Tile International 2/2023

cersaie 20 23

Pure individuality.

Schlüter®-KERDI-BOARD-W

Maximum flexibility and individual design: Schlüter-KERDI-BOARD-W opens up the easiest way to a designer washbasin. The prefabricated element made of KERDI-BOARD is extremely light, can be freely cut to size and can be immediately covered with tiles. The set includes all relevant waterproofing components, the connection thread for traps and offers KERDI-LINE-VARIO drainage profiles a perfect fit. The Schlüter washbasin is suitable for installation in niches or wall ceilings and allows free-floating installation with wall brackets. schluter.com

Energy saving throughout the whole surface.

Schlüter®-Surface heating systems

The importance of saving energy is obvious - the solution for this is on the wall and on the floor. With Schlüter-BEKOTEC-THERM and Schlüter-DITRA-HEAT-E, we have developed two pioneering surface heating systems that make energy efficiency simple. In combination with renewable energy sources, the sustainable heating systems from Schlüter-Systems efficiently and precisely provide cosy warmth on walls and floors.

schluter.com

Schlüter-BEKOTEC-THERM: Ideal for heat pumps and other efficient energy generators thanks to low supply temperature.

PRODESO® HEAT GRIP 5 & 8 SYSTEM

PRODESO ® HEAT GRIP 5 and PRODESO ® HEAT GRIP 8 are floor and wall heating systems with electric heating cables. Both systems are composed of a polyethylene membrane, electric cables of various lengths, a touch screen and wi-fi thermostat. The membranes, uncoupling, waterproofing and vapour management with thickness 8.5 and 5.5 mm, guarantee a correct anchoring of the heating cable. The latest generation thermostat, touch screen and wi-fi, allows personalized programming even remotely. The 5.5 mm diaphragm is also available in the adhesive version “PRODESO ® HEAT GRIP 5 STICK”.

A New evolution with the goal of flexibility, innovation and energy efficiency.

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What’s up

Gian Paolo Crasta g.crasta@tiledizioni.it

To provide a clearer understanding of how Europe’s construction sector is performing, we are publishing the overview and forecasts shared at the 95th Euroconstruct Conference, which reveal a downward revision of the prospects for the construction market.

After a record 2022, the Italian ceramic industry is also expected to see a downturn, on the basis of the figures for the first quarter of 2023, which clearly indicate the magnitude of the decline in global demand.

As we do every year, however, we are also publishing a report on Italy’s major ceramic manufacturers and the factors affecting their economic indicators, including an unprecedented focus on green investment and a look at the latest products they are unveiling at Cersaie, which always have the potential to set new trends.

Excitement is building, in fact, as we await the opening of this 40th edition of the trade show, whose new layout and cultural programme boasting major names from the world of international design confirm its credentials as an unmissable fixture for trade professionals from all over the world.

This issue’s interviews and product previews also include a selection of interesting case histories revolving around ceramic and the latest technologies for its installation.

Furthermore, in collaboration with surfacesinternational.com, which takes a 360° view of the coverings market, we publish a review of new materials for architecture and original projects, in which latest-generation coverings, in a wide range of guises, play a starring role.

ABK Group continues its investment programme

Following its acquisition of Gardenia Orchidea and the French company Desvres two years ago, ABK Group is proceeding with its growth and expansion strategy.

As such, the Group recently announced the acquisition of a business division of the former Target Group based in Fiorano Modenese, complete with brands, plants and real estate in the form of a prestigious office building and a 6000 square metre factory complex (pictured). The Group will thus extend its brand portfolio with two top-end names, 14 Ora Italiana and Fuoriformato, both with a firm emphasis on design and decoration, thanks in part to their made-to-order products, which transfer artistic ceramic to large-format panels.

ABK Group is also proud to announce that its new line for the production of ex-

tra-thick Full Vein 3D slabs at the Solignano plant is now on-stream and is one of the most advanced and eco-sustainable production facilities in the world. Backed by 20 million euros of investment in research and innovation, this technological upgrade will make it possible to manufacture through-vein slabs, by means of controlled digital mixing of various coloured raw materials, giving the Group a production capacity of 13 million square metres per year.

“This progression,” explained Roberto Fabbri, Chairman of ABK Group, “will enable us to achieve the expansion that we’ve been striving for by means of substantial investments in recent years, and to set up a sales centre with showrooms dedicated to all the Group’s brands. This marks another important step towards our repositioning in the ceramic industry’s luxury segment.”

from Schlüter-Systems create new opportunities for tile installers – especially in conjunction with renewable energy sources and popular heat pumps. The company’s display at Stand A18-B17 in Hall 32 will highlight various assemblies of the thin-layer floor heating system Schlüter-BEKOTEC-THERM along with the electric floor and wall heating system Schlüter-DITRA-HEAT-E. Both generate pleasant warmth in little time due to their thin assembly and intelligent, low-energy design. At Cersaie, Schlüter-Systems will also present a new component that enables the electrical system to unfold its full potential, especially in energy-efficient buildings.

Schlüter-Systems at Cersaie 2023

The Schlüter-Systems stand at this year’s Cersaie trade fair in Bologna will focus on intelligent system solutions for sustainable and energy-efficient heating as well as interior and exterior design options.

In times of global energy shortages, tiles are in greater demand than ever, as their excellent heat distribution qualities open up fresh perspectives for minimising energy consumption. The floor and wall heating systems

Florim publishes the 15th edition of Sustainability Report

Florim published the 15th edition of its Sustainability Report, the document that transparently describes the economic, social and environmental results achieved in 2022 and presents the objectives planned for the near future.

The document reports on a year full of new projects. Topping the list is the opening of flagship stores in Paris and Rome in addition to the other Florim spaces in the international design districts, arriving at a total of 10 by the end of 2023.

Also worthy of note is the first place earned in The Factory in the Landscape international competition promoted by UNESCO Clubs, for achieving ecological transition goals and respecting the landscape and environment.

The financial results for 2022 featured a consolidated turnover of €584 million, up more than 22%, and investments of €152 million, a significant increase compared to the previous year. Over the past 11 years €58 million has been invested in environmental sustainability measures, of which around €8 million in 2022.

With regard to the environment, in ad-

dition to the 129,388 tonnes of CO2 not emitted since 2012 (of which 18,346 in 2022), of particular interest is the launch of a decarbonisation project that envisages measuring the impact of the company’s operations in order to implement a strategy of progressive emissions reduction. In 2023 the company launched an e-mobility pilot project for the transport of slabs between the Mordano and Fiorano plants, which, thanks to the use of electric trucks, will result in the avoidance of about 560 tonnes of CO2 emissions per year. And of course we can’t forget the new 4.5 MWp photovoltaic plant in Mordano, bringing the company’s total output to 12.3 MWp of power from 64,000 m2 of installed panels. Initiatives in the area of social responsibility continue with a focus on employees and the local community thanks to the contribution of the Ing. Giovanni Lucchese Foundation. Among the most interesting activities those of the Florim Health & Training Centre for doctors, employees and the local region (started in 2021). In 2022 the company celebrated 10 years since the launch of the Summer Camp project and initiated a collaboration with the MAXXI Museum in Rome.

The impact report that the company draws up each year as a Benefit Corpo-

ration detailed the following objectives for the future: the renewal of B Corp certification, reduced consumption of water, raw materials and emissions, the installation of more solar panels and the definition of a new agreement with the Sassuolo Hospital for the benefit of employees and the local area.

Brevetti Montolit seals a deal with GNC Blister Packaging

As part of its drive to reduce its energy consumption and environmental impact, Brevetti Montolit recently signed an agreement with GNC, a historic supplier of blister packaging, under which it will return the cartons it uses for its packaging to their manufacturer. This virtuous cycle will cut the amount of cardboard the company uses by about 2,000kg per year, while also significantly reducing the amount of space and time it allocates to storing and disposing of it.

This latest initiative forms part of Brevetti Montolit’s environmental, social and governance programme, and will help the company achieve some of the goals it set in its 2023 Sustainability Report.

Geberit reports increase in profitability despite decline in volumes

The Geberit Group posted net sales of CHF 893 million in the first quarter of 2023, an 8.9% decrease on the previous year’s figure (adjusted for negative currency effects, the decrease came to 4.3%).

These figures were positively impacted by price increases of around 12%.

The decline in volume was primarily due to the record-high figures in the same quarter in the previous year and, to a lesser extent, the now completed reduction of excess inventories at wholesalers and a slowdown in the renovation business. In some European countries, there was also a shift in demand from sanitary to heating solutions due to the energy crisis.

In total, operating cashflow (EBITDA) fell by 2.5% to CHF 296 million.

The EBITDA margin increased by 220 basis points to 33.1% compared to 30.9% in the same period in the previous year.

Regionally, currency-adjusted net sales in Europe fell by 6.0%, in the Far East/Pacific by 7.7% and in America by 1.3%. In contrast, the Middle East/ Africa region saw growth of 37.4%. All three product areas reported losses: Installation & Flushing Systems 5.8%, Bathroom Systems 4.6% and Piping Systems 2%.

Given the challenging environment facing the construction industry, the forecasts for the current year remain cautious.

However, Geberit’s management is convinced that it can continue to achieve its medium-term targets of average annual net sales growth in local currencies of 4% to 6% and an average EBITDA margin of 28% to 30%.

Litokol opens new plant in India with Pidilite Industries

Having signed a joint venture agreement with the chemicals group Pidilite Industries Ltd in 2019, Litokol Spa, which has been manufacturing adhesives, sealants and special products for ceramics and construction for over 50 years, opened a new production facility in Amod in the Indian state of Gujarat at the beginning of June. On the same day that the ribbon was cut at the new Litokol plant, Pidilite took the opportunity to inaugurate two other new production facilities connected with natural stone and coverings installation products.

Litokol’s new facility in India is equipped with a technologically advanced production plant, which produces epoxy, polyurethane and other reactive two-component products for the ceramic and construction industries. Indian production will focus on Starlike® EVO, the most advanced epoxy grout on the market, developed on the back of continuous evolution and multiple international patents. On the basis of this transfer of Italian technology and know-how, Pidilite Industries is now acting as sole distributor on the Indian market, thanks to its well established network and the extension of the ROFF range, specialising in products for ceramic and construction.

Revolutionary Ceramic generated by Artificial Intelligence

Halcón Cerámicas Group: 60 years in continuous growth

Halcón Cerámicas Group, one of the global leaders in the production of ceramic tiles based in Spain celebrates 60 years with its entry into the 23rd position in the world ranking of manufacturers. With a turnover of over 250 million euros, although currently facing a difficult time for the sector and the global economy, Halcón Group faces the future by betting on technological innovation and expansion in all markets.

The significant improvements to the facilities have been a great boost for updating the product range of the Group’s three brands: Halcon Cerámicas, Emotion Ceramics, and Cicogres. Over

60% of the current range consists of high-value-added products: the company offers large formats such ascm 75x150, 120x120, 100x100, and a wide variety of polished and rectified products.

As a novelty for this new edition of Cersaie 2023, Halcón launches products with different effects and finishes, results of investment in new machinery to produce granilla effects and lappato finishes.

The strategic choice of constantly investing in technology to achieve innovative products proves to be crucial to ensure the future growth of the Group, to offer customers products with great added value and differentiate from the competitors.

Cersaie,” continues Spagni, “are the result of our commitment to offering all our customers a comprehensive range of modern ceramic coverings, made entirely in Italy, from conception to finished product, that offer technical excellence and trend-setting style.”

ITA I-TILES: at the fair after another year of growth

Italy’s newest ceramic manufacturer, formed in 2019 and based in Fiorano Modenese, is taking part in Cersaie in Bologna (Hall 25, Stand A242) with a newly designed booth and a host of new products, including marble-, stone-, wood- and concrete-effect tiles, exotic tropical foliage wallpaper patterns and much more.

Andrea Spagni, the company’s President and main shareholder, has a few specific ideas in mind as he gears up for the trade show: “We are approaching this milestone edition of Cersaie, marking the trade show’s 40th anniversary, in the wake of another year of growth, which has seen our revenues rise to 41 million

euros, from less than half that figure in our launch-year four years ago. But this is still not a destination, it is just a solid result that will encourage us to carry on pursuing our ambitious growth plans with commitment and determination.

We are still investing in the Fiorano facility and we are currently working sideby-side with our technical partners to equip ourselves with an atomisation and co-generation plant. At the same time, we are constantly working to bring our new products and new image to international markets, by proceeding with a fullscale upgrade of our product offering, so as to be able to approach the main sales channels, from major dealers to retailers, with the confidence that we are on track to achieve ever greater success.

The new series that we are bringing to

“Ghost Stories: The Carrier Bag Theory of Architecture” is an exhibition curated by Sevince Bayrak and Oral Göktaş, that the Turkish Pavilion, coordinated by the

Vitra co-sponsors Turkey Pavilion at the Venice Biennale

Istanbul Culture and Arts Foundation (İKSV), co-sponsored by Schüco Turkey and Vitra, and staged with the contribution of the Ministry of Culture and Tourism and the patronage of the Ministry of Foreign Affairs of the Republic of Turkey, is presenting until 26 November 2023 at the 18th International Architecture Exhibition – the Venice Biennale.

Ghost Stories: The Carrier Bag Theory of Architecture challenges widely accepted perceptions and approaches to building, with a view to unearthing solutions that promise greater hope for the future. Özgen Özkan, CEO of Eczacıbaşı Building Products, the group to which the VitrA brand belongs, explained: “The catastrophic earthquake that recently hit Turkey highlighted the immense responsibility that falls to all actors in the construction sector. As we mourn our losses, we must give priority to preserving the past while building the future. This year’s exhibition reflects on this tragedy by calling for a new perspective on building, while stressing the need to protect existing structures and create new ones. The cycle of demolition and reconstruction not only damages nature and our heritage, it also puts severe strain on already limited resources. We urge all stakeholders to give top priority to sustainable, responsible practices. As a brand committed to these values, we are proud to support the Turkey Pavilion – an important initiative that we have been sponsoring since 2014.”

Progress Profiles unveils latest releases at Cersaie

Progress Profiles, the Treviso-based company specialising in the production of technical and decorative finishing profiles and installation systems, will be taking part in Cersaie 2023 (stand A15, hall 31) to present Black Line, a range of lacquered aluminium profiles designed to complement the growing trend for

bathroom furnishings made with industrial-inspired materials.

The Black Line also features PROSHOWER PROFILE, which is designed to protect showers, bathtubs and walls, while accentuating their character. PROSHOWER PROFILE is an AISI 304/1.4301-V2A stainless steel profile with a sloping visible surface with a gradient of 2%. Ideal for floor-level showers, it protects the edges of the floor covering and decorates the visible part of the screed. Featuring a special section designed for simple, practical installation, it is suitable for use with any type of material. In addition to this model, the range includes PROSHOWER TOP DESIGN, a shower channel grille with ultra-matt finish and elegant undulating drainage slots, and PROSHELF steel and aluminium shelves. Available in different lengths, the grille can be paired with any of the vast range of Progress Profiles drainage channels, to bring a touch of dynamism to the shower tray. The shelves, available in triangular and rectangular versions, are designed as handy, spacious storage surfaces for bathroom products, to ensure maximum practicality combined with the elegance of matt black.

The range includes various other profiles in different styles, sizes and finishes, all designed to add character to other areas of the home. These include the right-angled PROJOLLY SQUARE and the quarter-circular PROJOLLY QUART, both made of AISI 304/1.4301V2A stainless steel; and the L-shaped PROTERMINAL in AISI 316L/1.4404V4A stainless steel, which is available in three different heights. These models are ideal for protecting the outer corners of wall tiles and finishing their perimeters. They can also be used as joining profiles between the tread and the riser on ceramic and natural stone staircases. Their special section and the fact that they can be used in conjunction with internal and external capsules,

joints and closure caps make them functional and versatile solutions for a perfect finish in every situation. Lastly, the F-shaped PROLISTEL CHANNEL, made of AISI 304/1.4301-V2 stainless steel, is designed to embellish ceramic and natural stone coverings and can be used as a profile for housing a glass shower screen. Its special section makes it possible to create a decorative joint that can also be used as a track for the floor- and wall-mounting of glass panels.

Proshelf Black

Proshower Profile

Prolistel Channel

Grupo Lamosa sees slowdown in first quarter

Grupo Lamosa’s financial results in the first quarter of 2023 were impacted by the volatile global macroeconomic environment coupled with a slackening of markets as demand returned to its normal pre-pandemic levels. Sales fell by 6% compared to the same quarter in 2022 to MX$8.3 billion (more than €421 million at the 31/3/23 exchange rate).

The San Pedro Garza García-based multinational, Mexico’s largest ceramic tile manufacturer and one of the top three global players, continued to generate the majority of its revenues (60%) in the domestic market with sales of MX$4.97 billion, down 4% on the first quarter of the previous year. However, the slowdown was most significant in export markets, where the group reported a 9% decline in sales to MX$3.33 billion in the first quarter of 2023 compared to MX$3.6 billion in the same period in 2022.

Lower revenues combined with higher costs and expenses reduced the absorption of fixed costs and impacted operating margin or EBITDA (down 20% to MX$1.82 billion) and consequently operating income EBIT (down 26% to MX$1.51 billion). Inevitably, this also impacted net income, which fell by 31% to MX$1.09 billion.

Sales in the floor and wall tile business (which accounts for 73% of the group’s total sales) contributed to the negative first-quarter result, dropping by 9% compared to the first quarter of 2022 to MX$6.05 billion (about €307 million). This business was hit by the reduction in demand in all countries in which Grupo Lamosa operates: Mexico, Colombia, Peru, Argentina, Chile, Brazil and Spain, as well as the United States.

The adhesives business, which accounts for 27% of total group sales, posted 3% growth in revenues to MX$2.25 billion (compared to MX$2.17 billion in the first quarter of 2022) following incorporation of Fanosa operations.

Despite the slowdown in business, the group led by Federico Toussaint Elosúa continued its investment plan in the first three months of the year with a total of MX$485 million (more than €25 million) invested primarily in capacity expansions and technology upgrades for its various plants and in information technologies.

In the first three months of the current year, Grupo Lamosa continued the process of consolidating and optimising the acquisitions of Fanosa and Roca Tiles that began in 2022, a truly exceptional year for the group in terms of its economic and financial performance.

impertek presents the new LevelOut tile levelling system at cersaie

The new LevelOut tile levelling system is an essential tool for floor and wall tile installation and ensures a flat, uniform surface.

LevelOut consists of three elements: a reusable wedge with a special knurled surface, a disposable linear spacer which creates a 1 or 2 mm joint thickness when placed between the tiles, and a levelling gripper suitable for tiles of any thickness. Once installation is

complete, the levelling system is quick and easy to remove simply using a mallet or by kicking the wedges along the direction of the joint. The LevelOut system is also equipped with an optional anti-scratch disc which protects the surface from scratching during installation. LevelOut has an intuitive design that makes it easy to position each element correctly. This ensures perfect tile alignment both horizontally and vertically and guarantees a uniform end result.

Building a SUSTAINABLE future together

Somany Ceramics: invest to grow

To achieve consistent and sustainable growth, SOMANY Ceramics has put in place a robust expansion and investment plan in place. In last 24 months the company has invested 73 million USD and has increased its capacity by 25% capacity. SOMANY has allocated significant resources towards research and development, enabling it to continuously innovate and introduce new product lines that resonate with customers. Additionally, it is investing in advanced manufacturing technologies to enhance productivity, improve operational efficiency, and meet the increasing demand. The business decisions are centered on expanding the prod-

uct portfolio, offering a wide range of designs, textures, and sizes, and providing innovative solutions that cater to the specific needs of each target group across the world.

With a legacy of over 50 years, SOMANY Ceramics is ranked among world’s largest tile producers, manufacturing 75 million square meters annually. SOMANY exports to 55+ countries across 6 continents and has 15 modern manufacturing facilities in India. With 500+ exclusive outlets and 15,000+ dealers and sub-dealers in India, the company is a leading brand in the Indian market, winner of the “Most Desired Tiles Brand” title in India.

Apart from superior products, SOMANY is known for exceptional customer service and support, ensuring a seam-

less experience for both customers and channel partners. ADVERTISING

EUROPEAN CONSTRUCTION MARKET FORECASTS TO 2025

by Thomas Endhoven, EIB

The continuation of the war in Ukraine and the severe energy crisis, along with the sudden changes in monetary policy, were initially pointing towards a recessionary outlook for the European economy. However, in recent months, it has

performed better than expected due to lower energy prices, reduced supply constraints, improved business confidence, and a strong labor market.

In 2022, for the European construction sector a growth of

The factors that explain the gradual slowdown in growth, leading to a contraction in construction spending levels in 2023, have been developing and solidifying over time, such as weaker momentum of the global economy, inflation, change in monetary policy direction and the consequent rise in interest rates.

The latest forecast now projects a decline of 1.1% this

3% is confirmed, within an overall expansionary economic environment. In contrast, the new forecast for the European construction sector has been revised downward, with a shift from the previous assumption of stagnation in 2023 to an anticipated

year, followed by a further contraction of 0.7% in the subsequent year, highlighting the challenging outlook for the construction industry whose expectations of recovery have been postponed to 2025.

The sharp rise in inflation in 2022, caused, among others, by the energy crisis, forced central banks to raise

Economic Institute for Construction and Housing (Amsterdam, Netherlands) TAB. 1 - TOTAL CONSTRUCTION OUTPUT IN THE EUROCONSTRUCT AREA

reduction in volumes. Risks and uncertainties impeding the growth of the European construction market have been discussed at the 95th Euroconstruct Conference, that was held on 8-9 June 2023 in Amsterdam.

Source : 95th Euroconstruct Conference

FIG. 1 - GDP AND CONSTRUCTION OUTPUT IN EUROCONSTRUCT-19 AREA

interest rates sharply and, as a result, worsened the ability to finance housing investment. Mortgage interest rates have doubled in most European countries in 2022 and tripled in Finland, Slovakia, Switzerland and the UK. According to the current forecast, total residential output in 2023 in the Euroconstruct countries will be lower than in 2022. The shrinkage is foreseen to continue for yet another year.

EC-4 countries (Poland, Czechia, Hungary, Slovakia) are predicted to witness a bigger decrease in residential construction output than the EC-15 countries (see table). Recovery for both regions of Euroconstruct might start in 2025.

The clear slowdown of economic growth will undermine non-residential construction in the next few years. In 2022, the output of total non-residential construction increased compared to the 2021 level.

Last year total non-residential construction accounted for 29.2% of total construction output across the Euroconstruct network. Growth projections for output in the field have remained the same as in the previous report (November 2022). A slight growth is forecast for this year, while growth will likely pick up marginally in the remaining period. Production output is prognosticated to exceed the 2019 pre-pandemic level in 2025.

The impact of the business cycle is smaller for civil engineering due to many long-term projects and a high share of activities financed by the public sector. Multinational funds in the EU have generally been a stabilising factor. Additionally, in economic downturns, governments often implement economic stimulus packages for the construction sector which contained maintenance and improvements of existing infrastructures as well as new infrastructure projects.

The growth rates of civil engineering works outperform the development in the building sectors and show continuous positive growth from 2021 until the end of our forecast period. The annual growth rates projected for 2023-2025 are rather moderate, though.

BRAZIL LOOKS TO THE FUTURE

In a market that has been contracting sharply since 2022, the huge success of Expo Revestir last March came as a bit of a surprise. Held for the first time in

the new venue of Sao Paulo Expo, the number one trade fair for the Brazilian ceramic industry and the sector’s most important show anywhere in Latin America broke

“We weren’t expecting this degree of success, which was probably down to a number of different factors,” confesses Benjamin Ferreira Neto, Past President and now Vice President of the Brazilian ceramic tile manufacturers’ association Anfacer.“Key aspects included the novelty of the new location and the new format of the International Forum Expo Revestir (FIER+), which provided more space for new themes such as art, innovation and sustainability alongside the traditional areas of retail, architecture and design. And despite the domestic market contraction, Expo Revestir remains the event that marks the beginning of the new year in our industry’s calendar, an unmissable opportunity for professionals such as architects and distributors to get a close look at the latest innovations.”

In what is expected to be another challenging year, we discussed the health of Brazil’s ceramic industry with Benjamin Ferreira Neto and Mauricio Borges, CEO of Anfacer and Expo Revestir.

Tile International: After an exceptional 2021, Brazilian tile sales experienced a severe slowdown in 2022.

attendance records with more than 85,000 trade visitors (60% up on the previous year), including international professionals from 59 countries. The 62,000 square metre

What were the causes of this?

Benjamin Ferreira Neto: The fall in demand in the Brazilian domestic market - our most important outlet as it absorbs between 80% and 90% of our production - began to be felt as early as January 2022 in parallel with the rise in inflation (which reached 10% last year but is now falling) and in interest rates, which the Brazilian Central Bank raised to the current figure of 13.75%, the highest level since 2016. After growing steadily over the years to reach a record 902 million square metres in 2021, Brazilian tile consumption plummeted by 18.3% to 736 million square metres last year. To avoid accumulating excessive inventory, production was also reduced by around 12% to 929.6 million sqm.

Tile International: What about exports?

B. Ferreira Neto: Total exports amounted to 113 million sqm, lower than the record figure of 130 million sqm reached in 2021 but still the second best result ever in volume.

In value terms we reached $513 million, 5% more than

exhibition floor (twice the area available in 2022) was packed out as more than 300 brands presented their new 2023 collections at what has always been the first major business and networking event of the year.

in 2021 thanks to a rise in average price from $3.74/sqm to $4.53/sqm. In the United States, our largest export market, the sharp increase in transport costs made Brazilian products less competitive, resulting in a decline in sales in volume from 23.5 to 20.6 million sqm, although sales increased by 2.9% in value to US $119 million.

Tile International: What impact have the energy crisis and rising production costs had on your industry?

B. Ferreira Neto: In 2022, the cost of gas in Brazil increased by 60%, whereas electricity costs rose by just 20% due to locked-in contracts.

We were unable to pass on the higher costs to the selling price of our products because we had already raised our prices at the end of 2021 after the year’s very strong demand had depleted warehouse stocks. This year, with energy costs falling and the market still slug-

gish, we are lowering our sales prices again.

Tile International: What is your outlook for 2023?

B. Ferreira Neto: In March, Expo Revestir recorded a positive trend in orders, but we believe that this does not change the general market situation, which as I said is still slowing down. Based on the first quarter results, we are expecting to see a further contraction in both domestic and export sales in 2023 and consequently also a further decline in total produc-

Benjamin Ferreira Neto and Mauricio Borges

MAIN BRAZILIAN CERAMIC TILE EXPORTS MARKETS

tion. The Brazilian real estate market is currently hampered by very high mortgage rates, which are slowing down house purchases and consequently ceramic tile sales, but we are convinced that the recovery will begin as soon as borrowing costs start to fall. Many of us believe that signs of improvement will emerge as early as the second half of this year. In this scenario, the Lula government has also made a positive contribution by reviving the Minha Casa Minha Vida social housing programme to combat the country’s chronic housing shortage. For example, in the metropolis of São Paulo alone, the planned investment for 2023-2024 is around R$8-9 billion.

Tile International: What is your medium-term outlook?

Mauricio Borges: Despite the current situation, our

industry is strongly focused on the future. As part of a forward-looking approach, we are investing energy and resources in a ten-year programme launched by Anfacer in 2020 and based on three pillars: sustainability, competitiveness and design. In terms of environmental sustainability, the sector has already achieved some of the world’s lowest levels of gas, electricity and water consumption and is currently introducing biomethane. It is also looking into the potential future use of hydrogen. As for process and design technology, we are also well positioned to compete in international markets with innovative materials. So yes, we can be confident about the future of our companies and a market whose appeal has been demonstrated over the years by the arrival of major multinational groups, which in turn have contributed to raising the industry’s level of expertise.

SLOWDOWN FOR ITALIAN TILE INDUSTRY AFTER RECORD 2022

Total revenues of 8.7 billion euros, representing a rise of 16% on 202 1: this is the new record reached at the end of 2022 by the Italian

ceramic industry as a whole, which comprises a total of 259 companies and 26,500 direct employees operating in the industry’s six

different production sectors, namely tiles and large-format panels, sanitaryware, tableware, refractory materials, bricks and technical

As anticipated in forecasts drawn up last December, the results achieved by Italy’s 128 manufacturers of ceramic tiles and large-format panels in 2022 show that the volumes produced and sold remained broadly unchanged, while revenues rose significantly.

Production amounted to 431.2 million sq.m – the second highest volume since 2008 – down by just 0.9% from 435 million in 2021. Total sales – 449 million sq.m (down 1.4% on 2021) – are composed of sales on Italy’s domestic market (92.7 million sqm, up 1.7%), which is still riding the wave of a vigorous upturn in construction and renovation work, and exports, amounting to 356.2 million sqm (down 2.2% on the 2021 figure of 364 million), which are among the highest volumes recorded over the past 15 years. The increase in list prices in response to sky-rocketing production costs (first and foremost energy) paved the way for Italian ceramic manufacturers to close 2022 with

total revenues of 7.2 billion euros (up 16.5% on the 2021 figure of 6.2 billion). The 2022 figure comprises 1.2 billion euros from the domestic market (up 25.6%) and 6 billion from exports (up 14.8%), which is also a record high. By the end of last year, the average selling price had risen from 10.6 euros per sqm to 12.43 euros per sqm on the domestic market, and from 14.3 euros per sqm to 16.76 euros per sqm on the export market (compared to about 10 euros and 8 euros for Spanish and Turkish manufacturers respectively).

The positive results deriving from the internationalisation of production also warrant attention: foreign companies operating in Europe and North America but controlled by Italian groups have generated revenues of over 1 billion euros.

Last but not least, investment continued to rise significantly in 2022 (up 25.6% in the wake of a 73% rise in 2021), to reach 441.3 million euros, or 6.1% of the industry’s total revenues.

The tile industry

ceramic.

Such is the picture that emerges from the Confindustria Ceramica National Statistical Survey

presented at the Annual Members’ Meeting on 14 June. It confirms, beyond question, the leading role played by the tile

sector, which – with revenues of 7.2 billion euros – accounts for 83% of the industry’s total turnover.

Sluggish start to 2023

As forecast, the figures for the first quarter of 2023 have given a clear idea of the extent of the downturn in global demand, which had already made itself felt in the second half of the previous year.

Giovanni Savorani, Chairman of Confindustria Ceramica, gave his analysis of the figures, almost all of which had seen a double-digit decline: compared to the first quarter of 2022, exports of Italian tiles fell by 25% by volume and 13% by value, across all markets; the

volumes sold in Italy also fell by about 10%, while rising in value by a few percentage points.

“After the incredible performance of the first six months of 2022,”

Giovanni Savorani points out, “there can be no doubt that a return to lower values was predictable, even though the reason for the downturn lies mainly in the profound change in the global scenario, marked by sharply rising interest rates, stubbornly high inflation, the end of the post-lockdown spending spree and a dip in consumer confidence. Against this backdrop, in-

Giovanni savorani

energieker florim

ternational competition is becoming fiercer, and the Italian and European industry are paying close attention to ensure that all exporters, including those in India and China, apply the rules of fair trade.”

The Chairman of Confindustria Ceramica confirmed that the drop in electricity and thermal energy prices was a boon for the sector, adding however that “All the structural problems are still unresolved, such as the absence of implementing decrees to increase national gas extraction by 2 billion cubic metres for the benefit of gas-hungry industries, and a reform of the ETS that is set to increase the competitive penalties faced by EU industry.”

For ceramic manufacturers, the ETS, which was formulated for the laudable purpose of facilitating decarbonisation, has proved ineffective and counter-productive in terms of environmental benefits, and actually had a regressive effect on the industry. “Current CO2 prices,” points out Savorani, are hovering around 85 euros per tonne, up from 25 euros as recently as June 2019. Even the ‘Fit for 55’ plan, aimed at structurally reducing emissions, adversely affects the competitiveness of our sector, because our production facilities have already achieved all the possible efficiency gains, and alternative technological solutions are not currently feasible.”

In this regard, Savorani confirms that testing on the electrification of production processes is already under way, but operating costs are still very high, in the same way that producing H2 is still unaffordable in terms of the electricity it requires.

Savorani believes that performance over the year as a whole is still difficult to forecast, but remains confident that things could turn around in the second half of 2023, coinciding with the upcoming 40th edition of Cersaie in Bologna.

The Italian sanitaryware, tableware, refractory and brick industries

Along with the results for the ceramic tile sector, during its annual meeting Confindustria Ceramica also presented the 2022 results for Italian producers of sanitaryware, tableware and porcelain, refractory materials and bricks and roof tiles.

The Italian ceramic sanitaryware sector (30 companies, including 27 located in the Civita Castellana cluster in the province of Viterbo, with 2,652 direct employers) produced 3.6 million pieces, generating revenues of €397

million (+7.6% on 2021), 40% of which came from exports (€156.8 million).

Refractory material production decreased to a volume of 301,000 tonnes and revenues of €373 million (-2%). This included €151 million from Italian domestic sales and more than €222 million from exports. The Italian refractory materials industry consists of 30 companies with a workforce of 1,639 employees.

Italian brick and roof tile production picked up again in 2022 to 4.5 million tonnes of products (+2.2%). The 62 companies in the sector (with a workforce of 3,000 people) generated revenues of €700 million (up from €500 million in 2021), mostly in the Italian market.

Finally, the 9 companies making up the Italian ceramic tableware industry registered a fall in both production (9,900 tonnes) and sales (9,400 tonnes). Domestic sales accounted for 75% of the total. The 2022 turnover totalled €60.1 million ).

TAB. 2 - THE ITALIAN SANITARYWARE INDUSTRY

Source : Confindustria Ceramica - *Estimates

TAB. 3 - THE ITALIAN TABLEWARE INDUSTRY

Source : Confindustria Ceramica

2022 REVENUES OF ITALY’S CERAMIC MANUFACTURERS

In keeping with its annual tradition, TILE INTERNATIONAL is publishing a preview of of the 2022 REVENUES of the leading Italian ceramic tile manufacturers.

For the sake of completeness, we open with a list of Italian ceramic companies/groups with revenues

of up to 13 million euros, before moving onto the full details provided directly by the companies themselves.

The 2021 data was extrapolated from public sources and provided by MECS (www. mecs.org) on the basis of Orbis data, whereas the 2022 data

were given to the publisher by the companies concerned. The pages that follow provide a series of focus boxes on the individual companies that answered our questionnaire. This year’s questionnaire was more extensive than previous editions, with a view to providing a more

FATTURATI 2022 Copyright Kairos Media Group - div. Tile Edizioni

No part of this publication may be reproduced without the express permission of the publisher - All values are expressed in millions of euros

detailed overview of the state of the industry, with particular regard to the increasingly important issue of the Green Economy.

The focus boxes therefore only include the companies that chose to submit their data and only contain the information that they chose to

share with our readers. They do not include any companies that opted not to respond to the publisher’s request.

Two points require explanation. Firstly, we open with the results of Mohawk Industries Global Ceramics, but have left them out of the league table. Mohawk is the world’s largest

manufacturer of ceramic tiles, and has owned Marazzi Group since 2013 and Emilceramica since 2017.

Secondly, Concorde Group is absent from the list because we have no data about the group, but it is unquestionably one of the top players in the industry.

These revenues were generated through the following companies and/or brands:

(All markets) • AMERICAN OLEAN (North America)

DAL-TILE (North America)

PRODUCTION FACILITIES IN ITALY: 6

FLAGSHIP STORES IN ITALY: 4: Milan, Sassuolo

KAI GROUP (Bulgaria, Romania)

FLAGSHIP STORES WORLDWIDE: 11: Castellon, Madrid, London, Cannes, Paris, Lyon, Warsaw, Athens, Hamburg, Split, Dubai

ENERGY EFFICIENCY SYSTEMS IMPLEMENTED BY THE COMPANY: Co-generation plants.

ESTIMATED CO 2 REDUCTION: -29,000 tons

ENVIRONMENTAL CERTIFICATIONS: ISO 17889-1

SUSTAINABILITY REPORT: ✔ Mohawk Industry Corporate Sustainability Website > mohawkind.com/corporate-sustainability/ > 2021 ESG Report

Copyright Kairos Media Group - All values are expressed in mil/€

These revenues were generated through the following companies and/or brands:

• FLORIM CERAMICHE SPA SB (FLORIM, CEDIT- Ceramiche d'Italia - FLORIM stone)

• FLORIM USA INC. (MILE@stone)

PRODUCTION: 33 MLN MQ

PRODUCTION FACILITIES IN ITALY: 1 in Fiorano Modenese (MO) 1 in Mordano (BO)

FLAGSHIP STORES IN ITALY:

EMPLOYEES:

PRODUCTION FACILITIES

FLORIM: 1 in Milan - 1 in Rome

CEDIT: 1 in Milan

N° 1,510

WORLDWIDE: Production facility and logistics centre in Tennessee (USA)

FLAGSHIP STORES WORLDWIDE: Moscow - New York City - Singapore - Frankfurt - London - Abu Dhabi - Paris - Los Angeles

EXPORTS AS A PERCENTAGE OF PRODUCTION: 73% (figure calculated on the basis of the value of direct business, excluding revenues from production on behalf of third parties)

ENERGY EFFICIENCY SYSTEMS IMPLEMENTED BY THE COMPANY:

Thanks to two co-generators with a power rating of 14.4 Mwe and 64,000 sqm of photovoltaic panels with a total power rating of 12.3 MWp, on bright days FLORIM’s systems are capable of generating up to 100% of the electricity the company needs to run its Italian facilities.

In the absence of sufficient self-generated energy, FLORIM SPA SB has been procuring electricity exclusively from certified renewable sources since 2021.

ESTIMATED CO 2 REDUCTION:

Emissions of 18,346 tons of CO2 were avoided in 2022

ENVIRONMENTAL CERTIFICATIONS:

SUSTAINABILITY REPORT: ✔

Florim has been publishing a sustainability report for 15 years

UNI EN ISO 14001 for environmental management

• UNI EN ISO 50001 for energy management

• B Corp for overall sustainability. Various product certifications.

OTHER GREEN-RELATED INITIATIVES: The Italian sites have launched a decarbonisation programme designed to measure the impact of company activities and implement a strategy of gradual emission reduction.

In 2022, the company completed a study of alternative fuel sources for vehicles for goods handling and internal logistics. A pilot e-mobility project for the transfer of large-format panels between the Mordano and Fiorano facilities has been operational since mid2023 with two 100% electric trucks powered by self-generated energy from photovoltaic panels and co-generation plants.

In late 2022, FLORIM introduced changes to its industrial processes, which involved switching all the traditional 10mm products to a thickness of 9mm, which had a major impact in terms of sustainability.

In 2020, Florim introduced Florim Connections, an innovative digital technology designed to facilitate remote communication and enable the company to reduce the amount of travelling done by its sales force, thereby reducing transport-related emissions.

NEWS:

Selected as a candidate by the Modena Club per l’UNESCO, Florim took first place in “La Fabbrica nel Paesaggio”, an international urban design and landscape redevelopment competition run by the Italian Federation of UNESCO Clubs. The jury gave the following explanation for their choice: “Despite the adverse circumstances, this latest-generation factory has risen to the challenge of the ecological transition, by minimising its impact on the landscape, in accordance with the best practices of environmental integrity sustainable development.”

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These revenues were generated through the following companies and/or brands: •

•

•

FIANDRE Architectural Surfaces

Fabbrica Marmi e Graniti • PORCELAINGRES (Germany)

CERAMICS (USA)

PRODUCTION:

EMPLOYEES:

PRODUCTION FACILITIES

WORLDWIDE:

• SEVENTYONEPERCENT

Porcelaingres (Germany) - Stonepeaks Ceramics (USA)

EXPORTS AS A PERCENTAGE OF PRODUCTION: 85%

SUSTAINABILITY REPORT: ✔

ENVIRONMENTAL CERTIFICATIONS: ISO 14001

• ISO 50001

• ISO 45001

• Cradle to Cradle Certified® Silver for coverings made in Italy

• LEED/BREEAM

• GreenGuard and GreenGuard Gold for materials

• EcoVadis.

The company also conducted a Life Cycle Assessment (LCA), the results of which are published in the Environmental Product Declaration – EPD® owned exclusively by us since 2017.

OTHER GREEN-RELATED INITIATIVES: The group is developing H2 Factory™, a factory powered by green hydrogen, for the production of 4D Ceramic.

Copyright Kairos Media Group - All values are expressed in mil/€

•

• EQUIPE CERAMICAS

•

PRODUCTION: 20.3 14.3 MLN. made in Italy, 6 MLN. made in Spain (Equipe) of which

80% floor tile 20% wall tile

PRODUCTION FACILITIES IN ITALY: 7 in Emilia-Romagna

EMPLOYEES: N° 1064 of which: 36% women 60% graduates and/or specialist

Technicians New hire forecast: : ✔

PRODUCTION FACILITIES

WORLDWIDE: 4 in Spain

EXPORTS AS A PERCENTAGE OF PRODUCTION: 72%

DESTINATION OF EXPORTS AND TOP 3 COUNTRIES BY MACRO-AREA

TRENDS

ITALIAN MARKET FORECAST 2023

TRENDS

EXPORT MARKET FORECAST 2023

ENERGY EFFICIENCY SYSTEMS IMPLEMENTED BY THE COMPANY: Photovoltaic panels and co-generation plants

SUSTAINABILITY REPORT: ✔

ENVIRONMENTAL CERTIFICATIONS: A+ > VOC emissions into the atmosphere

Content Certificate - ISO 50001

• EPD certificate

• EU EMAS

• ISO 14001

• Recycled

OTHER GREEN-RELATED INITIATIVES: Installation of new photovoltaic panels and incorporation of electric vehicles into the company’s fleet NEWS:

The group acquired Fondovalle in October 2022.

It obtained a patent for Advance, a porcelain tile collection certified as antibacterial, antiviral and MOCA for direct contact with food. This revolutionary technology, based on a sophisticated photocatalysis system applied to ceramics, produces surfaces capable of eliminating viruses, fighting bacteria, reducing pollution and indoor dirt, and attenuating odours.

The Group has invested in R&D and upgrades relating to Industry 4.0, and made advances in its social responsibility and corporate welfare programme. Italcer took 1st place in the 2022 Sustainability Award in October 2022 and ranked among the top 100 best companies in Italy in December 2022.

Copyright Kairos Media Group - All values are expressed in mil/€

revenues were generated through the following companies and/or brands:

EFFICIENCY SYSTEMS IMPLEMENTED BY THE COMPANY: Photovoltaic panels and co-generation plants

Copyright Kairos Media Group - All values are expressed in mil/€

These revenues were generated through the following companies and/or brands: • LAMINAM

PRODUCTION FACILITIES IN ITALY: 1 in Fiorano Modenese (MO) - 1 in Borgo Val di Taro (PR)

FLAGSHIP STORES IN ITALY: 1 in Fiorano Modenese (MO) - 1 in Milan (MI)

EMPLOYEES: N° 930 of which: 36,4% women

New hire forecast: ✔ information technology, sales, technical department

PRODUCTION FACILITIES WORLDWIDE:

FLAGSHIP STORES WORLDWIDE:

1 Spain

1 Russia

2 Japan (Tokyo and Osaka) - 2 Cina (Quanzhou and Shanghai) - 1 Israel (Tel Aviv) - 1 Poland (Varsavia)

SHOWROOMS WORLDWIDE: 50

EXPORTS AS A PERCENTAGE OF

PRODUCTION: 79%

DESTINATION OF EXPORTS AND TOP 3 COUNTRIES BY MACRO-AREA

ENERGY EFFICIENCY SYSTEMS IMPLEMENTED BY THE COMPANY: Photovoltaic panels; hybrid kilns (75% electric); 100% electric internal logistics; activated-carbon emission abatement systems; installation of tri-generation plants in progress.

SUSTAINABILITY REPORT: ✔

ENVIRONMENTAL CERTIFICATIONS:

EPD for all products (all thicknesses, all sizes) • ISO 14001 for the Italian facilities in Borgo Val di Taro and Fiorano Modenese • ISO 14064-1 on quantifying the organisation’s carbon footprint • ISO 20400 for sustainable procurement.

OTHER GREEN-RELATED INITIATIVES: Initiatives aimed at reducing processing waste and limiting water consumption in the production cycle; sustainable packaging materials and solutions; optimisation of logistics processes during warehouse picking operations, resulting in savings in the consumption of plastics.

Studies of CO2 abatement in production processes have reached an advanced stage. A patent has been filed for a new electric thermal spray-drying machine that increases efficiency and reduces environmental impact. R & D work aimed at improving body fusion conditions, with benefits in terms of energy consumption.

NEWS:

In 2022, Laminam acquired 100% ownership of Best Surface, a Spanish manufacturer and seller of of large-format coverings. The company set up a distribution centre for Laminam coverings in the Netherlands in April under the name Laminam Benelux BV. Laminam signed an agreement in late August for the acquisition of a 50% stake in the company’s Polish distributor, in which it already held a 29% stake, thus increasing its shareholding to 79%. The company completed a major investment plan aimed at increasing its facilities’ production capacity, which involved doubling the capacity of the Borgotaro facility. Laminam’s flagship IN-SIDE technology transcends the concept of back and front in ceramic tiles, by achieving complete uniformity between the body and the surfaces, even after cutting, drilling and edge grinding. With a view to promoting the welfare of its employees, Laminam launched a project called LAMINAM CARES, comprising a series of initiatives, including screening to facilitate early diagnosis of health issues, a voucher scheme for fuel and other essentials, and a discounts and concessions scheme for a wide range of services and activities.

Copyright Kairos Media Group - All values are expressed in mil/€

ENERGY EFFICIENCY SYSTEMS IMPLEMENTED BY THE COMPANY: Photovoltaic panels, co-generation plant and thermal recovery plant.

GREEN-RELATED INITIATIVES: The Group has brought a new Hydrogen-Ready production facility on-stream.

Copyright Kairos Media Group - All values are expressed in mil/€

Rubiera (RE) - 1 in Roteglia (RE) - 1 in Olbia (SS)

AND TOP 3 COUNTRIES BY MACRO-AREA

FORECAST 2023

MARKET FORECAST 2023

ENERGY EFFICIENCY SYSTEMS IMPLEMENTED BY THE COMPANY: Photovoltaic panels and co-generation plants

STIMA RIDUZIONE CO 2 : CO2 emissions fell by 20% in 2022

SUSTAINABILITY REPORT: ✗ Publication planned for 2023

ENVIRONMENTAL CERTIFICATIONS: ISO 14001 and ISO 50001 certification in progress

NEWS:

The company will completely replace its WMS system in 2023

Copyright Kairos Media Group - All values are expressed in mil/€

FLAGSHIP

ITALIAN

ENERGY EFFICIENCY SYSTEMS IMPLEMENTED BY THE COMPANY: Co-generation plants

SUSTAINABILITY REPORT: ✔

ENVIRONMENTAL CERTIFICATIONS: EMAS

ISO 14001

ISO 14064-1

NEWS:

ISO 14021

The company became a benefit corporation, obtaining B CORP certification and Gender Equality certification. It also installed a new production machine in 2022, namely a Sacmi PH 8200 press.

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GOLD ART CERAMICA SPA

These revenues were generated through the following companies and/or brands: •

PRODUCTION:

of which: 90% floor tile 10% wall tile

PRODUCTION FACILITIES IN ITALY: 1 in Pavullo nel Frignano (MO)

€ 123.6 MLN

EMPLOYEES: N° 340 of which: 16% women 52% graduates and/or specialist technicians

New hire forecast: ✔ (technicians, graphic designers)

EXPORTS AS A PERCENTAGE OF

PRODUCTION: 58%

DESTINATION OF EXPORTS AND TOP 3 COUNTRIES BY MACRO-AREA

TRENDS

ITALIAN MARKET FORECAST 2023

TRENDS

EXPORT MARKET FORECAST 2023

ENERGY EFFICIENCY SYSTEMS IMPLEMENTED BY THE COMPANY: Photovoltaic panels and a co-generation plant

ESTIMATED CO2 REDUCTION:There was a 10% reduction in 2022 SUSTAINABILITY REPORT: ✔

ENVIRONMENTAL CERTIFICATIONS: ISO 14001 • EPD • SMETA • UNI EN ISO 14001:2015 Environmental Management System

OTHER GREEN-RELATED INITIATIVES: Class 4A office complex and showroom. The company has drawn up a Code of Ethics and appointed an ESG Supervisory Body to monitor and certify compliance with the code. It generates electricity in-house, using photovoltaic systems and co-generators, thanks to which it self-generates almost all the electricity it uses. The Pavullo nel Frignano facility is almost entirely self-sufficient.

In line with the company’s ethics, production investments are all geared towards green technology and digitalisation. The plants and machinery meet Industry 4.0 standards and allow full control and programming. Furthermore, the company selects its raw materials and packaging extremely carefully. It has also continued its efforts to reduce its emissions of CO2 into the atmosphere by using renewable energy, to maximise its re-use of water in the processing cycle and to thoroughly purify the small amount of residual waste water.

NEWS:

The company continued to grow in 2022, albeit at a slower rate due to Russia’s invasion of Ukraine and the impact this had on Europe’s economy.

The “Continua Plus” production line for large-format panels was completed, thus raising production capacity to about 2 million square metres per year. Through Winter S.p.A, one of its subsidiaries, the company acquired additional building plots, including derelict and decommissioned industrial buildings, as part of its plan to expand the Maranello logistics hub. The recent purchase also includes a building plot for logistical/industrial use, located in Via Trebbo, also in Maranello.

Thanks to these acquisitions, the company now has the space it needs for the storage and handling of large-format panels in the immediate vicinity of the production site.

The construction of a new office building overlooking Via Giardini has reached an advanced state of progress and is due for completion by the end of the first half of 2023. This will boost the efficiency of all non-production activities and the well-being of everyone who works at the site. A photovoltaic system will be installed on the roof of the building to make it self-sufficient in electricity, while the heating system will be supplied with heat generated by the kilns used to fire the ceramic.

Benefits for all workers have been maintained in the form of production bonuses and meal vouchers worth €5 per working day. The company has enhanced the technical and professional development of its staff by means of training courses aligned with the increasingly sophisticated technology used in the production process. For ethical reasons, the company does not apply unstable employment arrangements. Instead, it offers stable jobs on completion of an appropriate period of apprenticeship and training.

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DESTINATION OF EXPORTS AND TOP 3 COUNTRIES BY MACRO-AREA

IMPLEMENTED BY THE COMPANY: Co-generation plant

CO2 REDUCTION:There was a 10% reduction in 2022

ENVIRONMENTAL CERTIFICATIONS: The company has obtained ECOVADIS certification. FDES and UNI ISO 17889-1 certification is in progress

OTHER GREEN-RELATED INITIATIVES: Plans are in place for the installation of a photovoltaic system

https://issuu.com/tiledizioni/docs/tile_italia_2_2023/108

ITALCER ACQUIRES TERRATINTA

With a letter of intent signed on 18 July, the Italcer Group, one of Italy’s leading manufacturers of ceramic floor and wall tiles and bathroom furnishings, has initiated the process of acquiring 100% of the Terratinta Group, a company specialising in high-end furnishing

surfaces based in Fiorano Modenese.

Under the terms of the agreement, Terratinta’s CEO and shareholder Luca Migliorini will reinvest part of the proceeds of the sale in Italcer shares, thereby becoming a shareholder alongside the group’s

Italcer now owns the Italian brands La Fabbrica, AVA, Elios, Rondine, Cedir, Bottega, Fondovalle, My Top, Tonino Lamborghini (licensed for the ceramic sector) and Devon&Devon (bathroom furnishing), plus Spray Dry (spray-dried body) and the Spanish company Equipe Ceramicas, with its four production sites in the Castellón ceramic cluster.

At the end of 2022, the Group had 1,064 employees

CEO and founder Graziano Verdi. The transaction is expected to close before the end of the year and will consolidate the Italcer Group’s position as one of the leading players in the Italian and global ceramic industry with projected 2023 sales of close to €400 million.

and produced 20.3 million square metres of ceramic floor and wall tiles and large-format panels in 2022 (including 6 million in Spain), achieving consolidated revenues of €360 million, representing a rise of 36.4% on 2021, and boosting its EBITDA to €85 million.

With the acquisition of Terratinta, Italcer now aims to significantly expand its collections with the addition of

Roma Celio by Elios

The Italcer Group is also one of the industry’s fastest-growing players. Its growth achieved by acquisitions –Terratinta will be the eighth completed in six years – has given rise to the luxury Italian ceramic hub that was the goal of the group ever since it was formed in 2017.

four further high-end brands (Terratinta Ceramiche, Ceramica Magica, Sartoria and Micro) that guarantee high levels of sustainability thanks to the prestigious B Corp Certification recently gained by Terratinta. We spoke to Graziano Verdi about growth goals and the initiatives that the entrepreneur and his team are working on.

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

Graziano Verdi

Magma Green Esotico by Tonino Lamborghini

Tile International: Over the past 4 years, Italcer has doubled its revenues, partly through acquisitions and partly through organic growth of over 15%, which is well above the growth of the market as a whole. What objective are you pursuing?

G. Verdi: Development by the external route is a good model if it is properly managed – I am thinking, for example, of the importance of working on the integration of skills, specific characteristics and specialisations – and provided they are backed up by targeted technological investments for organic growth The two routes have always run parallel to each other in our business model, as we had planned ever since forming Italcer. Our results so far are more than satisfactory, and, as this last important operation confirms, we are sticking with this development model, with a view to maintaining the brisk pace of growth that we have achieved in recent years.

Tile International: For some time now, your plans to increase the group’s internationalization have included putting down roots in the United States, with a production facility in Tennessee. Is that still on the agenda?

G. Verdi: The American project was already under examination before we finalised our acquisition of Equipe, which therefore took priority; I can confirm, however, that an investment in the United States is still one of our medium-term goals.

Tile International: Let’s talk about your 2022 results, which reached the target you were aiming for, as well as revealing an increase in profit margins. Which parts of your strategy have worked best?

G. Verdi: There is no single element that stands out from the others in terms of effectiveness. On the one hand, we have a fully functioning team. Beyond that, I would say we have simply reaped the benefits of strategic choices that were made at the right time. I am thinking, for example, of how we dealt with the issue of raw materials from Ukraine, which we had already decided to replace in October 2021. Our partial hedging on gas has also enabled us to carry on operating with more peace of mind. Our business model, based on the specialisation of production facilities, is definitely working too. We have opted to focus on three segments – large-format panels up to 160x320cm, small and extra-small formats, and 2cm thick floor tiles for outdoor applications – with the individual production facilities serving the various Group brands. And in addition to these three types, in fact there is a fourth – the most important one – relating to the innovation of Advance, the name given to our patented antibacterial, antiviral and anti-polluting surfaces.

Tile International: Do you plan to give equal weight to strengthening your four pillars?

G. Verdi: In terms of investment, I would say yes, they

Honey Wood by La Fabbrica

will all benefit in roughly equal measure. Large-format panels, made in three thicknesses (6mm, 8.5mm and 12mm), currently account for 10% of our total production, equating to around 2 million square metres, whereas the outdoor segment will have to grow in parallel with the increasing demand we are seeing on the market. As far as very small formats are concerned, in other words the segment covered by Equipe in Spain and our Vetto facility in Italy, we had already stepped up production last year, in response to a big increase in sales, and we intend to keep stepping it up in the years to come.

Tile International: Talking of Spain, are you satisfied with your acquisition there? And what is your view of the situation faced by the Spanish ceramic industry, which was hit much harder by the 2022 energy crisis than Italy was?

G. Verdi: We are delighted with the acquisition of Equipe. The company was not affected by the increase in production costs because it was able to offset them with higher selling prices. It is a leading player in the niche segment of small-format wall tiles, which command a high average selling price, and it closed 2022 with revenues of 80 million euros, as against 50 million in 2021, when it joined the Italcer Group. On top of the lack of public aid to help overcome the 2022 energy crisis – which definitely put the Spanish in-

dustry at a disadvantage – I think that one of the problems faced by the Castellón ceramic cluster is a lack of clear differentiation between what the many manufacturers are offering, as this generates fierce competition that inevitably risks being played out on price alone.

Tile International: Are you worried now about the sharp slowdown in global demand that we are seeing in 2023, as forecast, and that is affecting Italy’s manufacturing sector, which saw its export volumes fall by a quarter in the first three months of the year?

G. Verdi: There is a slowdown, but we can deal with it, as we have shown we can in the past, because our sector is historically cyclical. It is true that Italian industry had to reduce its output in the first half of this year, by an estimated figure of about 20%, but Spain has had to cut back even more.

Italcer closed the first quarter of 2023 with 4% growth in revenues, which is below the pace we are used to. But as I said before, cyclical trends are a constant in this sector. It is worth remembering that our customers’ warehouses were still well stocked thanks to the record purchases made in the first half of 2022, so an upturn in orders in the second half of this year is likely. Among other things, signs of recovery are appearing in the United States (where imports from Italy fell by 30% in the first quarter of 2023): by late March, US GDP had grown by 2%, which was above expectations, and

Equipe Ceramicas

the number of new-construction permits issued in May saw its second-largest increase after years of decline. Against this backdrop, we have other factors on our side too: our continuously expanding product mix and top-notch customer service will enable us to safeguard our average selling price.

Tile International: The question of sustainability has been a central, not to say a priority item on your agenda. Could you tell us something about that?

G. Verdi: Product and process innovation and sustainability are now inseparable. Companies, especially if they are market leaders, cannot ignore either one or the other if they want to satisfy consumers, who have increasingly high expectations in terms of environmental protection.

In the last two years alone, our Group has invested over 20 million euros in sustainability. One of the most significant initiatives was the installation of three latest-generation co-generators, which give us about 33,000 MWh, out of a total requirement of 57,000. Our most recent investment is the latest-generation Sacmi “Maestro” kiln, which came on-stream at our Fiorano Modenese plant in April. It incorporates hybrid hydrogen-methane technology, so it will be possible to fuel it with an energy blend comprising 50% hydrogen, once hydrogen becomes available on a large scale, thereby saving something in the order of 1.5 million cubic metres of gas. Inevitably, we need to keep looking to the future.

Tile International: Is that also why you decided to sign a deal with Renovit, of the SNAM Group, in March, aimed at obtaining further energy-efficiency gains from of your production facilities?

G. Verdi: Yes, and it marks another major step forward for us, which advances our renewables project. We had already installed about 2 MWp of photovoltaic plants last year. The agreement with Renovit is for the supply, installation and operation of 6,800 photovoltaic panels, which will cover an area of over 18,500 square metres at our production sites, adding a total of about 3.2 MWp. This will enables us to meet over 30% of our electricity needs with energy from renewable sources. Our target, however, is to reach a total of about 10 MWp in the next two years, which equates to 2,500 tonnes of CO2eq avoided per year.

Tile International: The efforts you have made in recent years have also reaped prestigious awards, including first place in the Sustainability Award 2022 and the TOP 100 Eccellenze Italiane award. Are you pleased with these achievements?

G. Verdi: Here at Italcer Group, we currently invest over 3% of our revenues in Research & Development, we use over 50% of recycled raw materials in our production, and we are capable of recycling and recovering more than 99 8% of the waste we generate across our various plants. As well as winning these awards, which we are very proud of, our commitment to high environmental standards has also enabled us to join the “World Alliance for Efficient Solutions,” the NGO that promotes green energy worldwide and helps governments achieve their ESG goals. These results highlight how we are continuously increasing the sustainability and efficiency of our production processes, by making more efficient use of materials, saving more energy, cutting our emissions and managing our water and waste more carefully. It also helps motivate us to stick to this path and keep on improving. ✕

Fotovoltaic roof

CERDISA RICCHETTI GROUP: STANDING OUT AS A MANIFESTO

Tile International took part in the exclusive press preview held in Milan this summer, at the studio of the famous architect and interior

designer Andrea Castrignano. We took the opportunity to interview Stefano Storchi, Marketing Director of Cerdisa

Tile International: The real challenge is to predict future scenarios: how did you come to imagine the Group’s present?

S. Storchi: We inherited historic brands, backed by the strength of a ceramic culture that had built up layer by layer over the course of decades of intense production activity, and we asked ourselves how the product could make another major leap forward

The big investments in technology we have made in recent years are what enabled us first to imagine and then produce “our” ceramic of the future, which made its début at Cersaie 2022, when we unveiled the “Now” concept and the stand dedicated to it. It marked an im-

Ricchetti Group and the mind behind the changes blowing through the company, which are having a major impact on the

portant turning point, where our new dialectics came to life in a kind of design metaverse.

Tile International: Can we talk briefly about these technologies?

S. Storchi: The production process we call “Material Design” is not simple and requires the invaluable input of highly skilled craftspeople, but to simplify it as far as possible, I would say that “Touch to Digital – T2D” is a “glue and graniglia” technology that makes it possible to apply the glue transparently by means of digital printing and, first and foremost, to create effects with as much gloss as the glossy ink bar, but in a less in-

The “SYN” project for Cersaie 2023: a river of crystal clear water made in porcelain tile

positioning of the brands and the bold design choices they have made over the past two years.

tense and more refined way. It can be combined with a system for dropping dry graniglia onto the product immediately after digital printing, which, of course, only sticks where glue has been applied, as dictated by the digital file.

This type of application gives the surface an endless range of three-dimensional effects, and can be centred or offset, to create macro-strokes or micro-patterns with elegant

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

S. Storchi

gloss-matt effects. What’s more, the technology enables you to create brushed, satin-effect and lapped surfaces: depending on the type of processing you choose, you can give the tile very different tactile and visual attributes, which bring sumptuous effects to the surfaces involved.

The other technology that has revolutionised the appearance of our collections is the one we call “Gloss and Shine – G+S”, which has the ability to centre the ink-based graphics in relation to the gloss material, thus creating refined gloss and matt visual effects on the surface.

This technology is designed to embellish the base material: the perfect fit between the ink-based graphics and the glue-based graphics, followed by the process of scattering with fine, latest-generation graniglia, gives the finished surface considerable depth.

Tile International: So with all that fire-power, the only limit is your imagination…

S. Storchi: Exactly! We wanted to free ceramic from the confines of merely replicating other architectural materials, mainly wood and natural stone. We wanted to go the extra mile and have a real impact on our customers with a material that still offers the excellent performance of porcelain tile but is also a powerful medium for narrative.

We drew inspiration from nature in its broadest sense – from the elements – and we took the challenge to its furthest extreme… and that’s why, at Cersaie 2023, we’re presenting a river of crystal clear water, with the installation “SYN”. In this context, we’ve deliberately used nothing but ceramic: the entire panorama is saturated with material, which becomes architecture and narrative itself. The collection that enabled us to achieve this ambitious goal is “Fluids,” which features graphic movements created by the winding pathways of inks applied seemingly at random, but in reality controlled by human ingenuity through the empirical use of artificial intelligence. The result is a showcase collection that recalls both the hypnotic fluidity of a liquid such as water, and the iconography and chromatic vividness of liquid crystals. So nature and technology form a perfect symbiosis, for a consummate creative synthesis and an aesthetic rooted more in science than in the craft of artisans. The result is so contemporarily artistic that it expresses itself in all its visual strength through large formats and an extremely bright and deep surface.

Tile International: Ceramic is going back to its true essence: it’s no longer a “sheet to print on” but a continuously evolving creative medium in its own right.

S. Storchi: Yes. It’s a return to the past, but it’s full of all-new meanings, which we’ve summed up as “Synthetic Nature”, where the word “synthetic” is used in

the positive sense of compositional, innovative, creative, free from conventions and preconceptions, full of possibilities for experimentation and shaped by people for people.

An ancient material that people have been making since the dawn of time because of its plasticity, durability and scope for decoration, it is re-appropriating its expressive potential while embracing a solid green philosophy. Suffice it to say that our collections contain an average of 23% of recovered material, which enables us to put something like 5,000 tonnes of processing residues per year back into the production cycle.

What’s more, our close attention to design and technology means that our collections complement each other in terms of formats, colours and surface finishes, giving designers the maximum compositional freedom. The ultimate expression of this freedom is the “Cross” surface finish, which is blazing a new trail in the ceramic industry. Thanks to the use of special nano-graniglia, it can be used equally well as a floor or wall covering, indoors or outdoors, enabling designers to create perfect visual continuums, with no compromises in terms of cleanability, tactility or slip coefficient.

Tile International: Technological innovation, a revolution in product philosophy and unconventional design of trade show spaces. This is a major repositioning of the brand. Could you tell us something about that?

S. Storchi: We wanted to bring ceramic back into the spotlight. That may seem banal, but it’s not: we’re in the business of manufacturing, and we want to remain firmly anchored to manufacturing. “The product at the centre of the village” is more than just a slogan for us. Having inherited the industrial history of the Cerdisa and Ricchetti brands, we wanted to keep our feet firmly on the ground, by putting into production high-end materials incorporating solid technological and aesthetic content, rather than turning to farfetched marketing. What’s more, we wanted these products to have the backing of an appropriate display system that would support them all the way to the 100% customised showroom, and to be presented at trade fairs where the stands become an integral part of this narrative.

So, technology, expertise, creativity and imagination, all come together around a product that represents the brand itself, and vice versa.

Tile International: How has the market reacted to this development?

S. Storchi: Enthusiastically. There’s a common approach to communication in the world of coverings that is now quite standardised. It’s reassuring, but not necessarily stimulating.

Our bold approach has paid off: people are captivated by the freshness, unexpectedness and imagination

expressed in the use of new channels, in step with the times.

This ability to inspire awe has proved us right; commercial leverage has gone hand-in-hand with a certain willingness to accept upward price adjustments, because people have recognised that we have a distinctive identity, rooted in our product. More specifically, people appreciate our ability to create innovative, technologically advanced, aesthetically interesting materials, and present them in an unusual and effective way.

Tile International: To achieve something like this, the whole team needs to feel involved in the project. How did you do that?

S. Storchi: We conceived the change in the marketing department, in close collaboration with the graphics department, which was made possible by the efforts of production. As soon as they saw the product, the sales team was immediately receptive, because uniquely appealing products obviously make it easier for them to win market share. We’re oiling the wheels of this mechanism and, like for a top athlete, every part of the system is making its own contribution to the goal. Now and then we get held back by a few muscle contractions, a bit of stiffness or a lazy attempt to tackle a new challenge with an outdated training plan, but overall, our staff are all making great strides. And I can

“NOW” installation, Cersaie 2022

only be grateful to them, especially in light of the difficult episodes we’ve lived through in the recent past.

Tile International: From your point of view, what is the latest state of the art on the sales front, and what makes you stand out from your competitors in terms of your relationship with customers?

S. Storchi: Whether we like it or not, ceramic manufacturers have a B2B business model and our customers are mainly dealers, rather than direct end-users. Whether they’re showrooms, major generalist chains or major specialist chains (which, incidentally, no longer warrant their old reputation for only working with the low-end vendors), our customers are companies that – regardless of their different supply mechanisms, management approaches and sales and promotion channels – connect our products with end-users. The large groups have multi-pronged strategies and, once they’ve purchased the product and received the necessary information and communication material, they become autonomous. The more traditional showrooms, by contrast, have a different type of relationship with us: we support them, for example, by analysing with them the specific markets of individual stores, and we offer them targeted solutions in terms of type of material to sell and type of display system to use. This ability of ours to support retailers with tailor-made market analyses obviously makes us privileged partners… and that brings us back to our philosophy of the “product at the centre of the village”.

Tile International: One last question: what are your expectations for Cersaie this year?

S. Storchi: Beyond the marketing strategies, I think the ceramic industry is a producer of building materials, however style-driven and design-oriented they may be. I’m not denigrating the material when I say that, I’m just urging people to judge our product for what it is, with its many advantages and its few limitations, from both an industrial and a commercial point of view.

Our factories, after all, don’t produce finished furnishings or substrates to be covered; at best they produce coverings for those things… our material is a hard skin that makes it possible to create technologically advanced, high-performance and aesthetically beautiful boxes for buildings, and which, thanks to the latest developments, can also be used to complete furniture and furnishings.

In other words, I still see Cersaie as the most important forum in the world for sharing new developments and presenting products for strictly commercial purposes. Cersaie is a piece of all-Italian heritage, located a few kilometres from “Ceramic Valley”, and it’s something to take care of and be extremely proud of. I’m all in favour of more glamorous shows with a stronger emphasis on architecture and interior design, but when it comes to setting trends and doing business, Cersaie is still the main event for the worldwide ceramic industry.

CASE HISTORY, HITACHI ENERGY OFFICES, LODI (ITALY)

Image is important, even for what is probably the best-known international group in the power transmission business. That’s why the design choices

for the restyling of its office buildings involve the application of contemporary architectural technologies, such as curtain walls. Cerdisa “Metal Design”, installed

dry with exposed mountings, is the ideal covering to bring instant character to a building, with its steel colour and its elegant, firmly contemporary metallic appeal.

CREDITS:

• Architect: Guido Siviero

• Contractor: Emme.Gi trading srl

• Installer: Terramilano

Engineering

• Application: Curtain wall

• Location: Lodi

• Photographer: GCR archive

• Products used: Cerdisa “Metal Design”, colour: Steel

• Quantity: 1000 sqm approx.

• Year: 2021-22

A free pose for the maximum expression of your raised floor

GRF System: a complete system for outdoor raised flooring that combines the stability of Pedestal supports with the flexibility and security of modular grids for laying slabs and other finishes.

POETRY DECOR TILES FOR BIMSTRÒ BY PAOLA NAVONE

Colourful, informal and stylistically pop, BiMstrò is a temporary café designed by Paola Navone - Otto Studio within BiM, a large, innovative project in the Bicocca district of Milan. With 135 square meters of floorspace (60 indoors and 75 outdoors), the café blends food and design, culture and social life and work and leisure, against an ephemeral and unconventional architectural backdrop. The designer plays with the concept of upcycling – the hallmark of all her projects – making unexpected use of humble, untreated and reclaimed objects and materials, with handmade finishes: the outfitting, by Pollodesign, is a creative mix of scratched plaster, roller-drawn graphics, galvanised sheet metal, adhesive, cement and porcelain tile.

Fluorescent yellow adhesive tape traces imaginative, iconic patterns on the walls.

Meticulous research into raw materials led to the selection of highly specialised partners, including ABK, which supplied the ceramic surfaces for the Poetry Decor line – a materials-driven project also by Studio Otto-Paola Navone – in the Traces Paint Cement variant, in size 120x280cm.

A BATHING LANDSCAPE OVERLOOKING NATURE

The new Schwaketenbad in Constance is considered the largest sports and family pool on Lake Constance.

The location is steeped in history, as the old Schwaketenbad, built on the same site in the 1980s, fell victim to a major fire in 2015.

The architects’ goal was to create a building with “natural materiality” that would create references to the adjacent landscape spaces and thus generate “familiarity”. With this in mind, they decided to design the bathing area with tiles from AGROB BUCHTAL in almost all areas.

Natural colourfulness

Arriving bathers encounter a building that appears pleasantly small-scale despite its considerable size. The unagitated natural colour tones and surfaces are characteristic. In the foyer, the harmonious combination of materi-

als is particularly striking: 30x60 cm cream-beige floor tiles from the NOVA series laid in a wild pattern, the ceiling cladding made of spruce and kanth wood and some exposed concrete walls. The first subtle colour accent is provided by red privacy walls that lead into the adjacent changing room area, which is also fitted with cream-beige floor tiles from the NOVA series.

Subtle staging of the room

After passing through the changing rooms and showers, bathers enter a passageway with mosaic tiles from the FRESH series on the floor and walls.

Behnisch Architekten realised an extensive bathing landscape of 10,000 m² in a large new building with a sculpturally folded roof.

PHOTO CREDITS: DAVID MATTHIESSEN

The mosaic mix midnight blue-mix, shimmering in noble shades of blue, lends this intermediate area a certain mystique and makes the way to the light-flooded expanse of the open bathing area an experience. There are several reasons why visitors feel at home immediately after arriving in the bathing hall. Firstly, they find themselves in the same natural world of colours and materials that they already know from the entrance area. Secondly, from here they have a view of all the water attractions and, thanks to the large glass façade, also of the outdoor area.

And thirdly, they experience the roofscape composed of three folded strips as a fascinating three-dimensional spatial structure under which very different areas are created.

Targeted colour accents with mosaic

The FRESH series attracts the greatest attention in the toddler pool. At the bottom of the pool, circles of different mosaic mixtures are interspersed, some of which extend over the edge of the pool into the pool surround. The pool and its immediate surroundings can thus be experienced as a homogeneous play and bathing area. The pool and the surrounding area are separated only by the shallow WIESBADEN POOL HEAD SYSTEM, where the outflowing water produc-

es a gentle murmur reminiscent of crashing waves through a specially shaped channel.

A harmonious, soft colour world in the pool hall is created by the white-blue swimming pool tiles of the CHROMA POOL series in combination with a total of 2800 m² of the unglazed sand-white, 5 x 5 cm floor tiles of the PLURAL series.

The small format not only reliably fulfils the necessary slip resistance class R10/B, but also facilitates the aesthetic design of connections to other building components (e.g. drains, supports, gutters) or drainage surfaces with slopes. These tiles characterise almost all floor areas of the bathing landscape - the pool surrounds as well as the catering area of the bathing hall and the steam bath.

The FRESH series, a mosaic mix of coral red-mix, sets specific accents in the benches that separate the pool areas and also stand out in the steam bath, which is a stone cube at the edge of the bathing hall: Thanks to the seating steps and walls in this mosaic mix, the interior of the steam bath presents itself as a glowing red crystal where visitors can warm up in the cool water after their bath. This bathing landscape will still be an eye-catcher in many years to come. ✕

MAPEI FOR GRAND PARIS EXPRESS

With 68 stations and 200 km of automated metro lines, the Grand Paris Express is the largest urban mobility project in Europe.

The new metro system, scheduled to be completed in 2030, weaves its way through important hubs, such as airports, research centres, universities

Most of the new metro system will run underground, passing through the areas covered by the “Grand Paris” project (which aims at turning Paris and the surrounding area into one of the world’s largest metropolises of the 21st century) and linking them all together.

Thanks to this new infrastructure it will be possible to go from one side of Île-de-France to the other without passing through Paris and make it that much easier to

reach the centre of the capital from the suburbs. The first important “phase” of the Grand Paris Express will be completed in time for the Olympic and Paralympic Games in 2024.

Line 15: many challenges for underground works

Line 15 will be divided into 3 parts, East, West and

and urban and suburban areas which, today, are difficult to get to.

The four new metro lines (15, 16, 17 and 18) and line

South and will run around the outskirts of the city. With its 33 km of lines, it will run through 22 towns and districts and will make it much easier for one million inhabitants to move from one part to another. Construction of the line is divided into various lots. Going into detail, lot T2A, whose construction has been commissioned to the Horizon consortium, consists of 4 stations, the entrances to two tunnels, secondary works (emergency exits, access for emergency vehicles, etc.), a double

14, which is due to be extended in both north and south directions, will link up to Paris’s existing transport system.

tunnel and a single tunnel that connects the Infrastructure Maintenance Site (IMS) to the main line.

For the excavation work of the tunnels, carried out using a variable density TBM (Tunnel Boring Machines), Mapei offered its experience and supplied three chemical products used to prepare a grout for the backfilling injection of the annular gap created during the TBM advance between the soil and concrete segments lining.

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

A highly effective flooring system for half of the stations of the new lines

Thanks to a very fruitful collaboration with the tile manufacturer LEA Ceramiche, Mapei France developed a system to install the flooring in half of the 68 stations of the Grand Paris Express. The worksite begins in 2022 with the opening of the Orly airport station and is scheduled to end in 2030. The request from the client was, first and foremost, for floorings that would be sufficiently resistant to very high levels of pedestrian traffic. The system consists of a screed, adhesive, grout for tile joints and sealant for expansion joints by Mapei France, ceramic tiles by LEA Ceramiche, expansion profiles by CS France and pododactile system by Pedrazzini.

The screeds will be made from new formulations, called MAPECEM X’PRESS or MAPECEM PRONTO X’PRESS, of existing ready-to-use, pre-blended Mapei mortars that have been widely used for a number of years. 37,5 x 75 cm light-coloured porcelain tiles will be installed on these surfaces using KERAFLUID HPR or KERAFLUID N adhesives, manufactured and distributed in France by Mapei France, before grouting the joints with KERACOLOR GG or ULTRACOLOR PLUS mortars to obtain a colour matching the colour of the flooring. The expansion joints will be sealed with MAPEFLEX E-PU21 SL, which is especially suitable for surfaces subjected to high levels of pedestrian traffic.

To make sure the installation work will be executed to perfection and get the most out of the finished sur-

faces, the installation companies will undergo a special training at MAPEI ACADEMY, the training centre located at Mapei France’s facilities in Toulouse St-Alban.

4 new stations along line 14

Ever since it first opened in 1998, Line 14 has made a name for its level of innovation: in fact, it was the first line in the world to be fully automated. It has just been extended northwards by 5.8 km with 4 new stations to improve the transport conditions of its 610,000 daily users. The line’s extension is part of the Grand Paris Express project which, by 2024, will include extending the line even further to the north, up to the station at Saint-Denis Pleyel, and to Orly Airport to the south and its connection to lines 15, 16, 17 and 18.

The four new stations (Pont-Cardinet, Porte de Clichy, Mairie de Saint-Ouen and Région Île-de-France) are characterised by an architectural style that is simple yet, at the same time, elegant, which also had an influence on the materials chosen to build the stations. These include white porcelain tiles for the floors and walls in the areas where the trains wait and transit. To install the tiles on 6500 m2 of surfaces, Mapei supplied

UNDERGROUND WORKS:

Line 15, lot T2A, Paris

Period of construction: 2019-2021

• Period of the Mapei intervention: 2019-2021

• Owner : Société du Grand Paris

• Project management: Systra

Main contractor: Horizon consortium including Bouygues Travaux Publics, Soletanche Bachy France, Soletanche Bachy Tunnels and Bessac et Sade

• Intervention by Mapei: supplying products for TBM exaction works

• Mapei coordinators: Edgar Doledec and Jérôme Darras, Mapei France

Photos: Edgar Doledec, Horizon

Mapei products:

• Underground works: Mapequick CBS System 1, Mapequick CBS System 3, Mapebent API2, Mapedisp FLS

INSTALLING CERAMIC FLOORS

IN HALF OF THE 68 STATIONS:

Period of construction: 2022-2030

Owner: Société du Grand Paris

• Suppliers: Mapei France, LEA Ceramiche, CS France, Pedrazzini

• Period of the Mapei intervention: 2022- 2030

• Intervention by Mapei: supplying a complete system for installing ceramic floors in about half of the 68 new stations

Mapei products:

• Building screeds: Mapecem X’press*, Mapecem Pronto X’press*

a complete system that also included preparation of the substrates with ULTRAPLAN MAXI FIBRÉ self-levelling skimming mortar and repairs to certain sections of deteriorated concrete substrates using PLANITOP 400 F rapid-setting class R3 mortar.

Different areas of use, different types of substrates and different performance properties required for the finished surfaces called for the use of different types of adhesives. The ceramic floors in the corridors were installed with KERAFLUID N adhesive and the joints were grouted with ULTRACOLOR PLUS. The tiles for the walls were bonded with ULTRALITE MULTIFLEX, while the tiles for the vaulted ceilings were installed with ULTRALITE S2 QUICK. KERALASTIC T two-component polyurethane adhesive was used to bond tiles onto the steel doors. The adhesives chosen to install the ceramic flooring on the station platforms were KERAPOXY CQ and GRANIRAPID. The tile joints were grouted with KERAPOXY DESIGN. In this case, the products were chosen because they needed to provide guaranteed insulation from electric current, in compliance with the French standard NF C 15-100.

ULTRAPLAN MAXI FIBRÉ, PLANITOP 400 F, KERAFLUID N and ULTRALITE MULTIFLEX are manufactured and distributed in France by Mapei France. ✕

PORCELAIN TILE INSIDE AND OUT AT VILLA CANNES

Phira, a French design firm run by the architect Philippe Bonino, recently designed a single-family villa with an emphatically contemporary feel

in Cannes, on the Côte d’Azur, next to a protected natural area with magnificent sea-views. The stylistic aim was to bring uniformity to the

Porcelain tile inside and out

The use of stone-effect porcelain floor tiles from Marazzi’s “Mystone Ardesia” collection, in the colour Cenere (size 75x150cm), for both the interior and exterior spaces, enabled the architects to design the rooms and interpret the spaces with plenty of freedom, and transcend any sense of division between the indoor and outdoor space.

Mystone Ardesia was also used for a substantial part of the wall coverings, in conjunction with another Marazzi collection with a sophisticated but bold flavour, namely Grande Marble Look, in Brera Grey with a matt finish (size 120x240cm).

“We chose Brera Grey as a wall covering,” explains Philippe Bonino, “not only because it harmonises perfectly with the flooring, but also for its vibrant, characterful patterning, which enlivens the building’s façade and sets up a counterpoint with the majesty of the nearby and distant environment.”

And the façade itself played a central role: “We chose these porcelain slabs as façade cladding because we wanted a material that would create a work of sculpture rather than of mere ornamentation,” concludes the architect.

The result is an essential, minimalist, functional piece of architecture, which blends seamlessly into the surrounding landscape. ✕

spaces, and grey was chosen as the dominant colour, in shades ranging all the way through to white, in both the materials and the interior colour scheme.

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

DESIGN AND INNOVATION SAVE SAN DIEGO BAYFRONT

The Morton family opened the first Brigantine restaurant on Shelter Island, San Diego, in 1969. Built with a vision that embraced the beach town lifestyle, The Brigantine Restaurants became a local staple for fresh seafood,

Pacific Building Group was hired to build out the intricate structure while Tucker Sadler Architects designed it to pay tribute to San Diego’s rich history as a fishing port and the different cultures that formed the city’s waterfront. This theme would be seen throughout the building, which will feature a fishing net-style steel roof with a curved barrel-shaped cover, two stick-framed glass structures resembling fishing baskets measuring more than 25 feet tall (7.6 m) and a massive 3,000-pound (1,361 kg) wall-mounted octopus sculpture

steaks and chops, friendly and knowledgeable service and warm, inviting facilities. With 12 restaurants, a craft beer brewery and one Portside Coffee & Gelato location, the Mortons’ latest venture would perhaps be

In addition, an abundance of glass and open deck space would give diners a continuous waterfront experience with expansive views overlooking the bay. Approximately 90% of the entire floor of the project had to be tiled, so the team tapped local flooring experts at Howard’s Rug Co. who specialize in a broad range of floor coverings. Knowing they would need best-in-class setting materials and waterproofing products that could withstand the harsh conditions of saltwater sea air, the team selected LATICRETE® as their chosen manufacturer

the most ambitious yet. With the goal to create a landmark destination on downtown San Diego’s bayfront, Portside Pier would be a $25-million, 43,000-square-foot (3,995 m2) project, becoming an iconic location in the forefront

The challenges

• Difficult Environmental Conditions: With the project situated on a pier and 100% over water, the iconic seafront location couldn’t be in a more demanding area and would need building products that can withstand the harshest conditions while offering easy maintenance.

• Constrained Work Space: With the majority of the entire floor requiring tile, access issues for the other trades and a more complicated installation pro-

of the San Diego skyline. Including the restoration of the docks below, the two-story dining complex will encompass multiple restaurant choices built over the water atop a platform supported by four dozen pilings.

cess would be expected. In addition, with various elevation changes and curves in the design, installers would have to provide a flawless transition among the numerous tile types without impeding the work of other professionals.

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

• High-Profile Design: Portside Pier would be on the forefront of the downtown San Diego skyline and would require impeccable quality and architectural sophistication with materials that are aesthetically beautiful, allow for high traffic movement and contribute to the operational flow of the business.

PHOTOS BY DANNY FULGENCIO

because of their reliability and variety of installation solutions for essentially any type of tile application.

Their support team is readily available to help with compatibility assistance and their products enable us to offer a crucial 25-year warranty, which offers the owners peace of mind that they are receiving the lasting performance they expect”

David Hunter

of Howard’s Rug Co.’s Ceramic Tile & Stone division

The complex design of Portside Pier called for the use of many unique tiles that all needed to be completely level with one another, therefore every floor tile was installed over a thin-set adhesive. To provide durability and weather resistance against the penetrating conditions of the saltwater sea air and the heavy foot traffic of staff and diners, a quality waterproofing membrane and premium epoxy grout were needed to protect the floor for many years.

“From the nuts and bolts side of things, for a quality build, we rely heavily on skilled craftsmanship using the highest performance materials. We know we can’t cut corners for cheaper products because you will pay in the long run, which is why we try to build our projects as bulletproof as possible,” said Matt Morton, Director of Development for Brigantine Restaurants.

For its ability to bond directly to a wide variety of substrates, coupled with its rapid-drying superior water-

proofing capabilities, HYDRO BAN® was first applied to protect the substrate from the ubiquitous moisture in the surrounding environment. HYDRO BAN® is a thin, load-bearing waterproofing and crack isolation membrane that is unique in that it does not require the use of fabric in the field, coves or corners. As a single-component, self-curing liquid rubber polymer, the product forms a flexible, seamless waterproofing membrane. Furthermore, it is equipped with Microban® antimicrobial product protection to fight the growth of stain-causing mold and mildew, which is especially valuable in the damp setting of a seaside restaurant. For a quality adhesive mortar that can stand up to the challenging conditions of the pier, 253 GOLD was used for both interior and exterior tile installation. As a high-quality polymer fortified bagged cementitious thin-set powder, 253 Gold was mixed with water to install using the thin-set method. Tile ceilings within the building likewise were installed utilizing 254 PLATINUM, an ultimate one-step, polymer fortified, thin-set

The LATICRETE solution

mortar for interior and exterior installations. Providing optimum adhesion for porcelain and glass tiles, 254 Platinum offers incredible bond strength and a long open time in a smooth, creamy formula. To provide lasting, high-performance epoxy quality, SPECTRALOCK® PRO PREMIUM GROUT was selected for all floor tile inside the building in all common areas and outside the building. The easy-to-use, nonsag formula also features built-in Microban antimicrobial product protection. Thanks to excellent color uniformity, stain protection and beautiful, full grout joints, SPECTRALOCK PRO PREMIUM GROUT enabled the seamless transition from one tile type to the next and ensures a long-lasting result that will captivate restaurant-goers for years to come.

The Outcome

After five years in the making, Portside Pier opened in July 2020 and offers a variety of dining options at different price points to please everyone’s palate. Guests

can enjoy fresh seafood at Brigantine on the Bay, authentic Mexican flavors at Miguel’s Cocina, pub fare at Ketch Grill & Taps and walk-up service at Portside Coffee & Gelato. Portside Pier holds 1,000 seats across its eateries and public areas, with more than half of those being various outdoor seating patios and lounges. Additionally, the public can enjoy panoramic views of San Diego Bay with free access to a secondlevel perimeter walkway and a viewing deck that has tables and seating for up to 108 visitors. There is also a dock and dine to accommodate up to four vessels.

“We are thrilled with the outcome of Portside Pier! It’s a very complex building with many aspects that made it a challenge, but how it turned out makes it all worth it and it has proven to be one of the most popular and busiest restaurant destinations in California” added Morton Since the opening of Portside Pier, it has been praised for its architectural beauty, noteworthy views, delicious food, public access along the iconic Embarcadero and, most importantly, for helping spark the city’s economic recovery amid the 2020 global pandemic.

LOW ENERGY STANDARD HOUSE WITH RAKO TILES

Life in symbiosis with nature is the promise of a recently built detached house in a small village near Pilsen (Czech Republic).

Built on a meadow close to the forest, it captures the special atmosphere and quality of the place, adapting itself in form and material.

“We appreciate this beautiful place and believe we haven’t harmed it.” Say the owners about their building. “The main idea from the beginning was not to disturb the peace that you feel inside you as soon as you come here. You look around and find yourself smiling. This place simp-ly cannot be improved. It’s just perfect. We wanted our new house to harmonize with it.”

Architect Lukáš Janout of Prague-based office Luni

architekti planned a building made of insulating bricks with no basement and with a natural stone and wooden facade. Inside, an air-to-water heat pump and underfloor heating provide warmth, while a heat-storing fireplace emits pleas-ant radiant heat like a tiled stove.

The house was built on a turnkey basis, with the construction supervision and interior design carried out by the architect himself.

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

High-Quality Tiles

For the kitchen and the representational bathroom, the clients opted for high-quality concrete effect tiles from the Betonico series by manufacturer Lasselsberger.

credits:

• Architectural firm: Luni architekti s.r.o., www.luni.cz, Prague

Constructed area: 165 m2

Living area: 90 m2

Construction: masonry, Porotherm brick, thickness 44 cm

• Roofing: fibre cement, overlapping

• Windows: wood (larchwood frames) with triple glazing

Interior doors: surfaces – oak veneer

Floors: three-layer oak wood, “Esco” system as well as large-format ceramic tiles by RAKO, Betonico series

• Heating: low energy standard house, Panasonic heat pump, air-water system, underfloor heating, “Hestia” storing fireplace

Facade: cladding made of a combination of wood and stone – Siberian larch, gneiss gold brown

Decking: Siberian larch

Photos: Petr Polák/Luni architekti s.r.o., Prague

Lukáš Janout tells: “We opted for Betonico tiles partly because they are products of the Czech brand RAKO. RAKO offers good prices, quick availability, and the assurance that, if needed, the tiles will still be available in a few years’ time.” ✕

HALL 29 STAND B32-C31

40 YEARS OF CERSAIE… and a new crackling edition

CERSAIE TURNS 40 AND CEMENTS THE SHOW’S STATUS AS THE MOST IMPORTANT INTERNATIONAL EXHIBITION OF TRENDS AND PRODUCTS IN THE WORLD OF CERAMIC TILES AND BATHROOM FURNISHINGS.

The 15 halls available this year have a fully occupied total area of 145,000 sq.m, a few thousand square metres more than in 2022.

The number of exhibitors is also up by a few percentage points from last year’s 624. Ceramic tile producers make up almost 57% of the total, while the bathroom furnishings sector accounts for 15%. Overseas exhibitors comprise around 40% of the total, once again confirming Cersaie’s exceptional international scope.

Xu Tiantian

To celebrate its fortieth birthday, the exhibition space features a fascinating route reliving 40 years of its evolution, focusing on design, technology, products and companies that have made history. “Route 40” takes the visitor through the defining moments of these four decades, illustrating the major changes that have taken place in culture, society, design and production. Curated by Davide Vercelli and designed by Dario Curatolo, Route 40 winds its way through the halls of Cersaie, starting from the Quadriportico - the starting point and conceptual link in this fascinating tale - and continues in Gallery 21-22, 2526 and in the Mall of Hall 37 with displays narrating each decade. This itinerary is not in-

tended as a nostalgic experience, but a demonstration of Cersaie’s key role in proposing avant-garde products and steering the market and ceramic design, becoming over the decades a cultural platform for informing and influencing all trade professionals. Moreover, Cersaie will once again be an extraordinary opportunity for cultural exchange thanks to its programme of exhibitions such as Top Star and Bologna Arte Architettura, and the Keynote Lectures held as part of the Building, Dwelling, Thinking programme (past speakers have included 12 Pritzker Prize laureates), back with leading names in the world of contemporary architecture, such as Jørn Utzon and Xu Tiantian.

Tiling Town: education, installation showcases and informationn

Tiling Town is back in a more than 400 square metre space in Hall 32. This 11th edition of Tiling Town features installation showcases given by Assoposa master tile layers.

The technical seminars on large ceramic slab installation are aimed at architects and designers and consist of two-hour practical demonstrations in a fully functional installation workshop accompanied by detailed explanations and references to the standard UNI 11493. The seminars will be held every afternoon from Monday 25 to Thursday 28 September and on the morning of Friday 29 September and will earn professional training credits for participating architects, engineers and surveyors.

The space also hosts the Tiling Town Matinées organised by Assoposa’s Platinum Members and focusing on the most topical issues in the world of tiling.

A large space in Tiling Town is also occupied by the Italian national tile installers’ association Assoposa, which is celebrating its 10th anniversary this year. As part of its outreach activities, the association organises training courses and promotes Tile Layer Certification in accordance with standard UNI 11493-2. To keep visitors informed about all the opportunities for specialisation and professional growth offered by the sector, a special area is devoted to the Assoposa Academy training courses, including an exhibition of spaces and furnishings created using ceramic tiles of all sizes, from the smallest mosaics through to large-format slabs.

ADI: two awards for the quality of ceramics, bathroom furnishings and Exhibition Design

ADI renews its collaboration with Cersaie 2023, which has been active for about ten years, as part of ADI fundamental mission: the cultural and economic affirmation of industrial design for a responsible and sustainable development of everyone’s living conditions.

The first recognition is attributed to Italian products belonging to the ceramic and bathroom furniture sectors. The jury of the 9th edition of the ADI Ceramics and Bathroom Design Award selects among the products on display those that best combine innovation and design quality.

In addition, the ADI Booth Design Award – now in its 4th edition – was created to enhance exhibition stands. A commission of experts, selects from the Cersaie

stands those that best promote the products and better communicate the identity and value of the company.

The products and installations identified by the two commissions are candidates for pre-selection for the 2023 edition of the ADI Design Index, the yearbook that brings together the best Italian design in each product category, selected by the ADI Permanent Design Observatory ahead of the next edition of the Compasso d’Oro ADI, the most famous recognition of Italian design. The pre-selection guarantees the passage of the first selection phase and the presentation of the products directly to the Thematic Commissions, which are entrusted with a further selection phase.

ITALGRANITI

The new Essence ceramic collection expresses the original character of oak, the wood species most widely used in interior design. With four colours, two thicknesses and the possibility of creating chevron installations, Essence offers architects and designers hyper-realistic, high-performance wood-effect surfaces that meet the aesthetic and technical demands of contemporary living.

The collection is manufactured with the innovative RealUp® technology, which gives surfaces an unprecedented sense of authenticity. The combined action of two digital decorating machines enriches the body with three-dimensionality; perfectly consistent graphic textures are then applied onto the same body.

With RealUp® the colour, knot structure and veins match without any margin for error; the grain of the ceramic slats takes on an authentic three-dimensionality. The overall surface design achieves unique depth and level of detail, imparting an unprecedented material richness. Essence collection introduces also Wild, a wall cladding in large 120x280 cm Mega ® slabs and 120x60 cm porcelain stoneware. The trendy foliage decorative theme projects a dramatic and seductive outsize on the walls.

Among the possible uses of Essence, outdoor floorings enhance its exceptional natural spirit in highly stressed contexts. OPEN® is the extra-thick 20 mm porcelain stoneware dedicated to outdoor use: exceptionally resistant, frost-proof and non-deformable, it gives landscape design great installation flexibility. The OPEN® version also includes all the special pieces required to precisely finish pool edges and walkways.

Sensi Roma by ABK is a porcelain tile that replicates one of the best-loved and most sought-after varieties of natural stone, Travertino Navona, in an exclusive concept that combines style and technology.

Standing out for its vein-cut appearance and tone-on-tone nuances, SENSI ROMA is available in three shades: White at the cool end of the spectrum, Ivory in the middle and Cream at the warm end. The collection is complemented by two original decorative pieces in size 60x120cm: WAVE, featuring the visual effect of grooving, and CUBE, featuring a modern three-dimensional geometric pattern.

SENSI ROMA is available in two exclusive finishes, Antique3D and P.tech: the former uses 3DTech to recreate the textured, open-hole appearance of the natural material from which the product draws inspiration; the latter raises the tile’s slip resistance to R10 C, while still keeping it easy to clean, making it the ideal choice for commercial as well as residential projects.

PROGRESS PROFILES

Progress Profiles will be showcasing four new membranes at Cersaie 2023, which add to its already extensive range of solutions for indoor and outdoor applications.

Advances in technology combined with the use of high-quality materials have led to the development of PRODESO® DRAIN 4, an outstandingly thin membrane with a thickness of just 4mm, which offers higher performance than its predecessors and several significant advantages, including even easier and more precise installation and shorter laying times. The new membrane also gives indoor flooring an unprecedented service-life, thus avoiding the need for costly maintenance work over the years.

The model consists of a cyan high-density polyethylene (HDPE) sheet with a pattern of 4mm raised squares across its surface. The top of the membrane has a white, water-permeable, non-woven fabric heat-sealed to it, while the underside has a layer of polypropylene spunbond

glued to it, to maximise the adhesion of the membrane to the substrate. Because of its decoupling properties and high capacity to vent out vapour, PRODESO® DRAIN 4 is the ideal solution even for problematic substrates, such as wood and cracked screed, or overlaid coverings. The membrane neutralises the differential movements that can occur between the substrate and the covering, thus preventing damage to the tiles. It also makes it unnecessary to align the covering with any separating joints that may be present. The adhesive used to lay the floor covering dries quickly and evenly thanks to the cavities that arise between the polypropylene draining fabric and the polyethylene sheet: these allow micro-ventilation, which drastically reduces the rise of tri-acetates from the adhesives and the appearance of bloom in the joints. When used in conjunction with underfloor heating, lastly, this air chamber helps distribute the heat more effectively, while also reducing thermal inertia.

In PRODESO® DRAIN 8 SYSTEM, the outdoor version with

Prodeso® Drain 4

Prodeso® Drain 8 e Proterrace Double Drip

a minimum thickness of 8mm, the membrane is finished with an elastic polypropylene and polyethylene strip and a water-proof, two-component adhesive, to ensure the correct water-proofing of outdoor coverings and to reduce the migration of resins to the surface. Both the indoor and outdoor versions are quick and straightforward to install, so as to facilitate the work of installers and turn even apparently complicated renovation work into a simple task.

PRODESO® DRAIN 8 can be combined with PROTERRACE

DOUBLE DRIP to protect the outer corners of balconies and terraces and to finish off the edges of flooring, which, thanks to its two drainage holes, allows water to drain off properly if the seal between the edge of the tile and the profile becomes detached, preventing water from penetrating the screed.

Lastly, high-strength adhesion plays a vital role in preventing common problems such as cracks, tile movement and consequent detachment, and that is why Progress Profiles has released all-new versions of its PRODESO ECO and PRODESO ECO STICK membranes. The squares that form the pat-

tern on these membranes have been re-designed to achieve a 40% increase in adhesion: due to the new sizing of 1cm x 1cm, the channels between one square and the next are now considerably larger, thus increasing the product’s capacity to vent out vapour. Both products therefore offer outstanding water-proofing performance, which makes them ideal for use in indoor environments that come into contact with water, if used in conjunction with PROBAND 150, a polyethylene tape covered on both sides with polypropylene non-woven fabric, and PROBAND KOLL, a two-component adhesive, both of which are also water-proof. These products thus provide long-term protection for bathrooms, saunas and kitchens and significantly reduce the risk of water ingress, tile movement and insalubrious conditions. On the underside of PRODESO ECO STICK there is also an adhesive, protected by a mono-siliconised film, which guarantees perfect adhesion to the substrate and makes installation easier for the installer. Lastly, the specially designed form of these membranes makes them even more elastic and easier to manage, thus making renovation work quick and effective.

Prodeso® Drain 8

Prodeso Eco Stick

Prodeso Eco

DR TECNICA

With several years of experience in producing display solutions for different targets, DR TECNICA gained an estabilished details care and the ability to customize which became the hallmarks for its manufacturing. in addition to the ability of developing customers ideas, the approach to materials choice represents a strong point for the company.

Research and testing are key points to guarantee aestetics and functionality and produce displays made on measure which stand out from the crowd.

For these reasons, the new display solutions of DR TECNICA have been chosen by many companies in the sector, including Gruppo Cerdisa Ricchetti, Bongio and Deltacalor.

MONTOLIT

In response to the need to support ever larger and heavier tiles while carrying out delicate cutting operations, Brevetti Montolit is proud to present Atlas, the universal elastic support.

Because Atlas is height-adjustable, it is fully adaptable to all tile cutters on the market, but its key feature is its adjustable compression setting: use a firmer setting to support large or extra thick tiles, or a softer setting for slim large-format panels or delicate ceramic tiles.

Atlas gives your tiles the right support on the cutting table even if they are overhanging or you are cutting them diagonally and off-centre, without compromising the quality of the cut or forcing you to work in awkward or impractical positions. Designed to solve everyday problems, the device incorporates a series of smart solutions that make it an essential accessory for every tiler. Atlas acts as a progressive shock absorber that adapts to changing technical requirements, helps you get the tile in the right position for cutting and gently lowers the cut piece upon separation by providing the elastic support that holds the key to optimum results.

Thanks to its versatile design, Atlas can be used with all professional tile cutters currently on the market, and since it is made of fully recyclable ABS, it is almost indestructible in the face of knocks, while offering outstanding weather-resistance. Each pack contains two sprung supports designed to provide stable support for all tile formats.

Like many other Brevetti Montolit products, Atlas is covered by an international patent and is available from all Montolit Partners from September.

Memory, as a source of sensations and inspiration, is the theme explored by Supreme Memories, a new collection from Flaviker that uses state-of-the-art technologies to extend the expressive potential of marble-effect coverings.

The collection includes seven different types of marble and stone, many of which have played a recurrent role in the history of Italian architecture and decoration. The aesthetic versatility of the colour palette and vein patterns, the wide range of sizes and the choice of finishes give this collection a starring role in interior design, complete with elements that can also be used for outdoor covering applications.

Supreme Memories introduces Flaviker’s new Antique 3D surface into the company’s catalogue: combining up-to-the-minute styling with heritage charm, Antique 3D evokes the feel of

historic floors worn down by long years of footfall. The collection also includes P.TECH natural surfaces, which improve slip-resistance while ensuring easy cleaning, and Soft 3D large-format panels, which have an extra soft finish embellished with bas-relief vein patterns that accentuate their natural appeal. Rounding off the range are the perennial Lux surfaces, which enhance the graphics of the products with the charm of a polished finish, and a selection of P.TECH R11 products in size 60x120cm, with a thickness of 20mm, specifically for outdoor use.

The decoration is minimalist-chic in style, and features the original 60x120 Medley products that replicate the eternal beauty of handmade mosaics, as well as the small 7.5x40.7 chevron formats, which bring intricate patterns to both floor and wall coverings.

Dal 1821 al vostro fianco

La soddisfazione del cliente è la nostra priorità.

Attraverso le soluzioni innovative dei nostri designer, le sapienti mani dei nostri artigiani, l’utilizzo di materie prime di qualità, attrezzature all’avanguardia e tecnologie sofisticate trasformiamo le idee in realtà.

Vi aspettiamo al Cersaie

allo stand B2-C1 - Padiglione 28

Since 1821 by your side

Customer satisfaction is our top priority.

Through innovative solutions of our designers, skilled hands of our craftsmen, the use of high quality materials, cutting-edge equipment and sophisticated technologies, we turn ideas into reality.

We wait for you at Cersaie

Booth B2-C1 - Pav. 28

YINKA ILORI X DOMUS

The Yinka Ilori x Domus tile collection features an iconic, eclectic palette of colours and patterns designed to boost the mood of everyone who comes into contact with their easy-going, trend-setting style.

Drawing inspiration from nature and sunlight, as well as from his Anglo-Nigerian heritage, the designer has transposed his vision onto ceramic with a view to evoking optimism through the vibrant use of colour, in tandem with abstract forms and patterns with high aesthetic impact. The result is two ranges that capture the dynamic lines and shapes that are dear to traditional African architecture.

Glaze is a sparkling array of hand-made glazed ceramic tiles available in 16 mood-boosting colours and five modular variants, which can be used individually or in multiple combinations. Screen, by contrast, is a porcelain tile collection consisting of four designs, each available in three colourways. Representing a fusion of craftsmanship and industrial technology, both ranges are made in Portugal and aspire to encourage experimentation, fun and discovery through their design.

SCHLÜTER-SYSTEMS

The MyDesign by Schlüter-Systems programme has been expanded by a further attractive component, custom-made digitally printed profiles. This option enables customers to match edge protection profiles to a tile pattern or to set intentional accents in a skirting or border, for example with designs or logos. The sample applications on display in Bologna will demonstrate the design potential of this technology, which is unique in the industry.

The profiles are a perfect fit for individually tiled vanity units. The trade fair stand of the Iserlohn-based company in Bologna will include Schlüter-KERDI-BOARD-W, an innovative solu-

tion for creating custom vanities according to individual specifications. The component can be cut to size as needed and can be installed, e.g., in niches or with optionally available wall fixed units for a floating installation below wall fittings. The solutions from Schlüter-Systems also offer numerous outdoor design options for planners, installers and home owners. Thus, many popular BARA profiles for reliable edge protection of balconies and terraces can be ordered in 190 RAL colours. Trade fair visitors in Bologna can also look forward to seeing further portfolio innovations that make outdoor areas safer and even more attractive.

Ceppo dell’Adda, a richly decorative conglomerate stone of fluvial origin that has been used in the Lombardy building tradition since antiquity, is ideal for bringing the appeal of history into the present. Gardenia Orchidea has drawn from its timeless beauty to create Pietra Viva, a ceramic tile collection that fits in perfectly with the latest trends in architecture and design. The stone stands out for its distinctive contrasting pebble inclusions and is recreated in porcelain using the exclusive P.tech and 3DTech technologies. The P.tech finish improves the slip resist-

GARDENIA ORCHIDEA

ance of the surfaces, even when wet, while the Antique 3D versions are reminiscent of stone polished by prolonged footfall and have the slightly uneven and porous appearance of reclaimed stone.

Pietra Viva comes in a palette of four colours (Antracite, Grey, Beige and Ivory) and in three on-trend sizes ideal for bringing a touch of elegance to both residential and public projects. The collection is complemented by matching pieces in an 80x80 cm size and 20 mm thickness for outdoor spaces.

CORTAG

Cortag Revolution Tools is a Brazilian manufacturer tools company specialized in providing with solutions for tile cutting and placement. One of the most important novelties launched by the company there is the Professional Tile Cutter Mega 125

With reinforced, fixed and robust guides that provide great stability and precision cuts, MEGA manual tile cutter enables to cut tiles up to 15mm thickness from 75cm to 125cm length. Besides that, it has a scoring and breaking system that returns to the cutting position at one movement. Cortag constantly invests in research and development, aiming to combine the best existing technology in production processes and materials with the understanding of the construction professionals needs. Moreover, a lot of investment in the digital environmental has been made by the company both in the processes and in

customer services.

Among the main values of Cortag, care for human resources and environmental play a big role.

Due to that, it has achieved several important ISO certifications: 9001: Quality Control, 14001: Environmental and 45001: Health and Safety Work.

This has brought Cortag to Brazilian market leadership in the last years, with constant awards, among them, TOP of MIND in several categories. Nowadays, Cortag is present in more than 30 countries and plans extend its borders even more.

All this work is carried out in synergy with a team with national and international coverage, through operational offices in Brazil, Latin America, USA, Dubai and Europe, which provides a presence, agile and personalized service to various groups of clients and distributors.

ECO DESIGN

ECO DESIGN knows that the tile market evolved a lot in the past 40 years and its needs in terms of exhibition always change. Today a showroom offers a wide range of different products as small tile-decors, mosaic, con

crete-tiles, wood tiles, very big slabs inspired by marble or stone, plus other ma

terials as wood floors, san

itaryware and bathroom complements. Every prod

uct needs its own effi

cient and impressive pres

entation but with a cen

tral theme, spaces in the showroom can be separated in branded-corners but always coordinated and offering an immersive experience.

ECO DESIGN satisfies any request making its expertise available to the customers; its team of architects, designers, and technicians, guarantees the best presentation for shops, showrooms, and exhibitions because projects are studied and built combining deep knowledge, long-term experience, latest technology, and skilled craftsmanship.

ECO DESIGN is a one-stop partner for display-systems, booth design and installation, showroom fitting-out. Here it’s possible to see some of the last showrooms and stands/ booths designed and built. The company is present at Cersaie in Hall 28, Booth C2.

ENERGIEKER

Energieker is extending its product range with two new ceramic creations inspired by the timeless charm of marble. Warm Ambrosia, a new marble-effect tile with unique vein patterns, combines the performance of porcelain with the refined aesthetics of natural stone. Warm Ambrosia deploys warm tones and notes of white, black, beige and brown, alternating

with grey quartz, to enhance any room with simplicity, by tracing dynamic, texture-rich pathways that infuse interiors with a touch of elegance. The series comes in a wide range of sizes (120x270 cm - 120x120 cm - 60x120 cm - 80x80 cm - 60x60 cm) and two finishes: edge-ground and fully lapped.

The other leading new release is the White Beauty range, which

uses a marble effect with an up-to-date feel to lend a contemporary touch to modern interiors. Drawing inspiration from the Orient, it interweaves bold shapes and vibrant colours to striking effect. Feldspars in shades of white and grey provide a backdrop to the rich green vein patterns, creating a multi-faceted texture that brings character to every project.

Produced with a fully lapped finish, this large-format series is available in sizes 120x270cm - 120x120cm - 60x120cm. The White Beauty range also includes Top Solution ceramic surfaces, in size 163x324 cm with a thickness of 12 mm, which are ideal for creating tops that pair perfectly with all types of interior design.

RAIMONDI

Raimondi launches many new products at CERSAIE. We introduce here just a few. Among these novelties, RLS SOS (the rescue clip) is a truly innovation on the market. It is an “emergency” leveling system which allows to complete the leveling of the tiles in the event of breakage of a clip of the “main” leveling system. It is the solution to an unsolved problem; up to now. RLS SOS (patent pending) is simple to install and remove, it does not chip or scratch the tiles.

UP! (The Tiler Pad) is definitely something new in the market too. It is a multifunctional support made of natural rubber on which to place tiles to perform cuts, holes, incisions, spread glue (and much more) with ease. UP! (patent pending) measures 58x58cm. For larger tiles, just use more UP! together.

TSX and TSS are both devices for safely handling tiles up to 120x120 cm and up to 3 cm thick. So, with a focus on outdoor flooring, but also useful indoors (especially TSS). Both improve ergonomics and postural comfort for the installers.

TSS is equipped with a manual pump suction cup while TSX has a battery-operated suction cup. TSX can be used both with and without wheeled cart.

Raimondi also introduces PROTECTOR (patent pending), the new platform that prevents breakages/chips and scratches when leveling very delicate tiles, especially rectified and/or polished ones.

PROTECTOR works with all clips of RLS Raimondi wedge/clip system, including the super-thin 1 mm and 0.5 mm clips. The latter, which generates a joint of just 0.5 mm, features a combination of unique design and particular polymer which provides impeccable performances (coherently with Raimondi’s high standards) despite the extremely thin joint it creates. These and all the other news on display at Raimondi stand: Pav. 32 Stand A22-B23.

Marocchi was formed in 1821 in Casalfiumanese, near Imola (Italy). Its founder began life as a blacksmith, but later focused on artistic wrought iron work. Over the years, activities changed to suit the needs of the market.

Today Marocchi supplies ceramic tile displays and revolving and rotating metal displays to tile and hardwood producers, distributors and showrooms all over the world.

In the U.S.A. the company now operates through Marocchi USA, which was created to provide a better and faster service to the American customers, especially in terms of delivery times.

Marocchi USA is located at 132 Smart Park Drive, Lebanon (Tennessee), where it is possible to visit the warehouse and showroom.

MAROCCHI

PROFILPAS

“PP Level Duo Maxi” is a new range of adjustable supports for raised outdoor flooring, which can be used for all types of installation, including ceramic tiles, decking and single-format and multi-format floorboards.

With “PP Level Duo Maxi”, Profilpas offers a complete system of solutions for compensating slopes of various gradients (up to 5%) and creating totally flat, stable surfaces. Furthermore, thanks to the “Fixed Head Ring” integrated directly into the base, you can turn tilting supports into fixed supports in an instant: simply remove the ring from the base and seat it in the appropriate position to lock the head according to your installation requirements. “PP Level Duo Maxi” really is maxi in every respect because it provides the maximum flexibility, stability and versatility, for quick, easy installation and a professionally finished result. The support head has a built-in rubber noise-damper and a support surface measuring 130mm in diameter. This support surface, combined with the 100mm diameter screw and the smooth base with a surface area of 330cm2, delivers maximum strength and stability, to make raised flooring safe and solid. Consisting of four extendible supports and an extension piece, the range offers a wide variety of heights for compensating any type of slope. Furthermore, you can use the special adjuster key to adjust the height with millimetric precision from above, so as to obtain a totally flat surface even after the flooring has been installed. “PP Level Duo Maxi” is available with a variety of different heads to meet a full range of installation requirements. There is a head for ceramic flooring, with removable tabs for joints of 2, 3 or 4mm; a head for decking, for screw-in fastening of all types of joist; and a head for single-format and multi-format ceramic floorboards, for use with special aluminium joists equipped with a track for the spacer. By using these joists, you can build a substructure with even higher stability and load-bearing capacity. Profilpas also makes a comprehensive system of accessories for all its lines of support, designed and manufactured to meet every imaginable need. These accessories include vertical infill clips, perimeter spacers, adjuster keys, rubber mats and vertical perimeter profiles made of metal. Used in appropriate combinations, they offer countless solutions for compensating uneven and sloping installation surfaces, to create flat, stable and versatile floor coverings.

The renowned ceramic manufacturer is proud to present “CookingRAK”, a unique hidden induction cooktop, designed to create a multifunctional kitchen space that is ideal for everyday use.

By integrating CookingRAK into their countertop – thus combining high-performance porcelain slabs with an innovative induction system that works using electromagnetic currents – users can prepare food, cook and dine in the same space, making it ideal for everyday entertaining.

This new cooktop is food-safe and easy to clean. It was developed for exclusive use with Maximus 135.5x305 cm porcelain slabs, with a thickness of 14.5 mm, which are heat-resistant and scratch-resistant, as well as being made of non-porous material that does not harbour mould and bacteria.

Without compromising on cooking quality, CookingRAK also uses less energy than traditional electric and gas systems. Furthermore, the induction system does not cause the surrounding countertop to heat up, because it works using electromagnetic currents that only heat the pans you place on the cooktop.

There are two handy ways to control CookingRAK: the hardwired remote control or its dedicated app, which you can use to switch the system on and off, adjust the heat and set timers.

To make it easier to locate the cooking points on the countertop, RAK Ceramics can customise the system with special markings in six different variants. This ensures compatibility with any style of kitchen, while maintaining the quality and absorbency of the slabs.

Suitable for both indoor and outdoor use, CookingRAK is available in a wide range of effects that naturally complement any style. The colour combination carefully selected by the styling studio meets a wide range of modern customer tastes, by embracing the latest trends. Five ranges are available – Marble, Stone, Concrete, Metal and Unicolor – for a harmonious pairing with any kind of kitchen, whether it’s modern, classical or rustic.

Massimo Bottura, 3 Michelin Star Chef, has chosen to install CookingRAK inside the restaurant of Casa Maria Luigia, an eighteenth-century residence in the Emilian countryside. “When I think of the new CookingRAK top, the first thing that comes to mind is “beauty’’. Natural materials, clean shapes, and straightforward lines. Creating “beautiful” things is extremely difficult, especially in the kitchen. You must create something that is functional for what you need to do while also being simple; this is the most difficult aspect. Technology, for example, is extremely important in kitchen. There is nothing without technology “says Bottura.

RAK CERAMICS

RUBI

RUBI, specialized in the ceramic tools sector, is present at CERSAIE at stand A-1 Pavilion 31 to show some of its star products: the TX MAX and TZ range of manual cutters for cutting porcelain tiles up to 21mm thick and the range of electric cutters, together with the porcelain cutting blades, also for materials of 21mm thick and ideal for outdoor and landscaping jobs. Finally, it is worth highlighting the new RUBI products de-

signed with CAS (Cordless Alliance System) battery technology; an innovative multi-brand battery system that allows the professional to work with different machines using a single adaptable battery. Also on display is presented a new ergonomic curved trowel, created in partnership with SAINT GOBAIN WEBER, to optimise work by minimising effort and maximising comfort during the tile adhesive application on the substrate.

T-Rail is the new aluminium joist for raised floors which stands out for its dual function in a single product. It is designed in fact both to lay ceramic and stone slabs of various formats and to install the special cross to create precise 2 or 4 mm joints between the tiles. The new spacer cross replaces the head on which the tiles are usually installed, allowing the slabs to be laid on the entire surface of the joist. There are also two housings that allow the installation of the special PVC seal, which guarantees noise absorption and creates additional space for better ventilation of the substructure. By placing the joist upside down, its structure become perfect for laying decking floors thanks to the advantageous Easy On system which allows for quick and easy hooking of the joist to the head of the support, without further fastening. In the centre and on both sides, the T-Rail structure has a slot designed to allow for rapid outflow of stormwater.

REDISCOVERING “CEMENTINA” AND “GRANIGLIA” TILES

“There’s a timeless beauty in the soul of cement tiles; it’s a beauty that makes a house feel familiar even when you step into it for the first time.”

So says Davide Aganippe, owner of Aganippe Pavimenti, who we met at his showroom in Lanciano, in the

province of Chieti.

On the strength of 110 years’ experience of producing graniglia tiles, Aganippe Pavimenti is now attracting renewed interest in cementina tiles, whose elegant geometric and floral motifs became part of the history of Italian decorated floor tiles between

SURFACES INTL: What are the main types of materials you deal with?

DAVIDE AGANIPPE: We only produce graniglia tiles and complements, such as decorated and undecorated stairs and tops, and classic cementina tiles, as they were made in the early 1900s.

SURFACES INTL: Which are the most popular formats and products?

D. AGANIPPE: Increasingly, the market is shifting towards what we think of as large formats, such as the 40x40 and the 60x60cm formats of “Passato Prossimo”, a series inspired by classic Venetian terrazzo floor tiles, but with the practicality and speed of installation of conventional flooring.

The series generates high visual impact, which enhances the beauty of all kinds of rooms in houses, villas and barn conversions, as well as fashionable boutiques and major retail stores. There’s also still keen interest in graniglia tiles, whose classic decorations, which are still made by hand in the traditional manner, make them unbeatable.

SURFACES INTL: What prompted you to focus on more niche products such as graniglia and cementina tiles?

D. AGANIPPE: Our company was established in 1910 as a small factory for the production of cementina tiles and other architectural items made of cement. In the 1990s, in the wake of the architectural trend for rediscovering evocative vintage and natural materials, we decided to focus exclusively on producing graniglia and cementina floor tiles, partly with the aid of new technologies, but above all the invaluable contribution of the old-school

the late 1800s and early 1900s. Cementina tiles are still made entirely by hand. Each individual tile is a monument to the constant commitment, limitless patience and, when necessary, intransigence of master craftsmen guided by experience and tradition.

master-craftsmen with whom we rediscovered the entirely hand-made art of decoration.

Everything we display and sell in our showroom and affiliated stores is the result of our own in-house production, which starts with the raw material and ends with the finished product. What’s more, the colours we seek out, which are often found in the hot countries of Africa and in Provence in France, give our decorations a fresh atmosphere but with an antique feel.

SURFACES INTL: As far as floor care is concerned, are there any particular precautions you have to take with this type of tile?

D. AGANIPPE: In terms of mechanical strength, chemical-resistance and absorption, graniglia floor tiles are entirely comparable to marble and natural stone. So

Chiara Poggi

Davide Aganippe

they are sensitive to washing with acid: acids, even if diluted, tend to attack the material and should therefore not be used for initial cleaning after installation. De-waxing products and alkaline products must also be avoided because they adversely affect the polished finish. For normal everyday cleaning, all you need is a neutral detergent or one that is clearly marked “for marble and natural stone”. For graniglia tiles, we also recommend protective treatment with a general neutral-effect oil-repellent and water-repellent product for marble and stone. For the cementina tiles from the “Provence” line, we recommend our own specific product called “Sealer Plus”.

SURFACES INTL: Would it be fair to say that craftsmanship is your great strength?

D. AGANIPPE: Yes, definitely. In the same way that our decorative graniglia tiles are hand-made to individual customer specifications, all our other production is taken care of by our craftsmen, whose mastery of their art guarantees top-quality products, made in Italy to the highest Italian tradition.

SURFACES INTL: Do you do custom projects too?

D. AGANIPPE: Yes, our company’s flexibility enables us to meet all the needs of our customers, whether designers or end-users. We can customise designs, cornices and the centrepieces of floors using a variety of technologies, such as water-jet cutting, for example, to create inlays and made-to-order designs. The products and layouts we publish in our catalogues do not represent the full extent of our inventiveness. Far from it: they are merely cues and suggestions designed to usher people into the world of graniglia, with its infinite combinations of shapes and colours.

SURFACES INTL: You seem to be engaged in product research on an almost continuous basis…

D. AGANIPPE: We are, because we’re committed to innovating without ever severing our roots in tradition. Graniglia is an extremely flexible material, which provides fertile ground for the exchange of ideas, especially with architects and designers, who urge us to find constantly new solutions, some of which are trail-blazing, others more conventional. This is what gives free rein to

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

colours, shapes and sizes.

SURFACES INTL: Are your customers mainly private or do they also include large-scale developers?

D. AGANIPPE: They’re mainly private.

SURFACES INTL: What do you offer in terms of custom-

er service?

D. AGANIPPE: As well as offering sales advice from our showroom, where we strive to steer clients towards the most appropriate choices for their project, we recently set up an in-house design office, which produces designs and renderings.

Futuro Prossimo

Passato Prossimo

CASE HISTORY

THE NEW BARI (ITALY) BRANCH OF THE HISTORIC NEAPOLITAN PIZZERIA “DA MICHELE”

One of Aganippe Pavimenti’s most recent works is the new Bari branch of the historic pizzeria “Da Michele”, which is a renowned venue and a fixture on the itineraries of the most influential people in the world when they visit Naples.

The design was undertaken by the architect Antonio Di Maro, who gave us a brief outline of the key factors that shaped his work:

“The interior design is a respectfully creative reinvention of the features and genetic heritage of the historic Naples restaurant in Via Cesare Sersale, amounting to an architectural celebration of

the temple of Neapolitan pizza-making tradition. Reworked with a contemporary slant, the broad green bands on the walls, combined with the square, twotone Aganippe graniglia tiles are a clear stylistic allusion to the historic site.

Along the walls, stretches of mirror punctuate the perimeter of the room and widen the perspective by tricking the viewer’s eye with multiple reflections of light.

The interior design of the historic pizzeria Da Michele in Bari aims to achieve stylistic simplicity by exposing every single material so that its essence can be savoured to the full.”

Passato Prossimo Giant

THE SLEEPING LAB - ARCH IN BEIJING

The project is located in Huangmuchang Village on the outskirts of Beijing (China). It is a two-

story brick-concrete building, originally used as residence and office. The architecture practice

Given the lack of scenery in the surrounding environment, the designers decided to create an inward view and to create an interesting private garden, which led to the idea of the enclosed courtyard space. Only a few viewing frames are opened on the south wall. In addition to the blue sky and white clouds, the chaos and noise are isolated by the wall. The large glass windows of the building actively introduce the scenery and light into the building, which becomes a part of the indoor space experience.

The rectangular courtyard of 100 square meters is divided into several small, semi-enclosed courtyards in

order to create an inner courtyard environment. Each courtyard will have a small tree as its protagonist (since completed in winter, the tree has not yet been planted), providing an organic connection between the courtyards. A series of interactions between the tearoom, guest rooms, and the courtyard are created under the multi-level space.

Free flow

The architectural design language and the interior is based on a quarter arc, which flows freely in the space with a rigorous attitude and increases the tension of

Chiara Bruzzichelli

Photo credit: Atelier d’More

Atelier d’More was commissioned to renovate this run-down building into a boutique hotel.

the building by means of geometric composition. The outward extension of the building block, on the facade, is close to nature in a flowing posture, bringing the distance between architecture, nature, and people closer together. The white facade makes the building abstract and sculptural. Through the rendering of white material, the boundary between the wall and the top is blurred. The flowing space and natural light blend together to bring people a pure experience in an imaginative space.

Assembling “Toy”

All of the furniture in this project was designed by Atelier d’More. In fact, the design team has been engaged in designing assembled, prefabricated furniture for many years, differing greatly from the manufacturing industry. The traditional industry automation process develops slowly, and the concept of furniture assembly is equivalent to turning on automatic gears for construction, where the clients can even operate it themselves. The design team approaches furniture assembly as a big toy, turning boring construction work into a game, in which both workers and clients can participate. Most of the interior decorations can be assembled on-site with prefabricated components. The application of this design method is very meaningful for low-cost construction projects.

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

The "Calibro" collection comes from the idea of creating a line of Oak wood floors to meet the most different needs and tastes with a product that guarantees maximum versatility and stability.

With its narrow section and the different installation patterns it allows to enhance even small-sized environments and, at the same time, to enhance the material in its natural colors and elegant finishes.

The Calibro collection is a proposal that combines a slightly vintage style, but with a classic dimension and a truly contemporary look.

TV HOUSE BELGIUM

Distinctive geometries, large windows and an intelligent approach to the choice and juxtaposition of materials are the hallmark of this detached home designed by Bruno Vanbesien

Architects and located in Brussels, Belgium. The architecture of the TV House develops around a compact, intimate green space. Ever since the development of the original concept

for the home – which takes its name from the combined initials its owners – the inner garden has been the central focus of the dwelling. The end result is a unique structure that simulates

the appearance of a fully fledged complex with separate, distinct elements, thanks to the carefully considered division of the spaces and the design of the façade.

The design of the outer façade, with its wooden cladding, is undoubtedly one of the most interesting aspects of the project. While the width of the boards is

the same across the entire structure, their thickness varies to create an effect of light and shade depending on where you are standing. The result is a façade that seems to change colour: the quality of light at different times of day, as well as the different angles from which

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

Photo credit: Tim Van De Velde

The façade

you view the house, transform the façade from grey to bronze and back again. The design of the inner façade, surrounding the patio, takes a different approach. Here, the wood panels are all the same width and thickness, so as to create a more intimate atmosphere. The large windows not only reduce the visual weight of the architecture, they also allow natural light to flood into the interior, while forging links between the greenery surrounding the house and the inner garden.

Interiors with high-performance materials

The painstaking design of the interior is not just about aesthetics, it also embraces practicality and high-quality materials. The kitchen fits discreetly into the space it shares with the living area. The two environments are visually separated by a fulllength island between them. The worktop is made of HIMACS Solid Surface, which provides a hygienic, impact-resistant, scratch-resistant continuous surface, with a large sink built into it. The choice of classic, brilliant Alpine White S028 strikes a gratifying contrast with the dark grey concrete flooring.

The decision to focus on the worktop as a source of visual impact was dictated by the desire to accentuate the essential and showcase the full beauty of the top. The functional part of the kitchen – with its induction hob and hood built in-

to the wall unit – is deliberately concealed, and only becomes visible when the differing-width doors are opened.

Close attention to the juxtaposition of materials is also discernible in the sleeping area and bathroom facilities. The master bedroom has an en-suite bathroom –separated by a hinged partition – in which the warmth of oak blends with the softness of acrylic stone.

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

The generous bathtub is built into an unusual structure consisting of an outer covering in wood and an extensive storage area made of latest-generation Solid Surface in Babylon Beige S102.

The HIMACS top surrounding the built-in bathtub incorporates a small storage niche. This leaves plenty of space on the top for keeping towels to hand and ready for use. HIMACS in Babylon Beige S102 makes another appearance in the top of the full-length vanity unit with built-in twin washbasins – also made of HIMACS – and lower wall units made of oak.

Both of the washbasins have an unusual shelf area in them that serves as an additional storage space for soaps and accessories. Solid Surface also plays a leading role in the separate bathroom, where it forms the countertop. Here, the choice of intense Black S022 orchestrates perfectly with the aquamarine green of the partition wall in translucent acid-etched glass that conceals the shower and sanitaryware.

CONCRETE AND STEEL FOR A “REFLECTION” HOUSE IN BANGKOK

“Visualizing a boy playing with his friends in the neighbourhood. They run into this house and walk in and out of those houses. Picturing adults leaning against the fence chatting and watching their children run and play.”

These fond memories “reflect” the homeowner’s childhood living experience and the relationship with his mother. After decades of being apart, growing up, living, studying, and working abroad alone, the

owner wanted to come back to a home that facilitates his elderly mother and himself, different ages living together in harmony. A home that suits two people and coexists for their ages and needs.

The new “reflection” house conceived by AUN Design Studio is built on the original ground of the existing house in Bangkok. While the location is closely surrounded by adjacent houses, the design intentionally “reflects” the memories they both had created over the years within the neighbourhood, with connections both inside and outside the house. The designer decided to separate the entrance layout due to the different activities and lifestyles of the owners, and chose to lay the house in the middle to create an open space. There is a garden on both sides that receives natural light and wind. The space is curated by separating 2 lives into 2 levels. The ground floor primarily serves as the mother’s own living compound, including a common area, a kitchen, and a dining room. The upstairs is planned as a private space for the son.

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

The overall design, with selected materials and colours, makes it a simple house. The designer chose to retain the bare concrete surface of the building without painting it, and opted for a dark grey colour for the door frames. To complete the form of the house, the roof of the carport and the fence at the front of the house were shaped, forming a continuation that harmonizes without alienating the surroundings. Additionally, steel laths chosen for the fence help make the area airy and add a stark contrast to the solid body of the house. When open, the dining room doors on both sides of the adjacent gardens invite in natural light and gentle breezes, creating an ideal atmosphere for relaxing, resting, and socializing.

The staircase leading to the second floor was positioned in the centre of the house as a sculpture. Inspired by “origami”, the Japanese art of transforming a flat square sheet of paper into a finished sculpture through folding and sculpting techniques, the functional staircase also addresses the owner’s love of art within the limited spaces of the Reflection House. Well-curated, perforated steel renders the staircase

Photo credit: Wison Tungthunya & W Workspace

semi-transparent, with each thin sheet of steel geometrically folded to reinforce its strength. The staircase thus becomes self-structured, without the need for any additional support. All of the perforated steel sheets are suspended from the second floor, floating above the first 3 concrete steps, each designed in different forms and materials as if transforming from the ground up. The treads of the 3 concrete steps are covered with perforated steel to prevent slipping.

The second floor serves as the owner’s compound, designed for a young man who loves entertaining his childhood friends. The private space was thus designed to facilitate socializing (with food and beverage service), including the tradition of watching football on holidays without disturbing the mother. A living room is set adjacent to the bar, with a small balcony to extending it into a larger space for entertaining. A full guest bathroom with shower is concealed behind the bar, helping to maintain the privacy of the area when a

guest stays over. The bedroom is located on the opposite side of the working room, positioned to offer a variety of external views, while maintaining connections through the dressing room and bathroom. Above the dressing room and bathroom, a relaxation area for yoga or meditation completes the layout.

The interior style focuses on a few pieces of furniture, not only for flexibility, but also to accommodate the owner’s need to control the construction budget. The designer ensured the continuity of the architecture and interiors by exposing surfaces, walls, and ceilings, with bare mortar and only white painted walls applied up to the height range of the occupants to create a sense of visual comfort. To add an interesting dimension, the owners can hang decorations from the homeowner’s personal collection: paintings, chairs, lamps, hooks, clocks, works of art, etc. These items can be adjusted and moved, increasing and decreasing in presence at any time. 5

COMPARTIR RESTAURANT BARCELONA

Slate streets, blue windows overlooking the sea, boats bobbing in the bay and handmade wickerwork filling the town’s alleyways. Such are the ingredients that forge the lively, artistic spirit of Cadaqués, one of the Spanish towns

DESIGN CONCEPT

The restaurant is located in a classic building in the Eixample district, featuring a spectacular steel struc-

to which Salvador Dalí was most attached. Transferring the Mediterranean essence of this Catalan town – home to the first “Compartir” restaurant – to a new gastronomic venue in Barcelona, was therefore the main goal of

ture dating back to the early 20th century. It’s the kind of space that would work perfectly as an art gallery with large abstract paintings on display. This was the idea that sparked the design concept for the restau-

the design firm El Equipo Creativo, which was commissioned by the restaurant’s owners to create a contemporary environment that would also retain the distinctive features of its coastal roots. The architectural and interior design drawn

rant, whose centrepiece is a large white space punctuated by three imaginary “blue windows” facing the Mediterranean Sea: one sculptural, one pictorial and one textile. Each was produced with the collaboration

up for Compartir Barcelona thus reprises the characteristically imaginative twist that is unique to the city of Cadaqués, while revisiting it in a captivatingly contemporary, urban style.

of a different artist, who helped create a series of bespoke pieces, specially designed for the restaurant. The rounded shapes of the mirrors and wicker partitions, combined with the lamps that sprinkle baths of

Photo credit: Adria Goula

light all around, create a warm counterpoint and give every area of Compartir an intimately convivial feel. The bars and kitchens are designed with simple, decisive lines, and act as “energy centres” that inject positivity and vitality into the various sections of the venue.

MATERIALS-BASED MEDITERRANEAN ATMOSPHERE

The stand-out feature of the restaurant is the authentic, light-touch atmosphere that emanates from the materials and their hints of the Mediterranean, which finds expression in warm, white, textured surfaces and hand-crafted pieces. A range of natural materials conceptually connect Compartir Barcelona with the architectural landscape of Cadaqués. The grey colour of the slate and its application in “trencadís” – an ornamental technique widely used in Catalan modernist architecture – together with the natural colour of the terracotta tiles and its contrast with the vivid blue of the “windows”, creates an intense, evocative backdrop that almost feels like a scene from a painting.

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

To underscore the link with its terroir, El Equipo Creativo also opted to use entirely local materials and products, as well as local artists and artisans to design the bespoke pieces. 5

MATERIALS FOR ARCHITECTURE

ORIGINAL PARQUET | CALIBRO

The Calibro collection comes from the idea of creating a line of Oak wood floors to meet the most different needs and tastes with a product that guarantees maximum versatility and stability. With its narrow section and the different installation patterns it allows to enhance even small-sized environments and, at the same time, to enhance the material in its natural colors and elegant finishes.

The Calibro collection is a proposal that combines a slightly vintage style, but with a classic dimension and a truly contemporary look.

BUDRI | AQUAREL

The new Aquarel collection designed by Patricia Urquiola for Budri is the result of an unusual symbiosis between Classical Roman Travertine and Iranian White Onyx. Ploughing its own distinct furrow, it pairs a material that is widely used in architecture for its strength and durability, with the delicate transparency of White Onyx, expressed through a painterly, contemporary language.

The pastel shades contrast with the porosity and apparent roughness of the Travertine, in a harmonious marriage of shapes and colours with an exquisitely artistic allure. The judicious blend of colours offers an extensive canvas filled with unique brush strokes.

The collection consists of two Dining Tables of different sizes, a Low Table, a Paravent, a covering inspired by the geometry of Scottish

work and a series of small complements that

RADICI | TRAFFIC

A dynamic crossroads of shapes, colours and overlapping effects. This is Traffic, the design conceived by DWA for the new Radici range of textile flooring. The pattern draws you in, gets you lost, then brings you back to earth, in an infinite exercise of observation and quest for new details. Shapes and transparencies beat the rhythm of a design that generates an endless, uninterrupted visual effect on its surface. “Traffic,” explains DWA, “is built around the concept of overlaying and subtracting a quadrilateral geometric element, to create an apparently chaotic pattern, whose composition is in fact based on underlying rules that are not immediately perceptible.”

The alternating juxtaposition of contrasting colours – mainly yellow, lilac and purple – also gives the carpet a sense of tactility, based on the appearance of three-dimensionality.

tartan but reinterpreted in a more dynamic style, as well as the majestic Aquarel art-

embellish the table.

ZITTURI | YAKI SUGI

Yaki Sugi, also known as Shou Sugi in the West, is a traditional Japanese method of preserving wood by carbonisation.

Zitturi supplies natural wood refined using this technique, according to an eco-friendly, state-of-the-art process that uses nothing but fire to carbonise the wood’s surface, by means of a pure flame that involves no burning of gas. The result is wood as you’ve never seen it before, with a unique appearance and more durable structure, for both indoor and outdoor use.

Although the idea of strengthening wood by carbonisation may sound outmoded in today’s world, the process increases the cell density of Zitturi’s natural wood products, unlike non-organic materials, resulting in longer-lasting floorboards. The method also yields a high degree of protection, thus preventing infestation by fungus and parasites, making the wood flame-retardant and shielding it against the weather.

Since Zitturi places firm emphasis on sustainability and regional supply chains too, it only uses local species of wood, resulting in six different types of covering material.

Spruce

Spruce is one of the most widespread native tree species and offers a wide range of indoor and outdoor applications as well as excellent value for money. An enhanced refinement process turns the soft surface of spruce into a totally sustainable product that is highly competitive in terms of durability and appearance.

Larch

Interest in larch has seen a resurgence in recent years, because larch is a mixed species of tree. Left in its natural, unprotected state, it is often used as a façade cladding, because of the suitability of its properties. However, it has a natural tendency to turn grey and this process starts within a short time. Carbonisation can counteract this effect without compromising the natural look of the wood. Brushing the layer of burnt wood at a later stage can also give it an antique appearance.

Black Pearl and Black Beauty

Thermal pre-treatment with heat and steam creates a perfect basis for the subsequent carbonisation of these two variants. Thus treated, they can be used for interior coverings, furniture construction and façades, all in an environmentally friendly way.

Accoya

Endorsed by multiple certifications, Accoya testifies to

Zitturi’s sustainability and responsible approach to production, while also offering outstanding durability. On Accoya, it is possible to produce an especially hard, knot-free carbonised surface. The product is suitable for a variety of applications, depending on project needs.

Kebony

Kebony Clear is a premium product: a genuine, knot-free wood with unrivalled levels of hardness. The patented organic treatment process makes the wood ideal for use in extreme conditions.

Its sustainability is also carefully controlled and monitored by means of renowned certification schemes such as FSC®. Kebony Clear is therefore an excellent base material for the carbonisation process.

In addition to carbonisation, Zitturi provides a further refinement process for wood. The refined surfaces generate a uniquely elegant visual effect. The combination of traditional carbonisation, precise structural sanding and a wide variety of oils yields an almost unlimited range of contrasts. The treatment is mainly used for spruce and larch, which the company refines and supplies in various finishes, all suitable for both indoor and outdoor use.

ALPI | ARCOBALENO & RAGGIOSOLE

A collaboration between ALPI, a manufacturer of decorative coverings made of composite wood, and Konstantin Grcic, a German designer, has given rise to two new types of wood that explore trailblazing interpretations of the material, with an emphasis on colour and graphics.

The enigmatic character of Arcobaleno and Raggiosole are the result of a long process of Research & Development specifically focused on colour: Grcic spent many months working with the company’s R&D department to experiment with new ways of blending one nuance into another by alternating the colour tones in a programmed sequence. From close up, the product gives the illusion of an almost natural grain pattern. Arcobaleno (meaning rainbow), whose name alone reflects its aesthetics, is a composite wood incorporating multiple vigorous and joyful shades of colour, whereas Raggiosole draws inspiration from the sunburst-effect lacquered guitars of the 1960s, and looks like a more rigorous wood, with equally strong aesthetics, imbued with warm tones ranging from red to black.

“Although both woods follow the same structural logic, they couldn’t be more different in character,” explains Grcic. “One has a psychedelic, pop-art look, while the other is solemn and sober. Both are a perfect match for small and large surfaces, whether curved or flat.”

MISHA | NUOVA POMPEI

The Nuova Pompei wallpaper collection designed by Vito Nesta for Misha offers a modern, dynamic reinterpretation that interweaves the history of the various parts of the city with a look towards the future.

There are four different patterns – Architetture Grottesche, Paradiso, Mosaico and Sannita – joined by the common thread of their discerning use of welcoming, contemporary colours.

Paradiso, in particular, evokes a dreamlike atmosphere, combined with the ancient taste for bringing luxuriant natural motifs into the intimacy of a home’s sleeping quarters. Drawing inspiration from the frescoes of the Casa del Frutteto, where “garden painting” adorned the architecture of the bedrooms, the designer conceived an ornamental pattern in which nature branches out around the walls. In the foreground, the wallpaper depicts birds in flight and citrus and pomegranate trees, through which we glimpse distant ruins from long-lost times, in a continuous dialogue between the interior and exterior world.

ARCOBALENO

RAGGIOSOLE

ANTOLINI | TEXTURES+

The TEXTURES+ collection revolves around a broad and sophisticated range of natural stones in a selection of highly specific finishes, produced by means of innovative processing techniques. Tactility is the most distinctive feature of this line-up of stones, which combine aesthetics, functionality and high performance. The main textures used in the collection include SAFE finish, which was spawned by the need to use natural stone in wet environments, such as pool-surrounds, spas and wellness centres, where complying with non-slip requirements is imperative. The product’s technical prowess lies in the regular ripples carved into it, which minimise the risk of slips and falls, while remaining imperceptible. The natural stones treated with SAFE finish have certified performance characteristics that meet the most stringent European standards, without compromising on their outstanding beauty. HYDRO finish, meanwhile, is a deeply appealing, ancestral finish obtained by using high-pressure, high-speed water jets to sculpt unprecedented textures into the stones. Ideally suited to vertical surfaces, its design showcases a delicately irregular and evocative spirit. FLEXWAVE finish makes clever use of undulating engravings to give its surfaces a three-dimensional quality. It also harnesses the power of geometry to create optical illusions, such as a mosaic effect and a furrowed effect.

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