TNT Down Under Media Pack 2015 - 16

Page 1

April 2015 Issue 752

May 2015 Issue 753

June 2015 Issue 754

! WINJUMP

tntdownunder.com

WIN!

INK REGRETS? WIN A $300 TATTOO REMOVAL VOUCHER

WIN!

AN ABORIGINAL EXPLORER TOUR & CRUISE WITH SYDNEY OUT BACK

A TANDEM WITH SKYDIVE THE BEACH & BEYOND

y

WHERE TO GET YOUR GROG ON We find the top five wine regions Down Under. Hic

TOP NZ TIPS FROM KIWI CABIN CREW Explore New Zealand with

澳大利亞、新 西 蘭 和 斐 濟

y

INDUSTRY CONFESSIONS

help from the stopover pros

NICE ICE, BABY Franz Josef Glacier: the coolest of climbs

752 COVER.indd 1

Van summer, it’s

Tour Europe

time

+ ALICE SPRINGS TOP 5 WA BEACHES TOP 10 CITY BREAKS QUEENSTOWN

14/04/2015 9:02 pm

R FREE! HOLIDAY FO Go on sailing

753 COVER.indd 1

trips tours, festival

pay ntures – and and epic adve

nothing

+ KICK BACK IN CAIRNS TOP 5 SKYDIVES TOP 10 WHITSUNDAYS JOSH LAWSON

15/05/2015 9:04 pm

DOWN! DON’T LOOK of the Become Lord

land n-packed Auck esses) in actio Wings (and harn

product

h for migrate nort

2013/14

A

TRIP! EURO ROAD

旅行指南

澳大利亞、新西蘭和斐濟

Find your inner Dundee in croc country

From porn to propositions, what really goes on at work

To keep these explorers from getting to success

and Grab a camper

KAKADU DO DO

INDUSTRY CONFESSIONS

AIN’T NO MOUNTAIN HIGH ENOUGH

自助

+ TOP 10 SOUTH AUSTRALIA SRI LANKA ONE MAN AND HIS VAN TOA FRASER

754 COVER.indd 1

12/06/2015 4:00 am

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PRODUCT OVERVIEW PRODUCT OVERVIEW

29/10/2013 3:01 PM

July 2015 Issue 755

WIN!

A HOP-ON HOP-OFF TOUR ALONG THE EAST OR WEST COAST OF AUSTRALIA

Print TNT MAGAZINE AUSTRALIA TNT Publishing is an integrated multimedia company that communicates directly to youth and adventure travel market in a variety of offline and online channels. TNT Magazine is Australia’s and New Zealand’s leading publication for independent travellers, established in 1990 and distributed nationally on a monthly basis. Packed with independent editorial comprising of everything from travel features, including Australian and NZ trips, Top 10, interviews, diary pages, visa information, recruitment and travel news. TNT reaches and influences the 580,000 travellers that visit Australia each year. Travel is at the heart of what TNT Magazine is all about, with a dedicated section for all of our travel features that provides inspiration to travellers about their next adventure. Each TNT magazine includes one Australian and one New Zealand based feature plus one amazing Big Trip showcasing the best of the rest of the worlds destinations. TNT’s writers are located all over the world to ensure emerging, popular and off the beaten track destinations are covered providing TNT’s readers a balanced mix of ideas. Physical distribution points include hostels, travel agents, information centres, internet cafes, bars, clubs, airports and transit centres. Monthly special editions are also available on board Premier Motor Service coaches between Melbourne and Cairns.

INDEPENDENT TRAVELLERS’ GUIDE TO AUSTRALIA, NEW ZEALAND & FIJI plus MANDARIN VERSION These full colour annual guidebooks are the ultimate resource for travellers planning a trip Down Under. It includes comprehensive information on accommodation, recruitment and travel options for Australia, New Zealand and Fiji. It is distributed across the UK, Ireland, Europe, US and Asia via outbound travel agents, airports, y in consulates, universities and travel shows. It is also distributed Australia and New Zealand, with copies on-board Premier Motor Service coaches operating between Melbourne and Cairns.

THE RETURN OF THE URN Can England reclaim The Ashes?

y

MAKING A DIFFERENCE One woman’s mission to save Burma’s children

STE I P E H T N O GO on where to The lowdown

+ HOP-ON HOP-OFF TOURS CRAZY CAIRNS SIZZLING SOUTH AMERICA OUTBACK JOBS

755 COVER.indd 1

CONTACT TO

BOOK NOW

Down Under best powder seek out the

For more information contact : Jaqui Ward on +61 (0)451 786 867 email jaqui.ward@tntmagazine.com

6/07/2015 11:58 pm


January 2015 Issue 749

March 2015 Issue 751 February 2015 Issue 750

December 2014 Issue 748

WIN FIVE-DAY

WIN NYE

A ISLAND-HOPPING TRIP IN FIJI!

FOUR PARTY TICKETS + CHAMPERS!

WIN

WIN SWING

A THREE-DAY TOUR OF ULURU AND FLIGHTS WITH THE ROCK TOUR

CANYON PACKAGE WORTH $500!

FIND A HOME THIS CHRISTMAS DAY At the Orphans Picnic Lunch, bless your hearts

TOP 12 FOR 2015

The top 10 Aussie fests to mark in your diary

NDAYS THE ‘WIN’SU Jump

TOTAL WANAKA

LIVING ON THE EDGE

FESTIVAL FEVER

nation s favourite desti ver Australia’ aboard and disco

+ CAIRNS & MELBOURNE WELLINGTON SCUBA DIVING TRIPS SHORT BREAKS IN OZ

748 COVER.indd 1

Don’t dice with death, box with the f***er

It’s a brand new year, so fill it with fun stuff

ing up ay party com another all-d livers: there’s Warning to all

+ FRASER ISLAND VICTORIA’S SECRETS EAST COAST TRAIL NZ’S TOP DESTINATION

749 COVER.indd 1

TASSIE’S TOP 10 Hop across the Strait

DAY! AUSTRALIA

12/12/2014 3:50 am

You’ll love this place, but it may make you sh*t yourself

10/01/2015 1:00 am

for these must-dos

WE

MARDI GRAS

or anything Gay, straight,

ey’s fabulous embrace Sydn in-between,

festival

+ BEST BUNGY JUMPS RED CENTRE DAN SULTAN TASTE OF THAILAND

750 COVER.indd 1

6/02/2015 7:19 am

THINGS THAT MAKE YOU GO ‘AAAAH!’ 23 activites to make you crap your pants

WHAT LIES BENEATH Explore nature’s water park in the Waitomo Caves

RICA EXPLORE AF

See the Big Five

751 COVER v2.indd 1

ugh it’s best on safari – altho

e your Jeep to stay insid

+ EASTER BREAKS TOP 10 QUEENSLAND KANGAROO ISLAND WILDLIFE HOSTELS

11/03/2015 8:09 am

PRODUCT OVERVIEW PRODUCT OVERVIEW Online Our vast collection of independent editorial is also distributed through a number of online channels. With the increasing use of the internet to research gigs, travel ideas and jobs, TNT ensures a relevant platform for advertisers on our website www. tntdownunder.com. Traffic to the website is aided by our 35,000 strong mailing lists newsletter, our 9,000+ social media following and features relevant to local area’s highly listed on search engines. Although the vast majority of online users are already based in Australia or NZ, we also have a huge number of ‘would be travellers’ researching their trips before arriving from all over Europe, the America’s and Asia. TNTDOWNUNDER.COM The TNT website houses all print features and much, much more. With weird news, a free jobs listing service, travel, emigration advice, massive competitions, ‘what’s on’ listings and travel deals - TNTdownunder.com is the one stop shop for youth and independent travellers looking for their next adventure. TNTdownunder.com has also created a social media platform for travellers, bloggers and writers called myTNT. myTNT also allows you to access TNT users with ease.

CONTACT TO

BOOK NOW

WEEKLY NEWSLETTERS Due to the huge amount of competitions and promotions TNT holds throughout the year, we have a very up to date and engaging newsletter readership of 35,000. The database is used for promoting events, online features, competitions, jobs and our online versions of our magazines and guide books. Travel specific content appears on Wednesdays, and A&E on Fridays. Advertising options are available within the newsletters. SOCIAL MEDIA TNT Downunder has a 9,000+ strong following on social media channels with around 5,000+ on Facebook and 3,500 on Twitter and 500+ on Instagram. Our social media is used to engage with our readers through sharing our stories, news articles, images, competitions and events. We also use our channels to promote partners and clients within the TNT Portfolio.

to a company’s SEO ranking and traffic to the landing page of choice. TNT monthly magazine attracts on average over 6,000 impressions. TRAVEL DEALS A low cost and effective way to promote a great travel offer is through TNT’s Travel Deal package, this includes your logo and travel offer information communicated within TNT’s weekly e-newsletters and through the Travel Deals page on tntdownunder.com/traveldeals. This is a great opportunity to get your message out in the market through TNT’s online channels.

EMAG’S Every printed product by TNT is published online in full as an emag version - viewable on issuu.com we are in the top 5 searched travel magazines and with all adverts hyperlinked directly through to the clients website it can provide a boost

For more information contact : Jaqui Ward on +61 (0)451 786 867 email jaqui.ward@tntmagazine.com


August 2014 Issue 744

September 2014 Issue 745

October 2014 Issue 746

WIN

WIN PASSES

TRAVEL WITH KIWI EXPERIENCE!

“PEOPLE DO WEIRD THINGS IN THE AIR”

November 2014 Issue 747

WIN

FLIGHTS TO MACKAY WITH TIGERAIR!

FLIGHTS TO MACKAY WITH TIGERAIR!

FLASHY GITS Backpacking VIP-style

Confessions of a flight attendant, inside!

AUSTRALIA’S BEST FREE TRAVEL SHOWS In partnership with

“F***K WHAT THE INDUSTRY THINKS” Tina Arena is back, and she’s not a pop princess anymore

FLASHY GITS

DELIGHT SHEPPARD’S This Aussie band

are about to take

the world by

New Zealand’s main islands go head to head

e tour. Hoorah! with a nationwid

mber 16 or 22 for prize s Come along on Nove and massive travel deal giveaways, seminars

+ TOP 5 AUSSIE LANDMARKS HOP TO HOBART CHRISTCHURCH RISES SOUTH AFRICA BEACHES

+ GOLDEN BACKPACK AWARDS FINALISTS 9 772051 605008 48 JOEL EDGERTON TOP 10 OZ DESTINATIONS

are back rite festival band Australia’s favou

+ GOLD COAST RUGBY 7S TRY OUT TAUPO TOP 10 EXTREME SPORTS SNOW SPECIAL

NORTH VS SOUTH

Why fly when you can watch the world go by?

PIRE THE CAT EM

! storm. Geronimo

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ISSUE 1578/ £1.95

10/09/2014 7:18 pm

THE HAPPIEST PLACE IN QUEENSLAND Why Townsville is making tourists smile

TOP 10 TRAIN JOURNEYS

746 COVER.indd 1

9/10/2014 7:04 pm

D HIT THE ROA

se from our top , rent a van, choo Clear your diary

road trips and

nd it. go. We dema

+ TOP 5 NATIONAL PARKS SUMMER HOLIDAYS CAIRNS ADVENTURES TOP 10 OZ BEACHES

ROAD TRIPPIN COVER.indd 1

10/11/2014 10:36 pm

PRODUCT OVERVIEW READERSHIP & DISTRIBUTION A TYPICAL TNT READER IS... YOUNG 83% are aged between 18 and 29 years old.

READY TO SPEND 75% will spend their income travelling within Australia. 37% spend $70 or more on a night out.

PRIMARILY FROM EUROPE (71%) 28% from the UK. 13% from Ireland. 10% from Germany.

READY TO GET RURAL 28% have already done rural work in Australia. 55% are interested in working in rural areas for three months to extend their visa by 12 months.

ON A WORKING HOLIDAY VISA 57% on a Working Holiday Visa. 20% on a Tourist Visa. 9% on a Student Visa. A LONG-TERM TRAVELLER /EXPATRIATE 64% plan to stay more than 6 months. 34% plan to stay more than 12 months. Only 10% plan to stay less than 2 months or to gain residency/citizenship. CASHED UP 45% say they will spend over $12,000. 40% say they will spend between $2,000 to $12,000. Only 15% say they will spend less than $2000.

CONTACT TO

BOOK NOW

SKILLED AND EXPERIENCED 29% have a degree. 68% have been educated to university level. 35% work in the hospitality industry.

NATIONWIDE COVERAGE TNT MAGAZINE AUSTRALIA & NEW ZEALAND Distribution is the key to the success of TNT Magazine and for this reason we have more than 2000+ key distribution points across Australia and NZ. With 5,500 copies distributed throughout Australia every month, TNT Magazine boasts comprehensive coverage nationwide. For advertisers, this means more copies in your region plus the added value of our extensive network across Australia, New Zealand and further online distribution globally. *Distribution figures subject to change *Figures are based on annual averages

ON-LINE & CONTACTABLE 93% access the web more than 3 times a week. 49% access the web daily. 92% use the web for checking emails and social networking sites. 88% share photos online.

For more information contact : Jaqui Ward on +61 (0)451 786 867 email jaqui.ward@tntmagazine.com

Aus Distribution Figures

NSW

30 %

QLD

27 %

VIC

30 %

WA, NT, NZ

7%

SA

6%

Plus 1,000 copies on the Premier Way Route between Melbourne & Cairns

1,000 extra copies


April/May 2014 Issue 740

June/July 2014 Issue 742

May/June 2014 Issue 741

N! WI WI ULTIMATE THEN X S

July/August 2014 Issue 743

WIN!

GO SHARK CAGE DIVING IN SOUTH AFRICA!

XXXX CAIRN ADVENTURE FOR TWO

TOP 10 AUSSIE ISLANDS ‘Wave’ hello to these beauts (‘sea’ what we did there?)

SEE RHYS DARBY LIVE On Everest... yes the mountain

A ROYAL VISIT

TRAVELLING RIGHT

If Queenstown’s good enough for Kate & Will...

Be inspired to see the world in a different way

MAKING US DIZZEE

JUDGE THE NUDE OLYMPICS

INDO-NEEDS-YA

BIFFY CLYRO

We have a chat with Mr Rascal. Dench.

And other random job ideas...

Take a trip to Bali and beyond

The Scottish rockers make their return

NS CRAZY CAIR more water raft and , skydive, white Bungee jump

in Australia’s

JUMP TO IT

l adrenalin capita

+ KANGAROO ISLAND LAKE WANAKA TOP 5 QUEENSLAND TRY THAILAND

to New Still not been

time Zealand? It’s

you paid your

741 COVER.indd 1

neighbour good-looking

a visit...

+ GOOD BEER WEEK DJ TIGERLILY WHITSUNDAYS SOUTH PACIFIC

WONDER WORLD CUP and What’s round

think (what did you it’s football time bouncy? Yep,

we meant?)

+ WEST COAST BEACHES RÜFÜS INTERVIEW WORKING IN SNOWFIELDS SUNSHINE COAST

DER SNOW WON

If life gives you

snow storms,

go skiing! We

hit the slopes

in Oz and New

Zealand

+ CULTURAL HUBS HOP-ON HOP-OFF TOURS CHINA IN YOUR HAND COMMONWEALTH GAMES

2/05/2014 1:53 am

RATE CARD & SPECS TNT Magazine Australia and New Zealand

Monthly

Online

Monthly

Weekly

Inside Front Cover

195mm x 270mm + 5mm bleed

AU$1,795

WEBSITE

Inside Back Cover

195mm x 270mm + 5mm bleed

AU$1,695

MPU

300 x 200 pixels

AU $895

AU $295

Outside Back Cover

195mm x 270mm + 5mm bleed

AU$1,795

Leader Board

728 x 90 pixels

AU$795

AU$275

Double Page Spread

390mm x 270mm + 5mm bleed

AU$2,395

Travel Deal

-

AU$295

Full Page

195mm x 270mm + 5mm bleed

AU$1,495

NEWSLETTER

Half page (horizontal)

175mm x 122mm

AU$955

Sponsor banner

600 x 200 pixels

AU$995

AU$275

Quarter page (vertical)

87mm x 122mm

AU$595

Banner

468 x 60 pixels

AU$895

AU$255

Eighth page

87mm x 60mm

AU$395

Sponsor strip

175mm x 20mm

AU$395

TNT Magazine Competitions

Monthly

Full Page

Prize value $1,000 +GST

AU$1,000

Half Page

Prize value $500-1,000 +GST

AU$500

CONTACT TO

BOOK NOW

For more information contact : Jaqui Ward on +61 (0)451 786 867 email jaqui.ward@tntmagazine.com

Online – Website and newsletter MINI

Please refer to table for specific dimensions

MPU

BANNER LEADER BOARD


TNT TOUR SEARCH Tour Search is our unique digital platform providing a gateway to the world via bookings for over 3000+ tours for groups and individual travellers. Launched by TNT Magazine in 2014 TNT Tour Search is the easy to use tool that gives travellers the ability to search for tours in all the seven continents of the world. The new advanced search functionality allows travellers to search by most means necessary. Our listed tours are constantly growing in diversity and we are proud to provide some of the most comprehensive coverage in the marketplace. The product offering coupled with our loyal TNT audience makes this a very compelling commercial proportion to anyone selling to this market. TNT Tour Search has been made to be extremely accessible for

tour companies of all shapes and sizes and listing tours on the site could not be a easier. Whether it is just one tour or hundreds of tours we are able to get you a presence on this important platform. We have also made the pricing structure simple so that you only pay a “one off� set up/listing fee based on the number of tours and then any tours booked through the system are charged at 12.5% commission, so going forward you only pay when you have generated sales. Individual tour - $110 5 tours - $215 10 tours - $320 25 tours - $530 50 tours - $850 100 tours - $1490 100 + tours - $2020

DESIGN 1

TOUR SEARCH DESIGN 1

CONTACT TO

BOOK NOW

For more information contact : Kevin Ellis on +44 7584 285226 or email kevin.ellis@tntmagazine.com

TOUR SEARCH


tntdo wnun der.c

2015

Independent Travellers’ Guide to Australia, NZ & Fiji om

The independent Travellers Guide (ITG) is a unique publication that gives operators a cost effective way of marketing “off-shore”. There is no other freely distributed guide book that has the comprehensive content, distribution coverage and reader interest and trust than the ITG.

澳大 利亞 、新 西蘭

NEW for 2015. This year we are giving all advertisers the opportunity to be featured in the Mandarin version of the ITG. After last year’s launch, we are expanding the distribution of the product to include “off-shore” distribution to the INTO education centres in the UK and USA, where over 25,000 Chinese nationals are studying.

WHY YOU NEED TO BE IN THE 2015 ITG

• Essential pre-departure and getting started sections. • State-by-state guides to Australia, New Zealand and Fiji • Essential information on accommodation, entertainment, employment, transport and travel by region • Stop-over destinations

DIGITAL

• Sent directly to 150,000 recipients via email and social media 2-3 times a year • Downloadable directly from www.tntmagazine.com and www. tntdownunder.com which have a combined monthly audience of over 150,000 unique visitors • Available through the TNT app and had more than 2500 downloads in the past year

PRINT

• 25,000 copies distributed throughout the UK via outbound travel agents, Heathrow and Gatwick airports, consulates, universities and travel shows and on request from www. tntdownunder.com. • 25,000 copies distributed throughout Australia, New Zealand and Fiji via visitor centres, transport hubs, travel agencies, tourism associations, accommodation providers, universities/ English language schools and travel/jobs expo’s • Seat pockets on all Premier Motor Service coaches from Melbourne to Cairns. Premier Motor Service operates more than 35 luxury coaches ferrying hundreds of independent travellers up and down Australia’s east coast every day. The company runs daily services from Melbourne to Cairns with drop-offs at all the main traveller hubs. • 10,000 guides are distributed in the US via adventure travel operators and youth hostels

旅行指南

澳大利亞、新西蘭

2013/14

和斐濟

product

WHAT’S IN THE 2015 ITG?

• The ITG is a unique hybrid print and digital guidebook that travellers can have to hand while on their travels in printed format or viewable on their tablet or mobile device.

A

• To put your product and brand name in front of travellers before and during the key travel decision making process • Travel guide books are still one of the top 3 sources of information for travellers when planning a trip • The ITG has a 12 month shelf life • The ITG has both print and digital distribution channels including social media promotion

自助

和斐 濟

WHERE IS IT DISTRIBUTED?

MANDARIN DISTRIBUTION DIGITAL OP ITG_Cover_CHINA

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29/10/2013 3:01 PM

• Sent directly to 150,000 recipients via email and social media 2-3 times a year • Downloadable directly from www.tntmagazine. com and www.tntdownunder.com which have a combined monthly audience of over 150,000 unique visitors • Available through the TNT app and had more than 2500 downloads in the past year

PRINT

• 20,000 copies distributed throughout the UK & USA via international INTO language centres • 10,000 copies distributed throughout Mainland China via International INTO language centres • 5,000 copies distributed through key “Chinese Areas” in Sydney and Melbourne CBD • 5,000 copies distributed through key “Chinese Areas” in London

DON’T MISS OUT - BOOK DURING AUGUST TO GET 10% DISCOUNT BOOK DURING SEPTEMBER TO GET 5% DISCOUNT

TO ENQUIRE ABOUT THE GUIDE OR TO BOOK YOUR PLACE IN THE GUIDE PLEASE EMAIL Kevin.ellis@tntmagazine.com or call +44 1603 343102 or email Jaqui.ward@tntmagazine.com or call +61 451 786867


2015

Independent Travellers’ Guide to Australia, NZ & Fiji MANDARIN version only

ENGLISH version only

BOTH versions

tntdo wnun der.c

RATE CARD

DIMENSIONS (widthxheight)

Double Page Spread (DPS)

290mm x 210mm + 5mm bleed

AU $6,995

AU $9,995

AU $15,995

Full page

145mm x 210mm + 5mm bleed

AU $3,995

AU $5,995

AU $8,995

Half page

128mm x 95mm

AU $2,195

AU $3,195

AU $5,195

Half page (vertical)

62mm x 180mm

AU $2,195

AU $3,195

AU $5,195

Quarter page (vertical)

62mm x 95mm

AU $1,495

AU $2,195

AU $3,495

Eighth page

62mm x 47mm

AU $995

AU $1,495

AU $2,195

Banner

128mm x 20mm

AU $1,395

AU $2,795

AU $3,995

om

Please note: Cover positions attract a premium charge of between 10-15%. Rates exclude GST.

澳大 利亞 、新 西蘭

自助

和斐 濟

旅行指南

澳大利亞、新西蘭

2013/14

和斐濟

BOOKING AND COPY DEADLINE:

ARTWORK CONTACT:

Friday 31st October 2015

Lisa Ferron: lisa.ferron@tntmagazine.com

DISTRIBUTION DATE: TBC

A product OP ITG_Cover_CHIN

A.indd 1 29/10/2013 3:01 PM

DON’T MISS OUT - BOOK DURING AUGUST TO GET 10% DISCOUNT BOOK DURING SEPTEMBER TO GET 5% DISCOUNT

TO ENQUIRE ABOUT THE GUIDE OR TO BOOK YOUR PLACE IN THE GUIDE PLEASE EMAIL Kevin.ellis@tntmagazine.com or call +44 1603 343102 or email Jaqui.ward@tntmagazine.com or call +61 451 786867


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