Vicky Chao
ABOUT THE COMPANY * The name of the company is INFINITE and it was founded by Vicky Chao, who is from Taiwan and has a master degree in LCF.Vicky is also the buyer of her own company.
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* INSPIRATION: URBAN OUTFITTERS TOPSHOP * FABRIC: The fabric is all made in Taiwan, including
textile, leather, etc. * The collection starts from the necessity in Taiwan to have a collection for: •urban women •between 18 to 30 •fashionable and hippy
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* The idea is to create a perfect look for each young woman who thinks her life is infinite and wants to show her personality by
Vicky Chao
WHO ARE THE CUSTMOERS ? URBAN WOMAN!
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AGE: 18+/30!
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*Fashionable!
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*Unique! *Hippy
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*Street Style!
BUSINESS PLAN 1st
* I will start the business with my friend, who is a fashion designer. I am
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responsible for marketing and she is responsible for designing clothes for our own shop. Profit: Me 60 % My friend 40 %
* The fabric we use is all made in Taiwan.
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* We’ll have facebook fanpage, instagram and official website ( online shop)
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* The model of INFINITE is also my friend, who has modeling experience.
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2nd
IN 3 YEARS
! * We’ll open our first store in Taipei, Taiwan. ! * Get more designers’ clothes into INFINITE. ! * Start to sell accessories to make more money. ! * Open more stores(maybe 2) in Taipei in different area. * Tie in celebrities in Taiwan ! !
3rd In 5 years !
*Open other stores in different cities in Taiwan such as Taichung and Kaohsiung.
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* Have advertisement in Vogue Taiwan.
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Last In 8~10 years !
* Open stores overseas (starts with Asia Countries)
WHERE YOU CAN BUY ? LOCATIONS
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1st : Taipei
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2nd : Taichung
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3rd : Kaohsiung
STORE
STORE
STORE
STORE
SPRING/SUMMER COLLECTION 2014
Beanie! £5 T-Shirt! £12
Jacket! £30
Boots! £20
SPRING/SUMMER COLLECTION 2014
Dress! £20
Peep Toe Boots! £40
AUTUMN/WINTER COLLECTION 2014 Knitwear £23
Skinny Jeans £35
Shoes £15
AUTUMN/WINTER COLLECTION 2014
Parka £80
Shoes £25
ACCESORIES