring setup, where a film's quiet moments resonate just as powerfully as its climaxes.
In the LUXE auditorium, luxury isn't just in the recliners (though they are undeniably plush). The room's warm, autumnal tones of gold and brown bathed in soft lighting make it feel like cinema itself is being revered. This isn't a space for hurried popcorn and soda runs, though one can indulge as they may wish. However, PVR INOX takes it a notch further; gourmet,
“It is extremely gratifying to introduce yet another advanced cinema concept for our patrons in Mohali, Punjab. While we look forward to extending our footprint across the country, we will continue to focus on smaller towns and cities to bring them to par with the highest global standards of out-of-home entertainment. We are confident that our latest venture will become a prime destination for all movie lovers in Mohali and Chandigarh while giving a boost to the local Punjabi film industry."
made-to-order meals are on the menu because, here, convenience doesn't eclipse quality.
'We are glad to open our second property in Mohali', said Ajay Bijli, Managing Director of PVR INOX. It's a clear signal that Mohali, along with Panchkula and Chandigarh, is being cemented as a key region in Northern India's evolving cinematic landscape. This is more than ticking off a location on a map - it's about establishing a cultural footprint in a place that appreciates cinema as both art and escape.
Sanjeev Kumar Bijli, Executive Director, commented, "The introduction of P[XL] with laser projection allows audiences to experience a world of heightened realism." Yet, realism feels almost too small a word for what's on offer here. It is no longer about mimicking life; it is about elevating it. In a time when streaming platforms churn out content at breakneck speed, PVR INOX Mohali is nothing short of an aspirational leap, a promise that the communal act of watching a film isn't just alive - it's evolving.
MOVIEMAX:
THE ART OF CINEMA, PERFECTED
Cinema has always been more than just a two-hour escape; it's an experience, a ritual, a slice of magic wrapped up in a dark room with strangers. Find that magic alive and enchanting in Pune's newest multiplex in Mariplex Mall, Kalyani Nagar. In a city where cinema culture pulses with life, it's a slice of luxury served with a side of comfort, designed for the discerning moviegoer who wants more than just a film - they want a moment.
The new multiplex at Kalyani Nagar, Pune beckons: welcome to the age of luxury - grab your popcorn and your pixels! What makes MovieMax's newest so special? It's as if the usual annoyances of going to the movies have been ironed out, leaving only the pleasurable parts: the anticipation of the film, the ritual of picking snacks, and the subtle hum of excitement that fills the air. It's the attention to detail, the way the sleek digital kiosks at the entrance whisper 'No queues, No fuss', and the way even the box office glows in an inviting warmth that's hard to resist. Here, you're not just buying a ticket; you're signing up for an evening of indulgence.
Forget the blinding neon or impersonal grey you might find elsewhere. Here, the décor nods towards modern chic with an inviting burst of colour - orange, green, and gold blend harmoniously under thoughtfully curated lighting. The lobbies are less wait, more social playgrounds to grab a coffee or a bowl of wok-fried noodles before sinking into your seat. One
doesn't rush through here; instead, they glide, carried by the sense that every detail has been thought through, every design choice intentional.
If this wasn't enough, the concession stand is a gourmet affair. Think of it less as a snack bar and more of a miniature food festival. Popcorn and nachos, yesbut also pizzas and wok-inspired dishes, because why settle for the usual when you can pair your cinematic indulgence with a side of flair? It's as though the multiplex knows that your taste buds are as important as your movie taste.
Spacious seats? Check. Perfect sightlines? Check. But here's the
kicker - one can find odes to cinema's golden age decking the walls, with design showcasing iconic film imagery. It's like sitting in a time machine that moves between the past and the future, where retro glamour meets cutting-edge projection.
But if you're after a bit more decadence, there's the premium section, where MovieMax truly flexes its luxury credentials. Think of it as the first-class lounge of cinema - plusher seating, better views, and an atmosphere that whispers exclusivity without ever being too loud about it. And for those who like their Instagram moments, the interactive selfie corners scattered throughout the venue give a little nod to the age of digital self-celebration (what's a night at the movies without a bit of digital proof that you were there, living your best cinematic life?)
Ashish Kanakia, Chief Executive Officer of MovieMax Cinemas, summed it up best when he said, "Pune has a deep-rooted love for
"Pune has a deep-rooted love for cinema, and we're thrilled to offer a venue that combines cutting-edge technology with luxury and comfort. Our Mariplex Mall property delivers stunning visuals, crystal-clear sound, and a variety of food and beverage options to make each visit unforgettable. As part of our growth strategy, we're committed to making luxury cinema accessible to everyone. We aim to offer top-tier technology, comfort, and a wide range of food options to moviegoers across India."
cinema and we're thrilled to offer a venue that combines cutting-edge technology with luxury and comfort. Our Mariplex Mall property delivers stunning visuals, crystal-clear sound, and a variety of food and beverage options to make each visit unforgettable. As part of our growth strategy, we're committed to making luxury cinema accessible to everyone. We aim to offer top-tier technology, comfort, and a wide range of food options to moviegoers across India."
A promise to bring the kind of cinema experience you once thought was reserved for swanky city centres to the heart of Pune. MovieMax is setting the standard, not just for luxury, but for accessibility.
For Pune, a city that already breathes cinema, MovieMax at Mariplex feels like a love letter to film lovers. With its expansion into Tier 2 and Tier 3 cities, and its recent accolade as the Fastest Growing Cinema Chain of the Year at the IMAX Big Cine Awards 2024, MovieMax is setting a new standard, one that blends luxury, technology, and accessibility. This is a carefully crafted journey, designed to remind you why, in an age of streaming and endless content, the cinema still matters. Here's a multiplex that shows you the magic of what cinema can be. And in a world where that magic sometimes feels like it's slipping away, that's no small thing.
RAJHANS CINEMAS: THE FUTURE WRAPPED IN TRADITION
Enter a modern multiplex in Surat's lavish backdrop - one that is crafted for the city, and designed for the future. A theatre that resembles a gallery of art: perforated bronze panels to the grand central chandelier - all meld tradition with luxury, creating a space that blends the city's historic grandeur with the cutting-edge spectacle of surround sound. Here, patrons encounter a lineage of cinema that reaches back to the art form's earliest days, as the new multiplex ushers Ahmedabad into an unparalleled viewing experience.
As you arrive at the new Rajhans Cinemas multiplex in Ahmedabad's CBD Mall, it's immediately clear this is a symbol of Gujarat's - and India's - fast evolving relationship with cinema. Housed in a city that has long been the cradle of entrepreneurial vigour and cultural heritage, Rajhans Cinemas, Surat, has been a front-runner in bringing high-end, experiential film
viewing to audiences across the country. With 120 screens spanning 35 multiplexes, Rajhans is a paragon of the cinematic experience - and their new 7-screen masterpiece here in Ahmedabad is a testament to that commitment.
For a city with a storied history in textiles and trade, this multiplex is less theatre, more a cultural landmark; and the interior speaks
volumes about this mission. The grand lobby radiates a warmth that invites lingering. Golden lights softly illuminate perforated panels, and a striking dome structure draws the eye up to a chandeliera homage to the kind of old-world grandeur that once defined palatial architecture. Reflective floors and bronze mirrors give it an almost tactile weight, one that is reminiscent of Surat's palaces with stately corridors that stretch on, seeming endless, flanked by pillars etched with scenes of battle and dance, and rising like ancient sentinels.
For all its attention to historic detailing, its technology is equally
"This new multiplex stands as a testament to the success of our three existing multiplexes in Ahmedabad. Our latest 7-screen addition symbolises the peak of our achievements in the city, reinforcing our unwavering commitment to delivering an exceptional, state-of-the-art moviewatching experience. We remain dedicated to surpassing audience expectations and providing a captivating cinematic journey."
impressive. Each of the seven screens features 2K projection, ensuring crystal-clear visuals that make every film shimmer with vibrant colours. The Dolby Atmos sound envelops the audience in a multi-dimensional sonic embrace, intensifying the cinematic journey. With a seating capacity of 1,433, this multiplex merges scale with intimacy, all without sacrificing the luxurious touches for which Rajhans is known.
More than a venue, Rajhans Cinemas serves as a culinary destination. The ‘Live Kitchen’ concept offers freshly prepared meals that turn the classic popcornand-soda combination on its head. Handled by Rupam Enterprises, the food offerings here blend convenience with flavour, adding a sensory layer that heightens the overall experience.
The architectural finesse of the cinema was a feat in itself. Working
within the multi-floor structure of CBD Mall, Rajhans' design team faced the challenge of creating a grand yet cohesive space. Through painstaking work and creative problem-solving, they achieved a seamless flow that speaks to Rajhans' dedication for a thoroughly immersive experience.
Rajhans has evolved a long way from Gujarat's entrepreneurial
heartland to a nationwide powerhouse. The brand is already setting its sights on a pan-India presence, with an investment of INR 300 crore to establish 100 new screens across South India over the next two years. Here, cinema is housed in quiet pride, marking a city that knows how to weave the old into the fabric of the new, grounding progress in heritage.
APARNA CINEMAS:
HYDERABAD’S GOLDEN TICKET
Nestled in the heart of Hyderabad’s bustling Nallagandla, this new seven-screen marvel redefines the moviegoing experience with a fusion of cutting-edge technology and sumptuous comfort. With an emphasis on state-of-the-art 4K projection and crackling surround sound, the venue promises an unparalleled viewing journey. Coupled with elegant interiors and gourmet dining options, it sets a new benchmark for luxury and innovation in cinema.
Aparna Cinemas has officially made its mark in Hyderabad with the launch of a luxurious seven-screen multiplex in the upscale Aparna Neo Mall, located in the vibrant neighbourhood of Nallagandla. This latest venture by Aparna Constructions, known for pioneering innovation in gated communities, goes beyond the traditional moviegoing experience, offering patrons a blend of comfort, luxury, and cutting-edge technology.
Nestled amidst towering skyscrapers, Aparna Cinemas stands out not just for its size but for its commitment to providing a premium cinematic experience. Each of the seven screens is designed to cater to different tastes, whether it's the opulence of Screen 5 or the exclusive Gold Class experience
offered by Screen 3. Every visit promises something special, making this multiplex a destination for all.
At the heart of Aparna Cinemas is a dedication to state-of-the-art
technology. The cinema boasts the latest 4K Laser Digital Projection, paired with immersive audio technologies like Dolby Atmos, ensuring that every film is seen and
heard with unparalleled clarity and depth. This commitment to technological excellence is complemented by an array of luxurious seating options, from plush recliners with extra legroom to VIP lounges that offer a more intimate viewing experience.
"Our high-quality reclining seats offer extra legroom and greater relaxation", said a representative from Aparna Cinemas, highlighting the focus on comfort.
But it's not just the movie-watching that sets Aparna Cinemas apart. The cinema's interiors are designed to impress, with a modern and elegant architectural style that seamlessly blends contemporary aesthetics with the rich cultural landscape of Hyderabad. The spacious lobby, high ceilings, and sophisticated lighting create a welcoming atmosphere, while the unique architectural design makes the cinema a standout landmark in the city. Each auditorium features distinct colour themes, enhancing the overall visual appeal.
Food and beverage options at Aparna Cinemas are equally impressive, with a variety of gourmet snacks and craft beverages available to suit all tastes. The cinema also
offers unique chef-designed menus, providing patrons with the opportunity to enjoy a meal before or after their film in an elegant setting that rivals some of the city's best dining establishments.
Aparna Constructions, the driving force behind this venture, brings the same commitment to excellence that has characterised their real estate projects since 1996. Known for creating homes that balance affordability and luxury, the company has now extended its vision to the cinematic space, aiming to set a new standard in the industry. "Our mission has been to reach new heights and become the standard bearer of the real estate industry by creating the best living spaces. Similarly, Aparna Cinemas' mission is to reach out to everyone and create an unforgettable cinematic experience," said the team at Aparna Cinemas, reflecting their broader goals.
More than just a cinema, Aparna Cinemas is a destination, offering exclusive events like film festivals, premieres, and Q&A sessions with filmmakers. By engaging with the local community through workshops and cultural activities, Aparna Cinemas is not just providing a space for entertainment but also fostering a deeper connection with its audience.
In a city known for its love of cinema, Aparna Cinemas stands out as a beacon of luxury, comfort, and technological innovation. This is not just a place to watch films; it's a place to experience them in a whole new way. With its blend of advanced technology, luxurious amenities, and a commitment to community engagement, Aparna Cinemas is poised to become the go-to destination for Hyderabad's discerning moviegoers.
"Partnering with Aparna Constructions on their first venture into cinema has been a remarkable journey. We took up cinema consultation for them and integrated the technology for all the five screens. Aparna Constructions holds the reputation for quality and it is no surprise that the multiplex is already offering an unparalleled moviegoing experience and setting a new standard for multiplexes in Hyderabad", said M. Sivaraman, Vice President - Immersive Audio and Theatre Marketing (South), Qube Cinema.
ROONGTA
CINEMAS: THE LUXE REBIRTH IN GHAZIABAD
As you traverse the lively streets of Ghaziabad, a new gem awaits within Shopprix Mall. With its sleek redesign and thoughtful, state-of-the-art amenities, this cinema encapsulates the essence of the film-going experience. This new cinema invites patrons to escape to a world of cinematic luxury where every frame is a masterpiece and every moment is pure indulgence…
Within the bustling confines of Shopprix Mall, Ghaziabad, a film venue emerges like a phoenix, reimagined and sophisticated. Roongta Cinemas, with its freshly minted charm, houses three exquisite screening rooms, offering a total of 556 plush seats sprawled across two opulent floors. Nestled in one of Ghaziabad's most prestigious locales, this boutique neighbourhood theatre is a testament to thoughtful design; breathing life into the traditional cinema experience and seamlessly blending cutting-edge projection and sound. Roongta Cinemas embodies a commitment to worldclass hospitality, ensuring every moment spent here feels exclusive. Guests are greeted with state-of-theart Barco 2K projection, a robust 7.1 channel sound system powered by Pulz, and sumptuous pushback chairs that promise a cocoon of relaxation. The live kitchen stands as the pièce de résistance, dishing out gourmet delights that elevate
the very notion of cinema fare. What truly distinguishes this venue is the meticulous reimagining of its layout. The cinema's interior radiates openness, allowing for effortless movement between the premium lobby and the screening
rooms. This expansive design approach invites guests to revel in the atmosphere before the lights dim. The allure of Barco's superior 2K projections, paired with ultracomfortable pushback seating, creates an enchanting prelude to any feature film.
"We are thrilled to announce the opening of our fourth premium property in the NCR region at Shopprix Mall, Vaishali, and Ghaziabad. Expanding into key cities like Ghaziabad is a strategic move for us, as this region offers immense potential with its growing middle class, rising disposable income, and strong appetite for quality cinema. Our state-of-the-art cinema, featuring 2K Barco projection, Pulz 7.1 surround sound, and luxurious seating, is designed to offer an unparalleled movie experience. At Roongta Cinemas, we are committed to delivering something unique'Kuch Alag Hai’ and setting new benchmarks in the industry. As we continue to expand our endeavour will always be to set new standards in comfort & service across the country”.
At the helm of this venture is Ankur Roongta, whose vision aligns with a broader ambition to transform the cinema landscape across India. The architectural finesse speaks volumes, with a design team dedicated to merging aesthetics with functionality. A few words from the architects captures their vision: "We aimed to create a space that feels both modern and inviting, where guests can lose themselves in the magic of cinema." Each element has been selected to enhance the guest experience, from the lobby digital screens, integrated by Samsung, to the precise engineering behind the advanced sound and projection systems. The 7.1 Dolby surround sound system, meticulously crafted by Pulz, envelops viewers in a rich auditory tapestry that enhances every narrative.
Roongta Cinemas caters to a diverse palette, showcasing a variety of films. The programming caters to the local Hindi-speaking audience, with a nod to English, Punjabi, and dubbed South Indian content. Yet, this transformation did not come without a multitude of architectural challenges. Redesigning an existing theatre demanded a delicate balance: civil work adjustments, advanced fire safety systems, and
"We are excited to introduce Roongta Cinemas to the dynamic and ever-growing Delhi-NCR region, starting with our state-of-the-art cinema at Shopprix Mall, Vaishali, and Ghaziabad. This launch represents a significant milestone for us as we aim to redefine the cinematic experience for local residents and visitors alike. By combining cutting-edge technology, luxurious amenities, and diverse content, we are committed to offering an unparalleled moviegoing experience. As we continue to grow, Roongta Cinemas is dedicated to becoming a vibrant entertainment hub that resonates with the diverse cultural landscape of this region”.
intricate electrical and HVAC installations. The multi-floor layout posed limitations, yet, the Design Team's dedication shone through in the end.
Concessions are handled by Rupam Enterprises, bringing an array of tempting culinary offerings that delight the senses.
As Roongta Cinemas opens its doors, it marks a significant chapter in Ghaziabad's cinematic narrative. This newly minted venue, the most freshly renovated cinema in recent times, not only elevates the local moviegoing experience but also signals a burgeoning ambition to expand into a prominent national cinema chain.
RADIANCE CINEMAS:
MADURAI’S MOVIE RENAISSANCE
The newly refurbished multiplex in Madurai stands as a beacon of modern cinema, blending architectural innovation with a focus on luxury and comfort. Spanning five diverse screens, this venue is a testament to advanced design and technology, featuring tailored acoustic solutions and high-end seating arrangements. It includes a spacious lobby, family-friendly facilities, and a variety of dining options, offering an immersive moviegoing experience that caters to both film aficionados and casual viewers.
Radiance Cinemas in Madurai stands as a testament to the evolution of cinema spaces in India, offering a blend of modernity and tradition. Originally composed of two standalone single-screen theatres, the property has been meticulously transformed into a contemporary multiplex boasting five screens. This transformation is
not merely architectural but also a reimagining of what a cinema experience can be. The lobby alone, sprawling across 15,000 square feet, welcomes visitors with a vibrant atmosphere that sets the tone for what lies ahead-a complete entertainment hub that includes a family entertainment centre, a restaurant, and a variety of games,
ensuring that there's something for everyone, regardless of age or interest.
The uniqueness of Radiance Cinemas is rooted in its commitment to delivering an unparalleled cinematic experience. This commitment is evident in the thoughtful design and technological innovation that pervades each of the five screens. Unlike many multiplexes that standardise their offerings, Radiance takes a more curated approach. Each screen is acoustically tailored, optimising sound quality to suit the specific characteristics of the films being shown. This attention to auditory detail is further enhanced by the use of different audio systems across the screens, sourced from various top-tier brands, allowing for a rich diversity in soundscapes that elevates the viewing experience to new heights.
But it's not just the technology that sets Radiance Cinemas apart; it's the
entire design philosophy. The cinema's seating arrangements are a case in point. The two-floor gallery offers a dynamic viewing experience, with the Grande screen featuring a nearly two-floor ramp that adds a distinctive architectural flair. The curved seating ensures that every guest has an optimal view, regardless of where they are seated, turning every seat in the house into a prime location. This thoughtful design extends beyond the screens to the overall visitor experience. For example, parking-a common pain point at many entertainment venues-is a breeze here, with ample space to accommodate up to 150 cars and 1,000 two-wheelers. This level of convenience ensures that guests can focus on their cinematic experience without worrying about the logistics.
Adding to the convenience is an innovative service where patrons can put a missed call to receive an SMS with the day's schedule. This simple yet effective feature allows moviegoers to stay informed and plan their visit with ease, embodying the cinema's focus on enhancing the overall customer experience.
Behind this state-of-the-art cinema is PKM Rajangam, the sole
proprietor, whose vision has guided the transformation of Radiance Cinemas into a premier destination for entertainment in Madurai. The journey from singlescreen theatres to a modern multiplex was not without its challenges, but it was driven by a clear understanding of the changing landscape of cinema. Where once a trip to the movies was a straightforward affair, today it is an experience, particularly for families. The renovation of the cinema into a family entertainment centre reflects this shift, offering a world-class experience that caters to a diverse audience.
One of the most striking aspects of Radiance Cinemas is its commitment to creating a holistic entertainment environment. The Team at Qube Cinema said, “We are glad to see Radiance Cinema keep the focus on making cinema-going an experience for families and they have reflected that throughout their property, making it a go-to destination for people of all age groups. Audiences in Madurai have been eagerly anticipating an unparalleled movie-watching experience, and with our advanced EPIQ Premium Large Format screen, we are set to fulfill that promise. With Radiance Cinema we are expanding our footprint of EPIQ
screens across South India and are thrilled to bring this state-of-the-art experience to Madurai.”
Families with young children, for instance, can take advantage of a dedicated baby feeding room, while kids can stay occupied in a gaming area designed to keep them entertained. The dining options are equally impressive, with a variety of choices that cater to different tastes. The cinema features an exclusive vegetarian café, a separate non-vegetarian café, and an ice cream café showcasing Cold Stone creations. Additionally, there are sandwich and pizza counters, as well as a chaat counter, ensuring that every culinary preference is met. With 1,100 seats in total, selfservice kiosks, and six café counters, Radiance Cinemas offers more than just a movie-it offers a complete outing experience.
The aesthetic features of Radiance Cinemas are equally noteworthy. Each screen has been designed to offer a distinct viewing experience, tailored to different types of films. The EPIQ screen, for example, is a visual feast, equipped with cuttingedge projection technology and mesmerising lighting that draws
audiences into the cinematic world. Verdor, on the other hand, is perfect for films that celebrate nature, with a design inspired by lush green landscapes that transport viewers into scenic wonders. For those who appreciate the artistic side of cinema, Arte showcases thought-
provoking and visually stunning films, creating an intimate atmosphere for cinephiles. Grande lives up to its name by offering a larger-than-life experience, with a massive screen and powerful audio that make it the go-to choice for epic blockbusters. Meanwhile, Carino offers a cosy setting, ideal for romantic comedies and familyfriendly films, creating a warm and inviting environment that is perfect for creating cherished memories.
The technical aspects of Radiance Cinemas are equally impressive, with each screen equipped with advanced technology
that enhances the viewing experience. Barco RGB Laser projection systems are utilised across all five screens, known for their superior image quality and brightness. These projectors deliver stunningly vivid and sharp images, with true-to-life colours and deep contrast that bring films to life in a way that few other cinemas can match. Notably, one of the screens features KRIX speakers, marking it as only the second installation of this brand in India. These speakers are seamlessly integrated into the cinema's acoustics, delivering crystal-clear sound with precise audio localisation that fully immerses viewers in the film's audio environment.
The transformation of Radiance Cinemas from standalone theatres to a modern multiplex was not without its challenges. One of the primary architectural challenges was creating a cavity wall structure, a complex construction task that was necessary to accommodate the new design elements while ensuring the building's structural integrity. Dividing the existing space into five separate screens also required meticulous planning and execution, as the original design was not intended for a multiplex setup. The design process also involved careful consideration of acoustics, with the team implementing advanced soundproofing techniques to prevent sound from echoing or bleeding between screens. Despite these challenges, the project was completed in line with government guidelines and regulations, resulting in a cinema that not only meets but exceeds modern standards.
Radiance Cinemas also stands out for its in-house concessions, offering a variety of popcorn flavours at no additional cost, as well as branded snacks that cater to
a wide range of tastes. This attention to detail extends to every aspect of the cinema, from the technical features to the overall customer experience, making it a standout destination in Madurai's entertainment landscape.
The cinema market in this location is diverse, with Radiance Cinemas catering to a multilingual audience that enjoys a variety of film genres.
The cinema's ability to screen films in multiple languages ensures that it can attract a wide range of moviegoers, from local language enthusiasts to those who prefer international content. This flexibility, combined with the cinema's focus on providing a comprehensive entertainment experience, makes Radiance Cinemas a key player in the region's entertainment industry.
GOLD CINEMA: THE MIDAS TOUCH IN FILM
With state-of-the-art projection and sound systems, a new cinematic destination promises to give audiences the sensory escape they've long awaited. Each screen's carefully calibrated visuals and immersive audio deliver an experience that makes the everyday fade away as soon as the lights dim.
A new chapter in cinema unfolds in Vidisha, Madhya Pradesh that promises to reimagine the moviegoing experience. Nestled within My Town Plaza, this threescreen multiplex is no mere addition to the entertainment landscape; it's a statement - a blend of technology and luxury that has been meticulously crafted to satisfy both local movie buffs and those seeking an elevated encounter with the silver screen. The cinema's design, with each auditorium featuring
distinct aesthetics and a total of 625 seats, including 38 plush recliners, gives every visit a sense of exclusivity and novelty, drawing patrons into an environment where comfort, design, and immersion
intersect seamlessly.
The magic begins as soon as the lights dim, with advanced 2K and laser projection technology paired with Dolby 7.1 sound and immersive 3D capabilities. The
"We're excited to bring the royal movie experience to Vidisha's community. Each of the 3 Audis offers something special. We've created a modern and urban entertainment space."
– Ratan Jain, Director, Gold Cinema
audio-visual details are meticulously engineered to capture every nuance, from the subtlest whispers to the boldest explosions. Each screen's seating capacity and layout have been carefully considered, offering a mix of standard and recliner seating to suit both those who crave the shared energy of a crowd and those who prefer an exclusive, intimate experience.
For those seeking a prelude to the film's excitement, the cinema's VIP lounge provides a sanctuary of calm, a private retreat accessible to recliner ticket holders. Here, guests can unwind in luxurious surroundings, enjoying refreshments before immersing themselves in the cinematic spectacle. Inside the theatre, recliners offer on-seat service, USB charging ports, and even cosy blankets, elevating the experience from simple viewing to refined indulgence. The sense of being catered to is palpable, transforming the theatre into a space where relaxation and convenience are paramount.
Yet, this multiplex isn't solely about visuals and comforts. At the Interval Food Court, traditional offerings like popcorn and soft drinks are elevated with a range of choices that reflect a more sophisticated palate. Air-fried masala fries, cheese corn nuggets, steamed momos, and paneer tikka sandwiches cater to diverse tastes, offering an array of options that go beyond typical cinema fare. For the healthconscious, selections strike a balance between indulgence and restraint, while patrons with a sweet tooth can enjoy a scoop of Baskin Robbins ice cream, available for the first time in Vidisha. These carefully selected culinary offerings transform the refreshment break into an integral part of the moviegoing experience.
"We're
proud to launch Vidisha's first multiplex. Until now, the people of Vidisha had to travel to Bhopal to watch a film."
– Hasmukh Shah, Director, Gold Cinema
of
is profound. Until now, residents seeking a modern cinematic experience had to travel to Bhopal; now, the presence of this theatre provides an entertainment hub that is both central and accessible. Its position in My Town Plaza makes it an ideal destination for families and friends, complemented by ample parking and the convenience of a
central location. This cinema doesn't just serve as a venue; it's an addition to the local identity that allows Vidisha to stand on equal footing with larger cities in terms of leisure offerings.
In a nod to sustainable practices, the cinema has embraced paperless ticketing, adding a layer of ecoconscious sophistication to its operations. It's a subtle reminder that luxury and responsibility can coexist, a forward-thinking approach that aligns with global trends while remaining deeply rooted in community values.
This multiplex marks only the beginning of a broader vision, part of a growing chain that has set its sights on transforming cinema across India. Plans are underway for new locations in cities like Ratlam, Bhopal, Jaipur, Bikaner, Guwahati, Ahmednagar, and Patan. Each theatre is a piece of this larger mosaic, designed to meet the tastes and preferences of local audiences while providing a universally elevated standard of luxury, technology, and comfort. Here in Vidisha, the theatre's modern design and advanced amenities make it a harbinger of a new era.
"We've already received a great response from young, enthusiastic movie buffs, who can now breathe a sigh of relief as Gold Cinema is now open in Vidisha."
– Himani Shah Manek, Director, Gold Cinema
The impact
this multiplex on Vidisha's cultural fabric
NY CINEMAS:
A TAPESTRY OF FILM AND FLAIR
In the lively hubs of Bahadurgarh and Gurugram, this new cinema experience is a delightful fusion of luxury and community connection! Plush recliners and gourmet cafés set the stage for a journey through diverse narratives, all enhanced by cutting-edge sound technology. Each screening becomes a celebration, a chance to gather with friends and family, and share the joys of film in a beautifully crafted setting.
AVENUE 37 MALL BAHADURGARH
What sets Bahadurgarh's cinema culture apart is the way it balances this newfound sophistication with the town's innate warmth and simplicity. Situated within the vibrant Avenue 37 Mall, this new NY venue transforms the landscape of movie-watching, offering a lush oasis for those yearning for an escape into the world of stories. Here, moviegoers can revel in the sumptuous experience of a premium multiplex, a place where the magic of film meets the comforts of modernity.
Spanning an impressive 31,000 square feet, this four-screen multiplex - boasting 804 seats -
stands proudly as the biggest in the area; curating an experience that draws viewers into a narrative web
of sound, sight, and taste. The essence of cinema is beautifully captured within its walls, where the
"Our cinema shines brightly as a testament to our unique vision, offering the vibrant community of Bahadurgarh their first multiplex with an exceptional entertainment experience that not only sets us apart in the industry but also fills every visit with joy and excitement for all! The people of Bahadurgarh now do not have to travel hours to the capital for their dose of entertainment, a premium, hygienic & safe moviegoing experience is now available in their own city”.
– Rajeev Sharma, Chief Executive Officer, NY Cinemas
old-world charm of single-screen theatres merges with contemporary luxury.
The architectural elegance of the multiplex is complemented by thoughtful design choices that enhance the viewing experience. Dimmer controls for the auditorium lighting create an inviting atmosphere, while plush recliner seats cradle the audience in comfort. Each detail - whether the careful placement of the lighting or the meticulous selection of fabricsinvites patrons to immerse themselves in the art of storytelling.
Speaking of culinary offerings, the NY Café serves as a delightful prelude to the cinematic experience, with its menu of delectable treats designed to tantalise the palate. From aromatic snacks to refreshing beverages, every bite enhances the experience, transforming a trip to the movies into a celebration of the senses.
"The cinema in Bahadurgarh presented its own challenges, as maximising quality while staying within budget constraints required innovative cost-management strategies. Through teamwork and strategic problem-solving, we overcame the challenges, turning blueprints into thriving entertainment hubs. It was a rewarding milestone of innovation and excellence for our brand and organisation."
As film aficionados flock to this newly minted multiplex, they encounter a number of options: Bollywood blockbusters, regional gems, Hollywood spectacles, and animated adventures grace the screens, offering something for everyone. Each film screened becomes a communal experience, a shared journey into diverse narratives that resonate across cultures.
– Sanntosh Shelar, VP - Projects & Business Development, NY Cinemas
In the words of Rajeev Sharma, the Chief Executive Officer, "Our cinema shines brightly as a testament to
our unique vision." As the curtains rise and the lights dim, this cinematic oasis invites viewers to step inside and experience the stories that will linger long after the final credits roll. Bahadurgarh, with its new multiplex, transforms into a canvas where film, community, and culture converge, creating a tapestry rich with possibilities.
Gurugram, cinema storytelling evolves with the city's unique energy - fast-paced yet deeply rooted in a cosmopolitan pulse. This urban hub, known for its towering glass facades and everexpanding skyline, craves
entertainment that mirrors its dual nature: the cutting-edge modernity of a global metropolis and the deep cultural threads that tie it back to India's cinematic tradition. A new multiplex now emerges at its heart: nestled within the opulent
Elan Epic Mall, this magnificent venue is a luxurious retreat that embraces the drama & grandeur of storytelling.
Occupying a vast 46,000 square feet, this five-screen multiplex rises as one of the largest in Delhi NCR.
In
ELAN EPIC MALL GURUGRAM
Upon entering, guests are greeted by an inviting pre-lobby area that leads into a main lobby. The hallmark of this multiplex is the luxurious Amor Auditorium. Here, filmgoers can sink into their plush recliners and stretch back time, to experience the stories that flicker to life on the screen. The cutting-edge Dolby Atmos sound system envelops them in a symphony of sound, creating an immersive audio experience that resonates with every heart-stopping moment and hushed whisper.
Culinary experiences flourish as well, with live cooking stations that bring the theatre to life. Patrons can indulge in a selection of delectable dishes, crafted by talented in-house chefs. The programming reflects the vibrant tapestry of Gurugram's audience, where Hindi films dominate yet Hollywood offerings also capture attention.
As Sanntosh Shelar, Vice PresidentProjects & Business Development, notes, the journey to this cinematic marvel was fraught with challenges.
"NY Cinemas and Elan Group are excited to bring an extraordinary cinematic experience to Gurgaon. Our talented teams have worked tirelessly to create something truly one-ofa-kind, making this the first time Delhi/NCR will enjoy a theatre that truly embodies the magic of film. With breathtaking interiors and immersive audio and video, every aspect is crafted to inspire. 'For the Love of Cinema,' Ajay's vision is beautifully realised with NY Cinemas Elan Epic!"
– Rajeev Sharma
"Fitting out the luxury multiplex at Elan Epic in Gurugram was a challenge, balancing high-end specs with tight timelines." Every corner of this venue tells a story of creativity and determination, where custom designs and careful material sourcing combine to create a striking atmosphere.
With the lights dimming and anticipation thick in the air, this multiplex embodies the spirit of cinema in Gurugram. In this city, where time is often short and life moves fast, cinema offers a momentary pause - a place where the people can step away from the urban frenzy and lose themselves in stories that reflect their own ambitions, challenges, and dreams.
LAKSHMI CINEMAS: CINEMATIC EXCELLENCE IN HOSUR
This new cinema complex has rapidly become a cornerstone of local entertainment, featuring a sophisticated blend of ergonomic seating and advanced technological amenities. With high-definition digital projection and sound systems, it offers an experience that blurs the lines between moviegoing and artistry. The thoughtfully designed interiors and striking exterior make this cinema a standout addition to the state, setting a new benchmark for comfort and innovation.
In the heart of Hosur, Tamil Nadu, Lakshmi Cinemas has emerged as a pivotal player in the town's growing entertainment scene. Designed by Dezign and Construction Studio, Chennai, this two-screen multiplex, established in 2023, has swiftly become a beloved destination for local moviegoers. With its central location, it offers easy access for both residents and visitors, making it a popular choice for those seeking a premier viewing experience.
What sets this cinema apart is its seamless blend of customerfocused design and advanced technology. The venue prioritises comfort with plush, ergonomic seating designed not just for style
but to ensure that patrons can enjoy films of any length without discomfort. With 195 seats in Screen 1 and 238 in Screen 2, it offers a variety of viewing options that cater to different preferences and budgets. The cinema's state-ofthe-art technology includes RGB Laser projection and
QSC Dolby Atmos sound systems, delivering a visual and auditory experience that is second to none. These technological choices have been made deliberately to ensure that this cinema stands out in the region and remains a preferred destination for cinema lovers.
The thoughtful design extends to every corner of the venue, creating an inviting environment that enhances the overall experience. The interior is modern, with clean lines and vibrant colour schemes that give each screen and lobby area its own unique personality.
The spacious lobby, designed with comfort and style in mind, is more than just an entryway - it's a
TheatreWorld’s Raghav in conversation with the Manager
welcoming space that sets the tone for the cinematic journey ahead. Artistic touches, including movie posters and creative installations, add to the ambience, making it a space where patrons can relax and soak in the atmosphere.
The exterior of the cinema is equally impressive, blending historical influences with contemporary design elements such as ACP panels, wooden louvers, and alabaster. The strategic use of lighting accentuates the building's architecture, making it a standout feature in Hosur's urban landscape. Inside, the grand and royal lobby concept is achieved through a carefully selected palette of browns and beiges, enhanced by a video wall that displays movie trailers and posters, creating a focal point that draws the eye. The ceiling, with its elegant cove lights and spotlights, adds to the overall sophistication of the space.
Each auditorium has been designed with a distinct theme. Screen 1 features a striking red and black colour scheme, while Screen 2 is adorned in calming dark blue tones. The use of geometric shapes and profile lights not only adds to the aesthetic appeal but also serves a functional purpose, enhancing the viewing experience.
The cinema's technical features are equally noteworthy. High-definition digital projection systems, capable of showing both 2D and 3D films,
“We are thrilled for the successful installation of a state-of-the-art Q-SYS solution at Lakshmi Cinemas, Hosur. This cutting-edge setup features our Q-SYS amplifiers, Core processor, and DCS cinema speakers, all integrated seamlessly to deliver an unparalleled audio experience in Dolby Atmos format. The visionary approach of the cinema’s owner to invest in the best available technology has truly paid off. The response from audiences has been overwhelmingly positive, setting this cinema apart from others in the region. The superior sound quality and immersive experience have made it a standout destination for moviegoers. We are proud to be part of this project and look forward to continuing to provide top-tier audio solutions that elevate the cinematic experience”.
– Santosh Kumar,
Director, Sales & Business Development, Q-SYS|QSC
"I've always been passionate about cinema ever since I was young, always catching First-Day First-Shows. Even with my hectic schedule as a doctor, I still find time to enjoy movies with my family and make it a fun tradition. My fond memories of visiting the theatre as a child with friends and family inspired me to build a theatre in Hosur. This love for movies, especially the joy of celebrating special moments at the theatre, has driven me forward, wanting to create a space where people could enjoy the magic of movies on the big screen and make lasting memories."
– R Rengaraj, Managing Partner, Lakshmi Cinemas
“Lakshmi cinemas is a transformative project for Hosur, offering a level of cinematic experience that previously required a trip to Bangalore. The challenge was to create a space that appeals to a diverse audience. By combining advanced technology with meticulous design, we’ve ensured that Lakshmi cinemas delivers the high quality experience everyone in the community deserves, bridging the gap between the two cities.”
– N P Anand, Architect, Dezign & Construction Studio
ensure that every movie is presented in the highest quality.
The Dolby Atmos sound technology further elevates the experience, delivering immersive audio that moves around the audience, including overhead. Advanced HVAC systems maintain a comfortable environment, while thematic lighting enhances the aesthetic experience.
This entertainment venue is also committed to convenience and customer service. An advanced online ticketing system allows patrons to book their tickets in advance, select their preferred seats, and avoid long queues.
The modern concession stands, with sleek countertops and digital menu boards, offer a wide selection of snacks and beverages to cater to diverse tastes. The family-friendly atmosphere, combined with a broad range of age-appropriate films, makes it a welcoming space for audiences of all ages.
The history of this cinema is a testament to its dedication to providing a top-tier movie-watching
experience. Since its establishment, it has evolved into a modern multiplex through continuous modernisation efforts, driven by a deep understanding of public needs. The venue's design and architectural features, from the grand facade to the intricate details of the seating arrangement, are meticulously crafted to create an environment that enhances the theatrical experience.
This cinema is more than just a place to watch movies; it is a landmark in Hosur's entertainment landscape. With its blend of modern technology, thoughtful design, and customer-centric approach, it sets a new standard for movie theatres in the region. It stands as a testament to what can be achieved when vision, creativity, and a commitment to excellence come together. As a premier entertainment destination, it continues to attract audiences with its unique blend of technology, comfort, and community focus, making it a standout choice for moviegoers in Hosur.
MOVIECLICKS:
THE SMART WAY TO CINEMA
When a leading theatre chain asked for a system that could elevate their box office, this brand answered with a solution that would redefine the experience of cinema itself. With systems that adapt and flow through the cinema, from digital signage to intuitive seating, it's more than software - it's an experience that redefines cinema management as a craft, built to captivate from behind the scenes.
It all began in Kerala in 2010 - a quiet revolution in cinema ticketing that few could have foreseen growing into a transformative force within the industry. MovieClicks, once a modest venture, soon found itself faced with a thrilling challenge: a renowned theatre chain requested a software that could not merely sell tickets but sculpt an entire experience. Rising to the occasion, the team crafted a system that has since redefined cinema management across more than 20 locations and 100 screens, with each screen serving as a small part of a grander vision for the future.
At its heart, MovieClicks is an intricate machine, where art meets precision. It is a system designed with a deep love for cinemas; a tool built to elevate not only the box
“We have been associated with Movieclicks right from the start, and they have consistently been our technological backbone. They have always been flexible with our needs, enabling us to build all the features we envisioned. With their support, we developed an innovative system that allows patrons to order food directly from their seats by simply scanning a QR code and paying via UPI. To ensure smooth operations, they implemented an efficient KOT system that allows us to deliver orders within 10 minutes without any issues.”
– Muhamed Fawaz, CEO, Palaxi Cinemas
office but the very rhythm of the theatre. It is an ecosystem engineered to touch every corner of the cinematic experience.
The platform, built on a highly customisable framework, offers cinema managers the power to oversee every operation - from ticket sales and customer engagement to digital signage and self-service kiosks. It is the technology that hums quietly beneath the bright lights and red carpets, making each step feel seamless, each interaction effortless.
Their latest concession ordering feature for premium screens is a solution created with the modern patron in mind. Gone are the days of queuing at a snack counter, missing precious moments of the
“Partnering with Movieclicks has been a game-changer for our cinema operations. The system is user-friendly, customisable, and was implemented swiftly with minimal disruption. Their team's outstanding support and responsiveness, combined with the software's competitive cost, have greatly enhanced both our operational efficiency and the overall experience for our patrons. We are thrilled with this collaboration, which perfectly aligns with our vision for delivering top-tier cinema technology and service.”
film. Now, a simple QR code awaits on each premium seat; with a quick scan, a menu appears, orders are placed, and payment flows through UPI. This is theatre as it was always meant to be - a seamless extension of the experience, with the audience at its heart. A discreet Kitchen Order Ticket (KOT) device springs to life in the concessions area, alerting staff with a sound as each order arrives, transforming an intermission snack into a finely choreographed service.
The elegance of this system lies in its meticulous attention to detail. Every concession order integrates with the backend inventory system, adjusting stock in real time without requiring extra input from cinema staff. As sales happen, inventory updates, and efficiency reigns - a reminder that great technology often shines brightest when it is invisible. For theatres that pride themselves on smooth operations, this feature becomes more than a convenience; it is an investment in the theatre's reputation for excellence.
MovieClicks' own digital footprint resembles the diagram at its core; a nexus from which all cinema operations radiate like finely tuned
"At Movieclicks, we pride ourselves on delivering innovative solutions that empower cinema operators to streamline their operations and enhance customer experiences. Our software is designed to be highly customisable, ensuring it fits seamlessly into each theatre's unique workflow. We are committed to continuous improvement and always look for ways to help our clients stay ahead in the industry."
– Sony Bastian, CEO, Movieclicks
"We are passionate about making a difference in the cinema industry. Our team works tirelessly to ensure that our software not only meets but exceeds client expectations. Seeing the positive impact Movieclicks has on cinema operations is incredibly rewarding, and we continue to push boundaries in terms of technology and customer service."
– Bony George, COO, Movieclicks
circuits. Point of Sale, Food & Beverage, Head Office control, Digital Signage, and even Custom Reports - all these components interlock, creating a network that drives every aspect of theatre management. Each connection is a
promise to make cinema management intuitive, enabling theatres to focus on what matters most: the audience. With over a decade of innovation, they continue to evolve, remaining responsive to trends, changes, and new demands in the industry. Each release brings new tools and refinements, creating a constantly evolving landscape that supports business growth and makes every cinema trip feel special.
It is this dedication that has won MovieClicks the trust of theatres from Kerala to major screens worldwide. As they set their sights on the future, MovieClicks stands as a testament to what cinema can be: an experience without friction, a theatre without barriers, and a night at the movies where technology and storytelling blend into one fluid, unforgettable performance.
