Annual Report 2010
Thinking Ahead – Moving Forward
Foreword by The Main Board During the course of 2010, the global economy recovered well from the gravest commercial and financial crisis since the Second World War. We changed our revenue calculation method to determine net values in the fiscal year 2010. The years 2008 and 2009 were adjusted accordingly so that comparisons with the previous years show the correct values.* The turnover, adjusted for currency effects, increased by 31.4 percent over the previous year and totaled 2.65 billion Euros (for reference the adjusted turnover: 2008; 2.18 billion Euros, 2009; 1.92 billion Euros). The regions most adversely affected by the crisis recorded the greatest increase in turnover. The Asian region achieved 50.9 percent more revenue, Americas 34.0 percent, OMEA 32.0 percent and Europe 24.7 percent. From the perspective of our products, Airfreight recorded the greatest growth of 55.5 percent, followed by Seafreight at 33.2 percent and Road Transport at 12.3 percent. The volume of air cargo rose by 34.7 percent, the number of TEUs in the Seafreight sector by 20.2 percent and the tonnage in Road Transport by 19.2 percent. Airfreight achieved
the largest revenue with 29.8 percent followed by Seafreight at 25.3 percent and Road Transport at 24.5 percent. The greater volume of transport meant a 6.7 percent increase in staff from 8,652 to 9,228. * Applies to all reported revenues.
History since 1871 1871 Carl Heinrich Hellmann founds the company as a one-man business delivering goods by a horsedrawn cart. 1925 Hellmann becomes one of the first companies to successfully replace their horse-drawn fleet with coal-powered trucks in Germany. 1935 An innovation in efficient transport management: Hellmann launches a large scale (LTL) consolidated freight terminal with 60 employees. 1968 After more than 20 years of post-war growth and expansion across Europe, the company’s shares are transferred to the fourth generation, Jost and Klaus Hellmann. 1976 Hellmann becomes a founding member of the DPD parcel system service. 1982 Hellmann opens their first Asian office in Hong Kong, followed soon after by offices in the People’s Republic of China, Taiwan, Singapore, South Korea, and more recently Vietnam, Sri Lanka and Japan. 1987 Operations begin in Sydney, Australia, followed one year later by office openings in New Zealand. 1988 Operations begin in Long Beach, California, and expansion ensues with offices in 18 U.S. cities, 6 Canadian cities, and additional Hellmann offices across Mexico and South America.
1992 The Hellmann partner network expands into Eastern Europe. 1996 Hellmann celebrates 125 years of customer enthusiasm and has developed a global network of 341 offices in 134 countries. 2002 Global gross revenue exceeds 2 billion euros as Hellmann’s services become progressively more industry-specific with products from the Perishable, Automotive, Fashion, Consumer Electronics, Process Management, Contract Logistics & Consulting divisions. 2004 Construction is completed on the new Shanghai air freight warehouse. The company’s operations now include 7 A-Class licenses and 23 offices in the People’s Republic of China. 2006 Hellmann receives the coveted “Award of Excellence” from the Global Institute of Logistics. 2007 Hellmann opens offices in India and Pakistan. In August, the European Logistic Center (ELC) in Munich is put into operation and begins the distribution of spare parts for MAN vehicles. The second ELC based in Paris begins operations in December. 2008 Best Office Award for the new building “Speicher III“ in Osnabrueck awarded by the “Wirtschaftswoche“ (a German business magazine).
our employees
Our total number of employees worldwide recovered in 2010 to reach 9,228, having decreased in the crisis year 2009 by 2.8 percent to 8,652. This means an increase of 6.7 percent, which surpasses the employee numbers of pre-crisis years. Thus, Hellmann is seen as an attractive employer with its strong focus on management and employee development. Schemes such as the International Logistics Management & Leadership Program, mentoring programs and talent management programs place performance at the core of Hellmann’s personnel activities. Furthermore, the company counts on active communication with its staff, whereby the employees are encouraged to bring in and communicate their own ideas and crea-
tivity. The acid test of such measures is our employee survey. The programs for manager and employee development are continuously adapted to employee and company requirements.
Employees Europe
Employees Asia
Employees OMEA
Employees Americas
Employees Total
Percentages National/Intern. 2010
Percentages Regional 2010
Percentages in Airfreight, Seafreight, Road Transport, Misc. 2010
Turnover in Airfreight, Seafreight, Road Transport, Misc. 2010 in million â‚Ź
Total turnover in billion â‚Ź
Development of the hellmann group
Following the global economic slump of 2009, and the resulting effects on business operating results, the circumstances in 2010 showed a marked improvement. This general upswing was also of benefit to Hellmann. Cost-saving measures and productive sales strategies introduced in 2009 showed their positive effects at the same time. Company revenues demonstrate a pleasing plus of 31.4* percent in comparison to the previous year, due to growth among the worldwide carriers, thus exceeding operating results of the pre-crisis year 2008. The results for the beginning of 2011 are equally positive so that in the near future we may assume to have completely overcome the recession. * The reported figures allow for currency effects.
Air- and SeaFreight Europe
Highly volatile freight volumes affected the year 2010. Business increased noticeably as of the second quarter following a cautious start, reaching its pinnacle during the summer and remaining strong for the rest of the year. Climatic effects such as the volcanic eruption in April or the heavy storms throughout Europe in the winter posed a great challenge for the transport sector. However, these events also presented Hellmann with the opportunity to demonstrate its outstanding flexibility and its unconditional commitment to top service quality and custom-made solutions.
The European air and sea freight areas gained new shares of the market and reported an increase in air tonnage transport of 28.1 percent. Sea freight also reported satisfying results with an increase of 12.5 percent in TEUs. Revenues in both areas improved substantially with an increase of 54.7 percent in airfreight and 44.8 percent in sea freight (both in comparison to the previous year).
Airfreight transport
Airfreight tonnage
Seafreight TEUs
Airfreight turnover in million €
Seafreight turnover in million €
Road transport
Road tonnage
Road turnover in million â‚Ź
Road transport Europe
Hellmann is represented by its own European Road Transport branches in Germany, Poland, the United Kingdom, Spain and Turkey. We work with partner companies in the remaining countries, except for in the former soviet countries, where we are represented by Hellmann East Europe. We have seen a strong increase in Western European Road Transports in 2010. The latter part of 2009 already showed positive developments, which gave rise to a very pleasing increase in 2010. The gateway concept was expanded further and the HUB for France, situated in Wittlich, demonstrated very satisfying progress. The volume of transports grew by 10.8 percent to 12.8 million transports. The tonnage grew even stronger by 18.7 percent to a total of 4,342,000 tons. At the same time, revenue increased by 12.2 percent, indicating a growth of almost 70 million Euros. The previous years’ reorganization of line operations and continuous improvement of processes have brought success to our European locations. Superior customer service and top quality are our foremost priorities in our European network. For this reason we look forward to further growth in 2011.
East Europe In 2010, Hellmann East Europe opened new branches in Baku in Azerbaijan, in Lehrte near Hanover, and in the Russian locations Novosibirsk and Nishny Novgorod. On an especially positive note, the St. Petersburg branch extended its staff from four to 17 members and its volume to 900 containers per month. Russian foreign businesses for Hellmann East Europe were founded in the following countries: the Ukraine, Estonia, Latvia, Lithuania, Belarus and Azerbaijan. Moreover, Hellman East Europe is one of the few companies that owns customs licenses in Russia and the Ukraine. The company in Germany developed excellently, reporting an overall increase in transports of 30% over the previous year. The economic figures such as marginal return have demonstrated developments well above average.
Air- And Seafreight AsiA
2010 was affectionately renamed,“the year of recovery” in Asia and as a matter of fact, the company was able to follow the challenging year 2009 with strong growth all over Asia in 2010. Regional returns increased by up to 50.9 percent as compared with the previous year. Hellmann’s growth also meant expansion of its Asian market shares. The Seafreight sector at Hellmann grew by 6.7 percent. Airfreight also reported a growth of 74.4 percent over the previous year, even through general market growth was only around 18 percent. The expansion of available storage space to 90,000 meters squared and the growing number of employees in Asia to 1,867 are among our other remarkable successes in 2010.
Additional highlights in the Asia region were the opening of offices in Phnom Penh, Cambodia, and the move to larger, more modern premises in Peking, China. Furthermore, December 2010 saw the start of a project to stimulate the contract logistics sector in India and for which 45,000 square meters have been made available.
Airfreight transports
Airfreight tonnage
Seafreight TEUs
Airfreight turnover in million €
Seafreight turnover in million €
Miscellaneous revenues in million €
Airfreight transports
Airfreight tonnage
Seafreight TEUs
Airfreight turnover in million €
Seafreight turnover in million €
Miscellaneous revenues in million €
Air- and Seafreight OCeania, Middle east, Africa (OMEA)
Spanning all sectors and business areas, 2010 was a positive year for the regions Oceania, Middle East and Africa (OMEA) so that the total revenue for all regions improved by an impressive 30 percent over the previous year. The product area Contract Logistics and Consulting showed especially significant growth. The regional hub concept, which utilizes Dubai as a regional HUB for the Middle East and Africa, has proved to be a strong driving force for the development in this sector. All in all, the OMEA region increased its Airfreight tonnage by 11.2 percent and Airfreight transports by 4.9 percent. The Seafreight sector increased TEUs
by a respectable 24.0 percent and reported an unusually positive revenue growth of 42.4 percent in comparison to the preceding year. The Perishable Logistics area also expanded with respect to transports as well as tonnage. This is especially true for South Africa but also for Australia and New Zealand, where this product demonstrates considerable market penetration.
Air- and Seafreight Americas
The Americas region closed the year with a record increase in total turnover of 34.0 percent. Airfreight was the region’s most successful area with recorded impressive growth of 40.1 percent, followed by sea freight with a very strong increase of 35.5 percent. The airfreight tonnage achieved a total tonnage increase of 37.0 percent, with the TEUs increasing by 21.7 percent. Economic recovery in 2010 brought a perceptible improvement to business with existing customers, and numerous new client acquisitions added further to this growth in turnover, tonnage and transported TEUs. The company was able to retain
all sales, customer service and operative staff during the crisis. This enabled Hellmann not only to continue to offer first-class service level throughout the crisis period, while our competitors were forced to make compromises, but also saw a team of loyal, experienced people grow together, which was very well prepared to handle the strong growth in all business areas in 2010.
Airfreight transports
Airfreight tonnage
Seafreight TEUs
Airfreight turnover in million €
Seafreight turnover in million €
Miscellaneous revenues in million €
Our Product Portfolio & the Hellmann Headquarters
Product Portfolio National and Continental Road Transport, Airfreight, Seafreight, Sea-Air, Customs Brokerage Direct Load, Rail Solutions Supply Chain Management
Osnabrueck Hellmann Worldwide Logistics GmbH & Co. KG Elbestraße 1 49090 Osnabrück Tel. +49 541 605-0 Fax +49 541 605-1211 Hamburg Hellmann Worldwide Logistics GmbH & Co. KG Industriestraße 100 21107 Hamburg Tel. +49 40 7537-00 Fax +49 40 7526208 Miami Hellmann Worldwide Logistics, Inc. 10450 Doral Boulevard Doral, Florida 33178 / USA Tel. +1 305 406-4500 Fax +1 305 406-4519
Courier-, Express- & Parcel Services IT-Solutions Industry Solutions for Automotive, Electronics, Fashion, Healthcare, Perishables and Public Private Partnership
Sydney Hellmann Worldwide Logistics Pty Ltd. Airgate Business Park, 289 Coward Street 2020 Mascot NSW / Australien Tel. +61 2 9667-7555 Fax +61 2 9667-7666 Hong Kong Hellmann Worldwide Logistics Ltd. Unit 2, G/F, Block A, Tonic Industrial Center 26 Kai Cheung Road Kowloon Bay, Kowloon / Hongkong Tel. +852 3626-8000 Fax +852 2796-7303
As a global company, Hellmann Worldwide Logistics is always very much aware of its responsibility to the environment. The idea of sustainable development is and has always been a constant and central point in company policy, as it will continue to be in the future. The development of economic interest is inextricably linked with this idea. Hellmann is committed to its comprehensive, structured environment management system, which is guaranteed by continuous self-monitoring as well as by external audits. The clear definition of sustainable corporate objectives in all business areas is the third cornerstone of this system. Hellmann pursues the idea of sustainable development in the knowledge that an ideal situation has not yet been reached, and there remains much to do. Sustainability means making a contribution to conserving natural resources wherever possible. Through targeted measures in its corporate dealings, Hellmann is prepared to reduce or indeed avoid negative environmental impact wherever possible and to conduct its future business in an economically, socially and ecologically sound manner.
Sustainability Obligates
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