WSL Strategic Retail

We are retail strategists and shopping futurists, recognized innovators in shopper insights. For over 25 years we have studied shoppers and their “shopping life.” We help clients build innovative retail strategies by understanding and translating the impact of economic, cultural, and social issues on how people shop in the US and around the world today, and how they will shop in the future. We offer clients -- retailers, manufacturers and service companies -- strategic solutions to marketing problems by applying a unique combination of proprietary tools, including: quantified survey data, knowledge of global trending, exclusive access to retail decision makers and successful ideation techniques. Our strategies lead to more shoppers, more often, spending more money for more sales.