VISC302 Project 3 Process Book

VISC302: CONFERENCE RESEARCH

PROJECT IDEA:

TRAVIS BODELL

THE ART OF ELECTRONICA: A PRODUCTION AND INNOVATION DEEP-DIVE 03.24.21

CONFERENCE SPEAKERS

CONFERENCE SPEAKERS

MOOR MOTHER RAPPER, RECORD PRODUCER, POET, ACTIVIST

She is one half of the collective Black Quantum Futurism, along with Rasheedah Phillips. Her music experiments will elements of lo-fi, electronic, hip-hop, harsh noise, punk and free jazz.

EL MUKUKA RECORD PRODUCER

Born in Lusaka, Zambia to a Greek mother and Zambian father, his appreciation and love for his two diverse cultures not only enriched his identity but also inspired him deeply..

BRIAN ENO COMPOSER, MUSICIAN, VISUAL ARTIST, THEORIST

Eno has helped introduce unique approaches and recording techniques to contemporary music. He has been described as one of popular music’s most influential and innovative figures.

KRISTIN HAYTER (LINGUA IGNOTA) SINGER, MULTI-INSTRUMENTALIST

A classically-trained singer, Hayter draws on her experiences as a survivor of domestic violence for musical and lyrical inspiration, and describes her music as “survivor anthems”.

MANDY PARNELL AUDIO MASTERING ENGINEER

She has over 25 years of experience, with her work being awarded numerous prizes including Grammy Awards and, most recently, the gong for Mastering Engineer of the 2015.

TONY ROLANDO MUSIC TECHNOLOGIST, INSTRUMENT DESIGNER, ENTREPRENEUR

A self-taught electronic musical instrument designer who got started by obsessively reading amateur radio books at the public library, building electronics for artists, and playing in bands.

JAMES HUMBERSTONE COMPOSER, EDUCATOR, MUSIC TECHNOLOGIST KIERAN HEBDEN (FOUR TET) RECORD PRODUCER

James Humberstone’s output is influenced by his research background in experimental music, his interest in composing for children and community ensembles, and music technology.

His experimental yet highly accessible recordings, which blend organic and electronic sounds, have earned widespread acclaim from critics and fans of electronic music as well as indie rock.

VIDEOS & RESOURCES FUSION IN ELECTRONICA DANCE MUSIC EL MUKUKA for TedX Talks https://www.ted.com/talks/el_mukuka_fusion_in_ electronic_dance_music

MANDY PARNELL TALKS APHEX TWIN, MASTERING FOR STREAMING AND EMOTION

VIDEOS & RESOURCES TONY ROLANDO & KELLY KELBEL CRAFT A STRANGE & BEAUTIFUL NEW AESTHETIC FOR ANALOG SYNTH MODULES TONY ROLANDO for Tape Op https://tapeop.com/interviews/104/make-noiserecords/

MOOR MOTHER ON SAMPLING, AFROFUTURISM AND COLLABORATION

THE SCIENCE OF DUBSTEP

MOOR MOTHER for Redbull Music

https://youtu.be/d8s8e8JdGCc

https://www.redbullmusicacademy.com/lectures/moormother-lecture

BRIAN ENO ON EXPLORING CREATIVITY

MANDY PARNELL for Redbull Music

BRIAN ENO for Redbull Music

https://www.redbullmusicacademy.com/lectures/ mandy-parnell

https://www.redbullmusicacademy.com/lectures/brianeno

JAMES HUMBERSTONE for TedX Talks

FOUR TET IN THE STUDIO WITH FUTURE MUSIC KIERAN HEBDEN for Future Music https://youtu.be/QEUGilncRJs

KEY WORDS & PHRASES ANALOG SYNTHESIS MODULAR SYNTHESIZER OUTSMARTING THE SOFTWARE AMBIENT MUSIC ELECTRONICA NOISE MUSIC STOCHASTIC PROCESS SOUND DESIGN DIY MUSIC

QUESTIONS TO BE ASKED PLURALISM IN MUSIC GAIN STRUCTURE SIGNAL FLOW NAVIGATING SELFJUDGEMENT DURING THE CREATIVE PROCESS

How can a producer best utilize limited/cheap technology and software to create quality music?

To what extent do artistic “risks” like collaboration and genre fusion pay off for up-andcoming producers?

How can artistic identity manifest itself in a series of beeps and boops?

At what point does music become sound? Is there even a difference? Does music require tonal sound to be enjoyable?

What kind of equipment (synthesizers, modulators etc.) are suited best for home production? What are the drawbacks of home production? Advantages?

How do identity politics contribute to not only the music itself, but its capacity to be consumed by listeners?

How is it possible to create something unique and enticing from my laptop when everyone uses the same technology?

What are the limits or downfalls to making music electronically? How do producers address these limitations and work around them?

What role do mixing and mastering engingeer(s) play in the world of electronic music? Are they necessary or just stylistic choices?

CONFERENCE LOCATION

INTENDED AUDIENCE

CONCEPT 01: IN THE MIX GET DOWN AND DIRTY WITH THE MASTERS OF THE MIX ­­— FROM THE COMFORT OF YOUR HOME.

I decided to hold this conference virtually through zoom. I found this to be the best option because of the conference’s emphasis on diy and independent artists; listening and following along from their home studios would be a very education and hands-on experience.

This conference those who work with music and sound for a living (singer/songwriters, producers, mixing/mastering engineers, DJs). The conference focuses on electronic music, but artists of any genre would benefit from the production-based content.

MAXIMALIST HIGH-ENERGY LOUD

Being confined in place for over year has not been easy for musicians. “In the Mix” gives musicians, producers and DJs the chance to hone their skills in the hopes that when they hit the stage once more, they’ll be back better than ever.

CONCEPT 02: SIGNAL AND FLOW

SCIENTIFIC TECHNICAL ATTENTIVE

CONCEPT 03: SOUND AND SELF

THE CLICK OF A SWITCH CAN CHANGE YOUR FLOW. ARE YOU IN CONTROL?

WHAT MAKES YOU TICK IS WHAT MAKES YOUR MUSIC TICK.

Music production software is daunting, especially to those with no background in audio engineering. Master the little details that elevate your music from good to great.

Music is the ultimate form of self expression. A musicians best outcome is not what took him the longest to produce, but what is an honest representation of their personality, taste, and sense of self. Explore the possibilities of expressing yourself through sound with the masters.

INTROSPECTIVE CALM EMOTIONAL

CONCEPT 04: MIX MASTER

CONCEPT 05: I-LECTRONICA THE ACT OF MAKING MUSIC IS INHERENTLY ARTISANAL.

AUSTERE INTELLIGENT NICHE

Sifting through the loads of music production technology, both software and hardware, is daunting in itself. The mix masters will talk everything technical: equipment, programs, studio set ups, speakers, etc.

INDIVIDUALISTIC HAND-MADE CRAFT

Whether your strumming strings, clicking keys or turning knobs, the act of making music is inherently artisanal.

Get your hands dirty and hone your craft.

CONCEPT 06: IN-HOUSE

CONCEPT OVERVIEW:

HOW OLD TRENDS IN ELECTRONIC MUSIC CAN BE RECYCLED INTO SOMETHING GROUND-BREAKING

INNOVATIVE CLEVER SUSTAINABLE

Electronic music exists in cycles, constantly being reinterpreted and reimagined by new generations of talented music thinkers. Our best ideas do not come to us in a vacuum; let the great work that came before you inspire, not discourage.

IN THE MIX

SIGNAL AND FLOW

SOUND AND SELF

MIX MASTER

I-LECTRONICA

IN-HOUSE

TYPE STUDIES

TYPE STUDIES

TOOL KITS

TOOL KITS

TOOL KITS

KINETIC SYSTEMS

KINETIC SYSTEMS

KINETIC SYSTEMS

IG CAMPAIGN

IG CAMPAIGN

WEBSITE

WEBSITE

WEBSITE

WEBSITE

WEBSITE

WEBSITE

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WEBSITE

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WEBSITE

ZOOM BG

ANIMATION

ANIMATION

ANIMATION

PAMPHLET (NOT USED)

BOOKLET

BOOKLET

BOOKLET

OTHER DELIVERABLES

OTHER DELIVERABLES

OTHER DELIVERABLES