Mediakit 2013 EN

01

Vakdag frisse start 2013

The

Dutch

travel

trade

magazine

/

11

januari

2013

Reisburo A c t u e e l

#

‘‘Verhoging deelnemersbijdrage SGR alleszins redelijk’’ In de wolken in Graubünden Eerste Nederlandse touroperators ontvangen duurzaamheidscertificaat

Advertising Rates 2013 Titel

Reisburo Actueel

Readers profile

Publisher

T&S Productions P.O. box 120 6500 AC Nijmegen Tel: 0031 (0)24 8200203

Website

www.reisburoactueel.nl

The readers profile of Reisburo Actueel consists of: all employees and owners of travel agencies, management of touroperators, airlines, shipping companies, hotels etc. and everybody related to the travel industry and we can guarantee a 100% coverage of the Dutch travel agents.

Frequency

26 times a year

Deadline reservations Deadline material

7 days 5 days

Special issues Inserts

on request on request

Subscription

EUR 95,- ex. BTW

Circulation

5.100 copies

Publisher: Tom van Apeldoorn E: t.van.apeldoorn@reisburoactueel.nl Account Manager: Tj van Apeldoorn T: +31 6 11 335016 E: tj.van.apeldoorn@reisburoactueel.nl Airline Acquisition: Léon Jansen, LJ Company T: +31 6 52 666186 E: leon@ljcompany.nl Chief Editor: Tom van Apeldoorn Final Editor: Arjen Lutgendorff Editor: Judith Buitenhuis E: redactie@reisburoactueel.nl

FULL COLOR A DVERTISING RATES IN EURO

SIZES Bleed Size

WxH

1x

3x

6x

12x

18x

24x

32x

2/1 page 1/1 page (with 5 mm overfill)

480x340 240x340

5.580 3.060

5.400 2.895

5.220 2.755

4.920 2.595

4.630 2.450

4.305 2.290

3.910 2.140

Trim size 1/2 page horizontally 1/4 page horizontally 1/8 page horizontally

WxH 214x152,5 214x76 214x38

1.920 1.170 625

1.805 1.090 555

1.700 1.010 510

1.600 945 480

1.490 895 455

1.355 855 430

1.295 805 405

1/2 page vertically 1/4 page vertically

103x305 103x152,5

1.920 1.170

1.805 1.090

1.700 1.010

1.600 945

1.490 895

1.355 855

1.295 805

1 column advertisement 47,5x305 IM/block 103x94

1.220 510

1.140 480

1.060 455

995 430

945 405

905 355

855 330

Job advertisements 1/1 page 1/2 page 1/4 page

1.445 795 450

240x340 214x152,5 214x76

Infotorial (incl. editing and formatting) 2/1 page full colour (all-in) 1/1 page full colour (all-in) 1/2 page full colour (all-in) · The above rates are based on ready print material and excluding VAT. For media agencies, the standard discount is applicable. This discount hasn’t been applied yet in the rates mentioned above. · Manufacturing printing equipment is charged at cost.

5.925 3.410 2.435

Online Website

You can place your banner on www.reisburoactueel.nl. Our website attracts an average of 18.000 visitors, purely working in tourism, every month. These visitors generate 3,5 pageviews on average every month. The main advantage of our website is that the banners are visible and clickable on every page within the website. This means that your banner will get 18.000 X 3,5 = 63.000 impressions every month.

On our website there are two possibilities to place your banner with a link to your website.

1. The position right next to the logo of Reisburo Actueel is the most prominent place for your banner. The size of this banner: 486 pixels - 60 pixels.

File Type: JPEG, GIF or Flash Rate: 1 week = € 400, 1 month = € 1250, 2. In the sidebar on the right side of our website, you can place your banner with a link to your website. These banners are visible and clickable on every page within the website. The size of this banner: 309 pixels - 85 pixels.

File Type: JPEG, GIF or Flash Rate: 1 week = € 250, 1 month = € 895, -

Banner in the newsletter

Reisburo Actueel sends a newsletter four times a week to 5.800 email addresses that are all subscribed to the newsletter. In this newsletter you have two options to communicate your message.

1. There is the possibility to place a banner in the newsletter in between the articles, of course with a link to your website. If you wish we can send you an example of the digital newsletter with banners.

The size of this banner: 600 pixels x 95 pixels. File Type: JPEG or GIF Rate: 1 time = € 325, 4 times = € 1.000,2. We can offer you the space to communicate your product toward the travel agent in the newsletter.

You can place a message in the newsletter and include a link to your website.You are completely in charge of the editorial content of this message, we will give it a good place in the newsletter. Also, you can choose to publish the rest of your message on our website www.reisburoactueel.nl.

Rate: € 200, € 300, - for also publishing your message on www.reisburoactueel.nl Would you like to combine this with a banner in the newsletter: € 450, € 550, - for also publishing your message on www.reisburoactueel.nl

Dedicated newsletter

Reisburo Actueel offers you the possibility to send a fully dedicated newsletter and communicate whatever you like to the travel agents that receive the newsletter. At the moment, we have 5.800 subscribers to the newsletter. You can place any content, even banners and we will develop the newsletter for you and eventually send it to the subcribers. This way of communication is perfect for promoting a workshop, an offer especially for travel agents or other kinds of important news. You decide what you communicate and when you communicate it!

Rate: € 1.150,- for one dedicated newsletter € 3.000,- for three dedicated newsletters

Social Media

Reisburo Actueel is active on several social media-channels: Facebook, Twitter, LinkedIn and Hyves.

We use these channels to spread our newsarticles which are published on our website. We would like to offer you the possibility to use these channels and send one or more messages with a certain frequency towards all of our followers. There is only a maximum amount of characters on Twitter (140). On every channel, a weblink and a picture can be included in the message.

For the most recent total amount of followers, please contact us.

Rate: We charge a rate per message based on 7% of our total amount of followers.

For example: when we have 5.000 followers, the rate per message will be 5.000 X 7% = € 350,-

Reisburo Report

Your own version of Reisburo Actueel? It’s possible with the Reisburo Report!

The Reisburo Report is a special edition of Reisburo Actueel, where you are in complete control.You Reisburo Report will only contain your input, your images and everything you wish for. Our team, with all our present knowledge and expertise, do all the work for you! The process is quite simple: an appointment will be made with our team to visit you in your office. Then we will discuss all the details regarding your Reisburo Report. After that, you deliver us the content you would like to see in your Reisburo Report and our team goes to work.You will receive a PDF-file of each page to check if this page is according to your wishes. After all of the PDF-files are agreed on, your Reisburo Report is ready to be published.

You can read the Reisburo Report about Macedonië, by Corendon, online HERE.

Rates & specifications

Here you find the rates and specifications for the Reisburo Report.

16 pages = € 15.500,20 pages = € 17.000,24 pages = € 18.000,These rates are without VAT, but include the complete editorial work, the designing of the pages, the printing and send together with Reisburo Actueel.

To receive an example of a Reisburo Report or when you have any questions, please contact our account manager Tj van Apeldoorn.

Tel: 06-11335016 / 024-8200203 E-mail: tj.van.apeldoorn@reisburoactueel.nl

Publication schedule 2013

Issue 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26

Publication 10-­‐1 24-­‐1 07-­‐2 21-­‐2 07-­‐3 21-­‐3 04-­‐4 18-­‐4 02-­‐5 16-­‐5 30-­‐5 13-­‐6 27-­‐6 11-­‐7 25-­‐7 08-­‐8 22-­‐8 05-­‐9 19-­‐9 03-­‐10 17-­‐10 31-­‐10 14-­‐11 28-­‐11 12-­‐12 26-­‐12

Deadline for materials 04-­‐1 18-­‐1 01-­‐2 15-­‐2 01-­‐3 15-­‐3 29-­‐3 12-­‐4 26-­‐4 10-­‐5 24-­‐5 07-­‐6 21-­‐6 05-­‐7 19-­‐7 02-­‐8 16-­‐8 30-­‐8 13-­‐9 27-­‐9 11-­‐10 25-­‐10 08-­‐11 22-­‐11 06-­‐12 20-­‐12