SS14
OUR MANIFEST: ADDING COLOUR When something gets old and conservative it becomes predictable. To transform and adapt is a law of nature. That’s why we named ourselves TRIWA – Transforming the Industry of Watches. Forget golf, Formula 1, moon landings and status symbols. Our inspiration comes from the ever-changing world we live in, especially from contemporary art and design. Creativity and fun have overtaken tradition and heritage. When we create, we create for a very selected target audience, ourselves. Whether a piece gets made or not depends solely on whether we want to wear it or not. Happily there are kindred spirits like you out there, who also like what we like. Together, we’re adding a little colour to an otherwise rather bland world and are starting to transform the industry we act in.
Five days in Istanbul
Our search for colourful people and TRIWA personalities continues from Berlin, where we shot the AW13 lookbook, to Istanbul. The city is mind-blowing at first sight, filled with great culture and strong characters. Historic and modern, secular and religious, urban and rural are all mixed up in this multifaceted metropolis which gives character to both the city’s landscape and the people. This is a place where you, side by side, can find castles, clubs, mosques, mansions, mosaic, modern art, spices and skyscrapers and last but not least colourful creatives. We got the chance to experience their city for a week and discover their favourite Istanbul spots. We thank you all for contributing to our catalogue and for showing your beautiful city.
Beygü Gölçin, Artist
Indigo Turtle Nicki & Walter L ansen Chrono
E Z G İ K IR A M ER , STYLIST
Al abasteR Olivi a, Midnight Gr ace & Stirling Niben
E M RE D O Ğ R U , P H O T O GR A P H ER
Havana damiEn, Havana Miles, Walter L ansen & Stirling Niben
Ö Z GÜR E M RE YIL D IRI M , A C T O R Turtle clyde & Stirling Niben
SEL M A ERGEÇ , A C TRESS
Crimson Olivi a, Havana Gr ace, Stirling Niben & Purple Gold Niben
LE V EN T O P S A K A L , B A S K ET B A LL P L A YER Havana Damien, Walter L ansen
A y l i n H ad i , M od e l a g e n t
Crimson Olivi a, Turtle Clyde, Rose L ansen Chrono
SS14 WATCHES This season we’ve focused on extending our assortment of stainless steel watches, by adding two new Lansen watches in shiny gold and brushed gun metal. We also felt that the Lansen needed a sibling, so we created the Lansen Chrono to keep it company. Lansen Chrono is a neat, sophisticated chronograph, with signature round hour indexes and date function at 4h. It comes in four colours, all with radially brushed dials and sub dials, and a large variety of straps ranging from a dressier link bracelet to a sporty canvas strap. It’s a new favorite here among us at TRIWA, and we really hope you will like it as much as we do. But TRIWA wouldn’t be TRIWA without some colourful additions to the collection. After all it is spring! The brightest shining star might be a golden Niben with bright purple detailing and a double wrap strap in vibrant purple canvas and organic tan leather. It’s joined by a more subdued stainless steel Niben with a sky-blue canvas strap. It’s a diverse selection of timepieces, with a deep spectrum of colours, material, textures and detailing, playful yet sensible. Enjoy!
L A NSEN CHRONO
W a l t e r | L ansen C hrono
W a l t e r | L ansen C hrono
G r a y C l a s s i c C A N V AS
Black Classic
L CST101 | CL 0 61613
L CST101 | CL 0127 13
G o l d | L ansen C hrono
G o l d | L ansen C hrono
C o gn a c C l a s s i c
N a v y C l a s s i c C a nv a s
L CST103 | CL 0 62 913
L CST103 | CL 0 6 0 7 13
L A NSEN CHRONO
R o s e | L ansen C hrono
R o s e | L ansen C hrono
Tan Br aided
Rose Brace
R o s e | L ansen C hrono T a n Tw i s t
L CST104 | BD 010 61 4
L CST104 | BR021 41 4
L CST104 | T W010 61 4
STIRLI N G | L ansen C hrono
STIRLI N G | L ansen C hrono
STIRLI N G | L ansen C hrono
O r a ng e C l a s s i c C a nv a s
S tainle s s S teel Me sh
Black Classic
L CST102 | CL 0 6 0 512
L CST102 | ME 021212
L CST102 | CL 013012
L A NSEN
L A NSEN
STIRLI N G | L A N S E N
STIRLI N G | L A N S E N
G OLD | L A N S E N
ROSE | L A N S E N
ROSE | L A N S E N
Black Mono Braided
Black Mono Braided
B r o wn M o n o B r a i d e d
B r o wn M o n o B r a i d e d
TA N M o n o B r a i d e d
B r o wn M o n o
L A ST102 | MO 012 612
L A ST102 | MB010112
L A ST10 8 | MB010213
L A ST101 | MB01021 4
L A ST101 | MB010 61 4
L A ST104 | MO 011812
G OLD | L A N S E N
Wa lt e r | L A NSEN
Wa lt e r | L A NSEN
N a v y M o n o C a nv a s
Black Mono
O r a ng e M o n o C a nv a s
L A ST10 8 | MO 0 6 0 7 13
L A ST10 9 | MO 010112
L A ST10 9 | MO 0 6 0 512
B RO N Z E | L A N S E N
NEVIL
NEVIL
STIRLI N G | N E V I L
STIRLI N G | N E V I L
ROSE | N E V I L
W ALTER | N E V I L
W ALTER | N E V I L
Blue Steel | NEVIL
Steel Mesh
B r o wn N a t o
Tan Cl a s sic
B r o wn C l a s s i c
S k y C l a s s i c C a nv a s
N a v y C l a s s i c C a nv a s
NEST102 | ME 021212
NEST101 | NA010212
NEST10 5 | CL 0117 1 4
NEST103 | CL 011912
NEST103 | CL 0 6 0 812
NEST108 | CL 0 6 0 7 12
M O N O C RO M E | N E V I L
ROSE | N E V I L
G OLD | N E V I L
Petrolium | NEVIL
STIRLIT | N E V I L
B LUE RA V E N | N E V I L
Rose Gold Brace
Gold Mesh
B r o wn C l a s s i c
P u r p l e C l a s s i c C a nv a s
Black Stitch
N av y S t i t c h
NEST10 6 | BR021 41 4
NEST104 | ME 021313
NEST107 | CL 011812
NEST109 | CL 0 62 012
NE AC112 | ST010113
NE AC11 4 | ST010 7 12
NEVIL
L omin
RA V E N | N E V I L
RA V E N | N E V I L
HA V A N A | N E V I L
C ORAL | L O M I N
A Q UA | L O M I N
Tan S titch
Black Stitch
B r o wn S t i t c h
C o r a l R u bb e r
T u r q u o i s e R u bb e r
NE AC101 | ST010 612
NE AC101 | ST010112
NE AC102 | ST010212
L OAC10 9 | RU042 412
L OAC110 | RU042312
HA V A N A | N E V I L
B LUE F A C E | N E V I L
ALA B ASTER | N E V I L
M O N O C RO M E | L O M I N
M ID N I G HT | L O M I N
O r a ng e S t i t c h
C o gn a c C l a s s i c
Tan S titch
N a v y R u bb e r
B l a c k R u bb e r
NE AC102 | ST010 512
NE AC10 9 | CL 010313
NE AC110 | ST010 612
L OAC10 8 | RU040 7 12
L OAC102 | RU040112
N i b en
S t i r l i ng | N I B E N
S t i r l i ng | N I B E N
P ur ple Gold | NIBEN
B r o wn C l a s s i c
S k y C l a s s i c C a nv a s
P u r p l e Tw i s t C a nv a s
NIST101 | CL 010212
NIST101 | CL 0 6 0 812
NIST102 | T W0 62 013
Midnigh t | NIBEN
N AV Y | NIBEN
HURRI C A N E | N I B E N
Black Classic
N a v y C l a s s i c C a nv a s
B r o wn C l a s s i c
NI AC103 | CL 010113
NI AC10 5 | CL 0 6 0 7 12
NI AC101 | CL 010212
Brasco C hrono / Brasco
EB ON Y | BR A SCO CHRONO
TURTLE | B R A S C O C H R O N O
I V ORY ROSE | B R A S C O C H R O N O
B l a c k Tw i s t
B r o wn Tw i s t
Tan Cl a s sic
D C AC 10 8 | T W010113
D C AC103 | T W010213
D C AC104 | CL 010 61 4
SS14 SHADES This is our third season of making sunglasses and our collection is steadily growing. We proudly present four precious newcomers ready to adorn your face. Meet Grace, Olivia, Nicki and Miles who are waiting to become the unprotected eyes new best friend, accompanied by some bright new additions of old favourites. We’ve played around with vibrant colours, steel, transparencies, heavy material thicknesses and bold shapes to add a little attitude to your summer disguise. As usual the TRIWA sunglasses have classic silhouettes, beautifully handcrafted in acetate, with contemporary detailing and contrasting temple tips. Each frame is carefully polished and fitted with lenses from Carl Zeiss Vision, optical class 1, a guarantee of full protection of your eyes. Now, lets hope for sun, a hangover or just a bit of attitude to kick off the TRIWA shades season.
F LA M I N G O | B R A S C O C H R O N O
TURTLE | B R A S C O
N AKED | B R A S C O
Pink Classic
T u r t l e Ac e t a t e
N a k e d Ac e t a t e
D C AC113 | CL 011112
DA AC101 | AC 032213
DA AC102 | AC 032113
OLI V I A
A l a b a s t e r | O livia SH AC162
In d i g o | O livia
B l a c k o y s t e r | O livia
C r i m s o n | O livia
SH AC163
SH AC161
SH AC164
D E BB I E
B l a c k O y s t e r | D E BB I E SH AC15 4
RU B Y | D E BB I E
T u r t l e | D E BB I E
I V ORY | D E BB I E
SH AC12 4
SH AC153
SH AC123
NiCK I
T u r t l e | N ic k i SH AC16 7
In d i g o T u r t l e | N ic k i
C r y s t a l | N ic k i
SH AC16 6
SH AC165
DR E X EL
M ID N I G HT | D R E X E L SH AC102
TURTLE | D R E X E L SH AC101
THELMA
Leopard | THELMA SH AC12 6
M ID N I G HT | T H E L M A
P EA C H | T H E L M A
Turtle | THELMA
SH AC11 4
SH AC113
SH AC1 4 4
C LY DE
M i d n i g h t | CLY DE SH AC155
TURTLE | C L Y D E
H ava n a | CLY DE
SH AC157
SH AC156
DA MIEN
HOR N | D A M I E N SH AC1 48
HA V A N A | D A M I E N SH AC1 49
ERNEST
HOR N | E R N E S T SH AC137
M ID N I G HT | E R N E S T
TURTLE | E R N E S T
SH AC13 6
SH AC135
MILES
S i e nn a | M iles SH AC17 0
G r e e n T u r t l e | M iles
H a v a n a | M iles
SH AC16 9
SH AC168
LECTOR
TURTLE | L E C T O R SH AC119
M ID N I G HT | L E C T O R
Horn | LECTOR
Green Turtle | LECTOR
SH AC118
SH AC151
SH AC152
GR ACE
H a v a n a | G race SH AC16 0
M i d n i g h t | G race
P e a c h | G race
SH AC159
SH AC15 8
BONNIE
C h a mp a gn e | B O N N I E SH AC12 5
M ID N I G HT | B O N N I E
HOR N | B O N N I E
Fuchsia | BONNIE
SH AC121
SH AC12 0
SH AC150
HENRY
I V ORY | H E N R Y SH AC133
TURTLE | H E N R Y
M ID N I G HT | H E N R Y
SH AC132
SH AC131
G REE N TURTLE | H E N R Y
I N DI G O TURTLE | H E N R Y
SH AC13 4
SH AC13 4
WATCHE S NAME
SHADES CASE SIZE
ART.NR.
BAND
BAND ART. NR.
MOVEMENT
Name
Art. Nr.
O li v ia
NEVIL Raven Nevil
42 mm
NEAC101
Tan Stitch
ST010612
Miyota OS21
Alabaster Olivia
SHAC162
Raven Nevil
42 mm
NEAC101
Black Stitch
ST010112
Miyota OS21
Indigo Olivia
SHAC163
Havanna Nevil
42 mm
NEAC102
Brown Stitch
ST010212
Miyota OS21
Black Oyster Olivia
SHAC161
Havanna Nevil
42 mm
NEAC102
Orange Stitch
ST010512
Miyota OS21
Crimson Olivia
SHAC164
Blue Face Nevil
42 mm
NEAC109
Cognac Classic
CL010313
Miyota OS21
Debbie
Alabaster Nevil
42 mm
NEAC110
Tan Stitch
ST010612
Miyota OS21
Ivory Debbie
SHAC123
Blue Raven Nevil
40 mm
NEAC112
Black Stitch
ST010113
Miyota OS21
Ruby Debbie
SHAC124
Monocrome Nevil
42 mm
NEAC114
Navy Stitch
ST010712
Miyota OS21
Turtle Debbie
SHAC153
Stirling Nevil
42 mm
NEST102
Stainless Steel Mesh
ME021212
Miyota OS21
Black Oyster Debbie SHAC154
Stirling Nevil
42 mm
NEST101
Brown Nato
NA010212
Miyota OS21
N ic k i
Rose Nevil
40 mm
NEST105
Tan Classic
CL011714
Miyota OS21
Turtle Nicki
SHAC167
Rose Nevil
40 mm
NEST106
Rose Gold Brace
BR021414
Miyota OS21
Indigo Turtle Nicki
SHAC166
Gold Nevil
40 mm
NEST104
Gold Mesh
ME021313
Miyota OS21
Crystal Nicki
SHAC165
Petroleum Nevil
42 mm
NEST107
Brown Classic
CL011812
Miyota OS21
Dre x el
Walter Nevil
40 mm
NEST103
Brown Classic
CL011912
Miyota OS21
Midnight Drexel
SHAC102
Walter Nevil
40 mm
NEST103
Sky Classic Canvas
CL060812
Miyota OS21
Turtle Drexel
SHAC101
Blue Steel Nevil
42 mm
NEST108
Navy Classic Canvas
CL060712
Miyota OS21
T helma
Stirlit Nevil
40 mm
NEST109
Purple Classic Canvas
CL062012
Miyota OS21
Leopard Thelma
SHAC126
Midnight Thelma
SHAC114
BRASCO CHRONO Ivory rose Brasco Chrono
39 mm
DCAC104
Tan Classic
CL010614
Miyota OS21
Peach Thelma
SHAC113
Ebony Brasco Chrono
39 mm
DCAC108
Black Twist
TW010113
Miyota OS21
Turtle Thelma
SHAC144
Turtle Brasco Chrono
39 mm
DCAC103
Brown Twist
TW010213
Miyota OS21
Cly de
Flamingo Brasco Chrono
39 mm
DCAC113
Pink Classic
CL011112
Miyota OS21
Midnight Clyde
SHAC155
Turtle Clyde
SHAC157 SHAC156
BRASCO Turtle Brasco
39 mm
DAAC101
Turtle Acetate
AC032213
Miyota 2115
Havana Clyde
Naked Brasco
39 mm
DAAC102
Naked Acetate
AC032113
Miyota 2115
Damien Horn Damien
SHAC148
Midnight Lomin
38 mm
LOAC102
Black Rubber
RU040112
Miyota 2035
Havana Damien
SHAC149
Monocrome Lomin
38 mm
LOAC108
Navy Rubber
RU040712
Miyota 2035
E rnest
Aqua Lomin
38 mm
LOAC110
Turquoise Rubber
RU042312
Miyota 2035
Horn Ernest
SHAC137
Coral Lomin
38 mm
LOAC109
Coral Rubber
RU042412
Miyota 2035
Midnight Ernest
SHAC136
Turtle Ernest
SHAC135
LOMIN
NIBEN Stirling Niben
38 mm
NIST101
Brown Classic
CL010212
Miyota 2115
M iles
Stirling Nibben
38 mm
NIST101
Sky Classic Canvas
CL060812
Miyota 2115
Sienna Miles
SHAC170
Purple Gold Niben
38 mm
NIST102
Purple Twist Canvas
TW062013
Miyota 2115
Green Turtle Miles
SHAC169
Midnight Niben
38 mm
NIAC103
Black Classic
CL010113
Miyota 2115
Havana Miles
SHAC168
Hurricane Niben
38 mm
NIAC101
Brown Classic
CL010212
Miyota 2115
L ector
Navy Niben
38mm
NIAC105
Navy Classic Canvas
CL060712
Miyota 2115
Turtle Lector
SHAC119
Midnight Lector
SHAC118
LANSEN Rose Lansen
38 mm
LAST101
Brown Mono Braided
MB010214
Miyota 2035
Horn Lector
SHAC151
Rose Lansen
38 mm
LAST101
Tan Mono Braided
MB010614
Miyota 2035
Green Turtle Lector
SHAC152
Stirling Lansen
38 mm
LAST102
Black Mono Braided
MB010112
Miyota 2035
G race
Stirling Lansen
38 mm
LAST102
Brown Mono
MO012612
Miyota 2035
Havana Grace
SHAC160
Bronze Lansen
38 mm
LAST104
Brown Mono
MO011812
Miyota 2035
Midnight Grace
SHAC159
Gold Lansen
38 mm
LAST108
Navy Mono Canvas
MO060713
Miyota 2035
Peach Grace
SHAC158
Gold Lansen
38 mm
LAST108
Brown Mono Braided
MB010213
Miyota 2035
B onnie
Walter Lansen
38 mm
LAST109
Black Mono
MO010112
Miyota 2035
Champagne Bonnie
SHAC125
Walter Lansen
38 mm
LAST109
Orange Mono Canvas
MO060512
Miyota 2035
Midnight Bonnie
SHAC121
Horn Bonnie
SHAC120
Walter Lansen Chrono
38 mm
LCST101
Black Classic
CL012713
Miyota OS11
Fuchsia Bonnie
SHAC150
Walter Lansen Chrono
38 mm
LCST101
Gray Classic Canvas
CL061613
Miyota OS11
H enr y
Stirling Lansen Chrono
38 mm
LCST102
Black Classic
CL013012
Miyota OS11
Ivory Henry
SHAC133
Stirling Lansen Chrono
38 mm
LCST102
Stainless Steel Mesh
ME021212
Miyota OS11
Turtle Henry
SHAC132
Stirling Lansen Chrono
38 mm
LCST102
Orange Classic Canvas
CL060512
Miyota OS11
Midnight Henry
SHAC131
Gold Lansen Chrono
38 mm
LCST103
Cognac Classic
CL062913
Miyota OS11
Green Turtle Henry
SHAC134
Gold Lansen Chrono
38 mm
LCST103
Navy Classic Canvas
CL060713
Miyota OS11
Indigo Turtle Henry
SHAC134
Rose Lansen Chrono
38 mm
LCST104
Tan Braided
BD010614
Miyota OS11
Rose Lansen Chrono
38 mm
LCST104
Tan Twist
TW010614
Miyota OS11
Rose Lansen Chrono
38 mm
LCST104
Rose Brace
BR021414
Miyota OS11
L ansen C hrono
ABOUT US Not so long ago, back in 2007, four friends decided to quit their day jobs to focus on a shared dream. With the energy and daring of complete enthusiasts they dedicated themselves to Transform the Industry of Watches, which also became the name of the company; TRIWA. Of course, none of them knew much about watch-making, but that didn’t matter because they didn’t want to do things the same way they’d been done before anyway. They were tired of the F1 cars, the mahogany display cabinets, the father and son bonding, the lunar landings and famous actors in front of airplanes. In short, they were tired of the lack of contemporary design, humour and creativity in the watch industry. Though they didn’t have the haughty Swiss watch-making heritage, what they had was more important: a modern Swedish idea and a will to transform. So they built their office in an old stable in the middle of Stockholm and set off creating their first collection of watches. From that day on, in order to keep transforming and “adding colour” – which is the company motto – they are always looking outside of the industry for inspiration, with art serving as their main muse. Today the product portfolio also features colourful shades, and that old stable houses 12 colourful people whose sole purpose in life is to find new ways of creating, packaging and distributing the TRIWA brand.
TRI W A A B
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