Virginia Craft Beer by Virginia Craft Beer

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publisher’s NOTE This time of year is like the holiday season since August has been designated as Craft Beer Month in Virginia. The occasion is especially noteworthy this year as we celebrate the 10th anniversary of the Virginia Craft Brewers Guild. Had it not been for the foresight of a small number of manufacturing breweries and brewpubs a decade ago who sought to organize and engage the General Assembly, the craft beer renaissance in Virginia may not have occurred. In this issue of the magazine, we discuss the Guild’s success stories and future goals with founding member Bill Butcher of Port City Brewing Company, founding Guild CEO Brett Vassey, and 2020-21 Guild Chairwoman Janell Zurschmeide of Dirt Farm Brewing Company. As the craft beer industry has evolved at near warp speed in just 10 years, we’ve witnessed beer recipes go from largely traditional ales to complex concoctions with every imaginable ingredient experimented with; from bigger is better to small and neighborhood focused. West Coast, heavily hopped IPAs emerged as the most popular style and then — boom — juicy, New England IPAs seemed to conquer the taste buds. And certainly, sours saw their moment of fame. Interestingly, straight-up pilsners and lagers — the very beer styles of the giant brands — gained traction in the craft beer scene as low carb, low ABV, and low calorie liquids, too, came into vogue with an increasing health conscious clientele. Certainly, there is room for all in the wide wild world of craft beer where innovation and the ability to quickly pivot are survival skills. And to keep things interesting for brewers and brewery fans alike, new flavors of the week continue to roll out in colorful, creative packaging thanks to the popularity of labels that can be wrapped around 16-oz cans. Speaking of interesting, the experience of visiting a brewery has evolved to include more use of outdoor spaces, games, events, and as you’ll read in this issue, a place to rest your head and stay overnight. Virginia’s craft beer industry led the Commonwealth through the darkest days of the pandemic and successfully out the other end. That’s worth celebrating. Cheers, Jeff Maisey Publisher/Editor - 4 - AUGUST 2021

PUBLISHER/EDITOR Jeff Maisey jeffmaisey@yahoo.com ADVERTISING/MARKETING Jennifer McDonald Brian Koski CREATIVE DIRECTOR Brenda Mihalko CONTRIBUTING WRITERS Diane Catanzaro Michael T. Jarvis Chris Jones Annie Tobey Jennifer Waldera WEBMASTER Giorgio Valentini Copyright 2021 Ghent Media, Inc. Virginia Craft Beer Magazine is published bi-monthly by Ghent Media, Inc. PO Box 11147 Norfolk, VA 23517 For editorial inquiries: 757.237.2762 For advertising inquiries: 757.403.5852 jennifer.mcdonald@hotmail.com To subscribe: A one year subscription (6 issues) is $30. Make check payable to Virginia Craft Beer Magazine and send to: PO Box 11147 Norfolk, VA 23517 Please note if you would like to start with the current or upcoming issue.

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New Realm Design Awards BY STAFF

ew Realm Brewing Company recently won gold medals at the Craft Beer Marketing Awards presentation. The Virginia Beach brewery won in the Best Bottle Design (7-21oz) category for its Wooded Reserve Doomsday Hound Russian Imperial Stout illustrated label and the colorful El Juicycabra Double IPA wrap-around won for Best Can Design (16-20oz). The labels are the work of New Realm artist and brand manager Erik Leach. Other categories this year included Best Can Design/Pandemic Related, Best Can or Bottle Design/Human Rights, Best Merchandise Design/Sustainable or Innovative, Best Website Design, and Best Logo Design/Use of Icon or Mascot. The Craft Beer Marketing Awards were created to recognize the best marketing and branding efforts worldwide across the beer industry.

Official Beer of JMU James Madison University has an official craft beer. Proud & True Dukes Lager is being produced by Harrisonburg’s award-winning Brothers Craft Brewing. The 4.9% ABV lager, inspired by the creation of Virginia Tech’s Fightin’ Hokies Lager (a collaboration between Hardywood Park and Tech’s College of Agriculture & Life Sciences program), is an officially licensed product of JMU. It’s packaged in six-pack bottled. The cardboard packaging features the school’s purple and gold colors and a crest with the Dukes’ crown. Sales of the beer will benefit the JMU Foundation. - 6 - AUGUST 2021

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In celebration of its 25th anniversary, Stone Brewing is unveiling one monster of an IPA — a Triple IPA loaded with 10 hop varieties and weighing in at 12.5% ABV. Triple IPA is scheduled to be released in August and is packaged with a silver label — yes, for the silver anniversary. Get it in 12-oz sixpack cans, 22-oz bottles and on draft. An official All Day Celebration is planned for September 17 at the Richmond brewery location.

photo courtesy Hardywood Park

Stone Brewing Turns 25

Hardywood RVA

Speaking of Hardywood Park, the Richmond brewery has completed its reimagined original site at 2410 Ownby Lane to feature Hardywood Pizza Kitchen with NYC-style pizza dough under the expertise of chefs Joe Sparatta and Dave Draper. In addition to food, Hardywood has transformed its parking lot as a beer garden with enhanced outdoor seating and a permanent stage for live entertainment.

Fun Fact

Did you know every batch of Alewerks Brewing Company’s award-winning Lover’s Greed results from three years of red wine barrel aging? Each batch is uniquely delicious as brewmaster Geoff Logan carefully blends only the best for the special wild ale. Since debuting in 2014, the recent limited release (get yours now) is only the fourth version.Wild and rare.

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Virginia Craft Brewers Guild CEO Brett Vassey in 2020

The Guild Turns 10 By Jeff Maisey

his year marks the 10th anniversary of the Virginia Craft Brewers Guild’s formation. All of its original mission objectives have largely been accomplished, and certainly there is much to celebrate as we look back and peer into the future. I recently reached out to Brett Vassey (CEO, Virginia Craft Brewers Guild), Janell Zurschmeide (2020-21 Guild Chairwoman and Dirt Farm Brewing owner), and Bill Butcher (a founding Guild member and owner of Port City Brewing Company) to share their perspectives on the Virginia Craft Brewers Guild. Here’s an excerpt. - 10 - AUGUST 2021

Can you share your memories on how the Virginia Craft Brewers Guild got its start? Brett Vassey: In July 2010 we began to see the growth of craft beer. Brian McNelis (retired CEO of Starr Hill Brewery) and I went on a road show for most of 2010 meeting with brewers, owners, and prospective brewers. We did research on the former Mid-Atlantic Brewers Association, which had failed. We then got an introduction into the Brewers Association and an understanding on how they provided support. In that process we met Mike Killelea, who was at Legend Brewing. Mike wanted to start a Guild and had already started to talk to some of his peers. We all came together around a business plan with a common set of goals, primarily around government affairs and marketing.

We founded the Guild to launch in January 2011 with 11 members. Janell Zurschmeide: Joining the Guild as Dirt Farm Brewing, a brewery in planning eight years ago, I was able to witness the small group of passionate craft beer pioneers…I still remember the 11 founding members and their tremendous enthusiasm. It’s because of them; they saw the need for the legislative changes that would ensure the growth of craft beer in Virginia that we are here, where we are today. In your view, what have been the Guild’s key success during its first 10 years? Bill Butcher: I believe the biggest success that our Guild has had is the push to pass SB604, which allowed Virginia breweries to pour pints for customers in our brewery tasting rooms. This was a game changer for our industry, and it helped develop brewery tourism and expand the tax base for the state. It also helped Virginia develop a craft beer culture and put us on the national map as a craft beer destination. Another major success has been the Virginia Craft Beer Cup. This competition has evolved and grown into a pretty big deal. I remember the first one in 2012, there were about 34 beers in the competition, and it took about 10 minutes to announce the winners and hand out the medals. Now it is a major event, drawing hundreds of entries from all over the Commonwealth, and has put a spotlight on the high level of quality of Virginia independent beer.

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Janell: SB604, for sure, is on top. The “pint law” has allowed the incredible expansion of breweries that allows for a true taproom BROTHERS CRAFT BREWING CO’S experience and they’ve become assets to communities all 00640 Beltway_Fest Ad_QPage_V2.indd 1 around the Commonwealth. The Farm Brewery Statute opened enormous possibilities for farmers and brewers to blaze the trail bringing “plow to pint” products as an added sense of place to our countrysides.

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Brett, was SB604 the number one objective in the beginning? Vassey: It was. Self-distribution of some form was part of the original design. That was a driving force. It was giving independent breweries an identity and a voice; organizing them around key governmental affairs legislation, really trying to elevate attention to independent craft beer in the marketplace — these were all three goals when we started. We didn’t know on January 1, 2011 what form of self-distribution would end up like. It wasn’t until we went through the business model of brewpubs and looking at other states’ tasting roombased breweries that it became immediately apparent the most profitable, fastest way to grow the industry was to enable unlimited tasting room sales. We knew we had to change the law. That’s the way SB604 came about. SB604 was signed into law by Republican Governor Bob McDonnell, and the craft beer industry has been supported wholeheartedly by Democrat governors ever since. Is craft beer’s non-partisan attributes part of its success in the eyes of the Guild? Vassey:Yes. This is this very purposeful design of the Guild in making sure both parties understand and benefit from craft beer without it becoming a partisan industry and the regulation of beer. We try to

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be very deliberate, and we’ve been so fortunate as an industry that we’ve had broad bipartisan support. Governor McDonnell signed SB604 at Hardywood in Scott’s Addition. He allowed us to come on the (Governor’s Mansion) property to do our annual August craft beer celebration. Every governor since has been incredibly supportive, most notably Terry McAuliffe. Under McAuliffe, we clarified the role of the Department of Health and Department of Agriculture & Consumer Services as to who regulates the restaurant space at a brewpub and who regulates the brewery in a packaged brewery or tasting room brewery. From your business perspective, how do you see the current state of the craft beer industry? What are the opportunities for growth and/or potential threats? Zurschmeide: We are “stabilizing” after COVID-19. Virginia lost 6 breweries in 2020. Opportunities for growth are in expansion breweries, expanding markets in Southside and Southwest, and farm breweries.

Butcher: From our perspective, the current state of the industry is all about recovery from the COVID-19 pandemic. The closure of restaurants across the country has obviously been devastating for their industry, and it has been tough on small breweries like us which rely on sales of draft beer to those restaurants. The recovery is underway, and will continue, but it is not a quick and easy fix. We anticipate that it will take well into 2022 for our keg sales to fully recover. Recently, social media sources have revealed alleged sexism and harassment in the workplace across the brewing industry. What steps should the Guild take in addressing these issues as well as diversity as a collective industry? Butcher: While it is troubling to read these stories, and learn of these instances of harassment and sexism, I am glad to see these stories come to light. It is important that victims have a way to be heard, and hopefully it can lead to change. I would like to see more breweries hiring and promoting women and people of color to senior positions. The Brewers Association has implemented a mentorship program to help this effort, and I’m proud that

Janell Zurschmeide was the Guild’s first woman to serve as chair.

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members of our team have been selected for the initial cohort. It is an important step, and our industry needs to invest in these efforts. Vassey: One of the most important roles the Guild plays is professional development and education. This falls within that. The issues involving diversity, inclusion, sexual harassment, and sexism are all part of making sure you have a safe workplace. One of the ways we have done that over the years is our own quality and safety qualification. We’re the only Guild in the country that has that. As a practical solution at our annual Virginia Craft Beer Conference we hold in July we have a complete workshop on this issue; it is diversity and inclusion sessions. Dr. J Nikol JacksonBeckham is the instructor. She is the Brewers Association’s Equity & Inclusion partner. What should the Virginia Craft Brewers Guild focus on in the coming year to 5 years? Zurschmeide: While the craft beer market continues to grow, its challenges come from the competition, “crafty” brand confusion, other alcohol category competitors, and distribution and retail challenges. We will work to expand authentic independent craft beer branding with consumers through the BA’s “Independent” label, and VCBG’s programs to ensure economic growth and move Virginia’s ranking into the “Top 10 U.S. States for Breweries Per Capita.” Butcher: I think we need to find ways to encourage a more diverse base of craft beer drinkers, and continue to diversify the industry. I would also like to see the Guild continue to provide training and programming for its members to continue to develop their beer quality, as well as promoting and training for worker safety in the brewery. Vassey: One of the big issues for us in the future is continuing to focus on how to introduce craft beer to non-craft beer drinkers. That has become the basic theme of our marketing and tourism activities. That would include all of our beer festivals, promotional activities and beer media. That is a fundamental of our future. We see an opportunity to expand our partnership with NASCAR. We are in discussions to expand beyond the Richmond market to Martinsville and Bristol. We love competition and we love to partner with our peers in the other space. So we are in discussions with North Carolina to do a Battle at the Border with Virginia and North Carolina independent craft breweries at a joint festival where we would invite beer enthusiasts to come. We think that’ll be a very novel idea. Another big piece of what we want to accomplish in the next two years is related to the Outdoor Refreshment Area legislation that we helped craft. It was passed this year but didn’t end up the way we wanted exactly. Our desire is to help localities that want to support craft beer create local ordinances and designate certain geographic areas for permanent outdoor refreshment as a way to create more interest in craft beer tourism. So you could walk brewery to restaurant to brewery with your beer in-hand that would be a real entertainment district. We’ll work on that for 2022 and 2023. VIRGINIACRAFTBEER.COM

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Breweries Breathing New Life into Old Buildings By Annie Tobey

eer plays the starring role at a brewery, and taprooms are designed to enhance the experience. In designing the space, brewery owners may consider comfort, aesthetics, branded or quirky décor, and areas for live music and recreation. A few Virginia breweries have embraced the space by transforming old buildings into memorable digs for sipping modern beer. They have maintained the spirit of the building, accentuating its heritage while welcoming patrons. The websites of some of these breweries even highlight the building’s history. In some cases, buildout costs make the project seem more like a labor of love than pure practicality. This is especially true for properties listed on the Virginia Landmarks Register or National Register of Historic Places – these renovations may be eligible for grants, but they must also adhere to limits on renovations in order to maintain the historic nature. Often, craft breweries land in industrial sites, due to zoning laws and equipment needs. Though utilitarian, these buildings can be spruced up to create an eyecatching space, or designers can highlight the old bones of the structure, as with the richly painted exposed brick at Golden Cactus Brewing (Roanoke). When brewery owners utilize a building that was designed to serve consumers directly – like a store, bank, or house – they have a more picturesque slate to draw upon. The interiors might even be gifted with existing aesthetic elements like decorative ceiling tiles and wooden floors.

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Property first

For Dave McCormack of Waukeshaw Development, renovation can be as important to a project as the business that uses the space. Waukeshaw’s portfolio is stocked with historic buildings and difficult renovations in small towns and struggling neighborhoods. McCormack renovates a property, which becomes a new business – breweries, apartments, office space, a bakery, and more. McCormack’s first renovation-plusbrewery was Trapezium Brewing in 2016. The taproom and production brewery opened in an 1890 icehouse and a renovated coal plant in the Old Towne Petersburg historic district. The next brewery project, Beale’s Beer, opened in Bedford in 2017 in a woolen mill. The newest Waukeshaw brewery project, Camp Trapezium (Amherst), opened in June 2021 in a circa-1813 gristmill. Challenges arose not only from turning a 200-year-old building into a brewery while meeting government codes but also from adhering to Virginia Department of Historic Resources standards. “Our goal in renovating was to preserve the unique character of this property, leaving as much of the original materials in place as possible,” says McCormack. The old mill maintains so much of its original look that a casual passerby may expect to see working farmers pulling up to the covered loading dock. Inside, thick wood beams and wood floors continue the impression, buttressed by milling equipment, industrial cage pendant lighting, a listing of feed prices, and other fitting décor. In the works for Waukeshaw Development is 93 by Trapezium in a 1927 Masonic lodge in Richmond’s historic Church Hill neighborhood.

Accentuating heritage

Several other Virginia breweries similarly highlight the building as well as the beer. Long Way Brewing (Radford) shows its reverence for beer in a Seventh Day Adventist church, built in 1950. “The building itself had great bones, original stained-glass windows, hardwood flooring and moldings throughout, and a beautiful stone exterior,” says co-owner Jeff Kleppin. “We wanted to be one of the few breweries in the country that was now operating in an old church. We did some renovations to the inside … [and] rebuilt the altar to accommodate a stage.” The stained-glass window behind the altar needed repair, so they donated it to a local church and replaced it with clear glass for natural lighting. They built an addition to house the brewhouse. Long Way’s sanctuary taproom reflects its sacred roots, including a lofty ceiling, oak floors, wood trim, stained-glass windows, and pews for seating. Elkton Brewing Company (Elkton) took over the 1890 Elkton Milling Company building, with a façade fitting the American frontier. “The space has gone through multiple renovations bringing it to its current setup,” explains the brewery’s website. “We intentionally preserved and exposed many of the original architectural features, including brick walls, the second-floor beams, and the rare, beautiful, and impressive American Chestnut columns the massive interior chestnut pillars.” Blue Bee Cider (Richmond) initially opened in the c. 1904 Aragon Coffee building (which now houses the Richmond outpost for Basic City Brewing). In 2016, Blue Bee took possession of Summit Stables, a city-owned property built in the 1940s under the Works Progress

The recently opened Camp Trapezium maintains elements of an 1890 icehouse. Photo by Annie Tobey.

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Long Way Brewing retained much of its former church design. Photo courtesy of the brewery.

Administration to house the mules, carts, and other supplies of the Richmond Public Works Department. Four buildings were constructed using granite cobblestones, probably recycled from city streets, around a central courtyard. The complex had been neglected for decades, used only as a dumping ground for unused equipment. Fortunately, owner Courtney Mailey appreciated and understood timeworn buildings: she had studied historic preservation at the University of Mary Washington and worked as an administrator for the Virginia Main Street Program. Extensive renovations were guided in part by the site’s historic status and grants. The picturesque setting is especially appropriate for Blue Bee Cider, which focuses research and production on forgotten heirloom apple varieties. The Elation Brewing building (Norfolk) began life in 1947 as a Colonial Store, a regional chain grocery store. Having served at least four other uses since then, the structure must have been elated by its most recent use. Owner Kenny VanHook - 16 - AUGUST 2021

used his background in architecture to renovate the space to be both eye-catching and welcoming. Exposed bowstring trusses and a high arched ceiling give the taproom a spacious feel. VanHook used salvaged materials, including wood from a Suffolk peanut factory for a long, curved bar and materials from a bowling alley and reclaimed beams for tables. Vanguard Brewery & Distillery (Hampton) filled the Hampton National Guard armory. The 12,000-square-foot building was constructed in 1936 as part of a Works Progress Administration program, using 300,000 red bricks. It was also used as a communal center for Hampton, with a public auditorium, gymnasium, and concert hall. The building was vacated in 1993 and fell into disrepair. It is now listed on the Virginia Landmarks Register and National Register of Historic Places. The Vanguard maintains the building’s industrial look, as in exposed brick walls, while adding aesthetic touches such as white tile behind the bar and copper light fixtures. The 1906 Elk’s Building that houses Wharf Hill Brewing (Smithfield) might be

noteworthy enough on its own, but the renovation and décor present a medley of old repurposed materials. “Every board and nail hole in WHBC is a century old or more and originated from the building itself or some doomed structure nearby,” the website says, “American-made, cut from older, slow-growth trees, and unique to the area (yellow pine!).” The website lists dozens of repurposed items: a bar top made from Elk’s Lodge flooring; bar foot board made from white oak flooring from Slick Nurney’s pig barn; lighting fixtures made from bottles found on site during renovations; pews and chairs from old churches; flooring from Fort Monroe in Hampton; and pressed metal ceiling from Slick Nurney’s house. Selvedge Brewing (Charlottesville) is woven into The Wool Factory, a complex of industrial buildings that was home to Charlottesville Woolen Mills, founded in 1868 to produce wool textiles, from fabrics for work clothes to cashmeres. Most of the surviving mill buildings standing today were built in 1920s to 1930s. Today, the large redbrick buildings and black

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Other noteworthy brewery renovations

trim exude an industrial vibe, while the generous windows lighten the look and the interior. Beer names at Selvedge highlight textile terms, such as Cashmere New England-style DIPA, Corduroy bock, and Seersucker gose. In the tasting room and restaurant, high ceilings, open rafters, and plentiful windows complement the industrial aura. “The Olde Salem Brewing Company building [Salem] was a multi-use facility built in the ’20s, then an appliance store,” says head brewer Kevin Campbell. Among other renovations, “The original brick was re-exposed [and the] drop ceiling removed,” keeping some of the historical appeal. Olde Salem is adding a satellite location in Roanoke’s Wasena neighborhood, this one in a renovated house. From Bristol to the beach, these Virginia breweries serve up a taste of the past along with their beer.

Visitors tipping back a pint at these other Virginia breweries can easily imagine the activity that once filled the historic building.

Bristol Station Brewery & Pub (Bristol) landed in an old Greyhound bus station and Richbrau Brewing (Richmond) in a former auto repair shop.

Lake Anne Brew House (Reston) resides in “a mixed-use residential condo in the original historic center of the planned community of Reston, built in 1964,” says co-owner Melissa Berkemeier Romano. “Our specific property was originally designed and constructed to be a onebedroom condo.” Romano, who is a trained architect, designed a taproom that is both comfortable and stylish, in an apropos mid-century modern theme.

Reaver Beach Brewing (Norfolk) and Smartmouth Brewing (Virginia Beach) were both destined for post office buildings.

Twin Creeks Brewpub (Roanoke, in Explore Park) makes its home in a restored 200-year-old house and the historic Brugh Tavern. The interior transports visitors back in time, with wide-plank flooring, log cabin walls, and vertical wood panels. Woodstock Brewhouse (Woodstock) produces beer and entertains visitors in the Casey Jones work clothes factory. Renovations maintained original elements such as 14-foot ceilings and wood flooring.

The Bold Mariner Brewing (Norfolk) took over an attractive bank building with a homey wrap-around porch. State Street Brewing (Bristol) filled a former Hayes Furniture building. Like Long Way Brewing (Radford), Potter’s Craft Cider (Charlottesville) hosts visitors in an old church building. Cider aficionados commune with the fruit of the apple tree within the stone walls of Neve Hall. Box Office Brewery (Strasburg) presents its beers in the former c. 1920 Strand Theater, a registered national historic structure. The taproom shows off high ceilings and balcony seating. Whispers of the past replay most clearly in the brewery’s logo and movie-reel flight boards.

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Camp Trapezium’s AirBnB is most inviting. Courtesy photo.

Drink & Stay By Jennifer Waldera

n recent years, Virginia has been noted as being among the top states with the fastest growing craft beer industry. It comes as no surprise, then, that there’s an ever-increasing amount of beercentric travel in the state. Virginians and visitors alike are brewery-hopping not only in Northern Virginia but also through cozy, small towns like Staunton and Roanoke, around coastal regions like Virginia Beach, and in aesthetically appealing areas around the Blue Ridge Mountains such as Nelson’s Route 151, all thirsty to take in the diverse styles of beer and atmosphere. Beer tours have begun to abound in brewery-rich areas. Locals and visitors in small towns or cities with an abundance of breweries benefit from ride-sharing services that sippers of suds can safely use to get home. But who doesn’t love the idea of being able to sip suds before just strolling back to bedtime quarters? As a result, some of Virginia’s breweries are beginning to offer the comfort and convenience of onsite spots to sleep in their often scenic environs. - 20 - AUGUST 2021

From cozy suites and rustic campsites to exceptionally appointed estates and beautiful bed and breakfasts, Virginia has a spot to suit every beer enthusiast. Here are ten of the top spots for beercationing in the Commonwealth.

Trapezium

Dedicated to using Virginia-grown ingredients, this brewery that specializes in mixed fermentation brews is also home to a large, recently renovated farmhouse for guests at their Amherst location. The whole campus (including the brewery, taproom, and farmhouse) is referred to as Camp Trapezium. Eight unique suites are available to rent for $75 - $100 dollars per night while whole house rentals start at $400. The link to reserve a suite, or the house, can be found at the bottom of the FAQ’s page at trapeziumbrewing.com

Stable Craft Brewing

This Waynesboro brewery situated on Hermitage Hill Farm and Stables features a taproom and agri-pub with farm-totable cuisine, draft craft beer, cider, and soda, but it also offers the opportunity to participate in a plethora of activities for visitors like interacting with the farm’s horses and donkeys, exploring the hops fields, or taking an inside look at the brewing process. Additionally there are plenty of options for hiking, cycling, and sightseeing in and around the Blue Ridge Mountains. Four suites are available for two-night minimum stays on the farm, just a quick walk from the taproom with its number one ranked outdoor dining, four indoor dining spaces, and free outdoor games including giant beer pong, volleyball, cornhole, and giant jenga. The Augusta and The Farm Hand are 1 bedroom, 1 bathroom suites that range from $119 to $169 per night. The Paddock and Blue Ridge are 2 bedroom, 2 bathroom suites for $189 per night. Visit stablecraftbrewing.com and click “Book a Suite” to make a reservation. continued

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Stable Craft’s accommodations offer a fun getaway for friends. Photo courtesy of the brewery.

Ale Works at Hopkins Ordinary

Housed in a charming 200 year old home in Sperryville, Hopkins Ordinary was most recently founded as a bed and breakfast first, but expanded into brewing in 2014 in the building’s basement. Guests can enjoy Ale Works’ brews (ranging from classic to creative styles) in the speakeasy-style setting within the basement brewery, or in the beautiful backyard biergarten. The bed and breakfast is also within walking distance of a bar and three restaurants and is a short drive from several other restaurants, another brewery, and a distillery. All rooms have their own bathrooms, and each has an outdoor porch space. Five of the seven rooms have either a fireplace or wood stove for which Duraflame logs are provided. A full hot breakfast is included with all the rooms in the main house but is not available in the two cottages which are also available for overnight stays. A complementary beer is included with each stay. Rooms range from $220 to about $450, but change depending on time of year, day of week, and room. To make a reservation, visit www.hopkinsordinary.com.

Inn at Blue Mountain Brewery

Located on Route 151 in Afton, Blue Mountain Brewery was Nelson County’s first brewery and is known as much for their beer as they are for their food and views. In addition to 8-10 beers on tap, the brewery also serves local wines, ciders, and kombucha. The Inn at Blue Mountain Brewery is a whole house rental that sleeps up to 12 guests with 5 bedrooms and 3.5 baths. Amenities include all sheets and towels, wifi, Smart TVs with DirecTV service throughout the house, a hot tub, pool table/game room, and a gas fire pit outside. Guests at the Inn also receive a 20% discount off of all food and merchandise at the brewery (which is easily walkable via a private path). The Inn’s location is also a short drive to many of the area’s other breweries, wineries, and distilleries. The price ranges from $599-$949 per night. Planning ahead may be ideal as the Inn advises that it is not unusual for weekends to be entirely booked as much as six months in advance. To make a reservation, visit innatbluemountain.com.

WildManDan Beer Centric Bed and Breakfast

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WildManDan originally began by homebrewing but has transitioned its operation to become Virginia’s smallest production brewery, sharing their beers in their 1900s Brew Barn. This Afton brewery features their 1870 Farmhouse as a whole-house rental which sleeps 13, with 6 bedrooms and 5 baths, a gazebo, and a fire pit area on 5 acres. The optional in-house chef catering menu allows guests to have meals prepared for them. Each booking includes a welcome beer and a 45-minute beer class with WildManDan himself. Prices range from $699 - $1,095 per night with a two night minimum stay. Weekends often are booked well in advance. Reservations can be made at wmdb3.com.

Wild Run Brewing

This Stafford based brewery is located in Aquia Pines Camp Resort and is open to campers and other guests alike. Once served, guests are restricted to the 20 acre “Tasting Room” where they are welcome to find a quiet spot and enjoy their beers with family and friends. While food is not provided, there are many local restaurants that will deliver. The campground offers RV and tent sites as well as cabins with prices ranging from $40 to $128 per night. Reservations can be made at aquiapines.com. continued

taproom + Airbnb 140 Union Hill Rd

Amherst VA VIRGINIACRAFTBEER.COM

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WildManDan’s fun party room. Courtesy photo.

Bald Top Brewing Co.

Visitors to this farm brewery in Madison, nestled at the foot of the Blue Ridge Mountains, will be just as impressed by the beer as they are with the sweeping views. In addition to their own brews, the taproom offers a variety of wine as well as wood-fired pizzas and various other fare. Live music is on hand most weekend nights. Cornhole is available as well as plenty of space for children and adults to spread out and relax, meander, or enjoy a game of frisbee. Woodbourne Estate is on the same 53 acres as the brewery and is just a short walk to the taproom. The home sports a pool, gardens, ruins, barns, and beautiful views. The whole-house rental has 3 bedrooms and can sleep up to 10 guests. Nightly rates vary but start at approximately $750 with a two night minimum stay. Reservations can be made by visiting baldtopbrewing.com and clicking on “The Manor.”

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Devils Backbone

Devils Backbone’s Basecamp location in Roseland offers a vast outdoor space to enjoy their brews, and the spectacular views, along with a bar and restaurant as well. Campsites, which are mostly wooded, are available just a short stroll from the brewpub and offer a private driveway with parking for 2 vehicles, space for 2 tents, a fire ring, and a picnic table. A bath house is available within walking distance as well. Three Ridges Haven is also a brief walk to the brewpub and is a whole-house rental that sleeps 12 people with 5 bedrooms, 3 full bathrooms, and 1 half-bathroom. Finally, for those willing to drive a few minutes from Basecamp, Three Ridges Retreat is another option. On four acres of land, the home sleeps 10, with 4 bedrooms and 4 full baths. Campsites are $50 per night. While prices for Three Ridges Haven and Three Ridges Retreat may vary, the average for the former is $755 per night and $685 per night for the latter. To reserve a site or a room visit dbbrewingcompany.com/lodgeat-basecamp/.

Ridge Runner Taphouse

This farm brewery in Maurertown, in the Shenandoah Valley, offers up IPAs, ales, and stouts along with light fare and grilled sandwiches. The cottage on the farm has 1 bedroom, 1 bathroom, and a kitchen plus a private porch with views of the farm. The studio suite also has 1 bedroom and 1 bathroom. Prices range from $111-$121 for the studio suite and $126 - $141 for the cottage. To book a reservation visit ridgerunnertaphouse.com.

Meriwether Springs

This Charlottesville spot features both beer and wine along with wood-fired pizza all to the backdrop of live music from summer into fall. Nestled on the property’s 36 acres, this bed and breakfast features a loft bedroom as well as 3 queen sized bedrooms, sleeping up to 14 guests. The house also offers lake views and access to walking trails throughout the property. Rental costs an average of $800 per night. To reserve a room, visit meriwethersprings. com, click on “Contact” and scroll to the bottom of the page for links to their VRBO and Airbnb listings.

CHEERS TO DEDICATION. Kaufman & Canoles has worked with breweries, vineyards and distilleries for years, and we have a dedicated team of attorneys to help you navigate the complexities of the alcoholic beverage industry. We can. And we will.

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Hunter Smith and Craig Hartman share a light moment at Ice House. Photo by Do Me a Flavor and Robinson Imagery

Cold Beer & Hot Chicken at Champion Ice House By Jennifer Waldera

ver a decade ago, Chef Craig Hartman opened the doors to BBQ Exchange in the small town of Gordonsville in Orange County. The rustic, quick-counter restaurant that is now known for its specialty sandwiches, house-made southern sides, and piled-high platters of pork belly, brisket, sausages, and pulled pork or chicken has been lauded by numerous online and in-print publications and has drawn the attention of (and accolades from) Food Network and Cooking Channel personalities. Now, Hartman has paired with Champion Brewing’s Hunter Smith to create a new concept just down the road at Champion Ice House with a strong focus on fried chicken and, of course, beer. Housed in the town’s historical Memorial Hall property, Champion Ice House’s motto is “Cold Beer! Hot Chicken! Good Friends!”. While Smith credits both Hartman’s success with BBQ Exchange, and the fact that Hartman’s “out of this world

fried chicken” is a perfect pairing with Champion’s beer, as the inspiration for the collaboration, the town’s roots in fried chicken were a motivation for the concept as well. “There’s a rich history of vendors selling fried chicken to train passengers stopping in Gordonsville. It’s a dish that appeals to many and Craig wanted a space to showcase the dish on a menu that offers a variety of southern specialties,” says Smith. While Hartman’s techniques of dry-dredging and lard-frying make for exceptional fried chicken, the restaurant’s menu expands beyond the sandwiches, platters, and family meals that showcase that main attraction. Other proteins including trout and sausage grace the menu along with sides that range from green beans, succotash, and black-eyed peas to southern slaw, fried pickles, and “cheezy” grits. Beer makes its way into the food menu with a cleverly named “Brew Brew Platter,” beer cheese, and a popcorn

champion ice house • 4212 N Main St, Gordonsville • 540.406.5393 • championbrewingcompany.com - 26 - AUGUST 2021

appetizer generously sprinkled with beer cheese spice. Sauces and dressings are all made in-house and often incorporate beer as well. “We are proud of our Brewsalmic dressing which is made from a reduction of stout and balsamic vinegar,” Hartman shares. As for the drinks, in addition to available cans and crowlers (available to go), there are currently four taps featuring Champion beers, one of which is a rotating seasonal. The most popular, however, is the town’s namesake brew. “Gordonsville Lager, (IBU 30, 3.6% ABV) an American-Style Light Lager, is the signature beer of Champion Ice House. It pairs really well with the fried chicken and many other items on the menu,” Smith says. For seasonal beers, Smith says visitors can expect to see brews like Fruit Basket (Double IPA), Electric Light (Session Ale), True Love (Mexican Style Lager), and Hazy IPAs (like Hazy Wheeze the Juice). One of the features in the early opening days was Champion’s Blueberry Hard Seltzer. Hartman says that the two do foresee potentially adding more taps in the future. Additionally, the bar also serves a red, a white, and a rosé wine (from other producers). For now, the restaurant has decided to forego a full bar with an eye toward maintaining the “brewery restaurant feel,” but has not ruled out future additions to bar offerings. As for that “brewery restaurant feel,” Hartman and Smith worked closely with local architects and designers to preserve the historical building while also updating its interior and creating the ambience they desired. “We worked with Stoneking von Storch Architects for the design and Alexander Nicholson, a construction firm that specializes in historic renovations, to simultaneously preserve and enhance the space. We have maintained the Memorial Hall look of the exterior while creating an open, welcoming, contemporary interior for our guests,” Smith explains. Additionally, the indoor space showcases artwork paying homage to both the building and to the region’s roots related to fried chicken. “Our Ice House photos came from The Library of Congress. Our photos of “The Chicken Ladies of Gordonsville” came from the Town of Gordonsville,” Hartman shares. The large indoor area, with its contemporary industrial feel, offers plenty of options for gathering at or near the bar, or for dining at the multitude of tables throughout the restaurant. However, the space also sports a comfortable outdoor biergarten, replete with fire pits, bocce ball, cornhole, picnic tables, plenty of VIRGINIACRAFTBEER.COM

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The best things in life can be found at Ice House. Photo by Do Me a Flavor

standing space, a stage for entertainment, and even a portal to view the kitchen. In terms of entertainment, Champion Ice House has started with weekend music but is intending to host more musicians. “We are working on our live music calendar. Right now, we have live music Friday and Saturday evenings, but look to expand that schedule,” Hartman says. For other future plans, Hartman says, “We will open online ordering soon as we purposely decided to slow down our takeout until we really got a handle on all of our processes. We are definitely going to add a few signature sandwiches, like the famous Heaven and Hell that we do at The Barbeque Exchange.” While Champion Ice House is in a somewhat residential area, Hartman says that the “small, beautiful town” has embraced them as part of what drives tourists to the area and helps to boost the local economy. In the same spirit of embracement of community, it is one of Champion Brewing’s founding philosophies to philanthropically invest in the communities they serve, and they intend to do so here as well. “We give back to our community in a variety of ways,” Smith explains. “Primarily, we donate a percentage of sales, as in our collaboration with Waterboys and the Chris Long Foundation. Otherwise, we are often hosts for nonprofit and fundraising events and provide donations from sales the day of the event while encouraging our customers to be generous as well.” Also reflecting on the importance of the community, Hartman acknowledges his intent to utilize the space as a gathering place that has meaning in Gordonsville. “Champion Ice House is housed in what was Gordonsville’s old Memorial Hall. Countless guests have told us stories about how they had their first dance or watched their first movie or met Santa Claus here. It was the place that the town folks came to socialize. We are so thankful that we can revive that same feel and to also create memories for those to come.” Champion Ice House, at time of publication, is open Wednesday and Thursday from 11 am - 7 pm and Saturday through Sunday 11 am - 9pm. - 28 - AUGUST 2021

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Brewery Fills the Harvest Gap By Michael T. Jarvis

ike and Katherine Virts are producing beer, wine and cider in Hillsboro, not too far from where his ancestors starting farming in the early 1700s. In just a year, Harvest Gap Brewery has built a strong following on its sprawling farm brewery on State Route 9. To some longtime locals who still call it Virts, or Virts’s farm, it’s still just a country farm store but with beer. “We originally wanted the brewery name to be based around harvest because it is one of the most important times of the year for a farmer,” says Mike. “We also wanted to incorporate our beautiful view of ‘The Gap’ in the Short Hill Mountains. After weeks of contemplating the name, we came up with the combined name of Harvest Gap.” Virts’ ancestors originally settled in nearby Waterford, Mike says. “My parents, Dennis and Linda Virts, currently live on our family’s original Home Farm in Waterford. This is a 350 acre beef cattle and crop farm still in operation today by my father Dennis. Harvest Gap Brewery is located on Meadow Hill Farm in Hillsboro.

My grandfather, Donald Virts, purchased Meadow Hill Farm from radio legend Arthur Godfrey in 1972. This is not only home to Harvest Gap Brewery but is a fully operational, 340 acre beef cattle and crop farm. Meadow Hill is also home to my wife Katherine, myself and our three children.” As recently as two years ago, his father grew giant strawberries in the middle of winter thanks to a greenhouse and some space age hydroponics. The Family Farm Market closed in the winter of 2020 as a result of the Covid 19 pandemic but opened as Harvest Gap Brewery in September 2020. Today, that same greenhouse is used for live music, special events or overflow when the weather is disagreeable. The chill atmosphere at Harvest Gap flows along like Mike and Katherine, who are pleasant and easy-going but also watching every aspect of the brewery at all times. The decision to rent private fire pits raised some eyebrows in beer circles early on but has become popular among visitors and is now standard also

harvest gap Brewery • 15485 Purcellville Road, Purcellville • 703.431.5696 • harvestgap.com - 30 - AUGUST 2021

300 years of family farming in a glass. Photo courtesy Harvest Gap

New Hot Tubs

Farm Brewery • Farm Winery

at Lost Barrel Brewing in Middleburg. Mike says private pits are very popular. “We provide four complementary fire pits during the winter months to our customers. We also rent private fire pits for families and small groups to enjoy in our open backyard space. Fire pit rentals include one of our staff to light and refill your pit during your rental as well as complementary S’mores kits. With the struggles of covid 19 and social distancing, the private fire pits were a huge success in providing our customers with outdoor seating during the winter months.” Once a Marine… Virts, like most in his family, wears many hats. “I served in the US Marine Corps from 2006-2010 at which time I served two tours in Iraq. Upon completion of my duty in 2010, I moved in to Meadow Hill Farm and began building my beef cattle and crop farming business.” Signs throughout the brewery honor the Marine Corps, including the beer.“My personal favorite beer is the Devil Dog which is a German Helles lager,” Mike explains. “The name Devil Dog or ‘Teufel Hunden’ in German, was given to US Marines at the battle of Belleau Wood during World War I. I decided to introduce a popular German beer to Harvest Gap’s tap room and name it ‘Devil Dog’ in recognition of the USMC and all of the Marines that came before us.”

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Harvest Gap Brewery is located in a rural setting beautiful day or night. Photo courtesy Harvest Gap

With large crowds daily, Virts says he must expand to accommodate the traffic. “We are in the process of expanding our facility, adding a private event room as well as more bathrooms and additional kitchen space. We are also constructing a 15 barrel brewhouse that we hope to have up and running by early fall.” Virts is grateful for his success. “My wife and I have been very blessed to be able to open and operate our brewery during these hard times of a pandemic,” he says. “We have also been truly fortunate to have an extremely dedicated and committed staff. Our team and all their countless efforts have made it possible to grow and build a business that is family oriented and customer friendly. We had no idea how things were going to take off, especially opening as a new brewery in the middle of a pandemic. We quickly realized we were going to need a larger brewhouse.” Brewmaster William Jones of Culpepper has created a following with his interesting varieties of IPAs that include vanilla and mango, among others. Jones is not only brewing for Harvest Gap but finalizing the construction of the new 15 barrel brewhouse. The wide variety of foods, snacks and entrees is a big draw for families. It still feels like an old time country farm thanks to the apple cider donuts, caramel popcorn, homemade root beer, cappuccino, and barbecue. For kids, there is plenty of room to ramble or take a slide down a pipe cannon or just shoot some hoops. Up ahead in the distance stands the Virts family farm with its iconic red barn and pond. The addition of Harvest Gap Brewery to the State Route 9 corridor completes what may be Virginia’s best farm beer trail with a stop every 15 minutes. Most notable are the Notaviva brewery, vineyard, winery, cidery, and seltzer emporium; the Old 690 Brewery, one of Loudoun’s first breweries, and Wheatland Spring Farm and Brewery, which is on a mystical quest for growing and sourcing locally grown ingredients. If that weren’t enough, Belly Love in Purcellville and its sister brewery at Hillsborough Vineyards both add to this beer-rich environment. Finally, another 15 minutes toward the Potomac River just past Lovettsville, is Flying Ace, the largest farm brewery in Virginia. Cross the Potomac into Maryland (sacrilege) and try the fabled Smoketown Brewery, located in a haunted former fire station beneath a music venue frequented by Patsy Cline and many others (while they were alive). This may be a cluster, but it is a real good one when it comes to beer. - 32 - AUGUST 2021

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Members of the Hampton Roads Brewing & Tasting Society gather for a pre-beer photo. Photo courtesy of Diane Catanzaro.

Driving You to Drink: Beer Touring in Hampton and Newport News By Diane Catanzaro and Chris Jones

ho is ready to get out of the house and visit a bunch of breweries? We’ve put together a little beer tour you can do yourself or with a group now that things are opening up. While many Virginia regions are making a name for themselves as beer destinations, the “Southern Peninsula” of Hampton and Newport News has reached a critical mass of breweries within a tight enough geographic region to efficiently visit up to seven in a single day! The Hampton Roads Brewing & Tasting Society rented a 16-passenger bus and driver on a recent Saturday and hit seven - 34 - AUGUST 2021

breweries.You will definitely need a designated sober driver! We’ll tell you a bit about each of the breweries and provide some info about putting together a tour for your group.

Hampton: Phoebus-Ft Monroe If you get an early start, begin the day at 1865 Brewing Company in the “downtown Phoebus” section of Hampton. Pastries, breakfast sandwiches, smoothies, juice drinks, and coffees plain

& fancy begin at 7 am. Beer service begins at 11. You can’t drink all day if you don’t start in the morning! The first Black-owned brewery on the Peninsula hopes to defy stereotypes and make everyone feel welcome in this small storefront business, walkable to all the shops and restaurants in friendly Phoebus. Call to confirm that they are open and check hours, 757-964-9571. Mom & Pop-type storefront building at 9 South Mallory Street, Hampton. Public parking lot in back. While this is a brewery tour, we would be remiss if we didn’t mention that leaving 1865 and on the way to Oozlefinch, is the Sly Clyde Ciderworks. It’s a pleasant five minute stroll from 1865. Sly Clyde’s opening hours differ by the day, closed Monday. Stop in and enjoy their traditional apple ciders or get creative with blackberry, ginger-lemon, hops, or habanero-rosemary versions in the quaint old renovated family homestead, back patio, or on the porch. Located at 204 East Mellen Street, Hampton. Next stop, we suggest Oozlefinch Beers & Blending at historic Fort Monroe just a 1.5 mile, five minute drive from 1865. While they are known for their fruited smoothie-sour beers like the Party Dinosaur and Das Yummy, they also have ‘real beer’ for the purists like the Lady in White Hefeweizen and Czech pale lager. In nice weather, their outdoor seating gives you a view of the Hampton River and a nice breeze. Explore Fort Monroe by car or bicycle, or pay for a day pass and cool off at the nearby Paradise Beach Club. Oozlefinch opens at noon daily, 81 Patch Road, Hampton.

Hampton: Downtown near the Air & Space Museum Bull Island is a must-stop for waterfront views from the patio, a real food menu with table service, and some fine beers like the award-winning King Street Kolsch and the GABF-Bronze Oyster Jalapeno Porter seasonal. The setting can’t be beat, and there is also a separate room for your group as well as a ping-pong table and games. There is free parking in the garage adjacent to Bull Island, and the Virginia Air & Space Center is right next door. They open at noon most days, at 758 Settler’s Landing Road, Hampton, 757-884-8884. A leisurely walk from Bull Island up S. King Street will take you right by the pedestrian zone at the intersection with East Queen’s Way.You may happen upon a free outdoor concert, live music, or patio dining at one of the several bars and restaurants in this charming historic zone. Keep walking another couple of blocks and you will see the Vanguard Brewpub and Distillery ahead of you, in the lovingly renovated old armory building. Their Caiseal Red Ale medaled at GABF and the spirits are distilled on premises and sold in their own ABC shop upstairs, as well as available ‘neat’ or in a plethora of craft cocktails. This is a full restaurant with a real chef in the kitchen; the food is several notches above bar food but still approachable with burgers (including the Beyond Burger) wings, pulled pork, flatbreads, and stellar fried brussels sprouts. Note this is also a concert venue and there is loud live music on Friday and Saturday nights either indoors or outdoors. They also have a killer Sunday brunch. The Vanguard is at 504 N King Street, Hampton and opens daily at 11:30. Phone is 757-224-1807. continued

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Hampton: Near NASA-Langley Here you will find the small Capstan Bar Brewing Company, with a small tasting room tucked in the back of an industrial parktype setting. While the tasting room is modest, the beers are rock solid. The Oatmeal Raisin Brown Ale is amazing (but may be gone by the time you get there... please ask them to brew this again STAT!) There is often some type of fun activity ranging from Music Bingo to Texas Hold ‘Em to Trivia Night. They open at 4 pm most weekdays and earlier on weekends. Find Capstan at 2036 Explorer Way, Hampton, 757-788-7276 (back-left side of building). Just a short drive will get you to St. George Brewing Company. They have been brewing since 1998, longer than anyone else in the region, and have a great family atmosphere. There are picnic-type tables where you can sip suds indoors as well a large hardscape patio with seating both outdoors and in the large tent in favorable weather. On Saturdays at 3 pm, there is usually a free tour of the brewery (check the calendar). While many of their beers have won awards, the Porter, English Style IPA, and Honey Mead Lager are notable, and the Larry’s Hard Lemonade is dangerously delicious. They usually have good food trucks on weekends. They open at noon on weekdays, 10 am on Saturday, and are closed Sunday. Get medieval at St George, 204 Challenger Way, Hampton, 757-865-7781.

Newport News: Oyster Point City Center Tradition Brewing has been making a name for themselves with their wide variety of well-brewed ales and attention to quality. Tradition Lager is one of the finest German-style lagers you’ll find this side of Stuttgart, they also brew Czech, German, and Italian-style Pilsners that are spot on.You will find at least one tart fruited-gose-style beers, unique imperial stouts, and even a crisp Newport-News themed pale ale, We Run This Ship, brewed in collaboration with Christopher Newport University students and faculty. Taster-sizes are available and you can build your own flight. Their tasting room is augmented by a front patio with gas firepit and a rear patio as well. They are at 700 Thimble Shoals Road in Newport News, 757-592-9393, and open at 4 pm weekdays and at noon Fri-Sun. A fifteen-minute walk through City Center will take you to Twisted Knot Brewing. This is a very small nanobrewery that will remind old-timers of the early days of the craft beer movement. The small industrial building has seating indoors and outdoors in the back, nothing fancy but well intentioned and friendly. The best beer we found was the Peach Cobbler, which was a tasty dark-amber IPA with peaches and a hint of spices like cinnamon. This brewery is quite new and only open Friday and Saturday from 4 – 8 pm. 757-782-5941. Right next door is Brew & Bottle Homebrew Shop.

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Newport News – Near NN Shipbuilding Another new entry into the local beer scene, Coastal Fermentory opened in winter of 2020 and has rapidly gained popularity in a crowded field due to very tasty beers. Coastal Fermentory is located very close to the shipyard, at the north-end where Huntington and Warwick Avenues connect with I-664. The folks at Coastal Fermentory pride themselves on not having brewed the same beer twice (yet) but you will typically find a hop-forward IPA or pale ale, a pilsner, a farmhouse or saison-inspired brew, a fruited sour, a dark porter or stout, and flights/taster sizes are available. So far they have only kettle sours but the foeders are doing their magic and will yield some mixed fermentation brews in time. They brew a refreshing house jun, which is similar to kombucha, and are right next to the Ironclad Distillery. The brewery has an outdoor patio in the parking lot, at 206 North 23rd Street. Want to put together your own tour with a driver? Cozzy’s Comedy Club and Tavern in Newport News has a “fun bus” and driver you can book for any occasion. Contact them at 757-5952800. The 16-passenger bus and driver can be rented for $300 for the first three hours, and then $75 for each additional hour. You pretty much set up your own tour and plan, but the above information will help you do this. Do check opening hours of the breweries! Here is a plan the Hampton Roads Brewing & Tasting Society did on a recent Saturday.You could adapt this to bring your group on a similar tour that fits your interests, or just plan a tour for yourself. We met and parked our cars at the free public lot across from the Vanguard Brewery in Hampton. Then we WALKED the short distance to Bull Island to be there when they opened at noon. Some folks just got dropped off at Bull Island at noon, as they carpooled with a designated driver who didn’t participate in the bus tour. Spent about 60 minutes at Bull Island (you may want to spend 90 minutes if people will be ordering lunch). THEN after this time elapsed, the bus picked us up at Bull Island (and the fun bus clock started). The bus took us to six other breweries on the above list. We allowed ourselves just one hour at each brewery so we could get to as many as feasible. We allowed fifteen minutes for the drive between each (often it was less). The last stop of the night was the Vanguard, where we had a dinner reservation. Upon arrival our bus driver was tipped and released from duty. We had the bus for 6.5 hours, and divided among fifteen participants we each paid $40. You could carpool to and from the event with a DD who can drive you home at the end of the day, or Uber (well worth the cost!) Another idea is that right next to Bull Island, and a short walk from the Vanguard, is a very conveniently located hotel, The Landing at Hampton Marina, Tapestry Collection by Hilton at 700 Settler’s Landing Road, 757-727-9700. This hotel is also a very short walk to all the bars and restaurants on East Queen’s Way, so you can continue the party and have a nice place to lay your head at the end of the day. If 1865 is open, you could easily start the tour there, leave your car in the free public parking lot behind 1865, have breakfast, then walk to Sly Clyde, and then have the bus pick you up at the end of your time at Sly Clyde, to take you to Oozlefinch and several other breweries of your choosing. At the end of the evening, drop off in Phoebus and have dinner at one of the many restaurants there. Hope this helps you plan a visit to Hampton and Newport News breweries soon!

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BLUE RIDGE HIGHLANDS Blacksburg Brew Do Sat., Sept. 18

Featuring the best in craft brewers from the Mid-Atlantic region and beyond, delicious food, cooking and brewing demonstrations, and live entertainment. Smithfield Plantation 1000 Smithfield Plantation Road, Blacksburg blacksburgbrewdo.com

CENTRAL VIRGINIA Hanover Tavern Craft Beer Festival Sat., Aug. 7, 11am-4pm

Celebrate Virginia Craft Beer Month with delicious beer, food, and lawn games for all to enjoy! Live music by Whiskey Bizness and Kenzie Kincaid Band. Tickets: $15 in advance or $20 at door. Includes tastes of 15 beers & ciders and a souvenir cup. Hanover Tavern 13181 Hanover Courthouse Road, Hanover App.gopassage.com/events/11751

Bryant’s 3rd Anniversary Celebration Sat., Sept. 4, 11am-8pm

Cheers to three years! Food trucks, local vendors, live music, games, and more! Bryant’s Cider Farm 3224 East Branch Loop, Roseland

10th Annual B’Dam Brew Jam! Sat., Sept. 11, 12-6pm

Enjoy a fine selection of craft beer and ciders while you jam to live tunes by awesome bands! Plus, vendors, games, and kids activities. Beaverdam Ruritan Club 18002 Teman Road, Beaverdam eventbrite.com

COASTAL VIRGINIA Missing Digit Festival at Smartmouth Sat., Aug. 7, 6-10pm

APPALACHIA Appalachian Vibes Music Festival Fri., Sept. 3, 1pm – Sun., Sept. 5, 12pm

The theme is “Phoenix our the ashes.” It’s time to celebrate live music with a lineup that shares the diversity that makes music created in Appalachia so amazing. The festival takes place on the land at Mountain Valley Brewing and features 2 stages, camping, food trucks, yoga, uke workshops, late night dance off, fire dancing, vendors, artists, and more! Mountain Valley Brewing

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Oktobrewfest Sat., Oct. 2, 5-10pm

Sponsored by Tazewell County Chamber of Commerce and held on historic Main Street, the event feautres local and regional craft beer, cider, and wine, food vendors, live music by Jarekus Singleton and Steele Cookin’, craft vendors and much more! Main Street, Tazwell 276.988.5091 tazewellchamber.com ttownoktobrewfest.com

In honor of Jerry Garcia’s Birthday and his infamous “missing digit,” Smartmouth is hosting a street party featuring three sets from Grateful Jed. Plus, enjoy the release of Missing Digit IPA. Smartmouth Brewing Co. 1309 Raleigh Avenue, Norfolk 757.624.3939 • smartmouthbrewing.com

Neptune’s Coastal Craft Beer Festival Sat., Aug. 21, 1-6pm

Featuring beers from across the Commonwealth and beyond. Enjoy over 65 beers from 30+ breweries, live music by Big Forest Fire Trio and Paper Aliens, food trucks, and more! Neptune’s Park 31st Street & Atlantic Avenue, Virginia Beach neptunefestival.ticketmob.com

Coastal Virginia Brewery Alliance Local Brew Fest Sat., Sept. 4, 2-6pm

Featuring beer from local Hampton Roads breweries, food trucks, and live music by Matt & Ali and Fox and The Bear. Sponsored by Kaufman & Canoles Norfolk Botanical Gardens 6700 Azalea Garden Road, Norfolk

9th Annual 757 Battle of the Beers Sat., Sept. 18, 12-6pm

Featuring 60+ beers from 30+ local brewers who are competing to win Brewer’s Choice, People’s Choice, and Battle of the Brewes. Food trucks, lvie music, games, and a silent auction. Proceeds benefit local charities including St. Mary’s Home and Hope House Foundation. Presented by Beach Ambassadors, Veer Magazine, and Virginia Craft Beer Magazine. Tickets: VIP - $80, GA - $60. Camp Pendleton, Virginia Beach 757BattleoftheBeers.com

Bikes and Brews Sat., Sept. 18, 2-6pm

Celebrate cycling, local craft beer, and local charities on this family-friendly ride along Norfolk’s Elizabeth River Trail from Benchtop to Smartmouth. Enjoy tastings from Bold Mariner and Elation along the way. Then, ride over to Reaver Beach’s tap takeover at Millers ODU and then, back to Smartmouth at 5pm for an after party featuring live music and food trucks all to benefit The Millers Foundation and its charity partners. Tickets: $40. Elizabeth River Trail, Norfolk millersfoundation.org

Heart of Ghent 10K Sat., Sept. 18

Ring in the fall season with a fit, festive, charitable, family oriented run/walk through historic Ghent in Norfolk. Participants will enjoy an after-party featuring local craft beer and live music. Ghent, Norfolk mettleevents.com

2 Year Anniversary Party at Nansemond Brewing Station Sat., Sept. 25, 12-10pm

Cheers to 2 years with a parking lot parking with food trucks, live music, and new beer releases! Nansemond Brewing Station 212 E. Washington Street, Suffolk nansemondbrewing.com

Chelsea West Fest Sat., Oct. 2, 12-6pm

Enjoy beer, food, retail, and fun in the Chelsea neighborhood of Norfolk. All proceeds benefit Hope House Foundation. Chelsea Business District 1200 Boissevain Avenue, Norfolk hope-house.org

NORTHERN VIRGINIA Northern Virginia Foodies Empanada Tasting at Beltway Wed., Aug. 11, 6-9pm

Featuring food demonstrations from the Peruvian Brothers and a laid-back beer pong tournament. Beltway beers and Peruvian Brothers empanadas available for purchase. Beltway Brewing Company 22620 Davis Drive, Sterling

VIRGINIACRAFTBEER.COM

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Beach Ambassadors, Veer Magazine, and Virginia Craft Beer Magazine present

the 9th Annual 757 Battle of the Beers on Saturday, September 18 at Camp Pendleton in Virginia Beach.

This event exclusively features 757 Craft Breweries as 800 they battle out to win N. Main Street,it Harrisonburg brotherscraftbrewing.com in different beer categories. Attendees will enjoy sampling some of the best brews in Hampton Roads, watching the Battle of the Brewers, live music, food, and more! Proceeds benefit St. Mary’s Home, Hope House Foundation, and other non-profit organizations selected by the breweries. Bourbon & Beer Festival Sat., Aug. 21, 4-9pm

Showcasing bourbons from all across the country and featuring craft beer from local Fredericksburg breweries, wine, and cider. Love music by Safford of Fredericksburg FXBG Fairgrounds 2400 Airport Avenue, Fredericksburg eventbrite.com

Truck & Toss Sat., Sept. 11,

Food truck, cornhole, and craft brewers festival featuring unlimited craft beer tastings and sample dishes from some of the best food trucks in the DMV! Plus, participate in the Cornhole for a Cause tournament or just play for fun. Craft market and kids activities too! 100% of proceeds support scholarships for Grace Christian Academy. Grounds of Grace Evangelical Lutheran Church/Grace Christian Academy 3233 Annandale Road, Falls Church truckandtoss.com

- 40 - AUGUST 2021

Oktoberfest at Adventure Brewing Sat., Sept. 18, 12-10pm

A fun day filled with live music, food, and of course beer! Adventure Brewing Company 33 Perchwood Drive, Fredericksburg

Virginia Cider Festival Sat., Sept. 18, 11am-4pm

Enjoy cider from across the country and Virginia, food, and live music. FXBG Fairgrounds 2400 Airport Avenue, Fredericksburg eventbrite.com

SHENANDOAH VALLEY Beans & Brews Festival at Brothers Fri., Aug. 6, 4-8pm

Featuring Harrisonburg Homebrewers’ contest-winning beer brewed up by Brothers and two prize-winning chilies served by the bowl or with all-beef hot dogs. Plus, games and live music by The Backroad Hitchhikers. Brothers Craft Brewing

ValleyFest Beer & Wine Festival Sat., Sept. 18, 12-7pm

It’s the 20th Anniversary of ValleyFest! Featuring live music by Fleetwood Macked, Bombshell RVA, DJ Finks, and Michael Christopher plus craft beer, wine, cider, food, art vendors, and more! Massanutten Resort 4616 Massanutten Drive, McGaheysville valleyfestbeerandwine.com

Art & Brews

5th Anniversary Celebration

Enjoy great beer as you stroll around local art displays and artisans creating beautiful works. Plus, there will be hotdogs and hamburgers from G & L Concessions and live music by Sideman Concert. Virginia Beer Museum 16 Chester Street, Front Royal

Celebrate our 5th Anniversary with us! We are grateful for all of our visitors, docents, and board of directors for making this dream of merging our passions of beer and history under one roof. As one of almost fifty beer museums in the world, we welcome everyone to visit our website to learn more about our mission and locate other beer museums around the world. Virginia Beer Museum 16 Chester Street, Front Royal virginiabeermuseum.com

Sat., Aug. 14, 2pm

Interactive Hop Harvest Fest at Stable Craft Brewing Sat., Aug. 14, 12-10pm

Learn all about hops from the comfort of our patio with a beer in hand. Fish Fry: 2-5pm; Harvest Moon Dance Party: 6:30pm. Stable Craft Brewing 375 Madrid Rd., Waynesboro stablecraftbrewing.com

Sat., Sept. 25

VIRGINIA MOUNTAINS

Rockbridge Valley Beer & Wine Festival

West Station Block Party

Featuring tastings of regional wines and cider, craft beer, local food, and live music. Lime Kiln Theater 607 Borden Road, Lexington rockbridgebeerandwine.com

Beamer’s 25, Big Lick Brewing Co., & Tuco’s Taqueria team up for a street fest featuring live music, incredible food and beverages, and fun along West Salem Avenue and within all three local businesses! 409 Salem Avenue, Roanoke

Sat., Sept. 11, 12-5pm

Sat., Aug. 21, 11am-10pm

VIRGINIACRAFTBEER.COM

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Blue Mountain Barrel House

495 Cooperative Way, Arrington 434.263.4002 • bluemountainbarrel.com

Brasserie Saison

111 E. Main Street, Charlottesville 434.202.7027 • brasseriesaison.net

Brewing Tree Beer Company 9278 Rockfish Valley Hwy., Afton 540.381.0990

Canon & Draw Brewing Company

1529 West Main Street, Richmond canonanddraw.beer

APPALACHIA Busted Still Brewing Company 185 Homeplace Drive, Gate City 276.210.6038

Lonesome Pine Brewing Company 15 East Main Street, Lebanon 276.274.3697

Painted Peak Brewing Company

386 Main Street, Tazewell 276.980.7325 • paintedpeakbrewing.com

Sugar Hill Brewing Company 16622 Broad Street, St. Paul 276.780.4397 • sugarhillbrewing.com

BLUE RIDGE HIGHLANDS 7 Dogs Brewpub

360 W. Spring Street, Wytheville 276.228.0994 • 7dogsbrewpubva.com

Beliveau Farm Brewery

3899 Eakin Farm Road, Blacksburg 540.961.0505 • beliveaufarm.com

Bristol Station Brews & Taproom 41 Piedmont Avenue, Bristol 276.608.1220 • bristolbrew.com

Buffalo Mountain Brewery 332 Webbs Mill Road, Floyd 540.745.2491 buffalomountainbrewery.com

Bull & Bones Brewhaus

1470 S Main St., #120, Blacksburg 540.953.2855 • bullandbones.com

Creek Bottom Brews

4237 Prices Fork Road, Blacksburg 540.505.2293 moonhollowbrewing.com

Right Mind Brewing Company 1410 S. Main Street, Blacksburg 540.552.7000 facebook.com/leftysgrille

Rising Silo Brewing Company 2351 Glade Road, Blacksburg 410.596.1200

River Company Brewery

6633 Viscoe Road, Radford (Fairlawn) 540.633.3940 therivercompanybrewery.com

Sinkland Farms Brewery

3060 Riner Road, Christiansburg 540.835.3395 Sinklandfarmsbrewery.com

State Street Brewing

801 State Street, Bristol 276.644.3380 • statestreetbrewing.com

Wolf Hills Brewing Company 350 Park Street, Abingdon 303.5508762 wolfhillsbrewing.com

CENTRAL VIRGINIA Antioch Brewing Company Palmyra 434.249.6727 • antiochbrews.com

Apocalypse Ale Works

1257 Burnbridge Road, Forest 434.258.8761 • endofbadbeer.com

Ardent Craft Ales

307 Meadow Street, Galax 276.236.BEER (2337) cbbrew.com

3200 W. Leigh Street, Richmond 804.359.1605 • ardentcraftales.com

The Damascus Brewery

1830 Thrift Road, Madison 540.999.1830 • baldtopbrewing.com

32173 Government Road, Damascus 540.314.2782 thedamascusbrewery.com

Eastern Divide Brewing Company

3175 Commerce Street, Blacksburg 540.577.6877 easterndivide.com

Iron Tree Brewing Company 5 Roanoke Street, Christiansburg irontreebrewing.com

Long Way Brewing

501 2nd Street, Radford 540.838.2229 • longwaybrewing.com

Bald Top Brewing Co.

Basic City Beer Co-RVA

212 W. Sixth Street, Richmond 804.447.4735 • basiccitybeer.com

Beale’s

510 Grove Street, Bedford 540.583.5113 • bealesbeer.com

Bingo Beer Co.

2900 West Broad Street, Richmond 804.386.0290 • bingorva.com

Blind Dog Brewery

4515 W. Hundred Road, Chester 804.530.9022 • mollysbicycleshop.com

Blue Mountain Brewery

9519 Critzer Shop Road, Afton 540.456.8020 • bluemountainbrewery.com - 42 - AUGUST 2021

12830 W. Creek Parkway, Goochland 804.708.0309 • kindredspiritsbrewing.com

Legend Brewing Company

321 W. Seventh Street, Richmond 804.232.3446 • legendbrewing.com

Lickinghole Creek Farm Brewery 4100 Knolls Point Drive, Goochland 804.314.4380 • lickingholecreek.com

Loose Shoe Brewing Company 198 Ambriar Plaza, Amherst 434-941-7345 • looseshoebrewing.com

Castleburg Brewery & Taproom

Main Line Brewery

Center of the Universe Brewing Company

Meriwether Springs Vineyard & Brewery

Champion Brewing Co.

Midnight Brewery

Colonial Beach Brewing

Mt. Ida Reserve Tasting Room & Taphouse.

1626 Owenby Lane, Richmond 23220 804.353.1256 • castleburgbrewery.com

Moon Hollow Brewing Company

Kindred Spirits Brewing Company

11293 Air Park Road, Ashland 804.368.0299 • cotubrewing.com 324 6th Street, Charlottesville 434.295.2739 championbrewingcompany.com 215C Washington Avenue, Colonial Beach 540.226.2114 colonialbeachbrewing.com

Cooling Pond Brewery

4411 Zachary Taylor Highway, Mineral

Crazy Rooster Brewing Company

1560 Oakbridge Drive, Powhatan 804.464.2958 • crazyroosterbrewing.com

Decipher Brewing

1740 Broadway Street, Charlottesville 434.995.5777

Devils Backbone Brewing Company - Basecamp

200 Mosbys Run, Roseland 434.361.1001 • dbbrewingcompany.com

Dogtown Brewing Co.

1209 Hull Street, Richmond 804.724.2337 • dogtownbrewingco.com

Extra Billy’s

1110 Alverser Dive, Midlothian 804.379.8727 • extrabillys.com

Final Gravity Brewing Company 6118 Lakeside Avenue, Richmond 804.264.4808

Fine Creek Brewing Company 2425 Robert E. Lee Road, Powhatan 804.372.9786 • finecreekbrewing.com

Garden Grove Brewing and Urban Winery

3445 W Cary Street, Richmond 804.338.6029 • gardengrovebrewing.com

Hardywood Park Craft Brewery 2408 Ownby Lane, Richmond 804.420.2420 • hardywood.com

Hardywood Park Craft Brewery West Creek 820 Sanctuary Trail Drive, Richmond hardywood.com

1603 Ownby Lane, Richmond 804-387-9670

1040 Owensville Road, Charlottesville 434.409.1435 • meriwethersprings.com 2410 Granite Ridge Road, Rockville 804.356.9379 • midnight-brewery.com

5600 Moonlight Drive, Scottsville 434.286.4282 • mountidareserve.com

Origin Beer Lab

106 S. Railroad Avenue, Ashland 804.368.0299 facebook.com/originbeerlab

Pro Re Nata Farm Brewery

6135 Rockfish Gap Turnpike, Crozet 434.823.4878 • prnbrewery.com

Random Row Brewing Company 608 Preston Avenue, Charlottesville 434.284.8466 • randomrow.com

Reason Beer Co.

1180 Seminole Trail, #290, Charlottesville reasonbeer.com

Richbrau Brewing Co.

5 South 20th Street, Richmond richbraubrewing.com

Rock Bottom Restaurant & Brewery 11800 W. Broad Street, Richmond 804-237-1684 • rockbottom.com

Rockfish Brewing Co.

900 Preston Avenue, Charlottesville 434.566.0969 • rockfishbrewcompany.com

Selvedge Brewing

1837 Broadway Street, Charlottesville

Shotwell Run Brewing Company

2585 S F T Valley Road, Etlan 540.923.4048 • bluequartzwinery.com

South Street Brewery

106 South Street, Charlottesville 434.293.6550 • southstreetbrewery.com

Starr Hill Brewery

5391 Three Notch’d Road, Crozet 434.823.5671 • starrhill.com

Intermission Beer Co.

Starr Hill Beer Hall & Rooftop

Iron Pipe Alewerks

Starr Hill Lynchburg

Isley Brewing Company

Steam Bell Beer Works

James River Brewery

Stone Brewing Company

10089 Brook Road, Glen Allen 804.585.0405 • intermission.com 323 A. North Madison Road, Orange 540.522.0673 • ironpipealewerks.com 1715 Summit Avenue, Richmond 804.499.0721 • isleybrewingcompany.com 561 Valley Street, Scottsville 434.286.7837 • jrbrewery.com

3406 West Leigh Street, Richmond 804.912.1794 • starrhill.com 1300 Main Street, Lynchburg starrhill.com

1717 E. Oak Lake Blvd., Midlothian 804.728.1876 • steambell.beer 4300 Williamsburg Avenue, Richmond 760.294.7899

Strangeways Brewing

Back Bay Brewing Company

Nansemond Brewing Station

Wasserhund Brewing Company

Strangeways Brewing RVA – Scott’s Addition

Back Bay’s Farmhouse Brewing Co.

New Realm Brewing Company

Wharf Hill Brewing Co.

Tabol Brewing

Benchtop Brewing Company

O’Connor Brewing Company

Young Veterans Brewing Company

2277 Dabney Road, Richmond 804.303.4336 • strangewaysbrewing.com

3110 West Leigh Street, Richmond 804.303.4336 • strangewaysbrewing.com 704 Dawn Street, Richmond 804.303.5528 • tabolbrewing.com

Tap 29

154 Winery Lane, Leon 540.547.3707 • tap29brew.com

614 Norfolk Avenue, Virginia Beach 757.531.7750 • backbaybrewco.com

1805 Kempsville Road, Virginia Beach 757.512.6430 • farmhousebrewingva.com 1129 Boissevain Avenue, Norfolk 757.321.9482 • benchtopbrewing.com

Big Ugly Brewing Company

845 Battlefield Blvd. S., Chesapeake biguglybrewing.com

The Answer Brewpub

Billsburg Brewery

The Veil Brewing Company

Black Narrows Brewing Company

6008 West Broad Street, Richmond theanswerbrewpub.com 1301 Roseneath Road, Richmond 804.355.58515 • theveilbrewing.com

Three Notch’d Brewing Company RVA Colab House 2930 W. Broad Street, Richmond threenotchdbrewing.com

Three Notch’d @ IX Park

522 2nd Street, SE, Charlottesville threenotchdbrewing.com

Three Roads Brewing Company 312 W. Third Street, Farmville 434.315.0471 • 3roadsbrewing.com

Three Roads Brewing Company 1300 Court Street, Lynchburg 3roadsbrewing.com

Trapezium Brewing Company

423 Third Street, Petersburg 571.758.2738 • trapeziumbrewing.com

Triple Crossing Brewing Company

2054 Jamestown Road, Williamsburg billsburg.com

4522 Chicken City Road, Chincoteague blacknarrowsbrewing.com

Bold Mariner Brewing Company

1901 E. Ocean View Avenue, Norfolk 757.952.6533 • boldmariner.com

Brass Cannon Brewing Company 5476 Mooretown Road, Williamsburg 757.566.0001 • brasscannonbrewing.com

Bull Island Brewing Company

758 Settlers Landing Road, Hampton 757.788.9489 • bullislandbrewing.com

Cape Charles Brewing Co.

2198 Stone Road, Cape Charles 757.695.3909 • capecharlesbrewing.com

Capstan Bar Brewing Company 2036 Exploration Way, Hampton 757.788.7276 • capstanbarbrewing.com

212 E. Washington Street Suffolk • 757.630.2178

1209 Craft Lane, Virginia Beach 757.302.8550 • newrealmbrewing.com 211 W. 24th Street, Norfolk 757.623.2337 • oconnorbrewing.com

Oozlefinch Beers & Blending 81 Patch Road, Fort Monroe 757.224.7042 • oozelfinchbeers.com

Pleasure House Brewing

6 Bears & A Goat Brewing Company

110 S. Henry Street, Williamsburg 757.808.5104 • precariousbeer.com

Precarious Beer Project / Amber Ox Public House

521 Prince George Street, Williamsburg 757.790.2299 • precariousbeer.com

Reaver Beach Brewing Company 1505 Taylor Farm Road, Virginia Beach 757.563.2337 • reaverbeach.com

Reaver Beach Brewing Company 3800 Colley Avenue, Norfolk 757.904.5344 • reaverbeach.com

Rip Rap Brewing Company 116 E 25th Street, Norfolk riprapbrewing.com

Smartmouth Brewing Company 1309 Raleigh Avenue, Norfolk 757.624.3939 • smartmouthbrewing.com

Smartmouth Pilot House

Commonwealth Brewing Company

St. George Brewing Company

COVA Brewing Co.

That Damn Mary Brewing Company

Vasen Brewing Company

3331 Moore Street, Richmond 804.588.5678 • vasenbrewing.com

White Rock Brewing Company 2117 Bruno Drive, Goodview 540.890.3359 • whiterockwines.com.

Wild Wolf Brewing Company

2444 Pleasure House Road, Virginia Beach • 757.305.9652 9529 Shore Drive, Norfolk covabrewco.com

Deadline Brewing Project

2272 W. Great Neck Road, Virginia Beach 757.502.4980 • deadlinebrewing.com

2461 Rockfish Valley Highway, Nellysford 434.361.0088 • wildwolfbeer.com

Elation Brewing

WildManDan Beer Centric B&B

Gloucester Brewing Company

279 Avon Road, Afton 434.270.0404 • wmdb3.com

Willow Spring Brewery in The Light Well Restaurant 110 E Main Street, Orange 540.661.0004 • thelightwell.com

Wood Ridge Farm Brewery 165 Old Ridge Road, Lovingston 434.422.6225

5104 Colley Avenue, Norfolk 757-550-4827 • elation.beer 6778 Main Street, Gloucester 804.210.1407

1865 Brewing Co.

MoMac Brewing Company

189-B Ewell Road, Williamsburg 757.220.3670 • alewerks.com

Alewerks Satellite Brewery

Williamsburg Premium Outlets 5715 Richmond Road, Williamsburg alewerks.com

735 E. 23rd Street, Norfolk 757.226.8506 • makers.beer

3228 Academy Avenue, Portsmouth 757.383.9572 • momacbrewing.com

Montross Brewery

15381 Kings Highway, Montross 804.452.7394 • montrossbrewery.com

11440 International Drive, Fredericksburg 540.356.9056 • 6bgbrewing.com

1781 Brewing Company

11109 Plank Road, Spotsylvania 804.842.0199

Adroit Theory Brewing Company 404 Browing Court, Purcellville 703.722.3144 • adroit-theory.com

Adventure Brewing Company

33 Perchwood Drive, Fredericksburg 540.242.8876 • adventurebrewing.com

Adventure Brewing Company

1113 Jefferson Davis Hwy., Fredericksburg 540.242.8876 • adventurebrewing.com

Altered Suds Brewing 36 Main Street, Warrenton 540.216.3490

Aslin Beer Company

257 Sunset Park Drive, Herndon 703.787.5766 • aslinbeer.com

Audacious Aleworks

110 E. Fairfax Street, Falls Church 571.303.0177 • audaciousaleworks.com

B Chord Brewing

34266 Williams Gap Road, Round Hill bchordbrewing.com

The Bunker Brewpub & Cadence Hall

9776 Center Street, Manassas 571.208.1064 badwolfbrewingcompany.com

211 21st Street, Virginia Beach 757.227.4250 • bunkerbrewpub.com

The Garage

1011 Eden Way N., Chesapeake 757.389.5353 • garagebeer.com

Legend Brewing Depot

1 High Street North Landing, Suite B Portsmouth 757.998.6733 • legendbrewing.com

9925 Discovery Blvd., Manassas 703.420.2264 • 2silosbrewing.com

5036 George Washington Memorial Highway, Hayes • 804.436.2204 thatdamnmarybrewing.com

The Virginia Beer Company

Maker’s Craft Brewery

Alewerks

204 Challenger Way, Hampton 757.865.7781 • stgeorgebrewingco.com

Kilmarnock Brewhaus

COASTAL VIRGINIA 9 S. Mallory Street, Hampton

313 32nd Street, Virginia Beach smartmouthbrewing.com

The Vanguard Brewpub & Distillery

44 West Church Street, Kilmarnock 804.436.6207 • kilmarnock-brewhaus.com

NORTHERN VIRGINIA

Precarious Beer Hall

Triple Crossing Brewing Company 5203 Hatcher Street, Richmond 804.496.1955 • triplecrossingbeer.com

2505 Horse Pasture Road, Virginia Beach 757.689.4021 • yvbc.com

2 Silos Brewing Co.

Coastal Fermentory

206 23 Street, Newport News

25 Main Street, Smithfield 757-357-7100 • wharfhillbrewing.com

2032 Pleasure House Road, Virginia Beach • 757.647.8597 pleasurehousebrewing.com

113 S. Foushee Street, Richmond 804.308.0475

805 Laskin Road, Virginia Beach 757.618.6051

504 N. King Street, Hampton 757.224.1807 • thevanguard757.com 401 Second Street, Williamsburg 757.378.2903 • virginiabeerco.com

Thin Brew Line

1375 Oceana Blvd., Virginia Beach 757.937.8613 • thinbrewline.com

Tradition Brewing Company

700 Thimble Shoals Blvd., Newport News 757.303.3415 • traditionbrewing.com

Twisted Knot Brewing Co.

11838 Canon Blvd., Newport News twistedknotbrewing.com

Vibrant Shore Brewing Company 505 18 Street, Virginia Beach vibrantshorebrewingcompany.com th

BadWolf (Little) Brewing Company

Barking Rose Brewery & Farm 9057 Old Culpeper Road, Warrenton barkingrose.com

Barley Naked

15 Tech Parkway, Stafford 540.623.4475 • barleynaked.com

Barnhouse Brewery

43271 Spinks Ferry Road, Leesburg 703.675.8408 • barnhousebrewery.com

Barrel Oak Farm Taphouse 3623 Grove Lane, Delaplane 540.364.6402 • barreloak.com

Bear Chase Brewing Company 18294 Blue Ridge Mountain Road Bluemont

Beer Hound Brewery

201 Waters Place, Culpeper 540-317-5327 • beerhoundbrewery.com

Belly Love Brewing Company 725 E Main Street, Purcellville 540.441.3159 • bellylovebrewing.com

Beltway Brewing Company

22620 Davis Drive, Sterling 571.989.2739 • beltwaybrewco.com

virginiacraftbeer.com

VIRGINIACRAFTBEER.COM

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Bike Lane Brewing

Honor Brewing Co.

Port City Brewing Company

Wild Run Brewing Company

Black Hoof Brewing Company

Hopkins Ordinary Ale Works

Powers Farm & Brewery

Wort Hog Brewing Company

Black Walnut Brewing Company House 6 Brewing Co. 210 S King Street, Leesburg facebook.com/blackwalnutbrewery

44427 Atwater Drive, Ashburn 585.520.5710

Public House Kitchen & Brewery

SHENANDOAH VALLEY

Board Room Brewing Company

Krikelkay Brewing Company

Quattro Goombas Brewing Company

Alesatian Brewing Company

11150 Sunset Hills Road, Reston 703.689.2671 • bikelanebrewing.com 11 S. King Street, Leesburg 571.707.8014 • blackhoofbrewing.com

925 Garfield Street, Arlington 703.248.9439 • theboardroomva.com

Brew Republic Bierwerks

15201 Potomac Town Place, Woodbridge 703.594.7950 • brewrepublic.beer

Caboose Brewing Company

520 Mill Street NE, Vienna 703-865-8580 • caboosebrewing.com

Caboose Commons

2918 Eskridge Road, Fairfax caboosebrewing.com

Cedar Run Brewery

12801 Hazelwood Drive, Nokesville 703.594.0420 • cedarrunbrewery.com

Chubby Squirrel Brewing Company 10382 Willard Way, Fairfax 571.989.1082 chubbysquirrelbrewing.com

Crooked Run Brewing Company 22455 Davis Drive, Sterling cookedrunbrewing.com

Crooked Run Brewing Company

205 Harrison Street SE, Leesburg 571.978.4446

Dirt Farm Brewing Co.

18701 Foggy Bottom Road, Bluemont 540.554.2337 • dirtfarmbrewing.com

Dynasty Brewing Co.

21140 Ashburn Crossing Drive, Asburn 571.246.5991 • dynastybrewing.com

Dynasty Brewing Co.

101 Loudoun Street SE, Leesburg dynastybrewing.com

Eavesdrop Brewery

14004A Willard Road, Chantilly 703.596.1567 • honorbrewing.com 47 Main Street, Sperryville 540.987.3383 • hopkinsordinary.com

201 Courthouse Road, Appomattox 434.664.8010

Lake Anne Brew House

11424 Washington Plaza West, Reston 571.758.2739 • lakeannebrewhouse.com

Lost Rhino Brewing Company 21730 Red Rum Drive, Ashburn 571.291.2083 • lostrhino.com

Loudoun Brewing Company

310 E Market Street, Leesburg 703.350.8553 • loudounbrewing.com

Maltese Brewing Company

11047 B Pierson Drive, Fredericksburg maltesebrewing.com

Market Common Brewpub & Roastery

2900 Wilson Blvd., Arlington 571.208.1355 • hbcmarketcommon.com

Mustang Sally Brewing Company

Settle Down Easy Brewing

2822 Fairfax Drive, Falls Church 703.573.2011 • sdebrewing@gmail.com

Sinistral Brewing Company 9419 Main Street, Manassas sinistralbbrewingcompany.com

Solace Brewing Company 42615 Trade West Drive, Dulles solacebrewing.com

Strangeways Brewing

1010 E. Main Street, Waynesboro 540.265.8062 • basiccitybeer.com

Bedlam Brewing Company

2303 North Augusta Street, Staunton 540.416.4634

Box Office Brewery

177 East King Street, Strasburg 540.465.2609 • boxofficebrewery.com

BrewHaHa Brewing Company

11704 Spotswood Trail, Elkton 540.289.1760 • brewhahabrewery.com

Broken Window Brewing Co.

800 N Main Street, Harrisonburg 540.432.8940 • threebrosbrew.com

Notaviva Craft Fermentations

Sweetwater Tavern

1001 Jacob Burner Drive, Mcgaheysville 540.810.7562 • cavehillfarmsbrewery.com

13274 Sagle Road, Purcellville 540.668.6756 • notavivavineyards.com

Ocelot Brewing Company

23600 Overland Drive, Sterling 703-665-2146 • ocelotbrewing.com

Old Bust Head Brewing Company

7134 Lineweaver Road, Warrenton 540.347.4777 • oldbusthead.com

Old 690 Brewing Company

18351 Corkys Lane, Culpeper 540.423.1032 • oldhousevineyards.com

Old Ox Brewery

44652 Guilford Drive, Ashburn 703.729.8375 • oldoxbrewery.com

Old Trade Brewery

Heritage Brewing Co.

Ono Brewing Co.

Highmark Brewery

Ornery Beer Company

Hillsborough Farm Brewery

Pen Druid Brewing

36716 Charles Town Pike, Purcellville 540.668.6216

22560 Glenn Drive, Sterling 571.375.7920 • rocketfrogbeer.com

Basic City Beer Co.

2709 S Oakland Street, Arlington 703.888.5820

Harpers Ferry Brewing

390 Kings Hwy., Fredericksburg 540.709.2020 • highmarkbrewery.com

Rocket Frog Brewing Company

150 Ridgemont Road, Middletown 540.869.8482 • facebook.com/ BackroomBrewery

Brothers Craft Brewing

Old Ox Brewery

9436 Center Point Lane, Manassas 800.432.1792 • heritagebrewing.com

1419 Princess Anne Street, Fredericksburg 540.382.4342 • reddragonbrewery.com

Backroom Brewery

14250 Sweetwater Lane, Centreville 703.449.1100 • greatamericanrestaurants.com

16015 John Marshall Hwy., Broad Run 703.753.3548 • thefarmbreweryatbroadrun.com 37410 Adventure Center Lane Purcellville

Red Dragon Brewery

23 N. Loudoun Street, Winchester 540.667.2743 • alesatianbrewing.com

Sweetwater Tavern

Old House Brewing Co.

The Farm Brewery at Broad Run

22860 James Monroe Highway, Aldie 703-327-6052 • goombabrewery.com

New District Brewing Company

Fair Winds Brewing Company

301 S Main Street, Culpeper

9406 Battle Street, Manassas 571.292.1427 • phbrewpub.com

41 Beckham Street, Warrenton 540.300.2739 • worthogbreweryllc.com

14 W. Boscawen Street, Winchester 540.660.9577 brokenwindowbrewing.com

15670 Ashbury Church Road, Purcellville old690.com

Far Gohn Brewing Co.

9269 Redemption Way, Midland 540.272.5060 • powersfarmbrewery.com

3071 Jefferson Davis Hwy, Stafford 540.659.3447 • wildrunbrewing.com

350 Landsdowne Road, Fredericksburg 540.371.1776 • strangewaysbrewing.com

14140 Parke Long Court, Chantilly 703.378.7450 • msbrewing.com

7223 Centreville Road, Yorkshire 703.420.8955 • eavesdropbrewery.com 7000 Newington Road, Lorton 703-372-2001 • fairwindsbrewing.com

3950 Wheeler Avenue, Alexandria 703.797.2739 • portcitybrewing.com

14 S. Madison Street, Middleburg 540.326.8943 • oldoxbrewery.com 13270 Alanthus Road, Brandy Station 774.218.8645 • oldtradebrewery.com 4520 Daly Drive, Chantilly 571.409.6662 • onobrewco.com 3950 University Drive, Fairfax ornerybeer.com

7 River Lane, Sperryville 540.987.8800 • pendruid.com

3066 Gate House Plaza, Falls Church 703.645.8100 • greatamericanrestaurants.com

Sweetwater Tavern

45980 Waterview Plaza, Sterling 571.434.6500 • greatamericanrestaurants.com

The Craft of Brewing

21140 Ashburn Crossing Drive, Ashburn 703.687.3932 • thecraftob.com

Tin Cannon Brewing Co

7679 Limestone Drive, Gainesville 571-248-0489 • tincannonbrewing.com

Tucked Away Brewing Company

8420 Kao Circle, Manassas 703.420.2890 • tuckedawaybrew.com

Twinpanzee Brewing Company 101-D Executive Drive, Sterling 703.791.9363

Vanish Brewing

44624 Leelyn Farm Lane, Leesburg vanishbeer.com

Water’s End Brewery

12425 Dillingham Square, Lake Ridge 571.285.1997 • watersendbrewery.com

Water’s End Brewery

14397 Potomac Mills Road, Woodbridge 571-398-0342 • watersendbrewery.com

Wheatland Spring Farm & Brewery

38506 John Wolford Road, Waterford 540.746.6080 • wheatlandspring.com

Cave Hill Farms Brewing

Devils Backbone Brewing Company - Outpost

50 Northwind Lane, Lexington 540.462.6200 • dbbrewingcompany.com

Escutcheon Brewing Company 150 W. Commercial Street, Winchester

Front Royal Brewing Company 122 E. Main Street, Front Royal 540.631.0773 • frontroyalbrewing.com

Great Valley Farm Brewery

60 Great Valley Lane, Natural Bridge 540.521.6163 greatvalleyfarmbrewery.com

Hawksbill Brewing Company 22 Zerkel Street, Luray 540.860.5608 • hawkbillbrewing. wordpress.com

Heliotrope Brewing

128 S. Main Street, Lexington 540.458.3846

Pale Fire Brewing Company

217 S. Liberty Street, Harrisonburg 540-217-5452 • palefirebrewing.com

Queen City Brewing

834 Springhill Road, Staunton 540.213.8014 • qcbrewing.com

Redbeard Brewing

120 South Lewis Street, Staunton 804.641.9340 • redbeardbrews.com

Ridge Runner Farm & Brewery 6895 Back Road, Maurertown 571.201.2963 • virginiafarmbrew.com

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Restless Moons Brewing Company

120 W. Wolfe Street, Harrisonburg 540.217.2726 • restlessmoons.com

Seven Arrows Brewing Company 2508 Jefferson Hwy., Waynesboro 540-221-6968 • sevenarrowsbrewing.com

Shenandoah Valley Brewing Company 103 W. Beverly Street, Staunton 540.887.2337 • shenvalbrew.com

Skipping Rock Beer Co.

414 Parkersburg Turnpike, Staunton 540.466.5692 • skippingrockbeer.com

Stable Craft Brewing at Hermitage Hill

375 Madrid Road, Waynesboro 540.490.2609 • stablecraftbrewing.com

Swover Creek Farm Brewery

4176 Swover Creek Road, Edinburg 540.984.8973 • swovercreekfarms.com

The Friendly Fermenter

20 South Mason Street, Harrisonburg friendlyfermenter.com

Three Notch’d Brewing Co.

241 E. Market Street, Harrisonburg 540.217.5939

Winchester Brew Works

320 N Cameron Street, Winchester 540.692.9242 • winchesterbrewworks.com

Woodstock Brewhouse

123 E Court Street, Woodstock 540-459-2739 • woodstockbrewhouse.com

Golden Cactus Brewing

214 5th Street, SW, Roanoke

Hammer & Forge Brewing Company

Courthouse Creek Cider 3300 W. Broad Street, Richmond courthousecreek.com

70 Main Street, Boones Mill 540.909.3200 • hammerandforgebrewing.com

Coyote Hole Ciderworks

Jack Mason’s Tavern

Garden Grove Brewing and Urban Winery

400 E. Ridgeway Street, Clifton Forge 540.862.5624 • jackmasontavern.com

Olde Salem Brewing Company 21 E. Main Street, Salem 540.404.4399 • oldesalembrewing.com

Parkway Brewing

739 Kessler Mill Road, Salem parkwaybrewing.com

Starr Hill Pilot Brewery

6 Old Whitmore Road, Roanoke 434.823.5671 • starrhill.com

Three Notch’d Craft Kitchen & Brewery

225 Oak Grove Drive, Mineral 540.894.1053 • coyotehole.com

3445 W Cary Street, Richmond 804.338.6029 • gardengrovebrewing.com

Potter’s Craft Cider

1350 Arrowhead Valley Road, Charlottesville 434.964.0271 • potterscraftcider.com

COASTAL VIRGINIA Sly Clyde Ciderworks

207 E. Mellen Street, Hampton slyclyde.com

24 Campbell Avenue SE, Roanoke 540.492.5005 • threenotchdbrewing.com

NORTHERN VIRGINIA

Twin Creeks Brewing Co.

Cobbler Mountain Cellars

111 Pollard Street, Vinton 540.265.8062 • twincreeksbrewing.com

Twin Creeks Brewing Co.

1 Old Salem Turnpike, Roanoke 540.566.4863 • twincreeksbrewing.com

Twisted Track Brewpub

523 Shenandoah Avenue, NW, Roanoke 540.339.9776 • twistedtrackbrewpub.com

5909 Long Fall Lane, Delaplane 540.364.2802 • cobblercellars.com

Corcoran Vineyards Hard Cider

14635 Corky’s Farm Lane, Waterford 540.882.9073 • corcoranvineyards.com

Hinson Ford Cider & Mead 379 Hinson Ford Road, Amissville 540.219.8397

Lost Boy Cider

SOUTHERN VIRGINIA

317 Hooffs Run Drive, Alexandria 703.868.4865 • lostboycider.com

2 Witches Winery & brewing Company

Mount Defiance Cidery & Distillery

209 Trade Street, Danville 434-549-BREW (2739)

207 W. Washington St., Middleburg 540.687.8100 • mtdefiance.com

Ballad Brewing Company

Wild Hare Cider

600 Craighead Street, Danville balladbrewing.com

106A South Street, SE, Leesburg 833.675.WILD

Buggs Island Brewing Company

SHENANDOAH VALLEY

110 College Street, Clarkesville

Mountain Valley Brewing Company

4220 Mountain Valley Road, Axton 276.833.2171 mountainvalleybrewing.com

Staunton River Brewing Co. 1571 Mt. Calvary Road, Brookneal stauntonriverbrewing.com

VIRGINIA MOUNTAINS A Few Old Goats

515 8th Street, SW, Roanoke 540.339.9562

Bacova Beer Company

2814 Main Street, Hot Springs bacovabeer.com

Barrel Chest Wine and Beer 4035 Electric Road, Roanoke 540.206.3475 • barrelchestwineandbeer.com

Big Lick Brewing Co.

409 Salem Avenue SW, Roanoke 540.562.8383 • biglickbrewingco.com

Chaos Mountain Brewing Company 3135 Dillons Mill Road, Callaway 540.334.1600 chaosmountainbrewing.com

Deschutes Brewery - Roanoke Tasting Room 315 Market Street SE, Roanoke 540.259.5204 • deschutesbrewery.com

CENTRAL VIRGINIA Albemarle CiderWorks

2545 Rural Ridge Ln., North Garden 434.297.2326 • albemarleciderworks.com

Blue Bee Cider

1320 Summit Avenue, Richmond 804.231.0280 • bluebeecider.com

Blue Toad Hard Cider Pub

9278 Rockfish Valley Hwy., Afton 434.996.6992 • bluetoadhardcider.com

Bold Rock Hard Cider

1020 Rockfish Valley Hwy., Nellysford 434.361.1030 • boldrock.com

Bryant's Cider

2114 E. Main Street, Richmond bryantscider.com

Bryant’s Small Batch Cider 3224 East Branch Loop, Roseland 804.420.9683 • bryantscider.com

Buskey Cider

2910 W. Leigh Street, Richmond buskeycider.com

Castle Hill Cider

6065 Turkey Sag Rd., Keswick 434.296.0047 • castlehillcider.com

Courthouse Creek Cider 1581 Maidens Road, Goochland courthousecreek.com

Halcyon Days Cidery Company

4135 S Lee Highway, Natural Bridge 540.291.1340 • halcyondayscider.com

CENTRAL VIRGINIA Black Heath Meadery

1313 Altamont Ave, Richmond 703.582.0856 • blackheathmeadery.com

Garden Grove Brewing and Urban Winery

3445 W Cary Street, Richmond 804.338.6029 • gardengrovebrewing.com

Haley’s Honey

235 East Broadway Avenue, Hopewell 804.310.6845

Hill Top Berry Farm and Winery

2800 Berry Hill Rd., Nellysford 434.361.1266 • hilltopberrywine.com

Honey Grail

525 E. Market Street, #135, Leesburg 202.455.5520 • honeygrail.com

Saga Meadery

Madison Heights, 339.221.3115 • sagameadery.com The Thistle and Stag Meadery 2053 E. River Road, Fork Union 434.842.2200 • thethistleandstag.com

Skjald Meadworks

621C Broad Street, Altavista 434.515.2482 • skjaldmeadworks.com

COASTAL VIRGINIA Serendipity Meadworks

15981 Breezy Hill Lane, Smithfield 757-214-7494 serendipitydmeadworks.com

Silver Hand Meadery

Old Hill Cider

224 Monitcello Ave, Suite, Williamsburg 757.378.2225 • silverhandmeadery.com

Sage Bird Ciderworks

NORTHERN VIRGINIA

17768 Honeyville Rd., Timberville 540.896.7582 • oldhillcider.com 325 N. Liberty Street, Harrisonburg 540.607.8084 • sagebirdciderworks.com

The Winery at Kindred Pointe 3575 Conicville Rd Mt Jackson, Shenandoah County 540.477.3570 • kindredpointe.com

Winchester Ciderworks

Stone House Meadery

36580 Shoemaker School Rd., Purcellville 571.512.0763 • stonehousemeadery.com

Maidstone Meadery

9364 Justice Lane, Delaplane 703.303.2090 • maidstonemeadery.com

2502 N. Frederick Pike, Winchester 540.550.3800 • WinchesterCiderworks.com

SHENANDOAH VALLEY

VIRGINIA MOUNTAINS

Misty Mountain Mead Works

Big Fish Cider

1531 Pack Horse Road, Winchester 540.888.4420 • mistymountainmead.com

59 Spruce Street, Monterey 540.468.2322 • bigfishcider.com

BLUE RIDGE HIGHLANDS Blacksnake Meadery

605 Buffalo Road, Dugspur 540.834.6172 • blacksnakemead.com

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compliance cor ner

Social Media, Advertising and Your Brewery

by Kevin N. Anderson, Regulatory Consultant

A well put together advertising campaign and social media strategy is essential for any business to flourish. Breweries, like many businesses, use a custom #(hashtag) to infiltrate social media markets and monitor what consumers are saying. Creating advertising visuals for Facebook, Instagram and Twitter catch the eye of the customer and are key to drive sales and increase the customer base. Unbeknownst to many breweries, all of these business practices are regulated by both the Federal TTB (Alcohol and Tobacco Tax and Trade Bureau) and the Virginia Alcoholic Beverage Control Authority. The alcohol industry is one of the most heavily regulated industries at both the Federal and State levels. Creating noncompliant advertisements can result in thousands of dollars in fines, license suspensions, and attending regulatory violation hearings. We have had many brewers throughout the country contact us through our website, www.BreweryCompliance.com, with questions and concerns relating to their business advertising and social media presence.We are going to provide a very brief overview of a few Federal and State advertising regulations. What does TTB consider an advertisement? The regulations define the term “advertisement” as any written or verbal statement, illustration, or depiction which is in, or calculated to induce sales in, interstate or foreign commerce, or is disseminated by mail. Examples include ads in newspapers or magazines, trade booklets, menus, wine cards, leaflets, circulars, mailers, book inserts, catalogs, promotional materials, or sales pamphlets. The definition includes any written, printed, graphic, or other matter accompanying the container; markings on cases, billboards, signs, or other outdoor display; and broadcasts made via radio, television, or in any other media.

Though not specifically listed, this definition includes websites and other Internet-based advertising such as social media. Does TTB approve alcohol beverage advertisements? The Federal Alcohol Administration Act does not require alcohol beverage advertisements to be approved prior to appearing in print or broadcast. TTB does, however, offer industry members, free of charge, a voluntary advertising preclearance service.

• Encourage underage drinking or excessive drinking; • Be lewd or obscene; • Mention the intoxicating effects of alcohol; or • Be false or misleading or imply any therapeutic effects from drinking Looking a little deeper at Virginia Administrative Code 3VAC5-20-10. Advertising, we can see much of state regulations also mimic federal code.

3VAC5-20-10. Advertising; generally, states, D. No advertising shall contain any How does TTB monitor advertisements statement, symbol, depiction or reference in the marketplace? that: TTB monitors the advertising of alcohol 1.Would tend to induce minors to drink, or beverages through a combination of (1) would tend to induce persons to consume referrals and complaints about specific to excess; 2. Is obscene or is suggestive of alcohol beverage advertisements, (2) any illegal activity; 3. Incorporates the use industry member requests for advertising pre-clearance, and (3) internal selections of of any present or former athlete or athletic team or implies that the product enhances advertisements for review. athletic prowess; except that, persons Generally speaking, federal granted a license to sell wine or beer may regulations prohibit: display within their licensed premises 1. Misleading Guarantees (Money back point-of-sale advertising materials that guarantees are not prohibited) incorporate the use of any present or 2. Statements that are False or Untrue former professional athlete or athletic team, 3. Statements that are Inconsistent with provided that such advertising materials: 4. Approved Product Labels (i) otherwise comply with the applicable regulations of the appropriate federal False or Misleading Statements that are agency and (ii) do not depict any athlete Disparaging of a Competitor’s Product consuming or about to consume alcohol Health-Related Statements that are False prior to or while engaged in an athletic or Misleading such as:“will improve activity, do not depict an athlete consuming memory”,“no headaches”,“provides alcohol while the athlete is operating or energy” about to operate a motor vehicle or other A comprehensive overview of federal malt machinery, and do not imply that the beverage advertising regulations can be alcoholic beverage so advertised enhances found in Title 27 -› Chapter I -› Subchapter athletic prowess; 4. Is false or misleading in A -› Part 7 of the Code of Federal any material respect; 5. Implies or indicates, Regulations. https://www.ttb.gov directly or indirectly, that the product is government endorsed by the use of flags, The Virginia Alcoholic Beverage Control also regulates how breweries can advertise. seals or other insignia or otherwise; 6. Makes any reference to the intoxicating Virginia Administrative Code 3 VAC effect of any alcoholic beverages... 5-20-10 to 3 VAC 5-20-100 are the state regulations related to alcoholic beverage If you have ever wondered why breweries advertisements. The Virginia ABC website say or do not say certain things in their states that advertisements cannot: advertisements, Federal and State regulations are the answer.

Disclaimer: Before you take any action based on this article please consult with an expert or regulatory official. Regulations and interpretations at the federal and state level are subject to change at any time. - 46 - AUGUST 2021

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