Convention program 2013 by UHCC

Utah Hispanic Chamber of Commerce

Annual Convention & Expo 2013 Friday, May 10th, 2013 Utah Cultural Celebration Center P R E S E N T E D BY

Business Opportunities in a Recovering Economy

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CONTENTS

Welcome Letter

Convention Sponsors

Agenda

Speakers

Quixote Awards

Business Expo

Corporate Partners

In-Kind Sponsors

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BROUGHT TO YOU BY Goldman Sachs 10,000 Small Businesses at 6DOW /DNH &RPPXQLW\ &ROOHJH 6DOW /DNH &RXQW\

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AA/EO INSTITUTION

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A MESSAGE FROM THE UHCC BOARD OF DIRECTORS Welcome to the UHCC Annual Convention and Expo 2013. Dear Chamber Members: On behalf of the Board of Directors of the Utah Hispanic Chamber of Commerce, we welcome you to the 2013 Annual Convention and Expo. We are so excited to be having our convention for the first time in West Valley City. With the cityâ&#x20AC;&#x2122;s large Latino community it only makes sense that we host our premiere event at the Cultural Celebration Center! This coming year, you will see a number of changes for the Utah Hispanic Chamber of Commerce. We have board members who are cycling off and new members coming on board. Rafael Seminario will be assuming the role of Chair for the Chamber. Olga de la Cruz, our 2012-2013 Chair will be transitioning into the Past Chair position, and we are truly grateful for all of her hard work. We are a better organization because of her tireless efforts. We will continue to maintain programs and services to better serve our members, including updating our website, continuation of our Business-2-Business discount program, and partnerships with new allies that will help us realize our mission. We strongly encourage you to support members of our chamber. They provide a wide range of goods and services that in turn generate essential revenue that directly benefits our community. We thank you for your ongoing support. We know you make a conscious choice to be a member and supporter of our chamber. The Utah Hispanic Chamber of Commerce could not do its work without each and every one of you. Thank you! Sincerely, Rafael Seminario Chair of the Board

Olga de la Cruz Past Chair & Chair of the Convention & Expo Planning Committee

TION

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CONVENTION SPONSORS Presenting sponsor

Lunch sponsor& exclusive Quixote Award & Exclusive Automotive mobile service provider Juana Bordas book sponsor sponsor

Let’s Go Places

Women’s Business Leadership Breakfast sponsors

Business Expo sponsors

Venue sponsor

Signage sponsor

PR & Marketing sponsors

laGALERÍA

T H E A R T O F H I S PA N I C M A R K E T I N G

Workshop sponsors

Audio / Video sponsor

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CONVENTION AGENDA

“Business Opportunities in a Recovering Economy” Friday, May 10, 2013

Utah Cultural Celebration Center 7:00 a.m - 1:00 p.m.

REGISTRATION

8:00 a.m. - 9:30 a.m. Room: Great Hall West

WOMEN’S BUSINESS LEADERSHIP BREAKFAST MC: Gabriela Grostic, Certified Court Intepreter Federal Immigration Court UHCC remarks: Olga de la Cruz, Past Chair Utah Hispanic Chamber of Commerce Sponsor remarks: Pamela Okumura, Program Director Salt Lake Chamber Women’s Business Center Guest speaker: Marie Lopez Rogers, Mayor Avondale AZ. Main sponsor remarks: Lourdes Cooke, Arches Health Plan Keynote address: Lidia Soto-Harmon, CEO, Girl Scouts Council of the Nation’s Capital. Business woman of the year award Presented by Wells Fargo

8:00 a.m. - 9:30 a.m. Room: 101

SOMOS FOUNDATION ACADEMY STUDENT TRACK Track 1: Internships Wells Fargo, Intermountain Healthcare, & Goldman Sachs

Track 2 : Applying for Scholarships AAA Fair Credit Foundation - Utah Saves Foundation

9:45 a.m - 10:45 a.m. Room: 101 Room: 102

WORKSHOPS Marketing your business is all about creative approaches in a recovering economy Ken Jenson, Managing Partner, Vox Creative; Anita Watson, Senior Account Executive, Vox Creative; David Webb, Web Expert and Consultant, Vox Creative.

Room: 104

How to prepare your business to become a supplier for big box retailers Kevin Forsgren, Market Manager Market 404, Walmart Stores Inc. Harold Stewart, District Human Resource Manager, Walmart Stores Inc.

Track 3 : Budgeting for College Somos Foundation

Healthcare reform: What does it mean for your business Arches Health Plan and Intermountain Healthcare

*Program & agenda subject to change

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CONVENTION AGENDA

“Business Opportunities in a Recovering Economy”

9:45 a.m. - 10:45 a.m. ACCESO - FUSION EMPRESARIAL (Workshop in Spanish) Room: 105 SBA programs and resources to help you start, grow and succeed in Business Ian Lorenzana, Economic Development, Utah U.S. Small Business Administration Business planning for small business owners: what is a business plan, why do I need one, how do I prepare one? Eddie Yujra, Business Consultant Business finance and accounting issues for small businesses: Best practices to increase chances of success Mike Durazo, Durazo Associates Business Consulting 10:45 a.m. - 11:45 a.m. BUSINESS EXPO OPENS Room: Cross Roads & Great Hall East 12:00 p.m. - 2:00 p.m. Room: Great Hall West

BUSINESS LEADERSHIP LUNCHEON Morning MC: Irene Caso, Adelante Media Group UHCC welcome remarks: Rafael Seminario, UHCC Chair of the Board Lunch sponsor remarks: Verizon Wireless Opening remarks: Mayor Mike Winder, West Valley City Special guest remarks: Mayor Ben McAdams, Salt Lake County Presenting sponsor remarks: Karen Gunn, Goldman Sachs 10,000 Small Businesses at Salt Lake Community College. Keynote address: Juana Bordas, “The Power of Latino Leadership” Verizon Presents: “Power Your Negocio with Powerful Answers”. Presentation by Michele Ruiz, President and Chief Strategist at Ruiz Strategies. As a business owner you are faced with big challenges, including kee- ping up to date with the latest technology. Verizon believes that big challenges deserve even bigger solutions. This workshop is designed to provide you with the knowledge to help power, connect, and grow your business through mobile technology

Quixote awards sponsor remarks: Wells Fargo Quixote awards ceremony

2:00 p.m. - 5:00 p.m. BUSINESS EXPO RE-OPENS Room: Cross Roads & Great Hall East 5:00 p.m. - 6:00 p.m. Room: Outside Balcony

AFTERHOURS MIXER “CONTACTOS”

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CONVENTION SPEAKERS Juana Bordas President of Mestiza Leadership International & Author Juana emigrated to the U.S. from Nicaragua. Juana was a founder of Denver’s Mi Casa Women’s Center. Today, Mi Casa is recognized as a national model for women’s empowerment. She was founding President of the National Hispana Leadership Institute. Her book Salsa, Soul, and Spirit: Leadership for a Multicultural Age won the International Latino Book Award for best leadership book in 2008. Juana served as advisor to Harvard’s Hispanic Journal on Public Policy, the Kellogg National Fellows Program, as board vice chair of the Greenleaf Center for Servant Leadership. Juana was selected as a Wise Woman Award by the National Center for Women’s Policy Studies and is in the Colorado Women’s Hall of Fame. She is President of Mestiza Leadership International. Her new book The Power of Latino Leadership is being released in May 2013. Mayor Mike Winder West Valley City Mike Winder was elected mayor of West Valley City, Utah’s second largest city, with 76% of the vote in 2009. While mayor, the city has worked to redevelop the Valley Fair Mall, launched the half-billion dollar Fairbourne Station project, secured naming rights for the Maverik Center, and reduced crime, graffiti and code violations. He helped launch the city’s English Language Initiative and Government Transparency Standard. Mayor Winder was elected by his peers to be president of the Utah League of Cities and Towns, and chair of the Salt Lake Valley Conference of Mayors. In 2011, he was named “Best of State” mayor for Utah, recognized in City Weekly’s “Best of Utah”, and was a nominee for the Salt Lake Tribune’s “Utahn of the Year.” Utah Business magazine has listed him as one of Utah’s “Forty Rising Stars Under Forty.” Mayor Ben McAdams Salt Lake County Ben McAdams was sworn into office as Salt Lake County Mayor on Jan. 7, 2013. Mayor McAdams pledged to work collaboratively, across party lines, to find efficiencies in County government and to be open and accountable to citizens. Mayor McAdams is a former Utah State Senator. His legislative record includes strengthening child safety standards and consumer protections, eliminating housing and employment discrimination and increasing funding for mass transit. Mayor McAdams is a corporate finance attorney who practiced law with firms in New York and Salt Lake City. That expertise assisted his strategic relationships involving management issues between 16 municipalities and cities within Salt Lake County.

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CONVENTION SPEAKERS Michele Ruiz President and Chief Strategist at Ruiz Strategies. Michele is President and Chief Strategist at Ruiz Strategies a strategic consulting firm that develops and executes transformational content messaging strategies for world class companies, professional services firms, government entities and C-level executives leveraging the power of social media, new media, traditional media and virtual technologies. Through her personal brand “Michele Ruiz ~ My Life as a Latina Entrepreneur” she focuses on educating, inspiring and empowering entrepreneurs. She also represents Fortune 1000 companies as a brand ambassador. Previously, Michele enjoyed a long career as an award-winning broadcast journalist in Los Angeles as morning anchor for the KTLA Morning News.

Lidia Soto-Harmon CEO, Girl Scout Council of the Nation’s Capital On August 25, 2010, Lidia was appointed CEO for the Girl Scout Council of the Nation’s Capital (GSCNC), after serving as the organization’s Chief Operating Officer. GSCNC is Washington’s preeminent leadership organization for girls, serving over 90,000 members, 64,800 girls ages 5-17. Prior to joining the council Lidia served as Senior Vice President for Community Development for First Book, a national children’s literacy organization dedicated to getting new books into the hands of children from low-income families. She also served as the Deputy Director of the President’s Interagency Council on Women, chaired by Secretary of State Madeleine Albright, at the U.S. Department of State, where she represented the United States at various United Nations’ conferences.

Mayor Marie Lopez-Rogers Avondale, AZ Marie Lopez-Rogers is second vice president of the National League of Cities (NLC), the nation’s oldest and largest organization representing municipal government. She was elected as the 19th mayor of Avondale, Arizona, and the City’s first Latina mayor on January 1, 2006. Mayor Lopez-Rogers was selected by U.S. Secretary of Homeland Security and former Governor of Arizona, Janet Napolitano, to serve on the following Committees: the Governor’s Military Affairs Commission, the Governor’s Arizona Rides Council, and the Governor’s Statewide Youth Development Task Force. Mayor LopezRogers was appointed to serve on the Attorney General’s Latino Community Justice Council. She is a founding member and current president of the Hispanic Leadership Forum providing academic opportunities for rising Hispanic leaders in the community.

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QUIXOTE AWARDS Business Owner of the Year Honors Hispanic/Latino business owners who have distinguished themselves in business by demonstrating initiative and creativity in addressing major challenges in their businesses, who have shown commitment to their employees, and who have achieved outstanding professional accomplishments and support the goals and ideals of the Utah Hispanic Chamber of Commerce. Business Executive of the Year The Business Executive of the Year Award recognizes an executive or professional business manager who demonstrates exceptional success, drive, and leadership, which creates a positive role model for their staff, community and advances the general interest of local business and support the goals and ideals of the Utah Hispanic Chamber of Commerce. Business Woman of the Year Recognizes women who provide invaluable leadership, demonstrate excellence in business, community involvement and inspire others to reach their professional potential for the purpose of invigorating and enhancing the local quality of life and supports the goals and ideals of the Utah Hispanic Chamber of Commerce. Non-profit Organization or Institution of the Year (Government, business, educational, or other) Recognizes organizations which exemplify commitment and support to the Hispanic/Latino community through their organizational practices and community-focused endeavors which significantly enhance the way of life through their efforts, and supports the goals and ideals of the Utah Hispanic Chamber of Commerce. UHCC Member of the Year Recognizes one member of the Utah Hispanic Chamber of Commerce who has demonstrated exemplary commitment, initiative and dedication to further the development of the chamber and Hispanic / Latino business community and supports the goals and ideals of the Utah Hispanic Chamber of Commerce. Large Business of the Year Recognizes companies who have demonstrated leadership in the business community, have made substantial contributions to the quality of life in Utah and embody excellence, not only in their line of business, but through their daily interactions within the community and supports the goals and ideals of the Utah Hispanic Chamber of Commerce.

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