Ubud Food Festival 2023 – Media Partnership Proposal

Page 1

MEDIA PARTNERSHIP PROPOSAL

Ubud Food Festival

30 June – 2 July 2023

Ubud Food Festival first launched in 2015, and was a three-day cross-cultural culinary adventure. The event was where an incredible diversity of Indonesia’s cuisines, outstanding chefs and entrepreneurs, and the bright future of the nation’s culinary industry take centre stage. The Festival is Southeast Asia’s leading culinary event, and is an opportunity for speakers and audiences to connect, be inspired, and collaborate. It also enables Indonesian industry professionals to engage with the broader culinary community and promote Indonesian food to the world.

WHY PARTNER WITH US

REASONS TO EXHIBIT WITH US

BE PART OF THE MOST CELEBRATED FOOD FESTIVAL IN THE REGION

We’re proud to be Indonesia’s first culinary festival celebrating the entire spectrum of the culinary industry together with passionate foodies who have a big appetite for not just food.

THE FESTIVAL AT A GLANCE

GET CONSUMER OPPORTUNITIES FOR YOUR BUSINESS

Whether you’re an artisan producer or a food brand, the Festival provides an exceptional platform from which to interact with, and sell to knowledgeable foodies.

REACH AN INCREDIBLY DIVERSE AUDIENCE

We are Indonesia’s only culinary festival to reach a truly international audience in Indonesia. Our audience is diverse – drawn from across Indonesia and beyond.

CONNECT YOUR FOOD WITH RENOWNED CHEFS

Promote food and drink ranges and associate yourself with top chefs, restaurateurs, scientists, entrepreneurs, social enterprise founders, food writers, innovators, musicians, and filmmakers.

RAISE YOUR BRAND’S ONLINE VISIBILITY

Benefit from inclusion in event online marketing, including coverage on the show website and newsletters which go to over almost 10,000 Festival visitors.

The average ROI based on a comparison of the income data of each stall to the stall rental investment is 150% (based on 2022 Festival Edition Survey)

6 7 MEDIA PARTNERSHIP PROPOSAL Ubud Food Festival MEDIA PARTNERSHIP PROPOSAL Ubud Food Festival 5
TOP
AUDIENCE PROGRAM MARKETING STALL REVENUE 2022 Audience Survey 2022 Festival Edition As of February 2023 Total Attendance Extremely Likely Number of food stalls Instagram Followers Events Facebook Followers Film Screenings E-News Subscribers Speakers Twitter Followers Music Performances Website Sessions Attendance Loyalty Overall Experience Food Stall Diversity Very Satisfying Very Satisfying 7,935 75.6% 85 16,600 70.6% 70+ 7,806 7 8,000 73.1% 100 1,104 19
38,417

PARTNERSHIP PACKAGES

Choose the package that best works for your business based on your budget and marketing goals. We have two partnership levels in terms of brand exposure benefits: Media Supporter and Media Partner. Once you’ve chosen the partnership scheme that works best for you, we can discuss the package rates.

MEDIA SUPPORTER

As a media supporter, you will be entitled to the following benefits:

BRANDING & ACKNOWLEDGEMENT

• Logo on billboards at key locations in Ubud and Bali

• Logo on banners at main venues

• Logo on banners at the Opening Night Party and Closing Night Party

• Logo on TV screens at main venues

• Logo on website Partner Page hyperlinked to the organisation’s website

• Acknowledgment by MC at Opening Night Party and Closing Night Party

• Display of publications/small promotional materials at the Media Partner Booth (Box Office) and Media Centre

• 1x social media acknowledgement across Facebook, Twitter, and Instagram

HOSPITALITY

• 2 x 3-Day Festival Passes

• 2 x Invitation to Press Calls

• 2 x Invitation to UFF Opening Night Party

• Access to the Media Centre

• Tickets to Special Events and Workshops subject to availability

SUGGESTED ADVERTISING AND EDITORIAL SUPPORT TO GET THESE BENEFITS

• Full page printed ads

• Banner ad on homepage

• Ads/mentions in our newsletter

• Pre-event and post-event coverage in program highlights

• Speaker interviews

• Social media plugs for campaign milestones (first line-up announcement, full program announcement, tickets on sale, etc)

• 2 x 3-Day giveaway Festival Passes

MEDIA PARTNER

As a media partner, you will be entitled to the following benefits:

BRANDING & ACKNOWLEDGEMENT

• Logo in 3,000 general flyers

• Logo on printed advertisements

• Logo on billboards at key locations across Bali

• Logo on banners at main venues

• Logo on banners at the Opening Night Party and Closing Night Party

• Logo on Newsletter footer

• Logo on TV screens at main venues

• Logo on website Partner Page hyperlinked to the organisation’s website

• Acknowledgment by MC at the Opening and Closing Night Party

• Display of publications/small promotional materials at the Media Partner Booth (Box Office) and Media Centre

• 1 x social media acknowledgement across Facebook, Twitter, and Instagram

HOSPITALITY

• 2 x 3-Day Festival Passes

• 2 x Invitation to Press Calls

• 2 x Invitation to the UFF Opening Night Party

• Access to the Media Centre

• Tickets to Special Events and Workshops subject to availability

INTERVIEW ACCESS

• First priority to interview speakers

SUGGESTED ADVERTISING AND EDITORIAL SUPPORT TO GET THESE BENEFITS

• Full page printed ads

• Banner ad on homepage

• Ads/mentions in our newsletters

• Pre-event and post-event coverage of program highlights

• Speaker interviews

• Social media plugs for campaign milestones (first line-up announcement, full program announcement, tickets on sale, etc)

• 2 x 3-Day giveaway Festival Passes

11 MEDIA PARTNERSHIP PROPOSAL Ubud Food Festival Sebastian Partogi Are you ready to join us this year? Get in touch today by emailing or giving us a ring. Our contact information is down below. Media Relations Coordinator sebastian@yayasansaraswati.org +62 812 1353 7156 Thank you for joining us and becoming a partner! Ubud Food Festival Taman Baca Jl. Raya Sanggingan Ubud, Bali Indonesia 80571 Learn more at ubudfoodfestival.com

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.