15. PRODUCTS AND SERVICES FOR PARTNERS 15.1. PRODUCT PLACEMENT If you are interested in product placement, do not hesitate to send your products and associated specification sheets to the UTMB® before the end of March. UTMB GROUP, A l’attention de Violette Pollet 31 rue du Lyret 74400 Chamonix-Mont-Blanc We will be using them throughout the year.
15.2 PROMOTION OF PARTNER PRODUCTS AND SERVICES OFFICIAL LICENSED PRODUCTS AND SERVICES The UTMB® Mont-Blanc promotes official products and/or services under the UTMB® Mont-Blanc License. The promotion will not be carried out according to a standard model, as it will be integrated in the runner's experience (on & offline customer path). At the beginning of the year, the UTMB® Mont-Blanc will share with each Licensee its recommendation regarding the promotion plan for the official licensed product/ service. In order to maximize efficiency, each Licensee is requested to send to the UTMB® Mont-Blanc organization the official information & elements that may be used: names, logos, photos, product descriptions, benefits, product release calendar, targets... Possible promotional elements for official products/services under the UTMB® Mont-Blanc License (including but not limited to): • Products/services promotion during the online registration process • Emails promoting products/services • Products/services placement in the official contents • Products/services promotion during virtual challenges • Products/official services area in our eShop/website • Products/services promotion during the official editions of the UTMB® Mont-Blanc Etc.
UNLICENSED PRODUCTS AND SERVICES • • •
OCCASIONAL WEB COMMUNICATION
Possible extension for products or services for unlicensed UTMB® MontBlanc partners through the attribution of the "UTMB® Required & Approved" logo May only be used for 1 year & must be compliant with the guidelines Year 2: either stop using the "UTMB® Required & Approved" logo, or purchase a License Agreement
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