ISSUE 1 | VOL 2 | JANUARY - FEBRUARY 2013

issue 1 . volume 2 . jan . feb 2013

who the @#$! is lindsay perry?

SANDY SOUTH FLORIDA GROM STOP LUKE MARKS MUSIC PROFILE CASKEY

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DYLAN GRAVES•EL GUAPO W W W . E L E C T R I C V I S U A L . C O M C A L I F O R N I A

D E S I G N. H A N D

C R A F T E D

I N

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Mobile Power for Your Devices

CONTENTS

The Original

INSIDE THIS ISSUE issue 1 . volume 2 . jan . feb 2013

WHAT U REPPIN Power Tube

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info@DaytonaSolarPower.com ph: 386-871-6971 www.DaytonaSolarPower.com

MUSIC VENUES PG 15 - 18

LINDSAY PERRY

PG 25 - 28

PHOTO: PATRICK RUDDY

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S A N DY S O U T H F L O R I DA PG 31 - 36

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CASKEY MUSIC PROFILE PG 50 PHOTO: PATRICK RUDDY

Solar

PHOTO: CHRIS WILSON

MISS SUNSHINE PG 11

Pocket Charger

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WITH BRYAN HEWITSON

ON THE COVER LYNDSAY PERRY

PHOTO BY Troy Huynh

issue 1 . volume 2 . jan . feb 2013

who the @#$! is lindsay perry?

SANDY SOUTH FLORIDA GROM STOP LUKE MARKS MUSIC PROFILE CASKEY

FREE!

CENTRAL FLORIDA

F L U I D M AGA Z I N E CREDITS EDITOR

ART DIRECTOR

BRYAN FORAND BRYAN@THEFLUIDMAG.COM

JEFF LASTINGER JEFF@THEFLUIDMAG.COM

PHOTO EDITOR

JACK OF ALL TRADES

PATRICK RUDDY PATRICK@THEFLUIDMAG.COM

TIM TRUELOVE TIM@THEFLUIDMAG.COM

STAFF PHOTOGRAPHER

PHOTO ASSISTANT

AJ NESTE AJ@THEFLUIDMAG.COM

COREY CHARTERS

EXECUTIVE SALES MARKETING

REANNA HARDOCK

TRAVIS AJAY TRAVIS@THEFLUIDMAG.COM

MAKE-UP ARTIST

SALES TERRY CLAUDIO | JAYMI SCHULZ | JAMMER | KEVIN KELLY | ANTHONY DOUGAN PATRICK “TUPAT” EICHSTAEDT | GORDAN LAWSON | RYAN MURRAY | MANDE KENNEDY PAT PRESTON | ADAM FORAND | FRANKIE SENESE | EGAN BATES | CHAS BRAZIEL

WRITERS BRYAN FORAND | JAYMI SCHULZ | TRAVIS AJAY | PAT PRESTON NELLY | PATRICK “TUPAT” EICHSTAEDT | REANNA HARDOCK RYAN MURRAY | BRAD MILLER | KATIE SAWICKI | BEAVER MASSEFELLER

CONTRIBUTING DESIGNERS LANCE DRAKE | MYLAN DAVICH | KEVIN “DUCK” MEINBERG

CONTRIBUTING PHOTOGRAPHERS PATRICK “TUPAT” EICHSTAEDT | KRIS KERR | TIM TRUELOVE | JASON LEE COLLIN HARRINGTON | RANDAL PRESTON | DUCER | JIMMY WILSON | TOM CAREY NATE ADAMS.ESM | RYAN MILLER | RACHEL TANNER | STAFFORD | HANSEL REID KENDI SULLINGER | MARK DICKINSON | AJ NESTE | JOSH LETCHWORTH CHRIS WILSON | JOEY MEDDOCK

ADV E R T I S E / C O NTACT 386.679.2399

SALES@THEFLUIDMAG.COM

FLUID Magazine is Central Florida’s premiere publication dedicated to celebrating our culture and lifestyle. From fashion to art, entertainment to events, action sports to culture, FLUID Magazine covers everything our community needs to know through high profile interviews, mind-blowing photography, and in depth editorial coverage.

The only publication of its kind in our area, FLUID Magazine focuses on the positive influences that entertainment, action sports, music, art, and fashion has on our community. Unlike any other magazine of its kind in Central Florida, we will reach all target markets through wide distribution channels. Not only will we focus on our local lifestyles, but from our staff’s extensive background as retailers, we know how much business is captured from tourism. Our free full color publication can be found all over Central Florida at colleges, key retailers, high traffic areas, hotels, and area restaurants.

Our mission is to showcase the amazing talent, culture, and lifestyles of Central Florida. From our enticing profiles, in depth community coverage, fashion tips, and amazing photography staff, FLUID readers will be positively influenced by our topics covered and trending advertisers.

Essentially making FLUID Magazine the most effective marketing tool for brand connectivity with consumers in our area.

FLUID MAGAZINE, LLC D.B.A. FLUID MAGAZINE 1 SWAN AVE, NEW SMYRNA BEACH, FL 32168 386.679.2399 | THEFLUIDMAG.COM

CENTRAL FLORIDA

NOTE FROM THE

EDITOR

We made it! We are past our first year and it feels amazing. The craziest thing about it all is how fast a year has flown by. I remember just over a year ago when we were laying out our first issue, and we were pretty much clueless. What a big difference it makes to have this first year behind us. We have confidence, wisdom, experience, connections, respect from the community, and a huge following now!

A year ago it almost seemed like a bad idea to start a magazine in Central Florida. The economy was really bad and it seemed like it couldn’t have been a worse time. We assembled an all-star team and started to hit the streets hard! From Flagler Beach to Melbourne Beach and all over Orlando, we made a huge push! It wasn’t easy by any means, but we made a huge impression. People now know who we are and love the creative publication that FLUID Magazine produces each issue. Now when I talk to businesses I don’t have to give them the whole spiel about what FLUID Mag is. Usually they are already stoked and want to get involved with the magazine.

I feel so blessed to make it where we have. It’s not easy by any means, it can be overwhelming for sure! What really keeps me going is seeing how much more potential we have. Each issue gets better, progression is good and that is what we strive for. We are constantly arguing about what we should feature and what should get cut. It is good though, it just means we are trying to showcase all the positive topics in Central Florida and are passionate enough to fight about it. I guess what I am getting at is FLUID Magazine has been such a great experience. From all the great people I’ve met, to all the life lessons. I couldn’t be any happier to be the editor of FLUID Magazine!

EDITOR | FOUNDER | BRYAN 7 THEFLUIDMAG.COM

FORAND

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FLUID PROFILE

WHAT U REPPIN?

with BRYAN HEWITSON

Years Repping? 8 years Brands: Sanuk, Stance, Island Daze, Ocean&Earth How many miles do you log each year on the road? About 40,000, give or take a mile or two.

What do you spend all your time in? (aka: type of vehicle) Toyota Sienna How did you get your first sales representative job in the surf industry? Mr. Rob Willis. Speaking of which, my thoughts and prayers are with him and his wonderful family as he recovers from a major surgery. God speed my friend, and thank you for getting me ‘off the roof’! Looking forward to seeing him happy and

as getting spit out of a Pipeline barrel :) I really do enjoy working with all the accounts I work with, and I feel very fortunate to be where I am and almost fully transitioned.

Everyone claims the economy is hurting, have your brands been hit hard the past few years? As with any economy, any brand, any business, anyones

healthy again....

life, it’s going to be a roller coaster ride! What

You seem like you represent some of the most elite brands out there! How did you pull it off? Your guess is probably better than mine. But

Luckily I have some good brands that have

the man upstairs, my family, my wonderful children, and all the great friends that I have made along the way have played a huge part, I’m sure!

What are your predictions for the surf industry for 2013? (trends, what’s hot) I see Sanuk’s ‘Sidewalk Surfers’ footwear and ‘Yoga Mat’ footbed style sandals doing really well in the coming year at surf retail locations throughout Florida. The new designs and superior quality/construction that Stance socks are coming out with will be a big hit also! As far as Private Label goes, Island

goes up, must come down, and vice versa. been able to sustain the troubled economy, and even show growth through these tough times, and I am very fortunate for that.

Worst part of your job? I try to put things in perspective, and when I think about all the really troubled economies, and the various parts of the world that are serious struggling, my job doesn’t really have a “worst” part, relatively speaking.

Any good stories from all those years of being a road warrior?

To protect the innocent, and because I can’t honestly remember, I will have to plead the

Daze is on point with their quality, price effectiveness, and styling. And it looks like

5th on this one.

Ocean&Earth’s surf accessories, and ‘One Piece’ leash technology that is 30% stron-

What is the best sales meeting you’ve ever been on? I enjoy them all hon-

ger than any other leash of the same thickness will be something to look out for as well.

Here at Fluid, we are claiming that you are the top pro surfer/rep in the industry! Does that make you blush? What other reps give you a run for your money? If you didn’t say that to everyone, I would probably be beet red right about now. Seriously, thank you for the kind words, and I really value your mag’s opinion :) As far as other reps that surf really well, there is actually quite a few. I would hate to leave any of them out, so i am not going to try to name them all. They know who they are....

How was the transition from pro to rep? Pretty big change from living the dream to day dreaming on the road. It hasn’t been that bad actually. Obviously I wouldn’t mind it if I were still traveling the globe to the best waves in the world, and just surfing all the time. But, I still get to travel a bunch with repping, even though it’s just to make my business partners more money around the state, which feels equally as good

estly, but if I must pick just one, well then I can’t.

Favorite surf shops in Central Florida to visit? They are all unique and favorable for different reasons, again, there is no way I could just pick a couple....

What is the best advice another rep has given you? It came from my mentor, good friend, and ex rep himself, Mr. Rob Willis. Although he has told me so many useful things, the one thing he told me that has always stuck out in my mind is - “If everyone knows your business, you have no business!”

Any shout outs? All my family, friends, business partners, sponsors and supporters along the way! I AM FOREVER GRATEFUL, and thank you ALL so much! And also a big thanks to you all at FLUID magazine for putting out a quality magazine for a great price!

THEFLUIDMAG.COM 10

CENTRAL FLORIDA

MISS SUNSHINE . JOY PHOTO: PATRICK RUDDY

Where do you live? Port Orange ORiginally from?

Ponce Inlet Occupation? I’m a full-time student and I also work the galley on a head boat. Where would your dream trip take you? I’ve always wanted to go to Australia. Still planning on going someday! Turn on’s? Funny, humble, kind. A smile that’s contagious. Oh and smelling fresh. Turn off’s? Rudeness, arrogance, bad tippers! Most important thing on a first date? I think it’s really important to laugh. And be you!

Perfect Date? I’m really easy going.

I have fun doing whatever! I’d like for a guy to plan it all out, and I’ll just go with it. Beach, River, or Asphalt? Beach always.. too much asphalt can make me home sick.

Best Beach in Florida? Ponce Inlet. Rain or shine : ) Do you have any bad habits? Umm.. I’m told I bite the inside of my lips when I’m deep in thought. I never realized it! Favorite celebrity?

Fernando Torres. He’s a beautiful Spanish soccer player. I think that makes him a celebrity. Who’s

the hottest- Surfers, Skaters, Wakeboarder, Musicians or Artist? Wow. That’s a tough one. I’d have to say a surfer who can skate and play an instrument.. simultaneously. But at separate times would work too. Favorite Spot

to have a good night out? I love a night at the Festhaus with my close friends. Favorite Sports team? The national soccer team of Spain. Is that weird? Do you surf, wakeboard, or skateboard? I can surf and skate around. I’ve never wakeboarded!

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TRAVELS

What is Casa Marbella? Casa Marbella translated in English means “beautiful beach house”. We designed our “beautiful beach house” to not only be our home, but also a boutique style hotel. Located on the beautiful Pacific coast of the Nicoya Peninsula in the town of Santa Teresa, Costa Rica, Casa MarBella provides its guests an opportunity to enjoy the beautiful views of the Pacific Ocean with comfort, style and security.

It is a place where visitors can listen to the howler monkeys and parrots in the surrounding jungle while finishing off the day with one of the spectacular sunsets known to the area. Casa MarBella is an independent, family-owned hotel where we strive to make our guests feel at home.

Who we are? My name is Jim Bubaloni. My wife, Stephanie and I own and operate the hotel. We are from New Smyrna Beach, FL. Before moving to Costa Rica in November of 2006 to start the “Costa Rican chapter” of our lives, we worked in two separate fields. Stephanie was an elementary school teacher and I owned and operated a landscaping company for nearly 20 years. Our six year-old daughter, Naia, was born in Daytona Beach, Florida but has been in Costa Rica since she was two months old.

So I guess that basically makes her a “Tica” (Costa Rican).

Why did we choose Costa Rica? I originally came to Santa Teresa in the mid-nineties solely for the surf.

I had heard a couple of rumors of great waves and no crowds in this area, so I decided to check it out for myself. To my pleasant surprise, I found the rumors to be very true. The surf was indeed consistently good and uncrowded to boot. I had found a surf paradise. Since there were very few options to stay at the time, we would camp out on the beach for literally weeks/months at a time. It started with just a couple 23 THEFLUIDMAG.COM

tents, but over a course of about 2-3 years these few tents seemed to multiply exponentially. Pretty soon it was like a tent city. The demand for rooms grew as did the demand for places to eat. Over the next few years the town seemed to explode with development.

Cabinas and restaurants started popping up all over the place.

The property that Casa Marbella sits on was purchased in 1999 with the thought of having my own little slice of paradise for a vacation or retirement home. After witnessing how fast other beach areas in Costa Rica had developed (ie. Jaco, Tamarindo, Quepos) and noticing some of the same development trends happening here, I had a gut feeling that Santa Teresa would soon be following in similar footsteps. Therefore, the decision was made to build a hotel.

Since the very first time that I came to Costa Rica as a kid in 1987, I loved it. Now I saw an opportunity to make a living down here. It was my dream. It didn’t take much to convince Stephanie and before we knew it we were planning the logistics of the big move from Florida to Costa Rica. Although the building process proved to be more than a challenge, the project was completed within a year and a half and we were able to open our doors in October of 2007.

Since then the business has continued to grow, we have forged friendships with people from all over the world, and we have had the opportunity to live and work in a place that many consider to be PARADISE! We invite you to visit Casa MarBella the next time you are looking to get away from it all. Many adventures abound in the surrounding areas: surfing, yoga, canopy zip-lines, horseback riding, stand-up paddle boarding, fishing, snorkeling, and waterfalls.

CENTRAL FLORIDA

“l et ’s f i n d a house party to ni gh t & c h a r g e it !”

PHOTO: PATRICK RUDDY

FLUID PROFILE

who THE

#$@!

i s L I N D S AY by:

PERRY?

PATRICK ruddy

My phone rings at 9pm. On the other line I hear music, bottles clanging, and people laughing.

“Hello?” I ask.

“Hey, It’s Lindsay Perry, what’s up? Let’s find a house party tonight and charge it!” she replies.

“Hey, are you still gonna have time for this interview tonight?” I ask.

“Of course!” she says with enthusiasm.

“Let’s meet at Taytons, on Flagler!”

“For sure, see you in 30” she says.

Two hours and five Guinness later the princess arrives. She is full of apologies and excuses as to her lateness. I attribute it to being a woman; I would later learn that it is just Lindsay Perry. We engage in some small talk and I attempt to begin my interview. The recorder is blinking and I begin firing away with questions. After a few beers she begins to open up and I think I am finally starting to understand the mystery that drives and defines this girl. She has lived a fuller life than most people twice her age. Hearing about her world travels and life experiences helped me understand who she really is and what distinguishes her from everyone else. From being an ambassador for Billabong, to dropping a new album in January, Lindsay is truly living a dream. Inspired by some difficult personal loss and good friends, she will continue to thrive in this industry because of her passion for life and people.

Here is everything you ever wanted to know about Lindsay Perry, except for what we can’t tell you...

THEFLUIDMAG.COM 26

who THE

#$@!

i s L I N D S AY

P E R R Y ? (continued) You are “the complete package”, so

What or who inspires you? I get inspired

talented at art, music, and surfing.

by so many different things, from the internet, to a texture

How did you learn to be such a ba-

of something. The people that I’m really close to (My best

dass? Hahahah Thank you! I just do what I love and put

friend, my godson, Mike Duffield, Chris Osborne) inspire me

my everything into it.. It’s all about having courage to put

so much with their support. A lot of magazines do for design

yourself out there and give it your all. On a side note, I want

work. As for music, I get inspired by seeing people I can

to say thanks to you guys at Fluid for doing a feature on me.

relate to, in life, play, or having jam sessions with friends.

Stoked on the mag for sure.

Surfing inspiration is usually just being home (Smyrna) and seeing my friends surf well. Love those days.

From looking at your site lindsea. com, it seems like you are telling

Best Advice another artist or musi-

this amazing story about your life

cian has given you? “Life isn’t a dress rehearsal.

and things you’ve experienced. What

If you come correct, you’ll get respect” -Scott Russo

type of feedback do you get about lindsea.com? I love working on the lindsea blog.

Tell me about a life changing event?

It’s such an amazing release of creativity for me. I started

I’ve had so many life changing events. Mainly, losing my

dabbling in HTML the summer before I turned 13, built a

mother and step sister when I was 18, followed by my aunt

few pages & set it aside for a few years.. I got back into

5 weeks later.. That shit was heavy. As a young person you

it when I was 17 & fell in love with it all over again. From

don’t really know what to do. You can either fight or fall. I

there, I found graphic design and it was a wrap. “Love at first

didn’t have much direction at that time but shortly after, I got

design” hahaha, the feedback has been really remarkable.

it together and focused on my craft and making it my future.

Not only is it something I love to do, but it’s a good foundation for my future.

Being raised in Satellite Beach, what do you love about central FL?

What is the most unique reaction

Ahh, I love Satellite! I’m going to move back down there

that you have gotten from a perfor-

shortly. Miss it so much. Central Florida is amazing for

mance or piece of work? That’s a tough call.

location. Airports are close, you can hop on a jet airplane

I get pretty psyched on everything. I’ve played some really

to wherever you need to, you can take a drive to Smyrna

cool venues. Earlier this year, I sat on The Social stage, in

for waves, or go a little inland and party with college kids

Orlando. That was pretty humbling. I’ve seen some of my

(if that’s what you’re into). It’s nice for me because my best

favorite bands play there as a younger person. Billabong

friend and godson are here and I get to see them both grow.

featured my art in their 6th annual Design For Humanity, this

:)

past July. That was insane... Probably one of the most amazing things I’ve been a part of & the charity was incredible.

When you’re back home relaxing, what

PHOTO: PATRICK RUDDY

is your daily routine? When there are waves,

27 THEFLUIDMA G . C O M

How do you decide the next art image

I’ll usually get up early, drink my coffee, stretch, go surf

you will create? I’m not even sure I’d consider

when the tide is right and stay as long as it’s fun. Then come

myself an artist.. hahaha My stuff is seriously just whatever

home, eat, play some music, make some art or ride my

I’m feeling. Silly illustrations on wood and my surfboards. I

bike around town for exercise ..emails.. emails... emails.....

don’t like to take any of it too serious. When it gets serious,

kick it, make dinner, do it again. i enjoy being home but the

it’s no longer fun & that’s why I started doing it in the first

downtime is tough for me to take in sometimes.

place. Sometimes it’s a phrase that will spin the whole thing out & other times it’s just random sketchings.

FLUID PROFILE

How did you become a brand ambassador for Billabong? I launched Lindsea.com in June of 2010 and June 1st, 2011 the team manager for Billabong girls, Megan Villa, stumbled upon it and contacted me. Same day, we spoke on the phone & they asked me in for a meeting the next day. Went in and a week later we finalized the contract & they sent me to Europe! So very stoked on the Billabong Family. Big thanks to those guys.

Being in the spotlight with your sponsors and career, how much have you been traveling lately? I’ve been on the go a bit lately. I was in California for 2.5 months, doing meetings & such. Recently started a new relationship with Spy Optic and Osiris Shoes. Came back a few weeks ago & went to the Bahamas for Billabong, returned from there and I’m currently sitting in Orlando, FL, to work on my album for the week.

How much time do you spend on the computer, updating all creative things you are putting out there in the web world? Quite a bit, which becomes taxing. I do a lot of design work and video editing. Emails & social media take up a bit of time also. Some weeks I’ll spend 5 hours a day, for 5-6 days and other weeks

Tell me something random, like your first job was a garbage lady or your parents are morticians? Ahhhh, so many creepy and random things.. Umm, I’m a huge Britney Spears fan.

PHOTO: TROY HUYNH

I’m completely over it and won’t even turn my computer on.

What’s next for you? I’m kind of just cruising for a minute, working on this album. It’s set to release in January of 2013. I’ve got a sunglass collaboration with Spy Optic & my guitar sponsor, Taylor Guitars, coming out releasing soon & just working on designs for my clothing.

Where can people check out more on the lovely Lindsay Perry? Myspace.. I looked better there. hahah nah, Lindsea.

PHOTO: PATRICK RUDDY

then as well. Little travels here and there, some campaign work I did will be

com or instagram is where I keep it current. @LindsayPerry :) ---Thank you guys once again!!!! xo, Lindsay

THEFLUIDMAG.COM 28

Ride Uprising!

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(954) 609-7855 Wed Ladies Night | 2 for 1 house wine hot sake all night | Karokee 7-?

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one get one free on all bottles for Super Bowl Party! Buy NFL Playoff games, and Super Bowl.

Thank You Daytona! 35 years of selling you Beers!

If you don’t like our bottles, come check out our barrels & unique specialty snacks & sandwiches...So much beer, so little time!

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386.255.2981

Up In Smoke TOBACCO SHOP

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Newly re-felted pool tables Electronic & Cork dart boards Wii games on the big screen TV

Over 3,000 products in stock.

Fantasia three 50 grams for $13 Wide selection of Cigarettes.

Alfakher three 50 grams for $10 Hookahs & Glass Products.

Lighters, Pipes & Roll Your Own Products.

FOUR GREAT LOCATIONS!

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(386) 767-9560 3728 S. Atlantic Ave.

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4498 N. Alafaya Tr. #300 Orlando 407-802-2636

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Daytona Beach Shores, Fl, 32118 OPEN 7 DAYS A WEEK 10am-10pm

www.upinsmokeflorida.com

PHOTO: PATRICK RUDDY

PHOTO: GNARGASM

CENTRAL FLORIDA

SOUTH FLORIDA

SANDY

FLUID 95 SOUTH

JESSE

The Sandy swell had to be one of the longest weeks of my life. Everything from the forecast leading up to the swell to the Daytona/South Beach commute multiple times that weekend, I think I only slept a few hours every night. I charged down to Palm Beach with Rob Snow, and my brother for the first day of the swell, before being directed even further south to Miami from the numerous texts/phone calls. Something special happens between East Coast surfers during Hurricanes like this. We all become so tight knit and really get the word out for reports. After pulling up to the arena of South Beach and seeing more surfers in the lineup than I have ever seen before, and more beautiful girls than I have ever seen in one area, I immediately became a spectator for an hour or so. Hanging on the beach ended up being a great idea because as the tide filled in the waves just got better. I paddled out a little before noon after most of the crowd had dissipated, and the waves were firing. I watched so many amazing waves roll through that day. The only way I can think to describe the wave is a France or Puerto sandbar on a more compact level. That wave allows you to take off deeper than any beach break I have ever surfed. I watched too many people take off from behind the peak and just get completely piped across the beach. Heard more best wave of my life claims go down than ever. Was that really Florida?? Biggest forecast I have ever been around to see, and the waves in South Florida were every bit of World Class. I am so happy to have been a part of it!

HEILMAN

THEFLUIDMAG.COM 32

CENTRAL FLORIDA

JEREMY JOHNSTON

FLUID FLUID 95 95 SOUTH SOUTH

SANDY

SS O O UU TT H H FF LL O O RR II DD AA

Friday Fridaymorning, morning,October October26th 26thIIwas waschecking checkingInstagram, Instagram,and andcame cameaacross crossaaphoto photoofofSouth South Beach Beachthat thatJensen JensenCallaway Callawayliked. liked.ItItwas wasaaperfect perfectA-frame A-framepeak!! peak!!IIpacked packedup upininthe thetruck truck with withFluid FluidPhoto PhotoEditor EditorPatrick PatrickRuddy Ruddyand andhit hitthe theroad. road.The Theentire entiretrip tripdown downIIwas wasnetworknetworking ingtotothe themax. max.Hitting Hittingup uptons tonsofoffriends, friends,girlfriends girlfriendsand andall allhumans humansIIknow knowininPalm PalmBeach, Beach, Broward Browardand andDade DadeCounty.We County.Weshowed showedup upatatSouth SouthBeach Beacharound around3:30 3:30ininthe theafternoon afternoonand and there therewere werepeople peopleeverywhere everywhere....IIran rantotothe thebeach beachjust justtototake takeaalook, look,and andsaw sawCorey CoreyLopez, Lopez, he heclaimed claimedititwas wasfiring. firing. IIturned turnedaround aroundand andran ranstraight straightback backtotothe thetruck truckfreaking freakingout outthe the whole wholetime! time!IIgot gotout outininthe theline lineup upand andfound foundaanice nicepeak peakthat thathad hadperfect perfectlefts leftscoming comingoff offit.it.

Somehow Somehowthrough throughall allthe theherds herdsofofpeople, people,IImanaged managedtotoget getaamental mentalone onebefore beforeititgot gotdark. dark.

That Thatmade mademe melook lookforward forwardtotowhat whatthe thenext nextday dayhad hadtotooffer. offer.

PHOTO: CHRIS CHRIS WILSON WILSON PHOTO:

After Afterthe thesocial socialmedia mediaground groundwork workIIlayed layedininthe thecar caron onthe theway waydown, down,IImanaged managedtotoget getaacall call back backfrom fromone oneofofmy myfriends friendsininSouth SouthBeach Beachtotostay staythe thenight nightwith. with.She Sheisisan anamazing amazingfashion fashion photographer photographerand andstylist stylistfor formodels, models,which whichmakes makessense sensefor forher hertotolive liveininSouth SouthBeach.

Beach.Down Down there thereit’s it’saamust mustthat thatyou yougo goout outand andsee seethe thenight nightlife lifethat’s that’snever neverending endingand andall allcultures cultures combine, combine,Latino Latinomostly! mostly!Saturday Saturdaymorning, morning,first firstthing thingmy mylittle littlebrother brotherCaleb CalebJohnston Johnstonwoke woke me meup upwith with6am 6amtext textphotos photosofofthe thebest bestSouth SouthBeach Beachinin20 20years. years.As Aswe wepulled pulledup, up,my mymouth mouth dropped! dropped!IIwas wasbaffled baffledon onwhat whatIIsaw, saw,10 10toto12 12foot footperfect perfectA-frame A-framepeaks. peaks.As AsIIran randown downtoto the thebeach beachIIkept keptsaying sayingtotomyself, myself,“I“IHAVE HAVENEVER NEVERSEEN SEENFLORIDA FLORIDALIKE LIKETHIS!” THIS!”That Thatday day was wasthe thebest bestsurf surfI’ve I’veever everseen seenininFlorida!

Florida!The Theone onespecial specialwave waveIIgot, got,IIwill willnever neverforget forget the therest restofofmy mylife!! life!!South SouthBeach, Beach,when whenit’s it’sbig, big,isislike likesurfing surfingsomewhere somewhereelse elseininthe theworld, world, NEVER NEVERFlorida.

Florida.ItItwas wasaaonce onceininaalife lifetime timeswell. swell.Those Thosetwo twodays dayswe wegot gotininSouth SouthBeach, Beach, Miami Miamiwill willnever neverbe beforgotten! forgotten!#sandywillneverbeforgotten #sandywillneverbeforgotten

THEFLUIDMAG.COM 34

PHOTO: KERR

CENTRAL FLORIDA

FLUID 95 SOUTH

SANDY

SOUTH FLORIDA

DEVON

I had never surfed in South Florida before. Okay, that’s a lie… I once surfed about an hour long session at Delray Beach somewhere around five years ago, and lets just say I was not particularly impressed (no offense to anyone from Delray). So when I saw what would become Hurricane Sandy brewing in the Caribbean, with a forecast track taking it north along the eastern seaboard, my first thought was to go north, not south. It’s no secret that the Outer Banks is where you go to harness a little more Atlantic energy than most other East Coast beaches typically absorb. Little did I know that in the coming days I would witness a large portion of the southern part of my home state transform into a double over head, freight-training, left hand point break.

TRESHER

Now, I have to elaborate on my last comment a little more. I’m usually quick to call bullshit on claims like “the inlet was firing” or other such east coast embellishments. Don’t get me wrong, I love my home and readily admit to a lot of very fun waves on the east coast, and have even witnessed a few days that truly were “firing.” But lets not pretend like we live in a vacuum and don’t know what’s going on at other surfing hot spots around the world. I’ve seen my fair share of world-class waves, and a chest high day with offshore winds at the inlet doesn’t stack up real well against 10-foot Pipeline. It just doesn’t. With that being said though, this swell blew me away, and far exceeded my expectations with the caliber of surf it produced.

After several days of religious checking of the surf and weather forecasts, it became clear south, not north, was the answer. Local legend, Dave Chambers was at my house the night before South Beach started firing, adamantly declaring we had to leave pre-dawn the next morning. All indications from every forecast I could find were that it wouldn’t get good until the next day. Chambers didn’t care what the forecast said, he could just feel it. I wasn’t exactly amped to wake up at 5:00am the next morning and drive to Miami just to wait around until it got good a day later. I tried to compromise and said I would leave mid morning. His response, speaking in riddles as he often does, was “I’ll already be at Bert-Fish by that time.” That’s the local hospital in New Smyrna. My brother and I stared at him with puzzled looks on our faces. “Bert-Fish?” we asked. “Yeah, I’ll have a stroke if I’m still here at 10:00am.” So there it was, he charged south on I-95 in the pre dawn hours while I slept, convinced he was jumping the gun. I was wrong. When I woke up that morning South Beach was already big and offshore.

I drove down with Chad Erickson and Kris Kerr later that morning, and spent 4 days in south Florida, starting with South Beach and working our way north. While South Beach was good, what really surprised me was the next day a little further north. We were on our way to Pump House when we got a call from Nils Schweizer that it looked really good in Boca. We pulled off I-95 and met our friends and fellow tube seekers Nils and Trin Schloot at the beach. None of us could believe what we were seeing. Trin had surfed there with a friend the previous night, but the storm had strengthened and the interval between waves had widened causing the swell to get bigger and thicker through the night. It was legitimately double overhead with some sets coming through that were much bigger than that. It wasn’t just the size that was impressive though. The power behind the swell was immediately evident. The entire ocean was flowing like a river from north to south, carrying with it boardwalks, small boats, and anything else that previously resided on the beach or in the dunes. Every wave that came through was absolutely unloading on the outside sandbar a few hundred yards off the beach, many of them as wide as they were tall. And they weren’t peaks that were able to achieve this by condensing all their energy into a small area, but rather lines you could see coming from a mile or two up the beach, funneling right past us and continuing on their way south, holding their size and power the entire way. Numerous places along A1A had standing water anywhere from knee to nearly waist deep from waves washing over the road during the night. We looked on in awe as we gathered reports from various people both north and south of us in an attempt to capitalize as best we could on this rare opportunity. It seemed everywhere nearby was doing something similar to what we were seeing. Big, heavy, fast, tubing lefts. After a few minutes went by our crew had grown a little more. We now had Nils, Trin, Chad, Liam Michelbrink, Caleb Johnston, Trin’s buddy who’s name escapes me, and myself surfing, along with Nick Crobaugh and Kris taking photos.

After a little deliberation, we decided our best bet was just to paddle out in Boca and do a long drift.

For me, no matter how many times you’ve seen big surf, even though you know what you’re looking at and how powerful it is, what you find when you actually get in the lineup is on another level intensity wise from what you think you see on the beach. In other words, it’s difficult not to underestimate the power of the ocean even when you’ve been there before. This day was no exception. I’m sure we all had visions of driving through huge tube sections all day long. I know I did. What really happened was we spent the rest of the day paddling until our arms were about to fall off, taking some beatings like nothing I’ve ever experienced on the east coast, battling a raging current, and getting a few great waves, though being swallowed whole by most of them. We knew the drift was bad, but didn’t anticipate drifting 3 miles in half an hour our first session. After that reality set in, we made our way to Deerfield Beach, where the current was a little more manageable and we surfed there until dark.

All we could talk about afterwards was how many unbelievable waves we could have ridden if we had a jet ski at our disposal. We all got a few good waves paddling, but the reality is that there was so much water moving that the waves were very hard to get to. I’ve always liked the idea of paddling much more than using a ski to get waves. I like being more intimate and one with my surroundings, not using technology to conquer them. However, on this day, the ability to cover ground on a jet ski and get in the right spot would have made all the difference. In fact, after my first session I felt so under gunned on a 6’0” quad that I rode a 7’2” my second session just to paddle against the current and gain a little easier access to the waves. So in that sense, it was somewhat bittersweet. We did the best we could paddling though and had the privilege of witnessing wave starved south Florida briefly transform into a world class surf spot. On one final note, keep in mind this all happened while the storm was several hundred miles to the north and east of our location, and moving away. I can only imagine how heavy it was in the areas Sandy made landfall.

THEFLUIDMAG.COM 36

CENTRAL FLORIDA DINING

27 Fathoms is a new restaurant located in

Each restaurant is influenced by the

the Pavilion at Port Orange right off I-95.

people that are involved in the business,

The name “27 Fathoms” is commonly

and Chef Joe does an amazing job setting

known among fishermen as a reef in

the ambiance at 27 Fathoms. They have a

approximately 170’ of water located off

modern southern comfort feel, and always

the east coast running from Ft. Pierce,

have the customer in mind. Chef Joe

Florida north to the Carolinas, where

comes from a huge culinary background,

popular game fish reside. But don’t let the

his roots run deep with over five

name fool you, they offer a lot more than

generations of culinary experience.

just seafood. Their menu is diverse and

Our favorites include their sushi rolls,

innovative, including game options such

fresh seafood, flatbreads, salads, and

as venison, elk, wild boar, and buffalo.

wild game.The best way to describe 27

They only serve wild caught fish and

Fathoms is it brings a big city dining

utilize as much locally caught seafood as

experience to the quiet little city of Port

possible. 27 Fathoms practices the real

Orange. We highly recommend that you

food concept and believe in providing

enjoy a meal there soon. See 27 Fathoms

high quality food without chemicals or

specials in their advertisement in this

preservatives. All of their sauces,

issue of FLUID Magazine.

dressings, and soups are homemade and you can tell the difference once you’ve dined at 27 Fathoms.

37 THEFLUIDMAG.COM

Everyday 4-7pm

$1.50 Domestic Bottles $3.50 house wines and wells

Wed is Ladies Night: 5-7pm

25% off food & $3 Cosmos all night long

Fri and Sat 9-11pm

Live Music & Happy Hour specials Located at The Pavilion in Port Orange Just off I-95 5535 South Williamson Boulevard Suite 656 Port Orange, FL 32128

(386) 256-4791

CENTRAL FLORIDA DINING

Remember when your mom said that breakfast is the most important meal of the day? Well we think your mom would send you right to Cabana Bay Cafe and Grill, located at 613 N Ridgewood Avenue in Edgewater, to start your day off right. The crew at Cabana Bay know how to get you going in the A.M. with an extensive menu that covers both savory and sweet. Want some south in your mouth? Try the creamy shrimp and grits. Want to go big or go home? Try the tower of waffles with whip cream and juicy berries.

Don’t worry if you oversleep and miss breakfast, lunch and dinner is just as good. The chef at Cabana Bay combines fresh flavors to create options that are delicious, healthy and fast. We love the loaded salads and the hearty sandwiches.

Our favorite part of the whole experience has to be the atmosphere and staff. There is a definite family-friendly beach vibe that makes you instantly feel comfortable. A few words from the wise: the restaurant offers daily specials and kids eat free Tuesday-Thursday! The service is on point and the great people there will keep you coming back!

39 THEFLUIDMAG.COM

C AFFEINE

CENTRAL FLORIDA DINING

BISTRO & TIKI BAR DOWNTOWN ORMOND BEACH

Caffeine Bistro and Wine Bar combines the perfect atmosphere with unique dining options, an innovative wine list and bold flavors.

With all this, its no secret that they bring a little more to the table than everyone else in the way of food and entertainment. The outdoor space will make you remember why living in Florida is so awesome. Oh, and did we mention amazing live music? Request your favorite jam while soaking in the outdoor Kona Tiki Bar and then head inside to be transported into a sleek and cozy bistro and wine bar. The various types of artwork they feature are meant to create an eclectic ambiance that invites you to take a seat and soak it all in.

Caffeine’s original menu is available inside or outside at the Kona Tiki Bar. You will find many amazing choices that you’re not going to find anywhere else: Fresh Maine Lobster Salad, Lobster Mac & Cheese, Ultimate Cuban Sandwich, Margherita Pizza and Soy Citrus Salmon. Caffeine has you covered on every beverage you could dream of, with a beer list that is extensive and a wine that list will make you feel cultured in no time.

There are only a few places that offer a full dining experience and Caffeine hits it out of the park. Fresh, innovative flavors paired with excellent service, and a refined, but relaxed dining area will let you enjoy the finer things, while still kicking back. Want to be seen? Head to Caffeine for a fun night out. Offering some of the best nightlife in Central Florida!

41 THEFLUIDMAG.COM

Indoor & Outdoor Dining

50 Beer Choices

Wood Fired Pizzas

Drink Specials

Music Entertainment

Full Dining Menu

3 Full Liquor Bars

Complimentary Valet

Late Night Menu

Tues & Wed: 3 p.m. to 12 a.m. - Thurs, Fri & Sat 3 p.m. to 2 a.m.

See Our Full Menu at CaffeineWinebar.com 49 West Granada Blvd., Ormond Beach, FL 32174 - (386) 672-7277

C AFFEINE BISTRO & TIKI BAR DOWNTOWN ORMOND BEACH

Indoor & Outdoor Dining

50 Beer Choices

Wood Fired Pizzas

Drink Specials

Music Entertainment

Full Dining Menu

3 Full Liquor Bars

Complimentary Valet

Late Night Menu

Tues & Wed: 3 p.m. to 12 a.m. - Thurs, Fri & Sat 3 p.m. to 2 a.m.

See Our Full Menu at CaffeineWinebar.com 49 West Granada Blvd., Ormond Beach, FL 32174 - (386) 672-7277

PHOTO: NATE ADAMS (ESM)

CENTRAL FLORIDA

GROM STOP

WHAT INSPIRES YOU? Watching really good surfing gets me fired up to push my

surfing and try new things.

YOUR DREAM TRIP TAKES YOU WHERE AND WITH

LUKE MARKS AGE 14 SPONSORS FOX, ORION SURFBOARDS, DNA ENERGY DRINK, DRAGON, ETNIES, MAUI NIX, FCS, GORILLA GRIP, GROM SOCIAL HOMETOWN MELBOURNE BEACH, FL I look up to guys who surf on rail.

BIG AIRS OR DEEP PITS? Deep barrels for

sure. BEST AIR YOU EVER STUCK AND WHERE CAN WE SEE IT? Haven’t stuck

WHOM? I would like to go to Indo with all of my closest friends and a filmer.

a huge air on film but have a couple two foot airs on Vimeo. BEST ADVICE AN

YOUR DREAM GIRL? I’m dating a dreamy one now. Haha. WHERE DO YOU SEE

OLD PERSON HAS GIVEN YOU? A heat is a moving target. FAVORITE BOOK?

YOURSELF IN 5 YEARS? I hope to be still surfing and doing well in the one world

Outwitting The Devil.

rankings.

WHO’S YOUR SHAPER? Greg Geiselman (Orion surfboards).

Regular Show.

FAVORITE CARTOON CHARACTER? Rigby from The

WHERE DO YOU GO TO SCHOOL? I am homeschooled. WHO’S

FAVORITE NON SURF MOVIE? The Avengers. HAVE YOU EVER BEEN STAR-

YOUR COLLEGE TEAM? Miami Hurricanes. WHO’S GOING TO WIN THE WORLD

STRUCK? Yes, Kelly Slater, the first time I met him. BEST PLACE IN TOWN FOR

TITLE? I love Parko and I love Kelly, I would be stoked to see either of them win.

BREAKFAST? Scrambled Egg Cafe in Satellite Beach, Florida. WHAT’S YOUR

WHO’S GOING TO WIN THE SUPER BOWL? New York Giants. IF YOU OWNED

INSTAGRAM NAME? Chewguy. IF YOU HAD TO COMPARE YOUR SURFING TO

A RESTAURANT, WHAT WOULD YOU MAKE? Everything Panda Express makes.

ANYONE, WHO WOULD IT BE? I don’t know If i would compare myself to anyone.

GOLF OR TENNIS? Definitely tennis.

BROUGHT TO YOU BY 43 THEFLUIDMAG.COM

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New Smyrna Golf Club 1000 Wayne Avenue New Smyrna Beach, FL 32168

Pro Shop 386.424.2190 | Starter 386 424.2192 Restaurant 386.428.0330 (386) 767-1212 1786 Dunlawton Ave, Port Orange, FL 32127 Mon-Sat 8-6, Sun 9-5

Golf Course Designed By: Donald Ross | 1948

FLUID FLAGLER BEACH FLUID FLAGLER BEACH

RED BULL NIGHT RIDERS The Red Bull Night Riders competition is one of the most unique tow-at competitions on the coast. This year, six of Florida’s top surfers had to deal with strong winds, rip currents and choppy conditions, all in the dark of night. In spite of the rough conditions, over 2,000 spectators braved the rain and winds to cheer on the Red Bull Night Riders as they pushed their limits to pull off their best trick. This is the third time the nighttime tow-at event took place at Flagler Beach, as a part of the 13th Annual Tommy Tant Memorial Surf Classic presented by Nautica.

PHOTO: ROBERT SNOW / RED BULL CONTENT POOL

“The fans are really dedicated to this event.”

One of the highlights of the event was the addition of local favorite, Brandon Hoffman. It was the first time in the three years, a local surf hero made the elite roster of competitors.

The crowd was both thrilled and proud as the Flagler Beach local took to the waves in the toughest conditions the event has seen to date.

“I’m amazed that so many people fought the weather to cheer on their favorite rider,” expressed host Will Tant. “The fans are really dedicated to this event.”

The winds were high and the lights were bright as each rider went full force soaring into the night sky. Each exhausted and elated surfer gave everything they had in the harsh environments of the night. In the end, Red Bull Night Riders rookie Evan Thompson

brought home the win to his family, a legacy from his older brother Cody Thompson who won the event last year. Evan solidified respect as an aerialist, winning the event with his back and front side rotation.

“I was patient,” stated winner Evan Thompson on dealing with the challenging conditions.

“I wanted to prove that I could go big.” With rough conditions, Evan Thompson posted a winning score of 6.5 out of a possible 10 points.

Completing the roster for the evening were Jesse Heilman, Blake Jones, Oliver Kurtz, Jake McQuire, and local surfer Brandon Hoffman. “Of all the surfers on the east coast, these guys were the best picks,” said veteran judge Gordon Lawson. “Evan was the man to beat, and his clean consistency took the lead.”

THEFLUIDMAG.COM 46

CENTRAL FLORIDA

EVENTS CALENDAR 01/03 | The Adolescents | Cafe Da Vinci | DeLand 01/05 | Chief Keef with Caskey (Ymcmb) | Firestone Live | Orlando 01/09 | Creedence Clearwater Revisited | The Peabody | Daytona Beach 01/10-01/12 | Surf Expo | Orange County Convention Center | Orlando 01/10-01/13 | The Walt Disney World Marathon Weekend | ESPN Wide World of Sports 01/11 | Lights Out Festival Presents Lil John | UCF Arena | Orlando 01/11 | The Darkness | Hard Rock Live | Orlando 01/15 | LuLu’s 5K Fun Run | LuLu’s Oceanside Grill | Ormond Beach 01/16 | Biggz General | Sports Page Live | Melbourne Beach 01/16 | Galactic featuring Corey Glover from Living Colour | The Plaza Live | Orlando 01/17 | Yonder Mountain String Band | The Plaza Live | Orlando 01/17 | Ellie Goulding | Hard Rock Live | Orlando 01/17 | Hot Water Music | The Beacham | Orlando 01/19 | FLUID Party | Hidden Treasure | Port Orange 01/19 | Tropic Beauty Bikini Contest | 509 Lounge | Daytona Beach 01/20 | Emilie Autumn | The Beacham | Orlando 01/23 | Jackyl | House of Blues | Orlando 01/25 | Justin Bieber: Believe Tour | Amway Center | Orlando 01/25 | Ron White | Hard Rock Live | Orlando 01/26 | Luke Bryan: Dirt Road Diaries 2013 | Amway Center | Orlando 01/26 | Advance Auto Parts Monster Jam | Florida Citrus Bowl | Orlando 01/30 | G. Love & Special Sauce | The Plaza Live | Orlando 01/31 | The Price is Right Live | The Peabody | Daytona Beach

Zen Bistro Authentic Thai Cuisine

01/31 | Penn & Teller | Hard Rock Live | Orlando 02/01 | The O’jays | The Peabody | Daytona Beach 02/02 | Allstar Weekend with Cute is What We Aim for | House of Blues | Orlando 02/03 | Superbowl | Watch at one of our great sponsors | New Orleans 02/04 | The xx | The Beacham | Orlando 02/07 | Reel Big Fish | House of Blues | Orlando

386.248.0453 zenbistrodaytona.com

112 Bay Street Daytona Beach, Fl 32114

02/09 | FLUID Party | House for Beer | Port Orange Pavilion 02/11 | Flogging Molly | House of Blues | Orlando 02/13 | Kenny Rogers | The Peabody | Daytona Beach 02/15 | Imagine Dragons | House of Blues | Orlando 02/15 | Johnny Winter | The Plaza Live | Orlando 02/16 | Alan Parsons | The Plaza Live | Orlando 02/16 | Healthy Souls Charity Beer Tasting | House for Beer | Port Orange Pavilion 02/18 | To Write Love On Her Arms Heavy & Light Tour | House of Blues | Orlando 02/20 | Lindsey Stirling | The Plaza Live | Orlando 02/21 | Jeff Dunham | Silver Spurs Arena at Osceola Heritage Park | Kissimmee 02/21 | Ziggy Marley - Wild and Free Tour | House of Blues | Orlando 02/24 | PINK with special guest The Hives | Amway Center | Orlando 02/25 | Muse | Amway Center | Orlando 02/26 | Sarah Brightman: Dreamchaser World Tour | Amway Center | Orlando 02/28 | Cradle of Filth 2013 Tour | House of Blues | Orlando 02/28 | The Midtown Men | The Peabody | Daytona Beach *SCHEDULE SUBJECT TO CHANGE

All-U-Can-Eat Snow Crab EVERY DAY! Steaks · Ribs · Wings · Burgers · Seafood · Cold Beer THE NEWS JOURNAL

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Open Daily 11 AM, noon on Sunday Serving Lunch & Dinner MasterCardTM

www.charliehorserestaurant.com

TAK AVAI E-OUT LABL E

810 S. Atlantic Ave., Ormond Beach • 672-4347

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FLUID BLESS AMERICA, SPRING IS COMING!

UP NEXT...

BEN HORAN | VARIAL HEEL FLIP PHOTO : HANSEL REID

SURF BOARD GUIDE FLAGLER BEACH FORGOTTEN COAST SPOTLIGHT SUPERCROSS DAYTONA

THEFLUIDMAG.COM 52

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1. BIG THANKS TO REANNA!! A HUGE PART OF OUR PHOTO SHOOTS. BEST MAKEUP ARTIST EVER!!

2. WEIRD MUSTACHES, WEIRD FACES, AND CRAZY DUDES. DAYTONA/ORMOND BEACH REPRESENTING! 3. SANTA’S LITTLE HELPERS:) 4. MOVEMBER MUSTACHES MAUI NIX MAFIA 5. TIM TRUELOVE SANDWICH WITH A SIDE OF STACHE. 6. FLUID MAGAZINE PHOTO SHOOT-THE VIEW DOESN’T GET MUCH BETTER. 7. MAKING MUSTACHES LOOK HOT. OFF THE HOOK RAW BAR AND GRILL/RED DOG MOVEMBER EVENT. 53 THEFLUIDMA G . C O M

8. BLAKE JONES SCORES!!

9. HOLIDAY BEER TREE, WITH ALL THE RIGHT ORNAMENTS!!

10. HULK-MANIA IN FULL EFFECT! 11. BFF-BRONZING FOXY FEMALES 12. MAD LOVE AT THE TOMMY TANT MEMORIAL CONTEST! 13. STAY THIRSTY MY FRIENDS...KRIS KERR FLUID CONTRIBUTOR 14. ERIC GEISELMAN IS BACK IN TOWN AND IS FLIPPING OUT!!

15. SURF ETIQUETTE. DON’T CUT OFF THE BEST SURFER IN THE WATER WHILE POOPING ON YOUR BOARD.