12OCTOBER|17NOVEMBER2013
Diamoci un taglio
An invitation to shave the strongly-scented White Truffle of Alba over traditional dishes - eggs, tajarin pasta, ravioli, beef carpaccio, fondue… - and on chefs specials based on quality ingredients, technical skill, inventiveness, passion. In Italian though, the expression is also a way of voicing a widespread mood: the desire for change and to overcome difficulties.
THE FAIR VENUES
4|5
THE TRUFFLE MARKET and ALBAQUALITÀ | GIACOMO MORRA EXHIBITION
6|7
THE HALL OF TASTE
8|9
folklore PRELUDE TO THE FAIR: EVENTS FROM 14/09 to 6/10
10 | 11 13
weekend 1
14 | 15
weekend 2
16 | 17
weekend 3
18 | 19
weekend 4
20 | 21
weekend 5
22 | 23
weekend 6
24 | 25
DATES IN DECEMBER
26
THE PLACE OF TASTE AND AROMAS | THE DAY OF THE TRUFFLE DOG
28 | 29
EXHIBITIONS
30 | 31
bere il territorio | TRUFFLE OF THE YEAR
32 | 33
AROUND THE AREA | DATES TO REMEMBER
34 | 35
THE FAIR VENUES
P.zza Medford
2
Teatro Sociale G. Busca
3
Cortile e Coro della Maddalena | Museo Civico F. Eusebio
4
Palazzo Mostre e Congressi G. Morra
5
Piazza Pertinace, aka Piazza San Giovanni
6
Piazza Risorgimento, aka Piazza Duomo
7
Via Vittorio Emanuele II, aka Via Maestra or Main Street
10
4
The Hall
V ia O
Chiesa di San Domenico
C. s o
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1
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9
Piazza Falcone
10
Piazza Medford
11
Piazza San Paolo
12
Chiesa di San Giuseppe
V ia
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Piazza Savona
C. s
8
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Fair Office (Ente Fiera Internazionale del Tartufo Bianco d’Alba), Piazza Medford 3 Tourist Office (Ente Turismo Alba Bra Langhe e Roero), Piazza Risorgimento 2
4
83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
THE FAIR VENUES
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11
83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
5
ALBA WHITE TRUFFLE MARKET | ALBAQUALITÀ
SAT|SUN
12OCTOBER|17NOVEMBER Cortile della Maddalena
Alba White Truffle Market - AlbaQualità The Truffle Market is the beating heart of the Fair dedicated to the White Truffle of Alba, the place where you can really get to know the Truffle by submerging yourself into a unique, heady atmosphere. Every Truffle on sale is checked by a Commission before the Market is opened to the public, and the group of experts remains on hand inside the pavilions to act as a consumer information service. In the Market, lots and lots of Truffles sold directly by reliable traders and truffle hunters can be perused, sniffed and touched. The large area housing the Truffle Market will also play host to the stands of the AlbaQualità food and wine show featuring the wines of the Langhe and Roero, the delicacies of the local artisan patisserie, and the cheeses, egg pastas, cured meats and various products which have made our area international. And for all lovers of the great local cooking, a stopover in the food service section inside the Fair pavilions will certainly be something to treasure White Truffles of Alba can be purchased throughout autumn in the town’s specialist stores. 6
83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
Saturday and Sunday: 9.00 - 20.00 Special extra opening: 1st November Admission to the Truffle Market and AlbaQualità: 2€ Groups of more than 30: 1,50€ Under 15s: free Consumer Information service: Associazione per il Centro nazionale Studi Tartufo Alba, Piazza Risorgimento, 2 Monday - Friday: 9.00 - 13.00 | 14.00 - 18.00 For information: www.tuber.it
GIACOMO MORRA “THE TRUFFLE KING” 1889-1963
12OCTOBER|17NOVEMBER Piazza Savona
Giacomo Morra “The Truffle King” (1889-1963) Who dreamed up the Fair in 1928? Giacomo Morra. Who provided Alba with its first modern hotel in the 1900s? Giacomo Morra. Who introduced thousands of tourists to the cuisine and wines of the Langhe and Roero matched with the White Truffle of Alba? Who promoted Truffles throughout the world from the 1950s on by sending specimens to Heads of State and film stars? Alba remembers “the Truffle King” with gratitude by once more putting on the outdoor exhibition conceived and created by Pietro Giovannini and Arturo Buccolo, with the coordination of Pia Cavallo Bressano: on show in the town’s squares will be historic pictures taken by local photographers of this extraordinary figure and his family and times.
83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
7
THE HALL OF TASTE
SAT|SUN
12OCTOBER|17NOVEMBER Palazzo Mostre e Congressi G. Morra
The Hall of Taste Truffles, cuisine, wine: sensory experiences and show cooking. Cookery workshops for youngsters. Wine Tasting Experience® This is the most original tasting you can take part in in the Langhe: every weekend, expert winemakers and sommeliers will lead you on a journey through the variety of local wines and labels, revealing their characteristics and curiosities. During the International Truffle Fair, Wine Tasting Experiences will be hosted in Alba’s Hall of Taste every Saturday (in English) and Sunday (in Italian) at 4 pm: you will be able to taste Barolo DOCG, Barbaresco DOCG and many of the other premium products making up the extraordinary winegrowing heritage of the Langhe and Roero. Each tasting will last one hour. Booking required. Cost of tasting per person: 20 € Wine Tasting Experience® is organized by the Strada del Barolo and Grandi vini di Langa in association with Consorzio di Tutela Barolo Barbaresco. By reservation only | For information: www.winetastingexperience.it | www.stradadelbarolo.it | tasting@stradadelbarolo.it | +39 0173 22 09 43
8
83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
THE HALL OF TASTE
Foodies Moments
buy your ticket on
A journey in the company of chefs and Regional Enotecas giving the chance to taste, glean information, listen to their stories and ask questions. Designed for anyone who would love to find out more about our premium local produce, its origins and how to cook it. Saturday after Saturday a local cookery theme will be matched with a great wine from the Langhe and Roero: egg pastas, Piedmontese meat, traditional salted fish, the PDO cheeses of Piedmont, sweets. By reservation only | For information: + 39 0173 36 10 51 | info@fieradeltartufo.org
Foodies Moments Junior Hands on Free cookery courses for children (3 14 years of age), getting kids involved in discovering local products, understanding the importance of a healthy diet, appreciating food and taking an interest in its preparation through hands-on experience. For information: + 39 0173 36 10 51 | info@fieradeltartufo.org
Sensory Analysis of the Truffle A heady, intense aroma, a unique and extraordinarily rich scent, as well as a great allure and an aura of mystery. This is the Tuber magnatum Pico, better known as the White Truffle of Alba, the most highly-prized of fungi. Scientifically-speaking the truffle is an underground mushroom, but for the nose of the gourmet it is above-all a peerless aroma. How do you go about choosing a truffle though? What’s the best way to appreciate them? How should they be kept? And how should you eat them? An expert in Sensory Analysis from OIAT (the International Truffle Tasters Association) will reveal all the secrets through not-to-be-missed sensory and smell tests. This mini truffle tasters course will provide basic information on mycology and the tools required for a correct approach to a considered tasting of the truffle. By reservation only | For information: Associazione Centro nazionale Studi Tartufo | +39 0173 22 81 90 | info@tuber.it www.tuber.it 83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
9
folklore
SUN
6OCTOBER Piazza Medford
Donkey Palio On the first Sunday in October the nine districts of Alba compete in a donkey race for a silk cloth - the Palio - painted this year by Paolo Galetto. The Palio race is preceded by a grand procession through the streets of the town with a cast of more than a thousand, including noblewomen, knights, soldiers, commoners and peasants, amidst blasting trumpets, rolling drums, standards and flags. When they enter the arena in piazza Osvaldo Cagnasso, each district acts out a historic episode relating to the Middle Ages: battles, sieges, acts of banditry, marriages, religious festivals, alliances. The race itself is made up of two heats and a final, while the draw for the donkeys takes place in the morning in piazza Risorgimento. Allocation of the donkeys to the town’s Mediaeval procession Donkey Palio districts Piazza Risorgimento 10.00 Town centre 14.30 Piazza Medford 16.30
10
83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
Get your ticket on
Prices not including online booking fee: Standing 6€ Numbered seat in stand 28€ Reduced price numbered seat*18€ Unnumbered seat15€ Reduced price unnumbered seat*10€ *Reduction for children up to 6
folklore
SAT
28SEPTEMBER
Investiture of the Podesta
Piazza Risorgimento
21.00
The Town Hall is dressed up as in olden times, with a cast in period costume and plenty of thrills to reenact the mediaeval ceremony of the Investiture of the Chief Magistrate who acted as governor.
SAT
SUN
19OCTOBER Town Centre
20OCTOBER from 18.00
The Truffle Bacchanal
Town Centre
from 10.00 to 20.00
Mediaeval Fair
Saturday 19 and Sunday 20 October see the return of the Truffle Bacchanal and the Mediaeval Fair, two appointments packed with appeal and tradition. The town presents itself once more in its splendid mediaeval guise, with visitors welcomed by torchlight to enjoy the music, flavours and aromas of days gone by. There will be no lack of traditional dishes to taste while figures in period costume animate the town, taking you back in time. 83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
11
The king of fungi, buried treasure, a diamond in the kitchen... There’s no lack of expressions - some hyperbolic - to define the truffle. Though this fruit of the earth may have a somewhat unassuming appearance, it can lay claim to extraordinary evocative and gastronomic qualities, and is surrounded by an aura of mystery that has contributed to its legendary status. This book outlines the history and geography of the various types of Tuber, describes their habitats and properties, shows how to recognize and select them, and gives ideas on where to buy them, and how to clean them, preserve them, and use them in the kitchen. The work is rounded off by a series of itineraries in the land of the most highly-prized of Truffles, the White of Alba, plus a section given over to classic and innovative recipes.
Size 13x21 cm
Pages 160
Price 12â‚Ź
Prelude to
Events from 14sePtembER to 6oCtobeR
14/09 Cortile della Maddalena
SUN
28/09 21.00
La Bela Trifolera Beauty contest.
6/10
Piazza Risorgimento
21.00
Investiture of the Podesta Details on page 11
Teatro Sociale G. Busca
Marathon Reading of Fenoglio
Town Centre
14.00 | 20.00
Wine Festival
Tasting of wines from the Langhe and Roero. + 39 0173 36 46 31 | www.gowinet.it
21/09 Piazza Risorgimento
15.00
The Time Identity for Gallizio Details on page 31
Piazza Risorgimento
16.00
Flags for a friend Flag-throwing display.
Market of products made in prison.
11.00
Alba Music Festival
29/09
18.00
10.00 | 19.00
Chiesa S. Giuseppe
SUN
20/09
Piazza Pertinace
Vale la Pena!
+39 0173 36 24 08 www.albamusicfestival.com
Piazza Risorgimento
10.00
Allocation of the donkeys to the districts Town Centre
from 14.30
Museo Civico F. Eusebio 15.00 - 16.30 - 18.00
Mediaeval procession
The wine of the ancients
Piazza Medford
Commented tastings and tours taking in the most important exhibits on the history of drinking. www.ambientecultura.it
SAT|SUN
5|6/10
Bocciodromo Albese 14.00 | 23.00
xxvii International “Truffle Fair” Bocce Competition
16.30
Donkey Palio Details on page 10
In the streets and squares
Street Market* Earth Market* Farmers’ Market * On Saturday morning too.
Piazza San Paolo
Antiques Fair
3rd U. Granaglia Memorial
Events from 14 SEPTEMBER to 6 OCTOBER
13
weekend
12|13OCTOBER
Palazzo Mostre e Congressi
The Hall of Taste
EXHIBITIONS
Truffles, cuisine, wine: sensory experiences and show cooking. Cookery workshops for children. Details on pages 8-9
Piazza Savona
Cortile della Maddalena
Details on page 7
White Truffle Market | AlbaQualità Details on page 6
In the streets and squares
Street Market Earth Market Farmers’ Market* * Sunday only.
Guided tour
Giacomo Morra “The Truffle King” (1889-1963)
Coro della Maddalena
Ellsworth Kelly Details on page 30
Chiesa S. Giuseppe
TartufArte Details on page 30
Chiesa S. Domenico 11.00 | 18.00
Subterranean Alba
Casule Details on page 31
Discover the town’s roots underground in the company of a professional archaeologist. www.ambientecultura.it
14
83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
WED
9
Ristorante Cortiletto d’Alba 20.00
Invitation to dinner... in the dark A dinner served completely in the dark to help rediscover the other senses. + 39 0173 36 60 05 info@cortilettodalba.com Cost per person 40€
THU
10
Piazza Prunotto
Cattle show
8.00 | 13.00
FRI
SUN
11
Teatro Sociale G. Busca
SAT|SUN
13 17.30
Town Centre
12|13 10.00 | 19.00
Inauguration of the 83rd International White Truffle of Alba Fair
Albaromatica
SAT
Cortile della Maddalena 9.00 | 19.00
www.turismoinlanga.it
15.30
Organized by the “G. Camisola” mycology group of Asti.
Historic fistball match in costume
Piazza Rossetti
Piazza San Paolo
A cura del CLAMS.
Vintage car concours d’elegance
Organized by CLAMS
16.00
16.00
Wine Tasting Experience® Saturday in English | Sunday in Italian. The crus of Barolo. www.fieradeltartufo.org
Display of fresh mushrooms
12
Piazza Risorgimento
A fair presenting aromatic and medicinal herbs and spices and their various aspects and uses.
Hall of Taste
Piazza San Paolo
9.00 | 20.00
Arts & crafts market...
9.00 | 11.00
Vintage car show Chiesa S. Giuseppe
11.00
Alba Music Festival +39 0173 36 24 08 www.albamusicfestival.com
WEEKEND 1 | 12 . 13 oCtobER
15
weekend
19|20OCTOBER
Palazzo Mostre e Congressi
The Hall of Taste
EXHIBITIONS
Truffles, cuisine, wine: sensory experiences and show cooking. Cookery workshops for children. Details on pages 8-9
Piazza Savona
Cortile della Maddalena
Details on page 7
White Truffle Market | AlbaQualità
Giacomo Morra “The Truffle King” (1889-1963) Coro della Maddalena
Ellsworth Kelly Details on page 30
Details on page 6
Chiesa S. Giuseppe
Piazze e vie della città
Street Market Earth Market Farmers’ Market* * Sunday only.
Guided tour
11.00 | 18.00
Subterranean Alba Discover the town’s roots underground in the company of a professional archaeologist. www.ambientecultura.it
16
TartufArte Details on page 30
Museo Civico F. Eusebio
Federico Eusebio and Archaeology in Alba Details on page 31
Chiesa S. Domenico
Casule Details on page 31
83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
FRI
18
Town Centre
Open Alba
17.00 | 20.00
Food, wine & music. Free tastings, music and encounters with producers in association with stores and ‘Associazione Commercianti Albesi’, the local traders association.
SAT
SUN
19
Town Centre
The Truffle Bacchanal
20
20.30 | 24.00
The town is decked out magnificently mediaeval-style. Visitors are welcomed to a torchlit town centre with the flavours and aromas of days gone by. Details on page 11
SAT|SUN
Town Centre
19|20 10.00 | 19.00
Mediaeval Fair
The Middle Ages come back to life: customs, songs, cries, costumes, good food and wine, and the chance to sample the wines and dishes of the Langhe and Roero. Details on page 11
Hall of Taste
16.00
Wine Tasting Experience速 Saturday in English | Sunday in Italian. The crus of Barbaresco. www.fieradeltartufo.org
Piazza San Paolo
9.00 | 20.00
Arts & crafts market...
WEEKEND 2 | 19 . 20 oCtobeR
17
weekend
26|27October
Palazzo Mostre e Congressi
The Hall of Taste
EXHIBITIONS
Truffles, cuisine, wine: sensory experiences and show cooking. Cookery workshops for children. Details on pages 8-9
Piazza Savona
Cortile della Maddalena
Details on page 7
White Truffle Market | AlbaQualità
Giacomo Morra “The Truffle King” (1889-1963) Coro della Maddalena
Ellsworth Kelly Details on page 30
Details on page 6
Chiesa S. Giuseppe
Piazze e vie della città
Street Market Earth Market Farmers’ Market* * Sunday only.
Guided tour
11.00 | 18.00
Subterranean Alba Discover the town’s roots underground in the company of a professional archaeologist. www.ambientecultura.it
18
TartufArte
WED
23
Antico Caffè Calissano
A dinner served completely in the dark to help rediscover the other senses. + 39 0173 36 13 94 Cost per person 45€
FRI
Details on page 30
25
Museo Civico F. Eusebio
Town Centre
Federico Eusebio and Archaeology in Alba
Open Alba
Details on page 31
Chiesa S. Domenico
Casule Details on page 31
83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
20.00
Invitation to dinner... in the dark
17.00 | 20.00
Food, wine & music. Free tastings, music and encounters with producers in association with stores and ‘Associazione Commercianti Albesi’, the local traders association.
SAT
SUN
26
Fondazione Ferrero
27 9.00 | 13.00
The “Maestros” of “Bere il Territorio” encounter the Truffle Fair Details on page 32
Piazza Risorgimento
SAT|SUN
18.30
Tasting of Piedmontese meat and Langa bread
Parco Tanaro
26|27 10.00
The Day of the Truffle Dog
Ceramics and Glass Details on page 27
Details on page 29
Chiesa S. Giuseppe
Hall of Taste 11.00
Alba Music Festival +39 0173 36 24 08 www.albamusicfestival.com
Piazza Risorgimento
11.00
Tasting of Piedmontese meat and Langa bread Piazza Risorgimento
Piazza Falcone
16.00
Wine Tasting Experience® Saturday in English | Sunday in Italian. The taste of the hills. www.fieradeltartufo.org
15.00
Flag Festival
Flag-throwers festival
Piazza San Paolo
Antiques market WEEKEND 3 | 26 . 27 oCtobeR
19
weekend
1|2|3NOVEMBER
Palazzo Mostre e Congressi
The Hall of Taste
EXHIBITIONS
Truffles, cuisine, wine: sensory experiences and show cooking. Cookery workshops for children. Details on pages 8-9
Piazza Savona
Cortile della Maddalena
Details on page 7
White Truffle Market | AlbaQualità Details on page 6
Guided tour
Giacomo Morra “The Truffle King” (1889-1963) Museo Civico F. Eusebio
Federico Eusebio and Archaeology in Alba Details on page 31
11.00 | 18.00
Subterranean Alba Discover the town’s roots underground in the company of a professional archaeologist. www.ambientecultura.it
20
83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
SUN
FRI|SAT|SUN
3
Town Centre
1|2|3 10.00 | 19.00
Langhe and Roero in Piazza
A major gastronomic event providing the opportunity to sample the signature products representing the local area and the province of Cuneo, and to explore a land of great cultural interest. For information: +39 0173 36 46 31 www.gowinet.it
11.00
Piazza Risorgimento 10.00 | 18.00
Alba Music Festival
Chiesa S. Giuseppe
The Best Hazelnut in the World
+39 0173 36 24 08 www.albamusicfestival.com
Details on page 28
Museo Civico F. Eusebio 15.00 - 16.30 - 18.00
Piazza Falcone
The Wine of the ancients
Details on page 27
Ceramics and Glass
Commented tastings and tours taking in the most important exhibits on the history of drink.
www.ambientecultura.it info@ambientecultura.it
SAT|SUN
2|3
Hall of Taste
16.00
Wine Tasting Experience速 Saturday in English | Sunday in Italian. The crus of Barolo. www.fieradeltartufo.org
WEEKEND 4 | 1 . 2 . 3 NOVEMBER
21
weekend
9|10NOVEMBER
Palazzo Mostre e Congressi
The Hall of Taste
MOSTRE
Truffles, cuisine, wine: sensory experiences and show cooking. Cookery workshops for children. Details on pages 8-9
Piazza Savona
Cortile della Maddalena
Details on page 7
White Truffle Market | AlbaQualità Details on page 6
Guided tour
Giacomo Morra “The Truffle King” (1889-1963) Museo Civico F. Eusebio
Federico Eusebio and Archaeology in Alba Details on page 31
11.00 | 18.00
Subterranean Alba Discover the town’s roots underground in the company of a professional archaeologist. www.ambientecultura.it
22
83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
WED
6
Ristorante Enoclub
20.00
Invitation to dinner... in the dark A dinner served completely in the dark to help rediscover the other senses. + 39 0173 33 994 info@caffeumberto.com Cost per person 45€
THU
SUN
7
Chiesa San Domenico
SAT|SUN
10 20.30
IX Review of the Choirs of the Langhe and Roero
Chiesa S. Giuseppe
9|10 11.00
Alba Music Festival +39 0173 36 24 08 www.albamusicfestival.com
Piazza Risorgimento 10.00 | 18.00
The Chocolate of the artisan pastry-chefs of the Province of Cuneo and the fine grappas of the Piedmont Grappa Institute Details on page 28
Hall of Taste
16.00
Wine Tasting Experience速 Saturday in English | Sunday in Italian. The crus of Barbaresco. www.fieradeltartufo.org
WEEKEND 5 | 9 . 10 NOVEMBEr
23
weekend
16|17NOVEMBER
Palazzo Mostre e Congressi
The Hall of Taste
MOSTRE
Truffles, cuisine, wine: sensory experiences and show cooking. Cookery workshops for children. Details on pages 8-9
Piazza Savona
Cortile della Maddalena
Details on page 7
White Truffle Market | AlbaQualità Details on page 6
Guided tour
Giacomo Morra “The Truffle King” (1889-1963) Museo Civico F. Eusebio
Federico Eusebio and Archaeology in Alba Details on page 31
11.00 | 18.00
Subterranean Alba Discover the town’s roots underground in the company of a professional archaeologist. www.ambientecultura.it
24
83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
THU
SAT|SUN
14|21|28 Chiesa San Domenico
16|17 20.30
IX Review of the Choirs of the Langhe and Roero
Piazza Risorgimento 10.00 | 18.00
Piedmontese cheese and the fine wines of Vinum Details on page 28
Hall of Taste
16.00
Wine Tasting Experience速 Saturday in English | Sunday in Italian. The taste of the hills. www.fieradeltartufo.org
WEEKEND 6 | 16 . 17 NOVEMBER
25
in
DEcembER
White (truffle) at Christmas too
An invitation from the restaurants of the Langhe, Monferrato and Roero for an exclusive dinner scented with the White Truffle of Alba.
Nativity nights Surrealist living nativity scene in episodes. www.nottidellanativita.it
www.tartufoevino.it + 39 0173 36 25 62
26
83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
SUN
1/01
Chiesa di San Domenico
New Year’s Eve Concert
CERAMICSandGLASS craftsmanship in the Province of Cuneo
Saturday 26 and Sunday 27 October Friday 1, Saturday 2 and Sunday 3 November Piazza Falcone The International White Truffle of Alba Fair hosts a prestigious showcase for quality ceramics and glass craftsmanship and for the artisans who produce it with great skill
THE PLACE OF TASTE AND AROMAS
NOVEMBER Piazza Risorgimento
10.00 | 18.00
The Place of Taste and Aromas Three events for getting to know more about three typical local products: hazelnuts, chocolate and cheese paired with Moscato d’Asti DOCG, grappa and the great wines of VINUM.
FRI|SAT|SUN
1|2|3 The Best Hazelnut in the World
The unique properties and tasting qualities of the PGI Piemonte hazelnut paired with Moscato d’Asti DOCG.
SAT|SUN
9|10 The Chocolate of the artisan pastry-chefs of the Province of Cuneo and the fine grappas of the Piedmont Grappa Institute
Chocolate sculptures created “live” and tasted paired with the prized grappas of the Piedmont Grappa Institute.
SAT|SUN
16|17 The PDO Cheeses of Piedmont and the fine Wines of Vinum
The PDO cheeses of Piedmont and their various flavours (in association with the Cheese-Tasting Organization ONAF), paired with the great wines of VINUM. 28
83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
The Day of the Truffle Dog
SUN
27OCTOBER
For information: www.fieradeltartufo.org
Piazza Medford
10.00
The Day of the Truffle Dog The truffle dog’s tireless dedication is celebrated each year with an international fair. The dog may be seen as playing a supporting role in the truffle hunt, but it is actually without doubt the real architect of this piece of magic. It matters little whether the dog has a pedigree or not: sniffing out the precious tuber is a natural talent, and we want to pay our respects. The day will see the Final of the “Truffle-hunt in the ring” dog trials, where the enterprise of the dog and its legendary symbiosis with its master - the trifolao or truffle-hunter - will be on display. The trials are the final in a series of events being held in Roddino (CN) - 27 July, Neive (CN) - 1 September and Sommariva Perno (CN) - 22 September. On the same day it will be possible to experience the hunt itself first-hand with the trained dogs of Roddi’s Truffle Dog University. The University’s professional trainers will also be on hand to test the aptitude of your dog for the search. Why not give it a go? The talent may be waiting to be revealed in the humblest of mongrels, as well as the most petulant of poodles! An ideal day out for children who can try their hand at being a truffle-hunter, and see the dogs at work.
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EXHIBITIONS
FRI|SAT|SUN
14sePtembeR|27OCTOBER Coro della Maddalena
Ellsworth Kelly
Friday: 14.30 | 18.30 Saturday: 10.00 | 18.00 Sunday: 10.00 | 17.00 Admission free Inauguration Saturday 14 September 12.00
Ellsworth Kelly is an American painter and sculptor who was among the first and best-known exponents of Hard Edge Painting and Minimalism. A true icon of contemporary art, Kelly creates his own personal visual vocabulary by observing the surrounding space, inviting you to go beyond the surface to observe shapes and their intrinsic relations. For the second year running, in association with the Town Hall the Ceretto family presents a significant artistic event housed in the Coro della Maddalena.
WED/SUN
4|27OCTOBER Chiesa di San Giuseppe
TartufArte
From Wednesday to Sunday: 15.00 | 19.00 Admission free Inauguration Saturday 5 October 17.30
Paintings“ in the footsteps� of the truffle-hunters. Curated by Fabio Carisio. Organized by Centro culturale San Giuseppe Onlus / Art&Wine Club
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83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
EXHIBITIONS
21sePtembeR Piazza Risorgimento
15.00
The Time Identity for Gallizio di Enzo Mastrangelo Situationist art day: people’s identity portrayed on canvas in one stroke.
28sePtembeR|20OCTOBER Chiesa di San Domenico
Casule
From Tuesday to Friday: 15.30 | 18.30 Saturday and Sunday: 10.00 | 12.30 15.30 | 18.30 Mondays closed Admission free Inauguration Saturday 28 September 18.30
Aganahuei - art, graphics, design, architecture - celebrating the tenth anniversary of the installation of Bruno Sacchetto’s work “CROCE” (Cross), presents: “CASULE” six altar cloths inspired by “CROCE”.
18OCtobeR|SPRING2014 Museo Civico F. Eusebio
From Tuesday to Friday: 15.00 | 18.00 Saturday and Sunday: 9.00 | 20.00 Monday closed Admission free
Diary of a buried city. Federico Eusebio and Archaeology in Alba
Exhibition dedicated to the founder of the Town Museum, a pioneer of archaeology in Alba and the surrounding area, and to those who preceded and continued his work. 83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
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bere il territorio
SAT
26OCTOBER Fondazione Ferrero
9.00 | 13.00
The “Maestros” of “Bere il Territorio” encounter the Truffle Fair “Bere il territorio” (Drink the territory) is the title of the national writing competition which has been sponsored for more than 12 editions by the Go Wine association. It sets out to promote a positive culture around the consumption of quality wine, and is aimed above-all at the younger generations with general sections and special prizes. For over 10 years, an award has been made during the prize-giving ceremony to a “Maestro”, or mentor. In other words, major figures in Italian culture who can be a focal point for younger people, or testify to a particular relationship with the identity of the places and material civilization that distinguish them from others. Over the years the award has been presented to Luigi Meneghello (recently passed away), Niccolò Ammaniti, Claudio Magris, Lorenzo Mondo and Gianmaria Testa, Sebastiano Vassalli, Dacia Maraini, Alberto Arbasino, Enzo Bettiza, Franco Loi and Francesco Guccini. During the 2013 edition of the Truffle Fair, the “Maestros” will meet up together in Alba for an extraordinary day of culture and taste. For information: + 39 0173 36 46 31 | www.gowinet.it
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83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
THE TRUFFLE OF THE YEAR
The Truffle of the year In the 1930s Giacomo Morra - the original promoter of Alba’s Truffle Fair - invented the tradition of sending the finest specimen each year to an illustrious personality from the worlds of politics, sport and entertainment. Among the recipients were Rita Hayworth, Marilyn Monroe and Winston Churchill. During the decade running from 1958 to 1968, another legendary truffle trader, Roberto Ponzio, also sent splendid truffles to leading figures, including Queen Elisabeth and President Charles De Gaulle. More recent editions have seen many celebrities visit the town in person to collect the “Truffle of the year”. They include Luciano Pavarotti, Prince Albert of Monaco, Gérard Depardieu, Sophia Loren, Alain Delon, Marcello Lippi, Sergio Marchionne, Francis Ford Coppola, the actress Penelope Cruz, and last year CLAUDIA CARDINALE (photo).
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AROUND THE AREA
sePtembeR
oCtobeR
Literary walks the places of Beppe Fenoglio
Walks in the vineyards 6
Serralunga | Castiglion Falletto
1
13
La Morra | Verduno
San Bendetto Belbo
The location of Placido’s village store
8
Castino
Amidst vineyards and castles Gentle hills, old vineyards
20
Barolo | Monforte
The hills of Agostino
The hills of Barolo wine
15
27
Santo Stefano Belbo
Pavese and Fenoglio
20
Alba
Marathon reading preview
22
Alba
A private question
29
Castino
On the trail of Johnny the partisan 34
SUN
Diano d’Alba | Grinzane Cavour
The prime sorì sites of Dolcetto wine For information: TERRE ALTE +39 333 46 63 388 | www.terrealte.cn.it
DAILY TOURS: WINES, TRUFFLES, CASTLES AND WINES Every Saturday and Sunday throughout the year, coach tours with tourist guides in Italian and English. Departures from Turin and Alba.
VIC: Very Important Customers Tour Operator www.tourinpiemonte.it / +39 0173 22 32 50
83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR
DATES TO REMEMBER
TASTE SENSATIONS
beyond flavour
15th National Chesnut Fair Cuneo 17-20 oCtober 2013
FRI|SAT|SUN
25|26|27APRIL2014
83rd INTERNATIONAL WHITE TRUFFLE OF ALBA FAIR Alba 12 OCTOBER 17 november 2013
TUE|FRI|SAT|SUN
1|2|3|4maY2014
38th VINUM National Wine Fair For information: Ente Fiera Internazionale del Tartufo Bianco d’Alba - Piazza Medford 3 - Alba + 39 0173 36 10 51 - info@vinumalba.com - www.vinumalba.com
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HOW TO GET HERE
svizzera
LOMBARDIA
VALLE D’AOSTA
FRANCIA
M alpensa
Milano
Caselle
Torino
L evaldigi
Asti
Alessandria
ALBA Cuneo
Genova Savona
BY MOTORWAY A6 Torino-Savona | Marene-Cherasco exit A21 Torino-Piacenza | Asti Est exit - A33 Asti-Cuneo | Alba exit BY TRAIN www.ferroviedellostato.it BY AIR • Cuneo Levaldigi - 50 Km • Torino Caselle - 90 Km • Genova - 150 Km • Milano Linate - 170 Km • Milano Malpensa - 180 Km
Cover image and graphic layout: UP, Roddi Photos: Stefania Spadoni, Mauro Rosso, Clic Foto, Giordano Berti - Archivio Storico del Tartufo Translations: English Studio, Alba Printing: L’Artigiana, Alba
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For information Ente Fiera Internazionale del Tartufo Bianco d’Alba Giostra delle Cento Torri Alba (CN), Piazza Medford, 3 Tel + 39 0173 36 10 51 info@fieradeltartufo.org - www.fieradeltartufo.org
@albatruffle #albatruffle
tartufobiancoalba
Ente Turismo Alba Bra Langhe e Roero Alba (CN), Piazza Risorgimento, 2 Tel + 39 0173 35 833 info@langheroero.it - www.langheroero.it
Bookings
Consorzio Turistico Langhe Monferrato Roero Alba (CN), Piazza Risorgimento, 2 Tel + 39 0173 36 25 62 www.turismodoc.it
Wine cellar tour bookings Piemonte on Wine Alba (CN), Piazza Risorgimento, 2 Tel + 39 0173 0173 63 50 13 www.piemonteonwine.it
A fair for all Sportabili Alba (CN), via Armando Diaz, 4/a Tel + 39 334 10 77 250 www.sportabili.org
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