30.000+
28-06-24
23-08-24 27-09-24
Special Experience Holidays
Camping Holidays
Airlines 1/2
Turkiye
Middle-East
Winter 2023 (novelties)
Africa
Wintersun
Airlines 2/2
Scandinavia & Iceland
South-America
Cruises Worldwide
Unique Roundtrips
Exclusive Holidays
Luxury Cruises
Long Haul Destinations
Bucketlist Destinations
Wintersports
Citytrips Around The World
Holidayhomes & Villas
Cruises Europe
Travelpro is one of the leading travel trade platforms in the Netherlands for almost 35 years.
With a glossy look and feel, Travelpro is the want-to-read magazine that will continue to inspire travel professionals. Extensive destination reports, profound interviews and detailed background stories. Travelpro is a great way to get in touch with the Dutch Travel Industry in a way that is unparalleled.
Rates
Cover take-over PLUS: € 18.400,(cover + page 2 + backcover)
Cover take-over: € 13.800,(cover only)
4/1 page advertisement/special: € 11.040,-
2/1 page advertisement: € 7.190,(460mm x 325mm + 3mm bleed)
1/1 advertisement: € 3.950,(230mm x 325mm + 3mm bleed)
1/2 page advertisement landscape: € 2.480,(230mm x 162,5mm)
1/2 page advertisement portrait: € 2.480,(115mm x 325mm)
A timeless, glossy, storage copy focussed on 1 destination which will also get a huge amount of online attention and even an own TravEcademy!
Destination Travelpro will be composed in cooperation with a tourism authority, 1 carrier, 1 accommodation, 1 tour operator and a car rental company in the same circulation as Travelpro. Extra copies can be ordered by the tourism authority or one of the other partners.
A 6 page dedicated special focused on your destination, product or service, which will also be mentioned on the cover. The content is based on a specific subject determined by you and not interrupted by any other content, which make this a powerful way to share your story and a perfect salesguide for your product, service or destination.
Rates
The package includes:
• 4 pages in Destination Travelpro (print) per partner, with a maximum of 4 partners beside the destination
• 1 page in our dedicated Independent Travel Agents webmagazine with a link to the academy
• A dedicated newsletter with an announcement, a link to the course and logo’s
• A TravEcademy Game Course specially made for this particular Destination Travelpro which will be online for 12 months
• 1 full page as announcement for the Destination Travelpro with logo’s of all partners
• ½ page in Travelpro as reminder to finish the TravEcademy
(Please contact your accountmanager for rates and details)
In the spotlight: € 6.000,(6 pages + coverline)
Monthly visitors = 65.000
Monthly pageviews = 200.000
You can place your banner on www.travelpro.nl. Our website attracts an average of 65.000 visitors, mainly working in tourism, every month.These visitors generate 3 pageviews on average every month.The main advantage of our website is that the banners are visible and clickable on every page within the website. This means that your banner will get 65.000 X 3 = 200.000+ impressions every month. On our website there are three possibilities to place your banner with a link to your website or any other URL.
1. The position next to the logo of Travelpro is the most prominent place for your banner, the leaderboard.
Banner Size: 728 pixels - 90 pixels.
CTR: 9,75% (based upon 50.000 visitors per month)
File Type: JPEG, GIF, HTML5 or Flash
Rate: € 53,- CPM
2. In the sidebar on the right side of our website, you can place your banner with a link to your website. These banners are visible and clickable on every page within the website.
Banner Size: 336 pixels x 280 pixels.
CTR: 8% (based upon 50.000 visitors per month)
File Type: JPEG, GIF, HTML5 or Flash
Rate: € 46,- CPM
3. Online advertorial. Containing a maximum of 2.500 characters, 5 images and your companies logo. This advertorial may also contain a link to any URL of your choice.
Rate: € 1450,-
Travelpro offers you the possibility to send a fully dedicated newsletter and communicate whatever you like to the travel agents that receive the newsletter. You can place any content, even banners and we will develop the newsletter for you and eventually send it to the subcribers. This way of communication is perfect for promoting a workshop, an offer especially for travel agents or other kinds of important news. You decide what you communicate and when you communicate it!
Travelpro sends a newsletter five times a week to 7.400 email addresses that are all subscribed to the newsletter. In this newsletter you have two options to communicate your message.
• Opening rate average = 35%
• Click rate average = 19%
1. First option is to place a banner in our newsletter in between the articles, that links to your website. If you wish we can send you an example of the digital newsletter with banners.
Banner Size: 728 pixels x 90 pixels.
File Type: JPEG or GIF
Rate:
€ 46 CPM
2. We can offer you the space to communicate your product towards the Dutch travel trade. You can place a message in our newsletter and include a link to your website. You are completely in charge of the editorial content of this message, we will award your article a premium position in the newsletter. You can also choose to publish the rest of your message on our website www.travelpro.nl.
The most successful e-learning platform for reaching your targetat once; the (independent) travel professional
Wide variety of information about destinations, products, vacancies, news and promotions for travel agents
Page views per month: 100.000
Registered users: 7.440
The ultimate medium to reach the whole Dutch travel industry
Special section for independent and business travel agents
Banner Rates:
Leaderbord (728x90) € 46,- CPM
Rectangle (336x280) € 40,- CPM
TravEcademy newsletter
3 times a week
5.421 subscribed members
Open rate: 24%
Click rate: 7,6%
Banner Rates:
Full Course
• 15 - 25 pages incl. Videos and photos, hyperlinks to your website and an exam at the en from multiple choice questions
• Average duration: 12 minutes
• Certificate for participant
• 1 year online
€4.830,-
Costs for creation, standard marketing and hosting are included
Game Course
(Shortened course, possibly with time limit)
• 5-6 pages with short texts, hyperlinks to your website and
• 5-6 multiple choice questions
• The goal is to answer all questions as quickly as possible
• Certificate for participant
• 3 months online
€2.415,-
Costs for creation, standard marketing and hosting are included
Within TravEcademy we offer you the opportunity to create your very own section in which you can communicate your content to all users of TravEcademy. We call this an Ecademy (mini website).
Consider it your own classroom in which you can also include courses.*
For an Ecademy, we offer two options;
Self-Service - €2.300,- per year
• 100% control over your own Ecademy
• Post whatever your want, whenever you want
• Perfect for companies with a medium to large sales team
• Price includes the initial design of an Ecademy, hosting for one year and 4 hours training of your sales team
• Any support requests will be offered to you based upon an hourly rate of €91,50 per hour excl. VAT
Full-Service - €4.313,- per year
• The best choice for companies with a small sales team
• Our team does all the work for you
• Simply send us the content you wish to publish and we get it done for you
• This option also includes 5 hours of suppert per month!
* Courses are developed by the TravEcademy-team
Travelpro is very active on several Social media-channels. Mostly we use Twitter, Facebook and LinkedIn to communicate with our readers and followers. We use these channels to spread our articles which are published on our website. We can also use our Social media-channels to communicate your message within the Dutch travel trade industry, by sending one or more messages with a certain frequency towards all of our followers to promote your brand or product. There is only a maximum amount of characters on Twitter (140). On every channel, a weblink and a picture can be included in the message. For the most recent total amount of followers, please contact your account manager.
We charge a rate per message based on 7% of our total amount of followers.
For example: when we have 10.000 followers, the rate per message will be 10.000 X 7% = € 700,-
Number of followers:
Twitter: 9.375 followers
Facebook: 10.793 likes
LinkedIn: 5.168 group members
Instagram: 2.994 followers
Travelpro’s Only: 3.774 members
Total: 32.104 followers (As per 16-12-2021)
One of the fastest growing channels of communication is podcasts. In 2020, we launched our very own weekly podcast. Owner Tom van Apeldoorn and our chief editors Arjen Lutgendorff and Theo de Reus discuss the latest developments within tourism in the Travelpro’s Podcast.
Every Thursday this podcast is published on several popular platforms, such as Spotify, iTunes, Google Podcasts and Anchor. Off course the podcast is published on both www.travmagazine.nl as well as www.travelpro.nl weekly, amongst shares on our Social media channels and our digital newsletters.
On average, the podcast attracts 1.100+ listeners and over 65% listens from beginning till the end.
To have your commercial broadcasted in our podcast, we have several options for partnerships. All price include the production of the commercial by our professional voice-over.
- 1 X commercial, opening podcast, max 10 seconds = € 750,-
- 2 X commercial = € 1.400,-
- 3 X commercial = € 1.900,-
- 4 X commercial = € 2.300,-
- Podcast on location: from €2.500,-
Video say more than a thousand pictures and has become more important over the last couple of years. Want to have a professional video report on your destination or FAM trip? Invite us on your trip and we will make sure to make a report of your trip that will make an impact and which U can use as promotion to share with your audience.
Video Rates:
From €3.000,-
In addition to our usual online activities, we organize interactive webinars. At the Webinar we provide an online presentation in collaboration with you. This presentation is broadcast ‘live’ to viewers who have registered for it via our website. Participants can ask questions during the Webinar, which can be answered directly. Switching between the image of the speaker and the presentation is one of the many possibilities. With the Webinar you reach a large audience who participate from home or their workplace. Attendees therefore do not have to come to a location. The webinar is always recorded. This makes it possible to watch the Webinar in case people could not make the original broadcast. Below you will find the package and rates.
Webinar package
- Dedicated newsletter to 7.400 subscribers announcing your Webinar
- Event on Travelpro Facebook page with registration link
- Article on Travelpro.nl, in daily newsletter and on Social Media
- 6 additional Social Media messages via all our channels to promote Webinar
- Editors of Travelpro on location to guide the Webinar
- Interview for the presentation by Travelpro or a member of your own staff
- Support in answering live questions from the viewers
- Afterwards: 1/1 page article in Travelpro magazine + article on Travelpro.nl, in daily newsletter and on Social Media with link to the video on our Facebook page
Webinar Rates:
1 Webinar € 5.175,-
2 Webinars € 8.625,-
3 Webinars € 11.500,-
We proudly present our own free Travelpro app!
Especially for visitors of Travelpro.nl, we have developed this app for Apple, Android and Windows. The latest news from the travel industry, easier than ever for your smartphone or tablet. But it also allows you to comment on articles, read and share posts, watch our YouTube clips and even offers the possibility to share us on social media! We offer you the possibility to advertise a banner in our app, which location will be fixed on the bottom of the app.
Mobile applications or ‘apps’ are becoming a very important part of sales and marketing activities nowadays. In order to achieve a higher number in bookings and therefor higher revenue, optimizing your workflow and efficiency is of very high importance. We offer you the possibility to develop you a mobile app, tailor-made for your company to make sure customers will have an optimized user experience and enable you to inform both prospects and customers about your products or destination in an interactive and dynamic way.
Once your Mobile App is live and running, we are able create awareness for your app using all of our media channels. You decide if this should be either B2B or B2C focused or both.
For details and prices, please contact your account manager.
TravMagazine
Online only € 750,-
Online + 1/4 page: € 1.350,-
Online + 1/2 page: € 1.650,-
Online + 1/1 page: € 2.185,-
Print copies: 6.800
Page views: 85.000 per month
Newsletter: 9.100 subscribers
Facebook: 7.170 followers
Twitter: 11.150 followers
TravEcademy
Online only € 750,-
Online + 1/4 page: € 1.350,-
Online + 1/2 page: € 1.650,-
Online + 1/1 page: € 2.185,-
Members: 6.720
Newsletter: 5.600 subscribers
Facebook: 1.360 followers
- Job vacancies will stay online for 3 weeks
- 2 times included in our newsletter
- Crossposting on our social media (facebook and twitter)
Travelpro
Online only € 800,-
Online + Small ad: € 1.350,-
Online + Full ad: € 1.650,-
Online + Dedicated ad: € 2.185,-
Readers: 6.000
Page views: 300.000 per month
Newsletter: 7.400 subscribers
Facebook: 10.793 followers
Travelpro’s Only: 3.774 members
Twitter: 9.375 followers
Online combinations
2 websites: + € 350,- (starting from € 1100,-)
3 websites: + € 575,- (starting from € 1.325,-)
Rate increase also applies to combinations with print. For example: 2 websites + 1/2 page
advert: € 1.650,- + € 350,- = € 2.000,-
- When a vacancy is filled, it can be taken offline with the ease of a phone call.
- Haven’t found a suitable candidate yet? Don’t panic! Extending a vacancy is possible at a reduced rate.
Print job vacancies
1/4 page advert/Small ad: € 975,1/2 page advert/Full ad: € 1.450,1/1 page advert/Dedicated ad: € 1.850,-
An initiative of the travel trade magazine Travelpro is the organization of workshops. As an independent magazine, it is possible to create a stage for various parties with a common factor, to collectively provide the promotion. In addition, the organization by Travelpro immediately gives the space and possibility to promote such an initiative widely in several types of media, such as Travelpro magazine, website and social media. Of course there will also be an editorial afterwards. Importantly, the workshops will take place in a relaxed, attractive and inspiring setting, simply put: We do it right, or don’t do it at all. The workshops can be arranged several times a year and also being thematically. Target audience for this Dinner Workshops is travel-trading Netherlands.
Location: The Dinner Workshops take place in a roadshow setting. By actively approaching agents and visits across the country, this leads to a higher percentage of visitors. The locations, restaurants and hotels with presentation possibilities, are selected by the number of potential travel agents in that region. Locations have a high quality standard and need to be ‘inspiring’ if possible. Setting at round tables is preferred.
Numbers: Each evening there is room for up to 45 travel agents, total reach 180.
Program: Travel Agents are welcomed with a drink followed by a1st brief introduction. Between the different courses there is always room for a short presentation of 15 to 20 minutes (reception / starter / presentation / main course / presentation / dessert / presentation / coffee / ending)
Timetable: 18.30 - 22:00 (6.30 P.M. – 10.00 P.M). Participants remain at tables, each table has 1 ‘sponsor-seat, which sponsors are able to rotate to perform one-on-one conversations besides the presentation.
Publications: Prior to the workshops, 2 x 1/1 page with info and a outcall for tenders. In addition, a personal digital newsletter will be sent to 7400 readers and 2 x 1/1 page in our webmagazine. After workshops 1/1 page editorial will be published for these events which also contains space for ‘sponsor-feedback’ and a digital newsletter as a summary.
Organization: The entire organization is in the hands of Travelpro. Everything will be done in consultation with all participating tour operators. By sharing the costs and forces it is possible (even for smaller players in the market) to entertain up to 180 travel agents and resellers. With not competing partners, such as tourists’ office, car rental, airliners and tour operators creates a synergy and added value that visitors parties alone, cannot provide. The positive points for Travelpro are direct revenue, positive image building as well as the opportunities for cross-selling and editorial content. For the purpose of shrinking the human occupations in the various organizations, the outsourcing of the organization of such an event is also a very big plus.
Costs: 4 nights Dinner Workshops: € 8.050,- (based on a total of 4 partners)
SALES: sales@travelpro.nl
www.travelpro.nl
EDITORS: redactie@travelpro.nl
Travelpro is published by T&S Productions BV. Netherlands
INFO: info@travelpro.nl
+31(0) 35 20 05 48 1 Arendstraat 33A, Hilversum
PUBLISHER
Tom van Apeldoorn
COMMERCIAL DIRECTOR
TJ van Apeldoorn
CHIEF EDITOR
Arjen Lutgendorff
EDITORS
Sharon Evers, Dylan Cinjee, Theo de Reus, Tijn Kramer & Rahanna van Stapele
SALES
Dennis de Groot, Dennis Ebbers, Tina Bakker & Zoë van der Kroon
EVENTS
Daniëlle van Ewijk
Liset Rodriguez
ART DIRECTOR
Iris Beenen
TRAVECADEMY
Judith Wetselaar
EDITORS
+31(0) 35-2005481
EMAIL redactie@travelpro.nl
SALES
+31(0) 35-2005481
EMAIL sales@travelpro.nl