TITANS OF FRANCHISING
From Member to Owner: How RockBox Fitness Changed Her Life by Becca Brennan, Director of Branding, RockBox Fitness
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ulti-unit franchise owner Shia Tolbert and her husband, Mike, always knew that franchise ownership was in their future. Shia became a member at RockBox Fitness in south Charlotte,
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NC after trying multiple other fitness studios following the birth of their youngest child. When it came time for them to look into franchising more seriously, they knew RockBox would be a perfect fit because Shia had witnessed the personal and physical transformation first hand. Shia
FEBRUARY 2022 | WWW.FRANCHISEJOURNAL.COM
talks about her experience with RockBox and how owning a franchise has changed her life and her family’s life in a recent interview:
Q: What drew you to
RockBox Fitness as a business opportunity? A: I saw firsthand how
