2014 APPROACHING LINES SLYDER CUP PRESENTED BY REEF COVERAGE REPORT PREPARED BY WE ARE THE FOLD
THE SLYDER CUP
THE SLYDER CUP 2.0 PRESENTED BY REEF: OVERVIEW
29 NOVEMBER 2015, The 2nd Annual Slyder Cup presented by Reef hit the UK. The Slyder Cup is the only event of its kind in the UK, a coming together of the alt-surf scene in a one-day surf competition celebrating the art of waveriding from a ‘finless’ perspective. Championing the underground and celebrating the creativity that exists in waveriding culture, The Slyder Cup takes surfing back to its roots, bringing together the finless tribe of waveriders: body surfers, paipo riders, mat surfers, bellyboarders and alaia riders in a surf competition with an emphasis on good vibes, good rides and good times. Part surf comp, part social gathering, backyard builders and leading artisans from across the UK were invited to showcase their alternative surf craft at the event The Slyder Cup attracted in excess of 50 compertitors competing across 4 differernt categories.
Hosted at the natural amphitheatre of Lusty Glaze, Cornwall, the Sylder Cup is an event for all comers from across the UK. Lusty Glaze is renowned as both a popular beach and a venue, boasting a bar, restaurant and huge decked veranda utilised for the event. The Slyder Cup 2014 presented by Reef was also supported by alternative surf craft brands including DaFins, Mullet Surfboards, Slyde Handboards. The Slyder Cup team is headed by: Chris Nelson, Event Director London Surf / Film Festival; Founder Approaching Lines Nick Holden Contest Director World Belly Boarding Championships; Contributor Approaching Lines Demi Taylor Creative Director & Marketing Director London Surf / Film Festival; Founder Approaching Lines
© APPROACHING LINES 2014
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The Slyder Cup is a we are the fold x
production
Approaching Lines is a creative collective of artists, artisans, makers, doers, photographers, filmmakers and writers drawn together by a mutual love of the glide, embracing waveriding of all forms. We are forged in cold waters and delight in spreading the stoke. It is about ideas – big and small. It’s about the lines we draw in the water, the words we’re compelled to put down, the inspirations and images we want to share. We create events & projects in film, print and digital. www. approachinglines.com From editorial and content creation to happenings and brand communication, the fold brings over 40 years surf industry experience to the table. Based in the heart of the Southwest, we are writers, curators and marketeers. We pride ourselves on growing original, creative concepts into fully-fledged projects that always deliver from international events like the London Surf / Film Festival to creative collaborations like Approaching Lines. we are the fold. www.wearethefold.com For more information about Approaching Lines or we are the fold please contact Demi Taylor // Director // demi@wearethefold.com Chris Nelson // Director // chris@wearethefold.com
© APPROACHING LINES 2013