The Evolution Of Marketing In Today's Digital Economy Jay Kubassek is one of the top digital entrepreneurs in the world. In his ‘The State of the Digital Union’ presentation, he offers unique insight into the origins of marketing from the 1800's to the present day and details how it has evolved over the years into the current digital economy.
Jay Kubassek Presents the State of the Digital Union
The Evolution Of Marketing In Today’s Digital Economy By Merv Stevens on March 31st, 2014
Jay Kubassek is best known as the founder of Carbon Copy Pro (ProU) and co-founder of Six Figure Mentors (SFM) and Digital Experts Academy (DEA). He offers more unique insight into the origins of marketing in his presentation, ‘The State of the Digital Union”. He gives details of he industry from back in the 1800′s to more contemporary campaigns in the new digital economy.
The last 5 years have produced significant growth and a move towards the digital economy. This will shift our understanding in how it all functions. As the economy switches over to a more digital form. Jay use a metaphor to “prepare for the alien invasion” and encourages people to get ready with the necessary skills and tools to succeed in the digital marketplace.
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He stressed the importance of preparation. Individuals need to strengthen their resolve and endeavor to become more independent and self reliant. It’s important that this happens before the major shift takes place. Taking this step is proactive and empowering. It enables individuals to thrive in the digital economy. This will probably serve as the most important step you can take in preparation of the impending changes. It positions people for survival and success in a future yet to unfold. The market is changing and evolving and we now live in a digital world. The internet and accompanying ecommerce has transformed the marketplace, unlocking doors that were once closed and barred to many. The internet offers a broad and global reach and it possesses the capacity to extend a base of numerous possible customers and clients. This offers an unlimited potential for growth. The new “digital economy� is expanding at an unprecedented and exponential rate and experts expect this growth to continue in the future. There are other variable factors in this equation. The digital expansion is fueled by these factors that have combined to shape the contemporary workplace and offers new ways to achieve success.
Who is Affected in the New Economy The new economy effects are far reaching and extend into all facets of the workplace. It even has an influence on education and employment. New graduates now face the stark reality of a 50% unemployment rate. The better and more promising job prospects come from online firms and the digital technology industry. They require very specific skill sets and job applicants with highly specific technical knowledge. The theoretical book smarts required in the past is no longer sufficient to secure a good job. We have to adapt and change to prepare for our future.
Baby Boomer Influence Currently baby boomers are ageing and retiring at higher rates. However the structure of the digital economy provides a method that allows them to increase their productivity and boost their financial wealth long into their golden years. Before the arrival of the digital age when individuals retired they would engage in gardening at home and other sedate activities to see out the last part of their life. However things are different now. Retirees can continue accumulating wealth into their senior years. They can live in class and high style.
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With the new digital age they have a real shot at true financial freedom. Online marketing continues to advance and evolve, allowing even more people to access more marketplaces. This hones their skills and enhances their ability to seek out potential customers for the products and services they offer.
The Digital Workforce Online marketing facilitates communication with individuals all over the home. This newly easily accessible global marketplace has companies scrambling to attract employees with the specific skills to take advantage of this. Those who possesses the necessary skills and who can provide positive results can command salaries and other forms of remuneration that are highly advantageous.
A 250% Rise in Entrepreneurship since 2008 The digital economy has been the driver for an increase in entrepreneurship. Corporate layoffs have shaped the current workplace. More individuals seek alternative ways to generate more income and to provide for their families.
Taking The Next Step The next step us to find out how Six Figure Mentors (SFM) and Digital Experts Academy (DEA) can help provide the necessary tools for your success. It will empower you with the right training and knowledge to navigate the new digital workplace. Then you can find out how ordinary individuals are getting extraordinary results online by using an authentic turn key Digital Business System to create unprecedented income growth. The digital age has arrived. To thrive and succeed in the new economy you have to be armed with the right skills, relevant tools and resources to take advantage of the amazing opportunity that now exists. Are you still looking for that right business? I would love to share more about what I am doing.
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These entrepreneurs are driven and motivated. They seek to learn the necessary skills required in the new economy and as well as working for themselves they can offer their specialised services for profitable financial reward. 3
Merv Stevens works in internet and network marketing and is based in London, England. He is of the opinion that marketing online provides the potential for people to create a substantial income and a life filled with freedom and flexibility and believes if you provide quality products and services with integrity and ethically then you will achieve success in your business and all areas of life. It’s these values and practices that he brings to his internet marketing business. To learn more about what Merv Stevens has to offer visit his blog: www.WealthSuccessVentures.com
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