Our third year of Christmas in Elizabeth City, promoting the entire destination as an affordable, charming holiday experience, continues to provide a solid marketing platform for all our partner businesses and events. New for 2021 we launched the Hot Cocoa Crawl as an added holidaythemed thing to do for locals and visitors alike. Leveraging our social reach, consumer emails, earned media and digital advertising, Christmas in Elizabeth City is able to generate economic impact through themed, consistent promotions.
November - December Digital Campaign Totals Link clicks: 5,755 Cost Per Click: $0.76 Reach: 215,680 users Click Through Rate: 1.22% Impressions: 471,314
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