creative kingdom Welcome to our
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From the Founder
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At U2R1, we pride ourselves in challenging the status quo ... As President and founder of U2R1, I am proud to introduce our company, team, services and achievements. Since our founding in 2002, U2R1 has established itself as a thriving brand and marketing agency, specializing in bringing our clients’ visions to life by expanding their brand visibility and producing results-driven solutions. “Redefining the Box” defines our corporate identity by communicating the core essence of our passion— providing extremely creative and interactive brand innovation. We don’t work within or outside the box; we redefine the box to include endless possibilities. At U2R1, we pride ourselves in challenging the status quo. Using our expertise, we assist clients in reaching their highest potential while optimizing their ROI.
Welcome to our Creative Kingdom, where your journey to prosperity begins! PROSPER WITH ME, Sari Gabbay Founder & President
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U2R1 : message from the founder
”
Introducing U2R1 We are a brand and marketing agency. At least that’s the simple explanation… Utilizing our passion for business prosperity and unique design, we ignite businesses! We help them discover their best potential and path for success by crafting
visual communications and strategic development.
Our expertise is building effective marketing materials that are the first point of communication to the public. We ensure our clients look their best, backed with marketing prowess to ensure optimal return on investment and brand recognition. Our success is not based on inventing the latest gadget or most innovative technology; our success is based on fulfilling a need and desire for accomplishment—that our clients reach their success goals by cocreating with us. Our team is built with highly creative and talented people. We believe that success happens when you love what you do! And what we do is create and build people’s hopes, dreams, goals and excitement for their profession—what’s not to love about that?! Our foundation is solidly based on the human potential to shine. Creating the ultimate fulfillment by infusing passion with business. This is the authentic business consciousness we believe in and strive to embody. We are a real connection - a journey our clients embark upon to launch their business into victory.
U2R1 : who we are
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Client Spotlight TanenbaumCHAT
Corporate Logo
tions
d only when we have the placement test results on file.
ecide which campus my child will attend? Placement ly determined by your home address. Students living south of venue attend the Wallenberg Campus. Students living north of venue attend the Kimel Centre.
e a school uniform? We do not have a school uniform but
ave a dress code. Students are required to dress respectably, d modestly. Boys must wear a kippa (or other appropriate and
d head-covering) at all times. Boys and girls must have shoulders,
and knees covered. The school dress code is detailed in the School
ok.
e busing? Busing is available at both campuses. Please contact
mpus to inquire about the routes and costs.
et each year by our Board of Directors. Part of the full fee
n fee of $500 is required. There is a non-refundable application date.
Federation of Greater Toronto, is completely confidential. When nd, where applicable, tuition assistance history from other Jewish hool, a shared ”Family Tuition Fee” is determined. Every parent ppropriate priority to tuition in their family budgeting. Please do
culum may total up to $500 (in Grade 9). Textbooks – new or may be divided over several payments. Other charges depend any of these costs. No students should be prevented from
is encouraged to support the school, and all help given to our
ile, Recruitment Coordinator .5984 x 377 CELL : 416.688.9727 baumchat.org
I am
APPLICATION & ADMISSION PROCESS
A P P L I C AT I O N D E A D L I N E
December 1st
www.tanenbaumchat.org
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I am Technical
My name is
2012 * High school is an experience. What will yours be?
Enquiries:
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Athletic
Jonathan
Athletics are a big part of the experience at TanenbaumCHAT. Whether you just like to play for fun or have a serious competitive spirit, there is a sport and a team for you to join!
U2R1 : client spotlight TanenbaumCHAT
My name is Aryeh
What’s great about the technical courses at TanenbaumCHAT is that every year you can learn something new and cutting-edge.
You’ll make so many friends, compete with top teams, and learn valuable skills. Some graduates from TanenbaumCHAT even move on to become professional athletes!
ApplicationPack
S THAT IS CLOSEST TO YOUR PERMANENT RESIDENCE.
FAQs
GUIDE
SEE THE BACK COVER FOR
each student in the appropriate stream of study. Applications are
From filmmaking to computer graphics to basic office programs, the opportunities to really enhance your skills are readily available and the tools are all state-of-the-art. Outside of class, you can join clubs, participate in events, and showcase the work you create. You can even compete with other students in our ‘Oscars’-like film festival!
What is really special about the athletic program is the variety of different sports you can play and that you don’t have to be a star athlete to participate.
Watch my story at
My experience at TanenbaumCHAT has been so meaningful and so amazing, that I’m just so happy I chose this school.
**
athletic.tanenbaumchat.org
Watch my story at
technical.tanenbaumchat.org
U2R1.ws {with savvy
We worked closely with TanenbaumCHAT to re-fresh and revolutionize their school’s prestigious brand with a marketing initiative. An online and citywide promotional campaign enhanced recruitment efforts and conveyed the new brand spirit and school values through a compelling marketing message. Living the Experience. Defining the Future.
Branding & Visual Identity
Marketing Strategy
Web Presence & Fusion
Brand Plan & Visual Identity
Creative Concept Development
Custom Web Design, Development
Tagline & Brand Culture
Marketing Plan
Mult- Level Website Architecture
Communication Guidelines
Public Transit Shelter Ads
Functionality Document
Brand Marketing Materials
Recruitement Print Materials
Online Video Integration
Brand Corporate Guidelines
Media Buy & Public Relations
Content Management System
Social Media Marketing
Social Media Integration
Video Production U2R1 : spotlight on TanenbaumCHAT
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Client Spotlight Robbins Hebrew Academy
Corporate Logo
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U2R1 : client spotlight Robbins Hebrew Academy
U2R1.ws {with style
U2R1 worked with Robbins Hebrew Academy to define their brand and develop their creative concept. The campaign was focused on “critical thinking”, and as a result we launched “creating wonder” which communicated the core essence of the RHA brand through various marketing initiatives that engaged our specific target audience.
Branding & Visual Identity
Marketing Strategy
Web Presence & Fusion
Create brand plan
Defined overall budget
Develop website architecture
Built brand visual guidelines
Designed and positioned print ads
Design new visual website identity
Developed creative concept
Bus shelter ads
Design calls to actions
Designed and conceptualized
Video concept & production
Design headline banners
recruitment package
Created branded story book
Integrate social media into website
Social media campaign
U2R1 : spotlight on Robbins Hebrew Academy
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Client Spotlight Toronto Prep School
TORONTO PREP SCHOOL
Corporate Logo
3G
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U2R1 : client spotlight Toronto Prep School
4:08 PM
U2R1.ws {with sophistication
Toronto Prep School partnered with U2R1 to redesign and brand their website and conceptualize their mascot. Combining a fresh look with a modern and approachable feel that students can relate to, we revolutionized the school brand identity and created a streamlined platform that parents, students and faculty can interact with one another.
Branding & Visual Identity
Marketing Strategy
Web Presence & Fusion
Creative Consulting
Responsive Website
Custom Web Design, Development
Web Design
Mobile and User-Friendly
Interactive User Interface
Re-vamp User Interface
Brand Plan
Easy Content Management
Re-created mascot
Relatable to Students
Social Media Integration
Integrated mascot into Website
Iconic Mascot
Wordpress Network Installation
U2R1 : spotlight on Toronto Prep School
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What We Do... Strategy. Design. Marketing. U2R1 creates strategies that integrate creative concepts and designs with purpose. We know that visual communication is the key to strong business growth and everlasting success, which is why all of our services have one goal—to create business prosperity.
Build your brand with our marketing tools ... {
Creative Consulting & Project Management
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Custom Website Planning, Design & Development
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Brand Development & Visual Identity
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Video Production & Photography
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Marketing Plan & Implementation
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SEO & Online Marketing
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Creative Campaign Creation
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Corporate Video Marketing
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Print, Packaging & Collateral Design
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Social Media Applications & Promotion
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U2R1 : what we do for you
Our mission is ...
business prosperity through strategy, design, & to create
marketing.
Our values ...
define our company, from personality to policy. They make us who we are and play a role in everything U2R1 does. We focus on holistic business practice, from an honest, straightforward and sincere perspective.
U2R1 : mission and values
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What They Say...
“
They painlessly brought us what we wanted— —a complete ‘new look’, which spoke directly to students and parents alike; focused, colorful, fresh, animated in every sense, and with immediate appeal. Within a short time of ‘launch’, we were getting excellent feedback from our ‘constituencies’. Originally finding them on the Internet, and impressed by their unconventional approach, we contracted with U2R1. This was a huge leap of faith for a fairly traditional school, recruiting from a very close-knit community, whose marketing and recruitment had always been masterminded ‘in house’. We were delighted with the results! Sari and her team were perceptive about the messages we needed to get across, persuasive (but not dogmatic) about their proposals, and easy to communicate with. Our school - Toronto’s largest private High School - has been developing a marketing project with U2R1 over a period of several months. We have been very happy with the progress of our project, and impressed with: • the willingness of the U2R1 team to really try and understand our market and our school • the freshness of approach • the willingness to understand that we need a distinctive ‘message’
TanenbaumCHAT Paul Shaviv Director of Education
12 {
U2R1 : what our clients say
• the sophistication of their analysis and planning
”
• their willingness to listen!
Great stuff!
What They Say...
“
Their ability to tap into who we are and what we represent is uncanny. We wholeheartedly recommend U2R1 to anyone who is looking for a creative, passionate, cutting-edge design team ...
TORONTO PREP SCHOOL
Toronto Prep School Steve Tsimikalis Principal
As a private school our website is our main source of communicating what is happening in our school to our client base. Our website allows our parents, students, and potential parents and students to see deeper into what we do, how we do it, and who we are. U2R1 has been instrumental in enabling us to do so. Their design and creative consultants are superb. Not only did they address all our previous functionality issues by providing us with a design that is both inviting and easily navigable but they have done in a way that portrays who we truly are. Their ability to tap into who we are and what we represent is uncanny. They offer a very personal and personable service. We wholeheartedly recommend U2R1 to anyone who is looking for a creative, passionate, cutting-edge design team which can turn your vision into a website that works for you and your client base.
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U2R1 : what our clients say
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We Create Business Prosperity
{ Toronto
•
Los Angeles
416.345.8271
310.957.2094
114 Cumberland Street Suite 300 Toronto Ontario M5R 1A6
212 Marine St. Suite 100 Santa Monica California 90405
redefining@u2r1.ws
•
1.888.321.8271
featured in
www.u2r1.ws
}