May-July 2017 WAHP Business Australia

marketing

Loyalty & Rewards Programs

TECHNOLOGY Business Blog Key Elements of a Website

May - July 2017

Business

Expand & Grow with Coworking Spaces

home

Starting a Business

money

When does your Hobby become a Business?

Showcasing Australian Small Business and Work At Home Parents

The Team Editor-in-Chief Helen Dayman WAHP Business Australia w wahpbusiness.com.au e wahpbusiness@gmail.com (ISSN 2202-8102)

A quarterly digital magazine published Australia-wide and available online.

WAHP Business Australia November/December 2015

Editor’s Letter

3

Business

Expand and Grow with CoWorking Spoaces Home Kitchen or Commercial Kitchen Get a handle on Acronyms Latest News in Business

Marketing

Instagram Loyalty & Rewards Programs Latest News in Marketing

Connect with us on Facebook - @wahpp Contributors Katherine Hawes - New Age Legal Solutions Helen Dayman – WAHP Business Australia

Money

Cash in Hand Latest News in Money Budget Tips for your Business When does your Hobby become a Business?

Graphic Design In-House @ WAHP Business Australia

Technology

Advertise your Business Display Advertising Editorial (two page spread) Full - Half - Quarter Page Individual Products Business Directory

Home

Submit an Article or Advertise e wahpbusiness@gmail.com

Published and Distributed by: WAHP Business Australia 367 Nielsons Road Goodnight Scrub Qld 4671 Phone - 0402 146 371 ABN 80 393 008 723

Page Page22

Business Blog Key Elements of a Website Latest News in Technology

4 6 11

13 14 16 19 20 22 23 24 26 27 29

Starting a Business Working from Home - Legals 5 tips o avoid Legal Issues

30 32 33

Recipes

35

Business Directory

43

This months hot businesses

Published by WAHP Business Australia

Editor’s Letter

Welcome to our May/June/July Quarterly issue of WAHP Business Australia magazine. This is an busy time of year as our businesses are getting ready for June 30 and the end of financial year and start of a new one.

The work behind the scenes leading up to each issue is phenomenal. Researching each article topic to ensure that all information is current and correct. Editing and proofreading all copy and then down to the intricacies of designing the layout. We are a little late getting this issue out, but as always we aim for a high quality each issue.

We have an interesting balance of articles for you this issue. I know I keep saying it, but i think this issue may be our best EVER! With the end of financial year almost upon us we take a closer look how you can improve your business. Check out - Cash in Hand on page 20 and Budget tips for your Business on page 23. For many finding when you cross that line - When does your Hobby become a Business on page 24 might offer some guidance.

2017 is going full steam ahead. This issue we took a closer look at your business workspaces. You might be considering to - Expand and Grow with CoWorking Spaces on page 4; or for food businesses, Home Kitchen or Commercial Kitchen might have the answers you need.

The spotlight is on Instagram on page 14 and we explore the benefits of Loyalty & Rewards programs on page 16.

Katherine Hawes from New Age Legal Solutions is a regular contributor keeping the legal aspects of your business in the spotlight. Check out her articles on Working from Home - Legals and 5 tips to avoid legal issues on pages 32 and 33.

We are always looking for article contributors. If you are an expert in your field, drop us an email or phone call to discuss articles you wish to see published in our next issue. You might wish to join Katherine as one of our regular contributors. All contributors receive a discount of any advertising too.

We also have a delectable selection of recipes to tantalise your taste buds. We have a few changes from this issue. Introducing the Business Directory replaces the Product Catalogue. We also now showcase your Individual Products throughout the magazine.

Read on and enjoy this issue. WAHP Business Australia magazine is now quarterly. The next issue will be August/September/October and will be out on 1st August 2017.

Interested in showcasing your business, advertising deadline for the next issue is 15th July. Promote your business from as little as $20 for an Individual Product; $50 - quarter page; $70 - half page; and $100 - full page. Be an *EarlyBird* Advertiser and get 20% off - just secure your spot by the 30th June.

New advertising opportunites are ready for our next issue. Prime real estate is now available on the inside cover pages (front and back). Get in quick to secure these spots.

This wraps it up for this issue and as always I am very excited to get your feedback.

Helen Dayman Editor

WAHP Business Australia

Page 3

Business

Expand and Grow with CoWorking Spaces Starting up your business working from home is ideal. You can work your own hours, anytime of the day or night. Face it – going to work is as easy as walking into the next room. A perfect setup for your business.

At some point, you may wish to expand your business or have a better work/life balance.

Working from a home base doesn’t give you a break from work. The temptation to work longer and spend less time with family and in recreation may take its toll.

Some small business owners can easily manage juggling work and family. Others, may need to create a separation between the two that will benefit both the business and family too.

There are a variety of different coworking spaces available. Googling ‘coworking spaces in Brisbane’ found 20 in the centre of Brisbane alone.

What to look for in a Co-Working Space?

This is up from 2015, when Global Coworking identified only 4 coworking spaces in Brisbane.

Private Office – What is included? Phone, internet wi-fi and office furniture.

2015 Worldwide Data surveyed by Global CoWorking CoWorking Spaces

Countries

Cities

Chairs Available

1,471

103

800

79,238

Coworking spaces are not only in the centre of major cities. Take a closer look in your own community out in the suburbs, you will find a few gems.

Page 4

Meeting Rooms – Number of seats available (table setup and seat rows); internet wi-fi; equipment such as projectors and whiteboards; access to amenities (toilets) and tea/coffee; a break-out space; and catering service.

Coworking spaces – amenity to creative working; number of people working in the space.

Events and opportunities to collaborate with other businesses.

Published by WAHP Business Australia

Business Benefits

Professional business address No office lease Minimal office setup costs Potential collaboration opportunities Sharing of resources Sense of community Flexibility during business growth Onsite business networking and events Celia Newlands of Central Business Associates is the Community Manager for a coworking space in Wynnum, Brisbane.

Check out the view from the boardroom on our cover of this issue. The centre’s core values are community, collaboration, development and success.

“We offer flexible workspaces including private offices, coworking spaces and meeting rooms with regular networking events.”

Celia encourages collaboration and networking between community businesses. Memberships available as part of the business community network at the centre offer advertising, networking and collaboration opportunities.

Central Business Associates offers an upgraded Conduit Membership that includes a directory listing, discounted room rates, free mentor workshops and access discounted specialist services. Conduit members also can apply to be recommended service providers.

Explore a few different coworking spaces before making your decision. Meet and discuss your business needs with the Community Manager. While touring the space, get a feel for the atmosphere and other resident businesses.

Consider your options. Does the coworking space connect with your brand and vision for your business? A major advantage is that these spaces are more connected to the community you work in and will help you to build and be part of a larger business network.

After your research, there is just one main question to ask…

Is this space a good fit for your business?

Sampling of Australian Co-Working Space Central Business Associates www.centralbusinessassociates.com.au 182 Bay Terrace, Wynnum QLD Fishburners – www.fishburners.org Sydney – 608 Harris Street, Ultimo NSW Brisbane – 155 Queen Street, Brisbane QLD York Butter Factory – www.yorkbutterfactory.com 62-66 King Street, Melbourne VIC River City Labs – www.rivercitylabs.net 315 Brunswick Street, Fortitude Valley QLD The Commons – www.thecommons.io 36-38 Gipps Street, Collingwood VIC 80 Market Street, South Melbourne VIC Spaces – www.spacesworks.com Locations world-wide Melbourne – Richmond Sydney – Surry Hills Spacecubed – www.spacecubed.com 45 St Georges Terrace, Perth WA Flux – www.fluxperth.com 191 St Georges Terrace, Perth WA

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Sync Labs – www.synclabs.com.au 6/663 Newcastle Street, Leederville WA fSpace Pty Ltd – www.fspace.me 18/27 Market Street, Freemantle WA Wotso Workspace – www.wotsoworkspace.com.au Adelaide - 217/219 Flinders Street, Adelaide SA Brisbane – 84a Brunswick Street, Fortitude Valley QLD Canberra – 490 Northbourne Ave, Dickson ACT Canberra – 14 Wormald Street, Symonston ACT Sydney – 5 George Street, North Strathfield NSW Sydney – 95b Station Street, Penrith NSW Sydney – 55 Pyrmont Bridge Road, Pyrmont NSW Sydney – 50 Yeo Street, Neutral Bay NSW Gold Coast – 194 Varsity Parade, Varsity Lakes QLD Tasmania – 162 Macquarie Street, Hobart TAS Newcastle NSW & Sunshine Coast QLD (coming soon) Co-Hab – www.co-hab.com.au 1 Tonsley Boulevard, Tonsley SA accross Brainspace – www.brainspace.com.au 29 Jardine Street, Kingston ACT Parliament Coworking – www.parliamentcoworking.com 11 Morison Street, Hobart TAS Rust490 – www.rust490.com 4/90 Woods Street, Darwin NT

Page 5

Business

Home Kitchen

Does your business operate out of a kitchen? Your products may be food items or use food grade ingredients. You may provide a service within a kitchen environment.

If you spend most of your creative or work time within a kitchen, you need to ask yourself… What works best for my business, a Commercial or Home Kitchen?

While using your home kitchen may be more convenient, is it feasible? Costs, working and storage space are the first points that come to mind. But… have you considered the legalities? Does your business require licensing? Do you need any qualifications?

Firstly, check with your local Council. They will be able to provide you with all licensing and design requirements.

Using the Brisbane City Council as an example – Food Business Design Application - $362.85 Food Business Licence Application - $733.90 Depending on your type of food business, you may be required to have an Accredited Food Safety Program.

Category 5 to 250 m2 Up to 1,000 m2 Great than 1,000m2

Amendment to Application for Accreditation Accreditation Food Safety Program $627.25 $453.05 $714.45

$543.25

$1,104.95

$576.05

Your business will also need to appoint a Food Safety Supervisor and all staff should have food safety and hygiene training. In the case of Brisbane City Council, they provide free online training via a video.

The big question is whether your home kitchen is up to standards required for a home food business license.

Queensland Health provide helpful information and the appropriate Food Safety Standards your home kitchen needs to meet to be fully compliant.

At a minimum, your home kitchen needs to comply with Food Safety Standard 3.2.3 – Food premises and equipment.

This can become very expensive as home food preparation/ storage must be kept separate to your food business if in the same workspace. Design and building costs for a compliant kitchen can be expensive.

Remember each Council area may have different costs and requirements. Do your research.

Page 6

Owners / proprietors must provide a food premises that: • is easy to clean, sanitise and maintain • is appropriate for the work of the business • is suitable for the jobs they are used for • is made of material that does not contaminate food • has sufficient space, facilities and suitable equipment to produce safe food • provides services such as potable water, effective sewage disposal and sufficient light and ventilation for the food handling activities • provides facilities for staff to maintain standards of personal hygiene and equipment cleanliness that will protect food from contamination • is protected against the harbourage and entry of pests

Links –

Food Safety Standards – 3.2.3 Food Premises and Equipment A guide to Food Safety Standards Brisbane City Council Food Business Licence Food Business Licence Process Queensland Health Food handling – Information for businesses Know your food business – A self-assessment guide to the Food Safety Standards NSW Department of Primary Industries Food Authority South Australia – Starting a Food Business Western Australia – Working from Home Northern Territory – Food Business Information Packs Victoria – Starting a Food Business Tasmania – City of Launceston Starting a Food Business ACT – Starting a Food Business in the ACT

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Commercial Kitchen There are many advantages to hiring a commercial kitchen. Just imagine - no mess in your home kitchen and trying to work around the usual foot traffic.

Business

Brisbane – Wandering Cooks – www.wanderingcooks.com.au 1 Fish Lane, South Brisbane QLD

The bonuses are more storage and cooking space, Book to Cook – www.booktocook.com.au plus professional equipment and utensils.

2/5 Secam Street, Mansfield QLD This isn’t a dream! You can access professional commercial kitchen space for your business. No setup costs and affordable hire fees (casual or permanent).

The Market Kitchen – www.brisbanemarkets.com. au/commercial-kitchen-hire-brisbane Sherwood Road, Rocklea QLD

A commercial kitchen can also assist you in getting the appropriate food business licencing. An extra bonus is that the process is much simpler using an established commercial kitchen space.

Sydney – Temp Kitchen Rent – www.tempkitchenrent.com.au 372-428 Wattle Street, Ultimo NSW

If you are unable to locate a commercial kitchen to hire in your area, contact a local restaurant or venue.

They may be interested in hiring their commercial kitchen out when it is not in use.

Adelaide – The Cooks Base – www.thecooksbase.com.au 5/194 Prospect Road, Prospect SA

Melbourne – Pricing varies, but these are just a few of the Cooking Space – www.cookingspace.com.au commercial kitchens available for hire.

47-51 Boundary Road, North Melbourne VIC

View Brisbane City Council’s Food Business Licensing process (on next page).

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Perth – Cooks Cookout – www.cookscookout.com.au 1 Leonard Street, Victoria Park WA

Page 7

Business

Food Business Licence Process Roadmap for Fixed and Mobile Food Businesses

U c

If you are taking over an existing food business and are not mak changes to the fit-out of the premises or vehicle you do not need t a design application. Go to Stage 2 Food Business Licence Applic

Prepare

Stage 1 Food Business Design Application

Step 1.

Complete the Food Business Design Application form.

Apply Step 2.

Prepare your plans. You will need to supply: • site plan • floor plan • sectional elevations • mechanical exhaust ventilation plan (if required).

Step 3.

Submit your application to Coun plans and the relevant fee can be s • online at www.brisbane.qld.go foodbusiness • in person at any Brisbane City Regional Business Centre • by mail to GPO Box 1434 Brisba

You may need other approvals and licences to operate your food business e.g. plumbing, building, development approval, trade waste. Learn more at www.brisbane.qld.gov.au/foodbusiness

Lodge you Licence A than 30 d start date

Apply

Prepare

Step 11.

Submit your application to Council. Forms, supporting information and the relevant fee can be submitted:

Step 9.

Complete the Food Busine Application form.

• online at www.brisbane.qld.gov.au/foodbusiness • in person at any Brisbane City Council Regional Business Centre • mail to GPO Box 1434 Brisbane Qld 4001.

Step 10.

Determine if you require a Safety Program. Learn mo www.brisbane.qld.gov.au/

Assess Step 12.

An Environmental Health Officer will conduct an initial review to confirm your application is properly made.

Limit application delays by supplying Council with requested information quickly.

The assessment timeframe will recommence when Council receives all the information needed.

Step 13.

Provide more information if requested. You will receive notice by email detailing the requirements.

Step 14.

Properly made applications are assessed for compliance with the Food Act 2006.

Email acknowledgement confirming receipt of your applic will be sent within five business days.

Properly made applications are assessed within 20 busine

Inspect and Approve Step 15.

Arrange your final inspection. Call Council one week prior to finishing construction to book a mutually suitable date and time.

Step 16.

On-site final inspection and Eat Safe Brisbane audit of your food business. Verbal approval will be given on-site and your licence posted in the mail.

Use the relevant Food Busines available at www.brisbane.qld determine if you are ready for

Business

Use this map to navigate the 2 stage approval process for obtaining your food business licence. For more comprehensive information visit www.brisbane.qld.gov.au/foodbusiness or call 133 BNE (133 263).

Limit application delays by supplying Council with requested information quickly. The assessment timeframe will recommence when Council receives all the information needed.

king to submit cation.

Assess

ncil. Forms, submitted: ov.au/ Council

Step 4.

An Environmental Health Officer will conduct an initial review to confirm your application is properly made.

Step 5.

Provide more information if requested. You will receive notice by email detailing the requirements.

Step 6.

Properly made applications are assessed for compliance with the Food Safety Standards.

ane Qld 4001.

Approve Step 7.

Council will send you correspondence to advise if your design is approved or refused.

ur Food Business Application no more days before the desired e of operation.

ess Licence

a Food ore at /foodbusiness

Stage 2 Food Business Licence Application

Step 8.

After your design is approved, begin construction in accordance with the approved plans and conditions of approval.

Email acknowledgement confirming receipt of your application will be sent within five business days.

Email progress update will be sent within 10 business days.

Properly made applications are assessed within 20 business days.

Your design approval letter may contain conditions of approval.

Make sure these requested changes are included in the fit-out to ensure you pass your final inspection.

cation

ess days.

n

Renew and Audit Step 17.

If approved, you can commence operation of your food business.

Congratulations!

ss Final Inspection Checklist d.gov.au/foodbusiness to your final inspection.

Step 18.

Renew your Food Business Licence.

Council will send you an annual renewal invoice. Pay on time to make sure you can continue to operate.

Step 19.

Be ready for inspections. Council will conduct food safety audits based on your Eat Safe Brisbane star rating.

Remember to advise Council of changes to your contact details to ensure you continue to receive your renewals and licence certificates.

Business

Acronyms are providing a shortcut to say more with less. Many people have heard of KISS – keep it simple stupid. Although a few of these appear to not be simple at all. Here is our cheat sheet to help you get a handle on acronyms.

AIDA – attention/awareness, interest, desire, action (purchase funnel) ABN – Australian Business Number API – application programming interface ASAP – as soon as possible ASP – Application Service Provider ATO – Australian Taxation Office B2B – business to business B2C – business to customer BR – bounce rate CAC – customer acquisition cost CEO – Chief Executive Officer/ Community Engagement Officer CFO – Chief Financial Officer CIO – Chief Information Officer CMO – Chief Marketing Officer CTO – Chief Technology Officer CLV – customer lifetime value CMS – content management system COB – close of business COS – content optimization system CPA – cost per action CPC – cost per click CPL – cost per lead

Page 10

CR – conversion rate CRM – customer relationship management CSS -cascading style sheets CTA – call to action CTR – click through rate CX – customer experience DM – direct mail or message DNS – domain name server EFT – electronic funds transfer EFTPOS – electronic funds transfer point of sale EMS – environmental management system EOD – End of day EOM – end of message ERP – enterprise resource planning (computer software) ETA – estimated time of arrival GA – google analytics FOI – freedom of information FTE – full time employee FYI – for your information GM – General Manager

GST – goods and services tax HTML – hypertext mark-up language IP – intellectual property IP address – internet protocal address IPO – initial public offering ISP – internet service provider IVR – interactive voice response KISS – keep it simple stupid KPI – key performance indicators MILE – maximum impact, little effort MP – Member of Parliament MRR – monthly recurring revenue MTD – month to date NDA – non-disclosure agreement NOI – net operating income NPS – net promoter score NRN – no reply necessary NWR – not work related OOO – out of office OT – off topic OTC – over the counter p - page PA – performance appraisal PCs – personal computers

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Business

Get a handle on Acronyms

Ever feel like people are talking a different language? It appears that acronyms have taken over. Why? We have busy lifestyles; busy work life and time is at a premium.

POC – point of contact POV – point of view PPC – pay per click PR – public relations PTE – part time employee PTO – paid time off PV – page view QC – quality control QR code – quick response barcode QTD – quarter to date R & D – research and development Re – referring to RFD – request for discussion RFP – request for proposal

WAHP Business Australia

ROI – return on investment RRP – recommended retail price RSS – rich site summary RT – retweet SaaS – Software as a Service SEO – search engine optimization SLA – service level agreement SM – social media SMART – Specific, measurable, attainable, realistic, time-bound SMB – small to medium business SME – small and medium enterprises SMM – social media marketing SMS – short message service

SMTP – simple mail transfer protocol SWOT – strengths, weaknesses, opportunities, threats TFN – tax file number TOS – terms of service UI – user interface URL – uniform resource locator UV – unique visitor UX – user experience VPN – virtual private network WFH – work from home WOM – word of mouth YTD – year to date

Page 11

Business

Darvanalee Designs - Quilting Supplies

Parklane with Sarah

Scentalicious Bath & Body Gift Treats Domino’s pays penalty for alleged Franchising Code Breach Domino’s Pizza Enterprises Ltd (Domino’s) is the first company to pay penalties for alleged non-compliance with the Franchising Code of Conduct.

Following the issue of two infringement notices by the ACCC, Domino’s has paid penalties totalling $18,000. The ACCC issued the infringement notices because it believed that Domino’s had failed to comply with the requirement in the Franchising Code of Conduct to provide franchisees with both an annual marketing fund financial statement and an auditor’s report within the time limits prescribed under the Code.

“These are the first penalties for non-compliance with the Franchising Code,” ACCC Deputy Chair Dr Michael Schaper said.

“Marketing fund contributions are often a significant expense and franchisors need to provide timely and accurate disclosure of the fund’s activities.”

“Ensuring small businesses receive the protection of industry codes is an enforcement priority for the ACCC,” Dr Schaper said.

If franchisees are required to contribute to a marketing fund, the Code requires a franchisor to prepare an annual financial statement to franchisees, disclosing the fund’s receipts and expenses, and to give a copy of the financial statement to franchisees by no later than four months after the end of the financial year.

Page 12

Just launched in Australia, Parklane’s incredible fundraising is NOW available.

50% of all sales YES massive 50% goes straight back to your organisation eg $500 in sales = $250 raised $1000 = $500 raised etc All orders are done via your own fundraiser link. Funds raised are handed over directly to the organization from Parklane Jewellery’s head office. All orders covered by our lifetime guarantee & 120 day unconditional guarantee.

For more information email - parklanewithsarah@gmail The Code also requires the fund to be audited (unless 75 per cent of franchisees agree the franchisor does not have to comply with this requirement) and for the auditor’s report to be provided to franchisees within 30 days of the report being prepared.

Domino’s confirmed to the ACCC that it had provided the 201516 marketing fund financial statement and auditor’s report to its franchisees in late February 2017, which for both documents was outside the timeframes prescribed by the Code.

The ACCC can issue an infringement notice where it has reasonable grounds to believe a person has contravened certain requirements of the Franchising Code. The payment of a penalty specified in an infringement notice is not an admission of a contravention of the Code.

On 1 January 2015, the Franchising Code of Conduct was updated to introduce court-imposed civil penalties for non-compliance with certain provisions of the Code, including those provisions requiring franchisors to provide franchisees with copies of marketing fund statements and reports.

The ACCC can also issue infringement notices in respect of alleged breaches of these provisions. The current amount for each infringement notice for an alleged breach of the Franchising Code is fixed at $9000 for a body corporate.

Further information https://www.accc.gov.au/business/industrycodes/franchising-code-of-conduct

Published by WAHP Business Australia

Business

Latest News in Business Simpler standard for Baby Dummies & Dummy Chains BABIES’ dummies and dummy chains will be subject to a single product safety standard following a review by the consumer watchdog, Small Business Minister Michael McCormack says.

“Dummies and dummy chains are an essential part of the baby bag for any new parent or those with toddlers. Parents deserve the certainty to know the products are safe for their child’s use,” Mr McCormack said.

“As parents and carers look after their child, it is my job as the Minister responsible for consumer affairs to make sure the product safety standard looks after them.”

Mr McCormack said the Australian product safety standard for babies’ dummies and dummy chains has today been strengthened, following review by the Australian Competition and Consumer Commission (ACCC).

“I have accepted the ACCC’s review and update of safety standards, meaning parents can continue to trust dummies and products such as dummy chains are safe,” Mr McCormack said.

“The improved safety standard incorporates standards from Europe – where most dummies sold in Australia are manufactured – and will also make it easier for businesses selling these products to ensure they comply.

“Updates to safety standards over time have seen fewer injuries and no deaths from baby dummies. Parents can be confident the twoyear transition period to today’s update means there is no dilution in safety, so dummies purchased yesterday which comply with the current standard are still right for use today.”

The recommendations simplify the standard and include guidance on flexible and non-flexible designs, providing clarity by combining all safety requirements for dummies and dummy chains in a single standard.

Babies’ dummies are covered by a safety standard to ensure they have key safety features which address well-known choking and strangulation hazards and reduce the risk of injury and death. Since the introduction of the safety standard in 2006, there have been fewer injuries and no deaths.

The ACCC consulted with a range of stakeholders, including government, consumer groups, manufacturers, suppliers, and testing and certification companies.

The new standard includes the option to comply with the European soother standard or an updated Australian standard and will also incorporate two separate bans addressing unsafe decorations on dummies and dummy chains.

Further information on the standard is available on the ACCC website.

Inland Rail powering ahead in NSW

Residents and business owners in the NSW Central and North West are set to reap the rewards of the Australian Government’s $8.4 billion investment toward the Inland Rail project in the 2017-18 Budget.

Federal Minister for Infrastructure and Transport Darren Chester said the once-in-a-generation Melbourne to Brisbane Inland Rail project would connect regional communities with domestic and global markets, safeguarding the nation’s prosperity.

“The Melbourne to Brisbane Inland Rail is the infrastructure project we need to secure Australia’s freight future, delivering the transport network required to serve the freight market for the next century,” Mr Chester said.

“Our freight task will double by 2050 and we need to take action now to meet demand. Inland Rail will reduce congestion on our roads; each interstate train on Inland Rail can carry freight that would require the equivalent of 110 B-double trucks.

“This is a major investment in Australia’s economic future. It will create 16,000 jobs at peak of construction, boost Australia’s GDP by $16 billion, and provide an important link to domestic and global markets.”

Federal Member for Parkes Mark Coulton said the Inland Rail project would be transformational for the region, after highlighting the importance of

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ACCC puts Business on notice about ‘ made in’ Country of Origin claims The Australian Competition and Consumer Commission is urging businesses to review their country of origin labels now to ensure they comply with the Australian Consumer Law. “In particular, businesses should review any claims on their product labelling or advertising which suggests that the product was ‘Made in’ a particular country,” ACCC Deputy Chair Dr Michael Schaper said.

To be able to safely claim that a product was made in a particular country, any imported ingredients or components must undergo a fundamental change in nature, identity or essential character. Minor processing which only changes the form or appearance of imported goods will no longer be enough to justify a ‘Made in’ claim.

“Consumers are often willing to pay a premium for products that originate from particular countries, but they need to be able to trust the labels. Failure to label products correctly may expose a business to penalties of up to $1.1 million,” Dr Schaper said.

In addition to the general ACL obligations not to make false, misleading or deceptive claims, businesses involved in the retail supply of food will also be bound by the Country of Origin Food Labelling Information Standard from 1 July 2018.

“By July 2018, labels on most food products that are made in Australia will have to clearly show the percentage of Australian-grown or produced ingredients. Businesses should be taking steps now to ensure they have the procedures in place to roll out the new labels,” Dr Schaper said.

“The ACCC will actively monitor compliance with the new food labelling requirements, and has the power to force companies to prove that any representation made is accurate.”

The ACCC has released Country of origin food labelling guidance to assist businesses with the transition to the new food labelling requirements.

The ACCC has also produced advice for all businesses on when a business can rely on the ‘safe harbour’ provisions in the Australian Consumer Law. If a business is able to satisfy certain criteria they will have an automatic defence against an allegation that the country of origin claim is false, misleading or deceptive. The safe harbour provisions were amended in February 2017.

In the last five years, the ACCC has received over 3000 complaints concerning country of origin claims about products ranging from food to furniture, clothing and electrical goods.

Country of Origin Food Labelling Information Standard 2016 this project in his first speech to Federal Parliament in 2008.

“This region supports a range of industries such as mining, the production of beef and pork, grain farming, and the production of fruit and vegetables. Having access to a freight link that directly connects to major ports will give local farmers and producers the best opportunity they can to compete in Asia and beyond,” Mr Coulton said.

“The Central and North West region of New South Wales will see $480 million in net economic benefits from the delivery of this project, and some of those 16,000 jobs will go to locals.

“Inland Rail will create the incentive for industry to develop intermodal hubs, potentially at regional centres such as Moree, Narromine, and Narrabri.

“I want to see this region reach its economic potential and it’s great to see the Australian Government commit an additional $8.4 billion funding toward this project.

“The recent completion of upgrades to Tomlingley West rail bridge to Inland Rail standard was an exciting sign of progress, with the Narwonah rail bridge upgrade scheduled for 14 to 17 May.” For more information on the Inland Rail project visit https://infrastructure. gov.au/rail/inland/

Page 13

Marketing

Be Impressive and Get Noticed There is no easy quick way to get lots of followers on Instagram or any other social media network.

This will generate based on recent posts you have looked at and engaged with.

The key to growing your Instagram followers and Boost engagement by posting – fun behind-theincreasing engagement are firstly to be active. Post scenes photos, video posts, relevant current event posts, contests and giveaways, re-grams of userat least once to three times a day. generated content and even post fun inspiring Highly successful Instagram accounts post 95 times a customer stories too. month, averaging 3 times a day.

Captions – every photo or video should have one. Get It is important to understand the Instagram algorithm. creative, become these captions will help towards Instagram now shows posts in the image feed that it promoting engagement and discussion. things we are most interested in.

Attract Customers with Instagram There is only one link available on your Instagram account. This is prime real estate, so use it wisely.

The Link – sits inside your bio and is the only one available to drive traffic to generate a ROI (return on investments) and Sales.

What will inspire them to click your bio link?

What value does your offer hold? Would they pay for it, if it wasn’t free? It needs to be something a customer needs and values. It could be a coupon, templates, checklist, webinar or ticket to an event.

You could point this link to your website, but how effective will that be? To use Instagram as a lead Always follow this offer up with an opportunity for and sales generation tool, you need offer potential this prospect to become a customer. customers something of value.

Page 14

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Marketing Run a Contest that gets Attention Social media is primarily used for entertainment.

How can you tap into this? Build your brand and market by getting your community excited and engaged in a contest.

First step is to identify your objective. What do you want to achieve? Get more followers – create brand loyalty - mentions or user-submitted content. Be specific to get the results you want.

Hashtags – Create a new one or ride on the coat tails of hashtags popular for your competitors.

Research popular trends and find out what works with your audience.

Define your target audience and come up with a clear theme for your contest. Finally, what will the winner get? Prizes will inspire engagement and entries. Bragging rights might work for some contests, but most are keen to win a prize. What will your contest entrants win?

What else do you need? An eye-catching Contest Title – Promote and shout it out loud – clear rules of entry.

Everley Design Boutique

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Finally, announce the winner in grand fashion, promote the winning entry post and follow-up with entrants too.

Power of the # Hashtag Hashtags are effective in driving traffic organically to your content. So, which hashtags should you use?

Firstly, do your research. Find out what hashtags are popular with your specific audience. What resonates and attracts their attention?

Check out the big companies in your industry or niche. What hashtags are they using? Make a list and trial them in a few posts.

Are you seeing more engagement and followers?

Use hashtags to categorise content and create one hashtag that is unique to your brand. Embrace the power of #hashtags and watch your brand grow.

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Marketing

Loyalty & Rewards Programs Retaining customers can be tricky. One option is a customer loyalty or reward program. An effective loyalty program can encourage a pickup in sales, lower marketing costs and increased brand awareness.

Your business can encourage customer loyalty and reward by offering incentives to return and be repeat customers. There is a wide choice of types of loyalty programs.

Here are just a few suggestions – Buy 10 and get 1 Free – once a customer purchases ten, you give them one free. Reward customers with free or discounted products or services. This type of loyalty program is popular in the food industry.

Tier System – encourages repeat purchases

and loyalty to retain customers for the long-term.

Best example of this system at work is the Quantas Frequent Flyer program – there are five tiers of membership that members qualify for depending how much they fly.

Each time they use the service, customers earn points and these accrue to move up to the next tier. Points can be redeemed. Plus an added bonus is that each tier has its own benefits, which motivate customers to spend more to get to the highest tier.

Point System – customers accrue points each

Collaboration programs – partner with time they make a purchase your business. Points can a complementary business to offer a combined be redeemed for a reward. Rewards may include free discount package. This expands your service with products, discounts or invitations to events. mutual benefits for both businesses.

Discount or Coupon codes – send out to previous customers to entice them back to your business.

Competition – customers can increase their

chance of winning by making a purchase.

Charity Donation – provide customers with an Get creative with your marketing and build a loyal added incentive. With every customer purchase, the customer base. business will donate money to a charity.

Invite a Friend – reward customers when they bring new customers to your business.

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Loyalty & Reward s

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Marketing Benefits and Risks

Legal & Compliance Issues

A strong repeat customer base will continue to provide sales and a steady income for your business.

This will also increase your brand recognition and reputation.

Depending on the type of customer loyalty or reward program your business puts in place, there may be legal or compliance issues. Make sure your business has got it right.

Benefits – • Increase sales • Keep loyalty of existing customers • Increase brand recognition • Increase positive word of mouth • Attract new customers

Check if your program may have any tax obligations, such as GST on good sold through redemption of loyalty points. Contact the Australian Taxation Office for more information.

Risks – • Customer rewards program may not work • Hard to track of customers using loyalty program • Loss of profit • Loss of reputation if program doesn’t work • Fraud and misuse by staff/customers of program • Business unable to fulfil promises of the program.

Ensure you are storing customers personal information safely and that you meet the privacy laws. You can check the Privacy Act here.

Licensing or Registration requirements – If you are running a raffle or lottery, you may need to register it with your state or local government. Check with the Australian Business Licence and Information Service (ABLIS) website.

The sky is the limit on your creativity when setting up a customer loyalty or reward program. Remember to keep it simple and easy for customers to understand. Make sure you carry out the rewards as promised and avoid spamming customers with unnecessary information. Once you have established your loyalty or rewards program, you have the basis to build strong long-term customers relationships.

Parklane with Sarah

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Marketing

Darvanalee Designs

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Marketing

Latest News in Marketing Almost two-thirds of Business are not prepared for disruption A new report released by RMIT Activator today reveals the majority of Australian businesses are vulnerable when it comes to responding to disruption in their industry.

The results from the RMIT Activator survey Disruption - Ignore or Embrace? show 73% of businesses recognise they are operating in a disruptive environment, but one-third of those are choosing to ignore the trend, and only 30% are just starting to explore options of how to adapt.

Smaller enterprises consider themselves less susceptible to disruption and are, therefore, the least prepared for change if it occurs.

“One key to being a successful entrepreneur is to recognise where a market can be disrupted and build a sustainable business around such an opportunity,” RMIT Director Renzo Scacco said.

“Knowing how to embrace disruption and navigate the range of opportunities is what we seek to teach our community at the Activator as each individual builds their entrepreneurial mindset.”

Papercloud co-founder and RMIT advisory board member Simon Holland was surprised at how many businesses were choosing to ignore disruptive change in their industries.

“If they are not being affected today, they will notice it tomorrow,” he said.

Government looks to review measurement labelling laws

The Australian Government has responded to industry calls to cut red tape around product packaging regulations, with options to change measurement marking placement rules released for public consultation.

Under national trade measurement regulations, markings showing the product’s exact weight or volume must currently appear on the front of packaged products.

“Businesses need to adopt, embrace and nurture disruption and see how they can be a part of it. It’s about supporting change and getting excited about it rather than being scared.”

Disruption - Ignore or Embrace? is the first survey in the RMIT Activator Enterprise Insights series, which examines key topics related to enterprise and entrepreneurship as seen by the broader business community.

A cross-section of Australian businesses from the primary production, manufacturing, sales and service, and knowledge-based industries were asked about the level of disruption they were seeing in their sector and the economy as a whole. The survey revealed that many businesses recognised the need to actively address the challenge of new technology, innovation and new entrants, but lacked the motivation to invest time and money into it.

The Insights aim to support and inform the RMIT Activator community as its members work towards launching their start-ups. Upcoming surveys will address mergers and acquisitions of the future, employability, the resilience and wellbeing of entrepreneurs, social enterprise and future jobs.

RMIT Activator is a dynamic new platform developed to empower the RMIT community to create ideas, bring them to life and innovate existing start-ups through collaboration, advice and knowledge.

Read the Full Report - here.

Applications Open for 19th CRC round

The Australian Government is seeking applications for industry-led proposals for the 19th Cooperative Research Centre (CRC) selection round.

CRCs have played an important role in bringing together business, researchers and research organisations from Australia and overseas to work together on solutions for major industry issues.

The government is seeking feedback on options for reform, including the option allowing the marking to be placed anywhere on products, as part of wider regulatory reforms in this area.

The CRC Programme provides excellent examples of how industry can work with the research community to provide high value realworld outcomes that improve the competitiveness, productivity and sustainability of Australian industries.

Assistant Minister for Industry, Innovation and Science Craig Laundy invited Australians to have their say on the options paper released today.

Since the program’s inception in 1991, the Australian Government has committed more than $4 billion to fund 216 CRCs and 28 CRC Projects.

“Businesses have told us that the current regulations are too prescriptive and need to be reviewed, and that’s what we are doing,” Mr Laundy said.

This has been complemented by cash and in-kind support from industry and research partners.

“By exploring ways to make it easier for business to operate, while maintaining the checks and balances that the public expect from government, we can start to make a real difference.

The government is supporting 36 CRCs as part of the ongoing work to commercialise leading-edge research taking place in our universities and research institutions.

“We also know that consumers want safeguards in place to ensure they are getting value for money. This review is a detailed, transparent process to plot the best path forward for both industry and consumers.”

We are looking for new and exciting research, especially, but not limited to, research in industry sectors with high growth potential.

The review is part of the Australian Government’s deregulation agenda and will investigate options including alignment of these regulations with other Australian labelling frameworks.

The Options Paper is available for feedback until 30 June 2017.

Submissions can be made via https://consult.industry.gov.au/packagingreview-team/review-of-the-nmi-regulations-2009-p4

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We expect successful proposals to involve strong partnerships between industry and research to improve industry productivity and competitiveness.

Applications that are industry-led and focused on practical outcomes to major industry problems are encouraged to apply. Applications close on 12 July 2017.

Visit www.business.gov.au/crc for further information on the selection round.

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Money

Cash in Hand The Good, the Bad and the Ugly!

Cash-in-hand jobs are highly desirable to many employees in Australia. Being handed a big wad of cash on pay day provides a satisfying feeling that can’t quite be replicated by an electronic transfer with a big bite already taken out of it.

But along with the joys of being paid cash-in-hand, comes extra responsibilities and legal issues!

This article will cover four things to consider before accepting cash-in-hand work.

1. There’s more to ‘cash-in-hand’ than simply cash in hand We aren’t just talking about the physical handover of cash – more importantly, we are talking about whether or not tax is being taken from your pay or your employer pays your entitlements such as compulsory superannuation contributions.

Employers often present cash-in-hand jobs as the most beneficial option to their employees, but BEWARE. Many employers choose this arrangement as a way to avoid honouring employee entitlements like superannuation or public holiday rates.

2. Employers have an obligation to provide all employees with a payslip every period and a payment summary at the end of each financial year.

This is non-negotiable! Your pay slip must include your total pay before and after tax, your hourly rate, any penalty rates as well as any deductions that came out of your pay. Employers must also provide a group certificate or payment summary at the end of each financial year with details of your total income and the amount of tax withheld from you.

3. Declare all cash-in-hand income to Centrelink Don’t take the risk – it’s a bad idea! Not only are you stealing, but Centrelink will make you pay everything back that you owe. Fibbing to Centrelink can have long-term financial and employment impacts too, so it’s really not worth the extra dollars in the short-term.

4. Claiming Worker’s Comp could be like pulling teeth!

If your employer has pulled a ‘dodgy’ and hasn’t documented your having worked for their business. Workers’ compensation won’t cover you.

If there’s ever a time that you’ll regret not having your employment recognized legally, it will be now. Trust me, you don’t want to risk finding yourself in this situation. If you suffer an injury at work, you could be liable for your own medical costs and your boss would be under no obligation to rehire you when you’re better.

Medical costs can be astronomical, so make sure you’re covered!

Know your Rights - Know your Responsibilities If you are an employee being paid cash-in-hand, or you are considering accepting cash-in-hand work, it’s important to understand your rights and responsibilities. The last thing you want is to miss out on your entitlements, or be caught out by the Australian Tax Office or Centrelink for failing to pay tax or declare your income.

To avoid this, arrange a consultation to review your situation and ensure you enjoy the full benefits of employment without the risks.

Katherine Hawes Digital Age Lawyers www.digitalagelawyers.com Page 20

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Money

DIGITAL DEFENCE

PERSONAL BUSINESS LAWYER

PROPERTY PRESERVATION

FAMILY WEALTH PROTECTION

Money

Latest News in Money Instant Asset write-off extension one step closer AN extension to the popular instant asset write-off programme is one step closer thanks to a Bill introduced to Parliament today, Small Business Minister Michael McCormack says.

“Across Australia I heard from hundreds of small businesspeople how helpful the $20,000 instant asset write-off programme is to help businesses grow, pursue new ideas and hire more Australians,” Mr McCormack said.

“I heard from restaurateurs how it creates a ‘chain reaction’, from jewellers how it helped them make products more efficiently and from farmers how they can purchase a new grain feeder to help manage stock.

“I took that feedback to the Budget process and am delighted the Liberals and Nationals in Government have delivered an extension for another year, meaning our 3.2 million small businesses can continue to purchase the new equipment they need and write it off immediately.”

Mr McCormack said the Government recently redefined ‘small business’, meaning businesses with a turnover of up to $10 million now qualify for the programme, as well as reducing the tax rate for small business to its lowest level in many decades.

$4.4m to mobilize Australia’s citizen scientists $4.4 million in grants announced today will mobilise a league of enthusiastic ‘citizen scientists’ to assist Australia’s leading universities and scientific organisations with their research.

I’m delighted to announce Citizen Science Grants will be offered to 13 projects involving everyday Australians designing experiments, making observations, collecting and analysing samples and crunching data to contribute to robust, peer-reviewed research.

The funded projects will cover a range of scientific disciplines and engage citizens of all ages across Australia.

Participants will be involved by collecting soil and water samples, identifying and recording certain animals and plants in their local areas, measuring temperatures in urban areas, and even collecting and analysing possum droppings!

“Like so many Australians in small business, I understand that profit and turnover aren’t the same,” Mr McCormack said.

“I also know how any cut in the tax you pay will help you expand your business and employ more people, which is why tax cuts – to the lowest level in many decades – are central in our small business plan.

“We have redefined small business to a $10 million turnover so more businesses can use it to write-off the cost of the new equipment they need, to help them have a go and hire more.”

Mr McCormack said the Labor Party has confirmed it will raise taxes for small business and reduce access to the instant asset write-off.

“While our plan backs small business – which already employs almost half the Australian workforce – the Labor Party voted against tax cuts and increasing access to the instant asset write-off,” Mr McCormack said.

“We will support small business to grow and hire more, and it’s clear Labor will stand in the way.”

To find our more, search ‘small business’ or visit the small business website.

It also gives the local community greater buy-in and access to the information generated, helping them to be more informed on these issues and aware of the value of science to our lives.

Participants will learn new skills and form new networks, linking them with the scientific community which they may not otherwise have access to.

I am pleased that the call for Citizen Science grant applications has received such a strong response from the research community.

Citizen Science Grants are part of the four-year, $29.8 million Inspiring Australia science engagement program encouraging community participation in science and technology, as outlined in the $1.1 billion National Innovation and Science Agenda.

The full list of Citizen Science Grant recipients is available at www.business.gov.au/CSrecipients

Supported projects include: • a CSIRO-led project where citizen scientists will collect and analyse water samples to help improve satellite-based water quality detection • Macquarie University research to collect and study the composition of household dust and its associated health risks • an examination by RMIT into the environmental effect of sunscreens on marine ecology in Port Phillip Bay. • the Australian Museum project to map the national distribution of frog populations using an app that identifies frogs by their call • an investigation by Macquarie and Sydney universities and Taronga Zoo into antibiotic resistance in native animals, through DNA testing of possum scats • Macquarie University scientists working with Aboriginal citizens of Arnhem Land to develop cross-cultural tools to assess the biodiversity of remote areas of Australia • researchers from the University of Western Australia using communities in south-west WA to test the effectiveness of biofertilisers • research by South Australian Museum scientists to collect information about microbat populations and their habitats in the Murray–Darling Basin region.

By harnessing ‘people power’ and technologies like smartphone apps and the internet, these studies will have a greater impact than a small team of scientists can achieve alone.

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The facts on Regional Incubators

The Australian Government is providing more support for regional businesses through additional regional incubator facilitators and providing grants to support the establishment of regional business incubators.

The government’s Incubator Support initiative assists new and existing Incubators to improve the prospects of Australian start-ups achieving commercial success in international markets.

Contrary to recent claims, the Incubator Support initiative remains a $23 million commitment and there have been no changes to the program’s budget.

The Incubator Support initiative is still available in capital cities and metropolitan areas; the 2017 Budget announcement will provide an additional focus to ensure it reflects the importance the Australian Government places on regional development.

The changes provide greater support to regional start-ups by improving the capabilities of regional incubators and accelerators and build on the current initiative.

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Money

Helen Dayman WAHP Business Australia

Budget tips for your Business

A new financial year is here and now is the time to revise your business budget. When was the last time you took a close look at your budget? It may need some fine tuning.

Your growing business will change and evolve constantly. Your budget needs to keep up, stay in step with your business and the evolving needs of your customers.

Revising your business budget regularly will help you have better control over financial decisions.

Remember… a budget is a forecast, a projection of anticipated income and expenses. It is not cast in stone.

You can update your budget in line with any changes Don’t forget your future Goals Your business budget should include both short and within your business. long-term goals. This is a critical part of your growth strategy and the business budget should mesh with your future goals.

Let Strategy Drive your Budget Your business objectives should be the guiding hand of your budget. They will drive your budget in the right Plan for the Unexpected direction so that your business finances align with Business expenses can be unpredictable. Essential equipment breaks down, unforeseen project expenses business goals. or sudden illness. Put extra padding into your budget to leave a little wiggle room to accommodate these Take advantage of Insights In other areas of your business you consult experts unexpected costs. and your team. The budget should be no different.

Take advantage of insights that will form part of your Shop around for Deals strategies for your business. Check reports generated Breakdown your costs and see if you can save by from your account keeping software to assess if your shopping around for deals. Review your suppliers and see if you can get a better deal. business budget is on track.

Review past Trends Identify your business strengths and weaknesses. Is your budget meeting expected forecasts of income and expenses?

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Your Time is Money Track your time spent on each job and include in your quotes. You are in business to make a profit. Don’t forget to allocate yourself a weekly pay as part of your budget.

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Money

When does your Hobby become a Business?

Helen Dayman WAHP Business Australia A hobby is where the main return is enjoyment and not making an income or profit. You might be making pretty hair accessories for your children, family and friends. Yes you sell them, but there is no organisation. You make one and sell it ad hoc to a person you know well.

Your hobby becomes a business when you get organised. Maybe you have an ebay or other online store, selling via your Facebook Page or at Markets. You have the intention to make an income or a profit.

Yikes… I am a Business If you have just discovered you are running a business and not just enjoying a hobby, you have two options.

Option 1 -

Option 2 -

Take a few steps back and just enjoy your hobby, you don’t want the hassles of running a business.

Get organised, you have a business on the road to becoming successful. Register a business name, ABN and Tax File Number. Open a bank account in your business’ name and maybe a Website too.

Did you choose Option 2?

Congratulations I know you are starting to think ‘GST’. Not to worry. If you are just starting out, you don’t need to be registered for GST. Only businesses over a specific income/profit threshold need to worry about GST unless your customers are Council or Government.

Once your business grows and becomes successful, you may need to revisit the GST issue, but your Accountant will be able to advise you best.

Welcome to the world of small business!

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Money

WAHP Business Australia

Page 25

Technology

Business Blog Do you have one?

A blog on your website is one of the most important assets for your business. Why? Simply put you are providing extra value to your customers. A blog while providing important information, also establishes you as an industry expert and thought leader. Each blog post creates a channel to converse and engage with your audience via comments.

We could talk about how fresh content and keywords is great for SEO. Not to mention that your blog posts shared through social media will drive traffic and leads back to your website. Yes these are also valuable, but without good content on your blog, none of this flow on effect will happen.

So what makes a good Business Blog?

1. Clean Copy Have you visited a blog post and found the first thing that jumps out at you is a typo? It may be in the heading or even the product name.

Do you stick around to read on? Most people don’t, they click away and think that you don’t know what you are talking about.

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Spelling and Grammar check are your best friends when creating blog content. Most programs have them. So use them and check your work first. If in doubt, read the content aloud and decide if it sounds right.

2. Don’t Over Sell You have products or services that you want to sell, but you can provide informative content without the ‘heavy sell’.

Develop a relationship with your prospective customer that includes trust, belief and likeability.

Consider your target market. You can provide blog content that complements your products or services. eg. Discover alternate uses for your cleaning product.

Intersperse information posts with exciting news and events, and specials only available on your blog.

3. Visual Content Text alone is boring and won’t grab the reader’s attention.

Visual content will position your blog as the source for quality content and ideas. Browse social media, which blog posts entice you to explore further? A catchy title is great, but the image is what tempts you to click in.

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Technology

Key Elements of a Website Your website is your business’ digital home. It will be open for business 24/7, even while you sleep. Thanks to the internet, your business website is reaching out to all corners of the globe. Make a good first impression.

You want quality, but not at the expense of your website taking forever to load. SVG images are quick loading, but don’t sacrifice quality. PNG images also are higher quality.

Your website is the front door to your business, so make it shine!

Visitors to your website want information, and they want it NOW! Potential customers want to know the answers to 3 important questions.

It only takes one click for a potential customer to leave your website. You don’t want that!

We live in a visual world, so it is important that your website looks good. Don’t crowd too much information and elements together – a cluttered website is confusing to sift through.

Use White Space to define and separate elements of your web page. It will draw potential customers in and they will be more likely to stick around.

A website full of only text will turn most people away quickly. Break up blocks of text with enticing images and graphics. These will draw the eyes first, then your visitor will continue on to read that all important text.

High quality images are a must-have. Avoid downloading images from a google search, you could be infringing on someone’s copyright. It is better to have original images that make your website stand out from the rest.

Who are you? What do you do? What benefit or value do you offer. All this information should be on your main page.

Contact information should be readily available.

Include your phone, email and social media links. You want your visitors to see them straight away.

Put them at the very top of your page in a bar across the top. Put your contact details in the footer. You can also include a small contact form in the footer to make it easy to contact you.

Your potential client has found your website. What should they do now? Create a clear Call-to-Action – Call Me, Shop Now, Buy Now, Sign Up, Contact us.

Besides your main home page, the About Us page is also important. Where do you go to find out more about a business?

Spend a little on a good graphic designer or photographer.

Yes, the About Us page! This page should be kept up to date. Create engaging content that keeps your visitor interested and wanting to take the next step.

Types of images you can use?

Remember, your website is often your first point of contact. Make it count!

When selecting your visual content, always go for high resolution images that relate to the blog post.

A few top tips to help you get your message out!

• Clear title that lets the reader know exactly what the blog post is about – ‘Are you breaking the law with your email marketing?’ It asks the question and the reader wants to read on to check if they not doing the wrong thing.

• An eye catching image. This one is in black and white, complementing and not overshadowing the text content.

• Outbound links – only two in this article that link back to firstly the Spam Act and the ACMA’s Fact Sheet to clarify the official stance on what a commercial electronic message is.

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• Clear headings that break up the content. Each heading is a title in itself that draws the reader through to each section.

• Quote is clearly identified with a bold vertical line • Writing style is informative without being overly formal.

• Each section heading provides an opportunity for further posts that go into more detail A blog is essential for every business and can provide further marketing opportunities. If you haven’t setup a blog yet, there are many platforms available with WordPress one of the most popular.

Happy blogging!

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0468 611 596

New Phone App to keep drone users in safe zones • New safety App launched to inform drone users of safety regulations and identify no-fly zones.

• The Australian government’s highest priority is safety.

Today Federal Minister for Infrastructure and Transport Darren Chester welcomed the launch of a new safety App for the use of drones.

Mr Chester said aviation safety was the Government’s highest priority, not only for the travelling public but also for those on the ground.

“Civil Aviation Safety Authority’s (CASA) new mobile App “Can I fly there” displays information about the safety regulations to help drone operators fly safely and responsibly,” Mr Chester said.

“The app shows no-fly zones and fly with caution zones for drones operated in the under two kilogram commercial category.

“This information can also be used as guide for recreational flyers, identifying no-fly zones around major airports, the flight paths of smaller airports, helicopter landing areas, and restricted and military airspace.

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“The Government is committed to fostering an environment that ensures the operation of drones are conducted safely, whilst also facilitating growth and innovation in the use of this exciting technology in Australia.

“Drones have the potential to improve productivity, reduce costs, and improve workplace safety, but must be operated safely.

“Drones are being engaged in industries such as agriculture, mining, infrastructure assessment, search and rescue, fire and policing operations, aerial mapping and scientific research.

“There is a lot of work being progressed globally on drone safety and security issues, and we are not alone in facing this emerging challenge,” Mr Chester said.

“Australia was one of the first countries to regulate drone operations.

“Strict operating rules have been in place for a number of years and, contrary to recent reports, the amendments made last year maintained these safety rules,” Mr Chester said.

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Technology

Latest News in Technology Commissioner calls for action as privacy concerns grow Australians are concerned about online privacy, but are not using options already available to protect themselves. That’s the key finding from a national survey released today by the Australian Information and Privacy Commissioner — who says both businesses and consumers “have work to do”.

The 2017 Australian Community Attitudes to Privacy Survey, released for Privacy Awareness Week reveals that 69 per cent of Australians say they feel more concerned about their online privacy than they did five years ago, and 83 per cent believe privacy risks are greater online than offline.

However, the survey also shows that Australians do not use existing privacy tools to protect themselves online as well as they could.

The Australian Information and Privacy Commissioner, Timothy Pilgrim, says both individual responsibility and better business practice have a role to play to ensure Australians get the best privacy protection.

‘It’s encouraging to see that Australians are alert to privacy risks. But we need to convert awareness into action, and use the options already available to us to protect our personal information.’

‘While 61 per cent of us check website security, our results found that over 65 per cent of Australians do not read privacy policies, and half do not regularly adjust privacy settings on social media, or clear their browsing history.’

‘These are options that we can all use to better protect our privacy. If you are shopping or socialising online I encourage you to take the time to protect your privacy first.’

Businesses lost an average of $10,000 to scams in 2016 Nearly 6000 businesses reported being targeted by scams in 2016 according to the Australian Competition and Consumer Commission’s Targeting Scams report, with losses totalling around $3.8 million, an increase of almost 31 per cent.

The highest losses were to computer hacking, fake investment schemes and buying and selling scams, according to reports made to Scamwatch over the past year.

“As recent events with the WannaCry ransomware scam demonstrates, businesses can be just as vulnerable to scams as anyone else in the community,” ACCC Deputy Chair Dr Michael Schaper said.

“Unfortunately ransomware scams like WannaCry targeting businesses are not uncommon – we’re seeing steep increases in scammers contacting businesses to swindle them out of their money with varying types of scams. Small businesses with fewer than 20 staff are in particular the most vulnerable to scammers and accounted for nearly 60 per cent of reported losses.”

“The vast majority (85 per cent) of scammers make contact with businesses via email or phone, so it’s important for any business to be aware that these scams are out there in the community and to scrutinise any requests they receive for payment or sensitive information,” Dr Schaper said.

Scamwatch reports the top three scams business should be aware of are: • Ransomware – these scams trick a victim into downloading a virus that infects computer systems and prevents user access until payment is made to unlock it. In 2016, reports indicate that there was an increase in ransomware emails to businesses, purportedly from legitimate companies such as Australia Post or a utility provider.

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‘For businesses, these results show there is still work to do to make privacy easy for customers to manage. Those long-winded privacy notices and complex settings need to be replaced by clear language and point-in-time notifications.’

‘Some are doing this well, but others need to lift their game, because our survey shows the majority of Australians have decided not to deal with a business due to privacy concerns.’

The Australian Community Attitudes to Privacy Survey also reveals that one quarter of Australians have regretted sharing a social media post and over 26 per cent know someone who has been the victim of identity theft. The survey found that Australians believe the biggest risks to privacy are: • Online services (including social media): 32 per cent • ID fraud and theft: 19 per cent • Data breaches and security: 17 per cent • Risks to financial data: 12 per cent.

The survey also found Australians are uncomfortable with businesses sharing their personal information with other organisations (79 per cent) and are concerned about organisations sending personal information overseas (93 per cent).

Download: Australian Community Attitudes to Privacy Survey 2017 Visit www.oaic.gov.au/paw and join the conversation via #2017PAW or @OAICgov.

• Business email compromise scams – these are a form of hacking scam that operate by the scammer obtaining access to a business’ email address. The scammer will then send an email (purportedly from senior management) to the business’ suppliers advising of new payment arrangements and requesting a wire transfer to the new account.

• Investment scams – these scams are promoted as business opportunities (for example sports investment or stock broker scams, superannuation schemes or managed funds) and promise inflated returns but are, in reality, nothing more than a method used to drain a business of its funds.

“Attacks on businesses where scammers try to trick, deceive or manipulate businesses into sending money or divulging confidential information continue to increase in both frequency and sophistication,” Dr Schaper said.

“These scams often result in one-off losses that a business can recover from. However, hacking, malware and targeted phishing now present significant financial and reputational risks to business.”

Protect your business There are practical steps all businesses can take to protect themselves from scams: • always scrutinise new requests for any payment and have a clearly defined process for verifying and paying accounts and invoices.

• regularly back-up your computer’s data on a separate hard drive so this can be easily re-installed if your computer is infected by malware or ransomware.

• ensure your computer has a firewall and up-to-date anti-virus and antispyware software.

Businesses can learn more about scams, including how they can be avoided, by visiting the Scamwatch website, signing up to Scamwatch radar alerts, and following Scamwatch on Twitter.

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Starting a Business?

So… you want to start a business. Fantastic news! Did you know that there are nearly one million home-based businesses in Australia?

There are many attractions to running a business from home.

Advantages • Flexibility - work your own hours around your family and other commitments • Convenience - hop out of bed and you are at work • Opportunity - follow your dream career and do what you enjoy • Save on commuting time and travel fares or petrol • Control your own work space and hours • Build your business slowly and at your own pace • Lower start-up costs, less overheads and financial risk • Tax deductions of portion rent/mortgage and operating expenses Disadvantages • Conflict between home life and business • Family and visiting friends distracting during work time • Work space might not be suitable for operating your business • Customer visiting at odd hours • Parking and noise may irritate neighbours It is a good idea to maximise your chance of success if you are thinking of starting a home-based business or you are already running one. To do this, a good understanding of potential risks and any government requirements that may apply to your business will make everything easier right from the beginning.

If you are thinking of running your business at home, you might need to be aware of and comply with your State and local government regulations. Your business activities may impact on your neighbours or the surrounding area, such as energy use, parking or pollution).

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Go in with your eyes open and be aware of any regulations and other issues like • Restrictions in your rental agreement or home mortgage • Council Approvals i.e. zoning, signage and health issues • Insurance - public liability, sickness and injury or property • Taxation - ABN, GST, asset depreciation and deductions for expenses • Financial Management - setting up business account systems, arranging finance and seek further information from either a Solicitor, Accountant or Business Advisor • Setting Up your Business - allocate a separate work space

Are you all set to start your venture?

Before starting a business you need to decide if you are ready to venture into operating your own WAHP business. This might be a good time to again look at the advantages and disadvantages mentioned above.

It is not just about working for yourself. It is also important to have the necessary skills such as business management, industry experience, technical skills and financial knowledge. It is also handy to have access to a professional advisor and have a long term vision of your business success.

Identifying your own skills and goals will guide the type of business you choose. More importantly, knowing your reasons for getting into business in the first place will keep you focussed.

Published by WAHP Business Australia

Home

Helen Dayman WAHP Business Australia

Let’s take a look at finding the right type of business for you.

Ask yourself what you like to do.

Micro-businesses are ideal for a home-based business. In a previous job you may have hated most tasks, but loved doing just one. This one task could be a micro-business in itself.

Do you enjoy a hobby? This hobby might be sewing, scrapbooking, woodworking or tracing your family tree (genealogy). Your hobby could be a WAHP business for you.

Working in offices as a Secretary and finding it hard to find work at the time, I started a small business from home. My skills, you ask? I was a reasonably fast typist at 80wpm.

How could I turn that into a business? I started a Secretarial Service and ended up specialising in preparing Resumes. Why resumes? At the time, Australia had a very high unemployment rate. This converted to a very large potential client base. This is only one example from my personal experiences.

Today, this would be a difficult area to specialise in as most unemployed people attend a Job Network Provider and have their resume prepared with assistance free.

WAHP Business Australia

So… what are your skills and interests?

Remember, it is important to look at who would be your potential customers. How many businesses are already doing this in your area?

These questions are important to ask yourself before deciding on a business. Once you have decided on the business that you want to start, it is time to get to the nuts and bolts of getting it up and running.

We will revisit these topics in future issues including • • • •

Starting your business from scratch Get a Business Plan and stay focussed How to Grow your Customer base Your Marketing Plan and Social Media

Business Advisory Links Business.gov.au - home-based business Digital Business Key Facts for Small Business Business Name Registration Australian Taxation Office - ABN, GST and Tax File Number

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Home

Working from Home

- What about the legals More people are now enjoying the freedom working from home offers. There are now so many types of jobs that can be done almost all online too.

Technology is more affordable with portable devices available. It’s easy to understand why we have seen a steady increase in people working from home.

Australian Bureau of Statistics data released in August 2016 - almost one-third of all employed persons regularly worked from home in their main job or business. That is 3.5 million Australians!

So, while the potential benefits are obvious, what legal issues could affect people working from home and their employers? This article will cover the main points you should know!

I want to operate a business from home – what do I need to consider?

To run a business from home, you will need to be able to handle a wide range of issues. It is often hit or miss with home businesses, but there are some ways you can better your chances of success.

Are employers obliged to provide employees the option to work from home?

According to the National Employment Standards (NES) introduced in 2010 by the Fair Work Act 2009 (Cth), parents and caregivers of children under school age have the right to request flexible working arrangements, such as working from home. Did you know that ‘a right to request’ is not the same as ‘a right to’.

Under the NES, an employer is only required to seriously consider requests of this kind, but has no obligation to approve them. It is expected that employers, in making a decision, will weigh the impacts upon business productivity and profits against the benefits of allowing more flexible work arrangements for each individual employee.

Take time to research and plan your business structure and operations, you can give yourself a competitive advantage in the market.

What are the legal issues for an employer who allows employees to work from home?

Your first step should be to develop a comprehensive business plan. These are some of the main points you should consider before operating a business from home:

NSW Work Health & Safety (WHS) laws state that employers must provide employees with a safe workplace, but does this apply to employees who work from home?

• Is your home the best available location for the type of business you want to run?

• Do local council regulations allow you to conduct your business from home?

• What are your legal obligations?

• Are you subject to any town planning requirements of your local government authority?

According to recent court decisions, the answer is YES. This surprises most people, but just consider the 2011 case between Telstra and an employee. In that case, Telstra’s employee successfully claimed compensation for injuries sustained from falling down the stairs while working from home.

All of this research may seem like a big hassle but it could save you time and money later down the line, whilst protecting you from liability.

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In light of cases such as this, employers need to be diligent in setting clear rules for all working from home arrangements to ensure compliance with WHS requirements. This could save them from huge potential litigation costs in the future.

Published by WAHP Business Australia

Home If you sell goods or services (such as books or seminars), water tight terms and conditions are vital as you also collect payment information. Aim to include the following clauses in your T’s and C’s.

Katherine Hawes Digital Age Lawyers www.digitalagelawyers.com The following 5 tips can help minimise legal issues that may arise for ‘work from home’ business owners.

1. Understand your business structure There are 4 main business structures commonly used by small business in Australia; sole trader, company, partnership and trust.

To determine which business structure is most suitable for your business, you need to consider: • • • • • •

potential license requirements; taxation; considered an employee or an owner; personal liability; ongoing costs; paperwork your control over business.

The government website, https://www.business.gov.au will assist in more information about each structure.

2. Protecting your intellectual property Whether you’re a sole trader or you employ 15 people, you must ensure your intellectual property is protected. Intellectual property is what differentiates your business from your competitors.

It can be your company logo, design or a new invention. For example, you may be a home marketing company that has a recognisable logo. To ensure that no one replicates your logo or uses a similar one, you can register a trademark with IP Australia.

Visit https://www.ipaustralia.gov.au for more information.

3. Website terms and conditions Having appropriate terms and conditions on your website is key.

Terms and conditions fulfil your legal obligations and protect you from legal liabilities that may arise.

• • • • • • • •

Privacy, Cookie and Refund policies, Website ownership Visitors agreement Limiting liability Third party material Consequences of use of the website Amending terms and conditions Copyright information

Even if every other aspect of your business is running smoothly, a lack of terms and conditions could mean the demise of all your hard work.

4. Social media rules and regulations Social media is an excellent ‘working from home’ tool for advertising and promoting your business however it also poses a huge risk because as quickly as good news spreads, bad news spreads faster!

It is your responsibility to ensure that content on your social media profiles is accurate, whether or not you are the original author. If you employ staff, it is important that they do not jeopardise your business through their personal social media profiles.

You can alleviate this risk. Introduce and enforce a business wide social media policy that establishes what can and cannot be said about your business online.

5. Protecting your reputation Protecting your business reputation is vital for any business. You’ve worked hard to earn your industry and client reputation, so you should ensure it is protected.

Although it is difficult to keep track of word of mouth reviews, you can easily monitor online reviews by a quick Google search, setting up a Google Alert and/or monitoring your social media pages by checking comments, responses, shares or reviews.

A good tip to maintain a positive online reputation is to separate your personal and business profiles.

5 Ways to avoid Legal Issues for Home Businesses Having a ‘work from home’ business is a great way to reduce business real estate expenses. However, working from home does not exempt your business from legal issues. As a business owner, it is likely you will wear many hats, potentially leaving your business legalities as ‘nice to haves’. Protecting your business from legal issues, means staying on the right side of the law.

WAHP Business Australia Page 33

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Published by WAHP Business Australia

Recipes Home

Slow Roast Greek Lamb Preparation Time: 15 minutes Serves: 10

Cooking Time: 9 hours

Ingredients 2kgs Leg of Lamb 8 sprigs fresh Rosemary 8 cloves Garlic - sliced 1 Lemon - zest and juice 1/4 cup Honey 2 brown Onions - sliced

1 2 3 4 5 6 7

Place lamb on foil (enough to fully wrap later) Make cuts in lam b and insert slivers of garlic.

Combine the rest of ingredients and cover the lamb. Then wrap the lamb in foil.

Place balls of foil in bottom of slow cooker and rest the foil wrapped lamb on top.

Cook in Slow Cooker for 9 hours (will vary depending on your cooker) Pour off liquid and remove any oil in saucepan. Boil rapidly and reduce.

Adjust falvour - add wine, salt, pepper, extra honey or mint. Thicken with cornflower mixed with water if needed.

Pour gravy over the leg, garnish and serve

WAHP Business Australia

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Home Recipes

Source: www.taste.com.au

Recipe by: Claire Brookman

Photography by: Guy Bailey

Chicken and Vegie Casserole with Rosemar y gremolata

Ingredients 8 chicken thigh - skin on 2 brown onions halved/sliced 2 carrots (- halved/thickly sliced 4 celery stalks - thickly sliced 8 bacon rashers - trim/slice 4 garlic cloves - crushed 1/2 cup Sage leaves 1 cup dry white wine 1/2 cup plain flour 1 litre Chicken Stock - liquid 1 tbsn Olive Oil ‘

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1

Pre-heat oven to 180/200c fan-forced Heat oil in heavy based casserole dish over medium heat. Cook chicken in batches for 5-6 minutes until golden. Transfer to bowl.

2

Add onion, carrot, celery and bacon. Cook, stirring for 5 minutes until onion softened.

3 4 5

Add garlic and sage, cook for 1 minute. Add wine and bring to boil. Stir in flour, cook for 1 minute. Slowly add stock stirring constantly.

Return chicken to dish, cover and bring to boil. Transfer to oven and bake for 1 hour.

Then remove lid and bake for 1 more hour.

Serve with mashed potato and sprinked with Rosemary gremolata.

Rosemary Gremolata - Combine rosemary, lemon zest and garlic.

Published Published

by WAHP

by Goodnight BusinessPublishing Australia

Recipes Home

Source: www.taste.com.au

Recipe by: Kim Coverdale

Photography by:Craig Wall

Roasted Pumpkin Soup Pre-heat oven to 220/200c fan-forced. Line tray with baking paper.

Ingredients 850g Pumpkin - peel/cut pieces 2tsp Ground Cumin 2tb Maple Syrup 2 cups Chicken Stock 505g can Condensed Potato & Leek Soup 2tb Sour Cream Chopped fresh chives - to serve

1

Place pumpkin on tray, sprinke with cumin and drizzle with maple syrup. Toss to coat, season with salt and pepper.

2 3

Roast, turning halfway through for 20 minutes until golden and tender.

4 5

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Place stock, soup and 1 cup cold water in large saucepan over medium heat. Stir to combine and bring to the boil. Add pumpkin, reduce to low and simmer for 5 minutes.

Blend/process pumpkin misture until smooth.

Return to pan over medium heat - bring to simmer for 5 minutes.

Remove from heat, divide amongst bowls and swirl in sour cream. Serve topped with chives.

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Recipes

Source: www.bbcgoodfood.com

Sausage Casserole

Source: www.bbcgoodfood.com

Beef with Red Wine and carrots

with Garlic Toast

Ingredients

Ingredients 8 Sausages 1 yellow capsicum - seeded/chopped 4 red onions - cut into wedges 400g can chopped tomotoes 300g light Evaporated Milk 240ml vegetable stock 1 tbsp sugar 10g Basil Garlic Toast 8 thick slices bread 25g low-fat cream cheese 2 cloves Garlic - crushed 10g Basil

1 Heat oven to 220/200c fan-forced. Put 2 sausages, capsicum and onion in roasting

pan, roast for 20 minutes.

3 Lower oven to 200c/180c fan-forced, then tip tomatoes and stock over sausages.

Add sugar and basil, then stir well. Roast for another 20 minutes.

4 Serve with Garlic Toast. Mix cream cheese, butter, garlicand basil. Lightly toast bread then spread mix on one side. Then grill briefly until melted and golden.

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1.5kg diced beef 3tb flour 2 large onions - sliced 600g carrots, cut in thin strips 4 cloves Garlic - crushed 175ml red wine 850ml beef stock 3 bay leaves few sprigs of thyme mash or potatoes in jackets to serve

1 Combine flour, salt and pepper in bowl.

2 Put beef in and coat with flour mix. Fry 3 4 5 6

in batches until all browned. Transfer to casserole dish.

Saute onion and carrots in pan for 10-12 minutes until softened and starting to brown. Add garlic, stir for 1 minute.

Pour in wine, stir well and boil for 1 minute, then pour the mixture over meat in casserole dish.

Add stock, bay leaves and thyme, bring to simmer. Cover and gently simmer for 2.5 hours.

Serve half and freeze remainder. Can be used in pies or as a base for pasta meals Published by WAHP Business Australia

Recipes

Source: www.taste.com.au

Source: www.taste.com.au

Beef, Mushroom and

Cauliflower

Caramelised Onion Pie

Mac ‘n’ Cheese

Ingredients

Ingredients

200g dried macaroni pasta 400g cauliflower - cut into florets 2 tb extra virgin olive oil 2 tb plain flour 500ml milk 1/2 cup parmesan - finely grated 1/3 cup cheddar cheese coursely grated 1/2 cup frozen peas 1/2 bunch fresh parsley finely chopped 2 tsp Dijon Mustard 2 cloves garlic - crushed 60g fresh wholemeal breadcrumbs

700g lean beef mince 2 large brown onions - halved/thin slice 2 tsp brown sugar 2 tsp balsamic vinegar 200g mushrooms 1 large zuccini - cut 1cm pieces 2 tb plain flour 375ml Beef Stock 2 tsp Worcesthire sauce 1 sheet puff pastry 1 egg - lightly whisked

1 Preheat oven to 220/200c fan forced. Heat 2

tsp of oil in pan over medium-high heat. Add mince and cook stirring for 3-4 minutes until browned. Transfer to bowl.

2 Heat 2 tb of oil in pan over medium heat, add onion, seson and cook for 6 minutes until soft. Add sugar and vinegar and stir, cook for 5 minutes until caramelised. Transfer to bowl.

3 Heat oil add mushroom and zucchini, cook stirring for 3 minutes until soft. Return mince and onion mixture to pan. Add flour, stir and cook for 1 minute.

4 Slowly add stock stirring constantly, then Worcesthire sauce. Bring to boil, then simmer for 2 minutes. Transfer to bking dish, top with pastry, brish with egg. Bake for 25 minutes.

WAHP Business Australia

1 2 3 4

5

Preheat oven to 180/160c fan forced.

Cook pasta in boiling salted water, then add cauliflower for last 4 minutes of cooking time (al dente). Drain and transfer to large bowl.

Heat 1.5 tbs of oil in saucepan over low heat, add flower and cook stirring for 1-2 minutes until it bubbles. Slowly stir in milk, whisking until smooth.

Bring to boil, then simmer for 4-5 minutes until sauce thickens.

Stir in most of parmesan (less 1 tbs), cheddar, peas, parsley, mustard and garlic, season with pepper. Stir sauce through pasta mix and divide amongst 4 x 375ml ovenproof dishes.

Combine breadcrumbs, 1tbs parmesian and 1tbsp oil in bowl, then sprinkle over each dish.

Bake for 15-20 minutes until top golden.

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Home Recipes

Source: www.bbcgoodfood.com

Hot Chocolate Milkshake Ingredients 200g plain chocolate 600ml full-fat milk Vanilla Ice Cream Mini Marshmallows Optional (Adults) nip of rum or brandy

1 2 3 4

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Break chocolate into cubes and put into saucepan with milk.

Gently heat until the chocolate melts, then bring almost to the boil whisking until smooth. (can be made ahead and chilled for up to 2 days) Ladle into heatproof glasses or mugs.

Top with scoops of ice cream and mini marshmallows.

(Optional for Adults) Add a nip of rum or brandy.

Published

by WAHP BusinessPublishing Australia Published

by Goodnight

Home Recipes

Source: www.bbcgoodfood.com

Homemade Custard Ingredients 200ml double cream 700ml whole milk 4 large egg yolk 3 tbsp cornflour 200g caster sugar 1tsp vanilla extract

1

Put cream and milk into large saucepan and gently bring to just below boiling.

2

In a large bowl, whisk the yokes, cornflour, sugar and vanilla.

3

Slowly pour the hot milk mix onto the sugar mix, whisking constantly.

4

Wipe out the saucepan and pour the mixture back into it. Heat gently, sitring with a wooden spoon until custard is smooth and has thickened.

5 WAHP Business Australia

Eat hot or cold.

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Price: $10 A5 size | $14 A4 size | $18 A3 size Postage $8 Australia wide (free over $50) Purchase at:

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Lots of Smells

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Choose from lots of amazing fragrances $10.75 each plus shipping or combine and save (3 for $31.25 or 6 for $53.75)

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Lots of Smells

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- no flame, smoke or soot Available in over 80 different fragrances $7.75 each plus shipping or combine and save (3 for $22.25 or 6 for $38.75) Order now at https://lotsofsmells.scentsy.com.au/shop/c/4011/scentsy-wax-bars

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Featuring timeless style and modern innovation

$499.00 Purchase at:

http://stores.ebay.com.au/DDs-Quilting-Supplies

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Business Directory Central Business Associates www.centralbusinessassociates.com.au Charmed Ones www.facebook.com.au/Charmed1Ns Darvanalee Designs

http://www.stores.ebay.com.au/DDs-Quilting-Supplies Digital Age Lawyers http://www.digitalagelawyers.com Everley Design Boutique http://www.everleydesignboutique.com.au

Parklane with Sarah !! BE QUICK THEY WILL SELL OUT FAST !!

Spend $30 or more & you can get either The Lady Bracelet for only $22 features a beautiful, crystal clear butterfly. Adjustable slide style truly means one size-fits-all.

OR The Lady Necklace for only $16 - flaunt your social butterfly status with Park Lane’s Lady necklace.

(16” + 2” extension) Perfect worn solor or framed with any of Park Lane’s long necklaces. ** Special for WAHP readers - mention this ad and I will personally give you either necklace or bracelet FREE www.parklanejewellery.com.au/rep/sarahlebherz

Showcase your Business in our next issue

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$ 20

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$ 5 $ 20

Display Options - Quarter page - Half page - Full page - Double Spread

$ 50 $ 70 $100 $180

Feature Placement - Inner front cover - Inner back cover

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WAHP Business Australia