January 2018

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JANUARY 2018

Update SINGAPORE

Analysis SOUTH AFRICA

Blending modernity and nature

A nation that has it all

Awareness MOROCCO Adopting impactful initiatives

ISSUE 314

Exclusive INTERVIEW Founder, Mantis Collection, Adrian Gardiner

EVERLASTING COMMITMENT Intensely focused and determined, Kuwait's stakeholders unite to develop an industry that holds infinite potential



CONTENTS > YOUR GUIDE 04

NEWS & CALENDAR

08

INTERVIEW

WELCOME TO A BRAND-NEW YEAR! he holiday season has come to a close, but fear not! We here at TTG

12

MENA have a lot in store for our

DESTINATION KUWAIT

readers in 2018, so buckle up and prepare to embark on yet another exhilarating

16

journey!

UPDATE SINGAPORE

In our first issue of this year, our team is traversing sublime destinations, unearthing

18

the latest travel industry projects, and

AWARENESS MOROCCO

weaving through cascades of game-changing trends. Flip through enthralling pages of news on

20

ANALYSIS SOUTH AFRICA

blossoming Kuwait, exotic Morocco, vivacious Singapore, vibrant South Africa, and, my personal favourite this month, a stirring

22

PEOPLE ON THE MOVE

interview with the Mantis Collection brand – a company with a heartening ethos. And as we begin this promising journey,

23

SOCIAL HUB

A LETTER FROM...

we would like to remind our readers that no matter what the challenges and obstacles ahead, it is never too late to make a fresh start and venture into something unexplored!

Aleksandra Wood

Media reporter

Wishing you a prosperous and harmonious year!

REGIONAL & INTERNATIONAL LAUNCHES

WYNDHAM GRAND MANAMA OPENS Bahrain has officially welcomed

Group, Ignace Bauwens said: “This

Wyndham Grand Manama, which

one-of-a-kind location in Manama

spans 19-storeys of Bahrain Bay’s

is undoubtedly the perfect spot

45-floor United Tower.

to introduce our iconic brand to

The new property houses 263 guest rooms and suites, an adult

Bahrain.” Meanwhile, general manager,

Marking a first for the Kingdom

Eager to spread its hospitality magic around the

outdoor infinity pool, a family pool

Wyndham Grand Manama, Klaus

of Saudi Arabia, Nobu Hotel

world, Nobu Hotels will be launching another four

with a playing area for kids (open-

Elftmann declared: “Set in this

Riyadh will be opening its doors

hotels this year. These include: Nobu Hotel Mar-

ing early this year), health clubs

incredibly innovative new develop-

for business in Q2 of 2018.

bella in March 2018, Nobu Hotel Los Cabos, Nobu

for men and women, and the Six

ment, with easy access to Bahrain’s

Senses Spa (launching in mid-2018).

World Trade Center, its Financial

its guests an urban retreat in the

year 2020, Nobu Hotels aims to have 15 operating

Adding to this, Wyndham Grand

Harbour, as well as the Avenue’s

centre of the lively capital city.

hotels spanning the globe.

The upscale property will offer

Hotel Chicago and Nobu Hotel Barcelona. By the

Manama boasts 1,840m of state-

shopping mall, Wyndham Grand

Standing 23 floors high, the

of-the-art meeting space and a

Manama is set to be the perfect

glass panelled hotel will be home

CEO, Nobu Hotels, Trevor Horwell said: “Our

rooftop ballroom on the 45th floor.

destination to welcome business

to 134 beautifully appointed

brand is already well-established and it’s an ex-

and leisure guests visiting this

rooms and suites, all of which

citing time for Nobu Hotels. With five new hotel

thriving city.”

will reflect Nobu’s Japanese

openings in 2018, we are continuing our solid

heritage.

worldwide growth.”

2

Regional vice president – Middle East and Africa, Wyndham Hotel

January 2018

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Enthusing on the company’s busy year ahead,

3


NEWS

Exhibition

PARK INN BY RADISSON EXPANSION

Calendar

Expedia Affiliate

travel sellers booking EAN’s rates

Network (EAN) and

and availabilities will only need to

Amadeus have formed

input the booking details once. The

a new strategic alliance,

information will go straight to the

which will grant global

accounting department and the

JANUARY 22-24 Hotels & Resorts Middle East, Dubai www.hotelsandresorts.iqpc.ae

travel sellers more options

invoice will be issued directly to the

and more rewards.

customer, facilitating the commission

JANUARY 25-28 EMITT, Istanbul, Turkey www.emittistanbul.com

to book EAN’s rates and

brand, The Rezidor Hotel Group has announced plans for two new hotels in Saudi Arabia, and has also recently

Sellers will now be able availabilities spanning

each booking is tracked and analysed,

full-service hotel brands,

allowing travel sellers to make the

boutique hotels and

best decisions for their customers

FEBRUARY 19-21 Malls Middle East, Dubai www.mallsmiddleeast.iqpc.ae

serviced apartments) via

and gain maximum profits and

Amadeus, allowing them

rewards.

FEBRUARY 20-22 CONNECT, Tbilisi, Georgia www.connect-aviation.com

more personalised travel

LATAM, EAN, Alfonso Paredes said:

experience.

“Amadeus is a trusted technology

FEBRUARY 27-28 The MICE Arabia & Luxury Travel Congress, Dubai www.mice-arabia.com/

automated process,

we are excited to partner with them

which saves both time

to offer cutting-edge technology and

and money, other key

enterprise-class support.”

to offer their clients a

As well as a fully

TTG MENA will be available at these shows

The hospitality giant will be inaugurating the

acquire the traveller’s

brand-new Park Inn by Radisson Hotel & Apartments,

hotel, flight, car rental

Riyadh Olaya North and Park Inn by Radisson Hotel &

and other information, as

Apartments, Dammam West Avenue in Q4 of 2019.

well as multiple payment

Chief development officer, The Rezidor Hotel Group,

see a significant market opportunity for internationally

methods.

EXCITING NEW ADDITIONS

branded serviced apartments, in line with the growth

Ever-working on

passengers direct flights

in domestic leisure tourism and completion of major

enhancing its

to popular summer

infrastructure projects.”

destination portfolio,

destinations, and based

Adding to this, The Rezidor Hotel Group recently

partner for the travel industry and

include travel itineraries allowing sellers to easily

Park Inn by Radisson property in the Kingdom. We also

Vice president of sales – EMEA and

benefits for travel sellers

Turkey.

Saudi Arabia, and mark the signing of the Group’s 14th

The integration of business

worldwide (inclusive of

with all the details,

Inn by Radisson brand in the mid-market segment across

quick payment. intelligence platforms will ensure that

celebrated the opening of a new property in Istanbul,

Elie Younes commented: “We continue to grow the Park

reconciliation process and ensuring

over 350,000 hotels

FEBRUARY 5-7 ibtm arabia, Abu Dhabi www.ibtmarabia.com

Focused on the expansion of its Park Inn by Radisson

ADVANTAGEOUS ALLIANCE

flydubai has announced

on the success of these

celebrated the official launch of the 127-key Park Inn by

that it will be

routes, we decided to

Radisson Istanbul Atasehir in Turkey.

introducing two new

increase the options.

Adding to this, with Amadeus’ fully integrated technology,

CHARMING THE POLISH MARKET

The hotel, which represents the sixth Park Inn by

summer destinations

We are looking forward

man’s Salalah Rotana Resort recently renewed its

Radisson property in the country, is in close proximity

this year: Dubrovnik in

to the start of flights to

partnership deal with Polish tour operator, Itaka.

to the city centre, Sabiha Gokcen International Airport,

Croatia and Kutaisi in

Dubrovnik and Kutaisi.”

Ataturk International Airport, popular shopping malls

Georgia.

and the Ülker Sport Arena.

The Dubai-based

He continued: “These popular new routes,

As a result of the renewed partnership, the high-end property will welcome 180 Polish guests each week. General manager, Salalah Rotana Resort, Hossam Kamal

carrier will offer up to

along with the relaunch

remarked on the development: “The renewal of our partnership

four direct services to

of flights to Batumi,

signifies the success of our journey so far with Itaka, which makes

Dubrovnik from the

Tivat and Qabala,

me very proud of what we have achieved.”

UAE from April 10 until

will complement our

October 25, 2018, while

existing comprehensive

Wrzesniewski: “Our journey with Salalah Rotana Resort began

three weekly Dubai-

network and will offer

two years ago and has been a very rewarding one, hence our

Kutaisi flights will be

our passengers more

decision to continue the win-win deal. The resort has been a great

offered between June

options to explore this

holiday destination to our guests, with exceptional service. Oman

14 and September 22,

summer, especially as

has gained popularity in the Polish market and it is our pleasure

2018.

we see more connecting

to facilitate the movement of our Polish guests to Oman.”

CEO, flydubai, Ghaith

traffic onto our network

Also commenting was charter produce director, Itaka, Piotr

Renowned for its hospitality excellence, Salalah Rotana Resort

Al Ghaith enthused:

as a result of our

was recently crowned ‘Oman’s Leading Beach Resort’ by the

“For the first time [last]

interline and codeshare

World Travel Awards for the third consecutive year.

year, we offered our

agreements.”

4 January 2018

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NEWS cup of coffee.

REACHING FURTHER INTO INDIA

I enjoyed staying in a hassle-free, modest and compact hotel room, which featured a large TV with numerous channels and free WiFi, which came in very handy when preparing for the enormous exhibition.

Kuwaiti low-cost airline, Jazeera Airways,

I have to say, my favourite

has announced that it will launch flights to

part of staying at the Point

India’s Ahmedabad and Kochi on January

A Hotel in Canary Wharf was

17 and 18, 2018, respectively.

the cluster of trendy coffee

CEO, Jazeera Airways, Rohit Ramachandran commented on the news: “This is a major strategic move for us to extend our network into India. We have been delighted with how well our new operations to Hyderabad, Kochi and

HOTEL CHECK POINT A HOTEL, LONDON CANARY WHARF, UK

By Helen Moss

Ahmedabad have been received, both in India and the wider Middle East region.”

shops and dining outlets surrounding the property, where I regularly had a quick breakfast before heading off to a busy WTM, and later had a relaxing dinner without the trouble of walking long distances or having to use

recently travelled to the UK

I

The hotel is located in a very up-and-

public transportation.

for the World Travel Market

coming, trendy area of London, less than

Ultimately, when

(WTM) 2017, which took place a

20 minutes from the city centre, and

travelling for the purpose

little outside of London. During my

offers convenient and easy access to

of business, effortless and

travellers in exploring new destinations for

visit, I had the pleasure of staying

ExCeL London, where the annual event

seamless experiences are

tourism and medical visits,” he explained.

at the Point A Hotel in Canary

is held.

always preferred, and that

The carrier will operate three flights

Wharf, London, a minimalistic

“The decision to invest further in India comes from the rising demand of Indian expats visiting their friends and families, as well as the large interest of Kuwaiti

Upon my arrival, I was delighted

is exactly what the Point

per week on Wednesdays, Fridays and

yet contemporary hotel, ideal for

to be greeted by friendly and very

A Hotel provided, with its

Sundays to and from Ahmedabad, while

business travellers seeking comfort

assisting staff, who provided me with a

location, amenities and

Kochi flights will operate four times a week

and ease throughout their trip.

complimentary and much needed hot

accommodating services.

on Mondays, Tuesdays, Thursdays and Sundays.

TTG staff and correspondents assess services used by them. We report the results, which are based on a one-time experience only and view services from a customer perspective.

SPOTLIGHT ON MUSANDAM Following an agreement with Omani tourism development company, Omran, Preferred Hotels & Resorts will now

AVIATION MULTICURRENCY

BRAND INTRODUCTION IN BAHRAIN

Royal Jordanian has unveiled a new multi-currency

Dubai Holding and Seven

pricing feature on its official website and mobile app,

Holding recently settled a

which enables passengers to purchase their air tickets and

management agreement

looking to bring

services in as many as 150 currencies.

for Bahrain’s very first

Jumeirah to Bahrain

Jumeirah-branded hotel.

for a number of years

The airline will now be able to set prices in currencies

“We have been

provide sales, marketing and distribution support to Atana

that local and international customers are more

Hotels, and more specifically, Atana Musandam and

accustomed to, therefore making the process even more

Jumeirah Royal Saray -

to partner with Seven

Atana Khasab.

convenient.

Bahrain is scheduled to

Holding for Jumeirah

open its doors for business

Royal Saray - Bahrain,”

on February 27, 2018,

CEO, Dubai Holding,

and will be home to 167

Edris AlRafi declared.

guestrooms, including two

“This signing is a

Royal Suites, a variety

significant landmark in

of dining outlets and

achieving our strategic

recreational facilities, and

expansion goals

a fully equipped health club

worldwide."

The two four-star boutique properties stand in Oman’s Musandam peninsula. The partnership will work to shed light on Musandam, which is growing in popularity among regional and international travellers, while simultaneously supporting Oman’s long-term tourism goals. Assistant manager of asset management, Omran, Hafidh Al Hadhrami stated: “The Atana Hotels brand was the first

We are expanding our e-services to our customers.

home-grown hotel chain to operate in Oman and has since played a significant role in the development of the tourism

and we are delighted

In addition to this, the website offers various payment

industry in the Sultanate. Partnering with Preferred Hotels &

options, such as credit cards, debit cards, PayPal, Real-time

Resorts will increase the visibility of Atana Hotels to a wider

Banking, Alipay, eFAWATEERcom and more.

audience in new and established markets.”

The beachfront

and spa.

“We are expanding our e-services to our customers for

Preferred Hotels & Resorts comprises a high-quality and

an enhanced online shopping experience,” explained CEO

diverse global portfolio of independent hotels. Both Atana

and president, Royal Jordanian, Stefan Pichler. “With the

properties will now benefit from the brand’s impressive

multi-currency pricing (MPC), we now offer cardholders the

sales capabilities in the corporate and leisure travel

convenience to shop, view prices and pay in the currency

segments, and its innovative marketing programmes.

of their choice." January 2018

ttgmena.com

5


NEWS

BRIDGE BETWEEN DUBAI AND EUROPE

TRANSFORMING PALM JUMEIRAH

flydubai will soon be adopting flights to Catania in Italy and During ILTM Cannes last month, Nakheel

Krakow in Poland.

and AccorHotels inked a management

The airline will begin services to Krakow on April 8, 2018, while

agreement for PALM360, a Raffles

the Catania route is scheduled to commence on June 13, 2018.

Hotels & Resorts-branded development

flydubai will be the first carrier in the UAE to offer direct daily

in Dubai.

flights to the two cities, which will boost its network to over 100

The two-tower, beachside

destinations in 47 countries.

development, to be located on Palm

“With the launch of flights to Krakow and Catania, flydubai

Jumeirah, will be made up of Raffles The

is committed to opening up new direct air links to Dubai, and

Palm Dubai Hotel and Raffles Residences

we strive to expand our network to offer our passengers more

PALM360. It is expected to open its

choice,” remarked CEO, flydubai, Ghaith Al Ghaith.

doors for business in 2021.

“Our latest route launches are testament to that commitment

The hotel component of PALM 360 will

and demonstrate our efforts in offering our passengers more

house 125 rooms and suites, while the

options to explore our network, especially as we see more

branded residences component will be

the island’s global appeal, which

each feature their own

connecting traffic onto our network as a result of our interline

made up of 359 residences, inclusive of

already attracts millions of visitors

private infinity pool, gym

and codeshare agreements.”

16 branded penthouses.

each year. “

and cinema, with concierge,

Chairman, Nakheel, Ali Rashid Lootah

The resort will feature a sky

private transportation

enthused on the project: “Palm Jumeirah

pool, connecting the two towers

and in-residence dining

has quickly evolved into one of the most

170m above the ground; high-end

services, as well as global

sought-after addresses in the world,

dining outlets; a Raffles Spa; a

VVIP status through an

offering the ultimate in luxury living and

Health Club; and a tennis court.

exclusive Ownership Benefits

leisure. PALM360 will further enhance

The branded residences will

Programme.

Emirates Airline will codeshare on both routes as part of its partnership with flydubai.

A MARKET WITH GREAT POTENTIAL

A

recent survey

NEW VISA SERVICE IN BAHRAIN

often.

conducted by Yatra.

In light of these statistics, this

com, an Indian travel

year’s Arabian Travel Market will

portal, has revealed that

be shedding light on the multi-

Indian millennial travellers are

million visitor market niche that

extremely keen on visiting the

is Indian millennial tourism.

culture-fueled GCC. According to the survey,

Senior exhibition director, ATM, Simon Press said: “There

Bahrain Tourist Visa Service

Captain Waleed Abdul

in partnership with VFS

Hameed Al Alawi elaborated

SHARJAH TO WELCOME ANANTARA BRAND

Global – a leading

on the development:

Minor Hotels will be debuting its Anantara Hotels,

for accommodation, budget

Indian neighbour. The travel

global visa provider – which

“Promoting the Kingdom of

Resorts & Spas brand in Sharjah, the UAE, in mid-

and mid-market hotels are

time from Mumbai to Dubai,

will be available via

Bahrain as a many faceted

2020.

a priority for this specific

in particular, is just over three

visa.gulfair.com exclusively

tourist destination is key

market.

hours, and from Mumbai

for passenger’s flying

to Gulf Air’s longstanding

rooms and luxury suites, the Anantara Sharjah

across the carrier’s global

mission. We are delighted

Resort will be located by the beach, 15-minutes from

that Indian millennial

hours, putting both cities on

network to Bahrain.

to, in partnership with VFS

Sharjah International Airport and 30-minutes from

travellers favour travelling for

the radar as prime short break

Global, launch the Bahrain

Dubai International Airport.

shorter amounts of time, but

destinations.”

Gulf Air has launched a new

Travellers with return

Deputy CEO, Gulf Air,

Due to comprise 233 rooms, including deluxe

Gulf Air tickets can now

Tourist Visa Service, making

apply for a visa to the

the process of obtaining a

a wide variety of facilities, including various dining

Kingdom of Bahrain via

visa to enter Bahrain easier

options, a male and female spa and wellness centre,

the website, or by visiting

and more convenient.”

a kids’ club, a swimming pool and a ballroom with a

their local Gulf Air sales

Upon its opening, the property will offer guests

capacity of 540 guests.

office with the appropriate

Basma Group and ARADA, both of which are

documents no more than

headquartered in Sharjah, will be the joint owners

30 days prior to travel, to

of the hotel. ARADA will also take on a developer

fill in the relevant forms and submit their application. The visa service is completed within a minimum of four working days.

Promoting the Kingdom of Bahrain is key.

management role. Founder, chairman and CEO, Minor International, William E. Heinecke commented: “There is a huge opportunity within the luxury segment in this fastgrowing destination and we are confident that Anantara will be well received within the market.”

6 January 2018

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Dubai was pin-pointed as a

are more than 400 million

prime destination for Indian

millennials in India. In terms of

travellers, and during the first

short break deals and offers,

nine months of 2017, 1.478

this is sure to alert travel

million Indian visitors arrived

professionals and hoteliers

in the emirate – a 20 per cent

throughout the GCC, being in

jump on 2016 figures. As

such close proximity to their

The survey also revealed

to Muscat, just under three



INTERVIEW

South Africa’s Mantis Collection is gearing up for the launch of its largest project in the Middle East. Founder, Mantis Collection, Adrian Gardiner, speaks to Aleksandra Wood about the Sharjah Collection, the company’s extraordinary ethos and how Mantis encourages man and nature to become one

CHALLENGING THE STATUS QUO

8 January 2018

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INTERVIEW

In a world that mass-produces sameness, it is a passion of Mantis to create moments and places that challenge the status quo. : Tell our readers about the ethos and history of the Mantis Collection.

: What are your aims for the Sharjah Collection? Which direction do you hope to take the brand in?

At Mantis, we are passionate about man and nature. We believe that man and nature together are sustainable. This is our passion; our reason for existence. We

In a world that mass-produces sameness, it is a passion of Mantis to

are constantly striving to raise awareness about conservation and sustainability.

create moments and places that challenge the status quo. The eco-

We feel that it is our role in the world to find, discover, uncover, curate and nurture extra special destinations, places and adventures for the next generation. We give people access to destinations, places and adventures that are exceptional for them to find themselves.

tourism and heritage sites that make up the Sharjah Collection are exactly this – different to the norm and experience driven. Our goal is to make the offering within the Sharjah Collection authentic by ensuring the highest level of services and facilities to our guests, and staying true to Arabian hospitality.

: How do you feel about developing Mantis Collection’s presence in the Middle East and what in particular drew the group to Sharjah?

: What values does the Mantis Collection bring to the MENA region? How does your brand stand out?

The Middle East is not a new destination for Mantis. Our Conservation and Development divisions have been involved in small projects in the region over the

Mantis was born in Africa, and our collection and brand grew from a small

years.

piece of degraded land, carefully restored and nurtured to become a

Sharjah as a destination and the properties we are about to open appealed to us, as they fit into the Mantis ethos mentioned earlier. There is a strong focus on

beacon for conservation. Our commitment to conservation and sustainability has been the

conservation and sustainability, and we believe that we discovered a destination

cornerstone of our success. We will do anything in our power to advance

that will complement the overall tourist experience in the Middle East.

the cause of sustainability and to promote further appreciation of the land and its animals.

: Tell us a bit about the unique selling points of the Sharjah-based project. What does it entail and what can travellers look forward to?

Today, Mantis Collection consists of over 90 hotels or eco-escapes around the world. Compared to other more well-known brands, we are still small, but we have the one thing these other brands are longing for – a

The introduction of eco-tourism and heritage sites will afford guests unique and

diverse portfolio of products and experiences.

distinguished living experiences, with an authentic taste of Arabian hospitality. Sharjah is a 30-minute drive from Dubai, yet worlds apart. The experiences within the collection are scattered across prominent corners of Sharjah, and each is

: What kind of traveller will your hospitality project in Sharjah appeal to?

so unique that they can be combined for maximum exposure to the diversity of authentic Emirati life.

The Mantis guest is a well-heeled traveller – an individual seeking respite

These experiences are aligned with the vision of the Sharjah Commerce &

from a performance-driven world; the one scouting for new experiences

Tourism Development Authority, which aims to make this part of the UAE a

in exotic places; the adventurer with a hunger to explore; and the family

world-renowned family destination, offering experiences that expose travellers to

searching for the next ‘once-in-a-lifetime’ moment to share.

Emirati heritage. Kalba Kingfisher Lodge is a tented desert lodge nestled on the South-East coast of Sharjah. Its prime location on the water’s edge, luxurious tented suites,

: Are there any plans for further MENA or international expansion in the pipeline?

with nothing-spared indulgences, makes it a true desert oasis. The lodge will focus on the conservation of natural heritage, with the main project being

We are inundated with enquiries from properties all over the world on a

the reintroduction of wildlife that occurred naturally in this part of the world.

weekly, if not daily basis.

Guests will have a selection of guided activities to choose from, including kayak

Mantis currently has an excess of 50 projects on our books that have

excursions through the protected Mangrove Channel and nature walks through

progressed past the discussion stages with agreed terms and another

the Mangroves.

40-50 that are still in the negotiation stages.

Fossil Rock is an intimate lodge with a few rooms, perfect for a romantic

2018 is going to be a very busy year for us. The four Sharjah properties

getaway from the world. This is a traditional desert escape steeped in the history

will be completed and opened, and we will also be working on another

of Sharjah, which guests can learn about on guided tours through the area.

11 properties for 2019, three of which are existing properties that will be

Al Badayer Oasis in the Al Badayer desert is the perfect resort for family holidays. It will feature an array of entertainment venues, ranging from an amphitheatre play-park and numerous restaurants.

integrated into Mantis. The others will be developed from the ground up. Within the MENA region, we are in the early discussion stages to assist with the development of a project, which could possibly challenge

Bait Khalid bin Ibrahim at the Heart of Sharjah comprises two traditional Emirati

the status quo as much as the Sharjah Collection will. But for now, our

homes that have been converted into private villas. Guests will be able to explore

focus is to make the Sharjah Collection one of the world’s most desired

museums, a traditional Souq and day-to-day life in this quaint historical town.

destinations.

January 2018

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9


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DESTINATION KUWAIT

EVERLASTING COMMITMENT

Kuwait is heavily investing in the development of its tourism portfolio, with stakeholders expressing determination and faith in what’s to come. Tatiana Tsierkezou writes he State of Kuwait is applying

highlights, such as the Kuwait Towers and Liber-

itself conscientiously to tourism

ation Tower, are the iconic landmarks of Kuwait.

development in a new post-oil

Additionally, the city’s Grand Mosque, which is

“With the ongoing efforts of the Sheikh Jaber Al Ahmad Cultural Center

era, working day and night to

projects include the introduction of more cultural attractions. Elaborating on this, Schuler of Symphony Style Hotel Kuwait said:

the biggest in the country, is also a key tourist

and the Kuwait National Cinema Company, there is a big shift towards

ensure that its portfolio offers quality

attraction. Kuwait has a number of fine muse-

promoting culture and the arts in Kuwait, which will further drive tour-

and variety to all visitors. The country is

ums, a corniche ornamented with beaches and

ism growth.”

extremely keen to capitalise on the fruits

vibrant restaurants, a bustling souq and modern

of travel and tourism, and is working to-

shopping complexes and marinas.”

wards making it a fundamental contribu-

Also reshaping the country’s tourism industry are eased visa requirements. According to Schuler, this has encouraged an influx in visitors,

Schuler explained to TTG that Kuwait’s Min-

both leisure and business.

tor to the economy, with a handful of key

istry of Tourism has adopted a handful of ini-

Meanwhile, Voivenel of Swiss-Belhotel International commented on

developments paving the way for further

tiatives and schemes that aim to enhance the

the many game-changing initiatives: “The Kuwaiti Government is making

tourism success.

country’s appeal as a touristic destination, while

huge investments in enhancing tourism infrastructure as well as devel-

adding that the organisation’s many activities

oping new leisure and lifestyle attractions.”

But before TTG delves into these projects and enhancements, this question

and projects attract large numbers of visitors to

must be asked: What makes Kuwait so

the country.

ism Council, travel and tourism investment in Kuwait is set to rise 1.5 per

enticing to travellers? Answering this was senior vice presi-

He told TTG that according to figures from the World Travel and Tourcent per annum over the next 10 years to $449 million in 2027. All of these aforementioned developments fall in line with the Kuwait

WHAT’S HAPPENING?

dent, operations and development – Mid-

National Development Plan, led by HH Emir Sheikh Sabah al-Ahmad

dle East, Africa and India, Swiss-Belhotel

Al-Jaber Al-Sabah, which aims to further develop and strengthen the

International, Laurent Voivenel: “Kuwait

Committed to elevating its tourism industry, Ku-

country’s tourism sector as an important economic resource, among

offers an interesting mix of cultural, ar-

wait aims to welcome 440,000 visitors a year

other things.

chitectural, historical, natural, shopping

by 2024, and in order to achieve this, the coun-

and culinary attractions. From fabulous

try is moving forward with billions of dollars’

beaches to traditional museums and

worth of investment and a further one-billion-

souks, to contemporary entertainment

dollar budget to promote the destination in the

centres and malls – there is plenty for

lead up to 2024.

tourists to explore.” Also sharing his opinion with TTG was

FOCUSED APPROACH And while all of these projects take form at a steady pace, hoteliers are

According to local newspapers, the multibillion-dollar investment will entail a number

keen on refining their offerings to maintain their appeal to business and leisure travellers alike.

general manager, Symphony Style Hotel

of mega-projects, such as Madinat Al Hareer, a

Kuwait, Peter Schuler: “Located on the

proposed mega-development in the north, as

which is often the prime choice among business travellers, has been fo-

Arabian Gulf, Kuwait has great historical

well as the much-needed expansion of Kuwait

cusing on its MICE portfolio and will be introducing a stunning ballroom

and cultural heritage to attract visitors.

International Airport, which will boost capacity

and more meeting rooms. Adding to this, the property is unleashing a

The city’s magnificent architectural

to 25 million passengers a year by 2025. Other

brand-new lobby lounge, as well as a new Italian restaurant.

12 January 2018

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Once such entity, Al Manshar Rotana – a highly-acclaimed property



DESTINATION KUWAIT the Jumeirah Jazz Brunch, which encompasses three restaurants and makes for an unmatched experience. An ideal option for the whole family, according to Leone, the brunch is elevated by a live jazz band performing throughout the afternoon. “Our ‘Stay 3, Pay 2 Nights’ promotion has enabled guests to ‘Stay Different’ and enjoy our luxury offering for longer, and it has been extremely favourable,“ Leone added. “As a leader in hospitality in Kuwait, we have a strong customer base and our levels of returning guests are high. Our strategy moving forward is to keep innovating with our offering, refining and enhancing our luxury services in all areas, launching new promotions to continue to exceed the expectations of our guests.” As well as a handful of prestigious and well-deserved accolades and certifications, Symphony Style Hotel Kuwait has been busy enhancing its portfolio to cater to the needs of its valued guests. Schuler elaborated: “We have delivered to our guests a true cultural experience through our new Heritage Kuwaiti Room in the lobby named 'Bait Al Dimnah'. Meanwhile, complementing our focus on family travellers, we have introduced a dedicated kids’ party and celebration room, and a new teens’ hub, to ensure that the whole family gets the most enjoyable time during their stays at Symphony Style Hotel Kuwait. “For all of these efforts, we were named 2017 Best Luxury Family Hotel – Kuwait at the recent World

General manager, Al Manshar Rotana, Pierre Zayoun declared: “We are very excited to share our news and developments here at Al Manshar Rotana. [As of this year], the hotel will be directly connected to a beautiful mall, which will be one of Kuwait’s most prominent lifestyle and leisure destinations, with a huge parking space for all visitors.” He continued: “This year will definitely be a busy year for us all here at Al Manshar Rotana, Kuwait. I will not say that we will focus on one thing alone. Our hotel expansion will keep us all busy, from weddings, exhibitions, conferences, meetings and so much more. Our new

Kuwait offers an interesting mix of cultural, architectural, historical, Thenatural, appeal of Kuwait as a shopping leisure destination continues to grow. and culinary attractions.

Luxury Hotel Awards,” he enthused to TTG. And while established hospitality entities are refining their already impressive offering, new names are celebrating their entry into the country. One of the most notable is the brand new Four Seasons Hotel Kuwait at Burj Alshaya, which inaugurated in the final quarter of 2017. Adding to this, Swiss-Belhotel International is also gearing up for its grand debut in the State of Kuwait, following a strategic partnership with Omniyat Real Estate, with two properties in the pipeline: Swiss-Belboutique Bneid Al Gar and Swiss-Belresidences Al Sharq. Commenting on this exciting development was Voivenel: “We are very proud to debut the SwissBelboutique and Swiss-Belresidences brands in Kuwait – one of the key growth markets for us in the GCC. The hospitality Industry in the country is witnessing a remarkable growth at the moment and we are truly grateful to Omniyat Real Estate for having given us this great opportunity.” He continued: “It is the perfect time for us to enter Kuwait when the country is evolving into a multifaceted destination with the development of diverse at-

Italian restaurant will surely be the talk of the town and

tractions for both corporate and leisure visitors. This

will be a hub for family and friends, while our brand-new

has significantly pushed the demand for quality hotels

lobby lounge, offering direct access to the new mall, will

and represents a brilliant opportunity for Swiss-Belho-

be the place for after shopping relaxation or to meet

a range of offers to attract everybody, whether business

tel International to grow its footprint in the country.

with friends and co-workers after duty.”

or leisure travellers, couples or families. From new innova-

We are confident both Swiss-Belboutique Bneid Al Gar

tive treatments in our award-winning Spa, using soothing,

and Swiss-Belresidences Al Sharq will add tremendous

rolled out new activities and experiences to ensure its

rejuvenating all-organic, plant, flower and herb products

value to our growing presence in the region, while fur-

guests are presented with only the best-in-class hospi-

from renowned brands, to a host of dining delights, we have

ther strengthening our international portfolio.”

tality.

it all.”

Meanwhile, Jumeirah Messilah Beach Hotel & Spa has

Sharing all with TTG was the property’s general man-

The luxury property grants locals and visitors the op-

And with positive sentiments echoing across the

ager, Savino Leone: “We have assessed our activities

portunity to relish in BBQ Nights every Wednesday on its

country, continuous investment in tourism and an

within the hotel, revamping them to ensure that we

private beach, serving up the finest grills, burgers and sea-

unfaltering dedication from movers and shakers,

continue to exceed our guests’ expectations. We con-

food specialities. This is all complemented by a live band

there is no doubt in anyone’s mind that Kuwait will

stantly strive to provide something different and have

throughout the night. Also on hand to tantalise taste buds is

continue to move up the tourism ranks.

14 January 2018

ttgmena.com


“A GOOD DECISION IS BASED ON KNOWLEDGE AND NOT ON NUMBERS” - Plato

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UPDATE SINGAPORE

THE PERFECT BALANCE

CLEAR STRATEGY From MICE to FIT and medical, Singapore has proven its ability to cater to a range of travel tastes, with its hospitality sector skilfully capitalising on a number of

Singapore skilfully blends modernity with luscious green spaces to create a destination begging to be explored. Natalie Hami discovers why the destination is ever-climbing the tourism ranks

tourism segments. Suntec Singapore Convention and Exhibition Centre is testament to the destination’s rising MICE industry and has been welcoming 15 million visitors a year. Serious MICE contenders within the hospitality industry include Fairmont Singapore and Swissôtel The Stamford. According to the properties’ general manager, Marcus Hanna, the MICE and business segments will always be considered a large part of the business.

ursting with colour and life, Singapore is certainly

residences or while exploring Singapore, we provide the

capitalising on its unique blend of bustling city

Pocket Butler service – a pocket WiFi device that provides

rooms, with 26 meeting rooms totalling over 6,503m2

life and green spaces. Very much headed towards

wireless connectivity anytime, anywhere.”

of meeting space at the Raffles City Convention

achieving its goal of becoming a ‘city in a garden’,

Taking a step further, Yeo also informed TTG that Ascott

“Both hotels offer a combined total of 2,030 guest

Centre. This allows the hotel to accommodate groups

Singapore’s rising tourism arrivals are testament to its

is testing the use of artificial intelligence (AI) to enhance

of all sizes and themes, including major regional

success.

the guest experience via smart temperature control.

events in our largest ballroom, which accommodates

The tourism sector witnessed notable growth during

“The AI will learn a guest’s temperature preferences over

about 3,000 people.”

the first half of 2017, and from January to June 2017,

time, through a mobile platform that will be paired with a

He added: “Come 2018, the Raffles City Convention

international visitor arrivals increased by four per cent over

smart air-conditioning device. The solution aims to bring

Centre will also undergo a renovation and rejuvenation

the same period in 2016, to reach 8.5 million visitors.

a higher level of comfort to guests through a memorable

process to introduce a new suite of business meeting

stay and optimised operational efficiency.”

options for guests.”

Singapore’s success can be attributed to many of the Singapore Tourism Board’s (STB) initiatives, such as

Meanwhile, the award-winning Changi Airport offers

the raft of new partnerships that are set to build on the

an extensive suite of fast and seamless travel (FAST)

strong momentum of the Hotel Industry Transformation

initiatives for check-in, bag drop, immigration clearance

Map (ITM), launched last year. These new initiatives in the

and boarding at its newly opened Terminal 4.

coming year are part of STB's ongoing efforts with its

Director, corporate and marketing communications,

partners to transform Singapore's hotel industry into one

Changi Airport Group, Tay Cheng Cheng told TTG:

equipped for sustainable growth.

“Security authentication is done through biometric means,

The Hotel ITM outlines a number of key strategies, including charting a roadmap for the hotel industry to

such as facial recognition and thumbprints.” Cheng Cheng further added that the Group will be rolling

Meanwhile, the island-city’s hospitality sector is exploring a number of key tourism niches. Executive assistant manager, sales and marketing, Sheraton Towers, Tan Mei Ling told TTG that the property will be focusing on business, MICE and medical tourism. Enhancing client satisfaction, Ling highlighted the customised approach taken for medical tourism: “The hotel takes a holistic approach to guests’ wellbeing.

transform into ‘Smart Hotels’ through the Smart Hotel

out additional check-in kiosks progressively with airlines

For example, as individuals in the medical tourism

Technology Roadmap. The roadmap will identify the next-

that are ready to implement FAST initiatives in Changi

segment tend to be more health conscious, chefs will

generation system capabilities, such as facial recognition

Airport.

curate healthy meal options for them.”

at check-in and payment wallets that typically define

Meanwhile, as travellers become even more tech-savvy,

Ling explained that personal instructors are also

a digitally-driven smart hotel. The roadmap serves as

Hilton has taken a ‘consumer empowerment’ approach,

available in the gym to help guests with their exercise

a common framework for hotel owners and operators

according to its vice president, operations, South East Asia,

regime and fitness goals.

who plan on embarking on their hotel technology

Hilton, Paul Hutton.

transformation journey.

TECH-SAVVY

Echoing a similar sentiment, Royal Plaza on Scotts

“The Hilton Honors App and Conrad Concierge App

will be focusing on business, leisure and MICE.

puts the power of choice right at the fingertips of guests.

The property’s general manager, Patrick Fiat said:

Through the Hilton Honors App, guests can now access

“For business, we are continuously expanding our

their rooms via Digital Key, which is currently available in

base of MNC and SME corporate travellers from

With this in mind, TTG reached out to a number of

1,700 hotels, including Hilton Singapore, Conrad Centennial

feeder markets. For leisure, we are tapping into new

prominent hotels to discover what role technology plays in

Singapore and Hilton Garden Inn Singapore Serangoon.”

markets with a growing interest in Singapore as a

Digital Key, in conjunction with Digital Check-In

multi-generational travel destination. For MICE, we

with Room Selection, enables travellers to select the

are strengthening our efforts to secure our share

Malaysia, The Ascott Limited (Ascott), Ervin Yeo, guests

exact room they want at Hilton Singapore, Conrad

of corporate meetings and conferences, as well as

at the Ascott properties can benefit from Pocket Butler

Centennial Singapore or Hilton Garden Inn Singapore

winning over small incentive groups.”

Service Connectivity, which has become ‘an indispensable

Serangoon, based on both the hotel layout and its outside

technology for travellers’.

surroundings. After checking-in and selecting their room

Singapore continues to play to its strengths by

from their phone, guests can proceed right to their desired

harnessing tech innovation and the ability to

room without having to check-in at the front desk.

capture and cater to an array of travellers.

creating a more seamless experience for their guests. According to regional general manager – Singapore and

“To ensure that we provide the convenience of seamless and unlimited connectivity during their stay in our serviced

16 January 2018

ttgmena.com


news

UPDATE SINGAPORE

UNWAVERING FOCUS

IMPRESSIVE REVAMP

Executive director, Messe Berlin (Singapore), Katrina Leung speaks to TTG about how ITB Asia continues to engage its many attendees : What exciting news and developments can you share with our readers? Following our milestone ITB Asia 2017 event in October, we have already received the highest number of re-bookings for ITB Asia 2018 from destinations such as Greece, the Middle East, Africa, Spain and Scandinavia, as well as continued strong support from Asian markets. Clearly, the show continues to grow every year and we are de-

relevant and inspiring to our online audience and

lighted to see such levels of growth from so many countries globally. We continue to

social community.

pride ourselves on our unwavering focus on quality and the customer experience. In line with recent growing interest in the halal travel market, ITB Asia is also

: What initiatives do you have in place to

launching its inaugural Muslim Travel Hub this year. This newly crafted hub will in-

attract clientele and keep them coming back?

clude exhibitors offering Muslim friendly packages, as well as destinations reaching out to the Muslim Travel market.

We reported record-breaking numbers for our highly successful ITB Asia 2017 with over 11,000

: What kind of innovative technology are you using to create a seamless ex-

delegates, the largest exhibitor showcase from 113 countries and over 22,000 business appoint-

perience for your guests?

ments recorded during the show. This includes We have redefined our business meetings via our mobile application. Through the ap-

over 940 exhibitors in attendance and 951 buyers

pointment scheduling system, exhibitors and buyers can schedule meetings with po-

from the MICE, corporate and leisure sector, put-

tential clients/partners. This helped to create a more seamless and productive trade

ting Singapore at the centre of all this activity.

show experience at ITB Asia 2017.

ITB Asia remains the largest and most interna-

In terms of the show format, we have been mindful to engage visitors through digi-

tional travel trade show event in Asia. We have

tal means even before the show. For example, we have been doing more marketing

worked hard to offer a very strong proposition to

on social media, online and through our website, in comparison to the content we are

everyone in the industry, from the mix of attend-

generating in print.

ees to the rich and diverse programme of confer-

During the show we also curate and create on-the-ground digital content that is

ences, workshops and networking platforms.

R

amping up its MICE offering, Sheraton Towers Singapore has embarked on a hefty

revitalisation project to revamp its Grand Ballroom and function venues. General manager, Sheraton Towers

INSPIRATIONAL SPOT

Singapore, Steven Long said: “As part of our long-term commitment to delivering an enriching and refreshing experience to our guests,

Hyatt Hotels Corporation

said: “We are extremely

Sheraton Towers has, over the past

has celebrated a brand

excited to open Andaz

couple of years, renewed several

debut in Southeast Asia

Singapore and to bring the

with the opening of Andaz

inspirational and creative

Singapore.

Andaz brand to Southeast

The property houses 342 contemporary

Asia.

EMBRACING A NEW A380

“By bringing in the local

areas such as the club lounge, dining establishments, facilities and 420 guest rooms and suites. With the completion of the newly transformed Grand Ballroom and function spaces,

guest rooms, including

spirit of our surrounding

Singapore Airlines has taken

on the upper deck, and 44

we look forward to affording our

26 suites, with floor-to-

neighbourhoods and offering

delivery of the first of five

premium economy class and

guests a definitive world of class and

ceiling windows framing

fresh perspectives, Andaz

new A380 aircraft that are

343 economy class seats on

comfort that they are accustomed

views of the city. In-

Singapore aims to inspire a

scheduled to join the carrier’s

the main deck. The aircraft

to.”

house guests can enjoy

sense of discovery.”

fleet over the coming year.

also features the latest in-

a complimentary minibar

Andaz Singapore has

Designed by world-renowned

The recently delivered

flight entertainment systems

international interior design firm,

with locally sourced snacks

opened in DUO, a striking pair

aircraft is the first in the

and full connectivity at every

Hirsch Bedner Associates (HBA),

and non-alcoholic drinks,

of concave skyscrapers, 186

airline’s fleet to feature

seat.

the function spaces have been

complimentary WiFi and

and 170 metres high, clad in

its recently launched on-

CEO, Singapore Airlines,

all-day complimentary

a latticework of hexagonal

board cabin products and

Goh Choon Phong spoke on

refreshments at Sunroom,

windows. DUO is the largest

innovations.

the news: “The delivery of

The Grand Ballroom and function

as well as access to the

integrated development in

our newest A380 with all-

venues are furnished with state-of-

Andaz Lounge Hour from

the Ophir-Rochor district

personal space in all classes,

new cabin products is indeed

the-art audio-visual equipment, from

17:00 to 19:00 daily.

and comprises of residences,

accommodating a total of

an exciting occasion, and we

motorised projection screens to high-

retail spaces, offices and the

471 passengers. The cabin

are pleased to be celebrating

definition laser projectors that have

new Andaz Singapore hotel.

features six private suites

this important milestone with

been engineered to deliver brightness

and 78 business class seats

our great partner, Airbus."

and sharp graphics.

General manager, Andaz Singapore, Olivier Lenoir

The A380 offers more

January 2018

ttgmena.com

modernised to exude contemporary sophistication.

17


AWARENESS MOROCCO

GENTLE EVOLUTION Captivating Morocco has embraced a combination of subtle yet impactful changes that have caused a ripple effect on its flourishing tourism industry. Aleksandra Wood uncovers the latest developments that are steadily transforming the beloved destination’s offering

M

orocco, the fifth larg-

The different regions of the country offer a variety of options for tourists.

est economy of the African continent, graced by lengthy

coastlines of the Atlantic Ocean and the Mediterranean Sea, is home to

Morocco, interest has certainly grown in the area, and this is a continued focus for our sales and marketing team.” The visa-free programme has not only remarkably affected the hospitality industry, but is also well on its way to revolutionise Morocco’s infrastructure.

charming exoticism and incompara-

areas attract adventurous travel-

sive 10.4 per cent year-on-year rise

ble culture.

lers looking to hike in the region,

between the months of January

two countries have joined forces for a $10 billion project

as well as those who would like to

and October 2017.

to develop an industrial city near Tangier, Morocco’s

Its mountainous scenery and vast stretches of desert have been

experience true Berber culture that

home to a wide variety of cultures,

can only be found in Morocco.”

such as the Arabs, indigenous

Speaking of this incredible phenomenon was a spokesperson from the Four Seasons Hotel Casablanca:

Due to the ever-rising number of Chinese visitors, the

fifth largest city, which is set to host some 300,000 locals. Both Morocco’s King Mohammed VI and Chinese

Berbers, sub-Saharan Africans and

THE BUTTERFLY EFFECT

“China has made its way from the

President, Xi Jinping, have been directly involved in the

Europeans.

And although the destination’s of-

bottom 20 to a top five feeder mar-

monumental venture, which will comprise of both industrial sites and apartment towers.

ferings remain plentiful in sectors

ket in less than a year’s time. Our

hotspot, with Marrakech effort-

The country is a coveted tourism

such as retreat, wellbeing, golf, hon-

hotel has deployed a specific strat-

lessly maintaining its position as a

eymoon, leisure and MICE tourism,

egy to capitalise on this new mar-

premier high-speed rail line between Tangier and Keni-

‘bucket list’ destination, ideal for

its cultivated industry has begun a

ket, including hiring Chinese staff,

tra this year, which is anticipated to reduce the travel

those wishing to traverse through

‘gentle’ evolution to ameliorate its

investing in sales and marketing,

time from Casablanca, Morocco’s largest city, to Tang-

an endless succession of historic at-

offering, while still preserving the

targeting high-end leisure travellers

ier from nearly five hours to approximately two hours.

tractions or bask in the wonders of

essence of its beloved heritage.

during the peak travel periods and

year-round sunshine. General manager, Kasbah Tama-

It is perceived that even the flutter of a butterfly’s wings can lead

Adding to this, the country also plans to open Africa’s

working closely with our sales of-

SUBTLE ALTERATIONS

fice in Beijing.”

And complementing the new mega developments in Mo-

dot (Virgin Limited Edition’s Moroc-

to great winds of change, which can

But the Four Seasons Hotel Casa-

rocco, are other game-changing projects. Marrakech’s

can retreat), Vincent Padioleau

relate to The Moroccan Govern-

blanca is not the only hospitality

Menara Airport recently unveiled a brand-new ecologi-

illustrated: “The different regions

ment’s recent decision to launch a

player determined to bank on this

cal terminal, with bioclimatic architecture, innovative

of the country offer a variety of

visa-free programme for Chinese

fruitful market.

internal temperature regulators to minimise consump-

options for tourists. For example,

visitors.

Padioleau of Kasbah Tamadot

tion and a rainwater harvesting facility to further tackle

This has caused a ripple effect

told TTG: “Recently, we have been

water consumption. The ground-breaking terminal has

and history of Marrakech and

on the country’s tourism industry,

welcoming ‘newer’ markets to Kas-

already been accredited by the Airport Carbon Accredi-

Casablanca, or explore the famed

with Chinese visitors skyrocketing

bah Tamadot, such as China. Since

tation – a programme established by Airports Council

blue city of Chefchaouen. The Atlas

by a tremendous 315 per cent, and

the visa restrictions have changed

International (ACI).

Mountains and the surrounding

ultimately resulting in an impres-

for Chinese tourists travelling to

visitors can enjoy the rich culture

18 January 2018

ttgmena.com

And in keeping with the ‘green’ movement, the eco-


news

AWARENESS MOROCCO

ELEVATING THE REVENUE OPTIMISATION CASABLANCA ROUTE ULTIMATE LUXURY DURING TRAVELS

Etihad Airways’ Abu Dhabi-

the development: “We

Casablanca route will be

are delighted to deploy

National Aviation Services

Moroccan Airport Authority,

operated by a flagship Boeing

our flagship Boeing

(NAS), a leading airport

ONDA, to launch the Pearl

787 Dreamliner as of May 2018.

787 Dreamliner on yet

La Mamounia hotel in Marrakech has partnered with

service provider, recently

Lounges at Marrakech

Casablanca will be the first

another route that will

US-based provider of revenue management software

launched two Pearl Lounges

Menara Airport. Our Pearl

North African destination to

give even more guests

solutions and advisory services, IDeaS Revenue Solutions,

at Marrakech Menara

Lounges are the perfect

be served by the airline’s next

the opportunity to

to optimise its revenue performance.

Airport.

accent to the eclectic

generation aircraft, which has

experience our next

rapidly become the backbone

generation aircraft.

of its long-haul fleet. The aircraft comprises eight

“In addition to maintaining attractive

The 209-key property will utilise the company’s IDeaS

The two lounges, located

facilities offered at the

Revenue Management System (IDeaS RMS), which will

in arrivals and departures,

airport, rated by Skyteam

enable it to continue increasing its market value.

span 800m and expertly

as the most beautiful

combine luxury and

airport in the world."

“Even with the benefit of La Mamounia’s brand and

2

first suites, 28 business studios

timings for guests

heritage, we can’t afford to be complacent if we want

comfort to offer the highest

and 199 economy smart seats,

travelling between Abu

to outperform our competition,” explained director of

quality of services to all

managed the refurbishment

and will replace the Airbus

Dhabi and Casablanca,

revenue, reservations and market analyst, La Mamounia,

passengers.

and operations of 16

A330 aircraft currently serving

we will create further

Florent Strasser. “The general reporting functionality

the route.

suitable connections in

of IDeaS RMS will allow us to make strategic pricing

El-Houry enthused on the

in Morocco, following a 10-

many markets that will

decisions based on data-driven science.”

project: “We are pleased

year concession awarded

to be working with the

by ONDA.

CEO, Etihad Airways, Peter Baumgartner remarked on

benefit more travellers.”

tourism trend has taken the hospitality industry by storm, with entities increasing efforts to deliver the very finest sustainable services for en-

CEO, NAS Group, Hassan

BEST COURSE IN MOROCCO

vironmentally conscious travellers.

NAS has exclusively

lounges across nine airports

Delighted with the victory was golf director, Assoufid Golf Club, Guy Maxwell: "Retaining two World Golf Awards for a second successive year is an achievement myself and the team are very proud of.

One such entity is the five-star resort Amanjena in Marrakech, as af-

These awards acknowledge our standing

firmed by its general manager, Nicolas Ilickovic: “[Amanjena] was con-

as one of the premier golf developments

structed in 2000 in accord with eco-sensitive architecture, using local

in Africa."

materials and executed by skills of our local artisans. The hotel exhibits

Guests to Assoufid Golf Club can

the best local art, textiles and handicrafts. We use new trends for waste

experience an excitingly diverse challenge

recycling, pollution reduction, as well as heat recovery systems. Since

across a rolling desert landscape and

environmental protection must extend into all levels of the community,

Marrakech’s Assoufid Golf Club was crowned the 'Best

make the most of the par-72 golf course,

the hotel offers staff training on sustainable tourism and ecological

Course in Morocco' and the 'Best in Africa' at the 2017

designed by Scottish PGA professional

responsibility.”

World Golf Awards.

and former European Tour professional,

Also taking the eco-tourism trend very seriously is La Sultana

Now possessing six accolades from the World Golf

Niall Cameron, which forms part of a

Marrakech, with general manager, Xavier Soundrom revealing: “Eco-

Awards, the exceptional golf facility continues to receive

222-hectare development.

tourism is compulsory in high-end tourism and has to be integrated into

critical acclaim and visitor praise, thanks to its unique,

the hotel strategy. La Sultana Marrakech has been awarded the ‘Green

desert-style design, year-round superior conditioning and

from Medina and 10-minutes from the

Key’ eco-label and is committed to implementing a programme focused

its outstanding customer service.

international airport.

The golf club is situated just 20-minutes

on responsible management on a full scale. The programme aims to reduce the environmental footprint of its operations by conserving resources and adopting the best practices.” Finally, Morocco’s tourism industry is anticipating an inflow of fashion and art enthusiasts, following the launch of the iconic Yves Saint Laurent Museum in Marrakech last year. The cultural attraction features a dazzling collection made up of 5,000 articles of clothing and 15,000 haute couture accessories. A combination of mighty upgrades and gentle shifts has made for a momentous year for the Moroccan tourism industry, and according to Amanjena’s Ilickovic, there is certainly more to come: “Thanks to the efforts by both the public and private sectors, the industry’s long-term outlook remains robust; the future for tourism in Morocco is auspicious.

AN ICONIC OFFER

L

tickets for the stunning

tour of the Villa L’Oasis,

Majorelle Garden; lavish

once home to Yves

complimentary drinks

Saint Laurent and

inspired by the iconic

Pierre Bergé.

fashion designer on

La Sultana Marrakech

a Sultana Marrakech has shed

the hotel’s rooftop; a

is situated in the heart

light on its new ‘Style Package’,

delectable Moroccan

of the Kasbah area,

which complements the recent

Discovery dinner at

enabling guests to

opening of the Yves Saint Laurent

the hotel’s restaurant,

experience true and

Museum in the city.

as well as an equally

authentic Marrakech,

sumptuous Moroccan

the city that inspired

The package entails an array of

Efforts to develop the industry under the Vision 2020 Programme gen-

activities for fashion and art enthusiasts,

breakfast for two

Yves Saint Laurent and

erated worldwide recognition and tourism is expected to continue to

and includes tickets for the new museum;

persons; and a private

his fashion endeavours.

grow over the forecast period.”

19


ANALYSIS SOUTH AFRICA

JOURNEY OF A LIFETIME

being talked about at global tourism forums, almost a redefinition of the ‘Travel like a Local’ trend that has been around for a few years.” According to sales and marketing director, Fanourt, Peter Dros, there are three main trends creating inroads into the travel market in South Africa right now. “These include experiential travel, where guests are looking to experience locally-sourced menus from the surrounding areas of the hotel.

Ripe with a myriad of rich and varied travel experiences, South Africa is further enhancing its tourism offering with on-trend initiatives. By Emily Millett

Travellers are also becoming much more socially-aware and

S

which incorporates local produce, from farm-to-table.

outh Africa is a destination that has it all; stun-

building the foundations so that we can encourage

ning natural landscapes, beaches, urban hubs,

Muslim-friendly tourism.”

want to experience more, to fit more into their travel time.” Fancourt is responding to these trends by adapting hotel offerings, introducing a variety of different tours along the Garden Route and introducing the ‘country basket’ F&B offering, “For experiential travel, South Africa is a destination of choice, and Fancourt is the perfect place at which to base one-

rich culture, action, adventure and gastronomy. And as the international travel market

shows increasing interest in this African nation, the destination is taking steps to further its potential. “There’s continued interest in the country as an ideal place to explore the African experience, so you could come to large cities and enjoy culture and heritage, or head to the bush for an authentic safari adventure,” area director of sales, marketing and revenue management, Protea Hotels by Marriott, Danny Bryer told TTG. “Affordable luxury is still relevant for international visitors. Once

We are dealing with a ‘new tourist’ who is knowledgeable, well-travelled and knows exactly what they are looking for.

you’re in South Africa, you can access world-class food and wine, exciting activities and relaxed splendour. I’d like to think that we’re a friendly, welcoming nation that pays

MAKING EXPERIENCES COUNT

personalised attention to our visitors.”

Experience-led offerings have been making waves

self while exploring the country,” added Dros. 2017 saw the Fancourt estate undergo a high investment

across the travel and tourism industry over the

renovation, including new golf carts, putting greens and a re-

come visitors from a broad spectrum of diverse market

past couple of years, and South Africa is no stran-

furbished Henry White’s restaurant in The Manor House, which

segments, as CEO, Cape Town Tourism, Enver Duminy

ger to the growing trend.

operates according to the ‘country basket’ initiative.

This widespread appeal is seeing South Africa wel-

explained to TTG: “We get all kinds of visitors from single

“Authentic and original experiences are what

“The refreshed design and new facilities speaks to the mod-

younger backpackers, to couples, families, business peo-

travellers are looking to gain from their holidays

ern Fancourt guest. Working with the various renovation teams,

ple and package tour groups – it’s really about what you

in South Africa,” brand manager, The Diamond

we have reimagined the guest experience, while still providing

want to experience, whether that means arts and culture,

Works, Aimee Lentz told TTG. “Travellers are

the signature Fancourt service,” said Dros.

food and wines, beaches and attractions – we have it all.”

hungry for convenience, but with the option for tai-

According to Duminy, most of Cape Town’s current

lored selections or exclusive one-of-a-kind products

MODERNISING THE OFFERING

and services.”

Another area that is seeing exponential growth within the travel

international visitors are from Germany, the UK and the US, with 50 per cent of these visitors falling into the

Catalysed by a desire to experience the destina-

sector is the increasing shift towards digitisation, as Duminy

youth travel sector (between 18-34 years of age). The

tion through the eyes of a local, the South African

commented: “We are seeing rapid digitisation in the travel

most common travel party size is two people, with 40 per

experiential travel movement is now shifting

industry for visitor convenience and ease. The Radisson Red

cent of visitors travelling in pairs of two.

towards a desire for immersive encounters, as

Hotel in the V&A Waterfront that launched in September this

Duminy explained to TTG: “Visitors are looking for

year, doesn’t have a check-in desk. Guests download an app,

to the city for a holiday, nine per cent for business and six

experiences that are unique and off-the-beaten

check-in on the app and get a QR code as their key. However,

per cent to visit friends and family,” Duminy continued.

track. Experiences that take you deeper into what

what they have got right is the balance; they have automated

“What many international visitors don’t know about Cape

you’re seeing. ‘Immersive experiences’ is what’s

“Our research shows that 77 per cent of visitors come

Town is that we have a large Muslim community here, with an extensive cultural heritage. With that in mind, we’re driving awareness around the Muslim traveller’s needs such as Halal food offerings and prayer rooms at hotels, airports and other public facilities. Essentially,

20 January 2018

ttgmena.com


: What trends are you noticing within the tourism industry in South Africa? South African Tourism is on a concerted without losing their personal touch.”

drive to increase tourism numbers and

As business increasingly moves

revenue, and as such, has embarked on

online, South Africa is also witnessing

a ‘5-in-5’ strategy, which is targeting five

an influx of younger travellers, who ac-

million additional domestic and international

tively seek out these digital add-ons.

tourists in five years. One of the ways in which we hope to achieve these numbers

“Our market is adapting, we have a younger generation of explorer-

is by being agile enough, as a country and

travellers, so that requires us to up our

an industry, to respond to global travel

game, adding value where we can for

trends. Here are a few we have observed...

guests and ensuring that their expecta-

Responsible and sustainable tourism:

tions are met,” said Bryer. “Younger

Destinations are increasingly seeking to

guests want to explore more as travel-

measure not just the immediate benefits of

lers on journeys of adventure, while

tourism, but the longer-lasting social legacies

remaining connected and online, and

as well. This includes minimising tourism’s

it’s anticipated that the demand for

negative impacts on communities and the

connectivity is only going to increase.

environment, while bringing important socio-

For hotel groups, that means devel-

economic benefits to improve people’s lives

oping slick app interfaces that aid in

and create sustainable jobs. In certain areas

researching hotels, booking and paying

of South Africa, such as along its ruggedly

for stats, and then providing useful in-stay accompaniments such as keyless entry, online check-in facilities and more.” Fuelled by a more informed, more digitally native new generation of tourist, the South African travel industry is slowly shifting, changing shape to accommodate the now famous Millennials and emerging Millennial-minded travellers. “We are dealing with a ‘new tourist’ who is knowledgeable, well-travelled and knows exactly what they are looking for. They are not afraid to speak out should they not be happy with the service offered,” said marketing director, Pretoria National Botanical Garden and board member, Tshwane Tourism

TACTICAL APPROACH With the MENA region targeted as a key growth area for incoming tourism to South Africa, regional general manager – Asia, Australasia and Middle East, South African Tourism, Hanneli Slabber talks to Emily Millett about where the tourism industry will be focusing its attention in 2018

Association, Lihle Dlamini. “Millennials are also at the top of the list of travellers changing the perception of travel-

scenic Wild Coast, rural homestays are increasingly being offered to hikers and backpackers, bringing homegrown hospitality and authentic cultural experiences to the fore. Sustainable tourism has become particularly topical, as popular destinations around the world look for ways to mitigate the impacts of ‘overtourism’ to preserve the original character of a town or attraction. Voluntourism: ‘Voluntourism’– the practice of donating your time to work for responsible tourism, wildlife conservation, education, children’s charities initiatives, etc. – is a fast-growing trend in South Africa. Many young people from overseas are opting to take a gap year in South Africa to see the country while giving something back, and local charities are welcoming their energy, enthusiasm, passion and skills. It is important, however, to do ‘voluntourism’ through an

: Please shed some light on the Middle East’s significance to South Africa and

accredited service or agency. Rise of the millennials: Millennials often

your plans to further entice this market.

ling, since they travel in small groups

crave exotic and cultural adventures, and

with friends or their partners. [They

The Middle East has been identified as a key emerging source market for South

have become a highly attractive market for

want] to explore as much as they can

African Tourism, showing enormous potential for growth. Arrivals to South Africa

destinations to woo. Many are also motivated

while they are still young and also fea-

have been growing robustly from this region – with much of the growth coming from

by doing good – leaving a location better

ture these experiences on social media,

Saudi Arabia.

than they found it. Sun and fun-style trips

which is essential to Millennials.” With a finger firmly on the pulse of current industry trends, South Af-

In 2016, South Africa saw a 34 per cent increase in tourists arriving from Middle

are being replaced by some form of social

Eastern countries including Turkey compared to 2015 – with numbers booming to

involvement or extreme recreational and

more than 71,000.

adventure pursuits. Millennials are also more

We expect this trend to continue, and for this reason, in June 2017, South African

inclined to want to meet and interact with the

rica is working hard to hone its rich

Tourism deployed a dedicated resource to service this market. Sadiq Dindar has

locals, and to immerse themselves in their

tourism offering, keeping in mind the

been appointed marketing and promotions manager for the Middle East and Turkey.

traditions, cultures and stories. South African

Our plans for 2018 include continuing to execute our strategy to help train

Tourism taps into this desire to connect and

increasing demands for sustain-

the travel trade in the Middle East markets via our Learn SA programme. This

‘meet South Africa’ in our new brand video.

ability, digitalisation and authentic

programme aims to increase the trade’s knowledge of the variety of product

Extending business trips for leisure:

experiences.

offerings and experiences available in South Africa. There are also plans to host

Business travel that incorporates travelling

trade and media in South Africa to gain a first-hand experience of our country and

for leisure – sometimes known as ‘bleisure’

its attractions.

travel – is on the rise. Already a leading

new and evolved traveller and their

Also on our radar for 2018 is investing with key trade partners and signing joint

regional player, South Africa is on a

marketing agreements – these will enable the trade to plan targeted activities to

concerted drive to expand its share of the

increase the number of Middle Eastern tourists travelling to South Africa.

global business events market, along with

South African Tourism will be hosting more than 20 trade representatives for the

the rest of Africa. A key part of our strategy

Middle East market at the 2018 edition of Africa’s Travel Indaba, regarded as the

entails motivating delegates to extend their

continent’s premier travel trade show, from May 8-10, 2018. Furthermore, South

business trips to include a longer leisure

African Tourism hopes to attend the 2018 Arabian Travel Market in Dubai with key

component, and to bring family members,

members of the South African trade.

friends or colleagues with them.

January 2018

ttgmena.com

21


PEOPLE ON THE MOVE

Group recently appointed Tim Cordon as area senior vice president for the Middle East, Turkey and Africa. Cordon has been part of the Carlson Rezidor family since 2003. He has held various leadership positions in Manchester and London, and most recently served as The Carlson Rezidor Hotel Group's regional director, Middle East and Turkey.

Kemal Bayik has been named director of marketing at Four Seasons Hotel Doha. He will now lead the luxury hotel’s sales, reservations, public relations, catering and conference services. Prior to his new position, Bayik served as the executive assistant manager, responsible for marketing, sales, revenue and catering departments at Raffles Istanbul.

OPERATIONS MANAGER

Mövenpick Hotel Bahrain has warmly welcomed Adil Souate as its new operations manager. Souate will now oversee the hotel’s F&B and wellness proposition, as well as rooms and security. Souate has previously worked for a variety of hotel chains, such as Hilton Worldwide, AccorHotels, Rotana Hotels and Carlson Rezidor.

SAMER ABIAD

MÖVENPICK HOTEL IBN BATTUTA GATE DUBAI

The Carlson Rezidor Hotel

DIRECTOR OF MARKETING

MÖVENPICK HOTEL BAHRAIN

AREA SENIOR VICE PRESIDENT – MIDDLE EAST, TURKEY & AFRICA

ADIL SOUATE

KEMAL BAYIK

FOUR SEASONS HOTEL DOHA

THE CARLSON REZIDOR HOTEL GROUP

TIM CORDON

F&B DIRECTOR

Mövenpick Hotel Ibn Battuta Gate Dubai has announced Samer Abiad as F&B director. He joins from Grand Millennium Hotel in Dubai, where he was in charge of eight F&B outlets and seven meeting venues. Abiad previously worked for hotels in the UAE and GCC, including La Vendome InterContinental Hotel, Beirut; Shangri-La, Traders Hotel, Dubai; and many others.

If you have recently been promoted or appointed key staff, please visit our website...

RAFFLES DUBAI

Zeynep Oden Agagil as director of sales and marketing. Agagil brings over 16 years of experience with her and will take charge of the sales, marketing and communications, and events departments. Prior to her new position, Agagil served as the director of sales and marketing of Ciragan Palace Kempinski in Istanbul.

GENERAL MANAGER

Mark Fernando is now the general manager at Ramada Downtown Dubai. Fernando has worked for Starwood Hotels and Resorts for over 25 years, in a number of positions across numerous properties. He previously held the position of deputy general manager at Le Meridien Abu Dhabi, as well as revenue manager of Le Meridien Mina Seyahi Resort and Marina.

22 January 2018

SABRE CORPORATION

Raffles Dubai has welcomed

RAMADA DOWNTOWN DUBAI

DIRECTOR OF SALES & MARKETING

IBRAHIM MARMOUSH

MARK FERNANDO

AIR COMMERCE DIRECTOR – EMEA

Sabre Corporation has appointed Ibrahim Marmoush as the new air commerce director – EMEA. Marmoush will oversee the air commerce business in EMEA, a key growth area for Sabre, as well as the growth of the company’s GDS customer base across the region, with a special focus on Middle Eastern carriers and existing partnerships with airline customers.

ttgmena.com

BARTLOMIEJ MART

SWISS-BELHOTEL INTERNATIONAL

ZEYNEP ODEN AGAGIL

HOTEL MANAGER Swiss-Belhotel International has announced Bartlomiej Mart as the hotel manager of Swiss-Belresidences Juffair in Bahrain, which is slated for an April 2018 opening. Mart, a Polish national, brings 14 years of valuable experience to his new capacity, having worked for acclaimed brands across Europe, the US and the Middle East.


SOCIAL HUB

Our Team GENERAL MANAGER Chris Christou CChristou@ttgmena.com D: +357 24 803003

EDITOR Tatiana Tsierkezou TTsierkezou@ttgmena.com D: +35724803021 MEDIA REPORTER Aleksandra Wood Awood@ttgmena.com D: +35724803022

SOCIAL MEDIA HIGHLIGHTS: ILTM CANNES 2017

Uniting upscale travel and tourism experts spanning all four corners of the globe in the dream-like French Riviera, the 2017 edition of ILTM Cannes was deemed an incredible success. Here are some of our favourite Tweets from the event, which took place from December 4-7 at the Palais des Festivals…

CONTRIBUTORS Emily Millett Natalie Hami CREATIVE DIRECTOR Edward Beales ACCOUNT MANAGERS Helen Moss Hmoss@ttgmena.com D: +357 24 803074 Elaine Hockley EHockley@ttgmena.com D: +357 24 803011 Maria Demetriadou mdemetriadou@ttgmena.com D: +357 24 803012 CHIEF FINANCIAL OFFICER Costas Miaoulis CMiaoulis@ttgmena.com D: +357 24 803002 ACCOUNTS EXECUTIVE Vasilis Eracleous VEracleous@ttgmena.com D: +357 24 803026 CREDIT CONTROL Stala Antoniades SAntoniades@ttgmena.com D: +357 24 803015 HEADQUARTERS Nietzsche Street, Ria Court 9, 1ST Floor 6028 Larnaca, Cyprus Tel: +357-24 803000 Fax: +357-24 803060 Email: INFO@ttgmena.com Website: www.ttgmena.com THAILAND REPRESENTATIVE Public Major Media Ltd, Janya Limmanee Janya.Limmanee@publicitas.com Tel: 662 651 9273 JAPAN REPRESENTATIVE Pacific Business Inc, Hiroko Kujime Kujime-pbi@gol.com Tel: 81 33661 6138 TTG Worldwide Titles* TTG Middle East & North Africa operates under a licence from TTG Media Limited in the UK

TTG Middle East & North Africa is a member of the TTG network of media alongside: TTG UK and Ireland, TTG Russia and CIS, TTG Nordic, TTG Czech Republic, TTG Italia, TTG Asia, TTG China TTG India * For information on these publications, please contact us at: INFO@ttgmena.com TTG MENA is part of the CADS Group

Palais des Festivals @CannesPalais Welcome to all participants of #ILTM2017 the most important travel luxury market in the world this week in #Cannes. Have a good & sunny Day

ILTM Luxury Travel‫@ ‏‬ILTM_events ILTM are thrilled to announce our wonderful guest tweeter for Day 2 at #ILTM in Cannes @MrScottEddy – don’t forget to tune in and follow his story #keeptheworldmoving

AccorHotels Group @AccorHotelsNews We have signed the @raffleshotels Dubai PALM360 in partnership with Nakheel, bringing the world’s largest sky pool, luxury hotel and branded residences to the Palm Jumeirah #ILTM

ILTM Luxury Travel‫@ ‏‬ILTM_events The @belmond hotel bellboys have been rocking the blue this week in Cannes! #iltm #keeptheworldmoving

Six Senses Spas @SixSensesSpas Celebrating our #local, #sustainable and also delicious approach to food and drink #EatWithSixSenses at #ILTM2017

ILTM Luxury Travel @ILTM_events Good Morning #iltm #luxury #family! We hope you have a great last day with us here in #cannes #KeepTheWorldMoving

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