www.thedapifer.com
THE ART OF PEOPLE THE NEXT OF FASHION
The Dapifer is an independent fashion, art, and culture magazine based in NYC and browsed internationally. We curate, embrace, and produce the NEXT of fashion. Our style is uniquely modern, honest, and provocative and our readers are too.
Started in 2011 as a personal project to offer viewers an intmate,introspective view into the world of fashion,art, and culture, The DAPIFER positions itself amongst a new generation of fashion creatives. Our exclusive glossy and digital issues are distributed internationally and have been viewed in over 47 countries across the world. With a dedicated audience of creative influencers we share our portfolio of dynamic editorial commentary across diverse, innovative channels with a reach of over 50,000 consumers per issue. Just as a designer crafts the next Season's collection, The Dapifer carefully creates content that reflects the world we live in as well as the one we aspire for. Gathering inspiration from the shifting cutures, places, and ideas around us we create, curate, and embrace the next of fashion. Our agenda is honest ,intimate, and always personal. This is our very real book of fashion stories as they happened, as we imagine them, and how we’ve always dreamt them to be. Welcome to the NEXT of Fashion. The Dapifer!
www.thedapifer.com
www.thedapifer.com
meet our readers
With an increasing command of market share, THE DAPIER, is published across a diverse variety of print and digital outlets. We reach our readers where they live, work, and play. Our more personal relationship with our consumers , coupled with our understanding of their needs places us in a unique position to convert readers into brand supporters.
THE DAPIFER is an international destination with a presence reaching far beyond NYC. Our glossy and digitals are perused from Paris to L.A. With a reach of over 50,000 sophisticated, dedicated readers through subscriptions, newsstands, digital, and direct mail, we are able to bring together the people,places, and things that our audience truly values.
www.thedapifer.com
THEY ARE....
• An influential group of bloggers, editors, artists, thinkers, and doers seeking inspiration and aspiration • A highly intelligent collection of fashion and art connoiseurs looking to shop through our collection of editorial content • Readers who are cultured, yet rebellious-and always searching for the next best thing • Consumers who value luxury, both old and new
www.thedapifer.com
OUR EQUATION
LUXURY
+
INNOVATION
X
ART
+ CULTURE
OUR EQUATION LUXURY + INNOVATION x ART + CULTURE At THE DAPIFER we utilize our innate understanding of our consumer’s desire for provocative commentary to compliment every aspect of our content. With our unrelenting persistence for high-quality, sophisticated execution- we are able to align our core aesthetics of innovative persistance with our audience’s desire to connect with the growing , $174 billion dollar luxury goods market. lu
THE MARKET • The international fashion industry is estimated to be worth $1,306 billion • Consumers are searching for innovative, thought provoking ways to filter an increasingly complex system of information. • Consumers associate brand quality with editorial representation • Because we understand the impact of the shared value created by effectively communicating with our consumers, we are able to offer our partners an unparalleled experienced of native and curated content to consumer sharing.
$1.3 BILLION INDUSTRY $174 Billion Luxury GOODS MARKET
50,000 dedicated readers www.thedapifer.com
www.thedapifer.com
OUR EQUATION
THE DAPIFER EXPERIENCE Our consumers understand that THE DAPIFER is more than a magazine- it is a lifestyle. Because of this we have chosen to engage with our readers in ways that compliment their busy lives of career, travel, and exploration. The days of print aren’t over- but we all must note the wave of social platforms that have arisen and allow us to connect with our consumers in truly unique ways.
OUR PLATFORMS ONLINE • DIGITAL • PRINT • SOCIAL • DAPIFER-TV • DAPIFER-SHOP
•
THE DAPIFER ONLINE THEDAPIFER.COM is a sleek, modern portfolio, featuring our latest editorial commentary and content. On this platform, viewers are granted access to exclusive images, video, and interview content. Our partners are offered the unique opportunity to strategically feature their brands in various advetorial and editorial content, reaching a targeted consumer market.
THE DAPIFER DIGITAL THE DAPIFER digital allows our readers to take our content wherever they go. Our sleek new platform allows our audiene an opportunity to get up close and very personal with our dynamic high quality images, video, and editorial commentary. Whether that’s at the office, on a business trip, or a much needed vacation- our digitial can be accessed from wherever life goes.
www.thedapifer.com
THE DAPIFER - TV DAPIFER-TV represents our persistance and innovation in forging ahead in every aspect of editorial production. Film has the ability to reach consumers on a very personal, emotional level, creating an interactive dialogue that can be paused, put away, and watched again and again. The all new Dapifer-TV features a lineup of original fashion films, exclusive interviews, fashion week coverage, and original series! From the palm of your hand you’re now presented The World of Fashion in brilliant motion and incredible intimacy. Welcome to Dapifer TV!
www.thedapifer.com
THE DAPIFER PRINT THE DAPIFER printed it’s first print issue in 2012 and hasn’t looked back since. With a dedicated commitment to producing original, long-lasting portfolios alongside some of the greatest creative talent in NYC and around the world, we stand by our original mission of providing very real,intimate stories of the world as we see it. Despite progressive market changes, at THE DAPIFER we understand the dynamic impact of print . This influential platform is unaparlled in its abilility to trasmit emotional, lasting messages between ourselves, our partners, and our audience. We pride ourselves in producing a beautiful, quarterly print issue along with other special project issues between seasons.
THE DAPIFER SOCIAL In today’s saturated market, it is now more important than ever to make personal , meaningful connections with your audience. THE DAPIFER grants its readers an intimate,‘of the moment’, look into the WHO, WHAT, WHERE and most importantly NOW of fashion. Using a strategic social media approach we are able to transport our readers to ever corner of fashion, where nothing is out of reach.
www.thedapifer.com
THE DAPIFER EVENTS We celebrate each issue release with a private event attended by some of the creative community’s greatest names including fashion editors, photographers, models, journalists, brand influencers, and other creative decision makers. In addition to these issue release event, we also work with our partners to produce several special events including Fashion Week mixers, runway shows, and other one of a kind, statement making events.
THE DAPIFER was recently named the #1 EVENT , that you wish you
wouldn’t have missed by the Examiner.com /AXS, a media outlet with over
4.4 million montly visitors!
www.thedapifer.com
THE DAPIFER DIGITAL In order to represent what’s NEXT, we’re committed to being on the cutting edge of technology and functionality. THE DAPIFER is optimized to be viewed seamlessly across all mobile platforms including: Iphone, Ipad, Android, and Tablet. Our super sleek, sexy digital platforms offer an unparalleled viewing experience that keeps our readers engaged and clicking through our content time and time again.
Take The Dapifer wherever you go. We promise to always do the same. DEAL?
www.thedapifer.com
THE DAPIFER SHOP The Dapifer is trusted throughout the creative community as a tastemaker and editorial curator of the NOW and NEXT of fashion. Using our highly influential platform, we offer our readers an excluisve, edited selection of fashion’s greatest names as well as exclusives from brands that we have named as what’s NEXT. Guided by our illustrious editorial commentary, commited brand partners, and distinct point of view, Dapifer-Shop brings e-commerce to the consumers fingertips.
Curate. Embrace. Find Yourself... We’ll help. The DAPIFER SHOP
www.thedapifer.com
www.thedapifer.com
WHY PARTNER WITH US? Our audience is composed of an influential group of thinkers, doers, creators, and connoisseurs who find inspiration in the world of fashion, art, and the creative culture. We are excited to share our readers with: • Partners who wish to share their unique brand story with an influential, intellectual crowd • Brands that value luxury and the finest quality of production • Retailerswho are seeking to connect with a concentrated market of fashion influenced consumers • Advertisers who are looking to embed their brand ethos and aesthetics through our always luxurious editorial commentary • Brands looking to connect with the Generation of Now and Next
DEMOGRAPHIC BREAKDOWN • Our core readers are individuals between the age of 19-39 who work in the most profitable, influential industries in the world with an average income of $67,000.
DEMOGRAPHICS & PSYCHOGRAPHICS GENDER • 37 % MALE • 63 % FEMALE
LEVEL OF EDUCATION • • • •
POSTGRADUATE 24% COLLEGE 57% SOME COLLEGE 11% NO COLLEGE 8%
CAREER INDUSTRY • • • • • •
FASHION 37% ART 25% EXECUTIVE 9% PROFESSIONAL 11% STUDENT 14% OTHER 4%
www.thedapifer.com
Inside front cover spread Outside Back Cover Inside Back Cover Right hand page Left hand page Double Page Spread
SS15 RATE SHEET
THE DAPIFER is viewed by over 50,000 readers per issue. Our commitment to honest, artistic excellence paired with our innate understanding of our readers has created a reciprocal relationship of content creation, sharing, and brand supporters. Inside Front Cover Outside Back Cover Inside Back Cover
$2499 $2599 $2999
Single Page Double Page
$999 $1484
SPONSORED OPPORTUNITIES Single Branded Newsletter $499 1 Week Sponsored $350 3 Weeks Sponsored $900 1 Month Sponsored $1149 3 Months Sponsored $2850 6 Months Sponsored $4999 12 Months Sponsored $8999
Website Display Opportunities Leaderboard/Slider Side Bar Overlays/Skins
$350/month $399/month $199/week
Advertorial Opportunities Advertising Campaign Event Sponsorship Social Partnerships Video
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Price Available on Request Price Available on Request Price Available on Request Price Available on Request
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BRANDS WE’VE WORKED WITH...
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THE ART OF PEOPLE THE NEXT OF FASHION
www.thedapifer.com
www.thedapifer.com