Tnt travel show media kit 2018

EVENT MEDIA KIT 2018 LIVE WORK TRAVEL

JUMP INTO SOMETHING NEW

20th year

Olympia, London 10am - 6pm Saturday 3rd February 10am - 5pm Sunday 4th February The UK’s largest free to attend travel show for 18-39 year olds (or anyone that still has a wanderlust).

Featuring: solo travel, small & large group travel, volunteering and gap year travel, city breaks, weekend adventures, festivals, cultural experiences and once in a lifetime trips and tours.

2

www.tnttravelshow.com

WELCOME

The TNT Travel Show, (formerly Independent Travellers’ World) now in its 20th year, brings together an eclectic mix of travel agents and tour operators from around the world to deliver an exceptional travel event for those who are typically aged 18-39 or simply feel young at heart.

Whether it’s a quick city break, a cultural excursion, an adrenaline fuelled adventure or that once-in-a-lifetime expedition, people are continuously looking for a travel experience, feeling or memory that their social media feed simply can’t give them.

In an ever-evolving digital world, the travel show creates a unique opportunity for operators and agents to meet their customers and potential customers face to face, to add kudos and credibility to their brands and products giving them essential validation to an audience who are very picky, enabling them to secure sales at the show but to also, and possibly more importantly, build a long-term pipeline and relationships that will benefit both parties in future years.

KEVIN ELLIS DIRECTOR www.tnttravelshow.com

3

TNT TRAVEL SHOW The TNT Travel Show is the UK’s most established event for the 18-39 year old market. Originally serving the Aussie, Kiwi & Saffa expat communities, over the years the event has established a new audience of other young nationalities who find themselves living, working and studying in London.

The show brings together the leading operators, agents and digital platforms that serve this audience. (Kind of repeated from above) The event has enjoyed unrivalled success with annual audiences regularly in-excess of 7K-8K who attend to snap up their next trip, tour or adventure. There is no other event or marketing opportunity that can deliver this customer base face to face with the companies offering the type of trips they want to take.

Ultimately the event is an unmissable direct sales and marketing opportunity to do business with this core market.

7-8k Annual audiences year on year 4

www.tnttravelshow.com

REASONS TO EXHIBIT

1 New Venue + Co-location

4 Market insights

The next show will be at Olympia and alongside the Destinations Show. This brings a whole new audience and the opportunities of a larger venue.

Opportunity to generate sales leads and consumer research from the audience.

2 Immediate ROI Immediate ROI from your investment with sales taken on the day and a long-term sales pipeline.

5 Lead the way Get ahead of the competition and dominate the market and elevate your brand over your competitors.

5 Face to face 3 Market and brand positioning Position your business, products and services at the market leading show and benefit from the all the pre- and post-show publicity and promotion.

Get face to face with your customers and potential customers – a more personal approach than getting them to respond to an email or a social media campaign.

www.tnttravelshow.com

5

UNRIVALLED AUDIENCE AUDIENCE SUMMERY The team at TNT have continually delivered audiences in-excess of 3K-4K for each individual show (Spring and Autumn) over the last 5 years. Through creative messaging, promotional marketing campaigns, both on and off line and social media activity to attract these visitors to the show. This bigger event will be supported through a dedicated PR campaign and a host of media and event partners to ensure the audience will be the biggest and best yet.

7549 visitors Oct 2016 March 2017

AGE

ANNUAL SPEND ON TRAVEL (per person)

18-24

24%

£3000+

33%

25-34

66%

£2k-2.99K

26%

35-44

6%

£1k-1.99K

25%

45+

4%

£500-£999

11%

WHEN ATTENDEES PLAN TO TRAVEL

DESTINATIONS

< 1 month

46%

Europe

44%

1-3 months

35%

Long-haul

36%

4-6 months

13%

UK

20%

7-12 months

5%

TRAVEL INTERESTS

89% Come to plan or book their next trip/trips

6

www.tnttravelshow.com

Adventure

33%

Cultural / sightseeing

26%

Beach holiday

25%

Weekend trips / city breaks

11%

SHOULD YOU EXHIBIT? The travel show (as the name suggests) is primarily a travel focused event but the event also offers opportunities to those selling merchandise and products, those recruiting or offering work opportunities and language schools that offer English lessons or TEFL courses.

Whoâ&#x20AC;&#x2122;s it for?

Adventure tour operators Small group travel operators Festivals Sailing holidays & Yacht charters Safari & wildlife operators Gap year companies Charities and volunteering organisations Travel & Tour companies Day trips and visitor attractions Travel agents Hostels and accommodation providers Recruitment Agencies and Job providers Language Schools and TEFL course providers Airlines Campervan hire Online travel booking and review sites

www.tnttravelshow.com

7

PREVIOUS EXHIBITORS

Open to everyone We aim to provide exhibiting packages for all types of companies accross a range of company sizes and assosciated budgets. Our market is just as much about the global travel companies as it is the independant tour operator and we aim to provide suitable platforms for all types of company to showcase their offering.

This is a selection of different companies who have exhibited with us and are of all shapes and sizes.

8

www.tnttravelshow.com

KEY SHOW FEATURES Here are some of the activites and entertainment for 2018.

THE FAMOUS TNT LUCKY DIP PRIZE DRAW

This has been a huge prize giveaway with up to £10,000 worth of free trips and holidays to be one by one lucky winner. This has traditionally been a winner takes all prize pot, but expect something different for 2018

EXHIBITOR COMPETITIONS AND PRIZE DRAWS

There have been some really innovative competitions and giveaways from exhibitors over the years, and it remains a really good way to maximise your audience engagement and bring your exhibition space to life.

LIVE ENTERTAINMENT THROUGHOUT THE BOTH DAYS

We are going to be pulling out all the stops this year to make sure that the event is vibrant and full of music, activities and of course fun and games throughout the duration of the event.

THEMED FOOD & BEVERAGE STALLS & SAMPLES

Food is always a big part of the cultural experience of adventure travel and we want to inspire visitors with different food from around the world.

We’ll also have some comforting tastes of home for our foreign visitors!

SEMINARS, TRAVEL TALKS & PRESENTATIONS

We will be mixing inspirational speakers alongside commerical talks and product showcases to provide engaging and insightful seminars and presentations to our visitors.

www.tnttravelshow.com

9

SHOW DETAILS

OLYMPIA LONDON 3 & 4 FEBRUARY 2018 The TNT Travel Show will be held at the Olympia Exhibition Centre on the upper level. The event is co-located with the Destinations Travel Show, which is accessed through the lower level.

Olympia has its own dedicated underground and mainline station Opening hours Saturday February 3rd – 10am – 6pm Sunday February 4th – 10am – 5pm

10

www.tnttravelshow.com

WANT TO BE INVOLVED? It is very easy to get involved with the TNT Travel Show and we have tried to make it as affordable as possible so that any company that is interested can potentially get involved.

We have stand packages starting from £995+VAT which includes shell scheme, power, and lighting, so all you need to do is bring your banners, flyers and other promotional material and you are good to go!

Space only - £300 per square metre (minimum 12sqm) Shell scheme - £350 per square metre (minimum 4sqm) To discuss your requirements, request a floor plan, or if you require further information please call us on 0208 0504546 or email Kevin.ellis@tntmagazine.com www.tnttravelshow.com

11