Ubud Food Festival 2025 – Media Partnership Proposal
Ubud Food Festival
30 May - 1 June 2025
The Ubud Food Festival is the region’s leading culinary festival, celebrating the diversity and taste of Indonesia’s culinary world, tempting thousands of food lovers from all over the world. The Festival, featuring over three days, includes special events, cooking demos, food tours, talks, workshops, arts performances, films, and more. In 2024, the Festival set a new attendance record, drawing approximately 15,000 attendees and around 150 industry leaders from across Indonesia and the region for an actionpacked program, making it the strongest festival yet. This was further enhanced by a free open-air market, featuring over 70 food artisans offering thousands of mouth-watering Indonesian street food options.
THE THEME THE FESTIVAL
The 2025 Ubud Food Festival, celebrates the rich culinary heritage that reflects the spice-laden stories and values of our diverse communities. Food is not just sustenance; it embodies the flavors of our ancestors’ wisdom and the rituals that bind us. By honoring traditional recipes and ingredients, we connect with our origins while fostering innovation in our kitchens. The Ubud Food Festival invites chefs, farmers, and food lovers to explore the significance of heritage in shaping our culinary landscape. Together, we will savor the past, celebrate the present, and inspire future generations to honor and preserve the vibrant legacy of our diverse food cultures.
The Ubud Food Festival has always been the place where foodies meet. Not only people who enjoy good food but also those who want to gain a more profound knowledge about it…
On Bali
Aside from showcasing a diverse array of street foods, the 2024 Festival presents various programs and talents as the biggest culinary festival in Indonesia. From inspiring stories, extraordinary cuisines, and exciting culinary adventures.
The 202 Festival was an opportunity to introduce and praise the rich culinary arts of Indonesia. With a blend of culinary tourism, education, and community empowerment, the Festival was a must-visit agenda in Bali.
There’s something for everyone at the Ubud Food Festival, whether you’re looking to gorge around the market, insightful talks and expert workshops, or a decadent dinner with top chefs.
NOW! Bali
Antara News
IDN Times
Ubud Food Festival is the perfect place to witness the fusion of tradition and innovation in the culinary world.
Yummy IDN
5 TOP
JOIN THE REGION’S PREMIER FOOD FESTIVAL
The Festival is proud to be Indonesia’s first culinary festival celebrating the entire spectrum of the culinary industry together with passionate foodies—who have a big appetite for more than just food.
REASONS TO PARTNER WITH US
GET CONSUMER OPPORTUNITIES FOR YOUR BUSINESS
Whether you’re an artisan producer or a food brand, the Festival provides an exceptional platform from which to interact with and sell to knowledgeable foodies.
REACH AN INCREDIBLY DIVERSE AUDIENCE
The Festival is Indonesia’s only culinary event to reach a truly international audience in Indonesia. Our audience is diverse—drawn from across Indonesia and beyond.
CONNECT YOUR FOOD WITH RENOWNED CHEFS
Promote food, drink ranges, and associate yourself with top chefs, restaurateurs, scientists, entrepreneurs, social enterprise founders, food writers, innovators, musicians, and filmmakers.
RAISE YOUR BRAND’S VISIBILITY
Benefit from inclusion in event online marketing, including coverage on the show website and newsletters, which go to over 15,000 Festival visitors.
THE FESTIVAL AT A GLANCE*
PARTNERSHIP PACKAGES
MEDIA SUPPORTER
As a media supporter, you will be entitled to the following benefits:
BRANDING & ACKNOWLEDGEMENT
Choose the package that works best for your budget and goals. You can also contact our Press team to help you find the partnership level that suits you best.
• Logo on TV screens at main venues
• Logo on the Festival’s website, linked to a dedicated page
• Logo in the Newsletter footer
• Logo on banners at the Opening Night and Closing Night Party
• Acknowledgment by the Moderator at the Opening Night and Closing Night Party
• Acknowledgment during post-Festival phase on Instagram and Facebook
MEDIA PARTNER
As a media partner, you will be entitled to the following benefits:
BRANDING & ACKNOWLEDGEMENT
• Logo on 5,000+ Flyers
• Logo on 5,000+ printed Program Schedules
• Logo on 200+ printed Posters
• Logo on billboards at key locations across Bali
• Logo on banners at main venues
• Logo on TV screens at main venues
• Logo on the Festival’s website, linked to a dedicated page
• Logo in the Newsletter footer
• Logo on banners at the Opening Night and Closing Night Party
• Acknowledgment by the Moderator at the Opening Night and Closing Night Party
• Acknowledgment during post/festival phase on Instagram and Facebook
HOSPITALITY
EDITORIAL SUPPORT
ADVERTORIAL PUBLICITY
• 2 x Invitations to Press Calls
• 2 x Invitations to Opening Night
• Access to the Media Centre
• Customized Festival print ads
• Online banner ad on the Media’s homepage
• Social media collaterals to promote the Festival
• First priority for interviewing speakers
HOSPITALITY
• Instagram collaboration post featuring Media Partner’s content
• Newsletter inclusion with a content box featuring Media Partner’s content
• WhatsApp Blast inclusion with content from the Media Partner
• 2 x Invitations to Press Calls
• 2 x Invitations to Opening Night
• Access to the Media Centre
EDITORIAL SUPPORT
• Customized Festival print ads
• Online banner ad on the Media’s homepage
• Social media collaterals to promote the Festival
• First priority for interviewing speakers
THE FOUNDATION
Yayasan Mudra Swari Saraswati is an independent, not-for-profit foundation committed to enriching the lives and livelihoods of Indonesians through a range of community-building arts, cultural, and culinary programs. It was founded in 2004 by Janet DeNeefe and Ketut Suardana as a healing project in response to the first Bali bombing. The goal of the Foundation is to help fulfill the creative needs of Indonesia, its individuals, and its communities while showcasing its cultural diversity – both traditional and contemporary – to the world. Creating a space for cross-cultural exchange and open-minded dialogue and discussion is at the heart of the Foundation.
